
Slow Flowers Podcast
321 episodes — Page 3 of 7

Episode 684 – Floral Standards, the essential new book from the Seattle Wholesale Growers Market – featuring my conversation with Brad Siebe, Diane Szukovathy and Vivian Larson
https://youtu.be/Ns4hRz816No?si=-_mUx9ElsSCtPQ9Q Decades of flower farming experience add up to a new, 336-page reference guide called “Floral Standards,” compiled by members of the Seattle Wholesale Growers Market. Join me for your first chance to see a preview of this book, and to learn from some of its creative team members. Learn how you can get your hands on this incredible guide to best practices and product specifications for 230 floral crops – from Abelia to Zinnia and more! Floral Standards by Seattle Wholesale Growers Market's flower farmers Today, I’m joined by three of the many people responsible for Floral Standards, a book that’s by flower farmers for flower farmers, introducing production and harvest know-how for 230 floral crops – all with the goal of helping specialty cut flower growers be successful. Table of Contents - Floral Standards by Seattle Wholesale Growers Market As many of you know, I have been closely aligned with the Seattle Wholesale Growers Market since the pioneering producers’ cooperative was merely an idea hatched by a group of flower farmers in the Pacific Northwest. Established in 2011, the Growers Market is the gold standard and business model for many regional flower hubs across North America, as more cooperatives and collectives strive to professionalize flower farming. Through their leadership we have witnessed an important shift in the floral marketplace – one that has inspired thousands of flower farmers, farmer-florists, floral designers, and consumers to be more thoughtful and discerning about their floral sourcing choices. The compilation of FLORAL STANDARDS took place over a number of years, initiated by an idea to create “specification sheets” for the many products grown and marketed by member farmers. Led by longtime board member and co-founder Diane Szukovathy, also co-founder of Jello Mold Farm, member growers invested hundreds of volunteer hours to document their successful approaches to selection, care, harvest, and post-harvest, as well as advice for packing, shipping, and supplying customers ranging from wedding and event designers to mass market retailers. They researched vase life for numerous varieties, noting recommended cultivars for commercial growing and singling out grower favorites. Floral Standards is hot off the press as of last week, and today I’m joined by Brad Siebe, the Market’s general manager, Vivian Larson of Everyday Flowers, a co-founder of the Market, and her cohort Diane Szukovathy, who share the story of how this amazing project was created and how it will help you. I’m so excited to host our conversation and to introduce Floral Standards to the Slow Flowers community of flower farmers and florists, not to mention cutting garden growers like me. Let’s jump right in and get started – and welcome Brad, Diane, and Vivian to the Slow Flowers Podcast. As I mentioned, the farmers asked me to write the foreword to Floral Standards. It was quite special to be part of that experience as I reflected on the trailblazing strides of all my flower farmer friends whose beautiful, local, high-quality botanical product I have cherished using year in and year out since 2011. Foreword by Debra PrinzingDownload ORDER: Copies are available from the Seattle Wholesale Growers Market. Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Thank you to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists. Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner. Don't have time to build your own? They also have turnkey units available. Learn more at storeitcold.com. Thank you to Red Twig Farms. Based in New Albany, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their Spread the Hope Campaign where customers purchase 10 tulip stems for essential workers and others in their community. Learn more at redtwigfarms.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gai

Episode 683 – Paulina Nieliwocki of Blue Jasmine Floral welcomes us to her New Jersey studio and designs a foam-free floral arrangement
https://youtu.be/s9Rcn7C_F9A?si=IeP-3B9Qcl6ruZO5 Paulina Nieliwocki is celebrating her 10th anniversary as owner and creative director of Blue Jasmine Floral, a New Jersey-based shop and studio serving the greater New York City-Hudson Valley-New Jersey region with wedding and event florals. I’ve always loved how Paulina combines color palettes, floral shapes, and botanical textures to create her pieces -- and today, we’re in for a treat because she’s designing on camera to share a signature arrangement in a vintage footed compote. Paulina Nieliwocki, owner, lead designer, and creative director of Blue Jasmine Floral I’m so happy to welcome Paulina Nieliwocki of Blue Jasmine Floral to the Slow Flowers Podcast today. I love following Paulina’s posts on social media – she always shares the most beautiful floral designs on Instagram. They are feminine, colorful and unexpected botanical combinations that make me look at her floral choices and think: why haven’t I used that or maybe I should pair those floral colors! Blue Jasmine Floral - Studio (c) Fine and Fleurie I’ve been wanting to interview Paulina for a while, and with her return to Holly Chapple’s Flowerstock next month, the timing was perfect to highlight Paulina. Flowerstock will take place October 13-15, at Hope Flower Farm in Leesburg, Virginia. Paulina has taught at several past Flowerstock events, and next month, she will join Holly Chapple, Robbie Honey the Accidental Botanist, LaParis Phillips of Brooklyn Blooms, and Frida Kim of Frida Kim Flowers from London. Here’s a bit more about Paulina: Blue Jasmine Floral - foam-free baby shower installation After many years as a high school language teacher and translator Paulina was ready for a new adventure that challenged her while still feeding her creativity. Flowers had a big impact on her as a child. Her memories of picking wildflowers for my grandmother and making little arrangements for her family, propelled this floral design journey. In 2014, Paulina left teaching high school and opened Blue Jasmine, naming it after her grandmother’s favorite bloom, with the idea of providing and teaching an aesthetic that spoke to my idea of beauty – wild, whimsical, artful, and refined. Blue Jasmine Floral tabletop design for LaTavola linens We’re so thrilled that Blue Jasmine Floral has been a Slow Flowers member for many years and it’s a joy to share today’s conversation with Paulina to inspire you. Follow Blue Jasmine Floral on InstagramFollow Blue Jasmine Floral on FacebookFind Blue Jasmine Floral on Pinterest Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Thank you to Johnny's Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds -- supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnyseeds.com. Thank you to The Gardener's Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important than ever, and you'll want to check out the course offerings at thegardenersworkshop.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you're invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I'll see you next w

Episode 682: Celeste Monke of Free Range Flowers, a diversified cut flower farm operated with partner Jay Roelof – plus, a farm tour to preview ASCFG’s regional meeting in Bellingham, Washington
https://youtu.be/ApiN1ZdzaGk?si=bLQsoZe7XzSmvhyA https://youtu.be/EwxlC8aXfrM?si=kXu6PgqkYz9vlish Nothing beats a flower farm tour – and I couldn’t say no to the chance to visit Free Range Flowers in person last week. It’s a beautiful, sustainable cut flower farm and design studio just miles away from the Canadian border outside Bellingham. I’m so happy to share my conversation with farmer-florist Celeste Monke recorded after we walked through the fields and high tunnels where dahlias were exploding and the landscape’s autumn palette glowed with rudbeckia, zinnias, amaranth, lisianthus and much more. Jay Roelof and Celeste Monke, Free Range Flowers A few weeks ago, I previewed the South and Central ASCFG Regional meeting with Slow Flowers members and veteran flower growers Chet and Kristy Anderson and their son Chet Anderson Junior, of The Fresh Herb Co. – I hope you enjoyed that episode as much as I did. Today, I’m previewing another upcoming ASCFG regional meeting with Celeste Monke and Jay Roelof own Free Range Flowers outside Bellingham, Washington. Free Range Flowers Seasonal harvest at Free Range Flowers Longtime Slow Flowers members who cofounded the farm in 2016, Celeste and Jay bring their amazing, high-quality floral crops, to the Seattle Wholesale Growers Market, which is how I’ve become acquainted with them and their shared passion. Free Range Flowers (c) Caylie Mash Photography Free Range Flowers are organically grown and rainwater fed, raised on Nooksack land in a larger farm project of environmental and social sustainability. Celeste is all about her hands in the dirt and heart on her sleeve. She has a penchant for seeds, herbs, and organization, while Jay is a plant reader with laser vision who can engineer almost anything. He keeps the equipment maintained and the plant babies happy from seed to harvest while setting the whole team up for success. Celeste in the design studio They believe their shared actions of cultivating healthy soil, sowing seeds, propagating plants and harvest create a sense of belonging and connection to place. Jay at Free Range Flowers I’ve been wanting to visit Free Range Flowers for years, and the occasion of the upcoming ASCFG regional meeting in Bellingham, which includes a tour of Free Range Flowers, was the impetus to travel north from Seattle last week to do just that. I joined Celeste and Jay, and shared the farm lunch with them and two of their crew members, Abbie and Shef – imagine working for several hours and then sitting down to a delicious, home-cooked meal featuring veggies and herbs from the farm. Thank you Celeste and Jay! Floral design by Free Range Flowers Find and follow Free Range Flowers on Instagram and Facebook Bouquet by Free Range Flowers A special note about the ASCFG Meeting, taking place September 24 & 25 in Bellingham. In addition to Celeste’s presentation: Profitability for Cut Flower Farmers, attendees will learn from several other Slow Flowers members, including Joan Thorndike of Le Mera Gardens and her daughter Isabella Thorndike Church of Jacklily Seasonal Floral Design, who will present “Le Mera Gardens over the Decades”; and from Diane Szukovathy of Jello Mold Farm, whose presentation on “Making the Road as We Go,” reflects on the amazing story of the Seattle Wholesale Growers Market. Erin McMullen of Rain Drop Farms will be there to welcome everyone as she has been serving as the regional director for ASCFG. It will be a wonderful two days for our community who attend. Listen & learn from these talented women -- all are past guests of the Slow Flowers Podcast: Episode 585: Diane Szukovathy and Dennis Westphall of Jello Mold Farm on the 10-year publication anniversary of The 50 Mile Bouquet Episode 446: Checking in with Melissa Feveyear of Terra Bella Flowers; plus, kicking off our Stories of Resilience series with Celeste Monke of Free Range Flowers Episode 359: Slow Flowers Podcast Turns 5 — with original guest Joan Thorndike of Le Mera Gardens and Isabella Thorndike Church of Jacklily Seasonal Floral Design Episode 213: Rain Drop Farms of Oregon’s Willamette Valley Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Our next sponsor thanks goes to Longfield Gardens, which provides home gardeners with high quality flower bulb

Episode 681: Slow Flowers goes Back to School with sustainable floral educator Sarah Berquist of Stockbridge School of Agriculture at University of Massachusetts-Amherst.
https://youtu.be/shykxxG81v8?si=fQxmKPV-QDTjz1yo At this time of year, I’m feeling those back-to-school vibes -- and more importantly, seeking more knowledge – so I’m happy to feature floral educator Sarah Berquist, who teaches sustainable flower farming and floral entrepreneurship to college students at the Stockbridge School of Agriculture. Join me to learn about her inspiring approach to educating farmer-florists of the future. I’m so happy today to share an extended episode that introduces our community to what’s happening in flower farming and floral design education at the university level. Over the past two years, I’ve so enjoyed getting to know Sarah Berquist, a Slow Flowers member based in Amherst, Massachusetts. She originally joined as a member under her business name, Flowers by Sarah B, but I later learned that she is a floral educator at University of Massachusetts-Amherst. Students at campus farmers' market While Sarah’s entre into floral design began as a fun side-gig, she has taken a leadership role at U-Mass’s Stockbridge School of Agriculture in developing floral design and farmer-florist curriculum for college students in the Sustainable Food and Farming program.Here is the Stockbridge Floral Program's new home on the Stockbridge website! Flower Wall with Students I’ve been so inspired to learn about the first credited Retail Floral Design course, which is in its second year, as well as the farmer-florist practicum that will also be offered again next semester. Dahlia Harvest I invited Sarah to share the story of her emerging floral education program. After you hear our 30-minute conversation, you’re in for a treat. Last week, during the first week of the fall semester, Sarah gathered with some of her returning students to record their insights about growing and designing through a sustainability lens. You’ll hear their voices in the podcast audio, but if you have time, I encourage you to watch the video above, where you’ll see them in the field harvesting, and follow them into the drying room. I know you’ll be as inspired as I was to hear from the future leaders of our Slow Flowers Movement! Stockbridge Floral Design students in greenhouse Let’s jump right in and welcome Sarah Berquist of Stockbridge Floral Design at the Stockbridge School of Agriculture. Head’s up – we’re going to be working with Sarah and her students to identify internship opportunities, so if you’re interested to learn more, I’ll share Sarah’s contact information in our show notes, as well. Follow Stockbridge Floral Design on Instagram Download Sarah's recap of the Stockbridge School of Agriculture Floral Design Program (2023-2024 Summary) Stockbridge School of Agriculture Floral Design ProgramDownload Slow Flowers Member Meet-Up for September Casey Schwartz and Kit Wertz, Flower Duet LA And a quick note to remind you that coming up this Friday, September 13th (9 am PT/Noon Eastern), we are resuming our monthly Slow Flowers Member Virtual Meet-Up. Join me in the Zoom Room! Our special guest experts will be Casey Schwartz and Kit Wertz of Flower Duet, an LA-based studio. The sisters will share how they have built a special niche serving corporate and event clients – you’ll be sure to learn something new! Click here to pre-register for the September 13th Meet-Up Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Thank you to Red Twig Farms. Based in New Albany, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their Spread the Hope Campaign where customers purchase 10 tulip stems for essential workers and others in their community. Learn more at redtwigfarms.com. Thank you to the Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. T

Episode 680: Let’s throw a Dahlia Festival with Lisa Dailey of Cultivation, a Slow Flowers member and horticulture consultant based in Highland, North Carolina
https://youtu.be/OwiLNusDFHo?si=kPHMwNpLevdMkOSr Like me, so many of our Slow Flowers practitioners have careers rooted in horticulture. And today’s guest, Lisa Dailey of Highlands, North Carolina-based Cultivation, shares how she brings Slow Flowers to her community by melding landscape and cutting garden design and consultation with organic floral design. It all comes together for Lisa and her colleagues at this weekend’s Dazzling Dahlia Festival, the 14th annual celebration that includes a dahlia bloom competition, floral vignette installations throughout the community, workshops, bouquet and tuber sales, and more. Join me to learn all about the floral fun. Lisa Dailey’s path to flowers is probably genetic, as she credits her grandmother and mother for teaching her and nurturing a love of nature. As she notes, “having such pure intentional gardeners cultivate me, how could I be anything else but a horticulturist?” Lisa grew up in Savannah, surrounded by live oaks, camellias and azaleas, not to mention centuries-old gardens. She was equally influenced by the mountains of Highlands, North Carolina, where she spent childhood visits to family. Now, she spends time in both communities, while living and working year-round in Highlands. With a bachelor’s degree in agriculture from the University of Georgia, Lisa spent much of her early career working in consumer gardening as an educator. In Highlands, she has returned to her horticultural roots through a consultancy called Cultivation, a business that combines all of Lisa’s areas of expertise -- gardening, landscape design, healthy soil and botanical floral design. She works with residential clients to enhance their gardens. But she is also deeply involved in programs to promote native plants and horticulture. Lisa joined me this week to share how her love of dahlia growing has inspired her volunteer efforts to promote the Dazzling Dahlia Festival, a program of the Highlands Historical Society, which takes place this weekend, September 5-7th. There are many facets to this event, which began quite modestly as an exhibition of single dahlia blooms submitted by individual growers. Through the efforts of community volunteers, the celebration has exploded, especially post-COVID. “Flower Power,” the 2024 festival, includes dahlia competition for amateur and professional growers, a floral vignette invitational with installations throughout the community, plus music, storytelling, food, docent tours, and other community activities. Let’s jump right in and learn more. Lisa invited fellow dahlia lover Kim Daugherty to introduce us to the festival; and then we talk floral design, dahlia growing, and more. Find and follow Lisa Dailey of Cultivation on Instagram Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Thank you to The Gardener's Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important than ever, and you'll want to check out the course offerings at thegardenersworkshop.com. And Thank you to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists. Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner. Don't have time to build your own? They also have turnkey units available. Learn more at storeitcold.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, indepe

Episode 679: The Anderson Family’s forty-one years of growing flowers, herbs, and ornamentals at The Fresh Herb Co. in Longmont, Colorado, including thousands of lilies each week – all year long!
https://youtu.be/IqJU6_Qp0QE?si=GMjliuNJQWgkrKjM Chet and Kristy Anderson are flower farming pioneers, having operated The Fresh Herb Co. for more than four decades, supplying farmers’ markets and Whole Foods shoppers in the Rocky Mountain region, selling their flowers direct to local customers, and hosting weddings and events at their beautiful farm in Longmont, Colorado. Joined by their adult son, also called Chet, they continue to expand The Fresh Herb Co., including its impressive, year-round lily program. Next week, they will open their farm to fellow growers as part of the regional meeting for the ASCFG – and today’ you’ll enjoy a preview. Chet and Kristy Anderson, photographed at the 2015 Field to Vase Dinner (c) Certified American Grown I am especially excited to talk today with the Anderson family – parents Chet and Kristy, and their eldest son, Chet. His brother Nick is also involved in the family business. This is a forty-one-year-old operation, beginning with culinary herbs and salad greens, and for the past 20 years, having a focus on specialty cut flowers, hanging baskets, succulent bowls, and yes, of course, those beautiful herbs. The year-round greenhouse program produces 6,000- to 8,000 Asiatic and Oriental lilies each week, which is nothing short of mind-blowing. The Fresh Herb Co.'s Oriental lilies I first met Chet and Kristy when I was invited to speak at the Denver Botanic Garden in 2011. Their embrace of my passion for Slow Flowers led to an invitation to tour their farm, and my collaborator, photographer David Perry, and I immediately knew we wanted to include their story in the book we were creating – which eventually became The 50 Mile Bouquet, published in 2012. Read that story below: Rocky_Mountain_Flowers_The_50_Mile_BouquetDownload I’ve been back to lecture and teach at DBG, but also was privileged to attend two of the Field to Vase Dinners that Chet and Kristy and their family hosted during my years helping to get Certified American Grown’s farm dinner program off the ground. What a delightful chance to reconnect today, get caught up on what these talented flower farmers and entrepreneurs are doing, and to include a discussion specifically about growing lilies in crates, under glass, for a massive year-round sales program. Those of you who will attend the ASCFG regional meeting on September 11-12 are in for a huge treat. For the rest of you, we have a bonus video tour that the two Chets dad filmed and recorded for us. Listen: Chet and Kristy Anderson on the Slow Flowers Podcast - Episode 177 (January 20, 2015) Watch: Slow Flowers Member Meet-up with Chet and Kristy - April 8, 2022 https://youtu.be/3ksL77fmigA?si=mGKl-Usq_IYbtFOP The Fresh Herb Co. lilies Bonus: Lily Tips from The Fresh Herb Co.:Asiatic and Oriental Lilies are some of the world’s most popular cut flowers…..and for good reasons. They have been grown around the world for centuries, they come in a dizzying array of forms and colors, and they have an exceptional vase life of 10-14 days. A value flower if there ever was one! Asiatic Lilies are characterized by their slightly smaller bloom size, warm tone colors (yellow, orange, red), and little to no fragrance. Oriental Lilies, by contrast, have far larger blooms, are typically cooler tone colors (white and light to dark pink), and have an exquisite vanilla/nutmeg-like fragrance! If you have never tried lilies before, now is the time to buy a few bunches and see if they don’t become your new favorite cut flower! Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers' hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com. Thank you to Johnny's Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds -- supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnyseeds.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded

Episode 678: Slow Flowers Visits France (Part 2) – a tour of Les Singulières Ferme Florale with flower farmer Coralie Vinet
https://youtu.be/pDSIccF_SF4?si=XwzwLRt-FlclsTPq We know that there’s been widespread embrace of the Slow Flowers Movement across the world, especially in countries that have seen their flower production move overseas. While the concept of Slow Flowers started right here, the term and philosophy have been adopted and embraced worldwide – and we definitely take credit! It’s inspiring to meet folks across the globe who are bringing local flowers to their communities – and today, you’ll meet Coralie Vinet, an organic flower farmer and farmer-florist in Western France, whose farm I recently visited. Last week, you joined my visit to the magical place called Mill on the Rock with Tara Kolla, as we discussed her journey from owning Los Angeles-based Silver Lake Farm to her idyllic destination venue in Western France. A day on a French Flower Farm, with Debra, Tara Kolla, and Coralie Vinet of Les Singulières Ferme Floral Coralie Vinet and Debra Prinzing And this week, I’m sharing the other stop on that trip – to visit to Les Singulières Ferme Florale and a conversation with organic flower farmer Coralie Vinet. Floral design by Coralie Vignet (c) ELISEGD After fifteen years as a florist working in various craft shops in the Grand-Ouest region of France, Coralie returned to the origins of plants, driven by her human and ecological convictions. She created “Les Singulières” a flower farm in April 2022. Now in her third season, Coralie writes this on her website: Flowers by Coralie Vinet of Les Singulières "We cultivate seasonal organic flowers in the Vendée climate, respecting the soil and its biodiversity. Our production technique has a low ecological impact as we produce unique, imperfect and poetic flowers. We offer farm bouquets, naturally composed of wild flowers. Inspired by SLOW FLOWERS, our floral production respects the environment and its resources." Floral Art Workshop at Mill on the Rock In this interview, you’ll also hear the voice of Tara Kolla, who both introduced me to Coralie, she also provided French-to-English translation for the interview. Let’s jump right in and get started – and meet Coralie and Tara. You’ll also find links to details about the upcoming Flower Art Workshop, taking place at Mill on the Rock on September 28th. The session includes lessons in hand-held bouquet-making, wreath creation and vase composition. Lunch and snacks are included, plus tips for growing your own as well as a flower foraging as you are invited to wander through Tara’s garden at Mill on the Rock. If you’re in Europe, it’s just a day’s trip to attend – and I encourage you to check it out! Find and follow Corlie on Instagram and Facebook Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Thank you to the Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com. And thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here ar

Episode 677: Slow Flowers Visits France to catch up with former Los Angeles flower farmer Tara Kolla of Mill on the Rock
https://www.youtube.com/watch?v=nfjE0dyUdhs Urban flower farmer Tara Kolla, owner of Silver Lake Farms in Los Angeles. When she owned and operated Silver Lake Farms, Tara Kolla was one of Los Angeles’s pioneering urban flower growers. She helped change legislation to approve backyard flower farming and was a popular vendor at Hollywood Farmers’ Market. In 2016, Tara and her husband dramatically reimagined their lives and moved to the La Rochelle region of France. They bought a 18th century stone millhouse and poured just as much love and care into its renovations as Tara had once devoted to growing flowers. Earlier this month, I visited Mill on the Rock and today, I’m sharing a beautiful conversation to catch up listeners on the next chapter of Tara’s floral story. This iconic photo is showing up everywhere and I am so lucky it's mine! So symbolic of slow, locally-grown flowers. Design and truck: Tara Kolla, Silver Lake Farms (Los Angeles) (c) Debra Prinzing Today’s episode is a very special one as we reconnect with former Los Angeles organic flower farmer Tara Kolla – consider this a new installment of our collection of “where are they now?” follow-up shows! Fans of the Slow Flowers Movement first met Tara in 2012 in the pages of The 50 Mile Bouquet, the little book that launched so much awareness around local, seasonal, and sustainable flowers. I featured Tara in a chapter called “Flower Patch Politics,” profiling Silver Lake Farms, her urban, organic food and floral enterprise. Hers is an inspiring story of transitioning from a career in PR and Marketing in 2003 to become a farmer growing a diversified mix of flowers, organic greens, and vegetables. Tara’s story not only wowed our readers, but wowed her customers across the City of Angels. She became a passionate advocate who revived a 1940s-era “truck gardening” ordinance that neighbors insisted only permitted residential gardeners to sell the excess food they grew – NOT their flowers. We captured Tara’s story with photography by David Perry, and I’ll share a PDF of the full chapter as a bonus in today’s show notes for you to download and read. In April 2014, Tara also appeared as a guest on the Slow Flowers Podcast, Episode 314. Flower Patch PoliticsDownload By then, I was living in Seattle, so I managed to stay in touch with Tara long-distance. She visited us in Seattle once; I visited her in Los Angeles; IG was just taking off, so of course we followed one another – and then, to my surprise, in 2016, Tara posted that she was moving to France! I was enthralled by her story – seemingly ripped from the pages of Peter Mayle’s bestseller, A Year in Provence, about the renovations of an ancient edifice and a new life built around it. Mill on the Rock potager Roses at Mill on the Rock If you followed Tara’s Silver Lake Farms account on IG, you also saw news of her transition to Mill on the Rock. Today, you’re in for a treat because I visited Tara when I was in France earlier this month – and we recorded a laughter-filled episode that continues her amazing tale. Floral Art Workshop at Mill on the Rock Flowers are (of course) part of the story, and Tara’s upcoming event at Mill on the Rock, a retreat venue in France’s La Rochelle region, is at the heart of it. Learn more about the upcoming Flower Art Workshop, taking place at Mill on the Rock on September 28th. The session includes lessons in hand-held bouquet-making, wreath creation and vase composition. Lunch and snacks are included, plus tips for growing your own as well as a flower foraging as you are invited to wander through Tara’s garden at Mill on the Rock. If you’re in Europe, it’s just a day’s trip to attend – and I encourage you to check it out! Stay tuned for next week’s Episode 678 – you’ll want to watch and listen to Slow Flowers Visits France Part Two, and tour Les Singulieres, a French flower farm that Tara took me to. I can’t wait to share it with you! Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Thank you to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists. Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner. Don't have time to build your own? They also have turn

Episode 676: Petal & Pitchfork’s Stacy Marshall hosts sustainable design workshop with Rachel Wardley of UK’s Tallulah Rose Flower School
https://youtu.be/4dzbUJnM3Nw?si=UXmjbry0cAV3qUkj Farmer-florist Stacy Marshall recently opened her beautiful flower farm in historic Poulsbo, Washington, to host British sustainable design educator Rachel Wardley of Tallulah Rose Flower School. I spent a morning visiting with these two floral friends to learn about their recent collaboration to elevate local flowers, seasonal flowers, and sustainable practices. Stacy Marshall (left) and Rachel Wardley (right) at Petal & Pitchfork Farm in Poulsbo, Washington Stacy Marshall says she has realized a long-held dream to learn floristry skills in an immersive setting from an experienced, talented designer. This past July, she hosted UK-based floral educator Rachel Wardley of Tallulah Rose Flower School, who traveled to Poulsbo, Washington, to lead an intimate, five-day session for a group of students, including Stacy, who hosted the workshop at Petal & Pitchfork Farm and also supplied many of the seasonal blooms for Rachel’s instruction and the students’ hands-on projects and installations. Scenes from the Floral Immersion workshop at Petal & Pitchfork Farm (c) Rachel Wardley The sold-out workshop attracted the attention of the local press, and Kitsap Sun daily newspaper sent a reporter and photographer to document the session. I was thrilled to see Slow Flowers mentioned in the context of Stacy’s story as a Slow Flowers member – see link to that story below. Debra Prinzing of Slow Flowers visits Stacy Marshall of Petal and Pitchfork Flower Farm (right) and Rachel Wardley of Tallulah Rose Flower School (center) Stacy and Rachel invited me to stop by for a visit, and it was a true delight to make the Saturday morning drive to Washington’s Kitsap Peninsula, to meet them, and record our conversation for you. Here’s a bit more about both women: Petal and Pitchfork Farm Stacy Marshall at Petal and Pitchfork Farm Flowers for the workshop Floral Immersion workshop, taught by Rachel Wardley of Tallulah Rose Flower School (c) Rachel Wardley After a career in fashion and a busy London life Rachel Wardley turned her attention to the world of flowers. She trained at the renowned Jane Packer Flower School in 2005 and had the honor of meeting the inspirational founder, an introduction she is particularly grateful for. After relocating to Bath, Rachel opened a florist shop, a wedding and event business, and Tallulah Rose, a flower school dedicated to nurturing career change students. Fanciful floral crowns, taught by Rachel Wardley of Tallulah Rose Flower School (c) Rachel Wardley Fast forward 16 years and Tallulah Rose Flower is now based at Levens Hall in Cumbria. The school continues to teach sustainable methods choosing to support local growers and using British flowers throughout the growing season. Rachel is proud to be a UK ambassador for the Sustainable Floristry Network. Follow: Petal & Pitchfork on Instagram Talullah Rose Flower School on Instagram and Facebook Stacy wrapped up her sentiments on a recent Instagram post: “If you’re a grower who aspires to learn floristry, do it now if you’re able. It’s hard to make time as a grower – it took me eight years and an email from Rachel fifteen months ago to make the leap. I’ve become more confident in my own style and expression.” She concludes by writing: “We create best when we express authentically.” I love that! Read: "Prominent British Floral Designer makes a Poulsbo farm her one-stop on U.S. Tour Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers' hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com. And thank you to Johnny's Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds -- supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnyseeds.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you

Episode 675: Lexi Richards of British Columbia’s Twiggage & Bloom on developing corporate and public art commissions as a floral studio’s specialty niche
https://youtu.be/921NUJkytSA?si=iOaSZycs9A2TsK1s After building her studio’s wedding and event portfolio, Lexi Richards knew she wanted to pursue channels that combine her floral art with commerce and civic commissions. Join me as we discuss her branding approach to attract corporate bookings and public artist-in-residency work. Lexi Richards of Twiggage & Blooms Today’s guest, Lexi Richards, owns Twiggage & Bloom, where she and her family grow beautiful, sustainable flowers on their Mission, British Columbia micro farm and provide those blooms to couples and clients in the Fraser Valley and Greater Vancouver area. Twiggage and Blooms' Bouqet Workshop for Volvo Canada Flowers have always been part of Lexi’s life growing up and learning from the women in her life to whom growing flowers came easily and naturally. She explains that when she started working in a traditional florist shop, it was the fragrance and variety of the flowers grown at home that she missed. As a creative individual and a lifelong learner, Lexi knew she wanted to grow a huge variety of flowers with delicious colours, romantic forms, and soul- stirring fragrances – rather than just the basics. Twiggage and Blooms for Fleurs des Villes She has invested her time, energy, and resources to acquire the skills to successfully grow exquisite flowers or source them from fellow growers to create Twiggage & Blooms’ signature floral designs. Whether it’s for a wedding, a corporate event, or enthusiastic flower club fans, the focus is on designing arrangements tailored to the client’s needs. From the smallest boutonniere to a large scale floral installation, Lexi want her designs to be fresh, unique, and rooted in time and place. Twiggage and Bloom ceremony arch Poetry & Posy This exhibition is the beautiful result of a Poetry & Posy workshop with City of Abbotsford Artist in Residence, Alexandra Richards at the Kariton Art Gallery on August 10, 2023. Participants made a posy (a small bouquet) and matched it to words using floriography (the symbolism of flowers) to create short poems. Each of the posies and poems were photographed to create this collection. Find and follow Twiggage & Blooms at these social places: Facebook and Instagram Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Thank you to the Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com. Our next sponsor thanks goes to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you're invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I'll see you next week! Music Credits: Drone Pine; Gaena; Long Awaitby Blue Dot Sessionshttp://www.sessions.blue Lovelyby Tr

Episode 674: Floral designer Jayson Munn on living slow and seasonally, letting the garden be your aesthetic influence, and sourcing flowers close to home
https://www.youtube.com/watch?v=oOkAV6uAmio Based in Burlington, Vermont, Jayson Munn owns Jayson Munn Design. He specializes in creating inspired arrangements for weddings, corporate events, and photo styling throughout New England, but Jayson never veers too far from his gardening influences. Join me for a heartfelt conversation with Jayson as we chat about nature, flowers, plants, and living slow & seasonally – our interview wraps up with Jayson’s perfect summer floral demonstration. Jayson Munn at Green Mountain Floral Supply (Jenna Brisson Photography) The roots of today’s conversation began in 2018 when I traveled to Virginia to teach at Holly Chapple’s Flowerstock. That's where I met floral artist Jayson Munn of Burlington, Vermont-based Jayson Munn Design, who was there to help produce Flowerstock, as a member of Holly’s team. Jayson & Debra, captured by Jenna Brisson during my time teaching creative writing for florists and flower farmers at Green Mountain Floral Supply in 2023 We had some wonderful encounters during a number of days there, and it was such a lovely surprise when, the following year, Jayson reached out to invite me to teach a creative writing workshop at Green Mountain Floral Supply, the major flower wholesaler and floral hub in Burlington, Vermont. I’ve now taught at two of Green Mountain Floral Supply’s Spring Flower Shows – in 2019 and 2023 – as their guest, but truly, I was there because of Jayson, who coordinates the annual educational program for the florists in their community. Jayson's front porch and garden at the peak of summer He is a thoughtful community builder and educator, not to mention a fabulous floral designer, and I’ve been wanting Jayson to record a conversation with me for years. We finally found time to connect recently – virtually. As I mention during our chat, the timing never worked before for us to record when we’re together, so we decided to record this virtual interview. Jayson's front garden and floral design created for the Slow Flowers Podcast All local, Vermont-grown! Floral design by Jayson Munn As I alluded to in the intro, Jayson is a garden guy. You’ll hear us discuss his formative years, when Jayson’s love of botanicals was nurtured in the woods, fields, and at the river’s edge. That chapter transitioned into a career working in the field of professional floral design. With more than two decades of experience and a life-long passion for plants and the garden, Jayson continues to create floral masterpieces --from classic, modern, rustic and elegant, to something new altogether. Find and follow Jayson Munn on Facebook and Instagram Jayson assisting Holly Chapple during her portion of the 2023 workshop at Green Mountain Floral Supply (c) Jenna Brisson Listen to Episode 394 (March 2019). Our interview with Tom Jennings of Green Mountain Floral Supply, which we recorded during my first visit to Burlington’s floral community. Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Thank you to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists. Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner. Don't have time to build your own? They also have turnkey units available. Learn more at storeitcold.com. And thank you to Red Twig Farms. Based in New Albany, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their Spread the Hope Campaign where customers purchase 10 tulip stems for essential workers and others in their community. Learn more at redtwigfarms.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cu

Episode 673: Connections and collaborations to build a solid market presence in northeast Ohio, with Emily Pek of Frayed Knot Farm
https://youtu.be/O-dQ36H_K1E?si=Z0CpuSA9D21iwMTQ Emily Pek of Frayed Knot Farm recently contributed an essay to Slow Flowers Journal’s Summer 2024 issue, sharing her philosophy on the importance of community connections for sustaining a vibrant cut flower business that has served the greater Cleveland area for the past seven years. We invited Emily to discuss her story and her journey with the Slow Flowers Podcast – and I’m excited for you to join us today. Emily Pek, Frayed Knot Farm Let’s jump right into today’s interview with Emily Pek of Frayed Knot Farm. The mission of Frayed Knot Farm is to grow beautiful, diverse, cut flowers and herbs that share stories, bring joy, and support equitable and regenerative farming. An abundance of flowers from Frayed Knot Farm As owner-founder Emily has a passion for systems thinking and agriculture, both of which led to an apprenticeship in Brooklyn, NY in 2016 where she learned how to farm while studying food justice. Upon returning to her deep roots in Cleveland, she worked at various farms and started Frayed Knot in 2017. The land that Frayed Knot resides on was previously stewarded by her grandparents, who have been part of the community for close to a century. Frayed Knot Farm's Community partnerships Frayed Knot Farm is located 30 miles east of downtown Cleveland and grows over 100 varieties of annual and perennial flowers and foliage on less than an acre. Using hand scale and regenerative farming practices, the flowers produced and foraged are offered in CSA bouquet subscriptions, wholesale for purchase by florists, and supply events and workshops. Follow Frayed Knot Farm on Instagram and Facebook Read Emily's "With Heart" essay, recently published in Slow Flowers Journal. Slow Flowers Journal SUMMER 2024_Emily PekDownload Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our new lead sponsor for 2024-2025, Flowerbulb.eu and their U.S. lily bulb vendors. One of the most recognizable flowers in the world, the lily is a top-selling cut flower, offering long-lasting blooms, year-round availability, and a dazzling petal palette. Flowerbulb.eu has partnered with Slow Flowers to provide beautiful lily inspiration and farming resources to help growers and florists connect their customers with more lilies. Learn more at Flowerbulb.eu. Thank you to Johnny's Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds -- supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnyseeds.com. Thank you to The Gardener's Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important than ever, and you'll want to check out the course offerings at thegardenersworkshop.com. Slow Flowers Podcast Turns 11! Today is cause for celebration – we are commemorating the 11th anniversary of the Slow Flowers Podcast, the original floral podcast that we’ve produced and hosted for you ever since our debut on July 23, 2013! That means today’s episode is our 574th consecutive weekly program highlighting the people, farms, florists, and flowers of the Slow Flowers Movement. Thank you for supporting this storytelling project for more than a decade – now, in its 11th season! I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com. Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you're invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I'll see you next week! Music Credits: Drone Pine; Gaena; Camp Fermin; Flatteredby Blue Dot Sessionshttp://www.sessions.blue Lovelyby Tryad http://tryad.bandcamp.com/album/instrumentalshttp://creativecommons.org/licenses/by-sa/3.0/ In The Field

Episode 672: Alice Blue Collective celebrates tenth anniversary of designing flowers in St. Louis, Missouri
https://youtu.be/az7trqAVClc?si=8Ki4Fqd7yiFfmvoB Ten years ago, Rebecca Bodicky combined her fine arts education with flower shop and restaurant experience to open the Alice Blue Collective, a design studio and urban micro farm in St. Louis, Missouri. Join me in conversation with Rebecca as she reflects on her floral journey and shares her approach to combining art with flowers. Rebecca Bodicky, Alice Blue Collective Alice Blue Collective is a St. Louis-based artistic project bringing the unexpected to everyday spaces and local places with flowers. Founder Rebecca Bodicky’s creative life began in childhood, when she took classes at the St. Louis Art Museum; later, she studied art at NYU, and worked in New York as an artist and artists’ assistant. Alice Blue Collective founder, Rebecca Bodicky A high school job as a florist’s shop-assistant drew her back to floristry Rebecca returned to St. Louis. Her love of nature informs everything Rebecca creates, and she strives to honor that love in her designs by mixing local, seasonal, and foraged flora with nursery flowers. Her experiment with urban farming has produced ninebark, river birch, thornless blackberry, and native grasses for taller arrangements and installations. Rebecca has studied herbalism with Rosemary Gladstar, and holds a certificate in aromatherapy. Alice Blue Collective florals for restaurants Her commissions can be seen in some of St. Louis’s best restaurants, cafes, and businesses. You heard us discuss Rebecca’s idea of creating watercolors of her arrangements, and after we ended the recording, her assistant Kim told me that when Rebecca delivers arrangements to some of her restaurant clients, she makes a quick sketch for them – which is usually displayed in the reception area. What a wonderful way to connect restaurant patrons with the art of local flowers! Alice Blue Collective wedding florals Find and follow Alice Blue CollectiveAlice Blue Collective on Facebook and Instagram Slow Flowers Summit Recap It's been a few weeks since the 7th annual Slow Flowers Summit wrapped up and I’ve spent some really enjoyable moments reflecting on the amazing education and deeply meaningful connections that I and our attendees experienced. Earlier this week, we posted a recap story about the 2024 Summit, featuring highlights of our sessions, the afternoon of floral immersion, and the people who invested their time and talents to make this conference such a success. I hope you enjoy reading my reflections and enjoy photography of our time in Banff, Alberta, Canada. And for those who have asked . . . we will announce the 2025 Slow Flowers Summit details on September 1st – you’ll hear about it here, of course, but if you want to make sure to see the announcement, click here to sign up for future announcements. Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to the Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com. Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com. Thanks you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers' hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either

Episode 671: Learning from Tree Collectors, a conversation with Flower Confidential’s Amy Stewart about her new book that reveals “tales of arboreal obsession”
https://youtu.be/WyNiGHbJz48?si=XFhufDuhKnwbDi0c What can flower people learn from tree collectors? For Amy Stewart, whose 2007 book “Flower Confidential” ignited the spark of the Slow Flowers Movement, the tree world is filled with people who are as equally fascinating and inspiring as the flower world contains. Amy and I discuss her new book, its 50 vignettes of remarkable people whose lives have been transformed by their passion for trees, as well as her approach to writing and illustrating humans and their beloved specimens. Amy Stewart (c) Scott Brown I’m so thrilled today to share my recent conversation with Amy Stewart. The New York Times best-selling author of The Tree Collectors, The Drunken Botanist, Wicked Plants, and several other popular nonfiction titles about the natural world, Amy is best known in the Slow Flowers community for writing Flower Confidential – the Good, the Bad, and the Beautiful in the Business of Flowers – in 2007. She wrote the foreword to my 2012 book that launched the Slow Flowers Movement, The 50 Mile Bouquet, and I’m honored to call Amy a friend. Amy has also written several novels in her beloved Kopp Sisters series, which are based on the true story of one of America’s first female deputy sheriffs and her two rambunctious sisters – there are seven books in the series and you’ll want to read them all. Her books have sold over a million copies worldwide and have been translated into 18 languages. Amy lives in Portland with her husband Scott Brown, a rare book dealer who can usually be found at his shop, Downtown Brown Books. Today, you’ll learn about The Tree Collectors, and Amy and I discuss the connections between the tree community and the floral community. When Amy discovered the universe of tree collectors, she expected to meet horticultural fanatics driven to plant every species of oak or maple. But she also discovered that the urge to collect trees springs from something deeper and more profound: a longing for community, a vision for the future, or a path to healing and reconciliation. In this slyly humorous, informative, quite poignant volume, Amy shares captivating stories of people who spend their lives in pursuit of rare and wonderful trees and are transformed in the process. The Memorialist: Linda Miles, Netherton, England, illustrated by Amy Stewart The Arboreal Therapist, Janusz Radecki, Pruszcz, Poland, illustrated by Amy Stewart I’m delighted that Amy has populated her lively tree compendium with her own hand-drawn watercolor portraits of the extraordinary people and their trees, interspersed with side trips to investigate famous tree collections, arboreal glossaries, and even tips for “unauthorized” forestry. This book is a stunning tribute to a devoted group of nature lovers making their lives—and the world—more beautiful, one tree at a time. The Landscape Architect, Diane Jones Allen, New Orleans, Louisiana, illustrated by Amy Stewart Learn More:Book Tour for The Tree CollectorsSubscribe to Amy's Newsletter: “It’s Good to Be Here” Listen to Episode 140 (May 2014), Amy Stewart's past guest appearance on the Slow Flowers Podcast News of the Week Summer is in full swing, and I just want to take a moment to celebrate the exciting news that just appeared in last week’s New York Times! Writer Amanda McCracken’s piece, “Your Wedding Flowers Could be in Your Backyard,” blew up the web with excitement from our Slow Flowers community. She writes: “Ms. Prinzing attributes the rising interest in local flora partly to social media, where couples and florists have shared photos of romantic bouquets featuring nonconventional flowers,” and also quotes a talented lineup of our @slowflowerssociety members: Jessica Stewart, @bramble_blossom_pgh; Lennie Larkin, @b.side.farm.flowers; Heather Henson, @borealblooms; and Becky Feasby, @prairiegirlflowers. The response from our social media community underscores how much support there is for the topic of local, seasonal, and sustainably-grown wedding flowers. As of July 4th, here are the metrics:>REACH: 21.5 k accounts, (including 87% non-followers)>ENGAGEMENT: 1.3k accounts>SHARES: 170 times>COMMENTS: 40+ For people who think local flowers are a “fringe topic,” this level of engagement does not lie! Thank you, Amanda, for reaching out to chat. This story represents one great reason to join Slow Flowers Society @slowflowerssociety — when the press calls, we love to highlight our members! Click to read the full story Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to The Gardener's Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important than ever, and you'll w

Episode 670: A visit to Primrose Lane Farm, an Alberta, Canada, and a conversation with flower farmer Kristen Primrose
https://www.youtube.com/watch?v=97i80tovWwU Kristen Primrose of Primrose Lane Farm What is it like to grow cut flowers in Zones 2-4 for only three-to-four months each year and run a successful small-scale flower farm with those constraints? Kristen Primrose does just that and I’m so excited to share our conversation and a tour of her Southern Alberta-flower farm. I know you’ve heard me talk about the 2024 Slow Flowers Summit, held last week, June 23-25, in Banff, Alberta, Canada. I’m recording this episode just days after returning home from the Canadian Rockies, the gorgeous, natural setting where nearly 100 of us gathered to inquire and include, be informed and inspired – and, we hope – instigate new ideas, projects, and approaches to our floral enterprises. Primrose Lane Farm, Mountain View, Alberta While on my 700+ mile drive home to Seattle, I took the somewhat out-of-the-way and incredibly scenic route to southwest Alberta, where I visited Primrose Lane Farm in Mountain View, outside Cardston, Alberta, and recorded an interview with Kristen Primrose, its resident flower farmer. Flower harvest at Primrose Lane Farm I’m so grateful to Kristen for her support – she was one of the very first Alberta floral professionals to join Slow Flowers Society as a member. Not only that, but Kristen brought a few buckets of blooms with her to the Summit in Banff, wowing the instructors and audience alike with her just-picked peonies. Thank you, Kristen! Kristen Primrose Flower farming in southern Alberta Canada, with Kristen Primrose of Primrose Lane Farm I know you’ll love this conversation – it was a very windy day and we’ve tried to knock back the audio a bit, but that’s the deal with recording outdoors on a flower farm. Kristen is an inspiration and I’m so grateful for the in-person visit.Find and follow Kristen Primrose:On Facebook and Instagram Get Ready to Celebrate Canadian Flowers Week – coming up August 15-21st -- with flower pro's like Kristen Primrose. Learn more here. Thanks so much for joining me today! It's American Flowers Week (June 28-July 4) American Flowers Week by Lesley Goren We are in the heart of American Flowers Week – now through tomorrow - July 4th. Please share photos of your flowers, too, and use the hashtag #americanflowersweek so we can spot your posts. Follow these links to download free American Flowers Week social media badges, including of our entire botanical couture collection. Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com. Thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers' hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com. Thank you to Johnny's Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds -- supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnyseeds.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com. Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you're invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I'll see you next week! Music Credits: Drone Pine; Gaena; Turning on the Lights; Skywayby Blue Dot Sessionshttp://www.sessions.blue Lovelyby Tryad http://tryad.bandcamp.com/album/instrumentalshttp:/

Episode 669: Making fashion with flowers, in our 10th anniversary celebration of American Flowers Week with five creators of our 2024 botanical couture collection
https://www.youtube.com/watch?v=_72AIwXgzzs American Flowers Week encourages flower farmers, floral designers, flower enthusiasts, and gardeners alike to promote their blooms across social media with the hashtag #americanflowersweek. The campaign debuted in 2015 as the original domestic flower promotion holiday. Our annual botanical couture collection is one of our most popular projects – and today, I’ll speak with all five creators and preview their floral fashions. Happy American Flowers Week! The relevance and importance of local, seasonal, and sustainably-grown flowers continues to influence the professional floral marketplace, as well as consumers who want make mindful purchases and ensure that we support our flower farmers for generations to come. Since 2015, Slow Flowers Society has designated a single week to our promotion – June 28th to July 4th, with the goal of elevating awareness and highlighting the many reasons to support local flowers -- and those who grow and design with them. Each of this year’s American Flowers Week botanical couture collection is unique to the location and season where it was produced and photographed, with design narratives that elevate and reimagine flowers and foliage as botanical couture. Today, I’m delighted to welcome the creators of our five floral fashions that showcase domestic flowers as wearable art. You’ll meet Niesha Blancas of Fetching Social Media and Jenny Diaz of Jenny Diaz Design – both of whom are part of the Slow Flowers Creative Team and who regularly pour their love into this project. Both Niesha and Jenny have designed garments for three prior campaigns and they’re back with new floral fashions for 2024. Linda Spradlin of In the Garden Flower Farm, based in Seven Mile, Ohio, has returned with her third botanical couture garment (she’s collaborated with Nan Matteson of Queen City Flower Farm in prior years). Thank you, Linda, for your constant enthusiasm for American Flowers Week! And I’m thrilled that we can showcase the talents of two first-time creatives in the American Flowers Week collection – Alanna Messner-Scholl of Waverly Flower Co., located outside of Philadelphia, and Hannah Muller of The Wreath Room and Full Belly Farm, based in Guinda, California. For anyone who’s thought about designing a botanical couture garment, this episode will serve as inspiration. You’ll love the narratives behind the fashions, and the conversation with all five of our creatives, not to mention the gorgeous garden-inspired floral ensembles they’ve produced for this celebration.ach look has a design narrative that elevates and reimagines flowers and foliage as botanical couture – and, it’s my desire that those who view them will gain a new appreciation for locally-grown flowers. As I mentioned, American Flowers Week kicks off on Friday, June 28th, continuing through July 4th. Each day during this week of floral promotion, we will be posting stories, content, and resources to highlight locally-grown flowers. Please share your flowers, too, and use the hashtag #americanflowersweek so we can spot your posts. You can download free American Flowers Week social media badges for our entire botanical couture collection. Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists. Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner. Don't have time to build your own? They also have turnkey units available. Learn more at storeitcold.com Our next sponsor thank you goes to Red Twig Farms. Based in New Albany, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their Spread the Hope Campaign where customers purchase 10 tulip stems for essential workers and others in their community. Learn more at https://www.redtwigfarms.com/ Our final sponsor thank you goes to Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our

Episode 668: Slow Flowers Summit Preview with Farmer-Florists Melanie Harrington of Dahlia May Flower Farm and Janis Harris of Harris Flower Farm
Get ready for our inspiring conversation with Janis Harris and Melanie Harrington as these two farmer-florists bring us a preview of their upcoming presentations at the Slow Flowers Summit, taking place next week in Banff, Alberta, Canada. https://youtu.be/BB4P-L5LxHQ?si=21zkPLOb7aMxj8Ki In just a few days, I’ll be gathering with nearly 100 attendees at the Slow Flowers Summit, which will take place June 23-25 at the Banff Centre for Arts & Creativity in Banff, Alberta, Canada. It is our seventh annual Slow Flowers Summit – our first in Canada and our first international conference. We planned this Summit to showcase the expertise and knowledge of Canadian floral, horticultural, and sustainability experts – most of whom are Slow Flowers Members. We are thrilled with the deep body of knowledge that our Summit attendees will receive from 10 inspiring speakers! I’m delighted that we are partnering with the Cooperative Flower Network based in Edmonton to ensure that our speakers and attendees will have a chance to experience designing with Alberta-grown flowers. I’m also thrilled that we are partnering with the team behind Canadian Flowers Week to share the story of Slow Flowers across Canada. Janis Harris of Harris Flower Farm (left) and Melanie Harrington of Dahlia May Flower Farm (right) The first day of the Summit kicks off with two back-to-back presentations under the banner of “Meet the Farmer-Florist,” and it’s my pleasure to introduce today’s guests, Melanie Harrington of Dahlia May Flower Farm in Trenton, Ontario, and Janis Harris of Harris Flower Farm in St. Thomas, Ontario. At the Summit, these women will share the stories of their floral enterprises, each of whom will close out her lecture with a design demonstration. As a preview, we recently hosted Janis and Melanie as special guests of the June Slow Flowers (Virtual) Membership Meet-Up. We recorded the session for you to hear today. You’ll find it so enlightening to learn about these two farmer-florists and their businesses, as they discuss the challenges (and rewards) of balancing flower farming with design services through a variety of channels. Find and follow Melanie Harrington, Dahlia May Flower Farm on Instagram and Facebook Find and follow Janis Harris, Harris Flower Farm - on Instagram and Facebook Listen: Melanie’s and Janis’s past appearances on the Slow Flowers Podcast:Melanie on the Slow Flowers Podcast - Episode 312 (August 30, 2017) Janis on the Slow Flowers Podcast - Episodse 304 (July 6, 2017) and Episode 450 (April 22, 2020) Slow Flowers Summit 2024 I’m departing for Alberta in a few days to make the trip to Banff, and I want to encourage you to follow @SlowFlowersSociety and @SlowFlowersSummit on Instagram next week, as I know our social media manager Niesha Blancas will be filming some fun IG Live segments straight from the Slow Flowers Summit to share with you! We wish you were with us in person, but you’ll still catch some of the amazing education through our social media channels. And as a footnote, we’re so grateful to all of our Slow Flowers Summit Sponsors, including Red Twig Farms, Johnny’s Selected Seeds, New Age Floral, Sakata Seeds, OLMS Bamboo Floral Sticks, Ball Seed, and Rooted Farmers. Our partner thanks goes to BLOOM Imprint, our publishing partner. We are also grateful for the support from our Alberta host, and member, Becky Feasby of Prairie Girl Flowers. You can learn more about our sponsors, speakers, program, and schedule at slowflowerssummit.com. Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers' hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com. Thank you to Johnny's Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds -- supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnyseeds.com. Thank you to The Gardener's Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important than ever, and you'll want to check out the course offerings at thegardenersworkshop.com I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe i

Episode 667: Slow Flowers on the Road – a Visit to Dutch Lily Days
https://youtu.be/l4uX1eggDMM?si=_cp2nGxAZ32exO6t We’re taking a deep dive into the world of lilies today, featuring my conversations with experts I met while attending Dutch Lily Days in Amsterdam earlier this month. Most lily bulbs are produced in Holland, but the cut flowers you can grow from them are an important opportunity for domestic farmers and florists to offer the beautiful, value-added bulb flower for their retail, wedding and event customers. Sweet Zanica, an eye-catching LA Hybrid lily If you have a love-hate relationship with lilies, I’m pretty sure today’s episode will change your perception about what I believe is one of the most elegant, classic flowering bulbs. LA Hybrid Lily Arbatax A sea of lilies at C. Steenvoorden According to the 2023 National Gardening Survey, there has been an increase in bulb sales of 36 percent from 2021 to 2022 in the United States. The U.S. is the largest flower bulb importer in the world and the largest importer of European flower bulbs. We have just kicked off a new partnership with Royal Anthos, the bulb trade organization, to educate and promote U.S.-grown lilies. Royal Anthos’s support of Slow Flowers Society aligns with its desire to increase education about flower bulbs and American-grown cut flowers like tulips and lilies that are grown from European bulbs. A Lily Selfie at Onings Holland outside Amsterdam - Dutch Lily Days Montreal, double Oriental lily The timing was perfect for me to take a short, four-day trip to Amsterdam last week to participate in Dutch Lily Days, a showcase for all the many forms, colors, and innovations in the lily bulb market. Dutch Lily Days is a unique gathering of breeders, growers, and trade companies to showcase all the attributes of lilies for cut flowers and gardens. The annual event draws thousands of visitors, including press, to study lilies and network with industry experts. Its focus on trends in the assortment, on pollen-free lilies, and other innovations like double-flowering lilies did not disappoint. Spotted on our bike ride (c) Wang Ya Chin (Ivy), Taiwan Floriculture Development Association Bicycling to dinner in Amsterdam (c) Wang Ya Chin (Ivy), Taiwan Floriculture Development Association I’ve compiled a series of interviews with the many experts I met during our three-day tour. Included are voices from Jawin van der Steen and Ko Klaver from Zabo Plant; Tyler Meskers from Oregon Flowers, a U.S. grower; breeder P. J. Kos of World Breeding B.V.; Sjuart Onings from Onings Holland Flowerbulbs; and Frans van der Weiden of Van den Bos Flowerbulbs. You’ll also hear some background voices, including from the Chinese translator who accompanied one of the journalists in our group. Dutch Lily Days Journalist Group. Front, from left: Satono Akiba, Newspaper of Floriculture (Japan); Nguyen Ngoc Thuy Vi "Vi Vi", Lam Dong Radio & Television (Vietnam); and Y. Jiang"Jennifer," Amsterdam-based bulb exporter who also acted as Chinese translator for Helen. Back from left: Debra Prinzing; Anne Verdoes, iBulb.org (our host); Yunqing Shang "Helen", China Flower & Horticulture Magazine (China); and Wang Ya Chin "Ivy", Taiwan Floriculture Development Association A special thank you to my host and tour guide, Anne Verdoes of ibulb.org. We had a fantastic group of journalists from around the world, and you can see a photo of our group – all women – in the show notes. As the only American, I learned so much from flower and horticulture journalists who joined our tour – people from Japan, Taiwan, Vietnam, and China. We met up with a few Dutch journalists, as well, including the editorial team from THURSD.com, Floraculture International, and Flormarket Global Magazine. I know you’ll enjoy this extensive, hour-long, special focus on lilies. Let’s jump right in and get started. Slow Flowers Summit It’s countdown time to the Slow Flowers Summit 2024 – which launches in less than two weeks on Sunday evening June 23rd, followed by two full days of floral education for sustainably-design-minded growers and florists. You have just a few more days to register and take advantage of the $100-off pricing for all Slow Flowers Society members. Click here to register - Slow Flowers members enjoy $100 Off Meet our Slow Flowers Summit kick-off speakers, Melanie Harrington of Dahlia May Flower Farm (left) and Janis Harris of Harris Flower Farm (right) As a fun preview of Day One of the Summit, you’re invited to join me this Friday June 14th at the virtual June Slow Flowers Meet-Up, 9 am PT-Noon ET, as we learn from two Canadian farmer-florists who will be featured speakers at the Summit. Melanie Harrington of Dahlia May Flower Farm and Janis Harris of Harris Flower Farm, both based in the province of Ontario, will join us to talk about their enterprises and what you can expect as they lecture and design at the Summit. The Meet-Up is free for members and nonmembers alike, but you do need to pre-register. Click

Episode 665: Home in Bloom with Author, Educator and Floral Artist Ariella Chezar
https://www.youtube.com/watch?v=B3j35sWAjwY&feature=youtu.be Ariella Chezar’s new book – Home in Bloom – is a vivid, inspiring look at the role of flowers and plants in interior design. Through her stunning, wild work, Ariella invites us to revel in the inherent drama of nature, encouraging us to infuse our living spaces with beauty and abundance, while fundamentally altering a room's energy through the transformative power of flowers. This kitchen is decorated with four arrangements that share the golden orange color of spicy-smelling marigolds. A large champagne bucket elevates this humble flower by inviting it to tumble as if still in the garden. Smaller vases hold tiny tangerine gem marigolds, while creamsicle orange nasturtiums spill from a shelf. Ariella Chezar (c) Corbin Gurkin It’s been many years since today’s guest Ariella Chezar appeared on the Slow Flowers Podcast, so I’m thrilled to welcome her back for our first video episode. Ariella Chezar is the author of The Flower Workshop and Flowers for the Table and a master floral designer who has appeared in numerous magazines, including Opray Daily, Martha Stewart Living, and Real Simple. She is an instructor and has designed flower arrangements for the White House. Photography by Gentl & Hyers The occasion is the recent publication of Ariella’s fourth and newest book, Home in Bloom, written with Julie Michaels. The benefit of recording for our Slow Flowers YouTube Channel is that you can see a preview of the interior pages of Home in Bloom as Ariella describes many of her beautiful designs and installations. ARIELLA CHEZAR is a master floral designer and the author of Seasonal Flower Arranging, The Flower Workshop, and Flowers for the Table. Her work has graced the cover and pages of Martha Stewart Living, O Magazine, Better Homes and Gardens, Town and Country, and many more publications. She is a highly sought-after teacher and lecturer and has designed flower arrangements for The Obama White House. Ariella lives in The Berkshires of Massachusetts, where her garden serves as inspiration for her designs. Left: The seven stems of fritillaria are displayed in three tea glasses on various levels. They complement the painting of a lemon in the background anda, by being displayed separately, make a stronger impression. Right: The copper pots of this New York City loft inspire two dramatic arrangements dominated by assorted Itoh peonies. They are paired with the bell-like blossoms of the martagon lily and, in the larger arrangement, joined by Polkadot Series foxgloves and framed by the blooming burgundy branches of the physocarpus, or ninebark. Clematis vines balance all that height, but it’s the peonies that dominate. Home in Bloom celebrates the seamless integration of architecture, light, and natural landscapes into floral design. Ariella layers colors and combines improbable wild elements, resulting in arrangements that are as gorgeous as they are dynamic. With each page, she invites us to revel in the inherent drama of nature, encouraging us to infuse our living spaces with beauty and abundance, while fundamentally altering a room's energy through the transformative power of flowers. A gathering of ‘Limelight’ hydrangeas, sea oats, and elderberry branches light up the olive walls of this faded manse. They join an arrangement of ‘Queen Lime’ zinnias on the marble table, evoking an era of plenty. Home in Bloom is organized into chapters that celebrate every room in the home—Welcome, Nourish, Celebrate, Pause, and Wilding, as it takes us on a journey through flower-filled living spaces. The arrangements in each chapter are accompanied by detailed captions that inspire us to walk outside and bring the wilds of nature into our environments. The book features hundreds of gorgeous photographs by renowned photographers Andrea Gentl and Martin Hyers. Thanks so much for joining me today! READ: Mary Ann Newcomer's review of Home in Bloom, recently published in Slow Flowers Journal online. LISTEN to Ariella’s past guest appearances on the Slow Flowers PodcastMarch 2014 (Episode 133) June 2016 (Episode 251) Follow Ariella on Instagram Order Home in Bloom Thank you for an inspiring conversation, Ariella! Slow Flowers Summit 2024 - News We are swiftly into the countdown phase before the amazing 7th annual Slow Flowers Summit – taking place June 23 through 25th. I can’t wait to see you there! Today, we dropped our FINAL ticket promotion, so take note. Now through June 11th, next Tuesday, you can take 10 % off your Slow Flowers Summit registration. Use the promo code LETSDOTHIS -- all one word – to take 10% off your registration at slowflowerssummit.com. And speaking of good news, last week, we were delighted with some incredible press coverage about the Slow Flowers Summit. In its coverage of the Slow Flowers Summit, the online floral lifestyle magazine called THURSD.com called it the “must-attend event for floral fanatics.” Thank you for aff

Episode 664: A Triple Talent – How Sydney Garvey of Flowers by Garvey’s Gardens blends flower farming, wedding design, and owning a retail flower shop
https://youtu.be/i9EsxmOp5Zc?si=mrruo1qHJGCKtyEh Today, we’re continuing our conversations with multi-talented Slow Flowers members who grow flowers, design for weddings and events, and operate a retail flower shop. I call them the triple threat talents, and we have lots to learn from Sydney Garvey of Flowers by Garvey’s Gardens in Grand Junction Colorado. Garvey's Gardens in downtown Grand Junction, Colorado I am so pleased to have recorded a podcast interview with Sydney Garvey of Garvey’s Gardens, a flower farm based in Palisade, Colorado, and its sister business, Flowers by Garvey’s Gardens, a retail flower shop and wedding design studio in Grand Junction, Colorado. Floral design by Sydney Garvey (left); Sydney Garvey (right) Garvey’s Gardens joined Slow Flowers as a member several years ago, prior to Sydney Garvey deciding to add retail floristry to her original focus as a farmer-florist. We met last June at the Slow Flowers Summit and we joke that we’ve been trying to schedule the podcast interview ever since. The beautiful landscape in Palisade, Colorado, home to Garvey's Gardens I will make note that you may have seen us highlight Flowers by Garvey’s Gardens in the 2024 Slow Flowers Floral Insights & Industry Forecast, in the Floral Literacy insight that featured a number of parallel trends, including Retail Expansion. In that insight, we noted: Contradicting the story that floral retail is declining, several Slow Flowers members are opening retail destinations to attract “floral literate” shoppers. “Our storefront allows us to support additional local growers and to get more local flowers into the community,” said Sydney Garvey of Flowers by Garvey’s Gardens. Wedding Florals, Flowers by Garvey's Gardens For today’s interview, Sydney joined me from her flower shop in downtown Grand Junction and later shared a video tour of the retail space interiors as well as a visit to the flower farm. Find and follow Garvey's Gardens on Instagram and Facebook Subscribe to Garvey's Gardens Podcast here. Take 50% Off Your Slow Flowers Society Membership! https://www.youtube.com/live/OlHwLBVQrnI Remember, we’re in the midst of a month-long celebration to recognize the 10-year anniversary of slowflowers.com -- our online directory to local flowers. This is an amazing milestone and as a thank you for our community, we’ve created a special gift to share with new and renewing members. If you’ve always wanted to join Slow Flowers, we are extending a 50%-off discount for you to make it so! Use the discount code HAPPY10 to join or renew for one year’s membership at half the regular price – this offer is good at all levels, from Standard and Premium to our special 3-year perennial membership. Check it out! This offer expires on June 7, 2024. Click Here to Sign Up -- and Use HAPPY10 Promo Code for 50% Off Thank You to Our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com. Our next sponsor thanks goes to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com. Our final sponsor thanks goes to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers' hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and e

Episode 663: Designing with Dried Flowers – a new book by Hannah Muller of Full Belly Farm and Wreath Room
https://www.youtube.com/watch?v=zemwACzDWBo Flowers are fleetingly beautiful, but dried floral arrangements are both lovely and lasting. In her new book, Designing with Dried Flowers, Slow Flowers member, Hannah Muller of The Wreath Room and Full Belly Farm shares her unique methods to naturally dry flowers that hold their color and delicacy – and how to design small arrangements for every day, wreaths for all seasons, and celebration showstoppers that will look gorgeous in the moment and for months to come. Designing with Dried Flowers by Hannah Rose Rivers Muller (c) Molly Decoudreaux Last week, the Slow Flowers community gathered online for a virtual meet-up with our featured expert, Hannah Rose Rivers Muller, of Full Belly Farm and Wreath Room. With her family, especially her lifelong mentor and mother Dru Rivers, Hannah grows 15 acres of cut flowers in Guinda, California, located about 45 minutes west of Sacramento. Hannah Muller in the pages of Designing with Dried Flowers (c) Molly Decoudreaux We’ve had Dru and Hannah as past guests of the Slow Flowers Podcast, Episode 498 (2021). Click to listen to the replay of that conversation. Creating Everlasting Arrangements with Hannah Rose Rivers Muller of The Wreath Room at Full Belly Farm Today, we’re welcoming Hannah back to the Slow Flowers community as she shares her passion for dried botanicals. She spent two years working with photographer Molly Decoudreaux to capture all the seasons of growing, harvesting, processing, drying and designing with flowers, herbs, floliages, grains, and grasses. From the pages of Designing with Dried Flowers: Wreaths Their new book, Designing with Dried Flowers, will be published on June 4th. Follow along with Hannah as she inspires people to embrace and celebrate the joy and beauty of drying flowers for long-term enjoyment. Step-by-step instructions for creating a centerpiece with dried flowers Find and follow Hannah Muller at these social places:Full Belly Farm on Instagram and FacebookFarmer Hands on InstagramWreath Room on Instagram DIY dried marigold garland from Designing with Dried Flowers Scenes from Full Belly Farm The video that accompanies this episode includes Hannah’s centerpiece design demo, and a discussion of some of the varieties she prefers for wreathmaking, bouquet making and creating arrangements. It's the 10th Anniversary of Slowflowers.com! Happy 10th Anniversary Slowflowers.com Remember last week’s announcement. To celebrate the 10-year anniversary of slowflowers.com -- our online directory to local flowers –we created a gift for our community. If you’ve always wanted to join Slow Flowers, we have a special 50%-off discount for you. Use the discount code HAPPY10 to join or renew for one year’s membership at half the regular price – this offer is good at all levels, from Standard and Premium to our special 3-year perennial membership. Check it out! This offer expires on June 7, 2024. Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to The Gardener's Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important than ever, and you'll want to check out the course offerings at thegardenersworkshop.com. Thank you to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists. Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner. Don't have time to build your own? They also have turnkey units available. Learn more at storeitcold.com Thank you to Red Twig Farms. Based in New Albany, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their Spread the Hope Campaign where customers purchase 10 tulip stems for essential workers and others in their community. Learn more at redtwigfarms.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The co

Episode 662: Flower farming meets the retail flower shop with Little Petal Farm
https://youtu.be/lup-FAhWj4s?si=BAyBvf0Cfe8iEp_M Going from flower farmer to full-service retail florist and juggling both – is it possible? Hear from Tammy Osselaer, who started Little Petal Farm in 2019 and then in 2022, opened a retail full-service flower shop as an extension of her farm. Learn how she grows all of her flowers during the farming season AND produces floral designs for her community and beyond. Tammy Osselaer, Little Petal Farm On this podcast, I love it when a listener contacts me with a suggestion for an episode that underscores something I've mentioned, such as an interesting observation or shift in the Slow Flowers Movement. Today’s guest did just that. Tammy Osselaer is a loyal Slow Flowers Podcast listener and member who owns Little Petal Farm in Noblesville, Indiana. After an earlier episode when I commented about flower farmers opening companion retail stores, both on farm and as separate businesses, Tammy reached out to introduce herself. You Pick Flower Experience at Little Petal Farm Little Petal Farm was established in 2019 as a specialty cut flower farm producing high-quality blooms & branches for floral designers, event planners, subscription holders, weddings, and all-around flower lovers. Wedding flowers by Little Petal Farm Its origins are rooted in Tammy’s personal interest in flower gardening and landscaping, a passion she's had for more than 25 years. After designing, planting and nurturing her own gardens with perennials, flowering woodies and graceful ornamental grasses, she turned that passion into Little Petal Farm, first as a farm; then as a farm plus retail shop. A bridal shower centerpiece with flowers grown and designed by Little Petal Farm Let’s jump right in and learn about her path to flowers – and how she manages to run two sister businesses that are infusing Noblesville and the surrounding area with locally-grown botanicals. Find and follow Little Petal Farm on Facebook and Instagram. As mentioned, the Indiana Peony Festival is coming up this weekend, May 18th, so if you’re in the area, find Tammy and say hello! This Week's Good News https://www.youtube.com/live/OlHwLBVQrnI?si=reIDrZSvvYk8aSUq I want to share an important piece of news, a major milestone for the Slow Flowers Movement. Last week, we celebrated the 10th Anniversary of the launch of slowflowers.com! One decade ago, on May 8th 2014, we launched slowflowers.com just before Mother’s Day, as a free, nationwide online directory with more than 200 listings of florists, shops, studios, and farms with local, seasonal, and sustainable flowers. It all began with the book – Slow Flowers – which was published in the spring of 2013, quickly followed by the debut of the Slow Flowers Podcast. The Slow Flowers Movement was born with the book, the podcast, and slowflowers.com, and what an amazing decade we’ve experienced ever since! As part of my announcement last week, I shared these observations: We have achieved so much in the Slow Flowers Community during the past decade – and we have YOU to thank. Your shared passion for promoting local, seasonal, and sustainable flowers has propelled Slow Flowers to become an international phrase, used in millions of hashtags around the world. #slowflowers has generated more than 200 million social media impressions in the past four years alone. The term is much more recognizable and powerful that merely using “local flowers,” because SLOW instantaneously communicates a wider range of values than just geographic proximity. We believe in the sustainable and ethical practices outlined in our Slow Flowers Manifesto, and our members are the embodiment of those values. We have grown to 750 members – flower farmers, floral designers, and farmer florists who align with our mission Inspiring the floral industry and its consumers to embrace local, seasonal, and sustainable flowers. Our goals are many, but I just want to highlight two that I know will resonate with you: To change the flower sourcing practices of consumers and professionals through outreach and education that highlights the benefits of local, seasonal and domestic floriculture. To build a movement that promotes cultivation and sales of local, seasonal and sustainable flowers, while nurturing authentic connections between consumers, farmers and florists. To celebrate, I wanted to share a gift to our community. If you’ve always wanted to join Slow Flowers, we have a special 50%-off discount for you. Use the discount code HAPPY10 to join or renew for one year’s membership at half the regular price – this offer is good at all levels, from Standard and Premium to our special 3-year perennial membership. This promotion expires on June 7, 2024. Click here to join or renew your Slow Flowers Membership Join our May 17th Slow Flowers Member (Virtual) Meet-Up: Creating Everlasting Arrangements with Hannah Rose Rivers Muller of The Wreath Room at Full Belly Farm And don’t forget to preregister to join th

Episode 661: Spring Tune-Up for Florists, Shops, and Studios with Althea Wiles of Rose of Sharon Floral Design Studio
https://youtu.be/NruZ1TOx0fo?si=NybN1qvv9X1LEC6x You love floral design, but running a business is so not your thing! Longtime Slow Flowers member Althea Wiles has been there, too. She knows how many of us started out because we love flowers, but then realized there's so much more to the business than just making pretty things! Althea joined us recently at the Slow Flowers Member Meet-Up to share her Spring Tune-Up tips for your floral business and we’re bringing the conversation with you today. Rose of Sharon Floral Design Studio and founder Althea Wiles Today’s guest, Althea Wiles, is the creative force behind Rose of Sharon Floral Design Studio and J. Althea Creative, based in Springdale, Arkansas. With a Bachelor of Arts degree from Hendrix College, an Arkansas Master Florist Certification and 30 years of experience, she orchestrates 75-100 weddings and events annually, receiving industry accolades and shaping a lasting legacy. As the education director of J Althea Creative, she imparts her expertise to mentor budding florists, cementing her reputation as a visionary and influencer in the field. She annually contributes striking installations to the Art in Bloom exhibit at Crystal Bridges Museum of American Art, further solidifying her impact on the industry. Wedding flowers (left) and centerpiece (right) When Althea and I were brainstorming about her presentation for the April Slow Flowers Member (virtual) Meet-Up, we decided to take some of the content of her coaching sessions and distill it down to one hour. She has discovered that many floral pro’s have an abundance of creative design skills, but are juggling time is spent on paperwork, office work, accounting, management, writing proposals and interacting with clients—pretty much everything except design. More floral design by Althea Wiles, Rose of Sharon Floral Design Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to Red Twig Farms. Based in New Albany, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their Spread the Hope Campaign where customers purchase 10 tulip stems for essential workers and others in their community. Learn more at redtwigfarms.com. Our next thank you goes to the Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com. Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com. Join Us! Today, you heard from one of our members who shared her expertise at the April Slow Flowers Member Meet-Up. And now, I want to give you a head’s up about the next member meet-up, comping right up on Friday, May 17th – postponed by one week to accommodate for Mother’s Day. The upcoming session is devoted to Designing with Dried Flowers and our expert member is Hannah Rose Rivers Muller of Full Belly Farm and her IG account, The Wreath Room. This is the topic of Hannah’s brand new book, out on June 4th – Designing with Dried Flowers. We’re so excited to feature Hannah as she talks about flower farming with her family in Northern California and developing her special approach to drying the flowers she grows. This will be a very special preview of the book, so bring your questions! We will have one copy of Designing with Dried Flowers to give away to one lucky attendee. Pre-registration is required and you can find the link to register in our show notes. I’ll see you on May 17th! Pre-Register for the May 17th Slow Flowers Member Meet-Up I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Fl

Episode 660: Flower Farming in Los Angeles: Meet a trio of growers behind an upcoming flower farm tour as they discuss the unique character of urban flower farming in Southern California
https://youtu.be/VzIieyJw-bU?si=B48N4DXiiHZkyx15 Meet three of the flower farmers behind the bountiful LA Flower Farm Tour, as eight woman-owned urban flower farms come together to open their gates to the public on May 4th. These growers, including three Slow Flowers member-owned farms, will welcome Los Angeles flower lovers and gardeners to wander through their fields and get to know the farmers behind the blooms. We’re previewing the upcoming Los Angeles Flower Farm Tour – a journey through the lesser-known world of local blooms being cultivated throughout the City of Angels. The May 4th, self-guided tour reveals the magic of locally grown flowers and the importance of supporting community agriculture. Their blossoms aren't just beautiful; they represent a commitment to sustainability and a connection to the land. Tour-goers will meet the farmers, making important connections and learning about the dedicated female farmers behind the blooms, including their craft, their passion, and the stories that make each petal special. Kathleen Ferguson at Frogtown Flora LA Hannah Melde-Webster of Golden Heron Today’s guests include Kathleen Ferguson of Frogtown Flora; Hannah Melde-Webster of Golden Heron; and Jen Britton of Bloomtown Flower Co. The three women gathered in Jen’s studio to record our conversation, which you’ll see in the accompanying video version of this episode. With the ultimate goal of simply celebrating the beauty of spring, their hope is to raise awareness of locally grown blooms and inspire others to start their own gardens too. With land access being so limited in Los Angeles, these farmers each beautifully display ways in which micro farms can thrive within an urban landscape. I want to mention a special thank you to Shannon Tymkiw of FlowerBox Studios and Farm. She is a longtime, Pasadena-based farmer-florist and Slow Flowers member who first suggested that I feature the tour today. Thank you, Shannon; we appreciate your support! After the tour was announced, the RSVP’s came flooding in and, as you’ll hear in our conversation, it is now over-subscribed at 800. There is a waiting list and I’ll share that link in today’s show notes. As guests chart their own course through LA’s floral wonderland, they will also have a chance to take a little piece of each farm home with them. Each farm will have a variety of goods available for purchase, from fresh cut bouquets, u-pick flowers, and potted plants, to handmade goods, treats and beverages. Follow the Farms Participating Farms and their additional offerings: ✨Frogtown Flora (frogtownflora.com) Sweet treats, Frogtown Flora merchandise, ceramics, flowers, seeds, and more! ✨Golden Heron (goldenheron.co) U-pick flowers (by appointment), ambient set by S.E. Webster, baked goods by Mimsy’s Munchies, food by Amenohi, ceramics by Gilded Poppy ✨Drive By Flora (@drive_by_flora) Flower bunches, ceramics, baby tees, seedlings, snack & treats ✨Bloomtown Flower Co (bloomtownflowerco.com) Plants for sale, flower bunches for sale ✨Mamabotanica Blooms (mamabotanica.com) mini garage sale of plants, books, and garden items ✨Pia Floral (@piafloraldesign) plants for sale, bouquets, some food and drinks, handmade grocery bags ✨Flowerbox Studios + Farms (flowerboxstudios.net) Bouquets for sale, refreshments, a cupcake pop-up ✨Rose Lane Farms (roselanefarms.org) Let's come together to share the joy of spring, connect with fellow flower enthusiasts, and support the local agricultural tapestry that adds color to our urban spaces. See you on the Flower Farm Tour! Pro-tip for tourgoers: Bring a bucket of water in your car so any fresh flowers you buy make it home with you! Marigolds (Frogtown Flora, Left) and Hannah and Golden Heron (Right) This episode is near and dear to my heart, as I lived and worked in Los Angeles between 2006 and 2010, at a time when most Southern California flower farms were big, corporate, and commercial. Those farms play an important role in the country’s cut flower ecosystem, but I’m so glad that there is more diversity of choice and variety with the advent of more micro flower farms. I’ll also share a list and links to all the participating farms, and you’ll want to find and follow their social media accounts. As a bonus, the video interview ends with short films from all three of today’s guests, plus a fourth bonus video that Shannon Tymkiw of FlowerBox Studios shared. You won’t want to miss this peek into the flower farms discussed today. Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to The Gardener's Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important than ever, and you'll want

Episode 659: Designer Leslie Bennett, co-author of Garden Wonderland and founder of Pine House Edible Gardens and Black Sanctuary Gardens
https://youtu.be/WBxatSDZgjE?si=DELFNNCQoG5l4a34 Leslie Bennett believes that gardens are for all. In Garden Wonderland, this celebrated landscape designer treats us to an accessible garden-making approach to create our own plant-based spaces, spaces that provide sustenance, beauty, and wonder. Her new book will inspire your own garden journey as you gain more than a pretty landscape and redefine your relationship with nature. Leslie Bennett of Pine House Edible Gardens (c) Rachel Weill It is with much personal joy that I welcome back Leslie Bennett to the Slow Flowers Podcast today. As a past guest of the podcast and a speaker at the first Slow Flowers Summit in 2017, many of you already know about this gifted human. Inside the pages of Garden Wonderland, by Leslie Bennett & Julie Chai (c) Rachel Weill You probably have read about Pine House Edible Gardens and Leslie’s soulful and soul-fulfilling gardens in top design publications, but now, with her brand new book, Garden Wonderland we can read about Leslie’s garden-making philosophy and principles in her own words. Garden Wonderland is co-authored with Julie Chai and features photography by Rachel Weill. More inside pages from Garden Wonderland (c) Rachel Weill Leslie joined me last week to talk about her approach to garden design as we paged through the book together. Leslie most recently appeared on this podcast in 2020 to talk about her very personal initiative Black Sanctuary Gardens. And what a treat to have her share Rachel’s photography and the stories Leslie and Julie wrote about two of those garden projects during today’s conversation. Lush and verdant Garden Wonderland projects by Pine House Edible Gardens (c) Rachel Weill Please join me as we dive into the wonderland of gardens, formed through the vision, heart, and soul of Leslie Bennett. Along the way, you’ll learn how Leslie integrates her personal leadership style into running a dynamic design/build/maintain landscape design business, a decidedly female-centric approach that I find truly inspiring. Order Garden Wonderland here Find out more from Pine House Edible Gardens Listen to our 2017 Slow Flowers Podcast interview with Leslie Bennett Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com. Thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers' hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com. And thank you to Johnny's Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds -- supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnyseeds.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you're invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I'll see you next week! Music Credits: Drone Pine; Gaena; Glass Beadsby Blue Dot Sessionshttp://www.sessions.blue Lovelyby Tryad http://tryad.bandcamp.com/album/instrumentalshttp://creativecommons.org/licenses/by-sa/3.0/ In The Fieldaudionautix.com

Episode 658: Meet floral marketing strategist Sahid Nahim, host of YouTube’s The Bloom Show
https://youtu.be/Ktb2fJ8-ty8?si=AzSIqzvwDl4XSGJ7 On Slowflowers.com there are several search categories to help visitors find flower farms, florists, suppliers and other floral businesses, and one of those – business consulting and development services -- was originally inspired by my conversations with Sahid Nahim of New Bloom Solutions, today’s guest. Join us as we discuss branding, social media, and other ways you can market your floral enterprise. With an emphasis on helping floral business with B2B marketing, New Bloom Solutions is a media consultancy that provides a full menu of services, including website design, SEO management, content creation through videography and photography, plus brand promotion, recruitment, networking opportunities and more. Today we’ll meet Sahid Nahim of New Bloom Solutions as we discuss how to expand your network and increase your sales. Sahid is co-president of sister companies, 'Above All Flowers' and 'New Bloom Solutions'. With two decades of floral industry experience, Sahid started his career with major international brands and has since collaborated with global leaders like Fleurmetz, Chrysal, and Cal Flowers. His passion drives innovation and strengthens connections in the floral world.You can watch Sahid behind the microphone on 'The Bloom Show,' a live YouTube platform where he highlights industry pioneers. The show has been filmed at major global conventions, including in the U.S., Holland, Ecuador, and Colombia. RESOURCES: Download the free 2024 floral event calendar – including the Slow Flowers Summit FLORIEXPOThe code for free entry: Bloom2The Boot Camp: 25% off is NewBloom Thank You to Our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. And thank you to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists. Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner. Don't have time to build your own? They also have turnkey units available. Learn more at storeitcold.com Thank you goes to Red Twig Farms. Based in New Albany, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their bouquet-giveaway program that allows customers to buy a 10-stem tulip bouquet for others in their community. Learn more at redtwigfarms.com. And thank you to Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you're invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I'll see you next week! Music Credits: Drone Pine; Gaena; Lissaby Blue Dot Sessionshttp://www.sessions.blue Lovelyby Tryad http://tryad.bandcamp.com/album/instrumentalshttp://creativecommons.org/licenses/by-sa/3.0/ In The Fieldaudionautix.com

Episode 657: Meet Michelle Kenny, executive director the new Pacific Northwest Florists Association
https://youtu.be/_7u2Mp8pf5U?si=riSrYytQLDkc4SBe We believe in community here at the Slow Flowers Society and today’s guest does too, as she has a mission to support florists and the floral Industry within the Pacific Northwest Region. Meet Slow Flowers member Michelle Kenny, founder of the new Pacific Northwest Florist Association based in Portland, Oregon. Many state florist associations are thriving, but as changes occur in the floral marketplace, others have ceased operations. Today, you’ll learn from Michelle Kenny, co-founder and executive director of the new Pacific Northwest Florist Association, a community to support and promote florists in Oregon and Washington. Michelle Kenny, executive director of the PNW Florist Association Membership in the Pacific Northwest Florist Association is open to any individual in the florist industry in the region. The association provides networking, support, education and an opportunity to showcase and promote the talented florists in Oregon and Washington. People working in the horticultural and allied industries are also invited to join and I know we have many Slow Flowers, including our society, that are part of this effort to support the growth of the floral marketplace here in the PNW. Michelle and I first met in 2017 at the Bouquets of the Heart auction in Portland, which was held to raise funds for The Bloom Project. Michelle was one of several guest florists who took inspiration from a featured artwork to create an arrangement. It was a fabulous event and I was there to act as emcee to introduce the florists and the pieces they created. Michelle is the owner of Goose Hollow Flowers, a Portland-based full-service florist, and we were so happy she joined Slow Flowers as a member. It made sense because of her close relationships with many of the growers at the Oregon Flower Growers Association, where local flowers are available at the Portland Flower Market. Fast-forward and a few years ago, and having survived/endured the COVID challenges, Michelle decided to act on a long-held dream of starting an association for florists. With seed funding from the Portland Flower Market, Michelle formed a board, passed articles and bylaws, and launched PNW Florist Association last fall. They recently received approval for their 501 c 3 nonprofit status as an association. Here’s a bit more about Michelle: After spending a decade working for Marriott hotels in 1996, and with a lifelong passion for floral design, gardening, and events, Michelle took the plunge and bought Goose Hollow Gardens in 2007 all while on maternity leave. The first year as an owner, Michelle trained extensively with her mentor, Jeanie Gray, a florist and artist. Michelle brought her past experience in hospitality as an event planner, wedding coordinator and convention sales manager to her new venture and in 2013, re-brand her shop to Goose Hollow Flowers, named after one of downtown Portland’s neighborhoods. As a small floral shop owner, Michelle saw the need to bring back a new and improved floral association to help support, benefit and showcase the local floral talent in the area. Most importantly, she is excited to connect like-minded professionals to be part of a rich and vibrant community and founded the Pacific Northwest Florist Association. Upcoming PNW Florist Association Events Wonder of the Woodlands book by Francoise Weeks As we discussed, PNW Florist Association has a sustainability initiative that will be the focus of a weekend of Earth Day programming on April 20-21. On Saturday, April 20th they are hosting an all-day workshop with Francoise Weeks, at the incredible price of $265 including lunch (PNW members receive a discounted registration rate). The morning will include woodland centerpieces and the afternoon includes wearables, and the class rate includes lunch and a copy of Francoise’s new book “Wonder of Woodlands.” Find the registration link here. The following date, on Sunday, April 21st, is an all day Sustainability Workshop, which includes demonstrations, hands-on design activities and other speakers, including me. Lunch is included and the session is $75 for nonmembers, $45 for members of the PNW Florist Association. Both events will be held at The Creative Space at the Portland Flower Market, a studio and gathering space in North Portland. I hope to see you there! Find the registration link here. News of the Week If you missed it in our newsletter, I want to remind you about tomorrow’s free webinar that Slow Flowers is co-presenting with Johnny’s Selected Seeds, Thursday, April 11th at 1 pm PT/4 pm ET featuring two of our farmer-florist members as experts on the topic of profitability. You’ll hear from Lennie Larkin of B-Side Farm and Niki Irving of Flourish Flower Farm, both past guests of this podcast, who will discuss their operations and share their approaches to increasing profitability, including tracking labor costs, inputs, markups, and sales channels. Johnny's F

Episode 656: Follow the Blooms with Host and Producer Katie Lila, and Bloom TV Network’s founder & CEO Monica Michelle
https://youtu.be/2xAkkExz5Qc?si=lLlWWY0VToCA2XeE There’s HGTV and there’s the Food Network, but have you checked out the Bloom TV Network? Today, we’ll meet Monica Michelle, creator of the floral-centric streaming platform and Slow Flowers member Katie Lila, host and producer of the new series “Follow the Blooms,” which begins at the flower farm and ends with a beautiful installation for the public to enjoy. Follow the Blooms installation at the Slow Flowers Summit in progress, featuring mural by Toby Keogh Slow Flowers Summit attendees at Bellevue Botanic Garden, adding flowers to the mural. From left: Anne Bradfield (Analog Floral), Mayuri Parikh (True Client Pro), and Lisa Schwarz (Coastal Blooms). Today, we’re getting a peek behind the scenes of Bloom TV Network’s exciting series called “Follow the Blooms,” which debuted on March 7th with new episodes dropping every Thursday through April 25th. Slow Flowers Summit 2024 with Katie Lila of Follow the Blooms. From left: Gina Lett-Shrewsberry, Katie Lila, Debra Prinzing, Olivia Yates O'Donnell and Sarah Wagstaff The host is Slow Flowers member Katie Lila, owner of Flowers for People in Spokane, Washington. A few years ago, after a career doing everything in the floral space, Katie started collaborating with creative teams to produce pop-up artistic floral installations in a Spokane gallery environment, inviting photographers and the public to be part of the experience. And then she learned that Bloom TV network, the new online streaming platform for all things floral, had announced a call for creatives to submit their pilot concepts to be considered for the network’s programming lineup. Katie Lila (left) and Monica Michelle (right) Katie saw the potential opportunity to turn her public floral installations into a show – and she teamed up with DittoFilm Media in her community to film three pilots that they submitted to Bloom TV. Like a fast-paced floral party with a race to the finish, Katie brings the viewer along for the ride as she comes up with a venue, brainstorms the design concept, seeks out flower farmers whose seasonal blooms will bring the concept to life, and then with a design team, a floral installation is brought to life. And the viewer “follows” the blooms from field to floral art piece. Fast-forward to June 2023 and Follow the Blooms was launched as a bonafide series in production for Bloom TV. Katie and her crew asked if they could film one of their eight episodes at the Slow Flowers Summit, which we held at Bellevue Botanic Garden. Of course, we said yes, and it was a whirlwind moment during the busy Summit – I’m glad we documented the experience because it was a bit of a blur. We’ve been anxiously awaiting the series release ever since. Follow the Blooms Mural at Slow Flowers Summit 2023 The Summit episode includes a large, interactive “paint by flower” mural, the creation of which invited our attendees to participate. The film crew also visited the Seattle Wholesale Growers Market and JARN Co. Flowers, a member flower farm owned by Tracy Yang and Nick Songsangcharntara – we “followed” the blooms from both spots to the Summit where Katie’s installation became a reality. When you see a sneak peek of the series, you’ll be swept up in Katie’s joyful approach to life. She’s determined to get everyone involved in her big schemes, including friends, family members, and strangers, and it all ends up in an explosion of blooms. We’ll also learn more from Monica Michelle, CEO and founder of Bloom TV Network, and I’m delighted that she was able to join Katie for our conversation today. Monica Michelle has an extensive background in marketing and entrepreneurship, and has spent her career implementing new ideas, and building online communities across multiple industries including the medical industry, food industry and now in the world of media. In 2021 she developed a new niche media model meant to elevate creators, serving as a launchpad for individuals interested in expanding their brands through the power of streaming TV. In January of 2022 she launched her first streaming tv network, building from the model to create "BloomTV,” where an array of floral focused content was housed for streaming, as well as broadcast to over 615k homes in the state of Colorado. In 2023, Monica co-founded a sister network based on the same model called “Made TV” that is designed specifically for makers and artists of all kinds, with the mission of helping them to share their creations and crafts with a wider audience. She believes that connection is key, and that through innovative ideas that combine technology with education, people can all experience life in full bloom. Monica will share her story of how the seed of an idea blossomed in to a digital platform for video content. Through her goal of “restoring Eden,” Monica’s mission is to help spark inspiration and beauty, connecting people to each other and to the planet through nature’s most beautiful cre

Episode 655: A visit to Françoise Weeks’ studio and a peek into her new book, Wonder of the Woodlands
https://youtu.be/YvXP6tJQv78?si=0SBQevPS2wNTppGU Françoise Weeks brings home the charm of the wild woods with her creative botanical arrangements that are so much more than bouquets of blooms. Our conversation about Wonder of the Woodlands, Françoise’s new book, includes an exclusive visit to her Portland garden and design studio. Wonder of the Woodlands book by Françoise Weeks Françoise Weeks is a good friend to the Slow Flowers Movement and she is a longtime member of our society. Regular podcast listeners will have met Francoise on a few earlier occasions, including on her first appearance on Episode 217 in the fall of 2015, during Lisa Waud’s Flower House Detroit – Françoise collaborated with Susan McLeary to design a fantstical vintage kitchen filled with flowers and root vegetables, plants, and foliages – it was a delight. Françoise has influenced the floral community as an educator and artist, and we now have the delightful gift of her first design book – Wonder of the Woodlands, The Art of Seeing and Creating with Nature. The book will be published on April 2nd so you’re the first to hear all about it and if you check out the video interview on which today’s podcast is based, you’ll enjoy a peek into Françoise’s Portland, Oregon Studio, where we recorded our conversation. Wonder of the Woodlands Here’s a bit more about the new book: Containers lined with bark to replace ordinary glass vases. A bed of moss to cushion a vibrant spring arrangement. Ever-changing wreaths to showcase acorns, branches, lichen, twining vines, and delicate ferns throughout the year. A cloche holding an arrangement of dried mushrooms that might have come out of a fairytale. In this gorgeous celebration of the woodlands, renowned floral designer Françoise Weeks offers all the ways, from simple to complex, that you can bring the wildness and wonder of the forest to your indoor arrangements. Each chapter of Wonder of the Woodlands features the materials Françoise uses most—barks and logs; acorns and seeds; ferns, branches, moss, and lichen—and showcases how she builds her unique, beautiful arrangements, which last far longer than a vase of cut flowers. Inside are also Françoise’s insights on seeking out the most unique natural materials for arrangements, and how to responsibly forage or source them in a shop. And you’ll find her tips on how to reuse materials so you can enjoy lots of different arrangements without increasing your environmental impact. Bursting with images of nature and suggestions for weaving that magic into your interiors, Wonder of the Woodlands is a celebration of arrangements that are inspired by a walk through the trees. With stunning photography of wild and wonderful wreaths, table arrangements, wall décor, and more, you can re-create the peaceful majesty of spending time in the forest in your own home. A Planted Bark Trough How I see Mushrooms A Moss Carpet In this gorgeous celebration of the woodlands, renowned floral designer Françoise Weeks offers all the ways, from simple to complex, that you can bring the wildness and wonder of the forest to your indoor arrangements. Each chapter of Wonder of the Woodlands features the materials Françoise uses most—barks and logs; acorns and seeds; ferns, branches, moss, and lichen—and showcases how she builds her unique, beautiful arrangements, which last far longer than a vase of cut flowers. Inside are also Françoise’s insights on seeking out the most unique natural materials for arrangements, and how to responsibly forage or source them in a shop. And you’ll find her tips on how to reuse materials so you can enjoy lots of different arrangements without increasing your environmental impact. Bursting with images of nature and suggestions for weaving that magic into your interiors, Wonder of the Woodlands is a celebration of arrangements that are inspired by a walk through the trees. With stunning photography of wild and wonderful wreaths, table arrangements, wall decor, and more, you can re-create the peaceful majesty of spending time in the forest in your own home. An Acorn Wreath Françoise Weeks Françoise was born in Belgium and started her business in 1996. She has infused her work with a quintessential European reverence for flowers and nature. Combined with creativity and mechanical ingenuity, she has crystalized her singular style of Textural Woodlands and Botanical Haute Couture pieces, garnering a global following. Her innovation and love of teaching have brought her to many cities in the US in studios, at wholesalers, at garden clubs, Art in Bloom events and conferences, including at AIFD Symposium. She also taught in Mexico, Canada, England, Sweden, Iceland, France, China and Australia. Her dynamic work has been published in national and international publications such as Fusion Flowers, Modern Wedding Flowers, Huffington Post, Flutter and Millieu. Françoise’s studio is located in Portland, OR where she teaches and offers online courses, including Zoom w

Episode 654: Native Flora for farmers and florists with Holly Lukasiewicz of District 2 Floral Studio; Deborah Majerus of Iron Butterfly Farm and Lodging; and Kate Watters of Wild Heart Farm
https://youtu.be/0oogFIrykmE?si=ANwBFpK7VjHMZggP More Slow Flowers members are exploring native plants as potential floral design elements – both on their farms and in their studios. In fact, in our recent survey, 87 percent of members say they grow native plant species as part of their crop mix! Today, you’ll hear the inspiring Native Flora conversation recorded during our March Slow Flowers member meet-up, as three creatives share their insights and advice for adding more native plants to your floral business. Floral design by District 2 Floral Studio (c) Mike Machian Photography There’s an emerging a mindset that individual actions, while small, can be part of our cumulative efforts to address climate change. While the horticulture and landscape professions in North America have long been tuned into the importance of preserving native plant species, that awareness has not been present in flower farming and floral design circles until recently. Native Flora from Slow Flowers Floral Insights 2024 We’ve been tracking the embrace of native flora for some time here at the Slow Flowers Movement. In the 2023 Slow Flowers Floral Insights & Industry Forecast, we noted the work of flower farmer Alexandra Cacciari of Ann Arbor-based Seeley Farm to evaluate native perennials as cut flowers and later hosted Alex on Episode 598 to discuss her research exploring native plants as potential floral design elements. Native Flora for a Nebraska Wedding (c) Mike Machian PhotographyDesign: District 2 Floral Studio In our 2024 Slow Flowers Floral Insights & Industry Forecast, we devoted the first insight to 'Native Flora,' with contributions from Holly and Deborah. There are long-term benefits of championing native plants, and that conversation continued during the March 8th virtual member meet-up, the recording of which you’ll hear today. I’m delighted to share this episode with you and many thanks to our three panelists, Native Flora for Farmers and Florists with Holly Lukasiewicz of District 2 Floral Studio; Deborah Majerus of Iron Butterfly Farm and Lodging; and Kate Watters of Wild Heart Farm. Here's a bit more about our guests: Holly has a background in design, creative projects and community art and through her Omaha-based District 2 Floral Studio she serves Nebraska and Iowa with floral design rooted in sustainability and Slow Flowering practices, offering event work, installations, workshops, daily deliveries, New Moon monthly flower subscriptions, Celebration of Life pieces, custom flower preservation, along with home & corporate account design services. Deborah is the owner of Iron Butterfly Farm and Lodging in Rochester, Minnesota, an urban flower farm that uses sustainable and regenerative practices, grows a permaculture mini food forest, peonies, woody ornamental shrubs, early spring bulbs, and annuals. Kate Watters joined the panel to share her unique perspective from Rimrock, Arizona, where she owns Wild Heart Farm. Here creative mission is to share the detail and diversity that exists in moments from a place through the seasons – through writing, floristry, gardening, and art. She grows and designs with flowers, bringing 20 years’ experience from botany and conservation. Thanks so much for joining me today! We are fully behind the goal of increasing the propagation and planting of native plants and increasing awareness among florists and consumers around supporting native habitat! To that end, inspired by this conversation, Deb Majerus has created the start of a database for native cut flowers and plants – and you are invited to contribute your recommendations. This is an ongoing project that we hope to expand and share with the broader Slow Flowers Community – and I salute Deb for getting it started. Kate and Holly will add their suggestions by specific region, and I hope you will do the same. The Native Flowers and Foliage for cuts database is a place to compile our collective knowledge so members are not duplicating efforts – and can make the growing of native flora more accessible to farmers, growers, gardeners, florists, and the public. Presentation for March 2024Download Get Ready for the Slow Flowers Summit - Ticket Promotion this Week! If you’re listening during the first week of Spring – I’ve great news to share. We’re celebrating the Spring Equinox with a special ticket promotion for the Slow Flower Summit registration, March 19-25th. Use the coupon code SPRINGISHERE to receive $50 off any Slow Flowers Summit registration – and put that $50 in your pocket (or fund your seed or plant purchases) as our gift to you! The Summit is about 100 days away – and native plants are on the program this year! We’re excited to feature Latifa Pelletier-Ahmed of ALCLA Native Plants, based in Calgary, Alberta. She will help us understand what defines a plant or flower as "native," and how to use natives to boost the diversity of your own growing areas. Hope to see you at the Banff

Episode 653: Piedmont Wholesale Flowers – celebrating its 8th season and a new facility with flower farmer Stephanie Hall of Sassafras Fork Farm and market manager Julia Carpico
https://youtu.be/0k_5od_dD-4?si=Z-7qpZY3h6Ngv98P Stephanie Hall of Sassafras Fork Farm, Piedmont Wholesale Flowers, president ermitus (left) and Julia Carpico, Market Manager (right) Based in Durham, North Carolina, Piedmont Wholesale Flowers’ tagline is: farmer-founded, farmer-directed, farmer-grown. Today, you’ll hear an update as this Slow Flower member cooperative celebrates the start of Season Eight with Stephanie Hall of Sassafras Fork Farm and market manager Julia Carpico. Increasingly, Slow Flowers is enjoying the addition of flower collectives and cooperatives joining as members – a reflection of the decade-plus work we’ve been doing to advocate for a local and seasonal floral marketplace. This benefits everyone – from grower to florist and I’ve personally witnessed those relationships flourish and enhance our thriving community. Piedmont Wholesale Flowers' logo and some of its farmer-members Today, we’re checking in with the Piedmont Wholesale Flowers, a hub in the Raleigh-Durham, North Carolina area, as I catch up with Stephanie Hall of Sassafras Fork Farm, long-time Slow Flowers member, and with Julia Carpico, the PWF market manager. My relationship with many of the growers and florists involved in PWF dates to September 2016, when I was invited to attend a flower farmer potluck and teach a creative writing workshop there. What an inspiring visit! I was there for a few days, and during the visit, I recorded a podcast episode with Stephanie Hall – you can listen here. Later that fall I connected with Kelly Morrison of Color Fields Farm, another Raleigh area grower, and she told me about the origins of Piedmont Wholesale Flowers. That cooperative, one of the first to open after the Seattle Wholesale Growers Market landed on the map in 2011, is entering into its 8th season. Listen to my interview 2017 with Kelly on the start of Piedmont Wholesale Flowers. Piedmont Wholesale Flowers' new market space in downtown Durham But a lot of good things have changed, and that’s what today’s conversation is all about. Piedmont Wholesale Flowers has moved into a new, larger market space and has added two more market days for a total of 3 market days per week. With 14 member farms, this is a solid, well-run flower hub and I’m thrilled that we’ll all learn more today. Flowers fill the Piedmont Wholesale Market on Opening Day March 12, 2024 Find and follow Piedmont Wholesale Flowers on Instagram and Facebook. ROOTED FARMERS UPDATE: You may have heard Stephanie mention that PWF has recently moved to the Rooted Farmers platform. Rooted Farmers is sponsor of this podcast and longtime supporter of Slow Flowers. In fact, Slow Flowers members who want to sell through the Rooted Farmers’ platform enjoy a special discount. It’s a great opportunity! If you're a Slow Flowers member, you can join Rooted Farmers using the code: SF2024. This code will work for $75 off for first-time members on either the Essentials or Pro plan for farms. Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, and a popular peony-bouquet-by-mail program. Learn more at redtwigfarms.com. Thank you to the Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com. Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com. I’m so glad you joined us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edite

Episode 652: Building a niche supplying flower seedlings for farmers and gardeners with Kate Skelton of Gratitude Flowers
https://youtu.be/3i5o9a1t70A?si=lI1ZNz1NcCMXUt-O In the run-up to spring’s arrival in a few weeks, join me on a visit to Gratitude Flowers outside Tacoma, Washington, a boutique home-based floral business, where Kate Skelton specializes in growing and supplying lisianthus starts to flower farmers and offering a wide array of cutting garden plants to her community. Kate Skelton of Gratitude Flowers At the end of last month, I took a Friday afternoon outing to Edgewood, a community located about halfway between Seattle and Tacoma near me, to visit today’s guest, Kate Skelton, owner of Gratitude Flowers. It’s a boutique, home-based floral business that reflects Kate’s passion for growing flowers from seed. The day was chilly, but beautiful, and the drive there gave me a front-row view of Mount Rainier in all its snow-capped glory. I was in a great mood, and Kate and her story lifted my spirits higher. Kate Skelton with tulips and a lisianthus bouquet I first me Kate last fall when Jodi Logue of Moss & Madder Farm hosted a flower farmers’ pie-and-coffee (you can watch or listen to that interview in Episode 633 from October 25, 2023). A lovely group of local growers, including several Slow Flowers members, came together on a Sunday afternoon to chat and network over delicious homemade pie and warm beverages at Jodi’s home in Olalla, Washington, on the Kitsap Peninsula. My conversation with Kate was fascinating, as I learned that she is a community college math professor who launched her flower nursery and seedling venture during the pandemic. Gratitude Flowers plant sale I also learned about her seedling offerings – especially lisianthus – which she grows for other flower farmers. Being a greenhouse owner and aspiring seed-starting gardener, I was intrigued. And after Gratitude Flowers joined Slow Flowers as a member, I knew that I wanted to feature Kate on the Slow Flowers Show. Healthy flower seedlings from Gratitude flowers Gratitude Flowers offers timeless farm-grown, organic, specialty plants for cutting gardens and seasonal floral blooms for floral enthusiasts. Kate plans to open for the season on Saturday, March 30th. Follow Gratitude Flowers on Instagram and Facebook for more details. Sign up for Gratitude Flowers' newsletter. Download Kate's Lisianthus Growing Guide. Lisianthus Growing GuideDownload Slow Flowers Member (Virtual) Meet-Up for March Photo courtesy of District 2 Floral Studio: (c) Mike Machian Photography Don’t forget to pre-register for the March 8th Slow Flowers Member (Virtual) Meet-Up – 9 am PT/Noon ET. The topic: Native Flowers for Farmers & Florists. We are so excited to welcome a panel of four members who will help us think about the possibilities of integrating native perennials and other native plants into farming and design efforts. They include: Holly Lukasiewicz of District 2 Floral Studio, Omaha, NebraskaDeborah Majerus of Iron Butterfly Farm and Lodging, Rochester, MinnesotaKate Watters of Wild Heart Farm, Rimrock, Arizona Click here to pre-register for our March 8th Member Meet-Up Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to Mayesh Wholesale Florist. Family-owned since 1978, Mayesh is the premier wedding and event supplier in the U.S. and we're thrilled to partner with Mayesh to promote local and domestic flowers, which they source from farms large and small around the U.S. Learn more at mayesh.com. Thank you to The Gardener's Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important than ever, and you'll want to check out the course offerings at thegardenersworkshop.com. And thank you to returning 2024 Podcast sponsor, Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists. Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner. Don't have time to build your own? They also have turnkey units available. Learn more at storeitcold.com Thank you for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and produ

Episode 651: Growing and Designing With Fragrant Flowers with Stefani Bittner of Homestead Design Collective
https://youtu.be/4Ukh0fb2cHU?si=dLk4LlRqhVLk4Ydp Today, you’re invited to inhale and enjoy the fragrance of flowers, herbs, and foliage. Stefani Bittner of Homestead Design Collective uses sensory plants as a way to immerse her clients in nature. She is the co-author of forthcoming book, “The Fragrant Flower Garden: Growing, Arranging, and Preserving Natural Scents,” and we’re delighted to learn from her. Alethea Harampolis (L), Stefani Bittner (R) - photo by David Fenton The Fragrant Flower Garden Welcome to Stefani Bitter, returning for her second appearance on the Slow Flowers Podcast. A garden designer and Slow Flowers member, Stefani is the owner of Homestead Design Collective, based in Lafayette, California. Follow the link below to listen to my 2017 interview with Stephanie on the publication of Harvest – Unexpected projects using 47 extraordinary garden plants. https://www.slowflowerspodcast.com/2017/03/22/episode-289-redefining-harvest-with-designers-and-authors-stefani-bittner-and-alethea-harampolis-of-homestead-design-collective/ Modern potpourri She appeared on the episode with co-author Alethea Harampolis, and they have collaborated on the new book, “The Fragrant Flower Garden: Growing, Arranging, and Preserving Natural Scents” (Ten Speed Press, 2024). The Fragrant Flower Garden invites gardeners and growers to design with fragrance in mind and encourages readers to choose plants that can be smelled, awakening the senses. A garden for all the senses, including fragrance, designed by Homestead Design Collective By connecting people with fragrance in the garden and vase – or by preserving fragrance for longer enjoyment -- we have a richer, more visceral relationshp with nature, they authors say. This means making floral teas, natural perfumes, flower tinctures, modern potpourris, and more applications for scented plants. The idea of creating beauty products from the garden appeals to anyone who desires a non-synthetic alternative to the plethora of chemicals used in beauty and bath products. “Keep in mind that scent is subjective, emotive, and personal,” Stefani points out. I’m a huge fan of this book and its mission – to engage with plants through the senses – especially scent. When Robin Avni and I were collecting our top themes for the 2024 Slow Flowers Floral Insights & Industry Forecast, we wanted to include fragrant flowers and gardens. Stefani generously shared a preview of the new book, along with photography by David Fenton, which we highlighted in Insight #7 – the Garden Eclectic. In our insight, we encouraged flower farmers, gardeners, and florists – to lead with fragrance as a way to engage customers’ emotional memories with the scent of flowers. Soaking in the citrus orchard “You can preserve the scent, perhaps making a flower tincture. You can make perfume, a hydrosol, or an updated potpourri,” Stefani suggests and several projects are included in the book to introduce the idea of “preserving fragrance.” As Stefani and Alethea write, floral customers are not farmers, but they are inspired by the farm, and they want to translate what they see into their lifestyle. “Just like food, they want to enjoy garden scents, and that’s what really speaks to them about those sensory bouquets.” Find and follow Homestead Design Collective on Instagram Take a virtual tour of Trulli Trazzonara, Stefani's vacation rental in Puglia, Italy. Talk about agrotourism! I am so enchanted by this destination and how she plans to integrate her design and teaching into an Italian lifestyle! Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com. Thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers' hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com. Thank you to Johnny's Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds -- supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnyseeds.com. Thank you for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it mea

Episode 650: Cooperative Flower Network of Edmonton, Alberta – a new local flower hub with grower-members Moira MacKinnon and Sarah Laudin
https://youtu.be/QGiRs_UnZw0?si=V4GKZrTbztynvsgC Sarah Laudin of Sunshine Blooms (left) and Moira MacKinnon of Love & Fantasy Flowers (right), members of Cooperative Flower Network of Edmonton, Alberta Pickup day with members of the Cooperative Flower Network Join me today to learn all about local flowers in Edmonton, Alberta, Canada, where a group of 11 flower growers have formed the Cooperative Flower Network to bring Alberta-grown botanicals to the floral community. This vibrant flower market and distribution hub supports local cut flower growers and supplies buyers with locally grown, unique and high quality blooms. I’m especially thrilled to welcome two of the growers, including Cooperative co-founder Moira MacKinnon, owner of Love & Fantasy Flowers, and Sarah Laudin, owner of Sunshine Blooms Farm – both are Slow Flowers members and we’re thrilled that the Cooperative Flower Network is also a new member. But the BIG news is that CFN will be a partner of the Slow Flowers Summit this coming June when we come to Alberta, with a generous donation of seasonal, Alberta-grown botanicals that will flower the event. Our attendees will get their hands on this beautiful product, and you’ll experience first-hand one of the best-selling point noted by CFN on its website: The question: What sets CFN apart from other floral wholesale services? The answer: Our product is FRESH and we have a guarantee on your orders! We work so closely with our farming community to get you the very best local product. No rehydrating required, no crushed Dahlias from dry packing, and no unwanted substitutions! https://youtu.be/lBPyBW9J4O0?si=U6YOH7AmWn6i1yFi During our video interview and my conversation with Sarah and Moira, we preview a new video about the Cooperative Flower Network, produced by Cooperatives First, a nonprofit formed to assist cooperatives in Western Canada. Cooperatives First offers courses, workshops, and important assistance to emerging communities as they form cooperatives. Follow Cooperative Flower Network on InstagramFollow Love & Fantasy Flowers on Instagram and FacebookFollow Sunshine Blooms Farm on Instagram and Facebook News of the Week! I hope today’s episode inspires you to join us in Banff at the Banff Centre for Arts & Creativity, June 23rd-25th at the 7th Slow Flowers Summit. Please check out the link to register below, and learn more about our speakers, agenda, and programming that will inspire you over two days in the Canadian Rockies! Slow Flowers Summit 2024 - Details & Registration Slow Flowers Member Meet-Up for February Don’t miss this Friday’s Slow Flowers member virtual meet-up on February 23rd, with special guest Lennie Larkin of b-side farm, author of Flower Farming for Profit – we’ll hear her insights on pricing and profitability for flower growers – Preregistration is required and you can find the link in today’s show notes – bring your questions and I hope to see you there! Click to Pre-Register for our February 23rd Slow Flowers Member Meet-up Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to The Gardener's Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important than ever, and you'll want to check out the course offerings at thegardenersworkshop.com Thank you to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, and a popular peony-bouquet-by-mail program. Learn more at redtwigfarms.com. Thank you to Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com. Thank you for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by A

Episode 649: Flowers as Art: Botanical Couture and Floral Installations with Jennifer Reed of Jennifer Designs
https://youtu.be/ORL7qgHtW7c?si=MqxFzfBunMwYY15l Happy Valentine’s Day everyone – if you’re listening on February 14th, it's the day we released Episode 649. I hope you’ve had a great one. Jennifer Reed of Jennifer Designs Today’s guest, Jennifer Reed of Jennifer Designs based in Mullica Hill, New Jersey, regularly conjures up amazing botanical displays at the Philadelphia Flower Show, the largest indoor garden show in the country. Today, she’s joining me to preview America in Bloom, her most ambitious exhibit ever. The Philly Show draws gardeners and flower lovers eager for an early dose of springtime. She’s calling the large floral display a botanical road trip of a lifetime, as it celebrates flowers blooming across the U.S. – and in the exhibit’s description, Jennifer writes: “There’s nothing better than hitting the open road and experiencing the beauty of our nation’s public gardens, arboreta, and natural landscapes along the way!” Tammy Tulip by Jennifer Reed for American Flowers Week 2021 The Romance of Peonies by Jennifer Reed for American Flowers Week 2023 Another reason I invited Jennifer to chat with me for this episode is to share her advice to aspiring botanical couture designers thinking about submitting a floral fashion to be part of Slow Flowers’ American Flowers Week campaign later this year. We will review the two floral fashions Jennifer designed for the 2021 and 2023 campaigns – including seeing photos of her work and hearing her secret tips for success. Thanks so much for joining me today! Here are links to the feature stories we included in past issues of Slow Flowers Journal about Jennifer’s two Botanical Couture looks – including Summer 2021 with Tulip Time, and last summer’s cover look – Jennifer’s dreamy and romantic peony gown. botanical couture deckDownload Happy Valentine's Day https://vimeo.com/912050579 Slow Flowers on The Weather Channel - click to watch Slow Flowers has enjoyed some fun news coverage, including with INC. Magazine and The Weather Channel. We’re thrilled that the press is paying attention to the importance of local and seasonal flowers for gifting bouquets and arrangements. It's also the beginning of flower & garden show season, with today’s opening of the 2024 Northwest Flower & Garden Festival in Seattle. If you attend, please come and say hello at the Main Stage, where Slow Flowers is hosting Blooms & Bubbles, the daily DIY flower and plant workshops! We’re excited to meet and great our members, seven of whom are teaching and speaking at the show. One more item of note – if you’re a newsletter subscriber, you’ve already seen the announcement that the February Slow Flowers member virtual meet-up will take place on February 23rd, postponed due to Valentine’s Day. Save the date for next Friday’s session with Lennie Larkin of b-side farm and author of Flower Farming for Profit – we’ll hear her insights on pricing and profitability for flower growers – Preregistration is required – bring your questions and I hope to see you there! Click here to Preregister for the February 23rd Slow Flowers Member Meet-Up Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. And thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers' hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com. Thank you to Johnny's Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds -- supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnyseeds.com. Thank you to Mayesh Wholesale Florist. Family-owned since 1978, Mayesh is the premier wedding and event supplier in the U.S. and we're thrilled to partner with Mayesh to promote local and domestic flowers, which they source from farms large and small around the U.S. Learn more at mayesh.com. Thank you for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Pr

Episode 648: Our pre-Valentine’s Day Virtual Tour of American-grown flowers with Joost Bongaerts and the Florabundance team
https://youtu.be/ELg88cQ6nyo?si=gry7Oz55FQGIOta7 It’s nearly Valentine’s Day and if you’re panicking about your flower order, today’s episode is just for you. We’re taking a virtual tour of Florabundance in Carpinteria California, to learn from Joost Bongaerts about the domestic US-grown flower sourcing options for this important floral holiday. If you’re a longtime listener of the Slow Flowers Podcast, you may recall today’s guest Joost Bongaerts, owner of Florabundance, based in Carpinteria, California. We featured a conversation with Joost back in April 2014, on Episode 139 during our very first year of the Slow Flowers Podcast. At the time, I was interested in sharing his story because Florabundance was one of the first if not the very first wholesalers who regularly offered US-grown flowers and foliage. It's been a decade – can you believe it? And we’re grateful for Florabundance’s decade-long membership in the Slow Flowers Movement, as well as the advice and insights Joost has personally shared with me over the years. Now that the Slow Flowers Show has a video component, I thought of Florabundance when we were thinking of a good pre-Valentine’s Day episode – nothing like a beautiful floral show-and-tell to wow and inspire, right? American Grown tab on Florabundance's home page I asked Joost if he would join me to walk through the many US-grown flower options that florists can order for Valentine’s Day. So many of our members, retail florists and studio florists, use Slow Flowers’ mission as part of their branding – to support local and domestic flower farms through their own sourcing practices. He was joined by sales manager Debbie Kline and Jenna Foster, the main buyer who works with boutique flower growers. To be perfectly honest, in most parts of the U.S., getting local flowers in mid-February is next to impossible. This is slowly changing as flower farming innovations are leading to season extension methods (like winter tulips and early greenhouse crops like anemones and ranunculus), but if you’re not able to find those in your region, ordering from a place like Florabundance is a great option. Here's a bit more about Joost Bongaerts:Born in 1959 in Den Haag, The Netherlands, Joost grew up in the Netherlands. His father managed agricultural land holdings all over the country. Joost spent summers working on his family’s farm in northern Holland and became interested in agriculture and horticulture as a result. He studied at Wellant College in Gouda, graduating with a degree in Plant Science. Joost also spent a semester at Michigan State University as part of an exchange student program, which led to his desire to work and live in The United States. Joost began his professional career in 1981 marketing fresh cut flowers from Holland for The Dutch Flower Auctions & Exporters Organizations, first in Holland and then in Livonia, MI. From 1983 to 1991 Joost worked for several Dutch Flower Bulb Companies selling flower bulbs and perennial plants to specialty cut flower growers in The United States and Canada. In 1991 Joost and his wife Alexandra opened Bonfleur (Bongaerts Flowers), a European-style retail flower shop in New Canaan, CT, which they sold to their manager in 2002. During this time, Joost also imported flowers from Holland and was president of First American Florist, an online wholesale flower company shipping flowers from Holland. He started to do business with Florabundance, becoming a partner in 2002 and eventually full owner in 2008. Joost’s background and experience in selling flower bulbs to growers, importing cut flowers and running a successful retail flower shop provides a unique perspective from which he has developed the Florabundance brand into one of the premier wholesalers in the United States. Joost and Alexandra moved from Connecticut to California in 2008 and have two grown children. Fabulous Florals: Check out Florabundance's consumer site for US-grown flowers Find and follow Florabundance on Instagram and Facebook Thank you to our Sponsors! This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches and a popular peony-bouquet-by-mail program. Learn more at redtwigfarms.com. Thank-you to Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com. Thank you to Longfiel

Episode 647: Meet Elizabeth and Mike Zawislak of Bluegreen Gardens, a Lancaster, Ohio-based boutique flower farm
https://youtu.be/Os-7JfjA8II?si=3ffXygXf3klfZPnO Today, I’m delighted to welcome Elizabeth and Mike Zawislak of Bluegreen Gardens to the Slow Flowers Podcast. Bluegreen Gardens is a boutique cut flower farm specializing in high-value product supplied to wedding and event florists in the greater Columbus, Ohio. Elizabeth and Mike Zawislak and their Bluegreen Gardens family As you’ll hear in our conversation, I first met Mike and Elizabeth in person in 2018 when I hosted a Slow Flowers meet-and-greet during the Team Flower Conference in Orlando. We all enjoyed our time together, and I’m thrilled to share their story with you today. Bluegreen Gardens Elizabeth and Mike's flower love story started with their individual love of the outdoors instilled in when they were young. They both followed that interest through life as young adults, which eventually led both to Longwood Gardens, the nation's premier public garden in Kennett Square, Pennsylvania. They continued to work in gardens on the east coast until their engagement, when they decided to move from Wilmington, Delaware, to Elizabeth's hometown of Columbus. Bouquet by Bluegreen Gardens Planning their wedding, including its design and vision, impressed on them that their horticulture experience, their love of flowers, the outdoors, and design could become a family business. Bluegreen Gardens was launched in 2016 with the purchase of farmland in Lancaster, Ohio. On the farm with Mike and Elizabeth The property was in the same family for many years and was used most recently as a horse pasture and dumping ground. Elizabeth and Mike’s goal, in addition to raising beautiful flowers, is to restore the eco-system there, and to maintain its natural beauty. They use sustainable practices in both the flower field and floral design studio. And they are allowing most of their property to remain in its natural state of woods or meadow to support wildlife. Find and follow Bluegreen Gardens at Facebook and Instagram Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to Mayesh Wholesale Florist. Family-owned since 1978, Mayesh is the premier wedding and event supplier in the U.S. and we're thrilled to partner with Mayesh to promote local and domestic flowers, which they source from farms large and small around the U.S. Learn more at mayesh.com. Thank you to The Gardener's Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important than ever, and you'll want to check out the course offerings at thegardenersworkshop.com Thank you to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists. Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner. Don't have time to build your own? They also have turnkey units available. Learn more at storeitcold.com. Thank you for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you're invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Thanks so much for joining us today and I'll see you next week! Music Credits: Drone Pine; Gaena; Welcome Home Sonnyby Blue Dot Sessionshttp://www.sessions.blue Lovelyby Tryad http://tryad.bandcamp.com/album/instrumentalshttp://creativecommons.org/licenses/by-sa/3.0/ In The Fieldaudionautix.com

Episode 646: Secrets of a Sustainable Wedding Florist with Jessica Stewart of Pittsburgh’s Bramble & Blossom
https://youtu.be/yOLV0XJX1ic?si=h_G5fRCyQrUj7WQE It’s engagement season and many of our wedding and event designers are busy at this time of year, consulting with prospective couples and pulling together concepts and proposals. For Slow Flowers designers, those who infuse their business values with sourcing and sustainable considerations, there’s an important added layer involved. Jessica Stewart of Bramble & Blossom Today’s guest, Jessica Stewart, is well aware of the importance of educating clients about having a local and seasonal approach to designing their wedding flowers. We asked Jessica to unpack all the elements involved in running Bramble & Blossom, and to share her approach to communication during the sales process. Sustainable and seasonal wedding arch by Bramble & Blossom Jessica recently gave an incredibly detailed presentation for the January Slow Flowers Member (virtual) meetup and we recorded it to share it as today’s Podcast Episode. You’ll be treated to Jessica’s approach about how she designs for seasonality and sources from local flower farms to produce gorgeous, romantic, evocative weddings. Wedding by Bramble & Blossom Jessica’s presentation includes details on how she prepares contracts + proposals; and how she sources and plans for weddings and installations. Her expertise is priceless and you’ll want to listen in. Here’s a little bit more about Jessica Stewart of Brambles & Blossom, an Eco-Friendly Pittsburgh Wedding Florist The tagline for Bramble & Blossom includes these guiding principles: Ethical. Sustainable. Anti-Racist. Inclusive. Accessible. Intentional. Stunning. Joy and Intentionality come across through florals You’ll notice these characteristics in each Bramble & Blossom design, and in turn, realize how special and rare these qualities area. As Jessica writes on her website: “This seems like a #HumbleBrag at first glance. But the truth is, we wish there was more competition.” She continues: There’s a brief moment when each bloom has its peak. As a florist, that moment is what I love most about working with flowers. As a wedding florist, aligning that day with your wedding day is what I live for. That intentionality is the ethos of Bramble & Blossom. Our signature style centers on timing things just so. We select every shape, color, and texture in your arrangements to reflect the landscape and hues of the place where you’re getting married and the love story that you've shared with us. We exclusively source seasonal, American-grown flowers so that Mother Nature can wish you a happy anniversary each year as those varieties blossom. Everything should feel connected. Because everything is. Your personalities, your love story, your flowers, your wedding day — they were all meant to be. Just like finding a wedding florist you connect with on a deeper, values-centered level was meant to be. Romance in bloom We love this tribute to Slow Flowers on Bramble & Blossom's home page! Before we jump right into Jessica’s presentation, I want to pause and mention how much I appreciate this gifted woman and her support as a Slow Flowers member. As you’ll hear in our opening conversation, I first met Jessica and her former partner Justine Lacey when they owned Foxglove Floral Design Studio in Brooklyn. They women appeared on Episode 136 of the Slow Flowers Podcast – in April 2014, during the first year of this podcast. It is so encouraging to me to continue that conversation now, and to realize that one decade later Jessica remains committed to her sustainable values. Let’s welcome her back to the Slow Flowers Podcast. Find and Follow Bramble & Blossom on Instagram Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com. Thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers' hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com Thank you to Johnny's Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds -- supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnyseeds.com. Thank you for joining me today! The Slow Flowers Podcast is a memb

Episode 645: The Mum Project Update with Jessica Hall of Harmony Harvest Farm
https://youtu.be/J85KKde0QOg?si=G_qU8ViQQmjc7jHQ Jessica Hall of Harmony Harvest Farm and The Mum Project PROMO CODE: Harmony Harvest has provided a promo code for our listeners and viewers. You can apply this to any retail or wholesale order SLOWMUMS I’m welcoming Jessica Hall of Harmony Harvest Farm back to the Slow Flowers Podcast today with an update on her Weyers Cave, Virginia-based farm’s expanding collection of specialty, old-fashioned, heirloom, and hard-to-find chrysanthemums for growers and gardeners. The Mum Project, as it is called by Jessica and her partners, mom Chris Auville, and sister Stephanie Duncan, reflects the ambitious journey on which these women have embarked to educate themselves and the entire floral community about the exquisite qualities of chrysanthemums. Harvesting mums at Harmony Harvest Farm They have networked extensively with other chrysanthemum aficionados, from members of the national chrysanthemum society to growers of public garden collections. Their goal is to expand the Harmony Harvest list of “mother” plants from which they can take cuttings, propagate more plants, and offer high quality plug to growers. In the process, they also are advocating for other flower farmers to get in on the mum game, offering educational resources and events to elevate understanding about growing mums. Beautiful apricot chrysanthemum petals To peruse the collection of mums – ranging from ‘Apricot Alexis’, with a blushy-salmon color and a cascade of curving petals, to ‘Vesuvio’, an ultra-weird creamy-ivory chrysanthemum that begs the question - "are you sure that's a mum?", there are more than 50 selections in the current inventory of plugs, or plant starts, offered at both retail and wholesale programs. Inside the high tunnel at Harmony Harvest Farm Let’s jump right in and join my conversation with Jessica. Because of the time of year, there isn’t much to see in terms of rows of colorful chrysanthemum plants, but Jessica did send us a small video she filmed inside one of the three chrysanthemum growing houses at Harmony Harvest. We’ll see that first and then move right into our conversation, recently recorded on January 11th. The Mum Project has a scope of more than 50 specialty chrysanthemum varieties Thanks so much for joining me today! As you heard us discuss, in collaboration with the USDA and other agriculture authorities in states across the US, Harmony Harvest Farm is compliant with all required regulations, training, and inspections. I don’t know about you, but I’m inspired and because I don’t have a lot of cutting garden space, I’m looking at my front garden border with a new point of view, thinking about where I can perennialize some of the juicy chrysanthemums among my grasses, shrubs, roses and other permanent plantings! PROMO CODE: Harmony Harvest has provided a promo code for our listeners and viewers. You can apply this to any retail or wholesale order SLOWMUMS News of the Week The New Year is off to a great start, and I love hearing from our listeners and viewers about how inspired they feel after learning from our guests. If I haven’t said it often enough, our programming is the “voice” of the Slow Flowers Movement and we love showcasing our members and their stories. As we think about the shifts, opportunities and changes in the floral landscape for 2024, I hope you took a moment to read the just-released Slow Flowers Floral Insights & Industry Forecast, our 10th annual report. I’ll share the link in our show notes for you to check it out. And, we’re honored that the UK-based lifestyle publication House & Garden has picked up on the forecast, reporting on three of our seven insights and those influences on the gardening world for 2024. Click to read about Slow Flowers Forecast on House & Garden Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to The Gardener's Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important than ever, and you'll want to check out the course offerings at thegardenersworkshop.com. Thank you to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, and a popular peony-bouquet-by-mail program. Learn more at redtwigfarms.com. Thank you to the Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seat

Episode 644: Roadside Blooms’ Toni Reale – on taking risk to buy land and build a new flower shop in North Charleston, South Carolina
https://youtu.be/unM1Q5WXRgM?si=w--GNPRP6MHFBtwj Today’s guest is longtime Slow Flowers member Toni Reale, owner and creator of Roadside Blooms in North Charleston, South Carolina. Let’s learn about how she takes risks to grow her diversified floral and plant enterprise – I’m certain that you’ll gain some tips for your business!The shop specializes in weddings, events and everyday deliveries using near 100 percent American- and locally-grown blooms. Toni Reale, Roadside Blooms Toni founded Roadside Blooms with a story to tell and a mission to share, believing that beauty and sustainability don’t just co-exist, they work in concert. With over 10 years of experience in the event-planning and floral-design industries, Toni’s many adventures led her to successful entrepreneurship of a values-based enterprise. She has a Master’s degree in geology and taught geology at the College of Charleston; she converted a 1971 British ice cream truck into a mobile flower shop (the original Roadside Blooms) and is a leader of Charleston’s “green and local” movement, Toni has served on various nonprofit boards, including the Charleston Green Fair, and she was recognized as one of Charlie magazine’s "50 Most Progressive" in Charleston in 2014. Production day at the Seashore Farmers’ Lodge No. 767; Toni Reale (right) attaches a vibrant palette of Lowcountry S.C.-grown blooms, including those from Laura Mewborn of Feast & Flora Farm (left). Toni partnered with Laura Mewborn of Feast & Flora to create a beautiful botanical couture design for American Flowers Week 2019, collaborating with her friend Giovanni Richardson, a Sea Island Gullah Chieftess, who modeled the historically significant floral garment. I’ll share a link to their story in today’s show notes. The Roadside Blooms team (Toni Reale is second from right) Let me tell you why I asked Toni to be my guest today. We have been tracking the innovation in the floral retail space over the past years, and when I learned that Toni expanded Roadside Blooms to a larger store this past summer, I wanted to learn more. As you may have heard in our 2024 Slow Flowers Floral Insights & Industry Forecast, which I shared in last week’s episode, one of our key insights is called “Floral Literacy.” I shared about the exciting retail news that Slow Flowers members represent a countertrend in brick-and-mortar retail, including Roadside Blooms’ new retail floral spaces, and others' new ventures, which are closely associated with values, community, and an unique approach to locally-sourced flowers. So let’s jump in and meet Toni Reale of Roadside Blooms. Toni filmed a few short video clips to share the interior and exterior of her new shop and I’ve edited those into my recent interview with her. Thanks so much for joining us today – I am so inspired by the story that Toni Shared and she gave me a jolt of encouragement that I hope you felt, too. Her approach to a collaborative entrepreneurship is her “secret sauce” for success. We wish her continued success in the coming year! Find and follow Roadside Blooms design studio on Instagram Follow Roadside Blooms retail shop on InstagramFollow Roadside Blooms retail shop on FacebookFollow Roadside Blooms on TikTok News of the Week! Banff Centre for Arts and Creativity The Slow Flowers Summit Early Bird Registration campaign has come to a close and we congratulate the folks who took advantage of the money-savings opportunity to grab early registration! Ticket sales continue through June – and if you’re already a Slow Flowers member, you’ll receive $100 off your registration, which is the equivalent of the Standard annual membership, so it basically pays for itself! In the coming weeks, we’ll be highlighting more of our speakers and more about some of the special experiences associated with joining our community in Banff, Alberta, Canada – June 23-25th! Click to Join Us at the Slow Flowers Summit Thank you to our Sponsors! This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com. Thank you to Johnny's Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds -- supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnyseeds.com. Thank you to Mayesh Wholesale Florist. Family-owned since 1978, Mayesh is the premier wedding and event supplier in the U.S. and we're thr

Episode 643: Slow Flowers Floral Insights and Industry Forecast for 2024
https://www.youtube.com/watch?v=tTVga8HIZOM It's 2024~ Welcome to a New Year! This is the 10th year we’ve produced the Slow Flowers' Floral Insights and Industry Forecast, which originated in 2015 as a series of media presentations that we also shared with members and listeners. This episode is accompanied by two important, free resources. First, a video report that I recently recorded with Robin Avni, creative director of BLOOM Imprint, our Slow Flowers publishing venture. This is the video companion to today’s podcast. Click above to watch. We have also produced a 38-page digital magazine-style report, filled with deeper analysis of each of our 2024 insights. Click here to read the full report "Simplicity" Here's a bit more about Robin Avni. She is a creative veteran in the media and high-tech industries whose experience includes 15-plus years in the publishing industry and eight years at Microsoft in design and creative management. Robin has successfully managed innovative, award-winning design teams and high-profile projects and she has received numerous national design and photography editing awards for her own work. Robin has produced more than 15 books, including seven titles created for the BLOOM Imprint catalog. In 2004, following Microsoft, she founded bricolage*, a consultancy specializing in creative strategy, content development, and trend analysis focused on the home and garden. She has worked with Fortune 500 companies, national advertising agencies and award-winning media properties, applying timely actionable insights to their businesses. Let’s jump right in and embrace 2024 – we’re calling it The Year of Simplicity! I can’t wait for you to learn about each of the insights and the people who have influenced and inspired us to identify them. Click to read the Forecast Press Release News of the Week The Slow Flowers Summit Early Bird Registration campaign has come to a close and we congratulate the folks who took advantage of the money-savings opportunity to grab early registration! Ticket sales continue through June – and if you’re already a Slow Flowers member, you’ll still receive $100 off your registration, which is the equivalent of the Standard annual membership, so it basically pays for itself! In the coming weeks, we’ll be highlighting more of our speakers and more about some of the special experiences associated with joining our community in Banff, Alberta, Canada – June 23-25th! Click for More Details + Summit Registration One more item of note! If you missed the January Slow Flowers Newsletter that dropped a few days ago, click the link below to read it. This edition is filled with lots of floral goodness, free resources, news, and more. Click to read the January 2024 Newsletter Our Sustainable Wedding Expert: Jessica Stewart of Bramble & Blossom Join us on Friday, January 12, 2024 -- when we welcome Slow Flowers member Jessica Stewart of Pittsburgh-based Bramble & Blossom -- We’re calling this session our “secrets of a sustainable wedding florist.” Jessica will share her philosophy around communication during the sales process, including describing how you design for seasonality by sourcing from local flower farms; how to make this clear in contracts + proposals; and how she sources and plans for weddings and installations. Her expertise is priceless and you’ll want to join us and bring your sustainable wedding questions! We hope to see you in the Zoom room! Click to Pre-Register for the January Meet-Up Thank you to our Sponsors Thank you to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists. Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner. Don't have time to build your own? They also have turnkey units available. Learn more at storeitcold.com. Thank you to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches. Learn more at redtwigfarms.com. Thank you to Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com. Best Wishes for a Prosperous and Peaceful New Year! Let’s bring our best to 2024. It has the potential to be a challenging year in so many ways, and I believe staying mindful of your values, and focused on your personal mission are important ways to manage the uncertainty. Remember – we’re committed to simplicity and not chaos! I hope today’s forecast will inspire your intentions! Thank you for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by

Episode 642: Debra Prinzing Reflects on Slow Flowers Society’s 2023 Year in Review
https://youtu.be/q8vpkczS_6I?si=0f7YAE6kmrI2MbrU 2023 Slow Flowers Year in Review (PDF)Download the PDF of our Year in Review presentation Slow Flowers Society 2023 Year in Review with Debra Prinzing News of the Week Our commitment to featuring a diversity of subject matter experts and experienced voices, not to mention bringing the Slow Flowers Summit to an unforgettable location, will continue for 2024. And for the first time, we’re hosting an international Summit at Banff Centre for Arts & Creativity in Banff, Alberta, Canada. Please join us, June 23-25, 2024. Save $100 off your registration if you grab your seat by December 31, 2023. Slow Flowers Members always receive $100 off their registration, so you’ll save double if you are a member! Click for more details and your $100 Registration Thank you to our Sponsors Slow Flowers Society 2023 Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor for 2023, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com. Thank you, Johnny's Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds -- supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnyseeds.com. Thank you, Mayesh Wholesale Florist. Family-owned since 1978, Mayesh is the premier wedding and event supplier in the U.S. and we're thrilled to partner with Mayesh to promote local and domestic flowers, which they source from farms large and small around the U.S. Learn more at mayesh.com. Thank you, The Gardener's Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important than ever, and you'll want to check out the course offerings at thegardenersworkshop.com. Coming Up in January Next week, for our first episode of 2024 on Wednesday, January 3rd, I will be joined by BLOOM Imprint's Robin Avni to co-present our 2024 Slow Flowers Floral Insights and Industry Forecast. Join us for the first look at seven emerging themes in the floral design, flower farming, gardening, and sustainability lifestyle market. We will also release our 38-page report to share with you. Coming up in 2024, you're invited to join our Slow Flowers Member Virtual Meet-Up on Friday, January 12, 2024 -- when we welcome Slow Flowers member Jessica Stewart of Pittsburgh-based Bramble & Blossom -- We’re calling this session our “secrets of a sustainable wedding florist.” Jessica will share her approach to communication during the sales process about how you design for seasonality sourcing from local flower farms; how to make this clear in contracts + proposals; and how she sources and plans for weddings and installations. Her expertise is priceless and you'll want to join us and bring your sustainable wedding questions! Pre-register for our January 12th Slow Flowers Member (Virtual) Meet-Up Thanks so much for joining me today. The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com. Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you're invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time. Music credits: Drone Pine; Long and Low Cloud; Long Await; Perspiration; Shift of Currents; Silver Lanyard; Turning on the Lights; Gaenaby Blue Dot Sessionshttp://www.sessions.blue Lovelyby Tryad http://tryad.bandcamp.com/album/instrumentalshttp://creativecommons.org/licenses/by-sa/3.0/ In The Fieldaudionautix.com

Episode 641: “Women Leading Change,” a new video featuring Toronto-based The Local Flower Collective, with cofounder Jaimie Reeves, filmmaker Craig Conoley, and David Thomas of Open Food Network Canada
https://www.youtube.com/watch?v=8EdhR47SiWo If you’re a regular listener, you’ve heard the announcement about our first ever international Slow Flowers Summit heading to Banff, Alberta, Canada in June 2024. Not only are we super excited about bringing our seventh annual Slow Flowers Summit to Canada, we’re also proud to announce that all of our speakers are Canadian-based Slow Flowers members, designers and flower farmers, and Canadian sustainability experts. The new film series includes a short feature about the important Toronto-based flower hub, The Local Flower Collective One of our speakers is longtime Slow Flowers member Jaime Reeves, a Toronto-based floral designer who five years ago co-founded The Local Flower Collective. A wedding and event florist, Jaime owns Leaf & Bloom, a design studio that specializes in weddings and events. At the time of the founding of The Local Flower Collective, she partnered with her studio-mate Carrie Fisher of Roadside Florist. Proud to feature all Canadian SpeakersTop row: Heather Henson, Lourdes Still, and Hitomi GilliamMiddle row: Melanie Harrington, Janis Harris, Latifa Pelletier-Ahmed, and Cynthia ZamariaBottom row: Lorna Jackson, Jaimie Reeves, Cara Scott and Becky Feasby Carrie is no longer involved with the project, but so many others are! Today, you’ll meet Jaimie and enjoy a preview of a panel presentation at the Slow Flowers Summit. The panel will cover collective and cooperative flower selling and features Jaimie along with Lorna Jackson and Carrie Scott of Island Flower Growers in Victoria, B.C. A few weeks ago, I accelerated plans to bring on Jaimie as a Slow Flowers Podcast guest when Open Food Network Canada reached out to share news of their documentary series featuring a film about The Local Flower Collective. I wanted to learn more about OFN’s new series, “Women Leading Change,” and its first film in the series, about The Local Flower Collective. Women Leading Change includes video profiles celebrating the role that women entrepreneurs and grassroots organizers are playing in building sustainable food and farming systems in communities across Canada. From rural farmers’ markets, to urban buying clubs and coops, the series explores how digital technologies are supporting the formation of regional distribution hubs that help farmers and consumers connect in new ways. Funding for this project was provided by Agriculture and Agri-Food Canada through the AgriCommunication Program. The first episode of Women Leading Change focuses on The Local Flower Collective, a specialty cut flower hub that supports ecological flower growers and high-end floral designers into a thriving short-chain distribution network. The film introduces The Collective and six of its flower farms. OFN will release four additional videos in this series and you can find out more details about that in our show notes as well. Let’s jump right in and hear all about it. We’ll first meet David Thomas, executive director of Open Food Network Canada, a non-profit and social purpose organization dedicated to food and farming system change. We’ll also hear from filmmaker Craig Conoley of CELLebrate, who produced the video series before we watch the five-minute film (if you’re a podcast listener, you will hear the film audio).The second half of this show is devoted to my conversation with Jaimie Reeves as we discuss The Local Flower Collective. I know you’ll love this episode as much as I do! A bit more about Jaimie Reeves: Jaimie Reeves of The Local Flower Collective Leaf & Bloom is based in Toronto and specializes in natural floral design for weddings and events. Jaimie Reeves' deep appreciation for nature and its seasons are prevalent in all her designs. Carefully choosing colours and hand-picking textures and foliage to compliment and reflect nature's inherent beauty. With a focus on using locally grown blooms paired with untamed foraged elements, her compositions have a natural and effortless-looking style. Jaimie grew up working in a family-owned garden centre where she began her career as a florist. With over 14 years of experience as a floral designer, she continues to learn and grow her craft. She strives to make every design unique while maintaining an uncomplicated aesthetic. Follow Leaf & Bloom on Instagram and Pinterest Follow The Local Flower Collective on Instagram and Pinterest News of the Week: Are you coming to Banff for the 2024 Slow Flowers Summit?! You’ll enjoy meeting Jaimie Reeves in person and hear her panel presentation with Lorna and Carrie, as they discuss their journeys, the decisions that led to their format, and the benefits that collective flower hubs bring to the floral communities they serve. There’s still time to reserve your discounted ticket and take advantage of Early Bird Registration rate! You’ll save $100 off your Slow Flowers Summit registration, now through December 31st. I can’t wait to see you in Banff, Alberta, Canada – June 23-25

Episode 640: New Flower Introductions for 2024 with Hillary Alger and Joy Longfellow of Johnny’s Selected Seeds
https://www.youtube.com/watch?v=DM_gRuFjlnA Today’s episode is like a floral runway show for growers and designers alike and you’ll be wowed by the new flower seed introductions for 2024, revealed by Hillary Alger and Joy Longfellow of Johnny’s Selected Seeds. Flower experts Joy Longfellow and Hilary Alger of Johnny's Seeds We are so happy to have had such a long relationship with Johnny’s Seeds as a content partner and sponsor of the Slow Flowers movement. And at this time of year, gardeners and flower farmers alike anticipate the arrival of Johnny’s new catalog of seeds – seeds for backyard cutting gardens like mine and for larger acreage of our flower farmers who grow in rows, high tunnels, and greenhouses.We invited Joy and Hillary, Johnny's Seeds' floral experts, to introduce new flower seed varieties for 2024! Hillary and Joy recently shared new blooms for farms and gardens in a Johnny's webinar. During last week’s Slow Flowers Meet-Up for members, they took us behind the scenes to hear more about the dazzling, colorful selection of floral varieties and mixes available for 2024. We recorded the session to share with you on video and audio, so you’ll want to get out your pens and paper to take notes. Learn why their favorite standouts are worth considering as we discuss growing cut flowers from seeds. Hillary Alger has over 12 years of experience on Johnny's Seeds' research team. She is currently the Product Manager for flowers and herbs. Joy Longfellow is the Flower Team Technician at Johnny's, managing every aspect of Johnny's flower trialing program. Links and more resources:Johnny’s November New Flower Seeds webinar/A PDF of the slide presentation are here. Tech Sheet for Snapdragon Productionhttps://www.johnnyseeds.com/growers-library/flowers/snapdragon/snapdragon-production.html Instagramhttps://www.instagram.com/johnnys_seeds/ Hillary Algerhttps://www.instagram.com/hillaryalger/ Joy Longfellowhttps://www.instagram.com/joyatjohnnys/ Meet You in Banff! Banff Centre for Arts and Creativity Are you coming to Banff for the 2024 Slow Flowers Summit?! There’s not much time left to reserve your discounted ticket and take advantage of Early Bird Registration rate! You’ll save $100 off your Slow Flowers Summit registration, now through December 31st. I can’t wait to see you in Banff, Alberta, Canada – June 23-25, 2024. Click here to reserve your spot -- and join us in Banff! Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com. Thank you to CalFlowers, the leading floral trade association in California, providing valuable transportation and other benefits to flower growers and the entire floral supply chain in California and 48 other states. The Association is a leader in bringing fresh cut flowers to the U.S. market and in promoting the benefits of flowers to new generations of American consumers. Learn more at cafgs.org. Thank you goes to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists. Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner. Don't have time to build your own? They also have turnkey units available. Learn more at storeitcold.com. Thank you goes to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their Spread the Hope Campaign where customers purchase 10 tulip stems for essential workers and others in their community. Learn more at redtwigfarms.com. I love all this floral goodness and I am so happy you joined me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography I'm Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is enginee

Episode 639: Kristen Rubin of Sweetwater Stem Co. and the new Gig Harbor Flower Farmers Guild
https://youtu.be/gMiHdS8Z9Sc?si=W6bODEm9PB1VKmst Kristen Rubin, Sweetwater Stem Co. This week we’re learning about how one grower has managed her first five flower farming years. Kristen Rubin of Sweetwater Stem Co., in Gig Harbor, Washington, will share how she found sales channels for her blooms at a time when local farmers’ markets were closed due to the Pandemic. Kristen and her husband Allan bought what she describes as a vintage, 8-acre farm in 2019, previously home to highland cattle, when she relocated to her home state of Washington after living in Anchorage, Alaska for a brief period. They chose the name Sweetwater Stem Co. to honor Kristen's family legacy. Her great grandfather arrived in Idaho at the turn of the century as a pioneer and founded the town of Sweetwater. Sweetwater Stem Co. Gig Harbor, Washington Sweetwater Stem Co. field crops The new farm’s location in Gig Harbor’s Ray Nash Valley became the idyllic spot to put into practice their philosophy of sustainable organic farming. They use minimal till practices and broad-fork their beds to maintain healthy soil biome. Beneficial insects are released during the growing season to guard against pests and non-chemical methods are used to sustain plant health. They use fish fertilizer and brew compost tea to foliar feed by spraying plants weekly to help create an ideal environment for healthy plants and to attract pollinators to their safe haven. Sweetwater Stem Co.'s market bouquets Sweetwater Stem Co. grows a variety of flowers and foliage throughout the year, including old-fashioned favorites like zinnias, lisianthus, snapdragons and dahlias, as well as early spring bulb crops like tulips and ranunculus. Gig Harbor Flower Farmers' Guild In the second half of our conversation, Kristen will share the news of the Gig Harbor Flower Farmers Guild, a cohort of several are growers formed about one year ago to operate a weekly direct-to-consumer flower market and a specialty wholesale-to-florists hub. Still in the development stage, the guild has talent, creativity, and a vision to bring more local flowers to their community – and you’ll be inspired by their plans. Follow Sweetwater Stem Co. on Instagram and FacebookFollow Gig Harbor Flower Farmers Guild on Instagram News of the Week Our Slow Flowers December newsletter dropped last week and you can find the link in today’s show notes. It’s packed with great content, resources, stories, and flowers. Click to read our Slow Flowers December Newsletter Remember to grab your ticket to the 2024 Slow Flowers Summit – there’s just three weeks left to take advantage of Early Bird Registration rate! You’ll save $100 Off your Slow Flowers Summit registration, now through December 31st. We can’t wait to see you in Banff, Alberta, Canada – June 23-25, 2024. Click to Register for the 2024 Slow Flowers Summit Flower experts Joy Longfellow and Hilary Alger of Johnny's Seeds And this Friday is the final Slow Flowers Member Meet-Up for the year – Friday, December 8th at 9 am Pacific/Noon Eastern. Our meet-up guests – Hillary Alger and Joy Longfellow of Johnny’s Seeds - will share a preview of the dazzling new flower seed introductions for 2024 – and we might even have some seed giveaways! Preregistration is Required. Click the link below to sign up! Click to Preregister for the December 8th Meet-Up Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com. Thank you to Johnny's Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds -- supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnysseeds.com. Thank you to Mayesh Wholesale Florist. Family-owned since 1978, Mayesh is the premier wedding and event supplier in the U.S. and we're thrilled to partner with Mayesh to promote local and domestic flowers, which they source from farms large and small around the U.S. Learn more at mayesh.com. Thank you to The Gardener's Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important than ever, and you'll want to check out the course offerings at thegardenersworkshop.com. I love all this floral goodness and I am so happy you joined me today! The Slow Flowers Podcast is a member-supported endeavor,

Episode 638: A visit to Washington flower farm Field to Heart, with Dee Swan and Valiant Poole
https://www.youtube.com/watch?v=B2LUprKQ7r8 The Slow Flowers Podcast is grateful to the Seattle Wholesale Growers Market for its longtime support -- and today's episode underscores our relationship. From its beginnings in 2010, when a group of local flower farmers hatched up the idea of starting a wholesale hub for local flowers here in Seattle, my storytelling has been intertwined with their stories. My guests today are part of that narrative. Please join me on a visit to Field to Heart owned by Danielle (Dee) Swan and Valiant Poole. Valiant Poole (left) and Dee Swan (right) of Field to Heart Danielle (Dee) Swan at Seattle Wholesale Growers Market's Field to Heart product display When I first me this couple, they were based in Snohomish, an agricultural county located about 30 minutes north of Seattle. Both have an extensive background in the arts, horticulture, fine gardening, and organic landscape maintenance. They apply this experience and passion to providing sustainably grown, chemical free, high-quality flowers to florists in the Pacific Northwest. In 2018, Dee and Valiant relocated Field to Heart to Curtis, Washington, to a new home and acreage located west of Centralia. The area is known as the center point, about 90 miles in either direction between Seattle and Portland, which has allowed Field to Heart to also supply Portland area florists who shop at the Oregon Flower Growers Association, also a Slow Flowers member, located at the Portland Flower Market. The view from Field to Heart Earlier this month, I had a trip to the Washington coast planned with a friend, and in looking at the map for my return to Seattle, I realized that we were due west of Field to Heart. I have always loved the botanicals that Dee and Valiant grow and I basically invited myself to visit them on my drive home. When she emailed me back, Dee wrote: “We’d love to show you around Field to Heart! We should be here all day on Saturday making wreaths…being farmers it’s hard to get away even in the off season.” Low Tunnels with Craspedia globosa I brought my camera and started filming the minute I arrived. You’ll see inside the high tunnels, the low tunnels, and spent time as I chat with Dee and Valiant on their porch. In preparation for their winter wreath and garland production, the porch is converted into an outside studio filled with greenery and other design elements. It’s also the location of the wreathing workshops they host during December. Pottery by Dee Swan of Field to Heart I also wanted to mention that you can find Dee’s handmade pottery mugs and vases on the Field to Heart website and at the Seattle Wholesale Growers Market. I love her sentiments: “We often wonder if we are farmers with the eyes of an artist or artists with a farmers’ touch. We are educated in both and strive to create our lives around both disciplines, whether it be plant identification to painting, music to 'garden-nerding' or ceramics to soil health. It's all intertwined.” Follow Field to Heart on Instagram and Facebook This Week's News Here in the U.S., we’ve just finished a nice, long, four-day Thanksgiving weekend, followed on Monday, November 27th by Cyber Monday. While Slow Flowers isn’t jumping on that bandwagon this year, we do want to remind you that there’s still time to grab your ticket to the 2024 Slow Flowers Summit and take advantage of Early Bird Registration rate! You’ll save $100 off your Slow Flowers Summit registration, now through December 31st. I can’t wait to see you in Banff, Alberta, Canada – June 23-25, 2024. Click here to Register & Find More Details Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com. Thank you to Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com. Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com. T

Episode 637: Growing high-value cut flowers for Dallas weddings and event florists, with Sarah Jo Eversole of Everbloom Fields
https://www.youtube.com/watch?v=qQ7Eb9uGN-k Sarah Jo Eversole at Everbloom Fields Today, you’re invited to join me on a visit to Everbloom Fields, an urban flower farm located just south of downtown Dallas. Sarah Jo Eversole is the primary farmer with a little maintenance help from her husband, Matt, and their two young children are often found playing among the flowers while Sarah Jo tends to her crops. Anemones from Everbloom Fields You’ll learn how Sarah Jo started Everbloom Fields six years ago, after working for many years as a data analyst. She blends a love of flowers and science, embracing flower farming as a new outlet for her data skills within the world of agriculture and entrepreneurship. Event flowers and lisianthus Everbloom Fields grows high quality cut flowers for Dallas and North Texas area organizations, designers and events. Sarah Jo farms using sustainable practices on a bonus lot located behind her family’s historic 1878 farmhouse. Her field crops yield thousands of flowers and her 1,700 sq. ft high tunnel extends the growing season. A native Texan, Sarah Jo loves the dirt, sunshine, and science. Please join our conversation about the challenges and rewards of growing cut flowers in Texas. Spring flowers - the Everbloom Fields' specialization And you’ll learn why Sarah Jo focuses most of her energy on offering quality cut flowers primarily in the Spring season (March - May) with lighter offerings during summer and autumn. Ranunculus and Market Bouquets Sarah Jo Eversole in her urban micro farm at Everbloom Fields Click here to find Sarah’s extensive blog, which includes info-packed posts like: “Growing Cut Flowers in Warm-Hot Climates” “Bee-Friendly Perennials for the Flower Farm”“Texas Native Shrubs for Cut Flowers and Foliage” Sarah Jo is a wealth of information and inspiration for anyone growing flowers in the heat, humidity, and other challenging climate conditions like wind and ice storms! Follow Everbloom Fields on Instagram and Facebook This Week's News If you’re in the U.S., you’re probably racing around getting ready for the long Thanksgiving holiday weekend. And if you’re a Slow Flowers member, keep an eye out for our Thankful for You package of marketing resources and exclusive content just for you – it will land in your in-box today, November 22, 2023, as a celebration of our Member Appreciation Month. We’ve collected a bounty to share with you, including new social media badges, the updated Member Marketing Toolkit, our Autumn 2023 issue of Slow Flowers Journal digital e-zine, and the 1 hour/50 minute video of Shane Connolly’s lecture and design demonstrations from his Seattle appearance this past September. Reach out to [email protected] if you can’t find the email in your in-box! See you at the Slow Flowers Summit! Next up, there’s still time to grab your ticket to the 2024 Slow Flowers Summit and take advantage of Early Bird Registration rate! Save $100 off your Slow Flowers Summit registration, now through December 31st. I can’t wait to see you in Banff, Alberta, Canada – June 23-25, 2024. Click for all the Details & Register Now! Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com. Thank you to CalFlowers, the leading floral trade association in California, providing valuable transportation and other benefits to flower growers and the entire floral supply chain in California and 48 other states. The Association is a leader in bringing fresh cut flowers to the U.S. market and in promoting the benefits of flowers to new generations of American consumers. Learn more at cafgs.org. Thank you to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists. Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner. Don't have time to build your own? They also have turnkey units available. Learn more at storeitcold.com. Thank you to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their Spread the Hope Campaign where customers purchase 10 tulip stems for essential workers and others in their community. Learn more at redtwigfarms.com. I love all this floral goodness and I am so happy you joined me today! The Slow Flowers Podcast is a member-suppor

Episode 636: Slow Flowers Summit heads to Canada in 2024. Meet Becky Feasby, Latifa Pelletier-Ahmed, and Lourdes Still
https://www.youtube.com/watch?v=SIj5Amfyo4w A conversation about the native plants and sustainable land care practices of the Canadian prairies and grasslands Last Friday, November 10th, we held a virtual members meet-up to introduce the just-announced Slow Flowers Summit in 2024. We shared the dates -- June 23-25, 2024 -- the venue, beautiful Banff Centre for Arts & Creativity in Banff, Alberta, Canada, surrounded by the Canadian Rockies, and highlights of our program. We have eleven inspiring speakers, an extensive hands-on design immersion, and presentations on flower farming, floral design, floral entrepreneurship and sustainability. I can’t wait to see you there! Latifa Pelletier-Ahmed, Becky Feasby, and Lourdes Still I invited two of our Summit speakers, Becky Feasby of Prairie Girl Flowers and Latifa Pelletier-Ahmed, owner of ALCLA Native Plants, a Calgary area nursery. As a surprise bonus, Lourdes Still of Masagana Flower Farm in Manitoba, who will also present at the Slow Flowers Summit, joined our conversation. We covered the highlights of their involvement in the world of plants, flowers, and horticulture In Canada’s prairies and grasslands – and the conversation took a wonderful turn toward sustainability and regenerative practices. Here’s a bit more about these three women: Latifa Pelletier-Ahmed of ALCLA Native Plants Latifa Pelletier-Ahmed is a botanist, herbalist, educator, and artist, and is co-owner of ALCLA Native Plants a native plant nursery based in Treaty 7 Territory, near Calgary, Alberta, Canada. She holds a BSc in Botany from the University of Calgary and an MSc in Herbal Medicine from Middlesex University, London, UK. She has been working with native plants for 15 years and her expertise includes identification, sustainable collection, cultivation, and ethnobotany. In 2016 she founded Latifa’s Herbs, which primarily serves to educate the public on the edible and medicinal uses of wild plant species in both Alberta and British Columbia. Latifa is a former faculty member at Pacific Rim College in Victoria, BC where she taught Botany and Horticulture in addition to Wild Plant Nutrition. Becky Feasby, Prairie Girl Flowers Becky Feasby completed her gardening and landscape design training in New York, Calgary, and Chicago and has completed floral design training with many leading florists who specialize in environmental-friendly floristry and who support the Slow Flowers movement. She previously worked as the Horticultural Therapist at the Alberta Children's Hospital, where she oversaw the design and management of five acres of gardens. In creating prairie girl flowers, she wanted to utilize all of her training to bring sustainable beauty to Calgarians - and to cultivate a change in the floral industry. A change that makes florals better for the planet and creates opportunities for clients to make a conscious choice that supports local growers and our environment. Becky is currently working towards her Master degree in Sustainability at Harvard University - because sustainability is not only the focus of our work, but also the reason for our existence: to create a sustainable floral business in Calgary that maintains the environmental, social, and economic integrity of the floral industry. Hear Becky's previous appearances on the Slow Flowers Podcast:Episode 400 (May 2019) Episode 561 (June 2022)Episode 600 (March 2023) Lourdes Still of Masagana Flower Farm Lourdes Still is the owner of Masagana Flower Farm & Studio in southeast Manitoba. She grows and interacts with plants and flowers as natural dye sources, and juggles the roles of a flower grower, a natural dyer, and an experiential tourism guide at her farm. In her flagship offering, the Tinta Experience, Lourdes started as a self-taught flower grower, natural dyer, and tourism operator but has since learned and trained from industry leaders. Lourdes is a past guest of the Slow Flowers Podcast. Listen to her December 2022 episode here. This is an inspiring conversation, so let’s jump right in and meet Becky, Latifa, and Lourdes! Attend the Slow Flowers Summit in 2024! You’ll want to take advantage of Early Bird Registration, which just opened for the 2024 Slow Flowers Summit. Save $100 off your Slow Flowers Summit registration, now through December 31st. Click here to Register NOW and Save Before December 31st Hot off the Press: Slow Flowers Journal Autumn 2023 In news of the week, we have just published the Autumn 2023 issue of the Slow Flowers Journal, a beautiful 54-page digital magazine that is filled with inspiration, instruction, ideas, and news about the Slow Flowers community! The issue settles into the coziness of the season and our stories deepen the connections between indoors and outdoors. The issue features two stories that inspire the term “Floral Hospitality.” You’ll love reading about Elizabeth Brown and Jill Redman, two Slow Flowers members who are flowering the travel, tourism, and lodging niche

Episode 635: Making space for local flowers at the conventional wholesale florist, with Andrea Grist of Florasource KC
https://www.youtube.com/watch?v=hlIq1TrnmY8 So wonderful to reunite with Slow Flowers friend Andrea K. Grist! Today’s episode includes a short conversation with longtime Slow Flowers Society member Andrea Grist, of Florasource KC, based in Overland Park, KS, outside Kansas City. Andrea is a past guest of this podcast and I caught up with her in person when she had a long layover while flying through Seattle in August. Ostensibly, we met for lunch, but I couldn’t not bring along my video camera to record a quick conversation and updates on what she’s been doing. KC Growers Market branding Andrea discusses KC Growers Market, a new brand initiative of Florasource KC highlighting local and domestically grown cut flowers and greens. The “store within a store” concept has been long in coming and launched this past June after Florasource KC partnered with KC Flower Farmer Wholesale Market, a group of approximately 10 flower farmers in Kansas and Missouri whose goal is to get local botanicals in the hands of Kansas City area florists. KC Growers Market flower display at the peak of summer season I’m excited to follow this story as it unfolds. The growers set up shop at Florasource KC on Wednesday, July 5th and continued filling the buckets and tables there each Tuesday through the end of the season in late October. We congratulate Andrea, Florasource KC and its KC Growers Market, and all the farmers of the KC Flower Farmers Wholesale Market for making this new collaboration happen. It will be fun to see where things take everyone for 2024. Listen to past episodes featuring Andrea Grist:Episode 219 (November 2015): Gatherings in Bloom with Andrea K. Grist, Kansas City area floral artistEpisode 556 (May 2022): A floral conversation with Andrea K. Grist of Florasource KC and KC Bloom Hub Follow Florasource KC on InstagramFollow KC Growers Market on InstagramFollow KC Flower Farmers Wholesale Market on Instagram News of the Week Take advantage of Early Bird Registration, which just opened for the 2024 Slow Flowers Summit. Save $100 off your Slow Flowers Summit registration, now through December 31st. General registration is $799 USD through December 31st ($899 beginning January 1st) Slow Flowers Members registration is $699 USD through December 31st ($799 beginning January 1st)Follow the link in today’s show notes or head over to SlowFlowersSummit.com to find all the details for our dates – June 23-25, 2024, the venue, beautiful Banff Centre for Arts & Creativity in Banff, Alberta, Canada, surrounded by the Canadian Rockies, and read all about our speakers and program. We have eleven inspiring speakers, an extensive hands-on design immersion, and presentations on flower farming, floral design, floral entrepreneurship and sustainability. I can’t wait to see you there! Click Here for All the Slow Flowers Summit Details & Registration Becky Feasby of Prairie Girl Flowers (right) and native plant nursery owner Latifa Pelletier-Ahmed (left), both based in Calgary. And speaking of our floral community traveling to Banff, we have a special Slow Flowers Member Meet-Up for November, happening this Friday on November 10th at 9 am Pacific/Noon Eastern. We’re hosting two Slow Flowers Summit speakers who will share lots of details about what to expect when you’re making travel plans to Alberta. Join me in conversation with Becky Feasby of Prairie Girl Flowers and native plant nursery owner Latifa Pelletier-Ahmed, both based in Calgary. We’ll go over the highlights of their work and what they’ll be presenting at the Slow Flowers Summit. Bring all your questions! Pre-registration is required -- Click here to Sign Up! Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com. Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com. Thank you to Rooted Farmers. Rooted Farmers works exclusively with local growers to put the highest-quality specialty cut flowers in floral customers' hands. When you partner with Rooted Farmers, you are investing in your community, and you can expect a commitment to excellence in return. Learn more at RootedFarmers.com. Thank you to Johnny's Selected Seeds, an em

Episode 634: Marigolds and Succulent Pumpkins, autumn botanical design with Caitlin Mathes of The Marigold Gardens and Eileen Tongson of FarmGal Flowers
https://youtu.be/6mAqGZYBCb4 We’re releasing today’s episode on Wednesday, November 1st, and this means you’ve probably just wrapped up your Halloween festivities. But as we turn our attention to harvest, home, and the November holidays, the seasonal decorations continue -- and of course with that, orange-gold-and-rusty color palettes are ever present. With that our minds, today’s episode shares plant passions and design ideas that are perfect for this time of year. Succulent pumpkin design by Eileen Tongson of FarmGal Flowers (left) and Marigold Garland by Caitlin Mathes of The Marigold Garden (right) You’ll enjoy the creative session with two seasonal autumn botanicals: pumpkins + marigolds, featuring Caitlin Mathes of The Marigold Gardens in Ithaca, New York, and Eileen Tongson of FarmGal Flowers based in Orlando. A recent FarmGal Flowers succulent pumpkin workshop with Eileen Tongson (far right) and her students. A favorite succulent pumpkin design We learn from Eileen, who shares her succulent pumpkins design, and discusses how she has developed her very successful autumn workshops and private classes during the entire month of October. Watch Eileen’s step-by-step designs for decorating pumpkins and gourds with a rainbow of local, Florida-grown succulents. Caitlin Mathes of The Marigold Gardens Marigold inspiration in color and form - from The Marigold Gardens And we gain inspiration from Caitlin, as she shares about growing, harvesting, and preserving marigolds for autumn celebrations and beyond. You’ll learn how to make a marigold and fall foliage flower crown (which Caitlin calls a “wearigold”) and also watch hows she strings fresh marigold garlands (and discusses how to dry them). Download The Marigold Gardens’ list of all 66 varieties of marigolds that Caitlin grows marigold varieties handoutDownload Download Eileen’s succulent pumpkin worksheet, including a supply list. Succulents and Pumpkins with FarmGal FlowersDownload News of this Week In news of the week, It’s TIME! We’ve opened up tickets sales today, November 1st, for the 2024 Slow Flowers Summit Early Bird Registration.Save $100 off your Slow Flowers Summit registration, now through December 31st. General registration is $799 USD ($899 on January 1st) Slow Flowers Members registration is $699 USD ($799 on January 1st). Head over to SlowFlowersSummit.com to find all the details for our dates – June 23-25, 2024, the venue, beautiful Banff Centre for Art & Creativity in Banff, Alberta, Canada, surrounded by the Canadian Rockies, and read all about our speakers and program. We have eleven inspiring speakers, an extensive hands-on design immersion, and presentations on flower farming, floral design, floral entrepreneurship and sustainability. I can’t wait to see you there! Thank you to our Sponsors This show is brought to you by Slowflowers.com, the free, online directory to more than 750 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers. Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com. Thank you to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists. Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner. Don't have time to build your own? They also have turnkey units available. Learn more at storeitcold.com Thank you to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their Spread the Hope Campaign where customers purchase 10 tulip stems for essential workers and others in their community. Learn more at redtwigfarms.com. Thank you to the Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com. I love all this floral goodness and I am so happy you joined me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than one million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new