Simple Pin Media®

When it comes to marketing on Pinterest, one of the biggest challenges is knowing how to get your content in front of the right people, no matter where they live. As Pinterest continues to expand, many businesses are asking how they can best reach their Pinterest audience, especially if they want that reach to extend... The post #231 – Pinterest Audience Differences Across Countries: U.S. vs. Canada appeared first on Simple Pin Media®.

All this month we are talking about Pinterest beyond the U.S. borders and the ways to market as an international business or to an international market. Marketing on Pinterest is global, but before you start targeting EVERYONE, you need to know who your audience is and focus on how to reach them specifically. Don’t get... The post #230 – How to Use Pinterest Marketing to Target a U.S. Audience from Abroad appeared first on Simple Pin Media®.

Pinterest has experienced tremendous growth in 2020, nearly doubling its users! One of the fastest-growing demographics is international users. As a US-based company, it is important not to have tunnel vision but to see the big picture of Pinterest marketing beyond the U.S. This month, we are talking all about Pinterest marketing beyond the U.S.... The post #229 – Pinterest Marketing Beyond the States: An International Perspective appeared first on Simple Pin Media®.

UPDATE: On August 20th 2021, the owners of the Jumprope app will sunset the existing platform and will focus on helping creators around the world share their stories, skills and ideas on LinkedIn. You can read more about this new partnership in this article. In this week’s episode, we are diving into the best way... The post #228 – How the Jumprope App Can Level Up Your Pin Creation Process appeared first on Simple Pin Media®.

When it’s time for you to consider running an ad campaign for your business, how do you know which direction to take? Pinterest currently offers two different types of Pinterest ads. Choosing the right type of campaign can be confusing if you’re new to the Pinterest ads arena. You may be wondering what the difference... The post #227 – Types of Pinterest Ads: Consideration vs. Conversion Campaigns appeared first on Simple Pin Media®.

Learn about Google Data Studio and how you can utilize this free tool to track Pinterest EVERYTHING! We talk a lot about using analytics to find your perfect person on Pinterest. Analytics hold the key to achieving your marketing goals. They provide the data you need to determine whether if your marketing is actually working.... The post #226 – Tracking Pinterest Everything with Google Data Studio appeared first on Simple Pin Media®.

We are wading into Pinterest business waters today, talking about Pinterest stock with Maria Gallagher from The Motley Fool’s podcast Market Foolery. We haven’t talked about this aspect of Pinterest before. Since going public in 2019, Pinterest has experienced a massive surge in popularity. When it comes to stock prices, it’s interesting to explore what... The post #225 – Pinterest Stock: What You Need to Know as a Pinterest Marketer appeared first on Simple Pin Media®.

Today’s episode is a bit of a detour from the usual. As we start the year 2021, I want to provide you with some help, including working from home and business budgeting tips. My very own bookkeeper, Iyanna from Lovely Financials, is here with me this week to talk about how to budget in your... The post #224 – Business Budgeting Tips: How to Budget Following a Crazy Year appeared first on Simple Pin Media®.

So many of us have had to adjust to working from home with kids in the house over the past year. Let’s put Pinterest aside this week, and talk about how to make this new normal work! The Simple Pin podcast is 99% about Pinterest marketing with the occasional sidestep to address other issues that... The post #223 – Working from Home with Kids: How to Thrive (not Just Survive!) appeared first on Simple Pin Media®.

Winter Pinterest trends is the topic of today’s discussion – using trends data to choose the right winter keywords. Let’s dig in! When it comes to Pinterest marketing, one of the most important things you can do is to use the right Pinterest keywords. Keywords are like everything else on Pinterest – some are evergreen... The post #222 – Winter Pinterest Trends: Keywords You Should Be Targeting appeared first on Simple Pin Media®.

We’re starting off the new year by drilling down into a super fun niche — Pinterest marketing for interior designers! As we begin a brand new year of Pinterest marketing tips, I am excited to bring you an episode that really gives weight to the idea that anyone can market their business on Pinterest. If... The post #221 – Pinterest Marketing for Interior Designers: How to Build Awareness appeared first on Simple Pin Media®.

Ready for my 2020 Pinterest marketing recap? 2020 has been a year. I don’t think it’s an exaggeration to say that we have all been caught off-guard again and again this year. And Pinterest is no exception; the platform has gone through many changes in 2020. So, today, as we close out this crazy... The post #220 – 2020 Pinterest Marketing Recap: Year in Review appeared first on Simple Pin Media®.

We’re so excited about our Pinterest Keyword Planning Guide — our free gift to you! If you’ve been around these parts for a while now, you know that every year we give our Simple Pin audience a special gift: our Simple Pin Pinterest Planner. Our yearly Planner has been in circulation for five years! Can... The post #219 -Introducing the Pinterest Keyword Planning Guide appeared first on Simple Pin Media®.

Making sure that you have a user-friendly website that is optimized for Pinterest users can seem so scary and overwhelming. But it’s so important! In 2020, the number of Pinterest users topped 400 million. Every day, the number of people using Pinterest and visiting websites in order to dream, plan, and do is growing. If... The post #218 – How to Create a User-Friendly Website for Pinterest Visitors appeared first on Simple Pin Media®.

If you’ve been doing Pinterest marketing for a bit and you’re ready to stick your toe into the Pinterest ads waters, you’ll want to listen to today’s episode. Erin and Elysha (Simple Pin’s Pinterest Ads team) are going to tell you what you can expect from your very first Pinterest Ads campaign. NOTE: At the... The post 217 – What to Expect from Your First Promoted Pin Campaign on Pinterest appeared first on Simple Pin Media®.

Question: do you tend to be an early adopter of Pinterest’s new features — jumping on the bandwagon as soon as they roll out? Or do you tend to step back and let others be the guinea pigs? Over the years, we’ve seen Pinterest roll out a ton of new features. Some that come to... The post #216 – Pinterest is like Vegas: Always Bet on Pinterest’s New Features appeared first on Simple Pin Media®.

You might be scratching your head over today’s episode title. After all, what do Pinterest and email subscribers have to do with each other? Well, listen in as Kate Doster and I discuss how to turn Pinterest visitors into raving fans on your email list! Kate has been a guest on the Simple Pin podcast... The post #215 – How to Attract Email Subscribers Who are Raving Fans appeared first on Simple Pin Media®.

On the podcast this week, I am talking with my good friend, Erin Chase of $5 Dinners, about how she went about getting a million views for story pins on Pinterest. Now, before you roll your eyes about story pins, let me say that Erin and I had a very targeted conversation on how to... The post #214 – Story Pins on Pinterest: One MILLION Views! appeared first on Simple Pin Media®.

It’s hard to believe but it’s already time to start preparing for how you’re going to handle your Pinterest marketing in 2021. Your Pinterest marketing is an investment in your business, and the truth is, Pinterest has changed. Anybody with an online business who uses Pinterest as part of their marketing plan can tell you... The post #213 – Smart Ways to Master Pinterest Marketing in 2021 appeared first on Simple Pin Media®.

As this episode goes live, we are about to be square in the middle of Q4 for 2020. Now is the time to be focused on using Pinterest to increase sales. If you missed last week’s episode, go back and listen as it was all about increasing sales of products on Pinterest. But today,... The post #212 – Affiliate Marketing Tips for Beginners appeared first on Simple Pin Media®.

At the time this episode airs, we are just a few short months away from the holiday season, and for Pinterest marketing, the holidays are a crucial time. If you want to work on generating more sales this year, tune into my conversation about creating a digital marketing funnel on Pinterest with Monica Froese. Monica... The post #211 – Creating a Digital Marketing Funnel on Pinterest appeared first on Simple Pin Media®.

In this episode, I am sharing the story of one of the members of our Simple Pin Collective. If you aren’t familiar with the Collective, it’s our Pinterest marketing membership community. Inside the Collective, you will find: a nine-module course live coaching calls with me content on every Pinterest topic you could ever think of... The post #210 – Gaining Confidence: Simple Pin Collective Client Spotlight appeared first on Simple Pin Media®.

If you’ve ever thought about what it’s like to be a Pinterest account specialist, you’re going to want to listen in today as I share some tips and takeaways. I’m also sharing an opportunity for growing your own Pinterest account management business. How I Built My Pinterest Marketing Agency – Simple Pin Media In this... The post #209 – Become a Pinterest Account Specialist: Enroll in Simple Pin Pro appeared first on Simple Pin Media®.

How’s that for a dry podcast title — How to Make Your Website ADA Compliant? OK, hear me out friends — if you have a website, you really do need to listen to this episode. Rather than share a laundry list of boring facts, my guest is going to walk you through exactly what steps... The post #208 – How to Make Your Website ADA Compliant: A Guide for Pinterest Marketers appeared first on Simple Pin Media®.

UPDATE: Check out our most recent episode on Pinterest Ads for 2023 here. We also answered the questions “Do Pinterest Ads Work?” in this podcast episode. Are you confused by Pinterest ads (aka promoted pins)? How do you know when it’s time to hire out? What do all the recent changes mean for Pinterest ads?... The post #207 – Pinterest Ads: Tips for the DIY Marketer appeared first on Simple Pin Media®.

We all know that keywords are important but how do you find the right Pinterest keywords to use when you’re on the platform? This is the question we’re answering today. Pinterest users experiment with different keywords to find what they are looking for. We want to make sure that when they search for a specific... The post #206 – How to Choose the Right Pinterest Keywords appeared first on Simple Pin Media®.

You don’t need me to tell you that 2020 is a little bit of a crazy year. But you may not have thought about how this craziness affects your Pinterest marketing. Right now, data and usage are very different, as are the ways people are searching on the platform. In today’s episode of the podcast,... The post #205 – Understanding Pinterest Stats in 2020 appeared first on Simple Pin Media®.

This post contains affiliate links, which means if you make a purchase through these links, I may receive a small commission at no extra cost to you. Click here to read my full disclosure policy. Since Pinterest has introduced the new versions of story pins and video pins, and with the recent algorithm updates, you might... The post #204 – Using MiloTree to Get More Pinterest Followers in 2020 appeared first on Simple Pin Media®.

Have you had your blog or business for a long time? Are you interested in learning how to rebrand your website, business, and Pinterest account? There are so many questions that come when you decide to switch up your niche: • Do I start a brand new Pinterest account?• How do I rebrand?• How do... The post #203 – How to Rebrand on Pinterest the RIGHT Way appeared first on Simple Pin Media®.

Have you heard about the newest Pinterest algorithm update? There is always a lot of buzz around these changes and what they will mean for our business. Today we’re going to explore exactly what Pinterest is changing and what YOU can change to keep serving your audience well. Blame It On The Pinterest Algorithm If... The post #202 – Pinterest Algorithm Update appeared first on Simple Pin Media®.

Whether you’re dying to know the best Pinterest image size, or how to get more clicks, we answer all your burning questions about Pinterest images. Creating incredible images is one of the most important tasks when it comes to your Pinterest marketing. Those images will capture the pinner’s attention and lead to clicks to your... The post #201 – “What’s the Best Pinterest Image Size?” A Pinterest Image Q & A appeared first on Simple Pin Media®.

If you’ve ever had a dream of growing a business but you’re scared to start, this episode is for you. I know that feeling all too well, and today I am sharing how I moved past it and the incredible growth that I’ve experienced in doing so. 200 Simple Pin Podcast Episodes! I can hardly... The post #200 – Celebrating 200 Simple Pin Podcast Episodes appeared first on Simple Pin Media®.

Are you struggling to convert your Pinterest traffic to sales? The whole point of Pinterest marketing is to find your person, lead them to your website, where you offer products that directly address their pain point. In today’s episode, we’re talking all about your Pinterest conversion rate — that’s basically how effective you are at... The post #199 – How to Increase Your Pinterest Conversion Rate appeared first on Simple Pin Media®.

Every so often, we change up the format around here and I offer you a sneak peek behind the scenes of Simple Pin Media and how I run the business. If you want to know more about how I built Simple Pin Media from the ground up, our fostering story, and how I built my... The post #198 – Entrepreneur Tips: My Philosophy of Rest appeared first on Simple Pin Media®.

(Update: Story Pins are now called Idea Pins.) Have you seen the new feature that Pinterest has rolled out? In this episode, we’re going to introduce you to Pinterest story pins. More specifically, you’ll learn how to integrate them into your Pinterest marketing without it feeling overwhelming. New features on any platform can tend to... The post #197 – Are Pinterest Story Pins Useful for Your Business? appeared first on Simple Pin Media®.

This post contains affiliate links, which means if you make a purchase through these links, I may receive a small commission at no extra cost to you. Click here to read my full disclosure policy. If you’ve been around SPM for any amount of time, you know how much we love the Tailwind App. It is... The post #196 – Origins of the Tailwind App – A Business Success Story appeared first on Simple Pin Media®.

This post was updated March 2025. Today we are going to be talking about a Pinterest feature that isn’t regularly used – Pinterest carousel pins. Pinterest carousel is a feature that seasoned marketers can test out after they’ve set up a great Pinterest marketing foundation. It’s something optional that you can explore once you’ve mastered... The post 195 – Pinterest Carousel Pins appeared first on Simple Pin Media®.

Whether you are brand new to Pinterest or have had an account for years, it’s important to make sure that your Pinterest settings are up to date and that you are aware of what’s new. If you are brand new to Pinterest, this podcast will help you as you set up your Pinterest profile. If... The post #194 – Pinterest Settings Audit – How to Adjust Your Account Settings appeared first on Simple Pin Media®.

Is Pinterest social media? Can I just use Instagram instead? What does Pinterest offer that other social media sites don’t? This is a question I’ve received a lot recently. I’ve had people ask me to talk about this so that they can share it with their business friends who don’t use Pinterest because they view... The post #193 – Is Pinterest Social Media? appeared first on Simple Pin Media®.

Realtors — this one’s for you! See how this super smart agent uses Pinterest for real estate. It’s opened up SO many opportunities for her business and helped her to stand out above the crowd! Do you want to know how to have amazing results on Pinterest? Don’t we all? Well, stay tuned because today... The post #192 – Pinterest for Real Estate: How One Real Estate Agent is Killing it appeared first on Simple Pin Media®.

Are you trying to figure out how to work your Pinterest marketing during a crisis? To be honest, this is not a topic I ever imagined myself talking about. During times of uncertainty, it can be really hard to think clearly and create a plan that is different than what you had planned before. It... The post #191 – Pinterest Marketing During Crisis Times appeared first on Simple Pin Media®.

Anytime Pinterest releases a new program, like the Verified Merchant program, I try to watch from the sidelines for a bit before jumping in full force. As a fact-finder, I prefer to stick to my predetermined podcast schedule and do my research before releasing content on the topic. But since I know that many of... The post BONUS: How to Set Up Pinterest Catalogs for the Verified Merchant Program appeared first on Simple Pin Media®.

Pinterest now favors “fresh content” — but what exactly does that mean? We’re breaking down what exactly constitutes a fresh pin on Pinterest, as well as how you should be modifying your Pinterest strategy based on this definition. I’m sure you’ve heard the news by now that Pinterest is focusing on fresh content on the... The post #190 – Fresh Pins on Pinterest: Creating a Strategy appeared first on Simple Pin Media®.

Today we’re going to be talking specifically to those of you who sell digital products online (or plan to in the future). There are two business metrics that you MUST pay attention to in order to succeed as a digital product seller — email list growth and conversions. My guest gives us a great formula... The post #189 – Do You Sell Digital Products Online? Pay Attention to these Metrics appeared first on Simple Pin Media®.

We’re living in some pretty insane times right now. To help you weather the storm, I’m offering my 5 best entrepreneur tips for staying sane and leading your business effectively amid the crazy. Starting, growing and building a business is hard work. You start as a solopreneur, then you hire people, and before you know... The post #188 – Entrepreneur Tips: 5 Business Strategies for Staying Sane appeared first on Simple Pin Media®.

In today’s episode, we are talking about something that has been such a huge topic of conversation: creating Pinterest video pins. We’re diving into how to create them, how to get views and clicks, and current best practices. Ready to dive in? At SPM, we’ve been working behind-the-scenes for a couple of months on a... The post #187 – Creating Pinterest Video Pins that Convert + a New SPM Service! appeared first on Simple Pin Media®.

You’re getting traffic from Pinterest – what do you do next? Is product creation the next step for your business? Is this a good way for you to monetize your site? Today, I’m talking with my friend Barbara Hobart about creating your own private-label products. Barbara really demystified the product creation process for me. In... The post #186 – Is Product Creation the Next Step for Your Business? appeared first on Simple Pin Media®.

Today we are going to be talking about how much Pinterest growth is reasonable to expect. We’ll be diving into some SPM client case studies across different niches to give you an idea of typical growth patterns and rates. If you’re new to Pinterest marketing, being curious about growth is common before you invest in... The post #185 – Pinterest Growth Case Studies: What Can I Expect? appeared first on Simple Pin Media®.

In today’s episode, I’m chatting with Lena Gott about leveraging Pinterest SEO and Google SEO to increase traffic to your site. If you’re new to Pinterest and Google, don’t worry. This episode will give you a general idea of what SEO and keywording are. This is how people find you and your products. Lena is... The post #184 – Leveraging Pinterest SEO and Google SEO to Increase Traffic appeared first on Simple Pin Media®.

Why and when should I hire Pinterest account manager? This is a question we hear quite often in our discovery calls. In fact, it is probably the #1 question we hear. People just aren’t sure why they would want to hire out their Pinterest management. Even if they want to, they aren’t sure when is... The post #183 – Why and When to Hire a Pinterest Account Manager appeared first on Simple Pin Media®.