Salon Goals

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses How to Be Confident Showing Up on Your Salon Socials."Business Owners (and Teams) that focus on consistently showing up on their socials will always do better" ~ Lauren Lappin. "Growth Never Comes from Comfort Zones" ~ Lauren LappinPro Tips for Showing Up on Socials. Just Start. With repetition confidence builds.Have some notes in some tangible form - plan it out on paper, tablet, outline, etc.Schedule your Creation/Filming time into your schedule.Wear your Uniform, and wear makeup and style your hair - you want to be ready to record when inspiration strikes (as well as in your scheduled creation slots).Have all the Tools you need ready to go before you start to record/create.ALWAYS JUST FILM 3 TIMES.Stop trying to convince yourself that you're going to trolled, bagged-out, hated-on, or worse, instead ask yourself: What's the (actual) worst thing that's going to happen?For bonus tips around managing a Personal Brand vs a Salon Brand, check out the audio podcast.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren answers four great questions from a recent Instagram poll.Is (AICIS) a consideration when importing Lash and Beauty Products into Australia? [ Australian Industrial Chemicals Introduction Scheme (AICIS) https://www.industrialchemicals.gov.au/ ]How should I handle a Team Member leaving and starting their own Salon in the same town, or local area?What to say to Clients when a Team Member leaves?How do we create a work environment where Team Members become our Highest Income Earners?Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren answers four great questions from a recent Instagram poll.How do I sell to the Client without feeling like I'm pushing too much on them and/or making them feel uncomfortable during the Sales Interaction?How can Salon Owners and Employees save time on taking, tracking and reading Client Notes?How does Lauren deal with (and minimise) Allergic Reactions in her Salon? [ please note: this is not Medical Advice, and should be read or listened-to as opinion only ].How would Lauren market a New Salon Service (or Product Range)?Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren speaks to a very tough (yet common) question she is asked by busy Salon Owners: How does Lauren balance being a Business Owner and a Mum? Myth-busting >>> "You can be a great Business Owner, and a great Mum. You can have both!"How Lauren Does It. Sharing the load with (and being thankful for) a Super Supporting Partner.Focus on your Time Management. (Go here for more Eps about >>> Time Management).Scheduling in Family Time and Events.Reframing your hard work as a potential framework/career path for your children. Showing them, that they can also pursue entrepreneurship in the future, too.Look After You!! Self-care is super important if you want to get the Business Owner & Mum balance right (well, as close to right as possible).Have Realistic Expectations. "Take it easy on yourself, you don't have to be perfect". Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren shares 5 Time Management Hacks for Peak Productivity.Get clear on your priorities. "If the ladder is not leaning against the right wall, every step we take just gets us to the wrong place faster" ~ Stephen Covey.Time Blocking. "The calendar is mightier than the To-do List" ~ Unknown.Understand Parkinson's Law. (Parkinson's Law is the adage that work will expand to fill the time allotted for its completion). Make NO your default response.Don't let an unproductive morning turn into an unproductive day.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses how important it is to Build Customer Loyalty in Your Beauty Business. Stop focussing on attracting New Clients, and focus on optimising your current offerings and even more importantly increasing your Client Retention Rate. (You need to master looking after people, and making your Current Clients feel welcome and appreciated).Communication (from Confirmation; to Reminders; to the Salon Experience; to Follow Up) all needs to be timely, friendly, informative and appreciative.Keep checking in with your Clients during the service to make sure they're comfortable and content.Be confident and ask your Clients to rebook.Run a Loyalty Program in your Business.Stay in contact with your Clients via text, or email, or some form of newsletter.Survey Your Clients.Take all feedback seriously.Prioritise Client Retention Rate and your Business will grow.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston atJCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses the differences between being the Business Owner and being an Employee in Your Business.How Lauren Moved from Employee IN her business, to Owner OF her Business.Recognising that if your business can't continue to operate without your ongoing physical presence, you're operating as an Employee (or Manager) in your Business, and not as the Owner of your business.Refocus your resources (over time) on training yourself less and your Team more - they will appreciate it. Create systems, policies and procedures to guide your Team toward success. Reduce your own availability slowly but surely, and expect some initial resistance from Staff, Suppliers and Clients to you reducing your availability.Move from training yourself in Services; to expanding your learning around Marketing, Leadership and Systems Thinking & Creation.Stop promoting yourself and your presence on your Salon socials, and re-focus your marketing on those Team Members who are still building up their columns.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses 3 Reasons Why Your Business Isn't Profitable.You're NOT retaining Clients.Your pricing is aren't high enough. (You need to examine all of your costs and the wage you want to earn, and set your pricing accordingly).Your spending is outpacing your cash flow. (You need to focus on increasing your incoming revenue and/or reducing your spending/outflows).Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://laurenlappin.com.au/salon-goalsIn this week's episode Lauren discusses how she is approaching 2024 in her own life and business, while sharing loads of strategies to have a bigger and better 2024 yourself.Set GOALS for your life and business.Break those GOALS down into their component parts.Have your GOAL(s) posted somewhere visible and make it amazing.Andy Frisella's Power List https://andyfrisella.com/blogs/realaf-podcastFocus on Needle Moving Activities. Change-up your day-to-day.Get Uncomfortable. "If growth and change always felt good, everyone would always be doing it" ~ Lauren Lappin.Q: How do you win the year? A: By focussing on winning the day.Schedule in down time, and truly allow yourself to relax. Invest in Yourself and Your Business. Salon Goals Opening February 12th 2024: https://laurenlappin.com.au/salon-goalsLauren's Instagram: https://www.instagram.com/laurenlappin_Everything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_Find Our More About the New & Improved Salon Goals >> https://laurenlappin.com.au/salon-goalsIn this week's episode Lauren speaks Business Growth, ADHD, the Value of Coaching (plus much much more) with Torquay based Salon Owner and Entrepreneur, Sarah Perovich from @sassme_x & @sassme_bysarahAllure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses How to Get Your Clients to Take You More Seriously.Have a Professional/Online Booking System. (This system needs to send out confirmations and reminders).You need to be collecting Booking Fees and/or Card Details. (Clear instructions around cancellations and no-shows will make your Clients respect your time more than they perhaps would otherwise).You need to be able to take Electronic Payments, both online and in-Salon. (Have a proper POS area).You need to have a professional looking Salon. (It makes asking for the Sale a much smoother process).You need to have your Treatment Area presented to highest possible standards.Have a Uniform! Run on time. (As much as possible, avoid moving your Clients around).Build a website. And get a proper domain name (a .com or .com.au) and an @yourdomain email address.Formulate a Style Guide for the look of your Socials and Website, and a Content Guide for the types of Content pieces that turn up on your Socials. (Keep your Business accounts professional and Salon-focussed).Maintain boundaries with Clients that become Friends. (All Salon communication needs to kept in once place for the benefit of all Staff and all Clients).Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses the potentially controversial topic of Adding Another Income Stream to Your Business.You Don't Have to Follow the Standardised "Lash Artist Lifecycle".Working Solo from home, or Renting Space in a someone else's space.Moving Into your own commercial space.Building your own Team.Become a Lash Trainer.**Start your own Lash Brand **.• 'Not everyone is built to be Lash Trainer and/or an e-Commerce Business Owner'. ~ Lauren Lappin.• 'Nail what you're doing first (optimise your main/current offerings), before you go off and pursue additional income streams'. ~ Lauren Lappin.• 'Online Coaching is an Always-On Business. You can forget about switching off. Business is Hard!!' ~ Lauren Lappin.• 'Not all Income Streams are Assets'. ~ Lauren Lappin.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren answers three great questions from a recent Instagram poll.Are Lauren's staff Employees or Contractors? And how are they incentivised (if at all)?Should you speak openly about your successes in front of (or with) your staff?Is moving to a more visible and highly trafficked physical location worth the extra rental costs, and other potential increased costs?Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses Failure in Business, and How to Tell if your Business is Failing."I don't believe in Failure, particularly in Business" ~ Lauren Lappin. "Failure in Business is at its core, a choice you're making as the Business Owner. The only way you can definitely fail, is to Quit!" ~ Lauren Lappin."The World just doesn't happen to you; you always have some degree of agency in your Life and Business" ~ Lauren Lappin."Entrepreneurs only need to know the very next step; you don't need to know all the steps" ~ Lauren Lappin.Ways to Save Your Failing Business (if you believe it's Failing).Work Harder!Perform an honest gut-check on the Services you provide, the Clients you're serving, the Quality of your Work, and the Content you're creating to promote your work.Decide what you want your Life to look like in 6, 12, 24 months from now, and make the necessary changes in your Business to align with that vision.Stop doing Services that don't light you up. Focus on the types of feelings you want help your Client(s) achieve, and do more of the work that helps you do that.Seek out a Mentor, or a Coach, or a Trusted Advisor, to help you refine your offerings, and reignite your passion for your Business.The 4 Stages of Competence. Unconscious Incompetence - you don't know that you don't know how to do something.Conscious Incompetence - you know that you don't know how to do something.Conscious Competence - you're aware of how to do something, but you're still working on mastering the skill or practice.Unconscious Competence - you know something so well that you don't even need to think about how to do it.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren tackles the time old question, Does Adding More Services to Your Menu = More Clients?• "When I see a Salon that appears to be offer everything, my first reaction is think that they're most likely not going to be amazing at any of these things; as they're not doing these services often enough to be great at all of them". ~ Lauren Lappin• "Too many services can both water-down what you're best known for, and also waters-down that you're true Experts and Specialists". ~ Lauren Lappin• "Training new staff and getting them to the point of making-you-money, is much easier and faster when you have a niched-down and specialised service menu". ~ Lauren Lappin• "Getting rid of services (in particular lower margin services) frees up time, space and resources to keep growing and improving your key offerings". ~ Lauren Lappin• "Adding services outside of your key offerings can lead to rushed and generally poor hiring decisions". ~ Lauren Lappin. Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24Outro Music. (Earth – MusicbyAden on YouTube).https://youtu.be/5yIbZVOv438?si=XTQJd7V1NY_tr102

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses why First Impressions Matter so much in your service-based business. Keep top-of-mind while listening to this episode that you're in the Business of Selling Beauty.Have a Beautiful Uniform. Flattering, tidy, and well-cared-for uniforms create a sense of professionalism, and as a bonus, a great uniform is a highly effective visual branding asset (online and off).Have a Personal Presentation Policy. Set the standard in your Salon around what's expected regarding Lashes, Brows, Hair, Makeup, Jewellery, Hygiene, Shoes, Perfume, etc. and document it.Salon Cleanliness. The aroma of your Salon needs to pleasant, and consistent. There needs to be zero public facing clutter (and ideally no clutter anywhere in your Salon). Both yourself and your Team needs be keeping surfaces, glass, tools and supplies clean, tidy and well presented at all times. (And don't forget about your waiting area). Workstation Cleanliness. A clean and tidy workstation is paramount to building Trust with your Client(s). Systemise cleaning-as-you-go into your Policies and Procedures.Clean (scent-free) Hands. You don't want any smell(s) on your hands, and your hands have to be as clean as humanly possible at all times.A Great Looking P.O.S Area. Your Point of Sale (P.O.S) needs to clean, uncluttered, and optimised for taking payment, booking/rebooking, and selling products to your Client(s).Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses 5 Ways to Make More in Your Beauty Business Now. And as Lauren would say: "Who doesn't want to make some more money in their business?"5 Ways to Make Money in your Beauty Business:Embrace Email Marketing, and look into some basic email automations to optimise your Client follow-up.Use SMS Marketing for timely updates, and limited time offers. (People are more likely to check their text messages as soon as they come in than any other form of Salon marketing. Even email can't provide such an effective platform for timely offers).Retail Sales.Upgrading Services, and Adding-On Services.Referral cards and/or an Electronic-based Referral System.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses the 4 Sings That You Might Be Ready to Hire sTAFF.Your Client Retention Rate is at approximately 80%. You're close to being (or are) Booked Out. "You don't want to reach a point of desperation when hiring, that's never good" ~ Lauren Lappin.You're having time management issues, and you're dropping-the-ball on administration tasks.You're close to, or have arrived at, the point of burnout.You're turning away new Clients on a regular basis.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses the 5 Things We Need to Normalise in the Beauty Industry.Not hitting 6 Figures in your first year.Not feeling excited about work.Losing friends because you "work too much".Not wanting to show up on Socials every day.Feeling like you want to give up.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses how her role has changed as a Salon Owner since 2016. Lauren shares her how letting go of her ego, learning to trust others and delegate to other, and the implementation of her Salon's Policies & Procedures Manual have powered her evolution in business and life.Ep. 06: Outsourcing. The path to reclaiming your time and maximising your life (and business). https://podcasts.apple.com/au/podcast/the-lash-business-lounge/id1609510128?i=1000554777743Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses why you need to Stop Being Afraid to Hire!"Not everyone is like you. And the sooner that you realise this, the more comfortable you're going to feel when hiring people in your business". ~ Lauren Lappin."If you get a few good years service out of a highly productive Team Member (and they do decide to leave) how is that a loss?" ~ Lauren Lappin. "If you're holding back on sharing all your knowledge with your Team, they will feel it, and they won't be able to do their jobs properly". ~ Lauren Lappin. Send Lauren an Email: [email protected] Lauren Lappin: https://www.laurenlappin.com.auLauren's Instagram: https://www.instagram.com/laurenlappin_....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren once again shares the microphone with her husband, Owen, and the guys discuss the myriad roles that Owen plays in the businesses day-to-day, some public facing and many not. The guys also go into the ways Owen supports Lauren in the home.Owen's day-to-day as the partner of a dyed-in-the-wool Entrepreneur.A Haunted House, a Nightmarish Time, and the Origins of Runway Lash Co.How much business talk, is too much business talk, in the home?Salon Refit 2022. What was Owen's impression of the vision for the Salon refit?Is there ever point where Owen thinks: "maybe that's enough different businesses"?Owen's contribution to the Numbers, the IP and the HR of the businesses.Does Owen have a small business idea of his own?How has Owen helped Lauren in life and business that she hasn't shared on the show before?Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren shares the microphone with her husband, Owen, and the guys discuss the early years of the business and the role(s) that Owen has played along the way.How did you meet?What was Owen thinking when the business first moved from home into a commercial space?What did Owen do during the first Salon setup?What are your thoughts on Salon Owners who don't have a Supportive Partner?Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses one of trickiest questions in Small Business: as the Owner, how much should I be paying myself?• "It's important that you reward yourself for the effort you're putting in". ~ Lauren Lappin.• "Watching your Business grow is massively rewarding, but you also need to be financially rewarded". ~ Lauren Lappin.• "Have a conversation with your Trusted Financial Advisor (TFA) about how much you could and should be paying yourself". ~ Lauren Lappin. • "Investigate which Business Structure is most Tax and Advantaged for your business, and which structure gives you the most potential security over the long-term. (Talk to your Accountant or TFA)". ~ Lauren Lappin. Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses one of the most difficult topics in service-based small business: Should You Give Refunds?Lauren shares a story from her own Salon that revolves around a Client that was aggressively seeking a refund for a service. Lauren (as the business owner) explains how she handled the situation at the time, in 2015, and how she might handle it differently now, in 2023.The Big Question for this Episode: Is it even worth fighting to keep someone's money that really really wants it back?Review The Lash Business Lounge in Apple Podcasts: https://podcasts.apple.com/au/podcast/the-lash-business-lounge/id1609510128Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses the ways a great Retail Range (and Strategy) can boost your Salon Revenue.• "If you're running a more niche Beauty Business, there's nothing wrong with having a small Retail Range". ~ Lauren Lappin.• "Only stock what you know and love". ~ Lauren Lappin.• "If your Team don't know how different products you stock work, or they don't believe in them, they're not going to feel confident in talking to their Clients about them". ~ Lauren Lappin.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren shares an overview of the Essential Policies you need in your Beauty Business (for both Clients and Staff).Client-Facing Policies.Booking Policy.Late Cancellation Policy.Deposit / Booking Fees.No-Show Policy.Guarantees / Make-Goods.Late-Arrivals Policy.Children in the Salon / No-Children in the Salon Policy.Staff-Facing Policies.Personal Leave / Annual Leave Requests.Staff Purchases.Treatments.Discounts.Sickness and Sick Days.Use of Salon Equipment and Products.Personal Presentation.Social Media.Photography.Personal Phone Use.Confidentiality.Workplace Injury.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses the 3 Things You Need to Consider Before Hiring Staff.Are you booked out? Is your Client Retention Rate at or around 75% ?(08:00) Can you work more hours? Are you maximising the resources you already have?(13:05) Can you afford it? Can you afford to hire somebody else?"Good hiring decisions never come from a place of desperation" . ~ Lauren Lappin.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses the importance of getting your Clients to rebook, and what to focus on so this happens at the highest level.Client focussed communication, cleanliness and comfort is the key to the Client Experience and the foundation of getting your Clients to rebook."Your Team needs to be able to nail every touchpoint with the Client to keep your rebooking rate high". ~ Lauren Lappin. Good vs Bad Customer Service - how many people might a Client tell? https://www.linkedin.com/pulse/20130604134550-284615-15-statistics-that-should-change-the-business-world-but-haven-t/Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren shares 10 Proven Social Media Hacks for Salon Owners.(06:35) Reels & Carousel Posts are performing the best at the moment (as at mid-2023).(10:45) Hit One of the 4 Content Pillars - Education, Marketing, Personal or Connection, Entertaining and Inspiring.(17:10) If your content piece doesn't hit one of the 4 Pillars, Don't Post It.(19:20) You need to create content for the right people, Your Ideal Client.(21:55) Engage with your ideal Clients for at least 30 minutes per day.(25:15) Consistency is Key.(26:20) Quality Over Quantity, Every Time!(27:20) Show Up on Stories every day that your Salon is open.(28:45) Feature yourself or a staff member in your first Story of the day (have someone's face in the Story) and use an Engagement Sticker.(30:00) Stories are where your most engaged Customers are on Socials. ( Expert Tips for Stories and Reels: make sure you're looking directly into the camera lens, and not at yourself on the screen - otherwise it will like you're looking down. Also, remember that it's one person watching on one device - so avoid phrases like "Hey Guys" ).Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren answers Listener Questions taken from her @laurelappin_ Instagram account. If you want to be in-the-mix for getting your question(s) answered in the future, keep an eye out for Questions Boxes on Lauren's Instagram account.Listener Q&A #2.How do I move Clients to another/new staff member?How (as an employer) do I get my staff to follow instructions and do what I'm asking them to do? (for example: taking pictures of their work on a regular basis).How do I effectively set boundaries in my work, so I can switch off?Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren answers Listener Questions taken from her @laurelappin_ Instagram account. If you want to be in-the-mix for getting your question(s) answered in the future, keep an eye out for Questions Boxes on Lauren's Instagram account.Listener Q&A #1.How do I compete in an Oversaturated Market?What is the ideal Rent-to-Revenue Ratio?What's your take on Employing Family and Friends? (In particular when you need to move them on, or have very very tough conversations). Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses essential self-care for Entrepreneurs and Business Owners.5 Non-Negotiables That Helped Lauren Build a 7-Figure Business. Move your body every day. "If you feel like rubbish, go for a walk".Schedule Breaks! And take them. "I used to purposely NOT drink water, so I didn't have to go to the toilet during work hours". Don't respond to messages (or texts) outside of business hours. "People just assume that everyone is contactable 24 hours a day these days, and that's not cool".Set Goals! And reward yourself when you achieve them. "Watch how fast you grow when you set BIG goals and reward yourself with something special when you achieve them".Pay yourself properly. "Make sure that you're being fairly compensated for all the hours that you put into your business - inside and outside of business hours".Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_Having your social media content stolen can lead to reduced revenue and make you feel pretty crappy, but should you do anything about it?You can reach out to them - Politely yet Firmly. (Consider sending audio messages. Your intent will be easier to understand if you send your words in audio, and not just text).You can Report the post to the platform that the post is on.You can just move on (although this is emotionally hard to do).You can double-down on producing Better and Higher Quality content that is more unique and harder to copy.Your energy is better spent focussing on your Content, and Your Brand.Accept that it's natural to feel upset about someone stealing your hard work (it sucks!!), but try your best to transform your anger and disappointment into extra fuel for your business journey."Stealing social media content is NOT cool".~ Lauren Lappin"People will say copying is highest form of flattery: Hearing that just makes me angry."~ Lauren Lappin"I believe in Karma, and I feel that people who steal content will get found out".~ Lauren Lappin"I always try to focus on the quality of my content and focus on my business and my goals".~ Lauren LappinAllure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses her feelings around Salons and Home-based Beauty Businesses charging After-hours and Weekend Surcharges.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses How to Handle Last-Minute Cancellations and Appointment Changes in your Salon Business. Lauren shares two great stories in this Podcast episode. One story around when to be lenient with Clients (it pays to remember, we're all humans and sometimes unexpected things happen), and a second story around dealing with a difficult Client experience that turned into a positive learning experience.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In this week's episode Lauren discusses the very important topic of building a business that's able to operate without you.If for whatever reason you can't continue to work in your business day-to-day, would your business not only survive, but thrive, without your physical presence?Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

Salon Boss Mastermind Waitlist: https://www.laurenlappin.com.au/salon-boss-waitlisthttps://www.instagram.com/laurenlappin_In Episode #50 of The Lash Business Lounge, Lauren discusses why if you want your business (and freedom) to grow, you need to Stop Trying to be The Best."Always trying to be the best, will keep you stuck on the tools". ~ Lauren Lappin. Investing in expensive and time-consuming skills-trainings (for yourself) may end up being a drain on the resources you could be investing in your Team's skills.Always wanting to be The Best, is purely Ego-driven.How do you move Clients over to your Team Members? "Make yourself less available, and make your Team more available". It's OK to be a little afraid of developing your Team to a level where they could leave and become a legitimate competitor, but in the end, a Team Member leaving won't be the end of your business - not by a long shot.The earlier you Stop investing in high-ticket skills-trainings, the sooner you can redirect that capital into business and marketing trainings, and coaching. Invest in Growth!!It's very difficult to Stop promoting yourself on your Salon social media accounts (it's a rush to get those Likes, Hearts and Comments on your work), but if you want to reduce Client interest in You and increase Client interest in your brand and your Team, you need to start reducing how much you're the focus of your Salon socials.Policies and Procedures are key to freeing up even more time and energy for Business Growth.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses what to do when a Team Member resigns. When it comes to employees resigning: "It's happened before, and it will happen again" . Even though it may really hurt at the time, try not to take it personally. People move on.Be as transparent as possible with your Team. Keeping morale high is particularly important when someone resigns.Be transparent with your Clients. You need to plan for the transition. Put pen to paper and map out the resignation period to minimise disruption to the business.Stay Focussed on Team Morale! Unhappy Team Members don't treat their Clients as well as Happy Team Members do. Keep lines of communication open with your Team.There are so many lessons that you can learn as the Business Owner when a Team Member leaves. Try to stay positive so those lessons are observable and actionable.Provide clear expectations in regards to workmanship and behaviour to the staff member that is leaving during their notice period. Also, dig into the depth of their position, so any non-obvious job roles (f/e helping create ideas for Social Media posts) can be documented and passed along to another capable staff member, where appropriate. Conduct an Exit Interview. It might be scary to open yourself up to potential criticism, but you're going to learn a lot about your business, your management style, and yourself. Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses why you need to Stop People Pleasing if you want to be both more successful, and happier in your Beauty Business."You are giving too much of yourself away, if you're saying Yes all the time"~ Lauren Lappin3 Tips for Setting Boundaries in Your Business.Make sure your booking system or physical bookings book can't be seen by your Clients.Celebrate when you do say No. Share with a trusted-confidant about how you successfully said No, and maintained (and strengthened) your boundaries in business.Bring on a specialised Team Member to check your Clients out, and empower that Team Member to say No for you. Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses 5 signs that you need to be more consistent with your Salon's Social Media Marketing.The 5 Signs. You are only posting one to two times per week, and when you do post, you're Panic-Posting.You have no idea what your audience wants to see and hear from you. (Lauren's Secret Weapon = go to your DM's and look for questions that regularly come up and make content to answer those questions). You too often pick content to post that feels easy and convenient. (You're not regularly hitting all of the 4 Content Pillars - Marketing, Education, Personal/Relatable and Inspirational/Entertaining). Your engagement rate is low, or non-existent. Your AMAZING New Offer is falling flatter-than-flat across your Socials channels.Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

In this week's episode Lauren discusses How to Make $1 Million a Year in Your Beauty Business.You Need to be focussing on making at least $84,000 per month to turnover $1 Million per year in your Beauty Business. To achieve this figure you will need 6 full-time Employees working full-time hours 5 days per week.You need to have a strong Retail Focus in your Salon.You need a dedicated Customer Service Specialist in your business to drive positive Customer Experiences, and to optimise your Bookings and Calendar. You need to train your Team on how to add-on and upgrade treatments. Teaching your staff the best ways to introduce and discuss an upgrade with Clients is critical to your Salon's success.Trust in FOMO. Scarcity is your friend in marketing and promotion. Promote your Wait List instead of always posting your availabilities so your Clients understand that they need to book sooner rather than later, so they don't miss out. You need to keep your Team motivated and focussed on your Revenue Goals, if you want turnover $1 Million in your business.You need to remain consistent on Socials. At the very least you need to stay active on Stories.DM Lauren on Instagram for your Free e-book "Seven Figure Lash Salon" @laurenlappin_Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren shares # ways that you could be sabotaging your business, and your Salon's success.You're not using an Online Booking System.You don't have a website, or you don't have an effective website.You don't have a proper domain name for your website - a .com.au if you're based in Australia.You need a work email address with your domain name. So something like [email protected] (not a gmail, hotmail, outlook or Yahoo email address).You don't have a system for taking booking fees and/or capturing your Client's card details.You don't have a professional POS (Point of Sale) or checkout area in your Salon.You're not documenting, banking and declaring all your earnings.You don't look the part, and you're not wearing a flattering and fantastic looking uniform. Your Salon isn't presented professionally. All Public Facing Areas Need to Look Absolutely Immaculate! You don't have Written Policies in your business around Late Cancellations, Late Arrivals, Children in the Salon, Time Between Services. etc. If you're not taking your business seriously, your Clients won't take your business seriously.~ Lauren LappinAllure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_Revenue Goals are a key pillar to growing your Salon Business, but what do you do when you and your Team are a little off-track with making the goal?In this week's episode Lauren discusses how she motivates her Team when the Salon is behind with getting to their Monthly Revenue Goal. She shares several key strategies you can implement right now to get your Revenues back on track. Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.auFind Out More About SALON Goals Here.....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses Setting (and actually Hitting) Income Goals in your beauty business in 2023. Lauren lays out a practical step-by-step process for setting realistic yet inspirational Income Goals for your Salon business, and then she shares some information about her upcoming Master Class - which is focussed on taking this process (and your profitability) to a whole new level: https://laurenlappinpl.samcart.com/products/increase-your-beauty-biz-profit-in-2023Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses her Premier Group Coaching Program, SALON GOALS. This episode describes not only the style of delivery and the content inside the course, but also (and more importantly) how the course can help your grow and profit from your Salon business. Lauren herself has taken many online trainings and courses that weren't all they were cracked up to be, so she has meticulously designed SALON GOALS to be everything she thought was missing from other Salon Growth Courses. Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren shares her current thoughts around the Pre-made Volume Fans vs Handmade Volume Fans. Regarding the increased quality of Pre-made/Pro-made fans: "Honestly, they look so good! They look better than my fans". ~ Lauren Lappin. Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses some crucial Don't Do's if you want to grow your Salon Clientele in 2023, and beyond. Don't Do's. Giving Rubbish Customer Service!No or Rushed Consultations with Clients.No or Low Quality Replies to Messages and DM's. Poorly executed (or negative) social media posts.Not taking the time to fully understand your Customers evolving wants and needs. Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren is joined by Multi-Award Winning Salon Owner and Lash Trainer, Katie Godfrey from the UK. @KG_katiegodfrey on Instagram. How Katie got started in business. And how she discovered Lashing. Winning Awards and how-to keep the focus on your Team, and your Brand. How did becoming a Mother for first time change Katie's approach to life and business? Katie's biggest challenge when she first stepped away from her business."Delegation is Hard!" ~ Katie Godfrey. The value of routines for balancing family-life and business-life. "Don't let your children be your identity" ~ Katie's Mum. Katie's typical work day from start-to-finish. How Katie (and her team) create so much quality content across so many social channels. And how they keep Katie's Personal Brand front-and-centre on her personal profiles.How has Katie's Hiring Process for Salon Staff changed over the years? Choosing personality (and work-ethic) over qualifications. The value of investing in yourself, and getting a great Coach. Katie's Free Book. Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

https://www.instagram.com/laurenlappin_In this week's episode Lauren discusses: 6 Things You Should Be Focusing On If You Want To Grow Your Salon Business in 2023.Stop Doing Time-Consuming Tasks (00:55). Looking Inward and Focusing on Your Own Business and Goals (07:00).You Don't Need to do Another Lash Training or Course (11:00).You Need to Understand All of Your Numbers (incl. per-service costs) (14:15).Allocate Time for Growth-Based Tasks (17:55).Over-consuming Content. Create Content Instead. (22:30).Allure's Instagram: https://www.instagram.com/allure_lashbeautybarEverything Lauren Lappin: https://www.laurenlappin.com.au....This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com....This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'. Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24