Rain or Shine | Marketing & Entrepreneurship Podcast

Hi friends, It’s me, Kelsey. Your host of the Visionary Life Podcast. I’m just popping in to let you know that Season 5 has come to a close! At the time of this recording, it is the final day of June and this is the perfect time to take a few weeks off. Not only will I be enjoying the beautiful weather that Ontario is currently being presented with -- but I will also be spending time recording Season 6. Yeah, you heard that right! We are kicking off Season 6! Season 5 was a long one… going all the way back to January. We chatted with... Functional Medicine Doctors Marketing Experts New business owners Subscription box founders Social media mavens Digital marketing agency owners Franchise kings & SO MUCH MORE I urge you to scroll through Season 5 and see if there’s any episode that you may have missed or want to re-listen to! To queue up what’s on deck for season 6, i can tell you this… We have some of my DREAM guests coming on the show. In addition to word-of-mouth marketing strategy experts & high level athletes -- I’m also sitting down with a variety of small town shop owners to hear about what it’s like owning a brick & mortar & how they’ve found success withing a small population. I can’t wait to share these interviews with you. If you have an urge to STOP living your life according to meaningless expectations, archaic milestones & to please other people -- you’re in the right place. Season 6 will be packed with guests who will help you to unleash your inner potential & explore your opportunity to start or scale up a business. When they share their stories, we often find motivation to do similar in our own lives. The world is changing, Opportunity is everywhere, And by uncovering all of our Inner Visionaries, we can finally build the life that we deserve, together. Each episode in Season 6 will inspire you to take action, follow joy as your GPS & to dust off the limiting beliefs that have been holding you back. This is Visionary Life. I’m Kelsey Reidl. I’ll see you in late July with our next episode.

Lauren Shirreffs is the founder and CEO of 2Social, a women-led North American digital agency that delivers full service, community-minded marketing solutions to a growing roster of start-up and established brands. With an academic background in Fashion Marketing and Creative Writing, Lauren took her official dive into the world of social media in 2013 when she founded 2Social from the kitchen table of her King West, Toronto loft. Fast forward to today, Lauren and her team of brand nurturers, digital storytellers and passionate problem solvers have worked with over 200 brands and have offices in Toronto, Ontario and Los Angeles, California. The company supports all elements of online and offline marketing projects – from design, social media strategy and analytics to PR and event marketing. As a former personal trainer, Lauren loves all things wellness and is fuelled by an insatiable drive for success (And coffee. So much coffee). In this episode, we discussed: Why she decided to go back to school in her mid 20’s.. And why you shouldn’t be afraid to do the same How she started 2social, her digital agency, from her kitchen table in toronto - it doesn’t always begin in the most glamorous way This part is a must listen- Lauren shares how she landed 33 clients in her first year of business, that’s INSANE She shares what’s working on social media right now & some tips on how to keep up with the ever changing industry & much more! You can find out more about 2 social at... https://2socialagency.com https://www.instagram.com/2_Social/ https://www.instagram.com/laurenmarias/ - Thanks to Healthy Planet for supporting today's show... Head to https://www.healthyplanetcanada.com/ and use code VISIONARY10 at checkout on ANY online order over $49.99 Thanks to No Issue for supporting today's show... Use code “Visionary” at checkout to receive a discount on your first purchase of custom printed packaging. - CONNECT WITH KELSEY p.s. Whenever you’re ready, here are 3 ways that I can support you Get mentored by me. The VISIONARY Coaching Programs are designed for creative, driven and ambitious women like you who want to make money doing something the love, while regaining their freedom & sense of joy. Click here to learn more about coaching. Double tap this Social Media Course. The world is going DIGITAL and I want you to be a part of it! Whether you want to make extra income as a Freelance Social Media Specialist, or just want to learn Strategies to Grow Your Brand Online… you’ll love this self-study course called VISIONARY Social Media! Learn the Visionary Framework. If you’re thinking about starting an online business (or are in the early phase of building your brand), book a free (re)vision call with me and I’ll show you step-by-step how I built the VISIONARY brand

Today on the show, I’m chatting with my friend Stephanie Long, who is a Business Coach for Nutritionists! She helps nutritionists to build their programs, reach more clients & successfully launch their business! When Steph and I first connected via Instagram about 1.5 years ago, we were instantly intrigued by the very similar life paths that we had both followed. I guess you could say we were kindred spirits. Through getting to know one another-- we discovered that we were both students at the same Campus of The Canadian School of Natural Nutrition just a mere 6 months apart-- and both of us actually went on to become teachers of the Business Course there. Our similarities continued to surprise us -- some of them being that we both have coaching businesses which now focus on business coaching, whereas it was previously nutrition coaching… and we have both lived in the same neighbourhood in Toronto, without knowing each other. I’m so grateful that Instagram connected us, and allowed us to become friends. You may recognize Steph because I’ve actually been a guest on her podcast, The Next Level Nutrition Biz Podcast, before. It is SUCH an amazing resource for all nutritionists looking to level up their business skills, so be sure to listen to an episode. Stephanie lives on Vancouver Island in Canada with her partner Craig and their two tabby kitties! In this episode we’re diving into the topic of How to Get More Visible, so that you can grow your business. This is a topic that both Steph and I are very passionate about, because we know how hard it can feel to put yourself out there & gain visibility, especially in the early stages of launching. I’m so thrilled that I am able to feature Steph’s story on the visionary life podcast. I know you’re going to love this episode, so let’s dive in. - CONNECT WITH STEPH... Learn about Steph's Courses: https://courses.stephanielong.ca/ Connect on Instagram: https://www.instagram.com/stephanielong.ca/?hl=en CONNECT WITH KELSEY... Join The Visionary Method: https://kelseyreidl.lpages.co/tvm/ Let's be friends on Insta: https://instagram.com/kelseyreidl - THANKS TO OUR SPONSORS... No Issue - Use code “Visionary” at checkout to receive a discount on your first purchase! Healthy Planet Canada - They’re offering you a 10% discount on any online order over $49.99 when you use the code visionary10 at checkout.

GET 6 CLIENTS IN 6 WEEKS, USING 6 DIFFERENT STRATEGIES. This is a favourite topic of mine! In this episode, I want to teach you some time-honoured marketing strategies for getting more clients in your business. These don't involve a lot of money or any complicated tech stuff. In fact, it's quite the opposite. These are relationship-building marketing strategies that help clients get to know you better & deepen their trust with you! Week 1: Overdeliver on value Week 2: Market research calls Week 3: Teach Masterclass / Mini Course Week 4: Launch a Beta-Offer Week 5: Get Chatty Week 6 & Beyond: I’m looking for 5 email / social media post All of these & more are explained in the episode. - CONNECT WITH KELSEY p.s. Whenever you’re ready, here are 3 ways that I can support you Get mentored by me. The VISIONARY Coaching Programs are designed for creative, driven and ambitious women like you who want to make money doing something the love, while regaining their freedom & sense of joy. Click here to learn more about coaching. Double tap this Social Media Course. The world is going DIGITAL and I want you to be a part of it! Whether you want to make extra income as a Freelance Social Media Specialist, or just want to learn Strategies to Grow Your Brand Online… you’ll love this self-study course called VISIONARY Social Media! Learn the Visionary Framework. If you’re thinking about starting an online business (or are in the early phase of building your brand), book a free (re)vision call with me and I’ll show you step-by-step how I built the VISIONARY brand

Today’s episode is super special. It features 3 of my past visionary clients who I adore very dearly. Each of them with unique business and a passion to share their brilliance with the world. I can truly say that my job as a business and marketing coach becomes easy when I work with superstars like Claudia, Ania, and Rhonda. Let me tell you a bit more about each of them. Claudia Smith is a UK based nutritionist, functional medicine practitioner and coach who specializes in mental health, particularly depression and anxiety. She offers private coaching for women who want to improve their mental health naturally, using functional tests, lifestyle interventions and mindset work. Claudia writes regular blogs over on her website (http://claudiasmithwellbeing.com/) and also hosts my own podcast show "The Better Mental Health Podcast". Ania is a Toronto-based wellness enthusiast who I met through the yoga & running community here. She’s here to help you meet your potential through Movement & Run Coaching⁣⁣, Cleaner Living & Mental Wellness, Reiki Her website http://silverbirchjourney.com is packed with info that will help you in moving, healing & growing in your life. Rhonda Varnes is an army wife, a bartender, a server, and a personal trainer residing in Edmonton, Alberta. She is the founder of Rev Up Health and Wellness which is a health coaching business that focuses on helping people in the service and hospitality industry live their most vibrant, rev'd up life by adjusting their habits one small change at a time. As a Bartender/Server/Manager of 15+ years, Kin Grad and former personal trainer she was constantly asked how to maintain her health with such an inconsistent schedule, which is how Rev Up was born. THANKS TO OUR SHOW SPONSORS! 1. No Issue There is no reason not to go the extra mile, when it’s this simple. It’s the most cost effective, yet powerful form of marketing. They have an online platform that makes it easy for you to upload your logo and choose a design from their range of templates and colors! Use code “Visionary” at checkout to receive a discount on your first purchase. Head to www.noissue.ca 2. Healthy Planet They’re offering you a 10% discount on any online order over $49.99 when you use the code visionary10 at checkout. Open up their website https://www.healthyplanetcanada.com/ & start shopping! It’s so easy to get your health goods delivered straight to your door! CONNECT WITH KELSEY p.s. Whenever you’re ready, here are 3 ways that I can support you Be part of the Visionary Revolution. We’d love for you to become our next Success Story and we can’t wait to welcome you into our incredible community of driven, creative and motivated visionaries! Are you new to The VISIONARY METHOD™ (TVM™) and want to know more before jumping in? TVM™ is a 120-day modern online coaching experience that supports aspiring and start-up entrepreneurs in creating, launching and scaling up an online business. This is a results-driven experience & we are here to see you succeed in making your first $50,000 in business this year. The VISIONARY Coaching Programs are designed for creative, driven and ambitious women like you who want to make money doing something the love, while regaining their freedom & sense of joy. Click here to learn more about coaching. Summer School Starts on Monday, June 29th

This episode is for those of you who are new listeners to the Visionary Life Podcast. I've been hosting and producing this show for 2+ years now, but it's not often that I've sat down to share more about my own story with you. Today, I am sharing the journey of how I got to where I am today! From the outside, it may look like I snapped my fingers and created a successful online business, but the journey has been anything but linear... I’ve been at this whole Online Business thing for 4 years! Yes, that’s over 1460 days. Most of which I spent working on my business (I swear, I have friends too. Lol) Tune in to hear more! - THANKS TO THIS WEEKS SPONSOR, NO ISSUE. Your business will thrive with standout features like custom printed tape, stickers, wrapping paper and mailing envelopes. Head to noissue.ca to design YOUR custom products! p.s. Use code VISIONARY at checkout for a sweet deal ;) https://www.noissue.ca/ - CONNECT WITH KELSEY p.s. Whenever you’re ready, here are 3 ways that I can support you Get mentored by me. The VISIONARY Coaching Programs are designed for creative, driven and ambitious women like you who want to make money doing something the love, while regaining their freedom & sense of joy. Click here to learn more about coaching. Double tap this Social Media Course. The world is going DIGITAL and I want you to be a part of it! Whether you want to make extra income as a Freelance Social Media Specialist, or just want to learn Strategies to Grow Your Brand Online… you’ll love this self-study course called VISIONARY Social Media! Learn the Visionary Framework. If you’re thinking about starting an online business (or are in the early phase of building your brand), book a free (re)vision call with me and I’ll show you step-by-step how I built the VISIONARY brand