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Radical Disruption

Radical Disruption

157 episodes — Page 3 of 4

Ep 5656. Is pain point marketing dead?

Today’s episode is spicy! This episode came about because there’s a lot of conversation happening in the business space that speaking to pain points in your marketing is not the way to go and instead you should only speak to their desires. A lot of this conversation is happening on Threads. So in this episode, I’ll share my thoughts on how I believe pain point marketing is a strategic tactic that is very powerful, not just for you getting sales, but for helping your community to feel seen. Today I’ll walk through 6 ways to effectively use pain points in your marketing: Get specific Use pain points to emphasize and empathize, not shame Use pain points to help people better understand the situation they’re going through Use pain points to serve people on a higher level In marketing come from the energy of “this will help someone feel seen and heard” When you are calling out mistakes share it from a “me” and not “you” perspective Resources & Links: List Building 101 Manychat Stories that Sell IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe/follow so you never miss an episode! Find the complete show notes here: https://myanichol.com/2024/02/27/is-pain-point-marketing-dead-episode-56/Mentioned in this episode:Join IG University!IGU

Feb 27, 202419 min

Ep 5555. Relationship building on Instagram: 5 methods

Today’s episode celebrates the one year anniversary of the launch of Radical Disruption, so I have to thank you! To celebrate one year, don’t miss the last keyword in this episode for my fun giveaway! If you need more info on that, listen to Episode 53! This episode is all about relationship building on Instagram. I’m going to run through five ways to build relationships and these will be quick, easy and very tangible things you can implement on your Instagram account. I’ll dive into these five methods for you to implement: Ask questions in response to the direct messages that you get Ask for people’s opinions and feedback Lean into the things that you do often Get honest and vulnerable (includes three prompts to guide you) Share your beliefs Resources & Links: Reel I mention in this episode Instagram Accounts I mention in this episode: @the.blonde.chronicles @karrie_locher @honeywavecreative List Building 101 Manychat Stories that Sell IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe/follow so you never miss an episode! Find the complete show notes here: https://myanichol.com/2024/02/20/relationship-building-on-instagram-5-methods-episode-55/Mentioned in this episode:Join IG University!IGU

Feb 20, 202423 min

Ep 5454. How to 10x your email list growth this year

Today’s episode is all about growing your email list. If you do not have a goal this year to grow your list, I am setting the goal for you! Every time I talk about email marketing I get the question “do emails really work”? The answer is yes, it’s one of the most important assets you can have as a business owner. In this episode I will share these 8 strategies and techniques to increase your email list: Lead magnet swap Be a speaker at an event Be a speaker in an online group Be a podcast guest Host a masterclass with someone in an adjacent niche Add a CTA on feed posts Have a pop up on your website Have your freebie linked in your announcement bar Don’t miss the keyword in the episode for my giveaway! If you need more info on that, listen to Episode 53! Resources & Links: List Building 101 Manychat Stories that Sell IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you. Make sure to hit subscribe/follow so you never miss an episode! Find the complete show notes here: https://myanichol.com/2024/02/13/how-to-10x-your-email-list-growth-this-year-episode-54/Mentioned in this episode:Join IG University!IGU

Feb 13, 202419 min

Ep 5353. Difficult situations I’ve navigated recently + how

In just a few weeks Radical Disruption will be celebrating its one year anniversary since launch! It’s wild that we've been here for one year! In order to celebrate I have a giveaway planned with fun prizes, so be sure to listen to this episode to get the details on how to enter! In today’s episode I talk through four difficult situations I’ve faced in my business recently. I’ll share my thoughts about each situation as well as how I navigated each. You’ll hear me walk through these situations: I received a less than kind email from a customer asking for a refund A customer telling me that they don’t like how I run my sales A stolen reel A stolen freebie/lead magnet Resources & Links: Manychat Stories that Sell IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you. Make sure to hit subscribe/follow so you never miss an episode! Find the complete show notes here: https://myanichol.com/2024/02/06/difficult-situations-ive-navigated-recently-how-episode-53/Mentioned in this episode:Join IG University!IGU

Feb 6, 202425 min

Ep 5252. How to create SOPs

Today’s episode is about how to create SOPs. I remember when someone was like “you should create SOPs for your business” and I immediately went to Google not knowing what they were talking about! Standard Operating Procedures are step-by-step instructions/processes to help with efficiency and quality control in your business. In this episode I’ll walk you through: What types of SOPs I recommend creating Why SOPs are so important in your business How to create SOPs including tips on using different formats and tools to create them Who needs SOPs Resources & Links: Manychat Stories that Sell IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you. Make sure to hit subscribe/follow so you never miss an episode! Find the complete show notes here: https://myanichol.com/2024/01/30/how-to-create-sops-episode-52/Mentioned in this episode:Join IG University!IGU

Jan 30, 202416 min

Ep 5151. How I 5x’d my instagram story views

One of my most frequently asked questions when it comes to Instagram is how to increase story views. I am always telling you to sell and share offers on your stories and you’re wondering how to sell when you have low story views! In today’s episode I’ll dive into five tips that helped me grow from 2,000 average story views to 11,000 average story views. In this episode you’ll hear me share five tips, ideas, and examples around: What average views are based on following size How and when to implement stories using interactive features How to use Call to Action statements to drive traffic to your stories How to best utilize your “Start Here” highlight to keep followers viewing your stories Why getting people to add you to their “favorites” feed so your content ranks higher in their home feed is important How to use Call to Action statements such as “DM me for xyz” is a game changer in gaining more story views Resources & Links: Manychat Stories that Sell IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe/follow so you never miss an episode! Find the complete show notes here: https://myanichol.com/2024/01/23/how-i-5xd-my-instagram-story-views-episode-51/Mentioned in this episode:Join IG University!IGU

Jan 23, 202421 min

Ep 5050. Navigating business after baby

Today I am recording my very first episode since having a baby! I am already starting off strong with some behind-the-scenes and honesty around how things are going.The questions I’ve been getting a lot are about having a baby and it’s only fitting that on my first official episode back I talk about navigating business after having my baby girl in October! Please note this episode is applicable to many situations that are about preparing for and learning lessons while taking any time away from work, not just for maternity leave. In this episode you’ll hear me dive into these 6 questions: What helped most when it came to preparing for maternity leave? What do I wish I had done prior to maternity leave? Why didn’t I use up all the prep time that I had for maternity leave? What have I learned since having a baby? How has/will things change now that I’ve had a baby? I talked about not wanting kids at one point, how did that change and looking back what would I tell myself in that moment? Resources & Links: Stories that Sell IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Manychat Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe/follow so you never miss an episode! Find the complete show notes here: https://www.myanichol.com/navigating-business-after-baby-episode-50Mentioned in this episode:Join IG University!IGU

Jan 16, 202446 min

Ep 4949. Client Spotlight 2: High paying brand partnerships w/ Emily Cooper

Today's episode is part two of a four-part client spotlight series where I am bringing on a few of my clients to talk about their journey as an entrepreneur and the key pieces that have led them to massive success. Today’s guest is Emily! She was one of my very first one-on-one coaching clients, at that time she had 800 followers on Instagram, she now has over 100,000! Emily Cooper is an epidemiologist turned full-time traveler and content creator. In 2021, she started her social media platforms and website, Emily Eats and Explores, to teach women how to confidently travel solo. She has since worked with major travel brands, tourism boards, and travel companies, while hosting her own group trips around the world. Today, Emily teaches her community of over 90,000 how they can get paid to travel the world. Emily has been featured in Newsweek, Huffpost, and is the co-host of the top travel podcast, Travel Chat with Ashley and Emily. In today’s episode we chat all things: Brand partnerships: pitching yourself, collaborations, and negotiating contracts Having multiple income streams The importance of both short and long form content as a business owner Emily’s growth and success Resources & Links: Stories that Sell IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Emily: Visit her website and join her email list Follow @emilyeatsandexplores on Instagram Find her on LinkedIn Subscribe/follow her podcast, Travel Chat with Ashley & Emily Enjoy Emily’s FREEBIE: How to Make $5K/mo While Traveling (FREE Masterclass) Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Find the complete show notes here: https://www.myanichol.com/client-spotlight-2-high-paying-brand-partnerships-w-emily-cooper-episode-49Mentioned in this episode:Join IG University!IGU

Jan 9, 20241h 4m

Ep 4848. Client Spotlight 1: $100k in 9 months w/ Christina Marshall

Happy New Year! Today’s episode kicks off part one of a four part client spotlight series where I am bringing on a few of my clients to talk about their journey as an entrepreneur and the key pieces that have led them to massive success. Today’s guest is Tina (Christina Marshall). Tina has always loved everything about the bookish world and has always been a big reader. After a year of having a bookstagram account sharing her love for books, forging relationships with authors and publishers, and growing her account from 0-90K, she realized that she had something many other people could benefit from—an understanding and strategy for growing a community in the book niche. She has helped debut authors to best selling authors craft accounts that get their books into the hands of people who will love them. She has coached everything bookish toward success, from bookish businesses launching products to helping hobby accounts monetize. In today’s episode, we cover: How she took the leap to leave her stable coaching job of 11 years to start her own business What fear she faced starting a new business with three small kids and What offers she joined from me that helped along her journey How she turned her account from a hobby to a successful, revenue generating platform How she hit her biggest milestone of $100k in revenue in just 9 months How she focused on niching down her business to be successful Resources & Links: Stories that Sell IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Christina: Visit her website Follow @bookedtildawn on Instagram Check her out on TikTok Read her new blog Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe/follow so you never miss an episode! Find the complete show notes here: https://www.myanichol.com/client-spotlight-1-100k-in-9-months-w-christina-marshall-episode-48Mentioned in this episode:Join IG University!IGU

Jan 2, 202445 min

Ep 4747. Two impactful questions

As I was thinking about what I wanted to share in the very last episode of the year, I thought this is a lot of pressure! What do I leave people with that’s super impactful?! After thinking about it for a few weeks, I decided to share two impactful questions. I’ve been asked these questions throughout my journey in business and these are the two questions that have really stuck with me. In today’s episode, I'll share two impactful questions to ask yourself: What do you want to be known for? Instead of always asking how you can make more money, ask yourself how can you make what you’re already making right now even easier? Resources & Links: Stories that Sell IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe/follow so you never miss an episode! Find the complete show notes here: https://www.myanichol.com/two-impactful-questions-episode-47Mentioned in this episode:Join IG University!IGU

Dec 26, 202315 min

Ep 4646. Selling on Instagram stories - 10 in-depth ideas

In this episode I will be chatting all about selling on Instagram stories with 10 in-depth ideas you can implement in your own business. I share 10 prompts with specific examples of ideas to help guide you in creating your content. The below list is a quick snapshot of all the info I share for each idea, so be sure to listen to the episode to hear a deeper dive! Prompts to help you sell on Instagram stories: Share the background of how your offer came to be Use a real life scenario that is not related to your offer or to your business and tie it to what you teach in your offer Share how you approach something in your niche differently Talk about why your offer is different than any other offer out there that teaches the exact same outcome What is the vibe of your offering? Talk about why you are qualified to teach what you teach inside of your offer or the service you provide Share a case study Share a unique framework or methodology that you teach inside an offer and why you created it Speak to the desire of where the ideal customer or ideal student wants to go versus the pain that they are currently in Share 3-5 signs that someone needs your offer or service Resources & Links: Stories that Sell IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe/follow so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Dec 19, 202315 min

Ep 4545. Recent failures in business

Today’s episode is all about my recent failures in business. This is where we’re getting honest, real, raw, vulnerable….because you know, this is what this podcast is all about. I recorded this episode 7 times; talking about failures is so hard! A lot of people don’t talk about when they fail, but the intention of this podcast is to share everything from uncertainty and challenges to success. In this episode I run through four aspects of failure I’ve seen in my business recently and how I have changed, or are planning to change course: Relaunching my scalability program when I did Taking on way too many one-on-one clients while also running my mini-mind group Self sabotage showing up on Instagram lately Losing my focus with shiny objects instead of focusing on selling and focusing on what my income producing activities are Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe/follow so you never miss an episode! Find the complete show notes here: https://myanichol.com/podcast/Mentioned in this episode:Join IG University!IGU

Dec 12, 202327 min

Ep 4444. How to grow your IG in only 30 minutes a day in 2024

In today’s quick episode, I will walk you through ideas and examples on how to grow your Instagram in 30 minutes a day. I saw a post linked from Pinterest that shared tips on how to grow your Instagram in only 30 minutes a day and I didn’t think the tips were realistic! So I wanted to create this episode to share my thoughts on what can actually be done in 30 minutes a day and what I believe to be the most important things to focus on to see results. Disclaimer, if you’re in the learning process of creating content, these tips might take a little longer, but these are good goals to shoot for! In this episode I’ll cover: A content creation, posting, and batching schedule you can implement with specific examples of how to utilize your time A few things I don’t think you need to worry about or focus on when trying to grow your Instagram (e.g. hashtags) Ideas on things I do think you should do to help grow your Instagram (e.g. learning about the algorithm, listening to my previous episodes on Instagram tips, checking your analytics, etc.) Reasons why and how you should audit and optimize your account Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Related Episodes: Episode 14: Learning Instagram Part 1: the algorithm Episode 15: Learning Instagram Part 2: myths Episode 16: Learning Instagram Part 3: IG growth in 2023 Make sure to hit subscribe/follow so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Dec 5, 202314 min

Ep 4343. How to raise prices with current clients

Today’s episode is all on how to raise your prices with your current clients. With the new year around the corner, you might be considering raising the prices of your offers and that is exactly why I created this episode. I have actually been thinking about raising the prices of my offers so I thought it was a great time to take you behind the scenes of what that process looks like! In this episode, I'll cover: What factors can determine when it’s time to raise prices Your price point should never be above the value of your offer How do you logistically raise the pricing on your offers How to tell and/or show your clients your prices are increasing and why Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe/follow so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Nov 28, 202318 min

Ep 4242. Media Pitching w/ Jen @neat_theagency

In today’s episode with Jen Hartmann, we dive into all things media pitching. Jen is the CEO of NEAT, a leading boutique PR agency, where she has revolutionized the industry through her strategic guidance and unwavering dedication. Since NEAT's launch in 2019, Jen has advised a diverse portfolio of 280 brands, ranging from ambitious startups to billion dollar companies. Under her guidance, her clients have achieved remarkable recognition, gracing the pages of prestigious national media outlets such as Bustle, Business Insider, Reader's Digest, and Harper's Bazaar, among many others. Armed with a bachelor's degree from Bellarmine University and an MBA from Lindenwood University, Jen's exceptional leadership has firmly established NEAT as a trailblazer in the world of public relations. In this episode, Media Pitching w/ Jen, you’ll hear her tips and ideas on: Why pitching yourself to different media outlets is important Different ways to get yourself out there to different media outlets regardless of your size of business The do’s and don’ts of pitching yourself Examples of content to use when you’re pitching yourself Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Jen Hartmann: Follow on Instagram Visit her Website Connect on LinkedIn Subscribe to her podcast, Served Neat Don’t miss her FREE guide: 10 secrets PR agencies don't want you to know about media pitching Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe/follow so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Nov 21, 202341 min

Ep 4141. Building a sustainable business w/ Dani @mindinmymacros

I’m excited for our guest today! Dani Marenburg is a double certified nutrition coach and founder of Mindin’ My Macros and podcast host of the Mindin’ My Wellness Podcast. Dani specializes in optimizing macronutrients and lifestyle habits to help women reach their ultimate body transformation goals, all while enjoying a life well-lived. As a past yo-yo dieting cardio junkie, Dani transformed not only her health, but her entire life (literally), by ditching past diet-culture mentalities and learning how to eat FOR her body. Now, she shares the same education and knowledge with her audience of over 100,000 followers. She’s coached over 1,000 women through her coaching programs and courses to achieve weight loss and body recomposition, while learning how to build a balanced relationship with food and lifestyle habits. In this episode Dani covers: How she gained confidence to start her business and the opportunity to quit her corporate career Specific numbers on her business growth, audience, and timeline of her business How consistency of posting and speaking to her audience goes through different phases Her three steps to creating a scalable business: Asking for help Diversify offerings Systems and automations Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect up with Dani: Follow on Instagram Follow on Tiktok Check out her website Listen to her podcast Join her live webinar Snag her free guide to start your own coaching business Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe/follow so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Nov 14, 202342 min

Ep 4040. What to do when business is slow

Today’s episode includes ideas on what to do when business is slow. Slow business is inevitable, it happens to every single business owner at one point or another. So whether you’re in a slow season right now, or you hit one in the future, use this episode as a reference when the time(s) come. In this episode, I share nine things to focus on when business is slow: Updating your website Automate or delegate Go through a course or offer you’ve purchased that is collecting dust Focus on SEO and social media Look at feedback and implement changes Dig in to the analytics to see what’s working and not working Create a new freebie or optimize your workflow Create new offers Clean up your files and organize your ideas Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe/follow so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Nov 7, 202311 min

Ep 3939. Spoooooky things in the online space

Happy Halloween! In today’s episode, we go spooky! You’ll hear a quick history on Halloween and then I share my opinions on issues in the online industry. I dive in to each of these “spookies”: People saying that they are multi six figure business owners when they haven’t made that amount in a one year span, they’re saying that as a career total. People saying that you have to invest in coaching to be successful. People not paying their bills even though they committed to their investment. People who use value-based pricing. People who share that they’ve unlocked a new level as a way to sell their new offer. People who use click bait hooks that are misleading just to grow on social media. People who talk about passive income like it’s a create it once and then leave it and never touch it again type of offer. MRR- master resell rights (go listen to Ep 34 “The tea on master resell rights” to learn more)– people claim it’s easy and you’ll make a lot of money. People who don’t use contracts and terms of use when selling their offers. People who dispute payments instead of just talking to the business owner. Resources & Links: Episode 34: The tea on master resell rights IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Oct 31, 202317 min

Ep 3838. 5 ways to systemize your business

In today’s episode we dive into 5 ways to systemize your business. Systems are simply organized processes for how your business operates. These can be performed by human beings or they can be automated. If you’re repeating the same tasks over and over again and it’s not efficient or you're struggling to work less, you need systems. Systemizing your business leads to efficiency and that means you get more done in less time! That’s everyone’s goal, right?! I expand more on these 5 different systems to implement in your business: SOP (standard operating procedure) CRM (customer relationship management) Email Marketing Communication/Customer Support Project Management/Task Management Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Oct 24, 202317 min

Ep 3737. Mistakes to avoid as a business owner w/ Alexa D´Agostino

In today’s episode I chat with Dr. Alexa D'Agostino all about mistakes to avoid while building a business and how to make money online. Alexa is an entrepreneur and coach helping businesses scale to six and seven figures. In this episode, Alexa shares her knowledge and experience with the following: Being a young entrepreneur by the age of 18 Her multiple businesses she built from the ground up It’s all about sales Networking has helped her in every aspect of business How failure can be a good thing Tips for longevity in your business Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Alexa Follow on Instagram Visit her website Check out her LinkedIn Follow on TikTok Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Oct 17, 202331 min

Ep 3636. Breakdown of my $100k 2022 black Friday

Today’s episode is all about breaking down my 2022 Black Friday sale that brought in over $100k in revenue. I wish I had my podcast back in 2022 so I could have done a breakdown sooner. But I figured with Black Friday coming up, it’s a perfect time to share a little bit more about the behind-the-scenes of what actually took place to bring in that volume of revenue in such a short amount of time in my business. In this episode, I’ll cover: How I only run one sale a year, so I go all out! November is a fun time to create sales and add creativity to discounts and bonuses I offer A breakdown of revenue vs. cash vs. expenses A breakdown of the four main sales that I ran; the price points, how much money each brought in, and how long I ran these sales Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Oct 10, 202313 min

Ep 3535. Q&A on Business and Instagram

Today’s episode is a Q&A and I am so excited! These questions were submitted on my Instagram stories a few weeks back and they are very juicy! In this episode, I share my thoughts on a variety of business and Instagram focused questions such as: How to utilize pinned posts on Instagram How would you scale your business if you didn't have Instagram success How do you deal with spam and bot comments What do you do when you’re feeling overwhelmed from too much to do, thus doing nothing at all How do you know how to price your offers What software platforms do you use for online courses, website, and email What is your take on free masterclasses vs. paid masterclasses Why is the email list the best communication ever How to navigate sharing about politics Was first trimester hard on you while keeping up with your business How to get useful and impactful testimonials Examples of digital course topics that others successfully made money on that aren’t about making money How do you plan your content strategy How do you find clients Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Flodesk Showit Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you. Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Oct 3, 202340 min

Ep 3434. The tea on master resell rights

In today's episode, I share my thoughts on master resell rights. I have been asked by several of you what my opinion is and what the pros and cons are. This topic seems to be a trend right now and I have gone back and forth on if I should record an episode around it. I decided I wanted a permanent place where I could share my thoughts on this because this will be something that will come back up again in a few years. In this episode you’ll find: What are master resell rights Why is there new hype about it right now What the difference is between affiliate marketing and master resell rights What my thoughts are on using master resell rights as a get rich fast plan Why having unique offerings will take you to the next level Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Sep 26, 202318 min

Ep 3333. Scaling a done-for-you business w/ Bailey Thibodeaux

My guest today, Bailey Thibodeaux, is one of my Instagram besties and I'm so excited to have her on the show today. We’re talking all about scaling a done-for-you business by perfecting your offer, streamlining systems, and building a team. Bailey is an award-winning brand and website designer and the founder of Honeywave Creative. Driven by her mission to pave pathways to prosperity through transformative design, she helps service providers grow their businesses with brands and websites built in a day. Her accelerated turnaround times are setting a new standard in the design industry and revealing that major growth doesn’t have to take months. With strategic planning and her unmatched creativity, it can happen in a single day. In today’s episode, we cover: How she grew her business from a one woman-show to needing a team What steps she took to double revenue and how she scaled her business How automations and systems make a difference Things she wishes she had done differently Her unique, fast turnaround to creating websites and branding How she’s using her Bachelor’s Degree in Marketing and Master’s Degree in Business Administration to think big picture about her business Resources & Links: Bailey’s Free Strategic Website Planner IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Bailey: Follow on Instagram @honeywavecreative Follow on TikTok Check out her Website Connect on Linked In Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Sep 19, 202336 min

Ep 3232. All things Meta ads w/ Melissa Litchfield

My guest today is Melissa Litchfield is a 35-year-old, southern California native, currently living in Mobile, Alabama. For the past 9 years, she’s been helping online entrepreneurs and small businesses market themselves online with paid and organic traffic. She owns Litchfield Media Co, a digital marketing company that helps small businesses and entrepreneurs skyrocket their impact and revenue with paid traffic. In today’s episode, Melissa gives us a great deep dive into paid ads with a focus on Meta advertising. We cover: When a business should start using paid ads Where paid ads should drive traffic to What cost per lead means, what that cost looks like, and how it works What is working well right now with Meta ads, what targeting looks like, and how to get creative with ad copy and messaging What pixels and conversion API’s are and how they work Where to place ads, how long to run them, and how testing ads works Resources & Links: Funnel Babes Blueprint Optin IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Melissa: Follow on Instagram @litchfieldmedia Follow on TikTok Check out her Website Connect on Linked In Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Sep 12, 202335 min

Ep 3131. 3 IPAs that I do daily to move the needle in my business

Today’s episode is for you if you’ve ever found yourself saying: I’m working everyday but I’m not getting anywhere. I’m doing all the things and I’m drowning. I don’t know what to do to make money. I’m working long hours and I feel like I’ll never be able to cut back, or if I do, my business won’t survive. I found myself saying all these things at the beginning of 2022 that forced me to audit and rethink how I was doing business. I ended up asking what my most important tasks are to focus my time and energy on. Learn the 3 IPAs (income producing activities) I do daily to move the needle in my business: Content, this is how I get eyes on my business Selling on Instagram stories daily and using emails to sell Customer experience, I need make sure I take care of my people Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Sep 5, 202326 min

Ep 3030. Sharing your wins online

I was recently a guest on a podcast, and the host shared how many of their clients feel uncomfortable and weird sharing their wins online. So today, I’ll be talking about my personal experience and take on why I think sharing wins can be powerful and impactful. In this episode I cover: How I was inspired when two other people I follow on Instagram shared their wins and how it showed me that it was possible for me to achieve the same How wins don’t have to be solely monetary focused The importance of asking yourself what your intention is for sharing/posting and then trusting it will reach the right people if your intentions are pure Including context as you share your wins so people can really understand what it takes to see the same results Sharing not only your own wins but your clients’ wins as well I also have a little announcement! You can now find Radical Disruption on YouTube! Find episodes at @myanichol on YouTube. Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Now on YouTube Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Aug 29, 202313 min

Ep 2929. Using AI to scale your business w/ Shay Bacani

I’m excited for today’s episode with my special guest Shay Bacani! Shay is a CFO, Financial Strategist and owner of Centure Financial - a financial management firm for women, by women. Their main focus is to help her clients get good with money, know their numbers, and retain their wealth. In this episode we dive into using AI to scale your business. People have a lot of different opinions on AI. Shay helps us understand more about AI and how it can impact your business. We dig into: The elements of AI that could be a little scary The realization that AI is happening, we can’t change it, you’re either going to be a part of it, or be a bystander The advantage of learning it now while it’s still early Influx of financial wealth because of AI AI-powered tools that help with automation, operations, systems, and ideas Cutting expenses and expanding your revenue In-house data we can collect with AI Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Shay Bacani: Follow on Instagram @centurefinancial Follow on TikTok @shayinfinance Connect on LinkedIn Check out her website Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Aug 22, 202340 min

Ep 2828. How to pitch yourself as a podcast guest

Today’s episode is all about how to pitch yourself as a guest on podcasts. I’ve been asked about this a ton in my DMs, so I share my experience of being a guest on other podcasts and the benefits of exposing myself to new audiences. Positioning your business in a place that allows you to be seen for months and years to come in podcasts episodes can make a huge impact. I also share six tips on how to pitch yourself. In sharing these tips, I use both the perspective of pitching myself and being pitched to by others wanting to be a guest on Radical Disruption. I walk through the different reasons I believe being a podcast guest is so powerful: Expand your reach Networking opportunities Credibility and authority Brand exposure Learning experience Thought leadership Engaging with potential fans and community Collaboration Six tips on how to pitch yourself: Posting and showing up consistently on your own social media Research the podcast Send examples of past podcasts or long form content you have done Are you an expert in what it is you do? Share info on yourself, why you are beneficial to their podcast Pitch to be on a podcast that is going to be beneficial for you and not just the host Make sure you follow up if you don’t get a response Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Aug 15, 202331 min

Ep 2727. Leaning into beginner energy

In today’s episode I share how my beginner’s mishap in the kitchen got me thinking about how being a beginner in business and experiencing failures is not only a good thing, but important. In this episode, I cover: Failure is important to grow, it’s part of the process Being a beginner opens up opportunities for immense learning and growth A perspective shift is how we get to the next level Ask yourself “what are the lessons I need to learn” instead of “what am I doing wrong” Set expectations realistically when you’re a beginner Rushing yourself can cause mishaps Focusing on how to make where you’re currently at easier Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Aug 8, 202327 min

Ep 2626. A $200k launch with 6,500 followers w/ Dr. Lauryn Brunclik

I have a very special guest, Dr. Lauryn Brunclik, joining us. She’s a chiropractor, podcaster, speaker and coach who began her career with a passion for helping women and children in her local communities find better health and maximize their expression of life. Ten years into practice after building multiple clinics and leading a large team, she felt a calling to begin helping other female chiropractors find success in their own clinics while still prioritizing their family, core values and passions. She started the podcast She Slays the Day and quickly built a super loyal community within a tiny niche of women chiropractors. She shares how she leveraged her social media and audience to create a high ticket course and bring in six figures on its first launch. Although she loves the vanity metrics that measure success, she's a fantastic real life example that you do not need tens of thousands of followers to make hundreds of thousands of dollars. In this episode, Dr. Lauryn Brunclik dives deep into her experience and advice on: Her desire for freedom in her business and how she has created that Mindset when it comes to delegating, implementing systems & automations, and overcoming hiring challenges The power and potential of micro niches How she executed such a successful launch without hundreds of thousands of followers The value of understanding your “why” and doubling down on what you’re passionate about Lessons learned in leadership Resources & Links: Dr. Lauryn’s 10 step checklist to leverage the power of a small niche on Instagram IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Dr. Lauryn Brunclik: Follow on Instagram Check out her website Subscribe to her podcast She Slays the Day Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Aug 1, 20231h 2m

Ep 2525. Niching down within yourself w/ Alyssa @inspiredmediaco

I’m thrilled to have Alyssa Chan-Evangelista, founder and CEO of Inspired Media Co. with us today. She is an ex-wanna be actress turned social media strategist, manager and content creator. We talk all things building a personal brand, niching down within yourself and building your content creation skills. In this episode, we cover: Building a personal brand What’s your vibe? What are you known to be a go-to for? How all of your content topics can be created through your “it factor” lens Niching down within yourself. Niches work! Creating content with your personality and point of view Your personal brand is priority Ideas for niching down your content Content creation How authenticity can come through with intentional posting Use your ideas! Most people don’t have a content ideation problem, they have a content execution problem Quality content doesn’t mean perfect content Content ideas and trends to get your creative juices flowing Resources & Links: The Lifestyle Pillar Guide - FREE! Social Strategy Intensives IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Alyssa: Follow on Instagram and TikTok @inspiredmediaco Check out her website Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Jul 25, 202355 min

Ep 2424. Current obsessions: tool edition

This episode covers my current obsessions: tool edition. “Tool” is a general term in this episode because some of the tools I talk about are apps or programs, but there’s an actual physical tool in the list, too. Ultimately, I share 6 tools I’m loving right now to help better content creation and help better my business. For each tool I walk you through what I use them for, why I use them, costs, alternatives, and favorite tips when using them. There are links below to each tool. If you use my affiliate links listed, you’ll receive savings on the different tools. I talk more about that throughout the episode. The 6 tools are: Flodesk Kajabi Notch Instagram Insurance Clickup Typeform Flipstik Resources & Links: Flodesk:https://flodesk.com/c/MYANICHOL Kajabi:https://myanichol.com/kajabi Notch:https://notch.insure/3lQlVxF Clickup:https://clickup.com/ Typeform:https://typeform.grsm.io/nda4kpuzqtxi Flipstik: https://www.getflipstik.com/myanichol Code: MYANICHOL for 20% off IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you. Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Jul 18, 202344 min

Ep 2323. Kajabi event recap

This episode covers 5 takeaways from the Kajabi event I spoke at and attended. Kajabi is a platform that helps people build their business online. I was asked to be on a panel and speak about monetization at their event. I also got to listen to other speakers and loved getting to meet people that were utilizing the Kajabi platform. I didn’t get to share my experience on social media as much as I would have liked, so I thought a podcast episode would be a great way to recap. The 5 takeaways from my time at the event that I dive further into are: Why networking is important and I share a list of just a few of the amazing people I met (links below) The power of recurring revenue through affiliate commission How to win at business Always have a long form, evergreen content piece of your strategy If you aren’t getting, give more Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE https://www.instagram.com/missellenyin/ https://www.instagram.com/haleyburkhead/ https://www.instagram.com/abufofanah/ https://www.instagram.com/mindinmymacros/ https://www.instagram.com/vanessazambito/ https://www.instagram.com/thegrahamcochrane/ Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Jul 11, 202322 min

Ep 2222. 10 simple ways to improve customer experience

This episode covers 10 simple ways to improve customer experience. I share statistics that show why good customer experience can make all the difference, and ideas you can start using now! I challenge you to take one of these ten ideas and implement it in the next 30 days. The goal is to create a PHENOMENAL customer experience so they keep coming back! In this episode, the 10 ideas are: Welcome emails Reminder emails and texts Unexpected gifts and bonuses Showing your customer they are not just a number Handling complications with responsibility Giving homework Quick response time Easy access to offers Follow up emails Offboarding emails Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Jul 4, 202332 min

Ep 2121. How I'd navigate that part 2

If you haven’t listened to Part 1 already, it is Episode 12 and it is FIRE! A few weeks ago I posted a question box in my Instagram stories that said “give me different situations that come up in your business that you want my advice or perspective on”. In Part 1, I broke down ten of those different situations. In today’s Part 2, I’m going to break down ten additional situations and how I’d navigate them. In this episode, the ten different situations I cover are: Someone is copying you A customer blaming you for her own misunderstanding (but also your policies didn’t explicitly state the things that she is arguing about). How to navigate an unhappy customer/client who is never happy and always wants more Freebie Seekers A low income month When a client or student second guesses your knowledge or advice Booking and rescheduling policies for live coaching calls People enrolling, paying, and coming to some coaching sessions and then dropping off. Someone wanting a discovery call when you don’t offer any Trolls on social media Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Instagram Copyright Infringement Form Free workshop ‘5 Steps to Legally Protect & Grow Your Online Business’: Legal Checklist Legal Course (I have gone through this and it worth every penny + more) Post on what to do if your content is stolen (Sam has SO MANY free and amazing resources Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you. Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Jun 27, 202353 min

Ep 2020. A hard week: bts reality of my business

Today’s episode is a little different! This isn’t a tips and tricks episode, but I have felt really pulled to share about a hard week I had in my business. I want to really pull back the curtain and share some things that happened behind the scenes that are real and raw, and kind of crazy. Listen to three different challenges I faced from all in one week, and lessons I learned from each one. In this episode, we cover: A little sneak peek into a multi six-figure business and real hurdles I face Three scenarios that brought unique challenges Lessons learned with each challenge Resources & Links: IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass List Building 101 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Jun 20, 202319 min

Ep 1919. Current obsessions: content edition

In this episode, you’ll hear nine fresh ideas for creating unique content on Instagram. I’ve been collecting different ideas since the beginning of the year (2023) to be able to share a variety of examples that will help you stand out, and therefore, perform well. Tune in for some unique content creation inspiration! In this episode, we cover: 9 content ideas to implement on Instagram 1: Case studies 2: Pop culture integration 3: Statistics 4: Green screen 5: Experience 6: Blank inspired by blank 7: Remix 8: Share a Reel with a video playing in the corner 9: News/Topical Specific examples of these ideas that drive engagement Why trying new content tactics builds credibility Resources & Links: 1: Case studies https://www.instagram.com/p/ChnIU6CpC9Z/?igshid=MzRlODBiNWFlZA== 2: Pop culture integration https://www.instagram.com/p/CsbZpShMROP/?igshid=MzRlODBiNWFlZA== 3: Statistics https://www.instagram.com/reel/Cr3OlFCg2Bp/?igshid=MzRlODBiNWFlZA== 4: Green screen https://www.instagram.com/reel/CqD4z2lsVkH/?igshid=YmMyMTA2M2Y= 5: Experience https://www.instagram.com/reel/CsTf8MurXH1/?igshid=MzRlODBiNWFlZA== 6: Blank inspired by blank https://www.instagram.com/reel/CrlqtjSNKwd/?igshid=MzRlODBiNWFlZA== 7: Remix https://www.instagram.com/reel/Cp5OtF4gsfK/?igshid=MzRlODBiNWFlZA== https://www.instagram.com/reel/CqVnW4jLBlF/?igshid=MzRlODBiNWFlZA== https://www.instagram.com/reel/CeltsXuglop/?igshid=MzRlODBiNWFlZA== 8: Share a Reel https://www.instagram.com/reel/Cjit7ErpueH/?igshid=MzRlODBiNWFlZA== https://www.instagram.com/reel/CaKmG0gJJyp/?igshid=MzRlODBiNWFlZA== (Old reel, no longer do trend alerts but great example of the structure) 9: News/Topical https://www.instagram.com/reel/ClkQTAIjUsS/?igshid=MzRlODBiNWFlZA== https://www.instagram.com/reel/Cslu_lkP5E_/?igshid=MzRlODBiNWFlZA== https://www.instagram.com/reel/CpOR0_ajGSC/?igshid=MzRlODBiNWFlZA== Around the Clock Masterclass List Building 101 IG University 100 Hook Ideas - FREE GUIDE Kajabi 30 day free trial + 20 free story templates Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Jun 13, 202329 min

Ep 1818. How I’m preparing to step away from my business in the busiest season

Today’s episode is all about how I'm preparing to step away from my business in the busiest season. If you haven’t heard the good news, I am pregnant! And we’re due in November which just so happens to be the busiest time of year for my business. So I wanted to walk you through all the ways I'm preparing my business to basically run without me. My goal is for my business to not just be ok when I step away, but for it to thrive when I step away. In this episode, I cover: The 9 different things I’m doing to prepare my business Overall focus on passive income streams, driving new traffic organically, and batching and planning content and strategy ahead of time Trusting the systems, support, and teammates I have in place so that I can peacefully step away Lessons learned from the last time I stepped away from my business for my trip to Israel A reminder to focus on the reason you started your business in the first place Resources & Links: Around the Clock Masterclass List Building 101 IG University 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Jun 6, 202333 min

Ep 1717. How to get customers with $0

I get asked all the time how I’ve been able to grow my business as much as I have with zero ad-spend. So in this episode, I’m sharing how to get customers with $0 and how I’ve scaled my business to multiple 6-figures with basically zero marketing expenses. In this episode, I cover: The 5 main things I’ve done to gain customers with free marketing How vital it is to be providing value before asking for the buy Increasing visibility by getting in front of other people’s audiences and showcasing your expertise What micro commitments are and the value of them Resources & Links: List Building 101 IG University 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

May 30, 202341 min

Ep 1616. Learning Instagram part 3: IG growth in 2023

This episode is the third and final episode of a 3-part series about learning Instagram. Today I’m talking all about Instagram growth in 2023. I’m sharing the top 10 things that I’m seeing work right now on Instagram, why you should focus on them, and how to implement them on your own account. In this episode, the 10 things are: Showcasing your unique positioning and personality Collaborations Reaching non-followers Optimizing your Instagram account Experimenting Repurposing top performing content Focusing on extending watch time and time spent on content Creating eye-catching content Focusing on getting your current community to interact with you Giving things time and don’t be afraid to sit in the discomfort Resources & Links: IG University 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

May 23, 202344 min

Ep 1515. Learning Instagram part 2: myths

This episode is the second episode of a 3-part series about learning Instagram. Today is all about busting myths. Specifically, I’m busting 14 myths (plus a bonus!) that I see and hear often about Instagram. In this episode about learning Instagram part 2: the myths are: You have to post daily to stay relevant The shadow ban Switching to a business account hurts your engagement You have to reply to all direct messages or else you’re penalized Instagram only shows your post to 7% of people You are penalized for leading people off of the Instagram platform You are penalized for using all 30 hashtags There’s no different between hashtags in the captions vs. hashtags in the comments You can hack the algorithm You are penalized for editing a caption after posting You are penalized If you delete a reel and then repost it Brand partnerships and tagging accounts hurt how your content/account is ranked on IG Reposted content from feed to stories decreases story views Who you follow on Instagram affects who can find your content on Instagram and who the algorithm shows your content to What you see on your explore page affects what explore pages you show up on Resources & Links: IG University 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

May 16, 202335 min

Ep 1414. Learning Instagram part 1: the algorithm

This episode is the first episode of a 3-part series about learning Instagram. Today I'm going to dive into the algorithm because there are a lot of misconceptions out there. All of this information comes directly from Instagram or Adam Mosseri (the head of Instagram), so not just speculations or my opinions, but straight from the source. This is obviously very valuable information to know, not only as a consumer of content on Instagram, but also as a creator of content on Instagram. In this episode, we cover: The different types of algorithms within Instagram The different signals each algorithm is looking at The main interactions that each algorithm is looking at My takeaways on all of the algorithms for you as a content creator and business owner Resources & Links: Follow Adam Mosseri on Instagram @mosseri Follow The Creators on Instagram @creators Article from Adam: Shedding More Light on How Instagram Works Creators Algorithm Truths + Tips IG University 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

May 9, 202340 min

Ep 1313. Seeing the vision even if others don't

In today’s episode, I’m talking about trusting the vision you have for your business and focusing on the impact you want to make. I’m going to share two different scenarios; two very different examples but both with the same overall message and lesson of seeing the vision even if others don’t. In this episode, we cover: The story and journey of naming my podcast How to mentally overcome naysayers Creating content that supports what you want to be known for and what impact you want to make Leaning into the evolution of yourself and your business Resources & Links: The Mindset Mentor podcast with Rob Dial IG University 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

May 2, 202327 min

Ep 1212. How I'd navigate that

I put a question box up in my stories asking my community for different situations and scenarios that you were curious about how I’d navigate. There were SO many that were submitted, but on today’s episode, I’m going to run through 10 of them. Hopefully my perspective and insight can give you a toolkit of how to navigate these topics in your own business. The 10 topics I share how I'd navigate are: Answering “how do I fix that” without being salesy Pricing transparency Missing payments and losing access Getting asked questions after a coaching retainer has ended Getting asked for a coupon code when the discount just expired Instagram account getting disabled or shut down A past client wanting past prices even though prices have increased A no-show in your program Not right-fit clients or customers Objections Resources & Links: The Online Blueprint IG University 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Apr 25, 202352 min

Ep 1111. Building a tight-knit community on IG w/ Nicole Jaques

Today’s episode is a guest episode with the wonderful Nicole Jaques. We’ve been friends online for a while now and I’ve loved watching her grow and make such a huge impact. Not only is she an amazing human being, she also has over 300k followers on Instagram and has grown to that amount in just over a year. Part of our conversation today dives into how she’s been able to achieve those results in such a short time frame. Nicole Jaques is the modern home ec teacher we never had in school or college teaching us how to find joy in and out of our kitchens and home! Join her for the tips and stay for the wellness inspo and warm hug advice she offers daily on IG, website and Tiktok. Mother of two, entrepreneur, hot yoga goer, and kindness enthusiast, Nicole started her page to share her generational recipes and hacks (passed down from her Gma) to help and serve others to find joy in homemaking. In this episode, we cover: The true meaning of social media The importance of boundaries and how they help you to avoid burnout Being rooted in connection and community Embracing imperfections and sharing those with your audience The power of direct messages Tips on creating large amounts of content and posting consistently Resources & Links: IG University 100 Hook Ideas - FREE GUIDE Connect with Nicole: Follow on Instagram @itsnicolejaques Follow on TikTok @itsnicolejaques Check out her website Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Apr 18, 202350 min

Ep 1010. Defining success and wealth

In today’s episode, I’m talking all about defining success and wealth. I was chatting with someone the other day about comparison. Looking at what other people are doing, achieving, and the material things they own and how “comparison-itis” can be so detrimental. So I’m going to share with you why this topic is so important to bring to light and the conversation around defining your own version of what success and wealth looks like to you. In this episode, we cover: What society and hustle culture tells us success looks like How our definition of success can change depending on the season of life you’re in The difference between wealth and success What my definition of success is at this stage of my life Resources & Links: IG University 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Apr 11, 202312 min

Ep 99. Coaching hierarchy & what to look for in a coach

As I’ve been sharing more about my business, specifically my experience with having a business coach, I’ve learned there needs to be more education and awareness around choosing a coach in the business space. So today’s episode is all about the coaching hierarchy and what to look for when you're hiring a coach. In this episode, we cover: What the coaching hierarchy is How a coach is such a personal and individualized decision 7 questions to think about when you’re considering who to hire How your coach is not responsible for your results, YOU are A huge mindset shift I made A reminder that everyone’s needs, goals, and versions of success look different Resources & Links: IG University 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Make sure to hit subscribe so you never miss an episode! Mentioned in this episode:Join IG University!IGU

Apr 4, 202321 min

Ep 88. Should you build a website? Yes or No?

Should you build a website? Today I'm going to give you my opinion and experience that answers that question. I know the pressure you may feel regarding a website, so I’m going to deep dive this topic to hopefully provide some insight and guidance. In this episode, we cover: My 6 recommended workarounds Things to consider as you’re deciding to have a website or not The reasons a website is valuable My story and perspective about my website A reminder how individualized of a decision it is to have a website for your business Resources & Links: Flodesk [affiliate link] IG University 100 Hook Ideas - FREE GUIDE Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Some of the links mentioned above are affiliate links, which help to support this podcast at no additional cost to you. Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Mar 28, 202320 min

Ep 77. Navigating entrepreneurship and health issues w/ Abby Manawes

On today’s episode, I am joined by special guest and teammate, Abby Manawes as we talk about her journey of navigating entrepreneurship and health issues. We discuss the importance of taking care of yourself and how that can benefit your business in more ways than one. Abby is a Fort Worthian, dog mom, and wife who specializes in creating high-converting email copy specifically for 6-figure course creators and service providers. Not only is she constantly investing in her business to grow her copywriting skills, but she is also focused on creating a balanced business personally and professionally. Outside of work, she is all about healing from chronic illness through holistic healing modalities. She is also passionate about encouraging business owners to find a lifestyle balance of working hard, helping others succeed, and finding glimmers of joy outside of your work responsibilities. In this episode about navigating entrepreneurship and health issues, we cover: Finding your own balance of what to share of your personal life on social media The power of self-reflection Overcoming burnout (or hopefully avoiding it altogether) The importance of having systems and processes in place within our businesses How vital it is to be intentional with our time Connect with Abby: Follow on Instagram @abby.manawes Join her email list Her inquiry form Check out her website Connect with Mya: Follow on Instagram @myanichol Join my email list Check out my website Resources & Links: IG University 100 Hook Ideas - FREE GUIDE Make sure to hit subscribe so you never miss an episode!Mentioned in this episode:Join IG University!IGU

Mar 21, 202343 min