Purpose Under Pressure

What happens when buyers or sellers insist on getting their way—or else?In this episode, Bryan Lefelhoc digs into a familiar but uncomfortable truth: when ground rules aren’t set, adults start acting like children. And in sales, that rarely ends well.Using a simple (and very real) family story, Bryan walks through why tantrums happen in business relationships, how unclear expectations create friction, and what it looks like to be the adult in the room—especially when the other side refuses to be.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey takeaways-When rules aren’t defined, people default to their own-“Me first” behavior shows up on both sides of the sales table-Clear expectations early prevent emotional blowups later-Defining success upfront changes how both sides behave-You don’t have to mirror childish behavior to move things forward-If you’re the only adult in the room, act like it-Strong relationships are built on clarity, not concessionHelpful Links: Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Sales is hard enough. It shouldn’t matter whether the seller is male or female. Sadly, it often does. Credibility is questioned. Assumptions are made. Meetings slip into after-hours settings, boundaries blur, and professionalism becomes something to manage instead of something to rely on. It shapes how women sell and what they’re up against every day, and that’s not right.In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, talks with Lauren Valentine, Partner at Sandler by the Ruby Group, who is leading the organization’s expansion into New York’s Capital Region.The conversation ranges from equal stature in sales to ageism and the unique pressures women face in revenue-generating roles. Lauren explains how preparation, upfront contracts, and disarmingly honest conversations allow sellers of both sexes to earn respect rather than demand it.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey Takeaways:-Equal stature is earned through preparation and can be attained by any seller in any situation.-Trust is earned. Respect should be expected from both the seller and the buyer from the very beginning.-If a prospect won’t meet during business hours, that’s a qualification signal that shows the buyer may not be interested in the same things that you are.-Walking away can strengthen credibility.-Likability is not a substitute for structure and process-Clear boundaries protect both professionalism and purpose-Confidence grows when sellers stop trying to be “chosen.”-Ethical selling requires courage under pressure that demands results at all costs.——————-Helpful Links:Lauren Valentine, Partner, Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

There are moments in life when quitting would make complete sense. When the pressure is just too much, and the purpose can’t seem to stay afloat. When the dream you were building suddenly feels impossible to carry alone. And yet, some people keep going anyway. They are called to finish what was started, no matter what it takes. In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, talks with Brenda Lee Cutlip, president of Shelby Joes. Brenda’s husband and business partner “Shelby Joe” passed away as they were building the family business. She talks about faith, perseverance, and what it looks like to keep building, even when that means going it alone. How did she do it? From early local partnerships to growing regional distribution and future opportunities with larger chains, she explains how trust, relationships, and patience have helped to keep their dreams alive.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey Takeaways:-Pressure intensifies when the circumstances become almost unbearable-Faith can be a stabilizing force when plans fall apart-Community support often shows up when you least expect it-Growth doesn’t require certainty, just willingness-Loss can reshape a dream without ending it-Listening for peace can matter more than listening to opinions-Small confirmations can carry you through big uncertainty-You don’t need a safety net to take a meaningful step forward——————-Helpful Links:Brenda Lee Cutlip, President, Shelby Joes: https://shelbyjoes.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Losing a job can unravel more than a paycheck. It can quietly shake confidence, identity, and direction all at once. When work disappears, pressure fills the space it leaves behind. Certainly for the person who lost the position, but in many ways, also for the person who lost the employee. In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, is joined by Kim Pool, a career coach with IntoUSA. With more than 20 years of experience in career development and outplacement, Kim works with individuals navigating layoffs and career transitions while also helping employers support people well during difficult exits.We talk about what people actually experience after a job ends, like shock, doubt, anger, and fear, and why rushing into applications often backfires. We also discuss how thoughtful employers protect trust and culture by offering career support.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey Takeaways:-Job loss often disrupts identity before it disrupts finances-Panic-driven job searches usually delay progress-Clarity about values leads to better career decisions-Confidence grows when people understand what they bring to the table-Employers influence culture by how they handle transitions-Career coaching helps people regain direction in addition to finding openings-Pressure can become a reset point instead of a stopping point——————-Helpful Links:Kim Pool, Intoo USA: https://www.intoo.com/us/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Most business owners are focused on staying visible, staying competitive, and staying in business. What often gets overlooked is whether the digital spaces we rely on every day are actually usable for everyone who needs them. When systems aren’t built with intention, entire groups of people are quietly shut out. That’s not good for business, and it’s not fair.In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, talks with Elizabeth Orley, founder of Elizabeth Ink, a consulting firm dedicated to making the digital world accessible for everyone.We break down what digital accessibility actually means in practical terms and towards marketing success. We also shed some light on the growing legal landscape around accessibility, the rise in lawsuits, and why overlays and quick fixes often do more harm than good.Building digital spaces that work for more people isn’t just good compliance or good marketing. It’s good business, done with intention. On purpose.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey Takeaways:-Digital accessibility affects websites, social media, video, and AI-generated content-Accessibility improvements often improve SEO and discoverability at the same time-Many businesses are exposed to legal risk without realizing it-Website overlays do not solve core accessibility issues and can create new problems-Proper headers and alt text help both screen readers and search engines-One in four Americans lives with some form of disability-Captions and transcripts improve engagement, and are not just meant for compliance-Accessibility is becoming a requirement in many states——————-Helpful Links:Elizabeth Orley, Elizabeth Ink: Elizabethink.netSandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

It happens to many of us. Especially if we are high performers. The job is going well. Promotions have come quickly. Responsibility keeps stacking up. And yet something feels off. Energy fades. Health starts sending signals. The work that once felt meaningful begins to feel heavy. That’s where you need to make decisions, and that’s where purpose and pressure collide.We’re talking about careers, recruiting, and the business of both in this episode of Purpose Under Pressure. Host Bryan Lefelhoc, founder of Bryan Media Strategies, welcomes Izka González, founder of The Hiring Revolution and an international talent acquisition consultant. Izka shares how she moved from Mexico City to Cleveland, built a successful corporate recruiting career, became a Mom, and then an Entrepreneur.She left her job when she had to leave her job. Plain and simple. She began sharing what she knew about hiring on LinkedIn, helping people understand how recruiting really works and why. And she built a business that bridges the gap between how hiring is perceived, and how it actually functions. Her message in this episode is that most careers aren’t broken, but they do require adaptation, clarity, and a willingness to challenge limiting beliefs. And they require Purpose, Under Pressure.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey Takeaways:-Burnout often shows up physically before we acknowledge it mentally-Fast career growth without boundaries can quietly become unsustainable-Financial awareness creates options during moments of transition-Many job-search struggles stem from mindset before strategy-Understanding how recruiting works changes how you show up-Personal branding is about clarity, not self-promotion-You can’t control hiring outcomes, but you can control preparation-AI and automation are changing work, not eliminating people-Saying “no” can be a necessary leadership decision-Reinvention often begins by using what you already know——————-Helpful Links: Izka Gonzalez, The Hiring Revolution: https://www.linkedin.com/newsletters/the-hiring-revolution-6934521483931127808/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Most people carry ideas they never act on. They picture different futures, better careers, bigger impact. But fear, comfort, and uncertainty quietly keep them stuck. Then every so often, someone decides to move anyway. No guarantees. No safety net. Just purpose. They are no different than others. They just weren’t afraid to try. And the won't give up.Janice Jokkel, business owner, coach, keynote speaker, and founder of The Biz Hive joins host Bryan Lefelhoc, founder of Bryan Media Strategies, in this episode of the Purpose Under Pressure Podcast. Janice talks about early sales leadership at a young age, building a successful family entertainment business, and then firing herself to save it. It's a story about success, burnout, humility, and bold reinvention.The conversation also dives into Janice’s upcoming book Built to Thrive, her mission to help business owners lead smarter and work less, and the mindset shift required to stop surviving and start building something sustainable. Foks, if you’ve ever thought about throwing up your hands and giving up, this episode will give you something else to think about. Thrive! Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey Takeaways:-Pivoting is required to adapt and to succeed under pressure-Founder syndrome can quietly become the biggest limitation in a business-Burnout often shows up before we’re willing to admit it-Sometimes the best move a leader can make is to fire themselves-Trusting your team is essential for real growth-Working harder does not always mean working smarter-Vulnerability is a leadership skill. -Surviving and thriving are two very different business outcomes——————-Helpful Links:Janice Jokkel, The Biz Hive: https://thebiz-hive.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Many people carry ideas they never act on. They picture different futures, better careers, bigger impact. But fear, comfort, and uncertainty quietly keep them stuck. Then every so often, someone decides to move anyway. No guarantees. No safety net. Just purpose. They are no different than others. They just weren’t afraid to try.In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, has a conversation with Steven Walbolt, President of MDG Flooring America and Kiba Studios.Steve shares how he left corporate America to bet on himself, his family, and a struggling family business with nothing but faith, determination, and a refusal to quit. Let this episode serve as a reminder that nothing good comes easy for an entrepreneur. And that pressure doesn’t disappear when success shows up. But more so as an encouragement that acting on your purpose is what the purpose was meant for in the first place. Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey Takeaways:-The leap into entrepreneurship is simple. That same leap is not easy. There is a differenceFear evolves into something different after success is achieved;-Comfort is is never the goal of being an Entrepreneur. Success is measured in Growth-Delegation is a leadership skill that must be learned-Systems create freedom.-Culture outperforms charisma-True success is measured by people developed.-Legacy is built through leadership.——————-Helpful Links:Steve Walbolt, President MDG Flooring America/Kiba Studios: https://www.mdgflooringamerica.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

When pressure hits, it rarely announces itself. Most leaders don’t realize how close they are to crisis until something forces them to face it head-on. There’s a moment when everything feels like it could all fall apart. That moment, when approached on purpose, can be the turning point that keeps everything together and forges a new path forward.In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, welcomes Rod Neuenschwander, co-founder and president of Gift Ology and the Ruhlin Group, and author of From Crisis to Clarity. Rod opens up about losing his longtime business partner, John Ruhlin, and what it meant to rebuild a company and a future in the middle of grief.Rod speaks candidly about purpose, faith, decision-making, and the clarity that comes only when you refuse to quit, even when the path ahead is nothing like the path that you planned.This episode challenges leaders to step back and evaluate the cracks forming beneath the surface: the slow leaks, the ignored issues, the assumptions that feel safe until they’re not. It’s an invitation to confront what’s real and to find a way forward that’s focused, honest, and grounded in purpose rather than pressure.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey Takeaways:-Crisis often forms quietly long before leaders notice-Clear purpose becomes an anchor when pressure peaks-Culture cannot be created in crisis, It has to exist beforehand-Moving quickly creates clarity faster than planning from a distance-Most small businesses live only a few decisions away from crisis-A trusted team becomes the stabilizing force when everything else shifts——————-Helpful Links:Rod Neuenschwander: The Ruhlin Group http://businessonthebrink.com and http://giftologygroup.comCrisis to Clarity: A Proven Framework to Transform Your Business on the Brink: https://a.co/d/84TWxdsSandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Pressure is a constant companion for anyone chasing excellence on the field, in the office, or anywhere expectations run high. Whether it’s a scoreboard or a bottom line, performance is measured, critics weigh in, and the stakes can be brutally public.In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, sits down with Coach Lee Owens, a sixteen time champion football coach at Ashland University, the University of Akron, The Ohio State Univeristy, Galion High School, Massilon and others along the way. They got together to talk about his new book, Spirit of a Team: Successful CEOs and Coaches Share Their Strategies for Achieving Excellence. Owens explains why he chose to write it after 45 years in coaching and how lessons from championship football connect directly to corporate leadership and everyday life.Topics like how recruiting great people, cultivating culture, and maintaining integrity form the foundation of lasting excellence are shared, as well as stories of players and leaders who embodied those principles. The mark a true leader leaves behind is legacy. For Owens, that legacy lives not in trophies or records, but in the young men and women who grew, learned, and carried his lessons forward.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey Takeaways:-True excellence is more than achievement; it’s success with significance.-Every organization needs a “Tom Brady”, a difference maker who sets the tone.-The best leaders build culture before chasing results.-Pressure reveals motivation: if you’re in it for money or recognition alone, it will eventually break you.-Winning without integrity isn’t winning at all.-Preparation and belief can narrow the gap between underdog and champion.-Failure handled well builds resilience that success never could.-Great teams—and great companies—operate like families built on trust and shared values.-Legacy isn’t measured in stats, but in lives changed.——————-Helpful Links:Lee Owens: www.coachesplaybook.comSpirit of a Team: Available on Amazon - https://a.co/d/foPlNbvSandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Technology can either fuel your business or drain it. For many leaders, IT once meant keeping the lights on. Today it defines whether a company can compete at all. The difference comes down to clarity, culture, and a willingness to grow without losing who you areIn this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, welcomes Becky Cross, Vice President of Client Partnerships at FIT Technologies, a Cleveland-based managed IT services firm that supports clients nationwide. FIT has become known for its people-first culture, earning 11 consecutive NorthCoast 99 awards and maintaining steady growth while helping companies navigate complex technology challenges with clarity and purpose.Becky shares how FIT grew through the pandemic, doubling in size while preserving authentic client relationships and learning to scale responsibly. She explains how the company’s employee ownership structure and use of the Entrepreneurial Operating System (EOS) helped stabilize growth, strengthen internal culture, and reinforce a shared mission during turbulent times.The discussion explores what’s next for business technology — from cybersecurity to the rise of AI — and underscores how purpose-driven leadership and genuine partnerships can turn pressure into progress.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey Takeaways:-Growth works best when it’s built on trust and authentic relationships, not transactions-A strong company culture protects both employees and clients when pressure hits-Expanding too fast can expose cracks, but it also reveals where systems need strengthening-Employee ownership creates accountability that naturally improves service and outcomes-Structure and clarity (like the EOS model) can turn chaos into direction-Cybersecurity must be treated as a constant priority, not a one-time project-AI should be approached thoughtfully — use it to enhance people, not replace them-Technology decisions are business decisions; both require purpose and perspective-Partnering with experts can help small and midsize businesses compete at a higher level-Staying true to your “why” helps you adapt without losing your identity——————-Helpful Links:Becky Cross, VP Client Partnerships, FIT Technologies: https://www.fittechnologies.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Pressures don’t wait for a convenient moment. Talking about immigration and diversity is perhaps easier to put off than tackle.  But, perhaps, it's the things that make us most uncomfortable that are the most important to talk about.  In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, is joined by Christian Ponce, Executive Director for University Marketing at Indiana State University. Chris is a higher education marketing executive, an immigrant, a first-generation college graduate, and now a passionate advocate for multicultural marketing and inclusion in higher education.Together, they explore the challenges that international and multicultural students face, from loneliness and cultural barriers to the pressure of navigating systems not built with them in mind.This conversation is both candid and practical. It calls leaders, educators, and communities to recognize the changing demographics, to break down silos, and to embrace a new mainstream that is already here.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey Takeaways:-Pressures in higher education mirror the pressures of life: they demand resilience, adaptation, and clarity of purpose.-International students often experience deep loneliness, cultural dissonance, and language barriers that require intentional outreach.-Universities can’t rely on marketing “gloss”. Authenticity matters, and students will walk away if promises don’t match reality.-Inclusion and multicultural marketing make both moral and business sense, especially as demographics shift toward greater diversity.-Corporate America has long understood the value of speaking to diverse markets; higher ed can learn from that pragmatism.-Institutions must recognize the “new mainstream” — a generation that is majority diverse — and adapt their language and practices.-Mission clarity is vital: not every school can be everything to everyone, but each must be true to its identity.-Leadership must involve honest conversations about relevance, strategy, and breaking down silos across campus.-Authenticity, purpose, and mission-driven focus are the keys to thriving under pressure, for both individuals and institutions.——————-Helpful Links:Christian Ponce: https://www.chrisponce.com/Indiana State University: https://indianastate.edu/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Pressure has a way of testing us. Whether it comes through work, family, or unexpected challenges, it forces us to decide who we are and what matters most. In those moments, resilience and purpose often rise to the surface.In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, is joined by Gail Laux, founder of the Ohio Bird Sanctuary. She shares how a small project grew into one of Ohio’s leading nature and education centers, and how she navigated the difficult balance of family, leadership, and community expectations along the way.The conversation explores the realities of running a nonprofit like a business, the pressures of succession planning, and the personal trials that shaped Gail’s journey. She reflects on why the sanctuary has always been about more than birds, and how accessibility, education, and people remain at the heart of its mission.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey Takeaways:-Nonprofits thrive when treated with business discipline.-Listening to the community builds lasting support.-Leadership transitions require planning and patience.-Family challenges can reshape and strengthen mission.-Accessibility makes nature meaningful for everyone.Running a nonprofit means stewarding resources wisely.-Resilience is built by leaning on others.-Legacy lives on through people who carry the mission forward.——————-Helpful Links:Gail Laux, Ohio Bird Sanctuary: https://www.ohiobirdsanctuary.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Balancing a demanding career, raising children, and building a new business all at once takes resilience, creativity, and a clear sense of purpose. It’s the kind of challenge that forces you to slow down in some areas, speed up in others, and constantly adapt while staying true to what matters most.In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, sits down with Sruti Baz, co-founder of Moumas, a company making authentic Indian lentil kits accessible to families across the U.S. Sruti shares how food became her bridge for passing down culture to her children, why lentils offered both nourishment and opportunity, and how a late-night spark grew into a business with real momentum.From experimenting with homemade spice blends to selling at farmers markets and landing on grocery shelves, Sruti opens up about the ups and downs of building a startup. She talks about the operational hurdles, the importance of listening to customer feedback, and the lessons that come from taking risks one step at a time.Whether through scholarships, community engagement, or making healthy meals more accessible, Sruti shows that success is about more than profit; it’s about aligning business with purpose.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey Takeaways:-Even small risks can spark a business.-Friends and community feedback are invaluable for shaping new ideas.-Incremental growth builds confidence and keeps momentum steady.-Packaging, sizing, and presentation make a real difference in customer retention.-Balancing business with family requires constant re-centering and tough choices.-A supportive network, both personal and professional, is essential.-Staying true to values gives a company lasting direction.-Every challenge is a chance to refine and improve the product.-Success begins the moment you take the first step.——————-Helpful Links:Sruti Baz, Mouma's Indian Staples: https://www.eatmoumas.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Some conversations force us to face realities we’d rather not think about. Behind closed doors and in neighborhoods that look picture-perfect, children are struggling. Abuse, neglect, and trauma don’t discriminate—they show up everywhere. When we pause long enough to recognize that, it changes the way we see our role as neighbors, friends, and community members.In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, welcomes Ashley Krause, Executive Director of the Children’s Center of Medina County. Ashley shares her journey into child advocacy, beginning with years of front-line work in child abuse investigations and leading to her role guiding a multidisciplinary team that supports children and families in crisis.Ashley opens a window into the day-to-day reality of the Children’s Center. She also talks candidly about the personal toll this work takes, how she balances her professional responsibilities with raising her own children, and why community awareness and kindness are essential in addressing child abuse.Ashley reminds us that even in the darkest situations, purpose can break through the pressure. Every act of belief, every moment of compassion, and every choice to get involved creates a pathway toward healing. The work is never easy, but it’s always worth it—because a child’s future depends on it.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey Takeaways:-Abuse and neglect happen everywhere, regardless of income or neighborhood.-The Children’s Center provides forensic interviews, foster visitation, advocacy, and prevention programs.-CASA (Court Appointed Special Advocates) gives children a voice in the legal system.-Post-COVID realities and increased openness about mental health are influencing abuse reporting.-Community awareness is crucial—“child abuse is a community problem that requires a community solution.”-Nearly 500 cases of abuse or neglect were investigated in Medina County in 2024 alone.-Many children know their abusers, making disclosure and prosecution complex.-Internet exploitation and generational cycles of abuse add new layers of difficulty.-Self-care and prevention education are critical for both professionals and parents.-Everyone can help—by volunteering, fostering, mentoring, or simply by showing kindness.——————-Helpful Links:Ashley Krause, Children’s Center of Medina County: https://medinacountychildrenscenter.org/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

When the pressure mounts in leadership, especially in education, how do you keep moving forward with clarity and conviction? Today’s conversation explores how purpose and discipline sustain leaders in both education and. business when challenges threaten to derail progress. From educators to entrepreneurs, the same truths apply: it isn’t just about managing the present but about creating a culture that thrives in the midst of change.In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, is joined by Scott Barron, Founder and Chief Reinvention Officer of School Growth and Educators Among Us. With years of experience as a school administrator, entrepreneur, and leadership coach, Scott shares his insights on how to support educators, build resilient cultures, and lead with both love and accountability. His work through School Growth and Educators Fellowship is transforming how schools and organizations adapt to change and sustain excellence.Scott and Bryan dive into the habits that make leaders effective, from communication that builds trust to creating cultures rooted in clear values. They explore why excellence isn’t just about goals but about habits of character and trust, and how the right culture becomes a competitive advantage no competitor can copy. The conversation also highlights the unique challenges educators face, why burnout happens, and how both schools and businesses can learn to thrive by leading with purpose.As the episode wraps, Scott outlines practical ways leaders can engage with his work—whether through his bestselling book Love Them and Lead Them, his upcoming book Laws of the Grapevine, or the Educators Fellowship. It’s a call to leaders everywhere: lead with clarity, reinforce culture with discipline, and never forget the power of purpose when the pressure is on.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey Takeaways:-Change is inevitable, but thriving requires leaders who know how to guide others through it.comes not from lofty goals but from daily habits of character, trust, and learning.-Communication should be viewed as a tool to build trust and engagement, not just information delivery.-In schools and businesses alike, culture is the ultimate strategy—and it’s what you tolerate that defines it.-Burnout is real, and leaders must intentionally rekindle passion to sustain purpose.-Hiring people who already embody values is easier than trying to train culture into them.-A strong culture is nearly impossible to copy, making it the strongest competitive advantage.-Leaders need humility and curiosity to listen deeply, adapt, and innovate.-Coaching accelerates learning curves and provides perspective that leaders can’t always find within their own organizations.-The true product of a school isn’t just the students—it’s the educators and the daily experience they create.——————-Helpful Links:Scott Barron: https://www.schoolgrowth.com/ and https://www.edfellowship.org/home-1Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Life has a way of testing us with pressures we never anticipated. Sometimes those pressures come in the form of obstacles at work, struggles in leadership, or moments of personal hardship that seem impossible to overcome. The question isn’t whether those pressures will come—it’s how we respond when they do. What does it look like to hold on to purpose when life knocks us down, and how do we rebuild when everything changes?In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, sits down with his close friend and pastor, Bill Ludwig, senior pastor at Five Stones Community Church and founder of Confluence. Bill is a pastor, but he’s many other things. He’s a serial entrepreneur, a leader, and someone who lives out a multi-vocational approach to purpose. Together, they explore Bill’s journey of helping others reach their potential, why curiosity is central to his calling, and how he uses every role he takes on as a way to connect with people.Bill also opens up about the devastating semi-truck accident that nearly took his life in 2022. He shares the raw details of recovery, the identity struggles that came with pain and setbacks, and how community, surrender, and a shift in perspective brought him through the darkest days. His story is one of resilience, contentment, and the surprising growth that can come from starting over.From curiosity-driven leadership to finding meaning after loss, this conversation offers wisdom for anyone facing obstacles. Bill reminds us that stopping, asking better questions, and giving ourselves permission to pursue what we truly want can transform pressure into purpose.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, FloridaKey Takeaways:– Purpose is often discovered in hindsight by looking at how experiences connect.– Multi-vocational leadership creates synergy between passions, income streams, and impact.– True connection happens when curiosity leads us into new places and relationships.– After catastrophic setbacks, surrender and community are key to recovery.– Hopelessness is often countered by people who refuse to let us stay there.– Small steps forward, even unnoticed, can lead to profound growth.– Pressure can cause us to lose identity—but it can also refine it.– Contentment often comes when we release control and embrace help.– Curiosity opens doors to solutions when obstacles seem insurmountable.– The best life is lived authentically—being yourself in every role.——————-Helpful Links:Bill Ludwig, 5 Stones Community Church: https://www.5stones.org/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

When life throws its hardest punches, some people fold—but others rise with a drive that can’t be broken. Grit shows up in near-death moments, in the fight to recover from devastating setbacks, and in the relentless push to keep going when the odds are stacked high. It’s about refusing to quit when quitting would have been easier, and finding strength in places most people never even tap into.In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, welcomes back Khash Saghafi, owner of Liberty Home Mortgage. Khash first appeared with Bryan in 2022 on the Dash of Grit podcast, sharing his journey of resilience and determination. Now, years later, he returns with fresh perspective on what it means to lead under pressure—whether mentoring high school wrestlers, rebuilding a business in a struggling industry, or living with the gratitude of someone who survived being stabbed and left for dead.The conversation explores what it looks like to push forward when everything says stop. Khash opens up about clawing his way back from financial collapse, what he learned from his father and wrestling coaches, and why honesty about struggles has built trust with his team and clients. He also shares how those lessons translate into guiding others, from young athletes to employees determined to weather the storm.And there’s even an unforgettable moment that proves Khash’s commitment: a mortgage closed from the side of a mountain at 14,000 feet. Under pressure, the people who refuse to quit aren’t just surviving—they’re leading, building, and inspiring others to do the same.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in upstate New York, and in Jacksonville, FloridaKey Takeaways:-Resilience is built in the toughest moments, not the easy ones.-Wrestling taught Khash to live life action by action, inch by inch.-Nearly losing his life gave him a daily drive rooted in gratitude.-Leadership is about showing up and working alongside your people.-Culture thrives when truth is prioritized over perfection.-Motivation comes from life itself, not just business wins or losses.-Real success isn’t about chasing money—it’s about trusting the process.-Employees buy in when they see leaders living the values they preach.-Struggles don’t weaken credibility—they prove authenticity.——————-Helpful Links:Khash Saghafi: https://www.libertyhomemortgage.org/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Some storms come from within. Others come from a past you thought you left behind. But what if everything you were taught to believe—about God, salvation, and what it means to be "good enough"—wasn't the truth after all? What if discovering the truth cost you everything you ever knew? That’s the kind of pressure that reshapes a life, and for one man, it became the start of something greater.In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, welcomes Eli Yoder, known by millions as the “Preaching Truck Driver.” Raised in a deeply conservative Old Order Amish community, Eli eventually left everything behind—his family, his upbringing, and even his name in some ways—to pursue a life of freedom, truth, and purpose. Today, he drives a truck and spreads the Gospel to millions online. His journey from legalism to liberation, from tradition to truth, is raw, real, and refreshingly honest.Bryan and Eli talk about what it means to be truly “deceived” by religion, why Eli left his Amish community the moment he turned 18, and how he found freedom in the pages of an English Bible. They explore Eli’s struggles with guilt, identity, and the courage it took to not only escape, but to speak out. Through stories of personal loss, joy, and transformation, Eli shows how purpose often reveals itself after the pressure breaks you open.Whether you’re curious about Amish tradition, wrestling with your own questions of faith, or just in need of a reminder that you’re not alone in the struggle, this conversation will meet you right where you are. It’s not about being perfect. It’s about being real, and being willing to step into something better.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in upstate New York, and in Jacksonville, FloridaKey Takeaways:-Eli was raised in a strict Old Order Amish community that rejected modern conveniences—and salvation by faith.-His grandfather founded a more conservative sect of Amish, emphasizing manmade rules over Biblical truth.-Eli left the Amish at age 18 to avoid the cycle of guilt and shame he saw his father endure.-He lived in fear for years, believing he was doomed for leaving.-In 2017, a fellow ex-Amish friend challenged him to read the Bible in English. That changed everything.-Eli found Christ in the book of John while sitting in his semi-truck—and he hasn’t stopped sharing since.-His online videos, sermons, and Q&As reach millions and inspire people from all backgrounds.-His book Undeceived tells his full story, from Amish tradition to Christ's redemption.-Despite criticism, Eli remains committed to preaching grace, faith, and relationship over religion.-He continues to visit Amish communities, love others unconditionally, and live on purpose every day.——————-Helpful Links:Eli Yoder: https://eliyoder.com/Buy the Book: https://www.amazon.com/Undeceived-Amish-Tradition-Christs-Redemption/dp/1644577682Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Some stories don’t come easy. Especially those learned from days of war. They’re buried beneath years of silence, painful memories, and misunderstood history. But when someone has the courage to tell theirs, we would do well to listen. If we don’t, we risk forgetting what matters most and repeating the mistakes we swore we’d never make again.In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, sits down with Greg Gorrell—Vietnam War combat veteran, author, and Ashland, Ohio native—to share the story behind his book Vietnam Survival There and Home. Greg served in the Mekong Delta in 1967 and returned to a country unprepared to understand or honor what he had endured. Decades later, he breaks his silence not just for himself, but for the thousands of veterans who never had the chance—or never found the words.The conversation weaves through combat, homecoming, heartbreak, and redemption. Greg opens up about the emotional scars of war, the failures of strategy and support, and the overwhelming need for our nation to remember. Through his book, he's helping families understand what their loved ones went through, especially the many veterans who never spoke of it. And he's urging others to share their stories while there's still time.This is more than a veteran's memoir. It's a call to action. A challenge to listen, to learn, and to pass these truths on to the next generation so we don’t repeat the tragedies of the past. Whether you're a veteran, a family member, an educator, or simply someone who cares, this episode will stay with you.Key Takeaways:-Greg served as an infantry combat soldier in Vietnam in 1967 during major troop build-ups.-Upon returning home, he—like many veterans—faced rejection, misunderstanding, and silence.-His book aims to give voice to his story and help others understand the cost of war.-Vietnam veterans are dying at a rapid rate; their stories must be told now.-The war's lack of strategic clarity and political interference led to devastating loss.-Greg returned to Vietnam with his sons to find healing and honor fallen comrades.-Proceeds from his book go to local veterans’ initiatives and events.-The Veterans Appreciation Event in Ashland celebrates all veterans and welcomes families.-Saying "Welcome home" to a Vietnam veteran can have profound meaning.-We must listen to our elders and veterans—before it's too late.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in upstate New York, and in Jacksonville, Florida——————-Helpful Links:Greg Gorrell: [email protected] the Book: https://www.amazon.com/Vietnam-Survival-There-Home-Story-Gorrell/dp/B0FGVLCJ1HAshland Veterans Appreciation Day Event: https://www.acvad.org/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Some people thrive in pressure-packed environments, not by pushing harder, but by stepping back, staying calm, and leading with intention. In a noisy world full of shifting expectations, it’s easy to lose sight of what really matters. But what if the key to consistent success is the clarity to slow things down, see around the corner, and invest deeply in the people around you?In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, welcomes Fred Hunt, Director of Sales and Marketing at RW Beckett Corporation. With a background as an Air Force pilot and officer and years of experience in corporate leadership, Fred brings a unique perspective to growth, sales, and people development. Fred shares how his military training shaped his ability to lead through calm confidence, how he “chair flies” through business challenges, and why he believes the most important metric isn’t revenue, but the growth of people. From implementing Sandler’s sales methodology across international teams to integrating acquired companies into a values-first culture, Fred breaks down what it means to lead with both excellence and empathy.You’ll hear how purpose becomes more powerful under pressure when it’s lived consistently, not just spoken about. We are digging into the habits and mindset that allow leaders to remain steady when the heat is on, both in the cockpit and in business.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in upstate New York, and in Jacksonville, FloridaTakeaways:-Leadership is not about telling—it's about walking alongside-Seeing “around the corner” enables resilient decision-making-Equal business stature creates stronger sales relationships-Strong cultures are built on lived values, not just mission statements-Leadership requires calm in chaos—like a pilot in turbulence-Growth of people always comes before growth in numbers-A values-driven business can still scale without losing its core-The right environment brings out the best in people-Shared language improves performance across global teams——————-Helpful Links:Fred Hunt: https://www.beckettcorp.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

When most kids dream big, they think about dance recitals or football games. But when Charlie Johnson was six years old, she wanted to start a business. Now at just ten, she’s the CEO of Big Guns Coffee, pitching national retailers, closing major deals, and inspiring everyone who meets her.In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies talks with Marine veteran, motivational speaker, and entrepreneur T. Shane Johnson, who shares the incredible journey he and Charlie have been on, from a small-town café to building America’s first indoor hydroponic coffee farm and landing shelf space in over 900 major retail stores. He reflects on the deep pain that fuels his drive, the lessons learned from surviving death and homelessness, and the intentional decision to center his daughter in both life and business.Whether you’re a parent, entrepreneur, or just someone looking to stay on-purpose in the middle of life’s chaos, this conversation is for you. It’s not just about coffee or business growth, it’s about what matters most when the pressure is on. T. Shane and Charlie’s story is a living reminder that success isn't just measured by revenue or reach, but by the laughter, love, and legacy you leave behind.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in upstate New York and in Jacksonville, FloridaTakeaways:-Kids are capable of incredible things when you’re present and believe in them-Big Guns Coffee grew from a trailer to 900+ stores in just 2 years-T.Shane’s daughter Charlie personally pitched and landed deals with Walmart and Sprouts-Business growth came with real struggles, including cease and desist orders and production crises-Homeschooling, hydroponic farming, and national sales—all managed by a 2-person team-Shane’s military experience and second chance at life drive his relentless pursuit of purpose-Success is about freedom, laughter, and choosing a better future—not desperation-You don’t need a thank-you for serving, just live a life worth the sacrifice of others——————-Helpful Links:T. Shane Johnson: BiggunsCoffee.comSandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Logistics in the food, beverage, and gasoline industry is what drives this country. And what drives these logistics is truck drivers. Their job is not an easy one, filled with long hours, pressure-packed road conditions, and expectations that allow near-zero room for error. We owe much to them, yet we rarely give it a thought. In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, speaks with Gray Silva, the Executive Vice President of Sales at KAG North America, about the logistics industry and the pressures faced by truck drivers. Gray shares insights on KAG's growth, the challenges of just-in-time inventory, and the importance of maintaining customer satisfaction. And they discuss the logistical nightmare that was the COVID -19 pandemic. The conversation also touches on the truck driver shortage, the effects of tariffs, and the lessons learned from recent economic changes.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in upstate New York and in Jacksonville, FloridaTakeaways-KAG is focused on growth through acquisitions.-Truck drivers face unique pressures on the road.-Just-in-time inventory is crucial for logistics.-COVID-19 drastically changed the logistics landscape.-Consumer behavior shifted during the pandemic.-Leadership comes with personal pressures and responsibilities.-The trucking industry faces a driver shortage.-Tariffs impact transportation costs and logistics.-Doing the right thing is essential in business.——————-Helpful Links:Gray Silva, Vice President, Sales, KAG North America - https://www.thekag.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Who is responsible for sales success? Is it the sales person? Is it the Sales Director? Is it the marketing department? (Some salespeople will point to them!). For our purposes, let’s take marketing out of the mix, ok? Leadership matters. But at the end of the day, it’s the sales person that brings in the bacon. Sales training can add heat to the frying pan.   In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies discusses the challenges and strategies of sales with Matt Rocco, a sales trainer and coach from Sandler by the Ruby Group. They explore the importance of building trust in sales, the role of leadership in sales success, and the necessity of adapting to new technologies. Matt shares insights on effective business development, the significance of asking the right questions, and the long-term commitment required for successful sales training.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in upstate New York and in Jacksonville, FloridaTakeaways-Purpose Under Pressure focuses on how pressure affects our work lives.-Sandler by the Ruby Group emphasizes ethical sales practices.-Business development is about building relationships, not just closing deals.-Trust is essential in sales; rapport must be established first.-Salespeople often struggle with rejection and must maintain a positive mindset.-Leadership plays a crucial role in the success of sales teams.-Sales training requires time and consistent practice to be effective.-Technology can enhance sales efficiency and effectiveness.-Asking the right questions is key to understanding client needs.-Sales success is a combination of mindset, strategy, and relationship building.——————-Helpful Links:Matt Rocco, Sales Trainer and Coach, Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

There’s no shortage of opinions when it comes to what others think you should do with your life. And for a while, we all try to do as we’re told. But, sooner or later, that “Purpose” starts to kick in and push back. When do you push back from your purpose because of what they say, and when do you go all in, no matter what they say.   In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies talks with Katie Navarra-Bradley, a content development specialist and leadership coach with KatieTheCoach.com. They discuss Katie's journey from a successful sales career to freelancing and ultimately launching her own business. The conversation highlights the importance of relationships in sales, the challenges of transitioning to entrepreneurship, and the impact of community and support in building confidence. Katie shares her experiences with pressure, personal growth, and her passion for leadership development, including her work with horses as a unique coaching tool.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in upstate New York and in Jacksonville, FloridaTakeaways-Building relationships is key to success in sales and business.-Freelancing can lead to entrepreneurship if managed well.-Experiencing burnout can be a catalyst for change.-We all suffer from imposter syndrome-Finding a niche outside of your comfort zone can be beneficial.-Pursuing multiple passions can lead to a fulfilling career.-There’s plenty for everyone in any industry.-Take that chance before it's too late.-You still need to do the work yourself.-Trust your gut. If your gut is telling you now is the time, do it now.——————-Helpful Links:Katie Navarra-Bradley, Katie Navarra Creative Services and Katie the Coach: https://katienavarra.com/ and https://katiethecoach.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Purpose under pressure means having the guts to stick to what you’re made for, instead of giving in to the easy path or the short road. When things get dicey, do you stand strong? It matters in business, and it matters at least as much in marriage. What choice will you make when the going get’s tough? In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies talks with Darlene and Samir Rashed, co-owners of Crefco Financial Group. They discuss the challenges of balancing marriage and business, the importance of resilience in both areas, and how they adapt to changes in the mortgage industry. This is their second time on the Purpose Under Pressure podcast, and it is interesting to explore where they are now, both in business, and as a couple. Together, they share insights on maintaining a strong relationship while navigating the pressures of their professional lives, emphasizing the need for communication, intentionality, and education in their business practices.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in upstate New York and in Jacksonville, FloridaTakeaways-Resilience is key in both business and marriage.-Work-life balance is about integration, not separation.-Intentional communication strengthens relationships.-Adapting to change is crucial for success.-Education is essential for informed decision-making.-Challenges can strengthen personal and professional bonds.-Empathy in business leads to better customer relationships.-Understanding the market helps in guiding clients effectively.-Learning from experiences shapes our approach to challenges. Couples are increasingly taking individual leadership in home buying.——————-Helpful Links:Darlene and Samir Rashed, CREFCO Financial Group: https://www.cfgohio.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Career Education is interesting because it seems so pigeonholed. Isn’t career education what school in general is all about? Yet, career education is funded differently, received and perceived differently by parents and students, and separated from public and private schools in general. Still, despite the stigma and the odds, career education is booming, and it’s helping to rebuild local businesses and economies that need a stronger workforce to survive.   In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies talks with Mike Parry, the superintendent of Grant Career Center, about the importance of career education and the challenges faced in providing it.They discuss the growth of the center, the need for community and business support, and the evolving landscape of education funding. Mike shares his vision for the future of career education, emphasizing the need for collaboration and innovative thinking to better serve students and prepare them for the workforce. The conversation also touches on the role of parents in guiding their children’s career paths and the importance of adapting to the changing educational environment.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in upstate New York and in Jacksonville, FloridaTakeaways-Career education is crucial for preparing students for the workforce.-Community support plays a vital role in the success of career education programs.-The growth of Grant Career Center reflects the increasing demand for vocational training.-Funding and resource allocation are significant challenges in education.-Partnerships with businesses can enhance career education opportunities.-Parents should be involved in their children's career decisions.-The timeline for education and career paths is changing.-Career education should be accessible to all students, regardless of background.-Innovative thinking is necessary for the future of education.——————-Helpful Links:Mike Parry, Grant Career Center: https://www.grantcareer.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

When we’ve reached the pinnacle, are we necessarily done? Or is it ok to take another leap, take on another challenge, and work to deliver excellence again? Is it ok? I think for life’s successful individuals, it’s not just OK. It’s a way of life.  When life calls, we need to be prepared to answer the call. There is a reason, and that may just be your purpose.  In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies talks with Dr. Jon Parrish Peede, the president of Ashland University. They discuss the importance of purpose in leadership, the challenges faced in higher education, and the role of community in fostering character in students. Jon shares his journey to Ashland, the calling he felt to lead, and the financial pressures that universities face today. He also touches on his service to the United States government through appointments of the Bush, Obama, and Trump administrations, and talks about the need for accountability in government funding.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in upstate New York and in Jacksonville, FloridaTakeaways-Higher education plays a crucial role in community development.-A calling in leadership can come unexpectedly.-Fear and anxiety are common in leadership roles.-Life’s calling is intended to help us to be all that we can be-The landscape of higher education is changing rapidly.-Ashland University aims to create a unique identity that welcomes diverse perspectives.——————-Helpful Links:Jon Parrish Peede, Ashland University: https://www.ashland.edu/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

We see the empty field, or the abandoned storefront, and perhaps we wonder…”What if?” Then, maybe we see a realtor’s sign in front of that same space, and perhaps we wonder…”Could I?” You see, every one of us dreams. Some of us make dreams come true.In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies welcomes Nick Kyriazis, the developer of Market 42 in Brunswick, Ohio. They discuss the vision behind Market 42, a unique dining destination featuring a variety of restaurants and vendors. Nick shares the challenges he faced in building the project, the importance of maintaining a strong mission, and the support he received from the community. The conversation highlights the significance of purpose in overcoming obstacles and the excitement surrounding the upcoming opening of Market 42.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio and in Jacksonville, FloridaTakeaways-Purpose drives us to overcome pressures in business.-Building something from scratch requires vision and determination.-Choosing the right mix of partners, purposefully is crucial for success.-Compromises are sometimes necessary, but mission alignment is key.-Culture within a business is essential for delivering quality service.-Community support can significantly impact project success.-Future growth and expansion are part of the long-term vision.-Persistence is vital in the face of challenges.-Success is about making dreams a reality, not just dreaming.——————-Helpful Links:Nick Kyriazis, Market 42: https://themarket42.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

When you see a product on the store shelves, do you ever think about what it took to make that happen? Do you think about the family behind the business and the challenges they’ve overcome together. Do you think about the future in front of the business and what it will take to keep that product in demand? Or do you simply chalk it up to “overnight success” and move on with your day?  In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies welcomes Lena Wilson, founder and CEO of Uncle Crunch, a company specializing in freeze-dried treats. Uncle Crunch is experiencing skyrocketing success. But that growth comes with its own unique challenges and pressure.  Lena shares her journey from being laid off to starting her own business, emphasizing the importance of purpose, community, and resilience. The conversation explores the challenges of rapid growth, the significance of networking, and the role of family in her entrepreneurial journey. There’s much more to know about most businesses that achieve seemingly “overnight” rapid success. Lena’s story serves as an inspiration for aspiring entrepreneurs, highlighting the value of learning from failures and staying true to one's purpose…under pressure.  Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio and in Jacksonville, FloridaTakeaways-Purpose and family drives Lena's entrepreneurial journey.-Family involvement is key to Uncle Crunch's success.-Navigating regulations is crucial for food businesses.-Growth requires careful financial planning.-Networking has opened doors for Lena.-Community support is vital for local businesses.-Lena’s kids inspire her to work hard.-Learning from failures is essential for growth.-Staying local is important for Lena's vision.-Future plans include expanding product lines for pets.——————-Helpful Links:Lena Wilson, Uncle Crunch: https://www.unclecrunch.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

There’s a lot of money out there in the broadcasting world, maybe a little bit of fame to chase. There are easier ways to spend your days, perhaps than others. It is true, that doing the right thing isn’t always the easy thing.  Yet, those who do their work on purpose, believing in a higher calling and a larger responsibility, rarely choose the easy road.  There is nothing easy about non-profit, listener-funded Christian radio. That’s why it’s so important. In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies welcomes Bill Montgomery, the president and CEO of River Radio, a network of Christian radio stations to the program. They discuss the evolution of radio, the mission of River Radio, and the importance of community engagement and listener support. Bill shares insights into the challenges faced by non-profit Christian radio, the impact of music on listeners' lives, and the future of radio in a digital age. The conversation emphasizes the significance of supporting local Christian radio as a vital resource for communities.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio and in Jacksonville, FloridaTakeaways-River Radio has grown to 15 stations, focusing on local engagement.-Listener support is crucial for non-profit radio stations.-Maintaining a local presence is essential for community connection.-Challenges include economic pressures affecting listener donations.-Music can profoundly impact listeners during difficult times.-Radio must adapt to compete with digital platforms.-Building strong relationships with advertisers is key to sustainability.-Community events and engagement are vital for listener connection.-Supporting local Christian radio helps maintain its presence in communities.-Purpose Under Pressure aims to motivate and inspire business leaders.——————-Helpful Links:Bill Montgomery, President/CEO of The River Radio Ministries: https://riverradio.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/

The overwhelming purpose stated by guests on this show is a desire to help people. It’s the stated purpose in almost every show, of almost every guest. But that looks different for each of us. Sometimes, we see one way to help others, and we think that is the only way. If we aren’t helping in that direction, well, are we helping? That was the pressure that rose when Debbie Boehmke found herself in a role helping small business owners succeed. On Purpose!In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies discusses the challenges and triumphs of small businesses with Debbie Boehmke, President of the Northern Medina County Chamber Alliance.They explore the importance of community support, networking, and the unique programs designed to help small businesses thrive amidst economic pressures. Debbie shares her journey from advocating for individuals in need to supporting local businesses, emphasizing the need for mentorship and business education. The conversation highlights the significance of connection and collaboration in fostering a vibrant business community.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and organizations nationwide with sales training and business development services. Sandler by the Ruby Group is located in Akron and Columbus, Ohio and in Jacksonville Florida.  Takeaways-The Purpose Under Pressure podcast focuses on overcoming obstacles in business.-Networking is essential for business growth and support.-Chamber of Commerce organizations serve as a welcoming community for businesses.-Small businesses often struggle with operational knowledge.-Marketing and awareness are critical for business success.-The Business Builders Program aims to educate and empower small businesses.-Community support can lead to long-term business success.-Mentorship is vital for new business owners.-Connection among businesses fosters a supportive environment.————————————-Helpful Links:Debbie Boehmke, Northern Medina County Chamber Alliance: https://nmccalliance.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Bryan Media Strategies: https://www.bryanmediastrategies.com/

Freedom. It’s what entrepreneurs want, right? To do their own thing, on their own mission, with their own purpose. But freedom has its price. Less time. Tight cash flow. Circumstances beyond control. Nobody said freedom is easy. But it’s the driving force that brings entrepreneurs to do whatever it takes to get it. And to do it again and again. In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies interviews Jessica Cliff, an entrepreneur who has successfully navigated owning and operating multiple business ventures, including Brooklyn Kung Fu and Matteo's Italian restaurant. Jessica shares her journey of starting from scratch, overcoming challenges during the COVID-19 pandemic when doors were closing everywhere and cash flow was at an all time low, and the importance of community support. She discusses balancing family life with competitive sports and offers valuable advice for aspiring entrepreneurs.Purpose Under Pressure if brought to you in partnership with Sandler by the Ruby Group, serving sales professionals with sales and business development strategies and training from the locations in Akron and Columbus, Ohio and Jacksonville Florida.Takeaways-Starting a business with nothing gives you the chance to build it into a thriving community. But you have to go for it!-COVID-19 presented significant challenges, but community support helped them survive.-Jessica’s husband drove for Uber Eats to help pay the bills during tough times.-The reopening of their business saw a surge in demand as restrictions lifted.-Building a strong community is essential for business success.-Jessica emphasizes the importance of going all in on entrepreneurial ventures.-Balancing family life and competitive sports requires a tight schedule and teamwork.-Future plans include expanding their businesses and enhancing community engagement. Helpful Links: Jessica Cliff, Brooklyn Kung Fu and Matteos Italian Restaurant: https://kungfuacademywest.com/about/ and https://www.matteoscleveland.com/Bryan Lefelhoc, Bryan Media Strategies: https://www.bryanmediastrategies.com/

If someone told you they wanted to be a Professional Wrestler, what would you say? Now, what do you really think? I'll leave that response to you. While you're figuring it out, check out this episode of the Purpose Under Pressure podcast. Dreams come true if we have the guts to go after them! Jason Sanders does...and he's living the dream as The One J Sun!In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies talks professional wrestling with Jason Sanders, a licensed attorney turned professional wrestler. They discuss Jason's dream of becoming a Pro Wrestler, and his journey of pursuing passion amidst life's pressures. Jason shares his experiences transitioning from a stable career in law to embracing his lifelong dream of wrestling, highlighting the challenges of mental health, family loss, and the importance of finding purpose. The conversation emphasizes the significance of overcoming societal expectations and personal fears to pursue one's true calling. Purpose Under Pressure is brought to you by Sandler by the Ruby Group, serving sales professionals nationwide from their locations in Akron and Columbus, Ohio and in Jacksonville Florida. Takeaways-Purpose drives us to overcome life's pressures.-Living your dream requires courage and commitment.-Success in one area doesn't guarantee fulfillment.-Mental health challenges can affect anyone, regardless of success.-Family support is crucial in pursuing passions.-Wrestling is a form of storytelling and integrity.-Life's pressures can lead to unexpected paths.-Finding purpose often involves embracing change.-Physical fitness can be a key to mental well-being.-It's never too late to pursue your dreams. Embrace opportunities as they come, even if they seem daunting.-Wrestling is not just a sport; it's an art form with various styles.-Finding your place in a competitive field requires persistence and adaptability.Helpful Links:Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Lefelhoc, Bryan Media Strategies: https://www.bryanmediastrategies.com/

If you think you've got it down, you probably do. But if you think you can't battle back, you're wrong. People who have been as low or lower than you have done it, and our guest this week is proof. In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies speaks with Chef Todd Whitman, the executive chef at Serenite Culinary Institute. Todd is a convicted felon who was addicted to drugs and falling fast. He turned it around.Bryan and Todd discuss Todd's journey from addiction to recovery, his role in a culinary school that serves individuals in recovery, and the importance of creating a supportive environment for personal growth. Todd shares insights on the mission of the Culinary Institute, the challenges faced by students, and the pursuit of excellence in both culinary arts and life. Todd emphasizes the significance of family, community, and helping others, as well as the pressures he faces in the culinary industry. He reflects on the lessons learned from his experiences and expresses gratitude for the opportunities he has today.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals nationwide from their Akron and Columbus, Ohio and Jacksonville Florida locations. Takeaways-Purpose Under Pressure focuses on overcoming life's hurdles.-Chef Todd Whitman leads a culinary school for those in recovery.-The Culinary Institute provides training and support for individuals with addiction histories.-Personal experiences shape the way Todd teaches and interacts with students.-Excellence in dining is a key goal at Serenite Culinary Institute.-The restaurant serves as a platform for community engagement and support.-Awards received by the restaurant reflect teamwork and dedication.-Food is a therapeutic outlet for Todd and his students.-Believing in yourself is crucial for success.-Life is about accountability for your actions.Helpful Links:Serenite Culinary Institute: https://sereniterestaurant.com/Bryan Media Strategies: https://www.bryanmediastrategies.com/

In this final episode of Season 6 of the Purpose Under Pressure podcast, host Bryan Lefelhoc, founder of Bryan Media Strategies, welcomes Katy Spicer, a Lieutenant Colonel in the Marine Reserves, a commercial litigation attorney, and an aspiring entrepreneur. She's also a Mom! Thus the Work/Life Balance focus for our show!Katy shares her journey of balancing motherhood, military service, and a legal career while pursuing her entrepreneurial dreams with her company, Athena. The conversation delves into the pressures of both military and legal professions, the challenges of work-life balance, and the importance of resilience and support systems. Katy emphasizes the need for young people to trust their instincts and work hard to achieve their goals, while also addressing gender expectations in family dynamics.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving Sales professionals and organization leaders nationwide from their locations in Akron and Columbus, Ohio and in Jacksonville, Florida. Takeaways:-The American dream is accessible through hard work and grit.-Resilience developed in the military translates to civilian life.-Work-life balance is a myth; it's about managing priorities.-Entrepreneurship requires intentional goal-setting and teamwork.-Katy's company, Athena, aims to support women-owned businesses.-Communication is key in managing competing priorities.-Trusting your gut is essential for personal and professional growth.-Young professionals should embrace discomfort as part of the journey.-Gender biases still exist, but younger generations are changing the narrative.------------Helpful Links: Katy Spicer: https://www.squirepattonboggs.com/en/professionals/s/spicer-katherineSandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Media Strategies: https://www.bryanmediastrategies.com/

In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, talks sales success and strategies with Doug Whittington, a partner at Sandler by the Ruby Group. They explore how Sandler Training methodologies have shaped Doug's approach to sales, emphasizing the significance of being a trusted advisor rather than a "typical" salesperson. Doug shares insights from his 36-year career at Goodyear, reflecting on the pressures of corporate life and the importance of focusing on relationships and daily behaviors to achieve long-term success. Since both the host and the guest have similar experiences, they talk about the transition from corporate to entrepreneurial pressures and the lessons learned along the way. In this conversation, Doug Whittington reflects on his career transition, the importance of mentorship, and how he defines success in his new role. Takeaways-Purpose drives our actions and decisions.-Sales training should focus on understanding clients.-Building relationships is key to sales success.-Daily behaviors lead to long-term results.-Corporate pressures can distract from true purpose.-Trusted advisor relationships yield better outcomes.-Sales methodologies can transform personal and professional life.-It's important to focus on leading indicators, not just results.-The right mindset can change sales dynamics.-Transitioning from corporate to entrepreneurial roles presents unique challenges. -Evolving customer relationships require a balance between corporate and customer-centric approaches.-Staying true to personal values is crucial in navigating corporate changes.-Finding a new path forward can be challenging but rewarding.-Success is defined by the impact on others and the relationships built.-Mentorship plays a vital role in professional growth and fulfillment.-Integrity and sincerity are essential in maintaining customer relationships.-Transitioning careers later in life can lead to new opportunities.-Business-to-business environments often provide the best fit for sales professionals.-Delivering value to clients is key to long-term success.-Sales professionals often face immense pressure but can find fulfillment in helping others.Helpful Links:Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Media Strategies: https://www.bryanmediastrategies.com/

In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder and owner of Bryan Media Strategies discusses the mission and impact of the Salvation Army Kroc Center in Ashland, Ohio, with Major Billy Francis and Dan Lawson. They explore the Kroc Center's role in providing essential services to the community, especially during the holiday season, and share heartwarming stories of individuals whose lives have been changed through their programs. The conversation also addresses the challenges faced by the center, including funding and outreach, and emphasizes the importance of community support and involvement.Takeaways-The Kroc Center operates under the mission to meet human needs without discrimination.-Community involvement was crucial in establishing the Kroc Center in Ashland.-The Kroc Center provides a variety of social services, including food assistance.-Many individuals who need help may not realize the services available to them.-Heartwarming stories highlight the impact of the Kroc Center on families during Christmas.-The Kroc Center collaborates with other charities to meet community needs.-Inflation poses a challenge for charitable donations and operational funding.-Volunteers play a vital role in the Kroc Center's operations and events.-The Kroc Center aims to raise awareness about its services to reach more people in need.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and organizations nationwide from the Akron and Columbus, Ohio and Jacksonville, Florida locations.--------------------Helpful Links: Salvation Army Kroc Center: https://easternusa.salvationarmy.org/ashland-kroc/home/Bryan Media Strategies: https://www.bryanmediastrategies.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/

In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, speaks with Ron Jones, a national account manager at Delavan Spray Technologies. Ron shares his journey of faith, identity crises, and the pressures of life that have shaped his purpose. He discusses the importance of finding meaning beyond career roles, the struggles of midlife, and how he overcame challenges to find new direction in his life. And he emphasizes the role of pressure in personal growth and the need for community support, while addressing the reality behind social media and societal pressures. The conversation highlights the importance of resilience and the continuous journey of self-discovery.Takeaways-Purpose drives us to get out of bed each day.-Faith is a central pillar in overcoming life's challenges.-Identity should not be tied solely to profession.-Pressure can shape and mold us into who we are meant to be.-It's important to find purpose beyond career roles.-Community support is vital during tough times.-Midlife can bring about identity crises and purpose reevaluation.-We often compare our struggles to others' highlights on social media.-Resilience is key to overcoming life's pressures.-Continuous self-discovery is a lifelong journey.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and organizations from their locations in Akron and Columbus Ohio, and in Jacksonville Florida.--------------Helpful Links:Delavan Tecnologies: https://delavan.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Media Strategies: https://www.bryanmediastrategies.com/

In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, speaks with Gerry Engelhart, a successful entrepreneur and founder of Automated Print and Promo. Gerry shares his journey from being an accountant to owning a printing business, discussing the challenges he faced, the importance of sales training, and how he navigated employee relationships. He emphasizes the significance of customer experience and the need for continuous learning in business. The conversation also touches on Jerry's recent ventures into e-commerce and product development, providing valuable insights for aspiring entrepreneurs.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and organizations nationwide from their Akron and Columbus, Ohio and Jacksonville, Florida locations.Takeaways-The transition from accountant to business owner is challenging but rewarding.-Sales training is crucial for business success.-Building strong relationships with employees fosters loyalty and retention.-Customer experience is paramount in business.-Continuous learning is essential for growth and adaptation.-Automation can streamline business operations and improve efficiency.-Acquisitions can significantly boost business growth.-Empowering employees leads to a more productive work environment.-Mentorship and asking for help are vital in overcoming challenges.-A personal approach in business can create a family-like atmosphere. Helpful Links:Automated Print and Promo: https://www.automatedprintandpromo.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Media Strategies: https://www.bryanmediastrategies.com/

In this episode of Purpose Under Pressure, host Bryan Lefelhoc, owner of Bryan Media Strategies, engages with John Liebler, founder of RSC Insights, who shares his unique perspective on business growth, motivation, and the challenges faced by entrepreneurs. John discusses his self-identified role as a "Swiss Army Knife of Business", emphasizing the importance of purpose and the drive to help others. The conversation delves into overcoming difficult business challenges, the significance of learning from failures, and how pressure can be a catalyst for success. John, an "adrenaline junkie with a fear of heights" also reflects on his personal journey, the importance of adaptability, and the future hurdles businesses may face in an ever-evolving landscape.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and organizations nationwide from their Akron and Columbus, Ohio and Jacksonville, Florida locations.Takeaways-Fear can be a strong motivator for success.-Helping others is a core driving force.-Learning from failures is crucial for growth.-Pressure can enhance performance and creativity.-Adaptability is key in a changing business environment.-Building relationships is essential for success.-Curiosity leads to better problem-solving.-Effective time management is critical for business owners.-Self-reflection helps in personal and professional development.Helpful Links:RSC insights: https://rscinsights.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Media Strategies: https://www.bryanmediastrategies.com/

In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies talks with Scott Donley and Phil Garrett from Good Deed Entertainment as they prepare to go live with the launch of their new streaming service, Cranked Up TV. There is pressure when it comes to going toe to toe with the big boys in the streaming industry. Scott and Phil are up to the challenge, with purpose of their own to make a difference for their horror fans.They explore the importance of communication with filmmakers, the need for independent films to find a platform, and the unique approach they are taking to cater to horror fans. The conversation highlights the pressures of starting a new venture in a competitive market and the commitment to creating quality content while supporting independent filmmakers.Purpose Under Pressure if brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and organizations nationwide from their Akron and Columbus, Ohio and Jacksonville, Florida locations. Takeaways-Good Deed Entertainment was founded to improve film distribution for independents.-Communication with filmmakers is crucial for successful distribution.-The horror genre is a focus for Cranked Up TV due to its popularity.-Independent filmmakers struggle to find platforms for their films.-Cranked Up TV aims to provide a niche for horror content.-Marketing and awareness are key challenges for new streaming services.-The film industry is evolving with the rise of independent creators.-Quality content is prioritized even with lower budgets.-Failure is not an option; thorough research and hard work are essential.Helpful Links:CrankedUp TV: https://www.crankeduptv.com/Good Deed Entertainment: https://gooddeedentertainment.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Media Strategies: https://www.bryanmediastrategies.com/

In this episode of the Purpose Under Pressure podcast, host Bryan Lefelhoc, founder of Bryan Media Strategies engages with Stacy Schiemann, the Executive Director of the United Way of Ashland County. They discuss the pressures and challenges faced by nonprofit organizations in fundraising and community support. Stacy shares insights on the importance of individualized care, the long-term impact of social services, and the dynamics of community giving. The conversation highlights the need for kindness and understanding in addressing community needs, especially in the face of economic challenges. Listeners are encouraged to get involved and support their local United Way.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving Sales Professionals and Organizations nationwide from their Akron and Columbus, Ohio and Jacksonville, Florida locations.Takeaways-The United Way plays a crucial role in community support.-Fundraising pressures are significant for small communities.-Social services require a long-term commitment to see change.-Individualized care is essential in social services.-Labels can hinder understanding of community dynamics.-Fundraising is a continuous effort, not a one-time event.-Inflation impacts the middle class and community needs.-Collective giving empowers individuals and families.-Community involvement is vital for the success of local organizations.Helpful Links:United Way of Ashland County: https://www.uwashlandoh.org/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Media Strategies: https://www.bryanmediastrategies.com/

In this episode of Purpose Under Pressure, host Bryan Lefelhoc of Bryan Media Strategies speaks with Monica Grays, a dedicated teacher and founder of the Second Semester Consignment Shop in Cleveland, Ohio.Monica shares her journey in education, and the challenges teachers face as they work to do their difficult but important jobs. The key outcome of her efforts how her consignment shop helps provide affordable educational resources for teachers and families...and most importantly, why she is risking it all to make the store successful and a reality The conversation highlights the importance of community support, the unique business model of the consignment shop, and Monica's passion for helping others succeed in their educational endeavors.The Purpose Under Pressure Podcast is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and organizations across the country from their Akron and Columbus Ohio, and Jacksonville Florida locations. Takeaways-The Second Semester Consignment Shop was born out of a need for affordable educational resources.-Monica's shop serves both teachers and homeschooling families.-The consignment model focuses on educational items, not just clothing.-Monica emphasizes the importance of community and support for teachers.-COVID-19 presented significant challenges for the consignment shop.-Monica plans to expand her services with a mobile unit.-The shop is a platform for local teachers to sell their items.-Monica's passion for helping others drives her work. Helpful Links"Second Semester Consignment Shop: https://www.2ndsemestershop.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Media Strategies: https://www.bryanmediastrategies.com/

In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies discusses the critical role of AEDs in saving lives with David Fritzsche, founder of SaveHeart by Heart Nation. They explore the challenges of placing AEDs in public spaces, the regulatory landscape, and the entrepreneurial pressures faced by David in his mission to increase awareness and accessibility of these life-saving devices. The conversation highlights real-life impacts of AEDs, future innovations, and the importance of community involvement in addressing sudden cardiac arrest.The Purpose Under Pressure Podcast is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and organizations from their Akron and Columbus, Ohio and Jacksonville, Florida locations. Takeaways-AEDs are crucial in saving lives during sudden cardiac arrests.-Sudden cardiac arrest affects nearly 400,000 Americans annually.-The survival rate for cardiac arrest remains low despite increased AED placement.-Regulations for AEDs vary significantly across states and regions.-Community awareness and advocacy are essential for increasing AED accessibility.-Entrepreneurship comes with unique pressures, especially in life-saving industries.-Real-life stories highlight the impact of AEDs in emergencies.-Future innovations include solar-powered AED cabinets for remote areas.-Save Heart by Heart Nation positions itself as a resource for communities. Helpful Links:SaveHeart by Heart Nation: https://www.saveheart.life/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Media Strategies: https://www.bryanmediastrategies.com/

In this episode of Purpose Under Pressure, host Bryan Lefelhoc of Bryan Media Strategies talk with Dr. Chad Burton, an emergency physician turned healthcare consultant, to discuss the complexities of the American healthcare system. They explore the challenges patients face in understanding emergencies, the need for proactive healthcare solutions, and the importance of addressing life regrets. Dr. Burton shares his vision for Mavin Growth, a company aimed at empowering individuals to take charge of their health before crises arise, emphasizing the need for a paradigm shift in how healthcare is approached.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales organizations with excellence from their locations in Akron and Columbus Ohio, and in Jacksonville Florida.Takeaways-Healthcare is complex and often misunderstood.-Emergency medicine provides a unique perspective on patient care.-Patients often arrive at the ER due to a lack of understanding of their health needs.-Mavin Growth aims to empower individuals through proactive health management.-Life regrets often surface during end-of-life conversations.-Preventive care can reduce overall healthcare costs.-Healthcare providers should engage in meaningful conversations with patients.-Understanding patient goals is crucial for effective care.-The healthcare system needs to prioritize preventive measures.-Change in healthcare is overdue and necessary.Helpful Links: Mavin Growth: https://mavingrowth.com/Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Bryan Media Strategies: https://www.bryanmediastrategies.com/

In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies talks with Tristan Griffin, founder of Farming with Friends, a nonprofit community farm dedicated to employing individuals with disabilities. Tristan shares his journey from law school to coaching and eventually to establishing a farm that emphasizes regenerative farming, community engagement, and purpose-driven work. The conversation explores the pressures and challenges of starting a nonprofit, the importance of aligning personal values with professional endeavors, and the profound lessons learned from working with the disability community. Tristan emphasizes the significance of viewing roadblocks as clues for growth and the need for relaxation amidst striving for success. You're right if you recognize that is the definition of purpose, under pressure. Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals nationwide from their Akron and Columbus Ohio, and Jacksonville Florida locations. Helpful Links: Sandler by the Ruby Group: https://go.sandler.com/therubygroup/Farming With Friends: https://www.farmingwithfriends.org/Bryan Media Strategies: https://www.bryanmediastrategies.com/Takeaways-Purpose often emerges from pressure and challenges.-Aligning personal values with professional goals is crucial.-Community engagement can lead to unexpected success.-Roadblocks can serve as valuable clues for direction.-Relaxation and peace are essential for long-term success.-Working with individuals with disabilities offers profound insights.-Creating a loving environment can transform lives.-Striving for success should not come at the cost of well-being.-The journey to purpose is often nonlinear and unexpected.-Building a family-centered life can enhance personal fulfillment.

This is Episode #1 of Season 6 of the Purpose Under Pressure Podcast! In this episode of Purpose Under Pressure, host Bryan Lefelhoc of Bryan Media Strategies speaks with Sharon Johnson, the owner of Natural Soap Lab and founder of the charity Never Give Up, Never Quit. Here's the deal. We don't know what people are going through when we come up on them. What we do then, and why, can mean the difference between life and death. Sharon Johnson did the right thing, for the right reason, and that has led to her life of purpose to make it happen on purpose for others.Sharon shares her inspiring journey from a troubled childhood and homelessness to becoming a beacon of hope through random acts of kindness. The conversation delves into the importance of purpose, resilience, and the transformative power of giving. Sharon emphasizes that her mission is to spread hope and kindness, using her experiences to uplift others and create a supportive community.Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations with excellence from their Akron and Columbus Ohio, and Jacksonville Florida locations. Takeaways-Purpose is about giving and serving others.-Overcoming adversity often requires a shift in mindset.-Random acts of kindness can have profound impacts on people's lives.-Forgiveness is essential for personal healing and growth.-Finding your purpose can help you leverage your pain for good.-Community support is vital in overcoming personal struggles.-Your past does not define your future; you can change your narrative.-Faith and spirituality can provide strength during tough times.-It's important to stay open to the ways in which help can come.-Living with purpose can lead to unexpected opportunities and fulfillment.

Yes, "life" comes first. But what does that even mean? Life balance requires equal, superhuman effort to keep both sides working. Family can’t take a backseat to work. And your work can’t suffer from inattention.It’s a real problem that too many brush aside as impossible to accomplish. That’s why I’m proud to introduce you to Aaron and Aubrey Bates. Aaron is a Certified Financial Planner and Principle with Whitcomb and Hess, and Aubrey is owner at Rise Studios. They are raising a family, and excelling at work. You might be too, or you might be falling short. Either way, I think you’ll find something in common with these two.  The Purpose Under Pressure Podcast is a Bryan Media Strategies production and is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals across the country from their offices in Akron and Columbus Ohio, and in Jacksonville Florida.  SummaryIn this episode of Purpose Under Pressure Aaron and Aubrey Bates, talk about building business, being husband and wife, and raising three children. They discuss the challenges of balancing work and family life, the pressures that come along with it, and what they’ve done to overcome those pressures, on purpose. The couple shares their shared purpose of being a joy to each other and a blessing to others, and how they strive to integrate work and family rather than separate them. They also talk about the importance of setting healthy boundaries and being present in each role. TakeawaysBalancing work and family life is a constant adjustment and integration of both roles.Setting healthy boundaries is important to maintain work-life balance.Being present and intentional in each role is key to success.Work-life balance is about weaving together different aspects of life rather than separating them.Integration allows for flexibility and the ability to be fully present in each role.

Running live television is expensive, challenging, and stressful. That’s why fewer and fewer outlets are doing it. Enter Mackenzie Rossero, of New Day Cleveland at Fox 8 in Cleveland. She’s helping put together a two-hour live show, with live guests, with a live clock, every day in one of this country's most storied local broadcasting cities.Let’s take a peak behind the scenes at what it takes to make every day a New Day in Cleveland. It’s all here on the Purpose Under Pressure Podcast, brought to you in partnership with Sandler by the Ruby Group, serving sales professionals across the nation from their offices in Akron and Columbus Ohio, and in Jacksonville Florida.Show Summary: Mackenzie Rossero, a producer at New Day Cleveland, discusses the challenges and rewards of producing a live television show every day. The show focuses on promoting local businesses and giving back to the community. She shares the behind-the-scenes process of planning and coordinating segments, dealing with last-minute changes, and keeping the show running smoothly. She emphasizes the importance of telling impactful stories and connecting with the audience. Despite the pressure and the constant need for fresh content, Mackenzie remains passionate about her job and the opportunity to support local businesses.Takeaways-Producing a live television show every day is challenging but rewarding, especially when it involves promoting local businesses and giving back to the community.-The role of a producer includes planning and coordinating segments, dealing with last-minute changes, and ensuring the show runs smoothly.-Telling impactful stories and connecting with the audience is a priority for the show.-Despite the pressure and the need for fresh content, producers remain passionate about their job and the opportunity to support local businesses.Purpose Under Pressure is a Bryan Media Strategies production