Profit by Design

Mike is back with us on the show again! For Mike and Dr. Sabrina, success in business, in your personal life, and with your goals, is all about small wins. So in today's episode, Mike and Dr. Sabrina are talking about getting unstuck and creating big wins with small steps. They are also talking about planning for profit for 2019. Mike shares a roadmap to plan for profit and explain how to build it into your business. Many of us are inspired to implement changes in our business at the beginning of January. However, by the time that February comes around, we can be so caught up in the rat race again that all our good intentions are left by the wayside. So today Mike and Dr. Sabrina are discussing how to not feel guilty (or overwhelmed) about not acting on the plans that you made at the beginning of the year. They explain how you can take a few steps back, realign your goals, focus on the small wins, and then take baby steps forward, to achieve the kind of success you'd really like to have in your business. They conclude with offering their own definition of breaking even. Show Highlights: How is a successful entrepreneur like a good Valentine? Taking baby steps towards your goal. We can't just put everything in our business off until the end of the year and hope that it all washes out well. Creating big wins with small steps. Mike urges you to create a list of all the things you really know you need to work on. Establishing a schedule for achieving the small wins. Dr. Sabrina gives some of the fundamentals behind achieving small wins. How to move along and get unstuck. Thinking back about your success over the past year, to create success going forward in the next year. Thinking about the one big thing that you can do right now that will make everything else easier and better. How to deal with feeling overwhelmed with all you have to do. Make a plan for the way that your business will be profitable and take care of your lifestyle. Establishing the break-even for your business. Creating a break-even that allows your business to thrive. Look at your numbers and then face the reality of where you really want to be. Taking the level of risk you bare into account when setting prices. Are you planning for debt, or are you planning to thrive? It's never too late to start establishing your goals. Links: Profit by Design Podcast: www.profitbydesignpodcast.com Profit by Design Facebook group Email: [email protected] Apply at www.profitgift.com to be selected for a profit audit of your business. Dr. Sabrina's Four-Week Vacation Jump Start Video Guide: www.drsabrinastarling.com/jumpstart Resources: Recommended books: The One Thing by Gary W. Keller and Jay Papasan Good To Great by Jim Collins Mentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

On today's Profit by Design, you're going to get some great ideas that are really going to get your wheels turning. Dr. Sabrina will be talking to Tom Antion, an internet multi-millionaire who has never had a job. He has been a professional speaker and entertainer since 1988. Tom has a really outrageous hiring method that takes guts to implement. Dr. Sabrina verifies, however, that it's a good method to use, and that it will work. Tom is the founder of The Great Internet Marketing Retreat Center, the only licensed, dedicated internet marketing school in the country, with the only facility of its kind in the world. People come from all over the world to study internet marketing there, in the lap of luxury. Tom also has a new podcast, called Screw The Commute, where he teaches people how they could live pretty much two for the price of one, if they didn't have to sit in their car on the way to work, making other people rich. Show Highlights: Tom talks about his documentary that will soon be coming out. Tom talks about how he worked as a freelance charter pilot, made and lost a lot of money, and how he's been in gun-fights, knife-fights and even had a biker gang after him! Tom shares the one life-lesson that he has carried forward. How Tom got his outrageous idea for an entertainment company, Prank Masters. Tom explains how he got back up, kept humor around him, and started all over again when things fell down for him. Tom talks about how he got into the speaking business. Tom had to learn how to become a great, professional public speaker. Tom realized that if you try to be excellent at something yourself, people will notice and they will often ask you to teach them. Tom used what his Dad had taught him about being excellent when the commercial internet came along, around 1994. For Tom, the overriding principle is to be really excellent at what you do so that other people will ask you to teach them how to do it. This is how he got to be a big internet guru. Although it's good to have long-term dreams, you have to do the step-by-step and your emphasis will change over time. Some tips for keeping up with the constantly changing internet, for the online portions of your business. Tom discusses the ins and outs of his outrageous, street-smart hiring process. Why it's best to pay young people for the job, rather than by the hour. Tom explains how to place a hiring ad his way. Tom's ads are unprofessional, yet they really work. Tom's hiring process will help you to filter the wrong people out and speak to the right people. Dr. Sabrina's book, How To Hire The Best, ifeatures interviews with real-life entrepreneurs about their hiring practices. Tom gives his thoughts, as an entrepreneur, about what he has learned about being intentional and he also explains how he designed his business and how he runs it. You can keep your costs low by learning and doing as much as possible yourself. Only delegate once you know what you're doing. How to make your hobby legitimately tax-deductible. Tom discusses what inspired him to start his podcast and he gives some of the topics that he gets into. Tom gives some great tips from the training he does on how to do a $50, 000 video production for pennies on the dollar. Tom talks about his e-book on how to automate your business. It contains all the techniques he uses to work more efficiently and be highly responsive to customers. He normally charges $27 for the book, and is giving it to our listeners. Tom explains how you can use Shortkeys.com (www.shortkeys.com) for a PC and Keyboard Maestro (www.keyboardmaestro.com) for a Mac to save yourself millions of keystrokes and to provide lightning-fast customer service. Resources: Get Tom’s e-book How to Automate Your Business ($27 value) free at https://www.ScrewTheCommute.com/profitbydesign Profit by Design Podcast: www.profitbydesignpodcast.com Profit by Design Facebook group Email: [email protected] Apply at www.profitgift.com to be selected for a profit audit of your business. Dr. Sabrina's Four-Week Vacation Jump Start Video Guide: www.drsabrinastarling.com/jumpstart A link to get to Screw The Commute Podcast/Profit by Design Podcast and to get access to Tom's free e-book: Tom's website: www.antion.com Shortkeys.com: www.shortkeys.com Keyboard Maestro: www.keyboardmaestro.com Mentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

How do you select a business coach? This is a great question for all business owners! It is not an easy task but there are best practices and things to look out for in choosing the right coach. Once you find the right coach, it’s important to understand what they will do for your business. Back from a 4-week vacation, our host Dr. Sabrina joins us today to discuss what you absolutely need to be aware of in the coaching industry. We will also hear how to be a great client when you have a business coach. Having an ongoing coach is very important as they can help you with overcome your worst tendencies. Listen in today and discover the difference between mentors, coaches, and consultants. Show Highlights: Difference between a mentor, coach and consultant and their definitions What we want to avoid with business, blind spots An analogy Dr. Sabrina shares with her trainees Something Dr. Sabrina personally struggles with Programs and systems and why they are important when you choose a coach Always look at the list of clients and see if they resemble your business Check that coaches have specific results ICF and gold standard in coaching What goes into being a great coaching client The Pumpkin Plan – listen to episode 6 if you have not yet Dr. Sabrina is master certified with a system, Profit first How to hire the best system program Feedback Dr. Sabrina received from a survey of frustrating coach stories A thing Dr. Sabrina has struggled with in the last year What makes coaching effective What does it mean to be coachable Resources Check out the conversation between Mike and Dr. Sabrina that 95% of entrepreneurs never have at the Profit by Design website. Profit by Design Podcast Website Profit by Design Facebook group Email: Dr. [email protected] Sponsors: Tap the Potential Leadership Bootcamp Program Tap the Potential website Contractor Business Solutions - Small Business Consulting Group Website Tap the Potential Application to win a spot of 5!Mentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

Today Dr. Sabrina is answering a question from Heidi Adams, one of our listeners in rural Wyoming. Heidi’s business has been growing faster than she expected and she needs a process for hiring. Heidi is not alone! In fact, most small business owners typically don't have a system for hiring. So when it's time to hire someone, you write a quick job description, think of some interview questions and hope the right person shows up. Usually they don’t! On the show today, Dr. Sabrina shares a system for attracting A-Players AND a system for hiring that will ensures you hire A-players and not just warm bodies! Show Highlights: Clarify your immutable laws or your core values because those drive the culture of your business. The first few team members you hire are going to be key to the culture of your business. Dr. Sabrina goes in-depth into figuring out your immutable laws in her free masterclass, which is available at www.howtohirethebest.com A quick way pointer to your core values, which will lead you to discover your immutable laws. There are two systems that you will need to put in place in your business- the first is an employee attraction system, and the second is a system for hiring. What you need to think about to attract the best employees to your business. Identifying what you really need the person to do for you. You're looking for someone with the personality traits to be successful in the required role, with core values that align with your own. How being in a rural area becomes an advantage for attracting A-players to a team. A-players hang together. Describing the specific kind of person you're looking for. A-players aren't usually looking for work. Places to start networking when looking for A-players. You need to think one or two years ahead, in the hiring process for your business, so Dr. Sabrina gives Heidi some tips for doing this. It's wise today, with employment rates so low, to make it easy for people to apply to your business, and then to put filters in place. The threat of a reference check should be one of the first filters that are put in place. How the threat of a reference check can help you, as a future employer. Dr. Sabrina recommends the book Who by Geoff Smart and Randy Street, for a robust, laid-out interview processes. The interview process, as outlined in the book, Who. Some questions to ask in the screening interview. You're looking for patterns in the interview process. The Topgrading interview is more in-depth than the screening interview. It's ideal to have someone to interview with you for this one, to watch for the non-verbal signals while you ask the questions. You can also confer together, after the interview. The value and power of taking interviewees back in time during an interview. You want people on your team who are coachable. Doing the reference checks. Some things to listen for during an interview. The scorecard is really key in the hiring process. Why Dr. Sabrina recommends laying out your whole interview process ahead of time. Some important things to bear in mind, and to do, when making an offer to an A-player. Resources: Profit by Design Podcast: www.profitbydesignpodcast.com Profit by Design Facebook group Email: [email protected] www.profitgift.com Apply at www.profitgift.com to be 1 of the 5 business owners Dr. Sabrina works with in 2019 to triple profit, identify your business Sweet Spot, and put the team and systems in place so you can take a 4 Week Vacation. www.drsabrinastarling.com/jumpstart For Dr. Sabrina's free masterclass go to www.howtohirethebest.com Books mentioned: Topgrading by Brad Smart and Geoff Smart Who by Geoff Smart and Randy Street Mentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

The guest on today's episode of the Profit by Design is Dr. Christine Allen, a Workplace Psychologist and Executive Coach. Dr. Chris and Dr. Sabrina discuss what small business owners need to know about using psychological assessments effectively in the hiring process. When used properly, psychological assessments dramatically increase chances of hiring right. Yet, there are pitfalls that come up with psychological testing that small business owners should be aware of. Dr. Christine Allen is a board-certified coach, a distinguished fellow of the New York State Psychological Association, past president of the New York State Psychological Association-Division for Organizational Consulting and Work Psychology, and she's co-chair of the Leadership Institute for the New York State Psychological Association. She's also an official member of the Forbes Coaches Council. Dr. Allen has been providing executive coaching, team building, talent selection and assessment, and other training to senior leaders since 2009. As a result of Dr. Allen's twenty years of experience as a clinical psychologist, she's is an excellent listener and she quickly grasps the underlying issues with which individuals and teams struggle. As a licensed psychologist, she is particularly skilled in using assessments for hiring and selection. Show Highlights: Dr. Chris shares some of her background with us and she talks about how she came to be working with personality assessments. Why Dr. Chris chose to work in the area that she does. What a 'bad hire', using the traditional hiring process without the use of assessments, could end up costing you in the long term. According to the Harvard Business Review, 80% of employee turnover is caused by bad hires. The leading cause of failure for executives and leaders is a poor cultural fit in the organization and personality problems like selfishness and narcissism. Destructive personality traits that could come up with people in leadership roles. Some of the ways that narcissists tend to behave when placed in leadership positions. The benefits of using psychological assessments during the hiring process. Using psychological assessments in combination with the strategies of a recruiting process can add about 40% to your odds of hiring the right person. The assessments that Dr. Chris’ organization has to offer can do a lot more than just screening someone during the hiring process. They can provide essential information that allows for the ongoing development of the individual throughout their life with the organization. These assessments supply valuable information that allow employees to be more effective, productive, and successful in the workplace. The most effective way to use assessments in the hiring process. Some common mistakes that business owners tend to make with assessments. Dr. Chris prefers to use a few tools that look at both emotional intelligence and personality. Looking for people's patterns when doing their assessments. The different kinds of pre-hire and post-hire assessment tools. How personality makes a difference in job performance. Checking the validity of the personality assessment you intend to use. Some of the assessments and tools that Dr. Chris recommends that are normative, EEOC compliant, and should be used pre-hire. Looking at people's values and what they want to get out of work, to ensure that they will be happy and a good fit for the workplace culture. Dr. Chris explains how business owners can find the right consultant to assist them with the personality assessment process. The way that interviews work, with the support of a consultant. Paradigm Personality Labs have consultants all around the world who are certified in The Workplace Big Five. Dr. Chris talks about what you will find in her newsletter. Resources: Profit by Design Podcast: www.profitbydesignpodcast.com Profit by Design Facebook group Email: [email protected] www.profitgift.com Apply at www.profitgift.com to be 1 of the 5 business owners Dr. Sabrina works with in 2019 to triple profit, identify your business Sweet Spot, and put the team and systems in place so you can take a 4 Week Vacation. www.profitgift.com Dr. Sabrina’s Roadmap to Creating A Highly Profitable Great Place To Work: www.TapThePotential.com/Roadmap Dr. Sabrina's Four-Week Vacation Jump Start Video Guide: www.drsabrinastarling.com/jumpstart Dr. Chris’ links: Email: [email protected] Website: www.insightbusinessworks.com _ You can sign up to get her newsletter here too. Christine's recommended assessments that are normative, EEOC compliant, and should be used pre-hire: - Hogan Workplace Big Five and The Hogan Values Assessment - Paradigm Personality Labs - The Emotional Quotient Inventory (EQI 2.0) - Daniel Goleman's tool (ESBI) - The CPI 260 (A coaching report for leaders) Books: The Leadership Challenge and The Leadership Practices Inventory by Kouzes and PosnerMentioned in this episode:Jumpstart Your Bu

Dr. Sabrina is getting ready to leave for her 4 Week Vacation! She's been preparing since early March, and systemizing her business to run without her for the next four weeks. This means that her it will have to go through a complete business cycle without her being around. In today's episode, Dr. Sabrina shares the things she learned while getting her business ready for her to confidently take her 4 Week Vacation. Quite a number of Dr. Sabrina's clients are actively working on taking a 4 Week Vacation in response to the 4 Week Vacation Challenge she issued at her retreat back in March. Dr. Sabrina is writing a book, The 4 Week Vacation, and documenting their experiences, from the time they commit to taking the 4 Week Vacation, to the time they made it happen. So today, on the show, Dr. Sabrina will also be talking to us about what she has been learning from these business owners. Show highlights: The most important thing about a 4 Week Vacation. A little question in the back of her head that has helped Dr. Sabrina to get more systems and training in place than she would have had, had she not committed to taking a 4 Week Vacation. A whole different way of thinking about how things get done in the business. We are all about creating sustainable businesses. Dr. Sabrina is automating her pipeline system. Her business is in a much stronger place at the end of 2018 than it was at the beginning of 2018. There are two coaches training to facilitate groups in her absence. The thoughtful way in which Dr. Sabrina picked her 4 Week Vacation dates. Dr. Sabrina chose not to go away during the height of a busy season. How you can set up and run "vacation tests". Dr. Sabrina is a strong believer that we all need the space to turn things off for a while and relax and unwind. So Dr. Sabrina and the team will not be available between Christmas and New Year. Dr. Sabrina intends doing a six-week vacation later in the year! 4 Week Vacations don't always go perfectly. What Dr. Sabrina intends doing on her 4 Week Vacation. It's important to look at how things are set up for the team for when you're away, to avoid the possibility of causing anyone stress. How to know your business is ready for you to start working on a 4 Week Vacation. Some things that are critical for you to put in place for your business to be able to sustain a 4 Week Vacation. A tool called Our Roadmap to Creating A Highly Profitable Great Place To Work. Why you have to have a clear 'sweet spot' in your business. Putting systems in place to support your sweet spot is very important. Putting a full implementation of a full Profit First system will indicate that your business is ready for you to take a four-week vacation. How to select the best members for your team. You need to delegate decision making to your team members to build your confidence in them, and theirs in themselves. Having key performance indicators in place in your business. Why you really have to learn to get out of your own way. About Dr. Sabrina's Four-Week Vacation Jump Start Video Guide. Resources: Profit by Design Podcast: www.profitbydesignpodcast.com Profit by Design Facebook group Email: [email protected] Apply at www.profitgift.com to be 1 of the 5 business owners Dr. Sabrina works with in 2019 to triple profit, identify your business Sweet Spot, and put the team and systems in place so you can take a 4 Week Vacation. www.profitgift.com Our Roadmap To Creating A Highly Profitable Great Place To Work: www.TapThePotential.com/Roadmap Dr. Sabrina's 4 Week Vacation Jump Start Video Guide: www.drsabrinastarling.com/jumpstart Book mentioned: Lingo by Jeffrey ShawMentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

The guest on today's episode of the Profit by Design Podcast is Nathan Shields, the host of the Physical Therapy Owners Club podcast. Nathan has made some really interesting choices when it comes to both lifestyle and business. And he is with us on the show today to share his experience about making the kind of lifestyle choices that are sustainably profitable. We tackle some really juicy topics with Nathan today, about getting out of comfort zones, creating successful partnerships, and investing in ourselves through coaching. We also discuss trying to implement things that we've read on our own, versus getting help and bringing in an expert or a coach to help with our business. Nathan is a Physical Therapist and he and his partner, Will Humphreys, co-founded Rise Rehabilitation Specialists in Arizona in 2002. They merged and sold Rise Rehabilitation Specialists in 2018 to form Empower Physical Therapy, which now has 20 plus PT clinics across 3 states. Nathan co-founded Rise Diagnostics in Alaska in 2014 and he is currently CEO. In conjunction with his extensive training and experience in orthopedic physical therapy, Nathan is an APTA Board-Certified specialist in Clinical Electromyography (EMG/NCS) and is proficient in Musculoskeletal Ultrasound Diagnostic Testing (MSKUS). He is one of only a few physical therapists across the nation who perform these diagnostic services. Show highlights: Nathan shares his story about building a business, selling it, moving to Alaska, and starting a new business there. What Nathan did in order to start pulling himself out of his business. The indicators that showed Nathan that he needed to pull out. He saw that staying in his comfort zone would ultimately not serve either him or his family. Working on his vision and mission, and building a team. Nathan brought on a truly visionary partner. What got Nathan to Alaska. The difficulties Nathan experienced around making new choices in his life. Nathan offers some sterling advice around creating successful partnerships. The importance of a potential partner having values that are in alignment with your own. Some of the best business practices that Nathan teaches on his podcast. Nathan shares some tips and strategies for growing a really profitable business. There's a significant return on investment when it comes to investing in yourself through education, coaches, and consultants. Dr. Sabrina shares an experience from when she was first starting out in her business, where she invested a third of her business revenue into coaching and her business revenue doubled the next year and continued to grow. Nathan and his business partner also paid for some of their executives to get coaching and consulting as well. It pays off in multiple ways to train your team up very well. Making the mistake of thinking you can implement the ideas that you have read in a book into your business by yourself. Why it's so hard, as a business owner, to make applicable the things you have learned from books without the help of a coach. Nathan talks about the kind of books he likes to read. You're never done with growing a business. How moving to Alaska has helped Nathan to grow. The importance of family in Nathan's life- he has six sons and a daughter! Nathan is looking forward to his next big venture. Looking at the things that energize us. Dr. Sabrina recognizes the importance of having the time to really be there for your family. Nathan would have encouraged a younger version of himself to overcome fear by getting coaching, training, or consulting, and networking more. Resources: Profit by Design Podcast: www.profitbydesignpodcast.com Profit by Design Facebook group Email: [email protected] Apply at www.profitgift.com for a Profit Audit of your business. Apply at www.profitgift.com to be 1 of the 5 business owners Dr. Sabrina works with in 2019 to triple profit, identify your business Sweet Spot, and put the team and systems in place so you can take a 4 Week Vacation. Books: E-Myth Revisited by Michael Gerber Good To Great by Jim Collins The Four-Hour Work Week by Tim Ferris Seven Habits of Highly Effective People by Steven Covey Think and Grow Rich by Napoleon Hill Get in touch with Nathan: Nathan's podcast: www.ptoclub.com Nathan's email: [email protected] Nathan is also on Linkedin https://www.linkedin.com/in/nathan-shields-ptoclub/Mentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

Steven Bousquet joins Dr. Sabrina on today's episode of Profit by Design Podcast after returning, very relaxed, from a 4 Week Vacation vacation. (He made the 4 Week Vacation Pledge at the last retreat held at Dr. Sabrina's home, The Entrepreneur's Retreat Centre.) And the truth of it is that this wasn't even his first 4 Week Vacation. He's had many of them before! So, as you can see, Steven is doing a lot of things right in his business and there's a lot we can learn a lot from him. On the show today he talks to Dr. Sabrina about how he has grown his business quite considerably over the last few months, by acquiring another business. And how, with all of this going on, he still managed to take a 4 Week Vacation. Steven describes himself as a blue-collar executive and his business is American Landscape and Lawn Science. He founded S&B Lawn and Garden Care in 1983, while still in high school. After graduating from college with a BA in Economics, he changed the name of his landscaping company to American Landscape Service. In 1991, Steven added Lawn Science to the company to form American Landscape and Lawn Science LLC. Today, Steve and Dr. Sabrina have a though-provoking conversation about getting out of your way in business. Steve talks about how he is continuing to improve his business by making sure that it is not dependent on any one person. He also shares the changes he has made in his business over the last three years, based on what he's learned from the books such Profit First and Pumpkin Plan by Mike Michalowicz. Today's show is going to be a real eye-opener for you! Show Highlights: Dr. Sabrina is writing a book, The 4 Week Vacation, documenting what happens in a business from the moment that a business owner commits to taking a 4 Week Vacation until the time they take it. She will go deeper into what's involved in a later episode. You can download Dr. Sabrina's 4 Week Vacation Jumpstart Guide right now. Go to www.drsabrinastarling.com/jumpstart. Steve talks about the 4 Week Vacations he's taken before, the first of which was not a “vacation” but rather an extended absence following an injury. Steve discusses what his business was like back when he had to take an unplanned six weeks off work in 2014. The preparations and plans that Steven made, and why he made them, before taking his unplanned six week vacation. How Steve's business grew 6% without him being around. Steve is still working on getting out of the way. The way that Steve implemented Pumpkin Plan and Profit First. The difference that having things clearly defined and money properly managed made to Steve's business. This time around, Steve took his 4 Week Vacation after growing the company by acquiring another business. Successfully doubling the business and integrating new team members smoothly at the same time. Steve's secret to keeping his staff for a really long time. Traveling to ten different businesses across southern America to get a different perspective and to get out of the way of his peoples' talents. The benefits of taking time off from your business. How to start getting out of your own way in your business. Bringing in new people to train for unique roles and key functions and working through the pushbacks. The things that became really clear to Steve after taking four weeks off. The struggles that come with running a small business. Always keep your eye on your mission. The importance of understanding the numbers. Hitting profit targets every year by implementing processes. Steven got really serious about watching his numbers in 2012 by using only three books- Simple Numbers, Straight Talk, Big Profit by Greg Crabtree, Accounting For The Numberphobic by Dawn Fotopulos, and Profit First by Mike Michalowicz. Tripling his company profit since the 2008 recession due to understanding the numbers. Resources: Profit by Design Podcast www.profitbydesignpodcast.com Profit by Design Facebook group Email: [email protected] 4 Week Vacation Jump Start Guide: www.drsabrinastarling.com/jumpstart Apply at www.profitgift.com for to be 1 of the 5 business owners Dr. Sabrina works with in 2019 to triple profit, identify your business Sweet Spot, and put the team and systems in place so you can take a 4 Week Vacation. Books: Profit First and Pumpkin Plan by Mike Michalowicz Simple Numbers, Straight Talk, Big Profit by Greg Crabtree Accounting For The Numberphobic By Dawn Fotopulos Connect with Steven Bousquet: https://www.lawnscience.com/ https://www.facebook.com/AmericanLandscapeLawnScience/ https://www.youtube.com/channel/UCyVEOUwoxflVaH94JTtLNoAMentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

Are you a business owner that would like to retire one day and be able to pass off an excelling company? Then today’s show is just for you! Creating a one-page business plan that any business can use to get their company in order. Dave Sullivan has his own podcast “The Roofer show”, where he helps teach others to grow their business, make more money and have more free time. In 1979, Dave graduated from the top-ranked business school at the University of California. His plan was a long summer of travel and adventure before joining the family roofing business. He was looking forward to working with my father and learning the ins and outs of running the business. And he was looking forward to his retirement and finally relaxing and traveling himself. Something he could never do while he was “chained” to the business. But those plans were all cut short when he suffered a heart attack from the long hours and stress of running the roofing company for all those years. Suddenly, Dave had to step up take the reins of the family business. Now he was a contractor. But without his father’s “real world” guidance, it didn’t take him long to run the business into the ground. He knew he needed help but like so many contractors, he let his pride get in the way. After finally setting his ego aside he started the long climb out of the hole he had gotten into. But he didn’t do it alone. He hired a business consultant and it changed his life. With his help they designed a plan to take Dave where he wanted to go. He knew he didn’t want the stress of doing everything himself and grinding out a living working 14 hour days. He’d seen first hand how that works out. He wanted to travel while he was still young and have the time to watch his 3 boys grow up. Essentially, he wanted to be able to do whatever he wanted to do. He wanted to enjoy life. He wanted to have a business that worked for him. Not just a job where he worked for his business. And that’s exactly what he did. Over the years he built a wildly successful roofing business that allowed him to step away from the stressful day to day decision making and live the life he wanted. A generous gift from Dave Sullivan: Check out his website to download his one page business plan! Show Highlights Dave’s rough start and what lessons he learned early on in the business What Dave realized he needed to help him with his problems The one-page business plan, and what you need to make the plan Focus on what your company does well, that is when Dave’s business finally took off 8 step plan and actually convincing someone they need a business plan Step 1 - Start at the end, at the destination so you can reverse engineer a roadmap to get there Step 2 - Who, what, where and why about the customers Step 3 - Mission Statement, an elevator pitch that focuses on what problem you solve Step 4 - The SWOT - Strengths, weaknesses, opportunities, and threats of your company Step 5 - Operation, the key to business, sell work, do work and keep score Step 6 - The process, having systems in place so you can get out of the way Step 7 – The action, what is the most important thing we can do Step 8 – The view, what it will be like when you are at the end, exiting your business Resources Check out the conversation between Mike and Sabrina that 95% of entrepreneurs never have at the Profit by design website. Profit by design Podcast Website Profit by design Facebook group Email: [email protected] Check out and Subscribe to Dave Sullivan’s “The Roofer Show” Podcast website Sponsors: Tap the Potential website Contractor Business Solutions - Small Business Consulting Group WebsiteMentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

Wouldn’t it be nice to be a part of a working team that feels like family? On today’s Profit by Design Podcast, Dr. Sabrina speaks with Chuck Parmely and Scott Mason of Overhead Door Co. of Riverton / Lander. For Chuck and Scott, it’s not only about having employees feel like family - they are also creating a great place to work. According to Gallup, 87% of employees are unengaged or actively disengaged. 92.31% of Chuck and Scott’s employees are highly engaged currently, that is phenomenal! Tune in to today’s show to discover what really goes into creating a great place to work, and what it is like to be a business owner who knows your work culture is not the culture you want it to be but you’re not sure quite how to go about getting to that great place to work. Chuck moved to Riverton to run the Overhead Door Co. of Riverton / Lander in 1979 for his Dad. In March of 1998, Chuck and his wife Cynthia became sole owners. They have grown from a one-man shop into a full line glass and door shop with 16 employees, sales of 3.6 million and the best profit ever thanks to Profit First. Scott moved to Wyoming in 2006 from the Bay Area in California with his family. Two weeks later he joined Overhead Door Co. of Riverton / Lander as an Inside Sales Associate. Over the years, with his love for people, their customers, their staff and the business, Scott was promoted to General Manager. Show Highlights Chuck gives a glimpse into his mindset in 2009 and how that created an unfriendly atmosphere at work. Dr. Sabrina reads employees survey comments that contrast the change that has taken place at Overhead Door. Chuck and Scott share their secrets in creating the best environment for their employees Not being judgmental, being curious and learning how to talk to employees with different personality types An example of using judgment and why you should not be judgmental Chuck shares an approach to employees making decisions, not agreeing with it, but being curious instead of judgmental Strengths of Chuck and Scott in the business. How they compliment one another. Pleasing your customers to have them come back again Navigating as a team, transitioning to Scott taking more leadership Advice from Chuck on raising leaders to take over Advice from Scott making it easier to be a leader in the company Resources Profit by design Podcast Website Profit by design Facebook group Email: [email protected] Connect with Chuck Parmely and Scott Mason: Overhead Door Co. of Riverton / Lander Website Email: [email protected] Social Media for Scott Mason: Facebook Linkedin Instagram Sponsors: Tap the Potential website Contractor Business Solutions - Small Business Consulting Group WebsiteMentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

Attracting the best employees requires some ninja strategies in today’s tight labor market. On today’s Profit by Design Podcast, Mike Ciavolino joins Dr. Sabrina and Mike to discuss how to use marketing strategy to recruit. At Shore Creative Group, Mike and his team help their clients developing a unique Employer Brand while implementing the latest tools and techniques in recruitment marketing. After listening to today’s show, you will be chomping at the bit to get Mike’s free gift for you. Mike Ciavolino provides a unique and practical perspective on marketing and advertising. As owner of Shore Creative Group (shorecreativegroup.com) and having spent over 30 years in the marketing industry, Mike has focused his energies on helping clients develop brand strategies and marketing campaigns to better position themselves and win with today’s changing customers. Show Highlights: . A company’s most important brand is really no longer their consumer brand, but their talent brand because of the promises they make to their customers. Mike C. discusses how many employers use the “spray and pray” tactic by putting job posts all over social media or other sites, and hoping for the right people to respond. Mike C. says, at times, candidates begin filling out an application and then abandon it on the site, which can sometimes be attributed to the many forms they must complete during the application process. Employers, when considering their onboarding, need to think like marketers. Blog, post on social media about your company, or post on your website to pique the curiosity of potential applicants. Mike C. says to make the hiring process seamless and easy. Mike C. says to send e-mails to applicants letting them know the next steps to expect, for which Dr. Sabrina suggests using automation. Mike B. says the hiring process can be difficult and frustrating, and that employers should have a process that’s welcoming and entices applicants to proceed with the application process. Mike C. suggests creating a page on your website to describe your business, or to highlight testimonials or to include an enticing video about your business. Dr. Sabrina says we should design our hiring processes around the ideal applicants we want to attract. Mike B. says he has to take down personal walls and been a bit vulnerable when designing hiring practices to let applicants know who you are and lay out qualifications for the ideal candidate. Mike C. says to think like a marketer to get your talent. Run ads if you need to, and also set up a landing page or a blog on your site to entice potential employees. Mike C. shares tips for coming up with content for a blog even when you do not have very much time to blog. Dr. Sabrina suggests having a team member take photos of memorable events and then share them for potential employees to enjoy and share. Mike C. says recognizing employees in a special way for going above and beyond what is expected, and showcase that information on your site. Mike C. says building out your employer brand is key to enticing employees. Outline, in advance, a blueprint of what your business will look like when you have additional team members and clients. (Mike C) Mike C says to do your due diligence when looking to hire a recruitment marketer and Dr. Sabrina suggests talking to other businesses who used a specific recruitment marketer to gather information before hiring one. The companies with a strong employer brand really do have more engaged employees. (Mike C) Dr. Sabrina says to create a great place to work and then intentionally document it by taking photos, capturing moments on videos, and blogging, to reinforce it and keep the whole cycle going. Mike B says that even if we have a recruiter, we still need to make sure we have a good employer brand on our material. Mile C says to look at competitors’ information to see what they are doing to recruit employees to see if what you’re doing is in the same ballpark. Connect with Mike Ciavolino: Website Facebook Twitter LinkedIn SPECIAL GIFT from Mike: 50 Content Ideas to Fuel Your Content Marketing! E-mail Mike C Special Thanksgiving Offer: 40% off the registration of Dr. Sabrina’s How to Hire The Best course using the code THANKFUL. Resources: Profit by Design Podcast Website Profit by Design Facebook group Email: [email protected] How to Hire The BestMentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

On today’s Profit by Design Podcast, our guest is Jeffrey Shaw, author of the book Lingo. In order for a business to attract more and more ideal clients and customers, we have to understand the lingo of the ideal clients, which is what Jeffrey shares on today’s episode. Having been one of the most sought-after portrait photographers in the U.S. for more than three decades, Jeffrey Shaw, a.k.a. the Lingo Guy, uses this honed intuition to teach entrepreneurs how to attract their ideal customers by speaking their Secret Language. Jeffrey is the host of the popular business podcast Creative Warriors, a nationally acclaimed keynote speaker, a business coach for entrepreneurs, and author of the book, LINGO: Discover Your Ideal Customer’s Secret Language and Make Your Business Irresistible. Show Highlights: Jeffrey shares the bumpy start he had beginning his photography business in his hometown when he realized he was speaking the wrong lingo to his clients. After the passing of his father, Jeffrey realized that he was exhausting himself, yet pushing forward. Dr. Sabrina shares that often, entrepreneurs stretch themselves thin and don’t pay attention to the signs of their exhaustion and that she and Mike began the Profit By Design Podcast to give strategies, mindset tools, tips, and techniques so that entrepreneurs, perhaps in this situation, can have a sustainable business that supports the lifestyle they deserve. Dr. Sabrina shares about The Pumpkin Plan, by Mike Michalowicz, which includes knowing who your top clients are. Jeffrey tells how to speak someone’s lingo, which involves knowing what someone may want before they even ask for it and really speaking to their heart. Jeffrey explains that he needed to work with wealthy people because he understood them, not because they had money. He wanted to work with others who thought as he did. Jeffrey shares how studying people evolved into a 5-part system. If you are not attracting the clients you want, you may need to consider Jeffrey’s 5-step system: 1) Perspective 2) Familiarity 3) Style 4) Pricing psychology 5) Words that speak to your ideal customer Jeffrey gives advice on how to hire the ideal employees for your business. Jeffrey says the energy built in the back room of your business permeates the front room. Clients will notice the energy put forth. Lingo, spoken and unspoken, binds people together. Gift from Jeffrey Shaw: Jeffrey is offering a free gift to you. He will review your website with your ideal client in mind and make suggestions, following his Secret Language System, to make your site more effective in attracting your ideal clients. Go to Lingoreview.com to take advantage of this offer. Lingo Review website Creative Warriors Podacast Jeffrey's Website Facebook Twitter LinkedIn Jeffrey Shaw Photography Resources: Profit by Design Podcast Website Profit by Design Facebook group Email: [email protected] in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

On today’s Profit by Design, Dr. Sabrina has a conversation with Rhamy Alejeal. Rhamy opens our eyes to the subtle micro-transactions that create friction between a business and its team members. You work hard to bring on A-Players. Now find out how to keep them. Rhamy and his wife, Elizabeth, are the owners of Poplar Financial, a provider of integrated, automated HR processes. Rhamy and his team work with hundreds of companies across the United States, helping them learn how to stop pushing paper and start prioritizing people. In addition, Rhamy serves on the Federal Reserve’s Industry Council on Healthcare, providing insights into employer costs and how they affect businesses in today’s marketplace. He holds a bachelor’s degree in financial economics and an MBA with a focus on economics. His book, People Processes was an Amazon #1 best seller in the HR category, and one of INC.com's Top Ten leadership books in 2018. Listen in and hear how to make a great experience for your employees, especially during the on-boarding process. Show Highlights: Why Rhamy is so passionate about what he does to help businesses create a great expereince for their team members What business owners need to pay attention to for the lifecycle of employees Rhamy’s company focuses on the processes that minimize both the employee’s negative feelings and minimize the administrative time it takes to do repetitive tasks Examples of paperwork errors that create more work and time Micro-transactions and their effects Four critical steps for the on-boarding process explained Annual review tips and how to handle them in an effective way How to know, as a business owner, if your employee pay is competitive Things that get overlooked when on-boarding an employee From the beginning, business owners should start paying attention to their people processes Solutions Rhamy’s company can provide for a business Resources: Profit by design Podcast Website Profit by design Facebook group Email: [email protected] Find Rhamy at poplarfinancial.com or listen to his podcast at peopleprocesses.com. Social Media Links: twitter.com/poplarfinancial facebook.com/poplarfinancial linkedin.com/in/rhamy/ Rhamy’s gift: https://peopleprocesses.com/design/ Pick up a copy of Rhamy’s book, People Processes, for $0.99! ENTER TO WIN A PROFIT by DESIGN T-Shirt https://kingsumo.com/g/mefpor/tune-into-the-profit-by-design-podcast-and-enter-to-win-a-profit-by-design-t-shirt Contest ends Friday, Nov 9. We’ll announce the winners on Episode 10 How to Hire the Best On-Line Course www.TapThePotential.com/join Save 40% with code: DESIGN Code is valid through November 16, 2018Mentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

On today’s Profit by Design, Dr. Sabrina and Mike speak with Dr. Ken Keis. Not only is he an author, speaker, podcast host, and coach, but he is also the President and CEO of Consulting Resource Group International (CRG). Some of his latest books include: Why Aren't You More Like Me?, Deliberate Leadership, and The Quest For Purpose. Ken’s experience covers all areas of development—career, business, sales, personal, professional, purpose, wellness, leadership, communications, team-building, HR and organizational. He has served clients from Cape Town, London, Tokyo, Sydney, Vienna, and Brussels, to LA, Miami, Vancouver, Singapore, and Mexico City. Listen in to today’s show to hear a thought-provoking conversation about how to use personality assessments as personal development tools, the unexpected link among values and stress, and the entrepreneurial quest for purpose. Show Highlights: Why self-awareness is key to building a sustainable business Going to a wise counsel for mentoring rather than people with just opinions and no experience Values based decisions bring clarity There are 6 habits of high performers, number one being clarity Internal motivators, and what they are What it would mean to make the right decision every time You get to decide if a value is being met Playing to your strengths but not letting them be your weakness Self-Management is important to self-awareness Lifestyle business definition and mindset Personality differences and why it’s important to understand them Resources: High Performance Habits by Brendan Bruchard Why Aren’t You More Like Me by Ken Keis and Terry Anderson Deliberate Leadership: Creating Success Through Personal Style by Ray Williams and Ken Keis The Quest for Purpose by Ken Keis Keys to Success Podcast Profit by design Podcast Website Profit by design Facebook group Email: [email protected] We’re coming up on 1,000 downloads and to celebrate, Dr. Sabrina Starling and Mike Bruno are offering a chance to win FREE Profit By Design T-shirts! Listen in to find out how to win. The contest runs November 1st through November 9th. Enter to Win a Profit by Design Podcast T-shirt Click here.(The more you enter, the better your chances of winning. You can enter daily!) A gift for listeners Click here This is an E-copy of Ken’s most recent book, The Quest for Purpose. Learn more about the CRG’s Assessments, including the Personal Style Indicator, Value Preference Indicator, and Entrepreneurial Success Indicator: Click here Connect with Dr. Ken Keis: https://www.linkedin.com/in/kenkeiscrgleader/ https://twitter.com/crgleader https://www.instagram.com/crgleader/ https://www.facebook.com/KenKeisPhd/ www.crgleader.com Mentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

Are you waging emotional battles that may be blocking you from managing your employees properly? The whole “people side” of running a business can be baffling, especially if emotions cloud what you should be asking of your team members, or are preventing you from coaching their behaviors that need to change for the good of your business. Mike and Dr. Sabrina share their personal experiences of managing team members and even tell us about a few mistakes they made along the way. It is so important to have the correct mindset as an employer in order to manage team members effectively so that your company can stay sustainable and profitable. But how can entrepreneurs keep their emotions in check? Show Highlights Business owners already wear many hats, so adding the task of managing employees can be challenging. Dr. Sabrina advises us to guide and shape team members in our businesses so they come into alignment with our values and expectations. Mike shares personal struggles he had early on with managing employees when the lines between friendship and employer were blurred. Dr. Sabrina says many times business owners find themselves getting very frustrated when they don’t have a healthy mindset. The mental rock bottom was a difficult space for Mike early in his business but changed when he reached out to coaches and others in order to work on his perception of the employer/employee relationship. If an employee doesn’t work out, it doesn’t mean he is a bad person. Mike says letting an employee go can help improve a business and actually can be seen as growth rather than something negative. Mike emphasizes that from day one, let a new employee know how important it is to communicate with you. Set specific roles for employees and tell them to let you know how you can help them. Dr. Sabrina adds that one on one, weekly, team meetings are imperative to maintaining clarity and open communication between you and your team members. Moving forward past any negativity in your business is important. Mike says employers need to learn from mistakes and move past them. Resources: Dr. Sabrina’s ‘Short & Sweet’ Weekly Meeting Agendas and Blog Post with Meeting Best Practices The 4 Week Vacation™ Program Tap the Potential website Mentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

On today’s Profit by Design, Dr. Sabrina Starling talks with her good friend Donna Leyens. Donna is the President and Co-Founder of the Provendus Group. She is on a mission to save small businesses from extinction, by providing business tools, strategy, training and support to business professionals who want to make a big impact by becoming small business growth strategists. This mighty team of strategists uses The Pumpkin Plan Action Guide, a business growth program Donna developed based on the methods in the book The Pumpkin Plan written by her Co-founder Mike Michalowicz. Pumpkin Plan Strategists help small businesses to not just stay afloat, but to scale and grow in both profitability and size, while allowing the owner to have time for a life as well. Today, we will learn how to make your business more sustainable using the Pumpkin Plan. Show Highlights: Donna gives us a brief overview of how the Pumpkin Plan is so helpful to business owners. The 3 crucial elements in your business. How you know if you need to find the Sweet Spot in your business. The Client Assessment for ranking your clients. What questions to ask your best clients to find more clients like them. What the Pumpkin Plan offers for business owners who are overworked and spread too thin. Why Profit First needs The Pumpkin Plan. An example of narrowing what you offer to get better pricing on what you sell, increasing profitability. The Blueprint for Growth Resources Profit by Design Podcast Website The Business Growth Blueprint: 3 Things You Must Know to Grow Profit by Design Facebook group Provendus Group Website Tap the Potential Website The Pumpkin PlanMentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

What has your business done for you lately? Is your business running you rather than you running your business? On today’s Profit By Design, Dr. Sabrina Starling hosts a special Ask Dr. Sabrina segment to answer an important question asked by a listener. You’re going to absolutely love this episode because Dr. Sabrina takes time to really dive deeply into answering the all-important question relevant and important to each of you: How do you actually start freeing up your time in your business to work toward that 4 Week Vacation? Show Highlights Dr. Sabrina discusses interrupting your patterns of behavior so that you can make well-thought-out decisions, rather than making decisions while in a fight or flight mode. It may feel awkward to put your phone down and step away from your business for even an hour, so expect it. Dr. Sabrina suggests it’s easy to just get into “busy mode” and solve problems rather than creating a system to take care of the problem if it should occur again. Remember why you began your business and the lifestyle you wanted to create? Dr. Sabrina says there are questions you need to ask yourself as to why you are not yet reaching your goals, and many are included on Dr. Sabrina’s webinar. What is Context Switching? Context switching deals with how unproductive it is to have multiple projects going simultaneously. Dr. Sabrina describes the process developed by Gerald Weinberg in the early 1990’s, and recently, Todd Herman created a fantastic YouTube video related to it. If you are working on 3 projects simultaneously, you will experience a 40% loss due to project switching. Context switching can help you realize that your projects are competing and that you really need to focus on the most important project in order to get you the most forward momentum. Dr. Sabrina discusses the $10,000.00 an Hour Webinar and how you take steps to work toward it. What areas of your business can you automate in order to free up your time? Dr. Sabrina suggests taking a long look at this and to put systems in place to automate what you can. Resources Gerald Weinberg’s book describing Context Switching, Quality Software Management: Systems Thinking Todd Herman’s YouTube video on Context Switching 10K An Hour Webinar The 4 Week Vacation™ Program How to Hire the Best Tap the Potential websiteMentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

On today’s Profit By Design, we are excited to have Chad Hatfield, owner of Chad Hatfield Builders and Remodelers in Plano, Tx. Chad and his team have won many awards, and recently won 6 ARC awards from the Dallas Builders Association. Even though Chad’s company has endured its share of setbacks, it continues to do stellar work. Chad, Mike and I have a candid conversation about overcoming problems in your company by incorporating the right screening, onboarding, and evaluation processes. Show Highlights Chad tells about setbacks, from morale to the bottom line, he had when team members quit unexpectedly. Chad discusses the worst thing that’s happened to his business including having the wrong people on the bus, not recognizing that fast enough, and allowing them to poison aspects of the business and his life. Chad shares how he screens new employees, what he looks for when vetting, and cues that help him make a hiring decision. Know exactly what you’re hiring a person to do and have a written job description. Have a hiring system before interviewing someone. Know how you will evaluate someone in a particular position before hiring. If asking questions to someone in a job interview makes them uncomfortable, then question why they’re uncomfortable and whether they are the right person. Chad discusses how many small business owners perform many tasks and often wait until the very last minute to hire someone. Dr. Sabrina suggests slowing down and taking your time hiring someone. Onboard new employees in an intentional way. Chad shares how to continue accountability after 30, 60, or even 90 days. Chad discusses how employees need to know how they are being successful or where they need to improve. Chad gives great advice to business owners who find themselves in difficult situations. Chad stresses the importance of business owners having good mentors and friends to call on when needed. Mike discusses the importance for business owners to reset their mindsets. Sabrina shares why she is passionate about creating great places to work. Resources Hatfield Builders and Remodelers in Plano, Tx Hatfield Builders on Facebook The 4 Week Vacation™ Program How to Hire the Best Tap the Potential Leadership Bootcamp Program Tap the Potential website Mentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

On today’s Profit By Design, Mike interviews co-host, Dr. Sabrina Starling. Dr. Sabrina is The Business Psychologist™ and author of the How To Hire The Best series. Dr. Sabrina discusses her new book, How To Hire The Best, Construction Edition, which will soon be released. Show Highlights: It is not sustainable to pursue opportunity for the sake of pursuing opportunity if you know all that work is going to be on you and you don’t have a reliable team behind you to do the work Dr. Sabrina shares why she decided to write the Construction Edition of How to Hire the Best. Dr. Sabrina tells a story about the difficulties of running a business and hiring in rural Wyoming, which was the inspiration for her first book, How To Hire The Best. The lack of trades being taught in schools contributes to the lack of workers in the construction industry. Surprising solutions to hiring challenges Growing businesses need the owner focusing on a system for attracting A-Players Mike discusses his experience with changing his mindset about hiring. What worked in the past isn’t working now. “I’m paying someone why shouldn’t they just do what they’re supposed to do?” Hiring PTSD. Do you have it? Always be recruiting. Dr. Sabrina’s shares the story behind the 4 Week Vacation pledge and why we NEED to take vacation. The 4 Week Vacation is about the business running without you. Resources: The 4 Week Vacation™ Program How to Hire the Best Tap the Potential Leadership Bootcamp Program John Bates Executive Speaking Success Tap the Potential website Mentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

Maybe you’re an entrepreneur just starting out or, like Mike Bruno, perhaps you’ve been doing it the past 27 years. Today, Mike and I talk about a few examples of where your business can be once you commit and focus. Mike has been a successful entrepreneur for years, and now he’s here to share how he’s been so successful at juggling so many obligations. Show Highlights Mike’s unexpected career pivot while owning three separate companies What led Mike to join a Construction & Development company What it was like working for someone else after 27 years How entrepreneurs make 99.9% of the “fires” up in their heads Why it’s important to protect your time How Mike got his businesses to self-sufficiency in 3 months How we define ourselves as entrepreneurs and owners of the business Planning your business with the 4 Week Vacation in mind Mike talks juggling 3 businesses, working for another company, and participating in a podcast Resources: The 4 Week Vacation™ How to Hire the Best Mentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart

It’s exciting to start a business, but most business owners don’t anticipate cashflow problems and the time poverty that can come along with owning a business. Your business doesn’t have to take over your life, and today’s guest is here to share his own roller coaster ride with his business and how he finally fixed his time and profit issues. While many people get into entrepreneurship for different reasons, one reason they all have in common is this: they want to succeed. Success can mean different things to different people, but most often having enough time and money to do what you want in life ranks near the top of the list! Today, we talk to Mike Michalowicz about how to define success and how to positively talk about business profit. Show Highlights: How Mike aims to eradicate entrepreneurial poverty Mike talks about how we define success The controversy around “profit” How to get employees motivated about company profitability Mike compare profitability to Maslow’s Hierarchy of Needs The benefits of journaling for growth and vision The 4-Week vacation and why every entrepreneur should plan one Mike shares some of his Clockwork principles Resources: Mike Michalowicz's Website Profit First Clockwork: Design Your Business to Run Itself Mentioned in this episode:Jumpstart Your Business - Jumpstart Your Life!You’ve built a successful business—but it’s still running you. Join us to reclaim 10 hours a week and finally step into your role as the owner—register now. We get started April : http://tapthepotential.com/jumpstart