Private Practice Owners Club

Getting patients to enter the door may seem simple but is actually one of the hardest steps PT clinics tackle. Today, Nathan Shields talks to Peter Decoteau, the marketing director at Physical Therapy & Sports Medicine Centers (PTSMC), the largest privately-owned PT group in Connecticut. Focusing on breaking down any barriers that keep new patients from coming in the door, Peter recognizes that the first barrier for a majority of people is simply knowledge – not enough people know what physical therapy is, thus your message has to recognize that. He shares aspects that make these technical such as location, insurance, and those can be further addressed after you’ve captured their attention. Peter believes that regardless of the steps taken, it is necessary to know what your brand is, who your ideal client is, where they get their information, and the content they need to hear all of which leads you to begin to generate marketing campaigns.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Christina Panetta, PT learned fairly early on in her clinic ownership that she needed to outsource in order to grow and improve. When she needed some time and space after having a baby, she hired a PT and came back to part-time work. When she recognized that she needed more business training, she hired a business consultant. Now, decades later, when she needed some support on social media to drive patients into her clinic, she hired a social media marketing company. Too many times, in order to save money, owners will take it upon themselves or leave it to their staff to work in areas that are not their specialty (business ownership and social marketing are two examples). This inevitably leads to poor outcomes, distractions, wasted energy, and little return on the investment. Moral of the story—hire them on or hire it out. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

How does a practice built on the premise of physical contact with the client survive a crisis where everyone is forced to isolate themselves and do social distancing? Dr. Joe Simon shows how effective telehealth has been in marketing physical therapy and how it has helped out-of-network practitioners such as him continue to serve and even expand their clientele even during the lockdown. He has owned PT clinics through the 2008 recession and Hurricane Sandy in 2012. Now he’s at Ground Zero of the COVID-19 pandemic, New York City. A master marketer, he has been able to strategize and plan, and thus survive, during the downturn by using his previous experiences. Listen in as he joins Nathan Shields on the show today to share his tips for successful marketing during the crisis.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

No matter what you want your clinic to become, it still all boils down to understanding why you exist as a business in the first place. Countless numbers of episodes in this show have been spent discussing the importance of determining your clinic’s purpose. However, what is not talked much about is the importance of determining your personal purpose. In this episode, Nathan Shields speaks with Craig Filek of Purpose Mapping to shine a light on why having the clarity of your own motivations and purpose in life is just as crucial as that of your business’. He talks about how it allows you to see what needs to be prioritized and what needs to be let go, making you feel accomplished instead of stressed or overwhelmed. Get in touch with your true self and practice acting in alignment with it. Eventually, you will find yourself feeling more free and certain about your actions because, at the end of the day, your company’s purpose and values are simply an extension of yours.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

What will the future of physical therapy look like going forward after we gradually recover from COVID-19?  What should owners be doing as we walk into that future? Nathan Shields is joined by board-certified Clinical Electrophysiology Specialist Dr. Dimitrios Kostopoulos to talk about what Dr. Dimi sees in the future, what he recommends, and what his clinic is doing to prepare for the inevitable changes that we’ll have to deal with as physical therapy owners. Are you ready for the new normal of the post-COVID-19 world?   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Social media marketing and advertising may be new for many physical therapists, but amidst the COVID-19 crisis, it is a marketing avenue that physical therapy owners need to consider. Joining Nathan Shields today is Edric Zheng of Medical Patient Referrals. Edric provides some of the basics about the why, how, and what is best to do when it comes to marketing on Facebook. Stick to the end for useful strategies in making irresistible offers, generating good content, broadening your audience, building a database and many more.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Now that, it seems, the worst is behind us and many owners have recommended some much-needed financial aid, PT owners are looking forward to ramping up again and getting back to “full steam ahead.” In order to give you some guidance, Nathan Shields decided to bring on a frequent guest to the podcast, Jamey Schrier, PT, to discuss what he is telling his clients and how he is encouraging them to make the most of the current situation. Essentially, owners need to expect to make changes in their business, down to their foundation (“purpose”), and build successful systems and revamp their business to not only survive but thrive and attain their dreams. It starts with the proper mindset.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Telehealth in Physical Therapy is leading the way of remote healthcare provision. With its rising need, PTs also feel the need to bring more value to patients and make each visit more productive. In this episode, Nathan Shields interviews Daniel Seidler, PT of TelePT Solutions to talk about his experience in making telehealth PT visits more successful. In order to provide value to patients, it will take a different mindset from physical therapists because these are not just follow-ups on HEP’s. Daniel can guide you through the steps to make each telePT visit successful.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

The way physical therapists market has been affected and will be changed forever because of the COVID-19 pandemic; it’s forced to go digital in the way we treat and connect. In today’s episode of the Physical Therapy Owners Club, Nathan Shields talks to Tracy Repchuk, a multi-awarded pioneer in digital marketing who has worked with social media, branding, and websites for over 25 years. They discuss the ways physical therapists can market for the better and learn from this slowdown. It’s time to turn our attention to digital.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

More than likely, you have a little extra time during the COVID-19 crisis and its subsequent lockdowns. As owners, you have the opportunity to take advantage of this time to do the things you typically don’t have the time to do—creating your purpose and values, structuring the business in your ideal scenario, generating policies and procedures, reading business books, taking steps to implement what you learn, and more. In this episode, Nathan Shields invited his partner, Will Humphreys, to discuss what owners can do to take advantage of this time and come out stronger on the other end. Don’t miss out on this insightful conversation!   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Andy Sabatier, PT, DPT is doing tremendous work with patients in the ICU setting – helping them get back to function by focusing on breathing properly.  And since Andy is one of the few PTs in this setting that is doing front-line work with COVID-19 patients, I figured it would be important to talk to him about how PTs can help those who are dealing with the symptoms of COVID-19 to help them overcome and recover faster by teaching proper breathing techniques and exercises.  The message is timely and not typical of the PTO Club topics, but hopefully of great value to the listeners. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Private practice owners need to make quick decisions in order to mitigate the negative effects of the COVID-19 pandemic. There isn’t a how-to on this disruption other than to take some logical and quick steps. In this episode, financial planner Eric Miller of Econologics (Private Practice Millionaire) talks about those steps that we need to take now and how to strategically ramp up in the future. Obviously, as the owner, your sole purpose is to keep the business going, so now is the time to take action in order to stay afloat until things turn around, no matter the time frame.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Dr. Avi Zinn, PT, DPT, OCS, the owner of Druid Hills Physical Therapy in Atlanta, Georgia has been gradually growing his practice with the goal of giving high-quality care to his patients. Since our last episode, he has procured a PT business coach to reach the goals he has for his business. Today, Nathan Shields checks in with Avi to see how it’s going so far, what he’s learned, and his experiences since they last spoke. Discover what Avi has learned and the traumatic experience that challenged him as a young owner.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

In 2019, Ben Larsen, PT, DPT, co-owner of the Teton Therapy Cheyenne Location, had great goals of increasing his number of total visits per week by year-end to well over 200. Little did he know that by making appropriate, time-honored decisions he would hit well over 300 visits per month come 2020! His path to success wasn’t based on a new treatment technique or referral source. Rather, as Nathan Shields and Ben discuss in the interview, Ben hired people that were in alignment and he implemented what he knew he should be implementing (things he learned from his consultants and coaches in the past), and started tracking stats and training his team (future leaders). Suddenly, patients started coming in greater numbers than he had ever seen before and he wasn’t treating most the time! A great story of small and simple actions generating great results.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

The Coronavirus pandemic has become a great test for the healthcare systems we have in place. Facing it head-on, the time is here for Telehealth in Physical Therapy. In this episode, Nathan Shields speaks with Daniel Seidler, PT of TelePT Solutions about the benefits of the remote provision of healthcare through technology, especially in this time of the outbreak. A relative expert when it comes to providing TelePT services, Daniel has the answers about what you can do to adapt your PT services online. This is a great episode worth listening for any PT owner, to take advantage of the services you can provide, helping those in need in this most pressing time.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

As your business grows, it is important that you learn to entrust it to others as well. That is why, for this episode’s returning guest, the job of a leader is to develop other leaders. CEO of Performance PT and Fitness, Stephen Rapposelli, PT, is back to bring tremendous value about developing a leadership team. Having written an article in Impact magazine about the qualities to look for in potential leadership, Stephen shares those with us and discusses how we can structure our own leadership development programs to assess, test, and develop our own leadership teams. This episode is very valuable for anyone looking to continue to grow their businesses because, at some point, you become the stumbling block to your progress.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

There is constant chatter about “which EMR is the best”, “what ERM do you use — and do you like it?”, and “what EMR should I use?” No PT-specific EMR has all the answers, and every EMR has pros and cons that make it seem like they’re all equally average and stuck 5-10 years behind current technology. PromptEMR shows us that there are new EMRs in development that, built on better platforms, can become the ideal EMRs we desire. Based on their patient-based perspective, PromptEMR was initially built to provider better communication with patients during their therapy episodes. Since then, it is striving to bring the rest of the business cycle and PT clinic employee tasks into the ‘20s, making everyday tasks and reports easy to perform and access. On this episode, the co-founders join Nathan Shields to share their story.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

On today’s show, Nathan Shields talks to Mike Bills, PT, the President of Measurable Solutions and the CEO and Owner of Loudoun Sports Therapy in Sterling. Mike has seen some amazing growth in his PT clinic over the past few years, and it’s not because he started a new program that generated new patients or found a physician that loved how he treated patients. Rather, Mike has seen phenomenal growth because he has been focusing on himself and improving the different aspects of his personal life – physical, intellectual, professional, financial, etc. He teaches us the importance of focusing on oneself before focusing on others. Learn more from Mike on how you, too, can be the owner of your personal freedom and enjoy the life you have envisioned!   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Are you in a place now where you’re struggling to grow and increase your clinic’s cash flow? Host, Nathan Shields, helps you in this new series that breaks down one of his main programs called 180 Days to Peak Productivity. Having been exclusively providing this in his business consulting and coaching to independent PT business owners around the country, Nathan now opens up this seven-step process for you! He shares a general framework that will get peak production and efficiency out of your clinic, leading to greater patient results, revenues, and profits. In this episode, Nathan kicks off the series with the first step of the Peak Productivity Program. Following these steps is what you’ll need to make the most out of what you’ve established and set yourself up for growth in the long term. Pay attention to what Nathan is going to share, and hopefully, you’ll find yourself with more profits and freedom!   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Tom Dalonzo-Baker is well known for his work as the Founder of Total Motion Release Seminars, but in his past he is also a successful PT clinic(s) owner that had to go through some tough transitions in order to run his business. From early on in his ownership, he recognized, however, that he needed help – another PT that could take some of his patient load as well as some consulting on how to run his business. Once he started taking the time to systematize his processes and manage his business through statistics and observation, Tom began to see real growth in his company as well as freedom for himself to develop Total Motion Release. His story is not unlike many other owners that have been on the podcast, and it represents the struggle that many owners face during their ownership – how do you get the freedom that you want without sacrificing the production of the clinic? Tom shares his experience in transitioning out of full-time patient care which led to real success.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Transitioning from a small to a big business owner involves a lot of elements to tackle, including handling a bigger staff and balancing a busier timeframe. Parents who are also business persons can fully relate to this balance struggle. In this episode, Nathan Shields interviews Aisha Wilbur, PT, DPT, owner of Willow Physical Therapy, as she shares her struggles between starting a business and motherhood. She teaches us her success formula – Reach Out + Step Out + Network. If you want to have the same freedom that she has while still having a strong vision for your PT business, listen to what Aisha has to say about how to not be stuck and continue moving forward.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

It’s not often that we get THE expert in any given topic on the podcast, but today I believe that we can say that. Rick Gawenda, PT has joined us in the Club to talk about all the changes that have come as well as what we can expect over the next couple of years. Issues related to billing and compliance are consistently ongoing and changing so it’s imperative that we rely on trusted resources like Rick to keep us up-to-date. In today’s episode, host Nathan Shields and Rick talk about the changes and announcements that have recently come from Medicare, and some of the commercial payors recently and how they’ll affect us over the next few years. Whether it’s questions about reimbursement, PTAs, or Dry Needling, Rick has the (current, as of January 2020) answers.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Many PT owners find themselves asking the ongoing question of whether or not to lease or own their own clinic space. Taking it upon himself to help you out of this dilemma, host, Nathan Shields, brings over to the show Colin Carr. Colin is a commercial real estate expert who works specifically with healthcare providers to help them answer questions about real estate—ownership, leasing, negotiating, etc. It’s an invaluable episode for any clinic owner who is looking to manage his finances optimally. There is tremendous value and savings to be had if you handle things the right way and with help! Don’t try to do it on your own.  Build a relationship with a great real estate agent to guide you through the process. From Nathan’s personal experience, they are worth their weight in gold!  Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Looking for books to read that will not only keep your reading habit alive but also educate you in a host of different, essential skills? This is the right place for you! Host, Nathan Shields, talk about some important books that have influenced the Physical Therapy Owners Club for the better. A good leader is a leader that keeps their mind open, and one of the most productive ways to keep the mind alive is to read. Check out these helpful and empowering titles today!  Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

The Private Practice Section of the APTA established the Peer2Peer (P2P) Network a few years ago and since then has provided a great opportunity for PT owners to collaborate with fellow PT owners and discuss how to improve their businesses. In this episode, Nathan Shields interviews Randy Roesch, PT, owner of Business Solutions Consulting Company, and Steve Anderson, PT, Executive Coach for Orange Dot Coaching. They are also current facilitators for P2P. Both have personally benefited from networking during the course of their careers, making them a great resource about the benefits of networking and what P2P has to offer. Nathan then also highlights his mantra for successful business ownership, which is Reach Out – Step Out – Network.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

How can you further increase the value of your company so you can sell it at the highest price on your terms? In this episode, Nathan Shields welcomes back Eric Miller, the Co-Owner of Econologics Financial Advisors, to talk about money! In fact, he specifically discusses what it takes to increase the value of your clinic. Whether you’re looking to sell or not, a clinic that has great value generates greater profits and is running at optimum efficiency or is easier to own. Eric breaks down seven items that you need to address in order to increase your clinic’s profit, efficiency, and overall value, including routine work on your business in the specific areas.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

If you consider marketing to physicians “Marketing 101” for PT owners, then obviously, marketing directly to consumers (potential patients) would be “Marketing 102.” And if Marketing 102 for PT owners were a college course, Matt Slimming, PT would be the professor. Recognizing the changes happening around him – POPTs and hospital network consolidation, referrals from physicians are down 50% over previous years, etc. – Mark realized that he needed to access patients in a different way. Whether it’s improving SEO, getting patient reviews, or utilizing social media ads, he found that there is a greater pool of patients available to him when he markets directly to the surrounding community, plus he won’t have to rely solely on the doctors to keep his eight clinics steady busy! It may be a new concept for some of us, or maybe some of us have tried it and not seen the results. Listen to what Matt has to say and maybe he can guide you to online marketing strategies that have been proven.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Reaching out for help from coaches helps us gain the needed insights for the development of our practice. In this episode, we are following up on the owner of Druid Hills Physical Therapy in Atlanta, Georgia, Dr. Avi Zinn, PT, DPT, OCS, about how he has developed his business. Although he has been successful in the development of his practice to this point, Avi reaches out because he recognizes that he needs to gain more business knowledge as the CEO of the business. He shares the importance of the stuff they did not teach in PT schools, such as tracking KPIs, leadership development, culture creation, and more. Learn how he is managing as a PT business owner and get a real-life look into what a business coach can do for you and your practice.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Although Mike Bills, PT had plenty of managerial experience for a large hospital network, it did not prepare him for owning his own PT clinic. He quickly learned that owning and managing are two different ball games. Mike reached out and got some consulting support five plus years ago, stepped out of treating full-time, and has networked with other PT owners for the past five years. Now, his one-person clinic has turned to a 6,000-sf facility with thirteen providers, and they’re continuing to grow in spite of the POPTs and hospital networks that have sprung up around them. What are they doing differently to thrive and survive? Today, Mike shares the formula to ownership success as well as their successful actions of obtaining new patients through their internal referral programs and social media/internet efforts.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

There is nothing more comforting than knowing that you are financially secure for the future. Bringing in a trusted expert from Econologics Financial Advisors, Eric Miller gets into the mindset, attitude, and strategic plans you need in place to secure your wealth for the future and for your household. Eric and Econologics have been working as financial advisors to hundreds of private practice owners over the past decade. Thus, they know some of the pitfalls that we share when it comes to our finances and what it takes for owners to become financially free. Eric goes beyond the investments and portfolios and sets you up with the right mindset and financial purpose and goals that are in line with your retirement plans. Secure your household and make your clinic the vehicle by which you achieve your financial goals in this episode.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

It’s an age-old question for PT owners – should I have my own billing department or outsource it? It’s a dilemma that each PT will go through at some point. Let’s get the answers from billing veteran Amy Sparks. Amy has 20+ years of medical and PT-specific billing experience and has a firm grasp of what it takes for an in-house billing department to run smoothly. IF you have the right people and IF you can monitor and manage them regularly (weekly and monthly meetings), then in-house billing may be right for you. But IF you outsource your billing, you still need to monitor, manage, and demand regular reporting. Make your decision to go in-house or outsource but never abdicate your responsibility to stay on top of your cash flow.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Freedom comes from making a healthy profit. Thus, on this episode, host Nathan Shields and guest Frank Cawley, PT discuss what it takes to establish a solid financial structure and improve profits in business. They tackle the important KPIs you need to track, the financial team you should have in place, the pros/cons of owning your office space, and the reports you need to review regularly. We’re all in the PT ownership business in order to do things the way we want to do them and to make as much money as we want to make without depending on others. If we lose sight of our financials, then we’re bound to lose our business altogether (or endure a lot of stress in the meantime). Take the time to monitor your finances regularly and your business will reward you with more money and freedom.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

In this episode, host Nathan Shield talks about the people within your company with the CEO of Pure Physical Therapy and Founder of Next Level Physical Therapy, Frank Garza, PT. Frank started seeing growth in his PT clinic once he started weeding out the “bad apples” in his organization and focused on hiring and firing those people who weren’t in alignment. How did he do it? He, along with his wife, established the purpose and values of the company and hired and fired accordingly. Now, the people on his team are rowing in the same direction and growth has accelerated. Plus, the energy in his clinic is fresh and exciting, and the culture is drastically changed. Want to establish a culture like Frank? Set the standards, establish purpose and values, and get your team on the same page. Your growth and an exciting culture will immediately follow!   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

If you’re stuck on how to create vision and values, this episode is your “how to.” Business coach, entrepreneur, and physical therapist Sturdy McKee, PT makes a comeback in this episode to talk more about creating vision and values. Sturdy is a business coach, entrepreneur and business owner who also happens to be a physical therapist and private practice owner. Today, he reveals the three components of a vision and how much they can influence how you seize opportunities, make business decisions, and identify a good team player. Sturdy also touches on his methods in helping business owners and executives achieve their business and financial goals. Prepare to be inspired and fired up to start a business that not only drives wealth but also makes the world a better place.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Team buy-in means a significant number of people become greatly involved in making your company or organization perform well. If you tried to implement this change without success, then Arlan Alburo, PT, DPT, MTC has you covered with his thirteen-step process. As the CEO, Chief Content Officer, and Co-Founder of Orthopedic and Balance Therapy Specialists, he saw to it that he is leading the company in the right direction. In this episode, he explains each of the steps one by one, and intricately shares how he convinces his team members to buy-in the new programs and procedures. He teaches us how we can align everyone on the same page and optimize plan implementation. Arlan’s thirteen-step secret incorporates objective data, proper planning, tracking, and (maybe most important) team input. Following the process will surely increase your rate of success.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Going through the interview or hiring process is much like courtship. When you are really smitten by the right person, you can become a nervous wreck and bumble the job offer process. Brian Weidner of Career Tree Network is back on the podcast to share even more wisdom on successfully recruiting and hiring your next PT. He shares some successful actions that you can take to increase your odds of getting a “Yes!” when you put an offer out there. You’ve moved the ball this far down the field, be sure you get it across the goal line!   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Transitioning from one profession to another takes a lot of courage, preparation, and experience. Kevin Kostka, DPT, PES is a great example of someone who has excelled in the different aspects of professional growth and successfully transitioning to the next phase – from a high-achieving student (four college degrees) to specialized physical therapist (co-wrote a book) to successful PT owner (five clinics and counting). Each transition requires learning new skills, but becoming a successful business owner can be especially difficult for PTs since they typically have no prior business training. Therefore, as Kevin shows, it’s imperative to invest time, money, and energy into developing a business owner’s mindset, learning what tools are necessary to be successful, and what actions are most. Like many of us, Kevin also learned a little bit through the school of hard knocks, but hopefully you won’t have to if you intentionally transition into your ownership role.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

As a business owner, one of the most fundamental aspects to have if you want to grow, improve, and be successful is a vision. Our guest, Travis Robbins, PT, learned the importance of creating a vision the hard way. He spent years going deeper and deeper into debt while building a multi-clinic PT company, never really looking for a way to get profitable. However, once he hit rock bottom, he decided he had to do something different. What did he do? You’ll have to listen to the podcast to find out (hint: reach out – step out – network)! Nonetheless, once Travis got in the right mindset and developed a vision for what he wanted to achieve with his company, he has since been profitable and has the stability and freedom he couldn’t envision before. The owner’s #1 job – create and hold the vision for the rest of the team to look to. Once you get their buy-in, you’ll have all hands on deck to see that your vision comes to fruition, but a clear and compelling vision has be there first because no one else is going to create it for you.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Developing a winning team is crucial for an organization or company to reach its goals. Craig Phifer, PT, the CEO of Rehabilitation and Performance Institute of Evansville, IN has put systems, rubrics, and filters in place to REALLY hone in on the successful characteristics and traits of the top performers in his company. Plus, his company’s focus has been on providing his team the autonomy and support to pursue their individual dreams. Putting these two focuses together has allowed RPI to create a culture of aligned individuals looking to significantly affect their community – and they’ve done that! They’ve grown to five clinics in three years and will continue to grow, considering the incredible team members they are developing to take more responsibilities. Plenty of insight in this episode! Get your pen and paper handy.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

This week, Stephen Rapposelli, PT hijacks the show and turns the tables on the host! Stephen noted early on in his conversations with Nathan Shields that he hasn’t shared enough of his ownership journey with the audience, thus he pushed to take over the podcast and ask Nathan and Sean Miller exactly how they went from individual clinic owners to selling their clinics to Empower PT last year. Stephen asks some specific questions about the how’s, why’s, and what’s that. Hopefully, in this episode, Stephen fills in some gaps and give you a little insight into the PT clinic sale experience. Sean shared all of his wisdom as well to add some great insight into the cycle of PT clinic ownership.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Burnout is an overwhelming form of exhaustion which can happen to anyone especially those in the workforce. Lucas Briggs, DPT has unfortunately, at a young professional age, already had to deal with the consequences of burnout. Stresses stemming from work, social environment, and home can all accumulate at any given time and show up in many different ways. As leaders, it is imperative that you take care of yourself because without your leadership and vision, the company will falter. As the saying goes, the pace of the leader is the pace of the pack. We talk with Lucas about how to identify when you’re feeling burnout or overwhelm so you can manage it appropriately and handle it before it gets the best of you and those around you. Not only that, but it behooves you as a leader to recognize when your team members are experiencing burnout as well. What are you doing in your company to minimize stress, recognize patterns of stress, and give you and your team members outlets for rejuvenation? You’d be surprised how spending a little effort in this area will improve retention and cultivate the culture that you are looking for. Employees in this generation need to know that you care and are willing to promote their balanced lifestyles. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Paul Martin has been dealing with mergers and acquisitions in physical therapy since the turn of the century, so he knows the market. However, things are different now than they were even five to eight years ago. Today, Paul shares what you need to know if you’re looking to sell in this environment, and what you should know about the current industry even if you’re not thinking of selling. As an independent owner, you should recognize what’s going on in your local PT space – who is getting acquired, what acquiring companies are looking for, and where they might be going next. These are things that will keep you abreast of the industry and where you fit so you can make sound decisions. Even if you’re not looking to sell, consider some of the things discussed here so you are maximizing the value of your practice and be ready to sell at any given time. You’re going to exit someday, so be prepared. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

An organization needs to adhere to its values in order for growth to thrive. Stephen Rapposelli’s turning point in his clinic came when decided to implement some structure and identify what his company stood for and how they got things done. As you’ll hear in his story, once he and his team decided to clarify their core values and begin working, hiring, firing, evaluating, and championing their values, the productivity, culture, and profits significantly increased. It’s never too soon to introduce, implement, and live by the values you crystallize with your team. What this does for you is it gives you and your team an automatic decision matrix by which they can make their own judgment calls without you and be right 90% of the time. In this episode, Stephen details exactly how to decide on your company values, how to utilize them going forward, and how to hold your company accountable to them. Discover these great, fundamental wisdom for business owners to obtain your goals in business. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

How do you work 60 hours a week and still grow your practice? This is an issue at the heart of PTO Club’s target audience, and Dr. Jamey Schrier, PT joins us to talk about it. Jamey is the Founder and CEO of The Practice Freedom Method, a business training for physical therapists who want financial prosperity and a better quality of life. Running a practice involves a ton of responsibilities and demands on you, so how could you possibly achieve your dreams? Join Nathan Shields and Jamey as they identify the steps to achieving your goals and dreams. Listen to the end to get a discount to attend Jamey’s first conference later this year. Put the discount code “ptoclub” when registering for Jamey’s conference to get an additional $100 off of your registration fees. It’ll be worth it! Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Networking, when leveraged correctly, can be a huge boost to your personal and professional life. Jarom Schmidt is not only an example of that, he wrote a book about it called Networking: From College to Career. He is a natural networker and his professional life has shown the benefits of it. Today, he shares with us not only why we should intentionally network, but also how to do it and do it well. Remember, “It’s who you know, not what you know.” In this episode, learn how you can step out, reach out, and network. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

There are opportunities out there that we can and should take advantage of to improve our practice. Looking for these opportunities from a unique perspective, Heidi Jannenga, PT, DPT, ATC is back to discuss the results of WebPT’s “The State of Rehab Therapy – 2019” and takes on the challenge to address the obstacles and detriments to the profession. As Heidi breaks these down, arm yourself with the data to work from and grow your clinic’s value. In this episode, look into solutions you can possibly do with student loan debt, stagnant salary and insurance issues, and regulations and documentations. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

As important as it is to have a good relationship with your patients, it is also very necessary to put attention to elevating relationships with physicians. Clinic Director at Therapeutic Associates Physical Therapy, Matt Booth, PT, DPT has created an ideal model for collaboration with local physicians by establishing a peer-to-peer relationship through the FDM (Fascial Distortion Model) techniques. Also the Cofounder of the Fascial Distortion Model Academy, Matt teaches this technique to physicians across the world and locally. Since then, the FDM approach has changed his marketing strategy from a “here’s what we provide mentality” to a “how can I help you and your patients” mentality. In this episode, discover what FDM is, why this model can enhance your relationship with local physicians, and how it has become a very successful marketing strategy. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Is it easy for you to find a good, qualified physical therapist? If so, this episode isn’t for you. Congratulations! For the rest of us, recruiting quality physical therapist is a chore, and not an easy one at that. Will Humphreys, PT has found a way that’s been successful for him. Over the years, and now as the VP of Talent Acquisition and Development at Empower PT, he has developed a way of helping physical therapists come into or stay out of our companies. Realizing that not everyone is a fit, his recruiting style is based on being of service to any and all physical therapists. He wants to help them get to their next job, whether that’s with his company or another, and with that mindset and a focus on relationships, he’s created a powerful recruiting program that stabilizes his company. The loss of an employee is no longer a significant upheaval but a transition to the next top-qualified candidate. Join us and learn from the recruiting maestro. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

Shaun Kirk, PT is back! Our last interview with Shaun has been the most listened-to episode of the podcast over the first year, and he’s got more to share! He discussed the six areas of practice that all owners need to be aware of in our first episode. In this episode, Shaun shares with us the three areas of provider production that need to be addressed. It’s easy to see when a PT in your practice is doing well with patients – the patients are getting better, they’re creating good bonds with patients, and their patients are happy. However, that’s not all they need to do. Their relationship with the patient means nothing if they’re not documenting and coding appropriately, two areas that will hurt you more than it hurts them if they fall short. Be sure to track all three of these areas as they could disrupt the integrity of your clinic and leave “holes in your bucket.” Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter

No business can level up their patients’ experience if they don’t understand the customer’s journey. The host of Healthcare DisruPTion Podcast, Jerry Durham, PT, has built a reputation in the PT industry as an outspoken expert who sees things with a different perspective. Jerry and his partner, Sturdy McKee, decided to take their physical therapy practices out-of-network before it was trendy or even a consideration for most PT owners. However, because of his view on things, he has also turned his experience and outlook into an opportunity to share what it takes to create the clinic and business that you ultimately want for your patients’ experience. As he takes us through the lifecycle of a patient and their interactions with the physical therapy clinic – from the initial call through the billing cycle – learn about the essential roles of the front desk and the ten-point checklist if you aspire to hire the right person and empower them to be successful. On the side, find out the difference between customer experience and customer journey, and understand the customer lifecycle. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Physical Therapy Owners Club today:ptoclub.comPhysical Therapy Owners Club FacebookPhysical Therapy Owners Club LinkedInPhysical Therapy Owners Club Twitter