Make Each Click Count Hosted By Andy Splichal

This episode features guest Amit RG, Founder and CEO of Richpanel, a platform helping eCommerce companies scale and integrate their customer support services.Discover how Richpanel has modeled Amazon to bring productized customer service to their direct to customer clients. Did you know a customer that contacts customer service is 4X more likely to become a dissatisfied customer vs a satisfied customer? Listen to discover how you can avoid creating dissatisfied customers through your customer service.Listen as Amit shares one of his favorite success stories of how one of their clients used Richpanel to reduce agent handled contacts by 50% despite substantial growth.Episode Action Items:If you are a B-to-C company looking to productize your customer service, visit www.richpanel.com and you can watch videos or signup for a free trial. ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Valentin Radu, Founder and CEO of Omniconvert. Omniconvert is a company which is disrupting the eCommerce space on how brands should perceive growth (where the norm is 100% focus on acquisition and massive neglect on retention). As the price of acquiring customers continues to increase, discover why the survival of a company may depend on how well they are able to retain their customer base. Radu shares his strategies based on 16 years in the eCommerce space what works when retaining customers and why many companies overlook the importance of customer retention.Find out what percentage most companies spend on customer retention vs. customer acquisition. In addition, this episode reveals the key metrics a company should be measuring when tracking customer retention and the three pillars of customer retention (what you say, what you sell and what you do as a company).Episode Action Items:If you are interested in working with Omniconvert visit https://www.omniconvert.com to discover how you can better retain your customer base.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Terry Dry, the CEO of Future Proof Advisors that specializes in advising mid-market businesses and their executive teams on how to overcome barriers that inhibit growth.Listen as Terry explains some of the obstacles that may inhibit your company's growth and how you can overcome those obstacles. From leadership to how a company operates there are common barriers to a company growth that you should know.If you are a midmarket or emerging brand, this episode will explain how you can work with Future Proof Advisors to add a team of experts that will help your company reach its full potential.Are you spending time big picture on your business or are you working in your business? Find out why it is important to carve out the time to focus on strategic planning if you want to grow and how Future Proof Advisors can help.Episode Action Items:If you are interested in working with Future Proof Advisors visit https://www.futureproofadvisors.com and discover how we can help you with your vision, strategy, optimization through our coaching and connections.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest David Perry, the CEO of Carro, a new eCommerce partnership network used by over 30K Shopify brands. Discover how GetCarro.com helps brands gain attention, sales, and new customers by partnering with other brands in the network.Listen as David explains the process of how you can easily expand your product offering by adding complimentary products to your website from the GetCarro network. David details all the different scenarios of fulfilling orders and creating a seamless customer experience of partnering with other Shopify stores.In addition, through the GetCarro network stores can connect to influencers. Not only does it connect Shopify stores with influencers, but it does it in a way that drives traffic.Find out what you need to join the network and the process to integrate other products to your Shopify website.Episode Action Items:If you are interested in working with GetCarro visit GetCarro.com and take a free trial or contact them at [email protected] and mention you heard about it on the Make Each Click Count Podcast and you will receive VIP treatment.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Reed McGinley-Stemple, Co-Founder and CEO of Stytch. Stytch enables Apps & websites to embed passwordless authentication for its customers.Listen as Reed explains the advantages for companies to change from password based to passwordless authentication for its customers including how passwordless integration can increase customer lifetime value (CLV).Don't believe it? In this episode, Reed details how one of their recent customers experienced a 62% increase in conversion by changing to a passwordless solution.Discover how passwordless authorization works and how you can integrate their technology into your business.Finally, find out how our customers use our technology to generate Email magic links to increase their conversion to purchase by creating a logged in experience for their customers.Episode Action Items:If you are interested in improving your end use experience, you can connect with Reed McGinley-Stemple and all the products available at Stytch by visiting https://stytch.comABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Ritu Java, representing PPC Ninja. PPC Ninja is a PPC Automation Software that helps eCommerce businesses get the biggest bang for their buck advertising using Seller Central on Amazon. Listen as Ritu explains how customers can use PPC Ninja to improve their results running Amazon Ads and how PPC Ninja differs from their competitors.Discover some of the costliest mistakes that companies make using Amazon ads and how you can fix these costly mistakes with PPC Ninja including how to use category targeting ads to have your products on page one of Amazon at a fraction of the cost.Did you know that Amazon ads average CPC are increasing 15% per year? Given it is ever more expensive, if you want to be profitable it is essential that you optimize your Amazon paid ads. Discover how PPC Ninja can work to integrate as a key part of your Amazon's company growth.Listen as Ritu describes how PPC Ninja works to optimize Amazon Ad bids and how it would be impossible to manage the bids in this way manually.Are you an agency working to optimize client's Amazon advertising campaigns? Then, you won't want to miss this episode to discover how PPC Ninja can help improve your results.Episode Action Items:You can find more about PPC Nina at http://ppcninja.com?fpr=ppcn97 to signup for a free demo or signup for a free mastermind. In addition, you can follow Ritu Java on Linkedin at https://www.linkedin.com/today/author/ritujava/ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Julian Goldie. Julian specializes in helping websites increase their organic traffic, boost their rankings and land more customers using SEO.Listen as Julian simplifies what it takes to rank your website well organically including optimize your keywords, creating backlinks and on-page SEO.Find out what it takes to rank well organically in 2022 including creating backlinks and which backlinks Google counts with backlink quality.Learn how Julian manages his client's SEO including prospecting for backlinks and creating a content calendar for creating new content and how you can implement into your own SEO growth strategy.Did you know you can actually do more harm than good with backlinks? It is true. Discover how low-quality backlinks can reduce your organic position. Find out where more companies get it wrong when looking to hire an SEO agency.Episode Action Items:You can find Julian Goldie at https://juliangoldie.com. While you are there download a free copy of his book Link Building Mastery: How To Triple Your Traffic With Backlinks. ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Michael Levine. Michael is a best-selling author, media expert and success coach. He has represented a record-breaking 58 Academy Award winners, 34 Grammy Award winners, 43 New York Times best-sellers. In addition, he has authored 19 books, including 5 best-sellers including: Broken Windows, Broken Business: How Small Remedies Reap Big Rewards.In this episode Michael Levine reveals his 2021 Broken Windows Awards. Discover what constitutes a broken window along with the list of the 10 worst offenders of 2021.Are you sick and tired of businesses poor treatment of its customers? Michael sure has and it is why Broken Windows has become a movement that says we are sick and tired of being treated poorly and we are not going to take it anymore.Little details matter and matter a lot in business that is the premise of the Broken Windows movement. Learn from mistakes of today's biggest Broken Windows' offenders and how you can use their broken windows to improve your business in a series of stories like only Michael can relate.Each company has the same issues each that involved not caring for its customers. Make sure your business is not guilty of the same sin if you want to grow in 2022.Episode Action Items:You can find Michael Levine's best-selling book, Broken Windows, Broken Business How Small Remedies Reap Big Rewards at Amazon or read his full bio on his website at https://www.michaellevinemedia.com.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Jeff Coyle. Jeff is Chief Strategy Officer for MarketMuse, an industry leading content solution that brings data scientists and engineers together with content strategists and SEO experts to make AI accessible for content teams of all sizes and skill levels. Discover what you need to do to be successful with SEO strategies in 2022 and going forward and how you can use A.I. from MarketMuse to increase your organic traffic.How do you hang on when SEO does not provide quick results? That is a subject of this interview. Discover why SEO is essential for brand growth and what is working in today's environment including how to create predictable, data-driven insights.In addition, in this episode find how content creators are utilizing MarketMuse's artificial driven content that will drive organic traffic including how you can use artificially driven content to create the most effective content. Finally, discover why with SEO you need to be present for the entire buying cycle to have success with SEO.Episode Action Items:You can find more information regarding Jeff by visiting MarketMuse at https://www.marketmuse.com. While you are there, signup for our free product to see if MarketMuse can help you and discover training course for best-practices creating content.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Craig Lewis. Craig is the founder of Pin & Grow, an agency that helps eCommerce owners scale their business through both paid and organic Pinterest placements.Is Pinterest a viable marketing channel for your business? Listen to this episode to find out what type of businesses should be using Pinterest to successfully grow their business in 2022.Find out how Pinterest's algorithm works and why it is more like a search engine than a social media platform and how you can place your products in Pinterest both paid and organically. In addition, discover how you can quickly increase your organic traffic within Pinterest by 30-40% with no out of pocket cost.Discover why everything you post in Pinterest should be done with a purpose if you want to be successful using Pinterest and why the reach number shown should be considered irrelevant.Finally, learn why they named their agency Pin & Grow and how they have differentiated themselves from their competition by specializing in eCommerce products on Pinterest.Episode Action Items:You can find more information regarding Craig Lewis at https://pinandgrow.com. Request a free Pinterest audit by going to https://pinandgrow.com/contact/ and entering 'Make Each Click Count' when booking an appointment.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Lauren Kennedy. Lauren is the Founder and CEO of Coastal Consulting Marketing. Her agency is a strategic partner for HubSpot and Sales Force as well as a 5-Star Certified HubSpot Platinum Partner Agency.Discover what Hubspot is capable of doing and why Hubspot is the leader in marketing automation. In addition, Lauren talks about SalesForce (the #1 CRM) and how SalesForce integrates with HubSpot.Find out the benefits of working with an agency to manage HubSpot/SalesForce vs doing it in-house. Avoid the mistakes that you wouldn't know that you don't know!Finally, learn about how specializing has allowed Coastal Consulting to grow to before a HubSpot platinum partner agency in less than a year.Episode Action Items:You can find more information regarding Lauren Kennedy at Coastal Consulting at https://www.coastalconsulting.co. Visit to request a free HubSpot audit and learn more about a HubSpot SalesForce integration.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest AJ Davis. AJ is the founder of the Experiment Zone, a leader in helping ecommerce businesses provide their customers with a seamless user experience in order to get the most value from their website and increase their revenue.Find out what it means to have a seamless user experience and how websites can use this knowledge to increase their online sales. Always start with your data to discover where to investigate potential problems with your website.The three things that every webpage should do to increase conversion, yet 75% of websites do not. Tell them what you do, who you serve and why should customers choose you (your value propositions).Why clarity and quickness are the two most important factors when it comes to increasing your conversion rates and how conversion numbers are a small hinge that can increase business exponentially.And finally, how her experience as a lead researcher for Google optimizer helped AJ create an intentional process to improve their client's conversion rates through the Experiment Zone. Visit today to request a free conversion report card regarding one page of your website.Episode Action Items:You can find more information regarding AJ Davis at Experiment Zone by visiting https://experimentzone.com to find out how to unlock more value from your website by optimizing your user experience.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Pakil Shah. Pankil is the founder of outranking.io, a leading platform in using AI to research, write and optimize website content.Discover why creating a solid content strategy is essential in producing effective SEO content and why the research that happens before creating that content is essential to your success.Listen as Pankil introduces his new AI software service that was developed for creating effective content that drives organic traffic to your website. Find out who uses and how they have used the software to enhance the effectiveness of their SEO content.If you are putting all the effort into creating content, why not make sure you are creating content that actually drives traffic by delivering value to your customers? This episode will show you exactly how to do just that!Episode Action Items:You can find more information regarding Pankil Shah at Outranking.io by visiting https://outranking.io. Early Adopters Deal happening now. All credit being rolled over to the next month, but act soon.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Chris Mercer. Chris is the founder of Measurement Marketing.io, he is a renowned expert helping businesses of all sizes understand what they need to measure to understand their marketing strategies more effectively.Discover what numbers are important for businesses to know if you are going to understand how your customers are interacting with your website and how you can use that knowledge to take action to grow your business.Within this episode, Andy and Chris also discuss the new Google Analytics 4 including how it works and why it is an important change to Google Analytics with new privacy restrictions in regard to tracking.Do you know what the secret sauce is for measurement? It is forecasting. Discover why and how you can apply this success tool to your business.Episode Action Items:You can find more information regarding Chris Mercer at Measurement Marketing by visiting https://measurementmarketing.io.youtube or download a free toolbox membership at https://measurementmarketing.io/meccABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Darshan Mehta, the founder of iResearch.com, a platform that allows users to quickly extract insights from consumers throughout the world, and ConnectQik.com, an app that allows users to make instant connections and take part in engaging interactions.Discover what insights regarding customers that Darshan believe to be important for a business to know and why it is the key to gaining an edge over your competitors. Learn why Darshan believes that insights are the key to innovation and differentiation and how he has made running a market group possible for about the costs for a dinner for two.No matter what you are going to get feedback from your customers. Do you want to get it sooner or later? Revealing insights is how you can identify your customers pain points and is a key to your company's growth. Episode Action Items:You can find more information regarding Darshan Media at https://www.iresearch.com or check out his book, Getting to Aha available on Amazon. ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Bruce Irving, the marketing visionary behind Smart Pizza Marketing and the host of the Smart Pizza Marketing podcast.Listen as Andy discusses with Bruce how to find your niche in businesses and how you can become the go to expert in that niche. In addition, they discuss why you should use forms of media that your competitors may not yet have embraced. Should every business be on every platform? Bruce says no. Instead find out where your customers are at and learn how to use those platforms to find new customers. Be consistent on delivering content because it is consistency over time that makes social media work.Within this episode, they also discuss why using your phone works when producing content for social media and why you shouldn't overthink it. Instead see what resonates with your customers and do more of it!As a final tip Bruce says, "don't use marketing lingo when selling inside your nice it is a dead giveaway of an outsider".Episode Action Items:You can find more information regarding Bruce Irving and his Smart Pizza Marketing Podcast at https://www.smartpizzamarketing.comABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Caleb Maxwell of Hebron Films. Discover why all businesses should be using some form of video within their business and how a business can figure out exactly what type of videos they need for the 'biggest bang for the buck'.Worried about the costs of creating a video? Then, you need to focus on the ROI of videos and how to determine if videos are providing a profitable return on investment.This episode also explores the different metrics including engagement which are important when measuring the success of using video.Finally, listen as Caleb reveals the one thing that audiences will not forgive when it comes to your video (hint, it may not be what you think) and why his company uses strategy before beginning to create their clients’ videos.Episode Action Items:You can find more information regarding Caleb Maxwell or connect with Hebron Films by visiting https://hebronfilms.com/ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode featured guest is the CEO of Modo25 and Ask Bosco, John Readman. John is working hard to disrupt the competitive agency space by offering a supportive digital marketing service.Are you currently using an outside agency to handle your online marketing? Discover why you should consider bringing your online marketing inhouse including all the pros and cons.Discover how Modo25 works with their clients to establish their goals to scale online growth through a variety of marketing channels and why it is important to establish your targets if you want to reach your goals.In addition, listen how John believes that transparency and visibility is key whether you are working with an agency or whether you decide to bring your marketing in-house.Episode Action Items:You can find more information regarding John Readman or to request a demo of his services visit - Modo 25 (https://modo25.com) or Ask Bosco (https://askbosco.io). ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Shane Barker, founder of ShaneBarker.com, where they specialize in SEO, Influencer Marketing Services, Content Marketing Services and Online PR Marketing Services. Shane is a professional speaker and the host of the Marketing Growth PodcastDiscover what it takes to rank well with SEO in today's environment. In this episode Shane reveals the current state of SEO and what you need to think about when optimizing your organic content.Want to crush your competition? Shane has been doing it for his brand and his customers for years through free organic traffic. Learn how he does it including what software he uses for his company as well as his private clients.Finally, discover what you need to know when you are thinking of hiring an SEO agency in order not to be scammed in an industry filled with shysters including how to reverse your numbers and make sure the squeeze is worth the juice when it comes to your SEO investment.Episode Action Items:You can find more information regarding Shane by visiting www.shanebarker.com. Visit his website to request his newsletter or connect with him on Linkedin or Twitter by searching for Shane Barker. ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Kelley D'Angelo, founder of Lark Ellen Farm. Lark Ellen Farm since 2014 has been on a mission to have people live a healthier lifestyle by eliminating grains from your body. Discover how Lark Ellen Farm has been able to substantially grow their eCommerce business by specializing in a niche. Learn why finding a niche with less competition and high demand is a great way to quickly grow your online sales. From a product idea to a thriving online company discover the steps involved when growing your company specifically the advertising and some of the downfalls to avoid when growing a company.In addition, listen to this episode to discover what to look for in outsourcing your marketing to an agency. Kelley explains what to avoid hiring a SEM agency to run your Amazon and Google Ads and what she has learned by using 7 agencies in 7 years Finally, discover her thoughts on selling products on Amazon vs. her own website and some pricing strategies and tips for selling your products on Amazon. Episode Action Items:You can find more information regarding Kelley D'Angelo by vising www.larkellenfarm.comABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guests Garret and Deeannee Akerson. Garret and Deeannee are the co-founders of Kindred Bravely. In 2019, Kindred Bravely was named #20 on the Inc. 5000 list of fastest- growing, privately held US companies and they also won the Shopify Build a Bigger Business Competition in 2017 as one of the eight fastest-growing online retailers on Shopify’s platformTouching on the importance of company culture and setting expectations, find out how they scaled their business with a remote workforce and their strategies for growing their business into a known brand using an almost entirely remote workforce.Learn their methods to communicate with their team members, who are located across the globe and why communication is key.Finally, discover their thoughts on selling products on Amazon vs. their own website through the stages of company growth, startup vs. established brand and general advice on growing your business.Episode Action Items:You can find more information regarding visit Kindred Bravely at www.kindredbravely.com.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest AJ Saunders. AJ is the founder AJS Digital Group, a media company with over a decade of experience in digital marketing specializing in affiliate marketing.Did you know you could make over $100 thousand dollars per year running an affiliate website? Find out the top strategies and where to start if you want to start an affiliate website. In this episode, AJ reveals common mistakes most make when starting an affiliate website and why you need a strategy in place when getting started with affiliate marketing.Not interested in being an affiliate? You still will want to listen as this episode discusses SEO. Use lessons learned by affiliate websites to rank your website higher organically including backlinks, their importance and how you can earn them.Finally, discover some ideas on how to develop ideas for content and why fresh content is essential in affiliate marketing.Episode Action Items:You can find more information regarding AJ Saunders and AJS Digital Group by visiting at https://www.ajsdigitalgroup.co.uk. ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Kurt Philip. Kurt is the founder and the CEO of Convertica, an agency that specializes in helping websites make more bottom-line revenue through maximizing existing customer value. Find out where to start if you want to improve your conversion rates including the one thing that is guaranteed to improve your conversion rate every time!In this episode, Kurt reveals some ideas on how to earn testimonials when starting your business and how you can use those testimonials to improve your website and your conversion rates.In addition, there are other things that can immediately improve your conversion and hint price is not one of them.Finally, don't think a small change in your conversion rate will matter? Listen and learn what a small change will mean to your bottom line.Episode Action Items:You can find more information regarding Kurt Philip or Convertica visit at https://convertica.org and find out how they can increase your conversion rates by 20-100%. ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Travis Chambers. A chief media hacker, Travis is the Founder of Chamber Media, a growth and video agency with 100 employees that has tripled the revenue of 6 multi-million-dollar DTC companies, driven $600M in tracked revenue, managed $100M in ad spend, makes 3,000+ videos a month for ads on Facebook, YouTube, Instagram, and Pinterest.Find out how it is possible to run and grow a successful marketing agency while working 4 days a week and still balancing life and work for both you and your employees.In this episode, Travis reveals what his team learned in studying a billion dollars in ad spend. Listen as Travis explains the 7 foundational video ad types that every ad account should have and test: spokesperson/anchor, closer/dynamic ads, product demo, lifestyle, social proof, case study and unboxing. Find out what each of these video types are; why each of these video types work and how you should use them in your own marketing. Why it is that most agencies are focused on winning awards instead of creating video ads that actually work and how this drives Travis to grow Chamber Media.Finally, thinking of starting your own business. Learn why Travis suggests that you start by selling your time before you start selling products and how to best gain experience to be successfulEpisode Action Items:You can find more information regarding Travis Chambers by visiting his agency, Chamber Media at https://www.chamber.media. ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Dan McGaw. Dan is an award-winning entrepreneur and speaker. He is the Founder and CEO of McGaw.io, an analytics and marketing technology consultancy. Coined as one of the original growth hackers, Dan has led the teams at Kissmetrics.com, CodeSchool.com and UTM.io. His skills include the ability to build and oversee new marketing programs that can create sustainable growth. Discover the levers that you can pull that will help your company achieve expodential growth and why automation is the key to growth.Ever wonder what UTM tags are and why they are important? Listen as Dan describes the origin of UTM tags and why they are important in properly tracking your website data.Sending cart abandonment emails? Did you know you can also send emails for journey abandonment emails? Don't leave your retargeting just to the display network, use email. In this episode, you will find out how that is possible.Episode Action Items:You can find more information regarding Dan McGaw by visiting his agency, McGaw.io. Also, stay tuned to the end of the episode to discover how you can receive a free copy of Dan's book, Build Cool Sh#t ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest David Morneau. David is the co-founder and managing director of inBeat Agency, the #1 Micro Influencer Agency in North America. David and his agency specialize in using influencer marketing to scale and grow direct to consumer brands.Find out how to use influencer marketing beyond just driving sales. Find out what micro influencers are, the other types of influencers and why David prefers using micro influencers to deliver the best results for their clients.Thinking of getting started with growing your business using influencer marketing?Then, listen to discover how many influencers you need to move the needle in terms of sales; some of struggles that companies commonly find when getting started using influencer marketing and what percentage of marketing budget should allocate to influencer marketing.Episode Action Items:You can find more information regarding David Morneau or his agency, inBeat at https://inbeat.agency or email David at [email protected] THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Will Haire. Will is the CEO of BellaVix, an Amazon Management Company which helps retail brands scale their business on Amazon.Discover why it is advised that all companies control their own brand by selling their products on Amazon. Listen as Will explains how Amazon determines which retailer is awarded the buy box and why it is so important to the success of your Amazon listings that you understand.Finally, the important elements of increasing your conversions with your Amazon listings and the types of products that Will has found to be the most successful when selling on Amazon.Episode Action Items:You can find more information regarding Will Haire or his agency, Bellavix at www.BellaVix.com. ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Victoria Lee. Victoria is the co-founder and CEO of UK company 100PoundSocial.com, A fully productised social media marketing agency working with 160+ companies across the UK and worldwide with a average 72% year-on-year revenue growth. Discover the systems their agency has in place that has led to growing an average 72% year over year revenue growth.In addition, Victoria reveals their overall content strategy along with some success stories from their clients and how a business can emulate their strategies and success even if they can’t afford to hire an outside agency.Finally, this episode goes into exactly why having an online presence is so important when trying to grow your business.Episode Action Items:You can find more information regarding Victoria's Agency at https://100poundsocial.com/ or on LinkedIn - https://www.linkedin.com/in/victoriaellenlee/ follow on Twitter - https://twitter.com/100poundsocial or connect on Facebook - https://www.facebook.com/100poundsocial ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest John Horn. John is the CEO of Stub Group, a digital advertising agency and a premier Google Ads Partner. Here to discuss how to convert more leads, get more eCommerce sale and grow your revenue.Tired of spending money on ads and not having them work? Well the Stub Group's tag line is Paid Advertising That Actually Works. Find out why their advertising works and how you can implement the secrets of their success into your own paid advertising.Discover why increasing conversion is an essential piece of success using paid ads and what percentage of new clients are properly tracking their conversions (hint, you may be surprised).Finally, hear some of the biggest mistakes companies make when looking to hire a Search Engine Marketing Agency (they might not be what you think).Episode Action Items:You can find more information regarding John at www.stubgroup.com or check out his FREE Google AdWords course at Udemy by visiting https://www.udemy.com/course/google-adwords-for-small-business-secrets-of-an-agency-pro/?instructorPreviewMode=guest ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Jeremy Gillespie. Jeremy is a direct response marketing expert and the CEO of Built To Scale – a San Francisco-based paid performance company that helps eCommerce businesses scale with Google, YouTube, and Facebook AdsAre you currently running paid ads or thinking of running paid ads? Then, this episode is not to be missed.Find out if your business is built to scale. How much traffic can you profitably drive to your business and how should you be doing it? Jeremy answers those questions and more as well as letting giving us predictions on the direction for eCommerce over the next five years.Episode Action Items:You can find more information regarding Jeremy and his agency by visiting https://builttoscale.co ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features guest Adam Hommey. Adam is a speaker, author, consultant and business trainer. He is the Founder and Executive Director at The REACH SYSTEM, the Executive Director at In-Demand Expert and the host of the Business Creators Radio Show.Thinking of someday launching your own podcast? This episode should not be missed.Find out what Adam means with his philosophy Achieving Maximum Results Through Minimalism. See what he is doing to successfully promote his own podcast including his best tips for those wanting to launch their own podcast and finally hear the story about the release of his book, Groundhog Day is an Event, Not a Business Strategy.Episode Action Items:You can find more information regarding Adam at https://www.TheReachSystem.com or within his private Facebook Group - https://www.EverythingPodcasting.group/His book Groundhog Day is an Event Not a Business Strategy can be found on Amazon - https://www.amazon.com/Groundhog-Event-Business-Strategy-Opportunities/dp/0999891006 ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This best of episode replay special features Steve Sims, the man dubbed The Real Life Wizard of Oz by Entrepreneur Magazine.The author of Bluefishing: The Art of Making Things Happen, Steve talks about his long journey from being a brick layer in East London to a bar bouncer to eventually becoming an event concierge to some of the most powerful people in the world.Listen to discover what Steve's experiences taught him about life and business. Episode Action Items:Purchase Bluefishing: The Art of Making Things Happen by visiting Amazon. ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

Once COVID ends are you going to be ready to answer the doorbell or are you still going to be looking for your pants? Find out what that exactly means and much more with this best of episode featuring America's branding expert, Michael Levine.During his career Michael Levine represented a record-breaking 58 Academy Award winners, 34 Grammy Award winners, 43 New York Times best-sellers. Some of his former clients include Michael Jackson, Barbra Streisand, and George Carlin. His work has included media counsel to former presidents Ronald Reagan, George H. W. Bush, and Bill Clinton. In addition, he has authored 19 books, including 5 best-sellers.Originally recorded August 2020, this episode was an instant classic touching on many points of Michael Levine's best-selling book, Broken Windows, Broken Business and how it relates to current times as well as the difference between activity and results.Episode Action Items:Purchase Broken Windows, Broken Business by visiting Amazon. If you want more information about Michael Levine visit www.michaellevinemedia.com or you can register to join Michael's Zoom Community at RegisterZEC.comABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This week's guest, Maddy Martin, is the VP of Marketing at Smith.ai – a virtual receptionist company focused on helping small businesses excel and outperform.Have you ever considered outsourcing answering your inbound calls, outbound calls or chat? A definite consideration for small business who lack the capacity to bring in a full time receptionist or larger companies who want to catch overflower or offer 24 hours service.Don't let your customers go to voice mail. Instead discover the difference between a virtual receptionist and a virtual call center (it's important). In addition, hear about what type of tasks you can outsource freeing your time to focus on growth oriented tasks. In addition, this episode discusses why you should avoid paying inbound phone answering services by the minute as well as the white glove chat service that is available at Smith.ai.Episode Action Items:To learn more about Maddy Martin and Smith.ai, you can visit https://smith.ai. Receive a $100 discount on your first month when you use code 'makeeachclickcount'.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This week's guest, Daniel Snow, is the founder of The Snow Agency, a performance and social media marketing agency that is disrupting the ecommerce landscape for DTC brands. Discover how Daniel scaled his DTC brands to $50 million in 3.5 years and how that lead to him starting his own SEM agency.Since beginning the Snow Agency 18 months ago, Daniel and his brother John have been able to grow the agency to 80 employees. His secret? Getting results for his clients. Learn what he is doing and how you can use these methods to grow your own eCommerce businesses. This episode includes tips to use with Facebook and Instagram Ads as well as tips to increase your conversion rates on your own website.Episode Action Items:To learn more about Daniel Snow and the servies they provide, you can visit The Snow Agency at https://thesnowagency.com. You can also follow Daniel on twitter at iamdansnow or instagram at dapper.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This week's guest, Paul Benigeri, is the co-founder of Archive.ai, an AI software startup that helps fast-growing consumer brands automate & scale their digital marketing, workflows, starting with influencer marketing.Not sure what influencer marketing is all about or you do know what it is, but you don't know how to use this type of marketing in your business? Then, you will want to listen to this episode where Paul discusses with Andy the benefits of influencer marketing in 2021.Discover what a nano influencers is and how to leverage nano influencers to grow your website. In addition, this episode discusses marketing budget and how much of your marketing should be allocated to influencer marketing and how influencer marketing has changed over the last few years.Episode Action Items:To learn more about Paul Benigeri and Archive.ai visit www.archive.ai to learn more or information. Paul will respond to all inquiries when you mention that you heard him on the Make Each Click Count Podcast!ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This week's guest, Chris Shipferling, is the managing partner of Global Wired Advisors, a lower middle market investment bank focused on sell side engagements. Are you dreaming of one day selling your business and moving to Tahiti? Then there are many factors that you need to consider now. Listen as Andy and Chris discuss how to determine your company's valuation.Building a brand vs. being a commodity. Do you know the difference? This difference is the main focus in determining a company's valuation.In addition, this episode reveals what a business needs to do to maximize the value of their company as well as what type of businesses are more readily sellable and the options available when selling your company and finally why you should not want to sell your company yourself.Episode Action Items:To learn more about Chris Shipferling and Global Wired Advisors or a free valuation visit www.globalwiredadvisors.com ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This week's guest, Chase Clymer, is host of Honest Ecommerce, a weekly podcast that gives advice to growing your ecommerce business. In addition, he is co-founder of Electric Eye where he and his team create Shopify-powered sales machines from strategic design, development and marketing decisions.Listen as Chase describes why his agency decided to exclusively specialize in using Shopify as an eCommerce platform and how Shopify can be the go-to platform for merchants including how to best optimize Shopify for conversions.In addition, hear some advice on how to increase your conversion rates using Shopify including optimizing the customer journey and streamlining the user experience.Within this episode Andy and Chase discuss how the level of professionalism that your websites extends into the world and equates to the value that is perceived by your visitors. However, even the most beautiful and functional website won't convert if there is no demand for the product being sold.Worried about the page load speed of your Shopify website? Listen to why your Shopify website may be slow and how you can increase the page load speed. In addition, learn which apps are must for your Shopify website.Episode Action Items:To learn more about Chase Clymer or to connect with his agency visit http://electriceye.io or listen to his podcast at http://honestecommerce.coABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This guest, a self-proclaimed math nerd, has an interesting beginning. After reading a Tim Ferris blog decided there must be a better way and shifted his career path. Listen as Jason describes his journey to become a social media expert and founder of Agency J.Within this episode, Andy and Jason discuss the origin story behind how he created Agency J, an agency that today focuses on helping coaches, course creators and education business owners.To be successful using Facebook ads, you must first define your parameters and then create your marketing system. In addition, it is important to know who your customers is and to clarify your message. Discover why.Through Jason's experience discover how Facebook advertising has changed including what the new iOS14.5 change may mean for your Facebook advertising.Episode Action Items:To learn more about Jason How or to connect with his agency that specializes in helping coaches, course creators and education business owners, visit - https://agencyj.co or visit his blog at jasonhjh.com.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features Bryan Clayton of GreenPal, the "uber" for lawncare. A successful entrepreneur, Bryan has built not one, but two multi-million-dollar companies.Listen as Andy and Bryan discuss what he considers essential in order to grow a multi-million-dollar business along what you need to consider if you are ever thinking about someday selling your business.A fascinating story of how he started his business, bootstrapping the business and eventually selling for millions of dollars. In addition, this episode discusses ways to differentiate your business including knowing what you are selling, what problem you are solving for your customers and how to find productive employees. Finally, learn lessons from him selling his first business and the mistakes that you should avoid if you ever decide to sell.Episode Action Items:To learn more about Bryan or connect to his company visit https://www.yourgreenpal.comABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features Pasquale Mellone, Founder and CEO of Increasily.com. Increasily is a Dublin based digital marketing strategy agency on a mission to create and execute digital marketing strategies for brands and small to medium sized businesses.  Listen as Andy and Pasquale talk SEO in 2021. Discover what is involved and learn about the upcoming Google Page Experience Algorithm update. Find out what you need to do to rank well organically on Google now and after the pending update.Discover what you should be on the lookout for as warning signs with SEO companies in order to avoid the industry scammers.Finally, you can learn what an SEO professional believes to be the best eCommerce platform for SEO and how to optimize your existing store.Episode Action Items:To learn more about Pasquale Mellone or to sign up for a free SEO audit, visit https://increasily.com.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features Lior Krolewicz, Founder and CEO of Yael Consulting. An ex-Special Ops turned online marketing consultant shares what he sees managing paid advertising.Listen as Andy and Lior compare notes and advice on how to use paid advertising to grow your eCommerce business in 2021.Discover some of the biggest money wasting mistakes made running Google Ads and how you can avoid them. Thinking of outsourcing your PPC marketing? Don't do it without first discovering how you can eliminate many potential companies (revealed in this episode).Finally, you can learn how to avoid AdverGambling. Don't know what AdverGambling is? Listen to this episode to become familiar with this term and how to make sure you are not an unknowing participant.Episode Action Items:To learn more about Lior or connect to his company visit https://www.yaelconsulting.comABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features Brad Smith the founder of the SaaS agency Wordable as well as two additional PR agencies. Discover how he has created and manages a successful company while still enjoying family life Hawaii style! Within the episode, Andy and Brad discuss the importance of copy in your business. Discover what the common mistakes are when it comes to creating copy as well as tips on creating good copywriting skills. Learn what content all companies should consider producing and the options for creating that copy including the pros and cons of outsourcing your copy to an agency a freelancer or developing inhouse talent.Episode Action Items:If interested, you can see more about Wordable by visiting https://wordable.io or view Brad's PR Agency, GetCodeLess.com.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features Lucas Walker of the Rolled Up Podcast Network. Discover what he considers to be the "pillars" of business and how you can use these "pillars" to grow your business.Within the episode Keys To Growing Your eCommerce Business, Andy and Lucas discuss whether your business is really logistics based or is it marketing base. The answer is both but learn why you need to consider both when growing your business.Episode Action Items:You can connect with Lucas Walker at rolledup.io and request a FREE tune up from the Pit Crew.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features Scott Hartley, a business strategy coach with Master Plan 4 Success. Andy and Scott discuss automating your business and how automating can free up your time as a business owner.How do you define automation?What are the keys to knowing what to automate?What are some important automations that every company should have in place?How can you get started automating your business?Scott dives into those questions and much more within this information packed episode!Episode Action Items:If interested, you can schedule a free strategy session with Scott Hartley by visiting www.masterplan4success.com and clicking on the Schedule Your Free Strategy Session button.In addition, you can download the free guide "The Forgotten Secret To Getting More Sales" by visiting www.amplifycreative.com/forgotten-secret.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features Neel Parekh of Maid This.com. Discover how he has created a business that enables him to travel the world living the lifestyle that he wants without being tied down to a specific location.Within the episode Building and Running A Business Remotely, Andy and Neel discuss how all business success comes down to marketing. Learn lessons from the founder of Maid This.com on how you can use your marketing to improve or create your own business and start living the life that works for you!Episode Action Items:If interested you can contact Neel at www.maidthisfranchise.com or through his email, [email protected] THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

Andy discusses building your business with passion with Charles and Linda Van Kessler of Passion 4 Life Vitamins. Charles grew up in Amsterdam where he was separated from his family by the Nazis when he was only 3. Through his experiences including living in an orphanage, then living alone as a child on the streets of Amsterdam, he gained a unique view of health and health supplements. This experience allowed him to develop a liquid vitamin perfect for anyone from 1 to 100 years of age.Today, at 80 years young, he now teams with his wife, Linda, not only to run a successful vitamin company, but they are also determined to give back to children through their Passion 4 K.I.D.S charity.Listen to this episode to discover their passion for business, passion for life and passion for kids and use what you hear to incorporate into how you can gain motivation for running your business.Episode Action Items:Special offer for listeners. Get a month's supply including shipping for $29.99 when you click on this link - https://passion4lifevitamins.com/podcastspecialABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

In this episode, Andy discusses coupon discount extensions with Kathleen Booth, VP of Marketing at clean.io, the market leader in digital engagement security solutions.Have you ever wondered how coupon extensions such as Honey and Capital One Shopping work or if they are increasing your sales or instead decreasing your profitability as an online merchant? This episode addresses all of those questions and more.If you are an online retailer, this episode covers what you should know when it comes to coupon discount extensions including what they are and how they could negatively affect your business. In addition, and maybe most important how you can stop them from offering unwanted coupons on your website.Episode Action Items:You can learn more about Clean.io by visiting https://www.clean.io. Visit www.clean.io for a 14-day free trial of their product cleanCART to stop coupon discount extensions on your website.ABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

In this episode, Andy interviews business success coach, David Hestand.Have an idea for launching a product or starting a business? This episode discusses what you need to know and just as important what you need to know how to avoid.The market will tell you if you will be successful, you need to listen and David can help you do just that.Listen to some great advice on how to launch your business and why you should get started sooner rather than later.In today, working for corporate America has become in a way a thing of the past for those who want a life of success. Discover how to start your own business and reap the awards that go with it. Never in the history of mankind, being able to start a profitable business easier than it is today!Episode Action Items:You can reach David and receive a free download to see if you are the type of person who has a dream or an idea to start a business by visiting SmallBusinessStartUpCoach.comABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

In this episode, Andy interviews Andrew Warner of Marketing CFO.Discover how big a company you need to be to start thinking like a CFO and why having a good grasp of your financials are essentials for companies wanting to grow.Also, discover the difference between cash flow and profitability and why cash flow is not the only measurement of a successful company.Find out what numbers are critical to track and measure according to Andrew Warner, a certified accountant and digital marketing specialist. Implement these ideas into your own business.Don't have time or the proper fortitude to think like a CFO? No worries. At the end of the episode, discover how you can hire a virtual CFO through Andrew Warner's Marketing CFO.Episode Action Items:You can reach Andrew and learn more about his services by visiting https://marketingcfo.comABOUT THE HOST:Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.