Leveling Up with Eric Siu

In this episode, I'll discuss why membership-based NFTs create high floor prices and introduce you to my newest NFT project, Leveling UP Heroes! TIME STAMPED-SHOW NOTES: [00:00] - Intro [00:10] - Membership Based NFTs Floor Prices [00:30] - Crypto Packaged Goods [01:25] - PROOF Collective [01:42] - PROOF Mechanics [02:38] - Leveling Up Heroes [03:23] - LU Heroes Epic Tier [04:20] - Delivering the maximum value for the members [04:50] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this episode, we are going to talk about the reasons why Kevin Rose's NFT price is skyrocketing!

In this episode, Eric will talk about how he built FOMO for his NFT Project and share how you can join!

Co-founder of Axie Infinity shares his vision on gamifying the entry to Web 3 and some updates for Axie Infinity that excites him. TIME-STAMPED SHOW NOTES: [00:00] - What are you excited about? [00:30] - Axie Infinity Origins [01:44] - No soft activation in Web 3 Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this video, Axie Infinity's co-founder reveals the secret to Web3 Marketing and how they engage with their community and have them contribute to the company's success! TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:15] - Web 3 growth marketing [00:30] - Engaging with the community and newcomers [01:19] - Making them contribute to the success [02:05] - Final thoughts Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this episode, learn the growth team strategy of Axie Infinity Co-Founder Jeff Zirlin and how the community builders from Web 2 shine the light forward! TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:40] - Growth team strategy [01:27] - Learning from Web 2 community builders [02:10] - Community is the beginning and the end [03:08] - Axie's culture of experimentation Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this episode, Axie Infinity Co-founder discusses their 'Big Hairy Audacious Goal' on achieving a BILLION players! TIME-STAMPED SHOW NOTES [00:00] - Intro [00:09] - Axie Infinity BHAG [00:37] - Achieving BILLIONS [01:00] - Play to earn in Axie [01:52] - How they create opportunity for others [02:50] - Others spend for others to earn Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this episode, we are going to talk about how Axie Infinity generates 6 billion dollars circulating market cap! Learn how does Axie work and why they're on top of the game! TIME-STAMPED SHOW NOTES [00:00] - Intro [00:21] - How does Axie work? [01:15] - Different types of Axie player [02:14] - Future plans [02:48] - The end game Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this episode, I focus on 9 NFTs that have the best community and long-term utility for 2022. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:08] - Evaluating NFTs [00:32] - Eric's OpenSEA Account [00:41] - Proof Collective [01:25] - Y Whales Crystal Whales [02:38] - Rug Radio [03:37] - Illuminati [04:13] - Impact Theory [05:22] - World of Women [05:39] - Floor NFT NYC Beta Token [05:51] - VeeFriends [06:11] - Bored Ape Yacht Club [06:29] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://le velingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this episode, I talk about how different big brands are using NFTs to grow their businesses, and how NFTs are being used in a lot of different ways. TIME-STAMPED SHOW NOTES [00:00] - Intro [00:13] - Under Armour's Sneaker NFT [00:54] - Marilyn Monroe NFTs [01:23] - VeeFriends and UNO NFTs [01:33]- Melania Trump's NFT [01:42] - Adidas x BAYC NFT [02:02] - Nike's Cryptokicks [02:13] - NBA Top Shot [02:22] - Taco Bell's Virtual Tacos [02:28] - Coca Cola NFT [02:41] - What does this mean? [03:00] - Different Levels of NFT Utility [04:52] - Collaborations [05:13] - Agencies getting into NFTs [05:26] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this episode, I am going to talk about Crypto Marketing trends for 2022 and beyond! Learn more about the freshest ideas and amazing tactics you can do in the world of Web3. Know what platforms to maximize and why throwing an event will take a spot this year! TIME-STAMPED SHOW NOTES [00:00] - Introduction [00:14] - Redefining Web 3 [00:37] - The marketing in the world of Web 3 [01:04] - Web 2 still work/ We are still in Web 2 [02:05] - Promoting NFT [02:55] - Define the people you are looking for [03:25] - Twitter Spaces and Clubhouse is a great platform [04:16] - Events will take a spot [04:59] - Influencer marketing will work forever! [05:21] - Joining groups in different messaging apps! [05:50] - Check out this amazing tactic for engagements! [07:15] - Owning audience [07:48] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this episode, I am going to talk about Crypto Marketing 101. Learn more about the world of Web3 and how people are marketing there! TIME-STAMPED SHOW NOTES [00:00] - Introduction [00:16] - What is the difference between Web 1, 2, and 3? [02:06] - The world of Web3: DeFi, NFT [03:27] - How people are marketing? [04:16] - Think longer terms [05:14] - Know where are your people hanging out? [05:56] - People will need help managing communities [06:19] - Crypto Marketing 101 - Framework [06:52] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this episode, I am going to talk about some simple ways to get influencers that can promote your NFT projects. Learn different useful tools and strategies that I also use! TIME-STAMPED SHOW NOTES [00:00] - Intro [00:35] - The Dream 100 List [01:18] - Twitter tool you can use: Followerwonk [01:40] - How I organize my Dream 100 List [03:07] - What to do if you don't have a lot of followers? [04:58] - Checking an actual promoter account [05:54] - Know what's your goal when choosing [06:36] - Tool you can use: Sparktoro [07:18] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this episode, I am going to talk about the 5 reasons why "Community" is the future of marketing! Discover the benefits of creating an amazing community and how it will affect the advancement of marketing! TIME-STAMPED SHOW NOTES [00:00] - Introduction [00:14] - The world of Web3 [00:54] - The Community in marketing [02:10] - 1. Community before launching product/services [02:47] - 2. Great marketing is a long term investment [03:31] - 3. Communities are built on relationships [04:13] - 4. It improves customer retention [04:49] - 5. It raises the bar of marketing! [06:02] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this episode, I am going to talk about why Airdrops like $SOS are a "Big Deal" for the future of marketing and business. TIME-STAMPED SHOW NOTES [00:00] - Introduction [00:20] - What is SOS? [02:06] - What's the implication in marketing and business? [02:55] - Their success is your success [03:26] - Different scenarios with SOS [05:13] - Final thoughts [05:40] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this episode, we are going to talk about how to meet badass people that will help you build a $100M network that is indestructible. Find out how your passion for learning new things will help you develop relationships with people who can help you succeed! TIME-STAMPED SHOW NOTES [00:00] - Introduction [02:40] - Importance of learning new things [04:26] - Eric's experience of attending events/conferences [04:49] - Throwing dinners/events [06:10] - Using your platforms (Podcast, Twitter) [07:40] - It all comes down to your passion for learning [09:11] - Summary [09:30] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

Hiring an engineer for personalization and driving conversion rates is costly and time-consuming. Luckily the new platform, Mutiny, can give you a jump start without the need to hire any new employees! In today’s episode of Leveling Up, Eric talks with Jaleh Rezaei, CEO and co-founder of Mutiny. In our conversation, she explains how her talent for engineering, love of marketing, and passion for sales, resulted in a no-code platform that gives customers everything they need to drive personalization on their website. Tuning in you’ll learn about the inner workings of Mutiny and what you can expect when you sign up. To learn more about Mutiny and its ability to turn your website into your number one revenue channel, tune in today! TIME-STAMPED SHOW NOTES: [00:00] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:25] Get to know today’s guest Jaleh Rezaei, the CEO & Co-founder of Mutiny. [00:53] Jaleh’s journey and how she co-founded Mutiny. [03:51] How Mutiny differs from other customer data platforms on the market. [06:04] How Mutiny can advise customers on actionable steps to drive conversion and personalization. [08:18] The playbook that Mutiny offers its users and how it benefits the customers. [10:26] Examples of how customers are using Mutingy to drive inbound conversion and target account-based marketing (ABM). [11:28] How Mutiny can make landing pages adapt to the wiki use case and why that’s so useful. [12:49] Examples of the outsized impact that small changes can have on conversions. [13:19] The unexpectedly simple elements that shape personalization. [17:46] How Mutiny generates content from a baseline webpage, like the customer's landing, pillar, or solutions pages. [18:57] A breakdown of Mutiny’s ideal customer. [20:34] Mutiny’s plans for future outbound integrations. [21:17] Hear about Jaleh’s favorite business book Creativity Inc: Overcoming the Unseen Forces That Stand in the Way of True Inspiration. [21:53] Discover Jaleh and her team's favorite tools: MadKudu and Segment. [22:41] That’s it for today! [22:50] Subscribe, hit the bell button, and let Eric know your thoughts in the comments. Resources From The Interview: Jaleh Rezaei Mutiny Try out the Mutiny Demo: https://demo.mutiny.com/ Gusto Notion Amplitude Livestorm Qualtrix Must-read book: Creativity Inc: Overcoming the Unseen Forces That Stand in the Way of True Inspiration Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, I'll explain a few creative ways to get the clients you want in 2022 and beyond. Understand the importance of forming long-term relationships with people and how to think outside the box! TIME-STAMPED SHOW NOTES [00:00] - Introduction [00:27] - 1. Throw some dinner! [01:17] - Host an event [01:40] - 2. Web3 [02:21] - 3. Poaching [03:25] - 4. Give them gifts! Be creative [04:23] - Cultivate a relationship [05:11] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this video, I'm going to talk about 7 Crypto Careers for 2022 & Beyond. As the world of Web3 is exploding, learn what roles and careers will be in demand to get ahead of 99% of people. TIME-STAMPED SHOW NOTES [00:00] - Introduction [00:19] - 1. Community Manager [02:03] - 2. Partnerships Manager [02:56] - 3. Influencer Manager [03:45] - 4. Events Manager [04:47] - 5. Developer [05:43] - 6. Designer [06:24] - 7. Project Manager [07:44] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

Today, I talk about how to safely secure your NFTs from hackers. Many people have lost their NFTs to hackers, so it's important to make sure your assets are protected. TIME-STAMPED SHOW NOTES [00:00] - Intro [00:22] - Use a hardware wallet [01:12] - Use two-factor authentication [01:30] - Use a password manager [03:00] - Use a VPN [03:25] - What NOT to do [03:59] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

Today I talk about how the Bored Ape Yacht Club NFT collection is a masterclass in marketing. BAYC is an NFT collection that is the gold standard for NFT marketing - from capitalizing on exclusivity, to creating utility, to cultivating community. TIME-STAMPED SHOW NOTES [00:00] - What is the Bored Ape Yacht Club? [00:50] - Celebrities that have Bored Apes [01:39] - Owning an Ape has an exclusivity factor [02:45] - Bored Ape NFTs have utility [03:30] - Bored Apes: the new Supreme? [04:15] - Bored Apes build community [06:01] - BAYC is the first strong NFT community out there [06:45] - BAYC keeps growing because they keep investing in growth [07:33] - Outro __ Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

Today, I talk about how social tokens will affect marketing. I define social tokens and share the possibilities for incorporating them into marketing to grow your business. TIME-STAMPED SHOW NOTES [00:00] - Intro [00:14] - What are social tokens? [02:08] - How creators can use social tokens for marketing [03:55] - How brands can use social tokens for marketing [04:45] - Why social tokens work and what this implies for marketers in Web3 [06:06] - Social tokens are a long-term play [06:30] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

Today, I'm talking about how Web3 will change marketing forever. I discuss what Web3 is, how it's changing the Internet, and how marketers will have to adapt for the long term. TIME-STAMPED SHOW NOTES [00:00] - Intro [00:18] - Different eras of the Internet - Web1 and Web2 [01:55] - What is Web3? [03:13] - NFTs are already exploding [04:33] - How Web3 will change the way we do marketing through communities and NFTs [05:20] - The rise of decentralized power [05:59] - Own your assets and communities and build for the future [07:22] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #web3 #marketing #metaverse ⚠️⚠️⚠️

Today, I talk about how Gary Vee sold 1 million copies of his book "Twelve and a Half" using the power of NFTs and what you can learn from it - from how to leverage NFTs in your marketing to creating an incentive and an offer. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:49] - The innovative NFT strategy Gary Vee used to sell his book [01:13] - The power of incentive [01:51] - You can do a lot with NFTs [02:20] - How I am considering a similar strategy for Leveling Up [03:00] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #nft #marketing #garyveee ⚠️⚠️⚠️

Today, I talk about why community is the future of marketing. With the rise of Web3 and decentralized power, it's important to leverage the power of community and long-term thinking. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:32] - Web3 has caused the rise of a lot of communuity-based projects [01:34] - Relationships are a long-term investment [02:50] - The SPACES model [04:00] - A lot of companies aren't prepared for community - don't let it be you! [05:00] - Think like a long-term investor [05:46] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #web3 #marketing #community ⚠️⚠️⚠️

Today I talk about how crypto exchange FTX (valued at $25B) does marketing to generate acquisitions. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:26] - What is FTX? [01:09] - Collect emails and provide value [02:47] - Build a good affiliate program [03:19] - Optimize web pages for search spiders [05:55] - Coinbase is the gold standard for crypto marketing [07:49] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #cryptocurrency #marketing #crypto ⚠️⚠️⚠️

Today, I talk about 8 hot marketing careers for 2022. From community managers to content creators, tune in to learn which digital marketing careers will play a key role in the next year. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:07] - Community managers are beginning to take off [01:56] - Specialized content creators will take the social media game to the next level [02:46] - SEO isn't going anywhere [03:36] - Paid media specialists will continue to play an important role in advertising [04:01] - Video editors will thrive in the creator economy [04:22] - Data analysts will be valuable for gathering and interpreting important data [04:44] - Email marketing and SMS specialists will always be in demand [05:06] - CRO specialists are valuable for optimizing conversion rates [05:40] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #marketingcareers #marketing #digitalmarketing ⚠️⚠️⚠️

Today, I talk about how to promote your NFTs the right way to get your project in front of the right eyes. I share how to provide value, build relationships, and create a long-term mindset for NFT success. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:22] - Work with influencers and provide value [01:45] - Be smart with whitelists [03:25] - Use Discord to build up a community [05:02] - Take advantage of Twitter Spaces [05:35] - Clubhouse is another helpful drop-in audio platform [06:21] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #nft ⚠️⚠️⚠️

Today’s guest is Chrisman Frank, CEO of Synthesis, the innovative learning experience designed to develop students who thrive on complexity and solving for the unknown. Chrisman joins us on the show to speak about the unique approach behind Synthesis and how it is reinventing the way we think about teaching children. We hear about how our guest started working at the intersection of technology and education before learning about Elon Musk’s school, Ad Astra. He talks about how he adapted the approaches designed by his co-founder Joshua Dahn for Musk’s school to Synthesis. Our conversation covers the mechanics of the simulation-based competitions that make up the Synthesis syllabus. These simulations consist of putting kids in situations involving having to make difficult tradeoffs under uncertainty and then checking their results against competing teams. We explore how this approach helps children learn to reason and communicate in a way that is categorically different than their peers. Our conversation also covers lessons Chrisman took away from his time with ClassDojo, metrics for the success of Synthesis, and some of the key texts that have influenced our guest’s thinking. TIME-STAMPED SHOW NOTES: [00:00] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:42] How Chrisman got into tech, learned about Elon Musk’s school Ad Astra, and started Synthesis. [02:35] The influence of the first principles approach at Musk’s school on Chrisman’s thinking. [05:06] Benefits of the problem solving-focused simulations used by Chrisman’s co-founder, Joshua Dahn. [07:18] How Synthesis compares to regular school and how the timetable is designed. [08:35] The Simulations that Josh designed for Ad Astra being used at Synthesis. [10:06] Learning how to think by experiencing the results of past poor thinking. [11:19] The mechanics of the course and how the syllabus is designed. [13:19] Numbers such as revenue at the time of Synthesis’ first raise. [15:04] Key learnings around education and business Chrisman took from ClassDojo. [18:27] A new application process for Synthesis Chrisman is dropping in the form of a game. [21:28] Top books recommended by Chrisman that relate to Synthesis. [24:43] The best way to find and connect with Chrisman online. Resources From The Interview: Chrisman Frank Chrisman Frank on Twitter Synthesis Joshua Dahn Maverick ClassDojo Must-read books: Beginning of Infinity, Inserto, and Blood Meridian Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Today, I talk about how Coinbase, BlockFi, FTX, and other big crypto brands do marketing and what you can learn from them. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:17] - Coinbase is the gold standard of crypto marketing [02:36] - BlockFi uses airport ad space [03:36] - FTX capitalizes on the NFL [05:24] - Go where the attention is [06:00] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #crypto ⚠️⚠️⚠️

Today, I talk about why I invested $101,500 into Gary Vee's Veefriends NFT project. I also explain what VeeFriends are and how I'm thinking about this as a long-term investment. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:45] - Who is Gary Vaynerchuk? [01:28] - What is Veefriends? [02:12] - How to think about investing in NFTs [04:03] - Veefriends' amazing community [05:55] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #nft #marketing #metaverse ⚠️⚠️⚠️

Today, I talk about Facebook's rebrand to Meta and what that means for marketers. I walk you through what the Metaverse is, the advent of Web 3.0, and why this rebrand is significant. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:30] - What is the Metaverse? [01:27] - Why the rebrand to Meta is significant [02:50] - The importance of Web 3.0 [04:55] - The future of decentralized spaces [06:17] - What the Metaverse means for marketers [07:36] - Go where the attention is [09:37] - Outro ___ Watch: 🖼NFT ONLY Videos https://bit.ly/NFTplaylist 🤑Wealth Building ONLY Videos https://bit.ly/WealthVideosPlaylist 📈Marketing Trends ONLY Videos https://bit.ly/TopMarketingClips 👨🏻‍🏫 Marketing Case Studies https://bit.ly/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://bit.ly/startmarketingagency 💰Marketing Career Tips ONLY Videos https://bit.ly/bestmarketingcareers Programs: ✌️Create Your Own Dream Business bit.ly/3ARgO1L 👾 Get the Leveling Up book & FREE bonuses: https://book.levelingup.com/offer 🤵Consulting School [Start Your Own Agency] https://try.consultingschool.io/growth-chat/ 💰Marketing School Pro [Ad Free Listening + Training] https://www.marketingschool.io/pro Connect: 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🐦 Twitter: https://twitter.com/ericosiu 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Want to learn the SEO tactics that AirBnB, Lyft, and Heineken use to drive millions of site visits a month? Download the case study now: https://www.singlegrain.com/res/digital-marketing-agency/case-studies/ Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

Today, I talk about how to buy NFTs on Solana quickly and easily without large transaction fees. I walk you through the process of purchasing an NFT and share my tips for investing in NFTs. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:39] - Solanart.io and SolSea.io [00:58] - Only invest what you can afford to lose [01:27] - Find an NFT that resonates with you [02:05] - How to purchase an NFT [03:29] - Outro ___ ✌️Create Your Own Dream Business bit.ly/3ARgO1L 🤵Consulting School [Start Your Own Agency] https://try.consultingschool.io/growth-chat/ 💰Marketing School Pro [Ad Free Listening + Training] https://www.marketingschool.io/pro __ 🖼NFT ONLY Videos https://bit.ly/NFTplaylist 🤑Wealth Building ONLY Videos https://bit.ly/WealthVideosPlaylist 📈Marketing Trends ONLY Videos https://bit.ly/TopMarketingClips 👨🏻‍🏫 Marketing Case Studies https://bit.ly/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://bit.ly/startmarketingagency 💰Marketing Career Tips ONLY Videos https://bit.ly/bestmarketingcareers ►Order the Leveling Up book today & unlock FREE bonuses: https://book.levelingup.com/offer ►Follow me on Instagram: https://www.instagram.com/ericosiu/ ►Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official ————

In this video, we are going to talk about how Amazon is currently copying other brands and rigging the results in their favor, and my opinion about it! TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:57] - Amazon, as one of the largest company in the world [01:42] - Amazon has done a lot of good for the world [02:21] - The natural problem with large centralized company [03:44] - The more power you gain, the more people will complain [04:40] - Good Product and Distribution matter the most [05:38] - How to control your brand? [06:25] - Building a brand [08:16] - Final thoughts [08:42] - Outro ___ ✌️Create Your Own Dream Business bit.ly/3ARgO1L 🤵Consulting School [Start Your Own Agency] https://try.consultingschool.io/growth-chat/ 💰Marketing School Pro [Ad Free Listening + Training] https://www.marketingschool.io/pro ___ 🖼NFT ONLY Videos https://bit.ly/NFTplaylist 🤑Wealth Building ONLY Videos https://bit.ly/WealthVideosPlaylist 📈Marketing Trends ONLY Videos https://bit.ly/TopMarketingClips 👨🏻‍🏫 Marketing Case Studies https://bit.ly/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://bit.ly/startmarketingagency 💰Marketing Career Tips ONLY Videos https://bit.ly/bestmarketingcareers __ ►Order the Leveling Up book today & unlock FREE bonuses: https://book.levelingup.com/offer ►Follow me on Instagram: https://www.instagram.com/ericosiu/ ►Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official ———— Want to learn the SEO tactics that AirBnB, Lyft, and Heineken use to drive millions of site visits a month? Download the case study now: https://www.singlegrain.com/res/digital-marketing-agency/case-studies/ Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. Connect with Eric Siu: Leveling Up Podcast - http://www.levelingup.com/ Marketing School Podcast - https://www.singlegrain.com/marketing... Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Twitter - https://twitter.com/ericosiu ►Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere

When social media first surfaced, it was generally dismissed as largely inconsequential for businesses. These days, it’s almost impossible to imagine a successful business without a social media presence. With the rise of Web 3 and the ubiquity of social media comes the integral concept of community and the impact and engagement it creates. Here to help us interrogate this rapidly expanding field is David Spinks, VP of Community at Bevy and Cofounder of CMX, two platforms dedicated to helping businesses create and support a thriving community. He is also the author of the new book, The Business of Belonging: How to Make Community your Competitive Advantage. In this conversation, we discuss the key difference between building an audience versus a community and why community drives deeper and more meaningful engagement for business. Learn about some of CMX’s useful resources, like the SPACES Model, a fundamental framework for defining your community’s business value. We also discuss the most common mistakes businesses make when they first build their communities and how to go about it the right way. Be sure to tune in to learn more about this important topic from an expert in the field! TIME-STAMPED SHOW NOTES: [00:00] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:15] Introducing David Spinks, VP of Community at Bevy and Co-founder of CMX. [01:14] How community is being factored into how businesses are structured. [02:28] Outlining the differences between audience and community. [04:30] How community encourages participants to create rather than consume. [05:40] Examples of communities where David has seen people create and contribute. [07:35] The importance of a skilled and competent community manager. [08:42] How to find the right community manager. [09:39] How Bevy, a pioneering community event engine, was started. [11:29] Starting small and setting an intentional example with your initial community members. [15:59] How to ‘push out control’ to manage large communities with fewer community managers and why many businesses make the mistake of growing too fast. [18:04] The SPACES Model as a framework for defining your community’s business value. [21:07] The best way to grow your community; why most businesses start in the wrong place. [24:07] David’s top book recommendation and its far-reaching applications. [24:39] David’s podcast, Masters of Community, and what you can learn from it. [25:24] Exciting new AI tools to take your community to the next level! Resources From The Interview: David Spinks David Spinks on LinkedIn David Spinks on Twitter The Business of Belonging Masters of Community Podcast CMX The SPACES Model: The Framework for Defining Your Community’s Business Value Bevy Startup Grind Orbiit.ai Orbit.love Must-read book: Sapiens: A Brief History of Humankind Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Today, I talk about the top 6 marketing trends for 2022 and beyond and how you can use them to dominate your marketing in the future. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:20] - 1. Twitter is an underestimated marketing channel [01:50] - 2. NFTs are going to skyrocket in the marketing space [04:57] - 3. Repurposing content for YouTube is a superpower [06:32] - 4. Diversify and own your audience with email lists [07:07] - 5. Community is the future [07:19] - 6. Podcasting is a fantastic tool for building an audience [07:51] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/ 🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official 😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io 📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos 🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos 📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends 👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies 🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency 💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos ———— ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. ⚠️⚠️⚠️ #marketingtrends #marketing #nfts ⚠️⚠️⚠️

We seldom have interviews on the show, but we’re always excited to make an exception for remarkable individuals like Alex Homozi, founder and CEO of Acquisitions.com. Alex is an entrepreneur, investor, philanthropist, and author of $100M Offers: How To Make Offers So Good People Feel Stupid Saying No and Gym Launch Secrets: The Step-By-Step Guide To Building A Massively Profitable Gym. We hear from Alex about his company Acquisitions.com, how he developed a step-by-step guide for massively profitable gyms, and how he believes it’s his duty to reinvest his wealth into altruistic initiatives. In our conversation, we discuss Alex’s book $100M Offers and unpack three key examples that illustrate how to put together an irresistible offer. Alex breaks down the four key variables that create value for the customer, and explains how management consulting taught him to systematically approach a problem by interviewing experts. Alex also shares the story of how he met his wife and business partner Leila and how they embarked on a hugely successful business venture together. Tune in today for this engaging and informative conversation on entrepreneurship, risk, building wealth, and much more! TIME-STAMPED SHOW NOTES: [00:00] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:15] Introducing today’s guest Alex Hormozi, Founder and CEO of Acquisition.com. [03:13] Learn about Alex’s book $100M Offers: How To Make Offers So Good People Feel Stupid Saying No. [03:48] How Alex’s media plan utilizes platforms like Youtube and how he is scaling his business. [04:38] How Alex refined the model he uses to run his gyms: by trying something new every month. [06:06] Hear about the other books Alex is working on. [07:19] How Alex is using his process to help people by providing free resources. [08:15] What Alex has learned from his background in SaaS and other fields and the concept of asymmetric advantages. [11:54] Alex breaks down three examples of how he put together a $100M Offers. [14:33] The importance of defining what value is for your customers. [17:47] How cutting down the speed of achievement creates value for your customers. [19:04] The four variables you need to master when putting together a $100M offer. [20:56] What Alex learned from management consulting. [23:57] Why Alex suggests consulting experts to improve your company, rather than a book on the subject. [25:38] How Alex structures his offers with guarantees around growth. [27:29] How Alex met his wife and business partner Leila and how they embarked on a hugely successful business venture together. [30:01] Alex gives insight into how his portfolio is currently structured. [34:24] Alex’s book recommendation and what has made a difference to Alex’s life in the past year. Resources From The Interview: Acquisition.com $100M Offers: How To Make Offers So Good People Feel Stupid Saying No Gym Launch Secrets: The Step-By-Step Guide To Building A Massively Profitable Gym Alex Hormozi on Instagram Alex Hormozi on YouTube Leila Hormozi on Instagram Burning Wish Must-read book: Ready, Fire, Aim: Zero to $100 Million in No Time Flat Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Are Twitter ads still relevant in 2021 and beyond? Today, I talk about why Twitter is an important channel for ads and how I get the most use out of it. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:25] - Twitter is unique in its sharing abilities [00:55] - Twitter ads keep improving [01:26] - Many audiences hang out on Twitter + why it's valuable to me [01:56] - Twitter carousel ads are seeing better performance [02:38] - How I get utility from Twitter + why it's an untapped channel [03:00] - Look for overlooked opportunities [03:54] - Outro —— ►Register for my FREE webinar and build your dream business: bit.ly/3ARgO1L ►Order the Leveling Up book today & unlock FREE bonuses: https://book.levelingup.com/offer ►Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro ►Start and grow your own agency: https://try.consultingschool.io/growth-chat/ ►Follow me on Instagram: https://www.instagram.com/ericosiu/ ►Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/ https://www.facebook.com/levelingupofficial https://www.linkedin.com/company/leveling-up-official ———— Want to learn the SEO tactics that AirBnB, Lyft, and Heineken use to drive millions of site visits a month? Download the case study now: https://www.singlegrain.com/res/digital-marketing-agency/case-studies/ Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. Connect with Eric Siu: Leveling Up Podcast - http://www.levelingup.com/ Marketing School Podcast - https://www.singlegrain.com/marketing... Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Twitter - https://twitter.com/ericosiu ►Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere

In this video, I walk you through transferring your NFTs from OpenSea into the safety of a hardware wallet. I also talk about why it is important to invest in a secure wallet to protect your assets. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:18] - Initiating the transfer [00:48] - Pay attention to gas fees [01:36] - Using Ledger Live [01:56] - After your NFTs have been successfully transferred [02:20] - Why cold storage is important to protect your NFTs [03:13] - Outro —— ►Order the Leveling Up book today & unlock FREE bonuses: https://book.levelingup.com/offer ►Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro ►Start and grow your own agency: https://try.consultingschool.io/growth-chat/ ►Follow me on Instagram: https://www.instagram.com/ericosiu/ ———— Want to learn the SEO tactics that AirBnB, Lyft, and Heineken use to drive millions of site visits a month? Download the case study now: https://www.singlegrain.com/res/digital-marketing-agency/case-studies/ Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. Connect with Eric Siu: Leveling Up Podcast - http://www.levelingup.com/ Marketing School Podcast - https://www.singlegrain.com/marketing... Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Twitter - https://twitter.com/ericosiu ►Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere

In this episode, I am going to talk about why I spent $110,000 on this NFT! TIME-STAMPED SHOW NOTES: [00:00] - Introduction [00:57] - The BAYC(Bored Ape Yacht Club) NFT [03:00] - The Ape Festival! [04:00] - We all crave for having our own community [04:33] - The beauty of the BAYC Community [05:11] - The relationship I built with the community is worth it [06:17] - What to expect when investing into something [07:08] - Outro —— ►Order the Leveling Up book today & unlock FREE bonuses: https://book.levelingup.com/offer ►Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro ►Start and grow your own agency: https://try.consultingschool.io/growth-chat/ ►Follow me on Instagram: https://www.instagram.com/ericosiu/ ———— Want to learn the SEO tactics that AirBnB, Lyft, and Heineken use to drive millions of site visits a month? Download the case study now: https://www.singlegrain.com/res/digital-marketing-agency/case-studies/ Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. Connect with Eric Siu: Leveling Up Podcast - http://www.levelingup.com/ Marketing School Podcast - https://www.singlegrain.com/marketing... Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Twitter - https://twitter.com/ericosiu ►Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere

In this episode, I talk about the importance of using an NFT community manager, how they can bolster your NFT project, and how to go about hiring one. TIME-STAMPED SHOW NOTES: [00:00] - Intro [00:42] - Look for NFT-specific community managers on Discord [02:24] - The CMX job board is the best board for NFT community managers [03:27] - Twitter is also a great tool for the NFT community [04:05] - Why the community manager is the most important role for your NFT project [05:22] - Outro —— ►Order the Leveling Up book today & unlock FREE bonuses: https://book.levelingup.com/offer ►Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro ►Start and grow your own agency: https://try.consultingschool.io/growth-chat/ ►Follow me on Instagram: https://www.instagram.com/ericosiu/ ———— Want to learn the SEO tactics that AirBnB, Lyft, and Heineken use to drive millions of site visits a month? Download the case study now: https://www.singlegrain.com/res/digital-marketing-agency/case-studies/ Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. Connect with Eric Siu: Leveling Up Podcast - http://www.levelingup.com/ Marketing School Podcast - https://www.singlegrain.com/marketing... Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Twitter - https://twitter.com/ericosiu ►Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere

If you want to start an NFT project this episode is for you! Today, Eric provides a breakdown of four different ways to find NFT artists. Based on his own experience of creating his NFT project Leveling Up Heroes, Eric explains the whole process from finding the artist to negotiating the price, getting them excited about the project, communicating your vision, and working with them to completion. To find out how you too can create a successful NFT, tune in today! TIME-STAMPED SHOW NOTES: [00:28] A few of the different reasons people decide to create an NFT project. [00:53] How to use Dribbble and Behance to find artists. [01:43] How to connect with an artist when you find one that you like. [02:20] How to look for artists of different communities that have already done NFTs. [03:07] A guide to sourcing NFT Artists on Twitter. [03:43] What to consider when negotiating the price. [03:58] A sneak peek at Eric’s NFT project Leveling Up Heroes. [04:13] Eric sheds light on the development of his NFTs and how the process works. [05:23] How to motivate contractors and get them excited about the project. [06:11] A recap of the different parts of the NFT project process. Resources From The Interview: Bored Ape Yacht Club VeeFriends Dribbble Behance The Sevens Twitter Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

It can be easy to dismiss NFTs as a fad or as unsophisticated cartoons, but doing so would mean missing out on some very exciting developments happening in online investment and the broader digital landscape. In today’s episode, Eric unpacks the key features you should be looking out for when you decide to invest in long-term NFTs. Some of the most rewarding NFTs to purchase are ones that have a built-in sense of community, where you have the opportunity to meet up with other participants and gain access to exclusive events and content. Another key indicator of an NFT that has long-term potential is one that has a clear roadmap for how it plans to develop in the future, whether it’s expanding the brand or hiring increasingly skilled artists to elevate the product. Tune in to hear all about the NFTs that Eric has chosen to invest in and why a long-term mindset is crucial! TIME-STAMPED SHOW NOTES: [00:15] Introducing today’s topic: How to invest in long-term NFTs. [00:46] The exciting time we find ourselves in and the decentralized web. [01:05] Eric breaks down his NFT investments and why he chose them. [03:03] Why NFTs are like the intersection between gaming and business. [03:28] NFTs that have a sense of community and why that’s an important quality for investing. [05:17] How to identify long-term NFT’s through their projected roadmap. [06:14] VeeFriends and Gary Vaynerchucks’ projected roadmap for the project. [07:57] The story of CryptoPunks, the first-ever NFTs. [09:15] Eric’s take on investing in long-term NFTs. [09:37] Why you should have a long-term mindset when you invest. Resources From The Interview: Gary Vaynerchuck Gary Vaynerchuck on Youtube Vee Friends Bored Ape Yacht Club CryptoPunks Ethereum Bitcoin Solana Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

The Pandora Papers are leaked files from 14 offshore service providers that tie more than 330 public officials, including 35 world leaders, to an offshore fortune. The International Consortium of Investigative Journalism shows how world leaders and public officials use offshore tax havens to hide assets worth hundreds of millions of dollars, resulting in the filing of a massive investigation. While there is a dominant narrative to side with the poor, today on Leveling Up, Eric suggests that hating on the rich is misguided, and suggests that we should filter this information ourselves and think critically about the incentive behind the actions of those involved. To find out more about the Pandora papers, what this means for you as a human being, and how you should think about this, tune in today! TIME-STAMPED SHOW NOTES: [00:29] What the Pandora Papers are and some of the people implicated. [01:14] Who’s behind the leaked files. [01:33] Why Eric believes the media is incentivized to do this. [03:07] How setting up offshore companies is not illegal. [03:42] The importance of filtering information for yourself. [04:02] Why you should consider how these people got rich in the first place. [05:11] Thoughts on the ethics of King Abdullah II of Jordan’s property empire. [05:39] Thoughts on Kenyan President Uhuru Kenyatta owning offshore companies. [06:10] How we should reframe the narrative and critically think through what is legal and illegal. [07:00] Thoughts on the ethics of Vladimir Putin’s mistress buying assets in Monaco. [07:23] The difference between tax avoidance and tax evasion. [08:08] Czech Prime Minister Andrej Babis’s failure to declare an offshore investment company. [08:27] Thoughts on the Pakistani prime minister’s dealings. [08:59] Why you should think critically about the incentive behind the actions of those involved and how it fits into your worldview. [09:17] Why Eric focuses on what he can control. [09:41] Why you should focus on what is actually legal and illegal and why it matters to you. Resources From The Interview: The Pandora Papers The International Consortium of Investigative Journalism Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

TikTok has just hit one billion monthly active users, and while it’s great to see a social media company that isn’t owned by Google or Facebook thrive, it’s worth asking what the long-term potential of the company could be realistic. In this episode, Eric looks at the young creators that are succeeding on the platform and unpacks TikTok’s algorithm and its capacity to facilitate videos going viral. Tuning in you’ll hear Eric break down how these creators are achieving success by diversifying into other channels, and how the earning potential of YouTube creators stacks up against those of TikTok. We break down why TikTok lags behind in discoverability and why Eric believes that YouTube has superior long-term potential. Tune in today to get the lowdown on all the social media platforms and more! TIME-STAMPED SHOW NOTES: [00:15] Introducing today’s topic: How TikTok hit 1 billion monthly active users and what that means from a business perspective. [00:58] What the earnings look like for TikTok creators in general, especially young people. [01:58] TikTok’s algorithm and the higher likelihood of going viral. [02:10] Why its capacity for discoverability is where TikTok lags behind other platforms. [02:15] YouTube’s efficacy when it comes to discoverability and high earning potential. [02:38] How TikTok creators are finding success by migrating to other channels. [02:52] Why top content creators choose to stick it out on YouTube. [03:31] Why YouTube has more potential for longevity and earning power. [03:49] How different platforms can best serve you depending on your business and content goals. [05:12] Why Eric sees more long-term potential in YouTube than TikTok. Resources From The Interview: Leveling Up TikTok Charli D'Amelio on TikTok Charli D’Amelio on Instagram Dixie D’Amelio on TikTok Dixie D’Amelio on Instagram Nate O’Brien on Youtube Logan Paul on YouTube Mister Beast on YouTube Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Thanks for tuning in to Leveling Up! On today’s show, Eric shares how he is building a path to $100 million in annual revenue through his various businesses, which are all built around the philosophy and mission to level up the world and empower others to do so too. You’ll hear why he buys other agencies and prioritizes upskilling and educating his employees. Eric also lets us in on why he has chosen to invest in MicroAquire, what the pre-built terms are that have created trust in his business, and why he believes that long term growth is created by looking at mission, vision, and values. Tune in today to hear more! TIME-STAMPED SHOW NOTES: [00:37] The different businesses Eric has: Single Grain, Clickflow, the Leveling Up education products, and the marketing school he runs with Neil Patel, [02:35] How everything is built around the philosophy and mission to level up the world. [03:00] How Eric’s businesses work to further the message of leveling up the world, and empowering others to do so too. [03:12] The gamification of life and how the world’s most successful people have businesses. [03:56] Why they buy other agencies: to use their capabilities and to learn and train leaders. [04:43] Their view to upskill their own employees and make education available to others. [05:18] How life and business are about resource management. [05:57] The pre-built terms that have created trust [06:37] Why he has chosen to invest in MicroAquire, the Zillo of mergers and acquisitions. [06:57] His current focus on deal flow and allocating a GM to all of his businesses. [08:24] Why you should think about the offers you are putting together and read $100M Offers by Alex Hermozi. [09:45] How long term growth is created by looking at mission, vision, and values. [10:18] An invitation to reach out and share your $100 million business ideas with us. Resources From The Interview: Leveling Up The Regret Minimization Framework Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Clickflow $100M Offers Leveling Up Eric Siu on Twitter Eric Siu on Instagram

The wealthy aren’t wealthy because they’re good at saving. They're wealthy because they know how to make their money work for them. In today’s episode, Eric provides six great tips on how the wealthy build wealth. From reinvesting profits to using money optimally, there are many ways to grow your nest egg. Tune in to hear it all! TIME-STAMPED SHOW NOTES: [00:21] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:20] Sometimes, wealthy people keep secrets, but today, we are telling you some of them. [00:37] Businesses are there to help stakeholders, so it’s important to reinvest back into the business. [02:05] Decide what kind of business you want; taking profits out slows growth. [05:26] Think about how to put your money to optimal use. [05:37] Mindset matters, so work on it! [07:14] Mentorship and masterminds are great spaces for you to grow. [07:44] Think about the tax advantages you can try to get. [08:46] Saving isn’t going to get you anywhere; reframe it as investing. [09:58] There’s a difference between wealth accumulation and wealth preservation. [10:28] Your offer matters a lot, so make sure you stand out. [11:26] That’s it for today! Resources From The Interview: Noah Kagan Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Eric Siu on Twitter

How I went From Minimum Wage to Millionaire - and How You Can Too On today’s show, Eric shares his experiences with us and tells us more about how he went from minimum wage and getting fired multiple times to placing bets and finding the growth opportunities within the struggles to become a millionaire. He’s breaking it down so you too can level up, take that bet and change your life. He encourages side hustles which help you build up more experiences, changing your perspective and looking at work as a game, feeling more engaged, and having a sense of flow which will make you unstoppable. If you’re feeling stuck looking at your pay scale and wanting more, then this show is for you! TIME-STAMPED SHOW NOTES: [00:15] Eric introduces the topic by talking about the timeline of his career and shares his experiences. [01:07] Hear more details about the different jobs Eric had and how his pay scale changed. [03:20] How digital marketing made Eric level up. [05:00] What Eric learned about diversifying himself in the digital marketing space. [06:05] How leveling up isn’t all about the pay but the growth opportunity it brings. [06:40] Identifying the trend: if you’re not growing anymore, should you still be there. [08:00] The experience you can build up by having side hustles. [10:42] If there’s an opportunity for you to place an asymmetric bet - take that bet. 12:20] How continuing to grow enterprise value led to SingleGrain becoming more successful. [13:40] Having a sense of short-term urgency but understanding great results take decades. Resources From The Interview: Leveling Up The Regret Minimization Framework Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

The story of Mailchimp's recent acquisition by Intuit for $12 billion is such a fascinating example of the power of bootstrapping a business with a long-term plan. In today's episode we take a closer look at this deal and the lessons it presents for us, for whatever size of the company you are running! To introduce the topic, we go over some quick definitions and important concepts, looking at how bootstrapping plays out under different models, and what has made Mailchimp's journey unique. Far from perfect, the path that Mailchimp and their leadership have taken exemplifies the winding road that entrepreneurs, SaaS companies, and many startups have to take towards a big payout like this. So for all this inspiring and thought-provoking information on one of the biggest current stories in online business, be sure to join us on Leveling up! TIME-STAMPED SHOW NOTES: [00:07] Before we jump into today’s episode, please rate, review, and subscribe to the Leveling Up Podcast! [00:48] A quick definition of bootstrapping; no venture capital and outside investment. [01:12] Equity and profit-sharing; the kinds of incentives that bootstrapped businesses typically employ. [02:01] The largest acquisition of a bootstrapped company in history; the particulars of the deal. [03:15] The long-term vision that has served Mailchimp since its founding in 2001. [04:20] Mailchimp's evolution into a SaaS company and the important pivots it made. [05:17] Why Mailchimp chose to turn down venture capital offers. [06:11] Mistakes and learning; how Ben Chestnut stayed committed through difficulties. [06:24] The value of peer groups and support networks. [07:49] Prioritizing company culture for sustained growth and success. [08:31] Why hiring the right people can determine the outcomes of your business. [09:00] Balancing the bootstrapped approach with the argument for outside funding. Resources From The Interview: Mailchimp Intuit Axios Ben Chestnut YPO EO How I First Built This Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Today’s guest is Chris Herd, the CEO and founder of Firstbase which is an all-in-one SaaS platform for the supply and management of assets and equipment to remote workers. After founding a remote financial technology company, Chris discovered the challenges of having a remote team which led him to found Firstbase. Since late 2019, the company has now raised over $15 million, a lot of which can be attributed to Chris’s presence on Twitter. Today he explains how he managed to generate 80 million Twitter impressions in the space of a year and how he has used the platform as his primary acquisition channel, as well as a great tool for building relationships with key decision-makers at some of the biggest investment companies and venture capital firms in the world. Tuning in you’ll hear Chris’s advice on what type of content to share, the importance of consistency, the role of spontaneity, and how to inspire conversation through the platform. Chris also shares some profound insight into the future of remote work or ‘remote living’. Hear some practical advice on remote work that most people wouldn’t know about and find out which companies are doing it really well. TIME-STAMPED SHOW NOTES: [00:14] An introduction to today’s guest Chris Herd, CEO and founder of Firstbase. [01:09] Some of Firstbase’s marquee clients. [02:04] Chris’s background and what makes him different from other founders. [02:59] How the challenges he faced having a remote team led him to found Firstbase. [03:59] How Firstbase is making money. [04:34] How quickly the company has grown and how much money it has raised. [05:20] Some of the core challenges they faced scaling the company. [06:13] The role of Twitter in building distribution. [07:54] How Chris achieved 80 million impressions through his tweets in the last year. [08:54] Chris’s advice on how to market your business through Twitter. [09:51] How Twitter has benefited Firstbase. [11:21] What Chris’s cadence is like on Twitter and the role of spontaneity. [12:28] The two most important data points to Chris and what they say about the future of work. [14:25] The role of in-person connection in the remote work playbook post-pandemic. [15:51] How Chris is recruiting the best people right now through Twitter and Flocknet. [18:09] Practical remote work advice that most people wouldn’t know about. [19:08] Companies that are doing remote work really well. [20:12] Remote work playbooks available online. [20:56] A business tool Chris’s recommends: Figma. [21:38] Insight into the size of Chris’s sales team and thoughts on whether or not they should be co-located. [22:47] Chris’s must-read book: No Rules Rules. [23:35] The most compelling thing that he’s watched, read or listened to: Loki. [23:55] How to get in contact with Chris. Resources From The Interview: Firstbase Remotive AngelList Flocknet Zapier GitLab Darren Murph Figma Miro Mural Must read book: No Rules Rules Project Hail Mary Loki Chris Herd on Twitter Chris Herd on LinkedIn Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram