Leveling Up with Eric Siu

Eric Siu shares the top marketing trends for 2023 that you should watch out for. TIME-STAMPED SHOW NOTES: [00:00] - How AI’s generative search will affect content marketing [00:52] - Jasper.ai is the ultimate copywriting tool for 2023 [01:08] - Maximizing short-form videos’ organic reach [01:26] - LinkedIn is here to stay [01:48] - Here’s how engagement pods work [02:11] - Why you should include Podcasting in your top priority this 2023 [02:30] - Media Company acquisition What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu shares how marketing is becoming harder but why it’s actually a good thing. Tune in to find out! TIME-STAMPED SHOW NOTES: [00:00] - Marketing is becoming harder [00:47] - Diversify your creatives [01:02] - How to maximize your data to launch successful marketing campaigns [01:25] - Diversify your channel, here’s what it means [01:45] - Becoming a T-shaped marketer What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu talks about how SEO is changing and how you can adapt as a marketer. TIME-STAMPED SHOW NOTES: [00:00] - SEO is changing, here’s what it means [00:44] - How TikTok is replacing Google as a search engine [01:13] - Here’s how to survive an algorithm update [01:40] - AI content writers' impact on SEO What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu discusses the advantages and disadvantages of joining masterminds. TIME-STAMPED SHOW NOTES: [00:00] - What is a Mastermind and should you join one? [00:34] - Opinion: Entrepreneurs' Organization and Young Presidents’ Organization [01:37] - How you can benefit from joining these organizations [01:55] - Why you need to be cautious in joining Masterminds [02:40] - How to know if you’re joining a Mastermind that can help your growth [03:15] - How we created our own founders-only Mastermind What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Today on Leveling Up, we sit down with a very exciting guest, the Co-Founder of Immutable, Robbie Ferguson! Immutable has quickly become a market leader in blockchain gaming and speaking to Robbie about his aspirations, strategy, and vision for the future, it's not hard to see why. In our chat, we hear from Robbie about the goal of creating a fairer ecosystem for gamers, his prioritization of creating games that people want to play, how Immutable is offering more rights to gamers, and why and when he wants to move away from using the term 'NFT.’ Our guest also shares some insightful thoughts on the future of games, the growing digital landscape, and what all this means for the future of digital assets. So if you would like to get an inside peek at a company we think is well on the way to trillion-dollar status and some helpful thoughts on company culture, hiring practices, and a whole lot more, join us now. TIME-STAMPED SHOW NOTES: [00:00] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:43] The quickest and simplest description of Immutable and what they do. [02:13] Robbie talks about his gaming background and his favorite games growing up. [06:54] Thoughts on the current size and potential growth of the gaming industry. [08:59] Marketing and partnerships at Immutable. [11:45] Immutable's recruiting strategy and what they offer developers. [14:40] The growth trajectory at the company and the priority on high-quality games. [18:29] Scaling from the leader's perspective; Robbie talks about the importance of hiring. [20:38] Previous businesses that Robbie and his brother have run. [22:58] Robbie talks about the future of Web3 and the elements that Robbie is most excited about. [25:29] Immutable's stance in relation to mergers and acquisitions. [26:25] The efficacy of sponsorships within a strong marketing strategy. [27:33] Robbie's main sources of learning, favorite books, and his podcast and reading habits. [28:28] Thoughts on healthier practices for running a business. [29:40] The recruiting process that Robbie has used to grow an amazing team. [30:57] How to find Robbie and Immutable online! Resources From The Interview: Immutable Robbie Ferguson on Twitter GameStop RuneScape Scaling Up The Hard Thing About Hard Things Tim Ferriss Must-read books: Radical Candor and The Great CEO Within Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed "The NFT World is getting more competitive every day, and you don't want to get left behind! Learn how to grow your NFT project: www.youtube.com/c/LevelingUpOfficial" Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu shares how brand building is the key to building a million-dollar company. TIME-STAMPED SHOW NOTES: [00:00] - How to cultivate your own brand, and where does it get your marketing business [01:17]- Marketing business blueprint to make over $1M/Year [02:02] - Being contrarian and consistent [03:45] - Use bold headlines and thumbnails, and prepare for more content experimentation [05:00] - Top organic social platforms this 2023 you need to dominate [06:57] - Building a brand gives you optionality [07:45] - Knack for GSD (Getting Stuff Done) [09:22] - The power of brand building What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Learn how to identify and take advantage of your edge to make a million-dollar marketing business with Eric Siu. TIME-STAMPED SHOW NOTES: [00:00] - Identifying Your Edge, A Lesson on Marketing Psychology [07:43] - Solidifying Your Brand, Messaging, and Positioning [15:39] - Finding Customers and Idea Validation [25:40] - How do you stand out? [28:12] - How to Create High Converting Offers? [38:53] - How to Price Your Offering Properly? [47:43] - Step-by-Step Guide to Optimize Leads and Conversions [56:22] - How to Nurture Your Lists and Retain Clients What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu shares the top 6 AI tools that will level up your marketing this 2023. TIME-STAMPED SHOW NOTES: [00:00] - AdCreative.ai will take your social media marketing to the next level [01:25] - Movio.la is the future of online video creation [02:14] - Make your meetings 10x better with Tome.app [02:52] - SEO.ai will help you create high-quality SEO content way easier [03:32] - Improve your Youtube videos with Magicthumbnails.com [04:03] - Jasper.ai is the content generator that will help you produce content 10x faster What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu shares the step-by-step ultimate guide to starting and scaling a successful digital marketing agency. TIME-STAMPED SHOW NOTES: [00:00] - Lesson 1: Great habits to have as a marketer [04:33] - Lesson 2: Lessons learned from my marketing journey [08:09] - Lesson 3: How to scale your agency [12:13] - Lesson 4: How to build the best team [17:27] - Lesson 5: How to hire A-player marketers [19:25] - Lesson 6: How to start an agency [22:46] - Lesson 7: What to measure as a marketer [25:34] - Lesson 8: SEO tips to boost your traffic [28:13] - Lesson 9: Marketing tools to boost your revenue [30:09] - Lesson 10: How to build a marketing moat with media What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu shares his insight on Youtube as the most valuable social media platform at the moment. TIME-STAMPED SHOW NOTES: [00:00] - Why do most people think Youtube is the most valuable platform at 1M Subs? [01:15] - Why Top Creators are on Youtube [02:00] - Why Youtube is set to be the number 1 social media channel in the world? What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu discusses how the TGIF mentality affects our career trajectory and how it distorts our view of life and work. TIME-STAMPED SHOW NOTES: [00:00] - How ‘TGIF’ can ruin your perspective towards life and work [01:00] - Why removing TGIF mentality is crucial for your career development [02:08] - Why I don’t believe in work-life balance What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu shares why you should consider investing and attending events like TED. TIME-STAMPED SHOW NOTES: [00:00] - Is spending your money on TED Events worth it? [00:45] - How these events can benefit your business [02:45] - The main reason why people choose to attend these educational events What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric talks about how the biggest creators on Youtube and other platforms built a massive audience that also made their businesses successful. TIME-STAMPED SHOW NOTES: [00:00] - How did Mr. Beast, Logan Paul, and other creators become so successful? [01:35] - Why building an audience before launching your business is the best strategy [01:54] - My biggest mistake as a content creator and entrepreneur What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu talks about how he makes his hiring process more efficient. Tune in to find out. TIME-STAMPED SHOW NOTES: [00:00] - Create a role scorecard to find the right people for the job [00:48] - Producing content can help you find amazing marketers [01:30] - Where to source amazing talents? [01:49] - Maximize your Social Media reach What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, Eric Siu discusses why Bill Gates said every company would eventually become a media company and what it means for marketers. TIME-STAMPED SHOW NOTES: [00:00] - How hard is it to build a Media Company? [01:23] - Repurposing content to different platforms (Content Sprouting Framework) [02:00] - Be prepared to invest and spend for this to grow [02:13] - Analyzing the quantitative and qualitative data from different social media platforms [02:40] - Advertise your company What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu shares his insight into Microsoft's billion-dollar investment in OpenAI. TIME-STAMPED SHOW NOTES: [00:00] - Microsoft and OpenAI are joining forces, here’s what it means for us [01:10] - What is OpenAI and why Microsoft is investing $1 Billion dollars in them [02:21] - How Microsoft is planning to challenge Google search [03:44] - What this means for Google and us users? [05:02] - How GPT will 10x Bing’s system that will give more accurate result than Google Search [06:03] - Will this affect SEO Marketing? [07:35] - How Google is planning to counter this through innovation [08:42] - What should we expect as marketers What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, Eric Siu talks about how marketers can take advantage of ChatGPT’s full potential. TIME-STAMPED SHOW NOTES: [00:00] - How you can maximize ChatGPT to level up your marketing strategy [01:00] - Here’s how AI tools like ChatGPT can help you save more time [04:10] - This tool can also be handy for repurposing content [05:08] - How ChatGPT can improve the customer service experience of every company [08:30] - Can ChatGPT help you find sponsors for your brands and other funding ideas? [10:12] - ChatGPT can help your youtube grow from video production to thumbnail creation [11:50] - How your email marketing strategy can benefit from this tool [13:19] - Marketers should explore more ways to take advantage of AI Marketing Tools like ChatGPT What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, Eric Siu talks about how you can grow your LinkedIn platform, and get your dream clients at the same time. TIME-STAMPED SHOW NOTES: [00:00] - How to blow your LinkedIn notifications [01:33] - Why the future is bright for Linked In in 2023 [01:46] - Reach out to people on the platform and give a good offer [02:32] - Aim for your dream clients you want to work with What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, Eric Siu shares why service businesses like marketing agencies are actually scalable. TIME-STAMPED SHOW NOTES: [00:00] - Services businesses are actually more scalable than other industry [00:44] - Why marketing agencies are great cash-flowing machines [01:15] - Marketing companies that are 9-figure businesses [01:57] - Focus is the key to success What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, Eric Siu shares his business and marketing plan template for 2023. TIME-STAMPED SHOW NOTES: [00:00] - How do we convert traffic better for different channels [02:55] - How are we planning to scale our Youtube channel next year [04:12] - How are we planning to grow our LinkedIn and Twitter [05:13] - How to drive your traffic to the right destination [06:11] - Creating a high-quality product is crucial [07:37] - Our funnel strategy for 2023 [09:10] - Our Marketing Agency goals next year (Single Grain) [11:30] - Question you need to ask yourself to create the ultimate Business Plan What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, Eric Siu shares simple steps you can do that will make a big difference to your current conversion rates. TIME-STAMPED SHOW NOTES: [00:00] - Adding various payment options is a big difference (20% Conversion Rate increase) [00:32] - How to use exit pop-ups the right way [00:58] - Use personalization tools to improve user experience [01:10] - What is a check-out bump and how to use it? [01:33] - Refine and improve your headline and messaging What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu talks about the pros and cons of Mastermind and if it’s really worth your money and time. TIME-STAMPED SHOW NOTES: [00:00] - The Pros and Cons Masterminds [01:09] - Meeting and doing business with like-minded people (CEOs, Entrepreneurs) [02:03] - Why do people pay big to join Masterminds [02:50] - Why joining multiple Masterminds isn’t a good thing [03:51] - Is the money and time you spent worth it [04:26] - Focus on long-term success and results What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, Let's talk about Web 3 Marketing Jobs you can explore before the year is over. Check out what interests you and might be a good fit! TIME-STAMPED SHOW NOTES: [00:00] - Why Community Manager can be your next job! [00:26] - Gen Zs are the best for this position (Social Media Manager) [00:40] - Being a Moderator can be easy if you’re from the Customer Support Field [01:00] - Looking For PR Role? You got no problem in Web3 [01:24] - Web 3 Companies still need Paid Media Managers! [01:50] - If you love organizing live events, check this out! [02:01] - Partnership Manager plays a big role in Web3 Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, I’ll talk about why now is the best time to start your own Podcast. Find out how Podcasting can help your business and other social media platforms grow as well! TIME-STAMPED SHOW NOTES: [00:00] - Podcast Ad Revenue is Higher! [00:20] - Why does Podcast have a higher retention rate? [00:47] - CPM is much better on Podcast [01:05] - You can repurpose podcast episodes for other social media platforms! [01:19] - Creating a podcast can help you create a relationship [01:46] - Podcast can help you build strong communities! [01:55] - Why now is the best time to start a Podcast Channel Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, I’ll talk about marketing and business lessons you can learn from FTX’s Collapse. Find out what went wrong and how you can avoid it! TIME-STAMPED SHOW NOTES: [00:00] - Collapse of the Top Crypto Exchange in the World [00:40] - It was a great start for FTX, What happened? [01:20] - Lack of Financial Discipline inside the Company [02:04] - How FTX is benefitting from Political Donations right now [03:40] - Why you shouldn’t underinvest in SEO [04:02] - Do your due diligence! [04:36] - Final thoughts from a Marketing/Business Standpoint Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, Patrick Campbell talks about pricing and retention strategies. His other topics include why companies should focus on people and culture development, and why values should be integrated into the hiring process! TIME-STAMPED SHOW NOTES: [00:00] - How entrepreneurs can overcome the fear that destroys your business growth [02:20] - Why companies should focus on Values, People, and Culture development [04:20] - The right attitude in solving conflicts within the Company [05:43] - Integrating values into your Hiring Process [07:05] - Why you should ask yourself “What if a private equity firm bought us tomorrow?” [07:40] - Why you should raise your prices if your NPS is over 20. The most important point to include in your messaging [09:35] - The importance of add-ons [10:00] - Other Pricing and Retention Tactics Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, Erik Rivera discusses how he transformed his holding company into a media company. See how they managed to rank higher on Google and acquire more customers by maximizing SEO tools and tricks to the fullest! TIME-STAMPED SHOW NOTES: [00:00] - How Erik Rivera’s company use SEO to grow Customer Acquisition [01:30] - Building a Media Business [02:10] - Framework and Tools to build an Authority Media Site [04:45] - How to Rank #1 on Google (Google’s Initial Ranking) [05:38] - The Digital PR Framework [07:53] - The Expert Profile Framework [09:36] - SEO Hacks You Need Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, I’ll talk about the hottest marketing tools that will make your job easier and more efficient. Whether it's collaboration software or content marketing tools, find what's best for you! TIME-STAMPED SHOW NOTES: [00:00] - Foreplay.Co will help you improve your ads! [00:24] - Collaborate with your creatives using Motion App for higher ROI [00:48] - Jarvis.ai is the content machine you need to improve your social media platforms [01:00] - Make your website relevant again with Answer The Public! [01:23] - Influencer Marketing Tool? Use MightyScout! [01:33] - Varos will help you monitor your Conversion Rate and CPAs better [01:47] - VidIQ is the Youtube Tool for you! [02:06] - This collaborative tool will make your team communication 10x better! (Bubbles) Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, Kimberly Moffit shares her TikTok journey and what she learned to get a million subscribers. Find out what are the Key Things you should do to grow your account on the platform! TIME-STAMPED SHOW NOTES: [00:00] - Kimberly Moffit’s thesis on The Emotional Psychology of Entrepreneurs [01:50] - What Kimberly Moffit Learned from her Youtube Journey [02:46] - Why Kimberly Moffit thinks TikTok is the Future [03:50] - Content Creation’s Quality vs Frequency [05:17] - 3 Key Things You Should Do to Grow Your TikTok To 1M Subs [05:40] - 1. What is important to your audience? [06:50] - 2. Why does your expression matter? [07:34] - 3. How to meet your audience’s needs? Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, Sam Ovens, Co-founder and CEO of Skool and Consulting.com sits down with Eric Siu to talk about his business! Covered in this video are Sam Oven’s Mastermind, Why his education business is a community platform, and his take on Info vs SaaS! TIME-STAMPED SHOW NOTES: [00:00] - Sam Ovens discuss what’s happening with Consulting.com right now [03:00] - What Makes Skool a Community Platform? [04:56] - How much is the Mastermind and what are the qualifications? [06:00] - Why Sam Ovens think alignment is important for Mastermind? [08:08] - Why Mastermind is the best cashflow machine [09:38] - Sam Ovens on Info vs SaaS Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, I talk about how we're rebuilding our Youtube channel with significant improvements and changes. Learn how to get your videos on YouTube recommendations to get more subscribers with this Youtube algorithm hack! TIME-STAMPED SHOW NOTES: [00:00] - Youtube Algorithm Want Me to focus on Marketing Content and Topics [01:00] - Maximizing ads to get more Direct Traffic and Pop Up Recommendations [01:18] - Keep your Youtube viewers engaged! [01:37] - Youtube Shorts will help you gather more audience [01:53] - Improving your Video Editing is a big factor [02:20] - Increase the publishing frequencies! (Youtube Shorts/ Long-Form Videos) Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, we chat with Chris Do, Founder, and CEO of The Futur, to talk about leveling up your personal brand and building influence. Chris unpacks what it takes to build a strong and impactful brand that resonates with your audience. TIME-STAMPED SHOW NOTES: [00:00] - Personal Brand & Building Influence with Chris Do, CEO of The Futur [00:20] - Marty Neumeier’s definition of branding: a gut feeling that a person has about a product, service, or organization. [02:20] - Understanding what constitutes a strong brand. [04:02] - Why everyone has an unintentional personal brand and how to build yours intentionally. [06:33] - Brand through the lens of POP culture [08:49] - You need to master this if you want to build a strong PERSONAL BRAND [10:58] - Why Narrative, Impression and Storytelling is important for building your brand Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, I’ll talk about what are the things you should do to 10x your Digital Marketing Agency. Find out what to consider when building your own marketing team, and why developing the right company culture is a must! TIME-STAMPED SHOW NOTES: [00:00] - How to 10x Your Digital Marketing Agency in 2022 [00:20] - Hire experienced people that can commit to the vision of your Marketing Agency [01:37] - Building and developing the right company CULTURE [03:12] - How to run your business in an operating system? [04:08] - Is Linked In good for HIRING PEOPLE? [04:55] - Build your own Media Company [06:30] - “Under promise and Over deliver” is the best customer retention strategy! [07:53] - Before expanding, focus on one service that you’re really good at! [08:46] - Focus on your marketing niche to stand out Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, Codie Sanchez talks about why Content Business is the new leverage you need to utilize and how to maximize every social media platform to convert your audience and 10x your profit! TIME-STAMPED SHOW NOTES: [00:00] - Building a 10M Monthly View Content Machine with Codie Sanchez [01:43] - How Business Titans Use the Four Types of Leverage [02:23] -What is the new type of leverage and how to utilize it? (Building a content business) [03:40] - Retail Investors vs Private Equity Investors, What’s better?’ [05:10] - How to be successful in Content Marketing Business? [06:45] - Why a Social Media Specialist is a MUST [08:00] - Codie Sanchez Content Framework (What is Content Funnel?) [09:45] - Social Media Content works for everything! (TikTok, Instagram) [12:05] - The most important TRADE of the 21st century Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Animation is a notoriously labor-intensive process and making a quality feature-length animated film can take years. It also requires countless hours of training to become a competent animator. But what if you could bring the power of animation to anyone who has a smartphone? That is the vision behind immi.io; a revolutionary new platform that empowers users to become animators using only their facial expressions! In today’s episode you’ll hear from immi.io co-founder Josh Robbins about the creation of immi.io, how it works, and some of the exciting things they have planned. In our conversation, Josh tells the story of how they partnered with AGMI Studios to create this incredible new product, their unique marketing approach, and how they are attracting partnerships from prominent brands, entertainers, and gaming platforms. We also discuss what it was like growing up with Tony Robbins as a father and what Josh learned from him about creating possibilities and helping others. To learn about the exciting new possibilities in animation, and much more, make sure you tune in today! TIME-STAMPED SHOW NOTES: [00:00] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:15] Introducing Josh Robbins, Founder of immi.io. [01:36] Learn about the animation tool, immi.io, and how it was founded. [03:54] The many ways that immi.io can be used in Creator Mode, from karaoke to real estate. [04:21] Learn about the streaming service that they will be launching next month. [05:51] What Josh expects from this technology in the long term. [06:51] The immersive world that Josh is building with his partners at AMGI studios. [08:14] Josh’s approach to marketing and how they are creating more awareness. [12:25] The concept of digital ownership and how it has been facilitated by Web3. [14:21] Josh’s predictions for the future worth of NFTs like Crypto Punks. [16:26] An overview of the brands that AMGI is currently working with. [16:57] The exciting potential partnerships between AMGI and entertainers like Coldplay and prominent K-Pop groups. [19:01] How AMGI is building community while also attracting brand deals with artists, musicians, and gaming studios. [20:23] How AMGI represents and evolution from traditional studios like Pixar. [22:30] What it was like for Josh growing up with Tony Robbins as his father. [24:57] What Josh’s father taught him about creating possibility. [26:18] The single act of kindness that shaped Tony’s outlook on life. [29:25] Find out what is in Josh’s learning stack and what he is consuming. [30:29] Hear about Josh’s current approach to investing. [32:09] Where you can find Josh and learn more about immi.io, AMGI Studios, and My Pet Hooligan. Resources From The Interview: Josh Jenkins-Robbins on LinkedIn America’s Best 401K immi.io AMGI Studios My Pet Hooligan My Pet Hooligan on Twitter CryptoPunks Bored Ape Yacht Club Doge Pound CAZ Investments Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here. Subscribe to Leveling Up on iTunes. Get the non-iTunes RSS Feed. Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, I’ll talk about marketing lessons and helpful tips from my 8 years of Digital Marketing Agency experience. Learn what are the most effective strategies for launching and running your own agency! TIME-STAMPED SHOW NOTES: [00:00] - 8 Years of Digital Marketing Agency Lessons in Under 8 Minutes [00:54] - Why pricing is crucial for Marketing Agency? [01:12] -Charge for Marketing Strategy [02:04] - Run your business on an ‘Operating System’ [02:26] - Focus on your Marketing NICHE [03:26] - The best strategy for Customer Retention and Customer Acquisition [03:46] - Become a Media Company (What does it mean?) Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, Leila Hormozi, Co-CEO of Acquisition.com talks about what are the things you should know and prioritize when building a company. TIME-STAMPED SHOW NOTES: [00:00] - How do you scale a business? (Tips from Leila Hormozi) [01:41] - What do you look for in potential hires? [03:27] - What’s Leila Hormozi’s greater vision, and how she ties it with Alex Hormozi as Co-CEO? [05:13] - What are the common challenges for us entrepreneurs? [07:30] - How do you define and develop company culture? [09:28] - Why Leila Hormozi thinks Culture is more important than Talent? [10:04] - What to prioritize when building a company? Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, Neil Patel and I answer some questions from the Leveling Up Mastermind Event we launched. TIME-STAMPED SHOW NOTES: [00:00] - Mastermind - Neil & Eric Q and A [03:09] - How to Launch a Podcast? [05:27] - Neil and Eric’s Outlook on Ecommerce Right Now [09:09] - Hiring The Right Person For Business(Tips from Eric Siu and Neil Patel) [15:41] - One of the biggest mistakes entrepreneurs make [17:17] - How do you delegate effectively to your team? Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, Vanessa Lau shares her secrets about how she successfully built her Youtube Channel with over 600,000 subscribers. Find out how these tips and tricks can help you grow your Youtube exponentially! TIME-STAMPED SHOW NOTES: [00:00] - How Vanessa Lau built her Youtube Channe [01:22] - How to make your videos on Youtube get recommended more [01:40] - How AB Testing can help your Youtube Channel grow [02:49] - Is longer videos on Youtube better than shorter one? [03:55] - This trick will increase your watch time and Adsense revenue! [05:00] - This new update on Youtube Shorts will help your long-form videos! [06:06] - Youtube is the most valuable platform, Here’s why! Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, I’ll talk about how you can start a Digital Marketing Agency in 2022! Find out how to get your FIRST client and what are the best tools and platforms you can use when building your brand for the first time. TIME-STAMPED SHOW NOTES: [00:00] - How to Start a Digital Marketing Agency in 2022 [00:20] - This beginner trick will help you acquire clients! [01:14] - How to find and determine your NICHE? [01:38] - Do research on other Marketing agencies! [01:51] - Launch your company website! [02:14] - How to create your own portfolio as a marketer? [02:54] - How to build your BRAND (Tips and Tricks) [03:24] - How to use Linked In for Prospecting Clients and how to maximize the platform’s strong organic social Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, I'll teach you how to start an NFT marketing agency from scratch. Learn why and how you should specify your ideal client profile, how referrals impact business growth, and why working with post-launch clients makes more sense as a Marketing Agency. TIME-STAMPED SHOW NOTES: [00:00] - How to Start a Reputable NFT Marketing Agency from Scratch [00:18] - Think about what you’re good at! (Web 3 development, Web 3 Marketing, Web 3 Design) [01:07] - How to get involved with Web 3 projects to get your FIRST client? [02:30] - Why do other companies love working with Web 2 people vs Web 3? [03:20] - Why vision is important for an ideal client profile? [04:10] - Why is it ideal to work with Post-Launch Clients as a marketing agency? [05:13] - Why referral is crucial to business growth? [05:43] - Why you should start your own Media Company? Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, I will talk about why LinkedIn is one of the best platforms right now for organic reach, especially in B2B marketing. Learn how to go viral in just 1 post with these simple tips! TIME-STAMPED SHOW NOTES: [00:00] - How I got 344,654 impressions from one LinkedIn post [01:19] - How to go viral on LinkedIn Tips and Tricks: 1. Spiky Point of View [01:51] - 2. Simplicity in marketing will always win [02:10] - 3. Create a story and 4. End it with a question! [03:05] - 5. Use an analytic tool to monitor your engagement [03:36] - 6. Promote your content to go VIRAL Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, I’ll talk about fast, and simple SEO tips that can help you grow your traffic. Find out what are the best tools to use and how to rank higher on google with 1 simple trick! TIME-STAMPED SHOW NOTES: [00:00] - 12 Simple, Fast SEO Tips That Are Easy To Implement [00:10] - How to make your website better using these tools! (ahrefs, SEMRUSH) [00:22] - Content and Links Tips for better SEO strategy [01:24] - Why updating your content will get you more traffic! [01:44] - How to make your old website relevant? [02:01] - Combining your content will get you into the rankings! [02:14] - Continue to OPTIMIZE your website of [02:30] - Join the latest trends but make sure to stay UNIQUE [02:51] - Is buying a BLOG okay? [03:00] - Add elements and be more CREATIVE with your website Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, I’ll talk about how you can level up your traffic and revenue. Find out what platforms are strong right now in terms of organic reach and how can you get up from being stuck on poor click-through rates, and low engagements by doing these marketing strategies! TIME-STAMPED SHOW NOTES: [00:00] - 10x Your Traffic & Revenue By Doing This [01:00] - How did Eric Siu grow his podcast to million downloads a month? [02:25] - How to trade impressions with other Podcast channels [03:30] - Is LinkedIn a good platform for B2B Marketing? [04:30] - The rise of TikTok videos and Youtube Shorts! [05:40] - Content Framework you can use for 2022 and beyond [07:00] - Here’s how the Youtube algorithm works! [08:00] - How to maximize live events and why relationship building is the priority! [09:10] - Creativity is the answer to marketing stagnation! [10:06] - Should you still invest in SEO marketing? Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, find out what Marketing Career is best for you. Learn about the role and the salary range of each position, and see what can give you the most fortune! TIME-STAMPED SHOW NOTES: [00:00] - UI and UX designer is essential for client retention! [00:30] - Digital Business Analyst will help companies grow [00:56] - Search Engine Specialist - Explained [01:10] - Content creators are the top priority right now! [01:25] - Digital Marketing Manager is the head of the campaign! [01:50] - Digital Marketing Strategist position can get you 100,000 a year [02:10] - Social Media Manager is best for multi-taskers [02:20] - Inbound Marketing Manager - What is it? [02:28] - Why SEO Jobs/Career is still alive and kicking [02:38] - Copywriter - Should you try exploring it? Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, I’ll talk about what are the habits you need to learn to be a highly effective marketer. We all know that old habits can be hard to break, and new habits can be hard to make but success is not easy, and the only way to level up is to never stop learning! TIME-STAMPED SHOW NOTES: [00:00] - 7 Habits of Highly Effective Marketer [00:18] - 1. Marketing is a Trial and Error Process! [00:47] - 2. Learn to repurpose your content [01:21] - 3. Learning never stops. Even Bill Gates won’t stop learning! [01:45] - 4. Stop doing everything. Get help from the experts! [02:23] - 5. Build your own Media Company[03:07] - Specializing and focusing is the key to success in Marketing [03:07] - 6. Practice strategic thinking through learning! [03:45] - 7. Hang out with people better than you! Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, Brett Malinowski sits down with me to talk about Web 2 and Web 3 differences. Find out how Web 3 should adapt and what are the best marketing strategy you should explore as a creator on the current web! TIME-STAMPED SHOW NOTES: [00:00] - What Web 3 people should learn from Web 2 and vice versa! [01:30] - Professionalism course for Web 3 creators is a must. [02:58] - How companies work with Web2 to understand Web 3 (NP Digital, FTX, BITTREX) [04:00] - Best marketing advice for Web 3 people (Free Minting Strategy) [05:45] - Specializing and focusing is the key to success in Marketing [06:43] - Eric Siu’s Leveling Up Heroes NFT Main Goal Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, I'll talk about how you can start your Marketing Career from scratch! Find out what are the most in-demand jobs that the industry needs right now. TIME-STAMPED SHOW NOTES: [00:00] - Top Marketing Careers You Can Start From Scratch in 2022 [00:02] - Why Community Manager is essential for Web 3 Companies? [00:29] - How to be a GREAT Social Media Manager! [01:03] - SEO will never die, here’s why! [01:15] - What do you need to know about Influencer Marketing? [01:44] - Retention Marketing in E-commerce is IN! Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, I’ll talk about why Andrew Tate is dominating every search engine right now more than Logan Paul and Gary Vee. Find out how he’s doing this and what things you can learn from him, from a Marketing point of view. TIME-STAMPED SHOW NOTES: [00:00] - Why Hosting Live Events Are Great B2B Customer Acquisition & Retention Machines [00:45] - Why Andrew Tate is blowing up on TikTok, Youtube, and other platforms [01:38] - The Andrew Tate MARKETING education program [02:48] - How to plan an event WITHOUT a budget? (Tips and tricks!) Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

In this episode, I’ll talk about why hosting live events and dinner is the best way to create long-term relationships with other people - and why can this be a great Customer Acquisition & Retention Machine! TIME-STAMPED SHOW NOTES: [00:00] - Why Hosting Live Events Are Great B2B Customer Acquisition & Retention Machines [00:54] - Building long-term relationships with like-minded people! [01:42] - Learning from other co-creators [03:07] - How to plan an event WITHOUT a budget? (Tips and tricks!) [04:05] - The Rose - Bud - Thorn Framework Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram