
JFDI with The Two Lauras - For Freelance Social Media Managers
191 episodes — Page 4 of 4

Ep 4040: How to get paid on time - with Jemma Crouch
EWhen you work as a freelancer, there's nothing worse than not being paid on time - or at all. So in this episode, we are joined by Jemma Crouch from debt recovery agency, Control Account.Tune in to hear us discuss:> How you can avoid late payments from clients> Exactly what your invoice should say so your clients pay on time> When to take action, who to contact and what to say if a payment is overdue> Why taking legal action might not always be the best route.For more information on debt recovery or to discuss an outstanding invoice contact Control AccountSign up for an annual subscription with Idetenco Business Support Toolkit and use THETWOLAURAS to secure a 10% discount. Discount valid until end of Feb 2023Controlaccount LinkedInidenteco LinkedInGet 10% off terms and conditions at Lucy Legal using code THETWOLAURAS at thetwolauras.com/legalIf this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.com

Ep 3939: Marketing strategies for 2023 from 13 guest experts
EWe recently reached out to some of our amazing marketing friends to ask them one simple question 'what marketing strategy do you think people should prioritise in 2023?' and in this episode, you'll hear their answers.If something one of our guests had an impact on you, we know they'd love to hear from you. Drop them a DM to let them know; their handles are below.Big thanks to Keenya Kelly, Matt Navarra, Camilla Richardson, Jerry Potter, Dan & Lloyd, Andy Lambert, Andrew & Pete, Rob & Kennedy, Shana Lynn and Britney Crosson for sharing their knowledge and expertise in this episode.Let us know which one of these fantastic strategies you will focus on in 2023?If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.IS THE INNER HUB® FOR YOU?Yes, if you are a freelance marketer! The Inner Hub® is our monthly membership for freelance social media marketers, and we'd love to welcome you inside. In the membership, you'll get access to training, support and resources to help you grow your business. The doors only open a couple of times a year, and as a podcast listener, you can get an exclusive invitation by joining our waiting list here.Meet our guests:Keenya Kelly - https://keenyakelly.com/Matt Navarra - https://www.linkedin.com/in/mattnavarra/Camilla Richardson - https://www.instagram.com/pinkstormsocial/Jerry Potter - https://www.instagram.com/mrjerrypotter/Andy Lambert - https://www.linkedin.com/in/andyrlambert/Andrew & Pete - https://www.instagram.com/andrewandpete/Rob & Kennedy - https://www.instagram.com/robandkennedy/Britney Crosson - https://www.instagram.com/britneycrosson/Shana Lynn - https://www.instagram.com/shanaspeaks/Dan & Lloyd Knowlton - https://www.instagram.com/danknowlton1/ and https://www.instagram.com/lloydknowlton/To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.com

Ep 3838: How to set goals you can actually achieve in 2023
EAs we approach the end of the year we thought now would be a great time to talk about goal setting. In this episode, we are sharing:→ What we find overwhelming about goal setting→ Why we prefer 90-day goals→ 3 things to take into account to set your business goals for 2023Plus we're giving you a free goal-setting worksheet which you can download hereIf this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.com

Ep 3737: How to get more clients without social media marketing!
EIn today’s episode, we are talking about one thing that (according to McKinsey & Co) is 40x more effective at bringing new clients than social media marketing... email marketing!The biggest regret we have about all of our businesses is that we didn't start an email list sooner.Tune in to hear:→ Some surprising reasons you should start email marketing→ How much money you can make from an email list→ Some tips to get started→ 3 types of list builder you could create this week→ Some really affordable tools to get startedGet 34 ideas for your first (or next) lead magnet at thetwolauras.com/ideasIf this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.com

Ep 3636: How to build better connections with potential clients so they can't wait to work with you
EIn this episode, we are talking about how you can build better connections with potential clients so that their journey to actually working with you runs so smoothly that they stick around for a long time.We discuss:→ Why it's so crucial to build these relationships from the outset.→ How to craft your messaging to speak to the right people from day one.→ How to make the process intuitive and easy→ One thing you can do TODAY to stop wasting time on businesses that can't afford to hire you. Spoiler alert - it's a 5 min job!If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.com

Ep 3535: One service you should offer to add an extra £100 to your bank balance every month!
EIn today’s episode, we’re talking about a service we've both offered for years which helped us not only add more income to our bank balances but also win more long-term clients and create more upsell opportunities.Social media audits are one of the most simple services to sell and offer - in this episode we share:→ Why you should offer this service.→ How to carry out a social media audit.→ How much to charge. Plus we reveal how much we've seen people charge for this service - it'll make your eyes water! → Check out The Social Media Managers Audit Template at thetwolauras.com/auditIf this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.com

Ep 3434: How to keep children safe on social media [Interview]
EBefore becoming a child online safety expert, Jessica Chalmers was a freelance social media manager, and it was during that time she started feeling uneasy about social media and worrying about how to keep her children safe on social media.While social media was a great way for her clients to reach new people in a marketing context, she had this niggly feeling in her head that this was less good for children and young people.After watching the Netflix documentary, The Social Dilemma, and learning more about the power and influence that the online world has over us, she realized very quickly that she was not equipped to keep her children safe online.That doubt led her on a journey of discovery. She has trained with some of the world’s leading child safety experts and wants to share everything she knows. From monitoring screen time to talking about tricky topics such as porn, Jess helps people to navigate the choppy cyber waters and become a truly confident digital parent.The importance of keeping children safe on social mediaRegardless of whether you have children of your own, knowing how to keep children safe on social media is so important.While Jess often talks about the risks, she is pro-technology and acknowledges there are loads of benefits to our children growing up with this amazing tech at their fingertips. But of course, with anything going online, there are risks and the kind of general risks that you get online, which of course, are also translated to social media.There's a risk of cyberbullying, children seeing inappropriate content, whether that's porn or hateful content, and dreadful things like self-harm and suicide content. Then there's the risk of online grooming, which unfortunately has risen a lot since the pandemic. The FBI recently recorded that there are over 500,000 predators online. And these are problems that we must all be aware of.There are so many more things you need to be aware of these days, and while risks still exist for children who are out and about on the streets, don't talk to strangers, don't get in people's cars etc. digital risks that can take place when they're in your home in their safe place.When your kids are set on their devices, even next to you, they can be having conversations with people they naively shouldn't be having conversations with. Jess told us she remembered when she had her son, that one of the things that really struck her was realising that these days a bully can follow them home, go in the front door, up the stairs into their bedroom and continue to bully them even in the safety of their home.Jess pointed out that most social media platforms require you to be 13+ to create an account. But lots of children join social platforms as young as eight when they should be 13.But most parents don't realise that if a child joins social media at age 8 and tells the platform, they are 13, then once they actually are 13, the algorithm thinks that they're 18 and shows them content suitable for adults, with no restrictions.In this episode, Jess shares some simple tactics to help you to keep children safe on social media networks, including one thing you should teach your child as early as possible to ensure they know how to protect themselves too.Connect with Jess on Instagram @the_socialjess or via her website at socialjess.com If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform...

Ep 3333: Social media marketing is not an admin job
EOne thing we say pretty much daily is that 'social media marketing is NOT an admin job' - this is a hill we'll die on!In this episode we explain why we stand by this statement and what social media marketing actually involves.Tune in to hear:➾ What we mean when we share that controversial opinion➾ Some jobs that social media marketers should not be doing➾ What social media marketing actually involves... spoiler alert, it's not SEO!We'd love to know what you think a social media manager does - drop into our DMs and let us know!If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.com

Ep 3232: 5 Steps To Revolutionise Your Pricing As A Freelance Marketer
EHave you ever asked someone else's advice on your prices? If you have, you're not alone. But in this episode, we're sharing why that's a terrible strategy and giving you a better way to figure out how much you should charge!Listen to hear:>> How much Laura Davis used to charge... you'll be shocked!>> Why you should not ask other people how much you should charge.>> Why we never let our bank account go down to zero... and you shouldn't either.>> What a business coach once said to make us immediately unfollow her>> The 5-step pricing strategy you should use if you actually want to make a profit.If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.com

Ep 3131: A simple reporting strategy for retaining clients
ENow, more than ever before, freelancers must do everything they can to retain their long-term clients. So in this episode, we are sharing a simple reporting strategy that helps you prove your value to a client.Keep listening to hear:>> Why Laura M's boss hated her & what she did to turn it around>> Why you need to tell people how amazing you are>> Our 4-step reporting strategy, which also acts as a retention strategy for long-term clients. It doesn't matter what services you offer - this reporting strategy will work for you!If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.com

Ep 3030: What happens in Barcelona stays in Barcelona [apart from when it's on a podcast]
EWe've just come back from a business breakaway in Barcelona with some of our members and in this episode we are sharing behind the scenes of our trip.Listen now to hear➾ Why every freelancer and business owner should take a business breakaway➾ Why you don't need to go to Barcelona, and where to go instead➾ How social media anxiety has massively impacted one of us, and how we got over it. ➾ What our members learnt on the tripWe'd love to do this again, and we'd LOVE you to come with us! Fancy it? Drop us a DM on Instagram to let us know!We also mentioned episode 27 which you should definitely go and check out if you haven’t already. If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.com

Ep 2929: How to get more potential clients to say YES!
ENo matter what you're selling or who you're selling it to, you'll always have people that say no because it's too expensive or takes too much time... or something else.In this episode, we're helping you understand how to overcome those objections & get more people to say YES!!Listen now to hear➾ The two types of objection all businesses face ➾ The difference in approach needed for them➾ Why Laura M's friend thought she was mad to pay to avoid stress in her life➾ How to position your service as a social media manager so it sounds more appealing to a prospective clientIf this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.com

Ep 2828: Make more money as a social media manager (without having taking on more management clients)
ETimes are tough, the cost of living is increasing, and we’re seeing it's taking longer to convert high-paying clients, so if you need to bring in some money now, this episode will help - we’re going to share how you can make more money without having to find new clients.Dive in to hear:➾ Exactly how Laura M made over £500 in one weekend - so you could do the same➾ 4 ways you can make some more money in your business without having to take on high-paying management clients➾ Sign up to our daily emails to get our fee increase template.You might also enjoy this blog!If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.com

Ep 2727: We were wrong about LinkedIn!
EWe've been pretty vocal in the past about our views on LinkedIn, but something happened recently that changed our minds - we're sharing all about it in this episode!We're also talking about something that we do to really get to grips with how a platform works, discover what content works and how we can get better results there.Listen now to hear➾ Why we hate(d) LinkedIn.➾ Whether Laura D has ever had a dick pic in her DMs➾ What actually happens when you post on LinkedIn every day?➾ Plus, get 4 tips to make it easier for you to try this (and why you should).➾ Access the template we use >> thetwolauras.com/inspo.If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.com

Ep 2626: How to sell on social media
EWhen you don't like selling on social media or feel awkward about it you'll love this episode! We're talking about how you can shift your mindset around selling on social media & sharing a better way to do it without feeling like you're constantly selling.➾ What a launch strategy actually means➾ The types of business this sales strategy works for (spoiler alert, it works for every business, even if you don't have something new to sell or if your products are available all year round)➾ Some of the misconceptions around using a launch strategy and why they're wrong.➾ Why launch strategies work➾ Two key elements of a launch strategy ➾ And a bonus tip to help you with proving a return on investment to your clients!

Ep 2525: How to make money in an economic downturn
EThe news is grim; whenever you turn it on, you're faced with more doom and gloom. Prices are increasing, and it feels harder to win clients. But the good news is that it is still totally possible to make money in an economic downturn if you know how.In this episode of JFDI with the two Lauras, we're sharing how to make money in an economic downturn, including:➾ What you need to do to stop worrying about losing your clients.➾ Who you should be working with and marketing to when the economy isn't doing well.➾ Why you shouldn't lower your prices, even when times are tough.➾ The two services you should add to your business to make more money in an economic downturn.➾ You'll hear directly from the horse's mouth that savvy business owners are not cutting back on their marketing; quite the opposite.

Ep 2424: The right way to scale YOUR social media business
EThis is the final part of a mini-series on scaling your social media business.In this episode, we discuss all the ways you could choose to scale and help you to pick the right method for your business.We also answer some questions that came in from listeners who are ready to scale.KEY TAKEAWAYS:• You do not have to scale! If you're happy with your business as it is that is totally ok!• Remember that your business is YOUR business. You do not have to do what everyone else is doing so set up and run it however works best for you.• When you're hiring a team to scale your business, start with your immediate network but trust your gut and don't be afraid to let people go.• You don't need a ton of technical tools, or any tech skills to start a membership. USEFUL RESOURCESGrab a whole bunch of resources to help with scaling here.• Will your membership idea actually work?• Membership guide• Membership tips• SIGN UP FOR THE MEMBERSHIP EXPERIENCE FREE 3-PART WORKSHOP WITH STU MCLAREN If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.

Ep 2323: Scaling your social media business by launching a course
EThis is part 4 of a mini-series about scaling your social media business In this episode, we share our experiences of creating & launching courses and give you our tips and advice to do the same.KEY TAKEAWAYS:• There is more than one way to plan and host a course. Think outside the box.• People learn in different ways so try to accommodate the needs of your audience. Offer VIP upgrades, provide your course materials in different formats (we use Searchie for this) etc.• It's not uncommon for people to take the same course multiple times so think about how you can tweak and refine it to help people go deeper.• Sell it before you build it.• The best courses are updated, tweaked and refined over time. Don't let your audience down and ruin your own reputation by allowing your course to become out of date.• As part of your planning, consider what your students might need next & whether there is potential for a backend membership.USEFUL RESOURCES If you are considering scaling with a course, you might find Amy Porterfield's Digital Course Academy programme helpful. Grab a whole bunch of resources to help with creating a digital course here.If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.

Ep 2222: Scaling your social media business with a membership
EThis is part 3 of a mini-series on scaling your social media business.In this episode, we discuss how you can scale your business with a membership and share behind the scenes of our membership, The Inner Hub including why we took so long to do it!KEY TAKEAWAYS:If you want consistency in your income, a membership is the best route to scaling your business.There's so much opportunity out there for businesses to scale with a membership.Memberships don't have to be complicated.The best way (as with all business things) is to learn from the best people, who have already done it before you.A retention strategy is really important.USEFUL RESOURCESDownload Stu McLarens membership guide here.Grab a whole bunch of resources to help with starting and growing a membership here.Watch the FREE workshop we hosted hereIf this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.

Ep 2121: Scaling your social media business with digital products
EThis is part 2 of a mini-series on scaling your social media business.In this episode, we share our experiences of scaling our business, and income, with a digital product. We talk about The Social Media Managers Toolkit and share behind the scenes of how we created and launched it.We also give some tips and advice to help you scale your business this way.Key takeaways:• A digital product is not an easy way to scale, even though lots of people might see it like that.• To scale this way you'll need a launch plan and a strategic way to continue to sell it, which can be hard work. • Start by really paying attention to your audience.• Your digital product won't be 100% perfect the first time. So factor in time to adjust and refine it as you go.• There might be better ways to scale your business.USEFUL RESOURCESGrab a whole bunch of resources to help with starting a digital products here.We also mentioned these products in this episode:The social media managers toolkitSocial prf - our psychology-driven social media marketing programme.If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.

Ep 2020: Scaling your social media business with an agency model
EWe are back with a 5-part series, sharing all the ways you can scale your business as a freelance social media marketer.Throughout the series we delve into all the ways we have scaled, we share some behind the scenes info and give you some tips to help you scale too.In this first episode, we look at how you can scale with an agency and Laura Davis shares some inside information about how she's grown her own boutique agency.THIS SERIES COMES WITH A TON OF RESOURCES TO HELP YOU SCALE - CLICK HERE TO ACCESS.Key Takeaways• This is not the only way to scale• If Laura D had her time again she wouldn't do this!• However you build your business and agency, remember that it's your business and you can do it your way.If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.

Ep 1919: Best (and worst) social media moments of 2021
E2021 saw so many changes on social media, and some incredible content moments, so in this episode, we're looking back over the best and worst bits of the year.We discuss Laura D putting a pair of socks on her head for this epic Reel, share why we loved the Baked Beans on a Weetabix saga and whether we prefer Cuthbert over Colin!We'd love to know your favourite moments of 2021 so do come and share them in our free Facebook group.Get involved in the Social Media Marketers Rates Report 2021 - click here to get involved.If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.

Ep 1818: Perception V reality... are people the same online as they are in real life?
EHave you been surprised when you've met people in real life? In this episode, we let you into our brains to see what we think about the perception of internet connections V the reality of meeting them (and seeing their legs!)Let us know if you've had any weird experiences like this in our Facebook group thesocialmediamanagershub.com

Ep 1717: Should freelance social media managers have a Facebook group?
EIn this episode, we discuss whether freelance social media managers should have a Facebook group and share our thoughts around other platforms to host a community.We talk about why we had Facebook groups for our freelance business and how long you'll need to commit should you decide to start one for yours.We'd love to continue the conversation so please come and find us in our Facebook group thesocialmediamanagershub.com

Ep 1616: Introducing the no-faff plan
EWe are often asked how we manage our time as we run our company and manage our own freelance clients so in this episode we spill the beans on the inner workings of our business.We also introduce you to our no-faff plan which is our way of working more productively and planning our time better so we can focus better on our work.The no-faff plan gives you two ways of planning your diary to work more efficiently. You can download our template to map out your own no-faff plan at thetwolauras.com/nofaffWe'd love to chat more in our Facebook group so do come and let us know how you manage your working week at thesocialmediamanagershub.com

Ep 1515: Quick cash ideas for social media managers
EAt this time of year, you might be looking for ways to top up your bank balance so in this episode we share five ways you can bring in some 'quick' cash.Read the blog here 👈 These ideas rely on you having an audience of people to sell to, but if you don't you'll still pick up some great ideas in this episode and you might benefit from these resources to help you start building an audience for the future:👉 Top 10 tips to grow your Instagram followers👉 The content bank👉 Attract your dream client with these 4 essential postsWe'd love to hear from you if you've used any of these ideas, drop into our Instagram DMs and let us know what's working for you.

Ep 1414: Sell like Adele!
EWe are breaking down Adele's latest launch and breaking down her sales funnel to share how she used some of the basic principles of marketing that we could all implement in our own social media marketing.How would you like to learn the key steps you can take to attract, win AND retain your dream client as a freelance social media manager?Sign up to our live masterclass where we will be taking you through the exact processes you should have in place to work with your dream clients so you can build a profitable business.Save your space here - thetwolauras.com/masterclassIf this episode inspired you, take a screenshot and post it to your Instagram stories and tag us @thetwolauras.

Ep 1313: Why aren't you getting engagement on your client content?
EIf you struggle with getting engagement on your client accounts (or your own) then this episode is for you. We discuss all the reasons that you might not be getting the engagement you want and share some tips to help you increase your engagement.We recently shared a Reel about this topic on Instagram, check it out here.

Ep 1212: How can you position yourself as the expert when there are so many 'experts' already?
EThese days there are so many 'experts' out there sharing their advice, strategies, hacks etc with regards to social media marketing. So how do you position yourself as a leader, someone who knows their stuff when you don't have thousands of followers, a blue tick or professionally designed graphics?In this episode, we dive into what we think social media managers should do if they want to be taken seriously, and how to deal with the imposter syndrome that can appear when there are so many experts out there.We also explain our 3P framework for creating content that'll not only help you show up as an expert but will lead to more sales with your audience. The Content Bank contains hundreds of post ideas for freelance social media managers and follows our 3P framework. Check it out here.

Ep 1111: The things we wish we could say to those annoying clients (but can't!)
EWe've all had those annoying questions from clients, haven't we?Can you make this go viral?I'm on a small business, Can you give me a discount?Why aren't we getting sales yet (when you've only just started working on the account)So we thought we'd share the responses we wish we could give to these kinds of clients. Think of this episode as a form of therapy for us and all you social media managers listening!We'd love to hear the worst things you've heard from clients (or prospective clients) so come and tell us in our Facebook community, The Social Media Managers Hub and let us know what you wish you could say! We'll be waiting with our best gifs in response!

Ep 1010: Overcoming the fear of starting a business... where we began.
EIn this episode, we discuss overcoming the fear of starting our business and explain where it all began. We share why we created The Social Media Managers Toolkit and spill the beans on why we created our Facebook group.We also talk about how you can come up with a name for your business so you don't get held back (spoiler alert... it's a lot to do with having a JFDI attitude!)Come and join us in our Facebook group at thesocialmediamanagershub.com to carry on the conversation.If you'd like to submit a question or topic for the podcast you can do so at thetwolauras.com/podcast-questionsIf you're enjoying the podcast we would love it if you'd leave us a review.

Ep 909: How social media managers can prepare for the Christmas period
EWorking as a social media manager at Christmas time can be crazy, hectic with clients throwing last-minute promotions at you and expecting you to change content plans at the drop of a hat, and then wondering why sales aren't magically increasing… after all they are paying a social media manager!So in this episode, we share some tips on how you can get prepared now so you don't have issues as the big day approaches.Read this blog for more details on this topic.We'd love to hear any tips you have for planning for this busy time of year - come and let us know in our free Facebook group thesocialmediamanagershub.com

Ep 808: Pricing mistake to avoid as a social media manager
EIf you are a freelance social media manager trying to increase your income, this episode is for you.Pricing is always a hot topic in our membership, The Inner Hub, and we get asked almost daily how much someone should charge.So in this episode, we make it easier for you by sharing some of the biggest mistakes to avoid when it comes to pricing your services.Just getting started? Check out The Social Media Managers Toolkit here

Ep 707: How important are aesthetics to a social media marketing strategy?
EIn this bonus episode, we let you into our thoughts about whether or not it's still important for social media managers to prioritise creating a pretty grid on Instagram.If you've spotted any awesome puzzle grids in the wild, slide into our Instagram DMs and share them with us!We'd love to hear your thoughts on this, let us know in our free Facebook group thesocialmediamanagershub.com.

Ep 606: We changed our facebook ads course!
EIn this episode, we share the reasons behind our decision to drastically change our most popular course and explain how we will continue to train social media managers to become Facebook Ads managers in Ads Manager Academy.We'd love to answer your questions so please head to thetwolauras.com/podcast-questions to ask us anything related to social media marketing or building a business as a social media pro. We will try and answer in a future episode.

Ep 505: The answer to the most commonly asked question in our Facebook group
EThere's one question that gets asked multiple times a week in our free Facebook group, The Social Media Managers Hub.So in this episode, we share our answer to how freelance social media managers can create a portfolio for their business.For more information on how you can attract your dream clients without a portfolio check out this blog.

Ep 404: We are OBSESSED with Reels!
EWe've been posting up to 4 Reels a day lately and in this episode, we share some things we've discovered since going all in! We talk about whether social media managers should be using Reels themselves and if it's a good service to offer to their clients. Plus we discuss what's working for us so you can try it too.Subscribe to our Reels Review weekly emails and get simple ideas you can use to create awesome Reels in minutes thetwolauras.com/reels-review. Submit a question or idea for us to cover in the podcast at thetwolaura.com/podcast-questionsFind us on Instagram @thetwolauras.

Ep 303: Our biggest business regret revealed
EIn this episode, we answer a question from one of our Inner Hub members and share the biggest business regret we have, in the hope you can avoid it!If you'd like to submit a question for us to answer on the podcast go to thetwolauras.com/podcast-questionsFind out more about The Inner Hub at thetwolauras.com/inner-hub

Ep 202: Overcome Your Instagram Hashtag Headaches
EInstagram Hashtags are the hot topic right now, thanks in part to some terrible advice shared by a big account! In this episode, we bust those myths and share how Hashtags actually work on Instagram. We explain how hashtags help your content be discovered and how you can rank in the hashtag feed. We mentioned Flick which we for hashtag research and analytics and highly recommend. Head to our blog for more advice about using Hashtags on Instagram. Find us on Instagram @TheTwoLauras.

Ep 101: Welcome to the podcast!
EFind out exactly what JFDI with The Two Lauras is all about!

What The J.F.D.I Podcast Is About & Why You Should Listen
trailerWelcome to the J.F.D.I podcast, the show for freelance social media managers. We are your hosts, Laura Moore & Laura Davis, usually known as The Two Lauras. We are the founders of The Social Media Managers Toolkit and hosts of The Inner Hub membership for social media pros.Having both built successful businesses in social media marketing, we are uniquely placed to give you advice and tips to help you build your business in this sector.We'll be sharing tips and strategies around social media marketing, giving you advice that will help you grow your business as a social media pro and providing an insight into how we run our business too.We might rant, we'll probably swear and we'll be dropping a new episode of J.F.D.I into your favourite podcast player every Tuesday morning.We are always available to continue the conversation in our free Facebook group www.thesocialmediamanagershub.com or on Instagram @TheTwoLaurasFollow The J.F.D.I Podcast in your podcast app of choice or head to thetwolauras.com/listen to get started.zKv6Ypj6PgYtniruRnNY