Entrepreneur School (In the AI Era)

This one’s been brewing all summer. While you were seeing my Summer Strategy Snacks hit your feed, I was quietly running a beta program that has completely shifted the direction of my business.I’m pulling back the curtain on what’s changing, why AI is now at the center of my work, and the real way I use it to help clients get visible without the burnout. Spoiler: it’s not about cranking out more content — it’s about getting the right things done faster.Inside, I share:Why I’m retiring 1:1 client work after September 1, 2025 (and how to grab one of the last spots)How my Visible AF beta program is blending high-touch strategy with custom AI toolsThe Brand Calibrator™ process I created to make AI sound exactly like youWhy AI without strategy is like GPS without a destinationMy 10-minute-a-day visibility habit — and how AI fits right inIf you’ve been curious about working with me, want to understand what AI can actually do for your business, or you’re looking for visibility strategies that don’t rely on endless social media posting… this episode is your inside look.>>Your Next Steps:Want to get visible on your own terms? Reach out about my latest program Visible AF Authority Amplifier Email me: [email protected] with the subject line "Visible AF" *Doors closing Sept.1/25*Grab the 90-Day Visibility Sprint Starter Kit — your mini system to stay visible all summer long (with an AI assistant built in!)Want support building your visibility strategy? Get Valerie the Visibility Auditor, your strategy sidekick! Book a call to talk about working together Follow on Instagram (just not this summer!)>>Thanks for Listening!If you enjoyed this episode, please help us share it by:Following the show—this helps you stay updated and supports us!Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast.Sharing it on Instagram and tagging @entrepreneurschoolpodcast

If you’ve ever found yourself second-guessing your offers, this episode will hit home.I’m joined by Lori Young, aka The Offer Magician, who’s spent over 15 years helping coaches and personal development entrepreneurs create offers that feel amazing to deliver and irresistible to buy.We’re diving into how to design a “hole-in-one” offer—the kind that hits the mark, lands with ease, and lights you up every time you deliver it.Lori walks us through the biggest mistakes entrepreneurs make when crafting offers, how to niche down without feeling trapped, and why market research is the secret weapon most people skip (and regret later).You’ll also learn how to test your offers, avoid overstuffing them, and build a container that works for you and your clients.We’ll unpack:The #1 mistake entrepreneurs make in offer developmentWhy planting your flag in a niche matters more than you thinkHow to do market research without overwhelmThe “beta testing” approach that takes pressure offHow to design a container that’s sustainable for your energy and audience>>CONNECT WITH LORI<<Grab Lori’s Offer Confidence Checklist Lori’s websiteLori on Instagram>>Your Next Steps: Grab the 90-Day Visibility Sprint Starter Kit — your mini system to stay visible all summer long (with an AI assistant built in!)Want support building your visibility strategy? Get Valerie the Visibility Auditor, your strategy sidekick! Book a call to talk about working together Follow on Instagram (just not this summer!)>>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

This one’s for all my people-pleasing, don’t-want-to-be-annoying business owners. We’re tackling the most overlooked (and avoided) visibility strategy out there: follow-up.Yup. The one that makes you feel a little awkward, a little pushy... and a lot like you'd rather organize your junk drawer than hit “send” on that email.But here’s the thing—visibility isn’t just about being seen once. It’s about building momentum. And follow-up is what keeps that going.In this episode, I’m breaking down:Why follow-up is a visibility strategy (and not just a sales one)What it actually means to follow up like a pro (not a pest)A client-side story that proves the point—and shows where sales get lostThe magic words not to use in your emailsA 3-question follow-up framework that leads to yes, no, or not yetYou’ll also get the systems I use to track and simplify follow-up so it doesn’t fall through the cracks—and doesn’t fry your brain trying to remember who said what on that Zoom call two weeks ago.And if you haven’t grabbed the 90-Day Visibility Sprint Starter Kit yet, get on it! It’s free, and it includes an AI assistant + tracking templates that’ll help you turn visibility into actual opportunities.>>Your Next Steps: Grab the 90-Day Visibility Sprint Starter Kit — your mini system to stay visible all summer long (with an AI assistant built in!)Want support building your visibility strategy? Get Valerie the Visibility Auditor, your strategy sidekick! Book a call to talk about working together Follow on Instagram (just not this summer!)>>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

We’re back with another summer strategy snack—and I’m spilling the tea (or should I say, coffee?) on the most underrated visibility strategy I know: coffee chats.Here’s the deal: I’m in the middle of a social media detox this summer, but I’m not ghosting my business. I’m getting visible in a way that actually feels good—and coffee chats are a huge part of that.Not sales calls. Not pitch slams. Just real, intentional conversations with aligned humans.This episode is your reminder to start building momentum through relationships that lead to real visibility wins—like podcast invites, referral partners, bundles and collabs.Here’s what I dive into:Why coffee chats are NOT discovery calls (and why that matters)Where to find the right people for real connectionThe 3-part litmus test I use to spot alignment fast: values, audience, energyHow to keep it short, sweet, and actually worth your timeThe scheduling tool I swear by (that saves a ton vs. Calendly)My best tips for reaching out without feeling weird or needyWhether you’re a social media dropout like me this summer, or just looking for a more human way to grow—this episode is for you.>>Your Next Steps: Grab the 90-Day Visibility Sprint Starter Kit — your mini system to stay visible all summer long (with an AI assistant built in!)Want support building your visibility strategy? Get Valerie the Visibility Auditor, your strategy sidekick! Book a call to talk about working together Follow on Instagram (just not this summer!)>>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

Yes, you can be sipping Coronas at the lake while new subscribers roll into your inbox. (I’m literally doing that as this episode goes live)In this episode of the Summer Strategy Snack Series, I’m giving you a peek behind the scenes of how bundles work—even when you’re totally offline. From how I gained over 300 subscribers (with a 91% retention rate!) to what makes a bundle worth your time, this is your play-by-play on how to use this list-building strategy without the burnout.You’ll get my criteria for saying yes, my tech setup, and a real-time case study of two recent bundles that delivered big results.We’ll Unpack:What makes a bundle a strategic yes (and when to say no)My 306-subscriber case study + retention statsThe tech + email setup you need to be bundle-readyWhy bundles are my go-to summer visibility strategyTips for finding and planning future collaborationsWhether you're bundle-curious or ready to host your own, this episode breaks it all down in a real-talk, practical way—while I’m literally on vacation.>>Your Next Steps: Grab the 90-Day Visibility Sprint Starter Kit — your mini system to stay visible all summer long (with an AI assistant built in!)Want support building your visibility strategy? Get Valerie the Visibility Auditor, your strategy sidekick! Book a call to talk about working together Follow on Instagram (just not this summer!)>>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

Let’s talk about what really moves the needle in your business in 2025!In this episode, I’m joined by Dallas Travers, the go-to coach for values-driven coaches who want to grow without the sleaze. Dallas breaks down the exact strategy she used to grow her email list by 3,000+ subscribers in six months—without ads, without burnout, and definitely without selling her soul to social media. (Spoiler alert: it’s all about bundles!)We get real about:The surprising truth behind the “sales are down” narrativeWhy email beats social media for trust-building every timeWhat a bundle actually is and why it’s list-building goldThe mindset shifts you need to confidently collaborateHow bundles can fast-track aligned connections and cashWhether you’re new in business or feeling stuck on visibility, this conversation is packed with strategic advice and soul-aligned insights to help you grow your audience—and your revenue—on your terms.>>MEET DALLAS<<Dallas Travers is the go-to coach for coaches who are tired of chasing sales and ready to grow their businesses with strategy, confidence and zero sleaze. With her Client-Centered Sales System and signature Bundlicious Roadmap, she’s helped countless of values-driven coaches sign their first clients, hit five-figure months, and build email lists that actually convert. Today, she’s breaking down the exact method she used to add 3,000+ subscribers in just six months—without ads, burnout, or selling your soul on social media.>>CONNECT WITH DALLAS<<Check out Dallas’s program Bundilicious here. Learn more about her work and upcoming programs Follow her on Instagram  >>Your Next Steps: Grab the 90-Day Visibility Sprint Starter Kit — your mini system to stay visible all summer long (with an AI assistant built in!)Want support building your visibility strategy? Get Valerie the Visibility Auditor, your strategy sidekick! Book a call to talk about working together Follow on Instagram (just not this summer!)>>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

If you’ve ever pitched yourself to be on a podcast and gotten total crickets... this one’s for you.I’m spilling the tea on podcast pitches—the good, the bad, and the so-bad-I-hit-delete-before-I-finish-reading. As someone who has a background in public relations and has hosted this show for over two years, I get dozens of pitches every week. And honestly? Most of them are awful.So I created this episode to help you do better.I’m breaking down the 9 red flags that make me delete a pitch instantly. These are the things I see over and over again from cold pitches, especially the kind written by AI or PR agencies that clearly don’t know me, my show, or my audience. But don’t worry—I’m also sharing the exact steps to write a thoughtful, strategic pitch that actually gets a YES.In this episode, I share:Why cold pitching rarely works (and what to do instead)The most cringe AI-generated language that screams "template"What I actually want to see in a guest pitchWhy doing your research gives you a major edgeThe power of leading with generosity and relationshipsThis is the no-BS guide to getting visible through podcast guesting—without being annoying, lazy, or robotic.>>Your Next Steps:🔹 Grab the 90-Day Visibility Sprint Starter Kit — your mini system to stay visible all summer long (with an AI assistant built in!)Want support building your visibility strategy?🔹 Get Valerie the Visibility Auditor, your strategy sidekick!🔹 Book a call to talk about working together🔹 Follow on Instagram (just not this summer!)>>Thanks for Listening!If you enjoyed this episode, please help us share it by:⭐ Following the show—this helps you stay updated and supports us!⭐ Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast.⭐ Sharing it on Instagram and tagging @entrepreneurschoolpodcast

Welcome to the kickoff of the Summer Strategy Snack Series! These bite-sized solo episodes are designed to help you stay visible without burning out or touching your Instagram app all summer long (if you don’t want to). And this first one? It’s packed with 5 visibility strategies that don’t require a single piece of content. Yep, you heard that right.If you're craving ways to stay top of mind without posting, filming, or showing up with perfect hair, this is for you. These strategies are low-lift, high-impact, and rooted in relationship building — the kind of behind-the-scenes marketing that actually works.We’ll unpack:What "visibility" really means (and why it's not what you've been taught)5 overlooked visibility strategies you can implement in under 10 minutesHow these small, intentional actions can create a ripple effect of new opportunitiesThe power of quiet marketing moves like testimonial requests, voice notes, and replying to emailsWhy connection — not content — is your biggest summer assetPlus, I’m sharing my own summer social media detox plan and why I’m trading reels for relationships.>>Your Next Steps:🔹 Grab the 90-Day Visibility Sprint Starter Kit — your mini system to stay visible all summer long (with an AI assistant built in!)Want support building your visibility strategy?🔹 Get Valerie the Visibility Auditor, your strategy sidekick!🔹 Book a call to talk about working together🔹 Follow on Instagram (just not this summer!)>>Thanks for Listening!If you enjoyed this episode, please help us share it by:⭐ Following the show—this helps you stay updated and supports us!⭐ Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast.⭐ Sharing it on Instagram and tagging @entrepreneurschoolpodcast

Perfectionism. Productivity guilt. Rest as a reward (only after you're totally burned out). Sound familiar?This week I'm joined by the incredible Mindi Huebner—a certified clinical hypnotherapist, NLP practitioner, and subconscious success alchemist. She guides high-achieving women to rewire their subconscious so their success feels spacious, embodied, and rooted in self-trust—not urgency.This conversation is all about letting go of hustle culture. Mindi shares her personal journey of breaking up with the belief that "rest is lazy" and walks us through how subconscious identity drives 95% of our actions. We unpack how to start noticing your "achievement attachment," how to define success in your season, and why it's time to build your business with both ambition and authenticity.Tune in to hear:How your subconscious identity is shaping your business habitsWhat "achievement attachment" looks like (and why it leads to burnout)Why redefining success by season is crucialHow to rewire limiting beliefs without hitting rock bottom firstThe brain science behind why hustle feels safer than restWhat aligned hustle really looks like (and how to spot it)>>MEET MINDI<<Mindi Huebner is a Certified Clinical Hypnotherapist, NLP Practitioner, and creator of the 24 Karat Success Framework. She's the host of the "Unlock Your 24 Karat Success" private podcast and a go-to mentor for ambitious women ready to ditch perfection and step into identity-led success.Mindi’s InstagramAccess the Unlock Your 24 Karat Success Private Podcast>>Your Next Steps:🔹 Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call🔹 Let’s work together: https://ksco.ca/🔹 Get visible without social media🔹 Connect on Instagram>>Thanks for Listening!If you enjoyed this episode, please help us share it by:⭐ Following the show—this helps you stay updated and supports us!⭐ Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast.⭐ Sharing it on Instagram and tagging @entrepreneurschoolpodcast

This episode is raw and real. I'm not coming at you with a strategy drop or a polished script. I'm just here, sharing from my heart, because life handed me a hard stop and I couldn’t not talk about it.Two weeks ago, I was on fire—building, creating, riding a wave of momentum like never before. And then, in an instant, it all paused. A close family friend lost their 21-year-old son in a tragic accident, and it rocked me. It rocked all of us.So I hit pause. I cried. I hugged my kids tighter. I barely touched work. And yet...things kept flowing. New opportunities. Clients. Income. Magic. Even in the stillness.This episode isn’t about efforting. It’s about surrender. It’s about the duality of running a purpose-driven business while navigating very human emotions. And it’s about remembering that the world doesn’t stop when you do. Sometimes, it gives you exactly what you need.I’ll unpack:Why grief doesn’t wait for your calendar to clearHow momentum still exists in moments of stillnessThe difference between efforting and allowingThe guilt and grace of having good things happen during sad timesWhat it means to build a business that lets you be humanIf you’re in a season of stillness, softness, or struggle—this one’s for you.>>Your Next Steps:Want to get visible on your own terms? Reach out about my latest program Visible AF Authority Amplifier✉️ Email me: [email protected] with the subject line "Visible AF"🔹 Get Valerie the Visibility Auditor, your strategy sidekick! 🔹 Let’s work together! Book a call🔹 Get visible without social media🔹 Connect on Instagram>>Thanks for Listening!If you enjoyed this episode, please help us share it by:⭐ Following the show—this helps you stay updated and supports us!⭐ Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast.⭐ Sharing it on Instagram and tagging @entrepreneurschoolpodcast

If you're scared to pick a niche because you think it means saying no to opportunities, this episode is your permission slip to STOP being a generalist.I sat down with Mallika Malhotra, a brand strategist, AI innovator, and the powerhouse behind The Brand CEO. Malika shares how choosing a niche is actually your secret weapon for standing out and making more money.We talked about the fear of narrowing your focus, how to identify your true expertise, and the real cost of trying to serve everyone. Plus, you'll hear how AI can actually help you articulate your brand message so you're not stuck staring at a blinking cursor.Whether you're brand new or in a pivot, this conversation will give you clarity and direction to make your brand unforgettable.>> We Unpack:Why choosing a niche actually opens more doorsFour pillars of Malika's Bull's Eye Branding FormulaRed flags that you're too broad in your messagingHow AI can help refine your niche and clarify your pitchReal-world examples of niche transformationHow to test, tweak, and commit to your messaging>>CONNECT WITH MALIKA<https://thebrandceo.com Lumi AI Use code: LUMI30 for $30 offInstagram>>Your Next Steps:Want to get visible on your own terms? Reach out about my latest program Visible AF Authority Amplifier 📧 Email me: [email protected] with the subject line "Visible AF"🔹 Get Valerie the Visibility Auditor, your strategy sidekick!🔹 Let’s work together! Book a call🔹 Get visible without social media🔹 Connect on Instagram>>Thanks for Listening!If you enjoyed this episode, please help us share it by:⭐ Following the show—this helps you stay updated and supports us!⭐ Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast.⭐ Sharing it on Instagram and tagging @entrepreneurschoolpodcast

Let’s talk Google Ads—specifically for local businesses and storefronts that are wondering if paid traffic is worth the investment (or just a money pit). I'm joined by John Horn, CEO of Stub Group, who’s the go-to guy when entrepreneurs are tired of guessing whether their ad dollars are doing anything.John’s run more than 15,000 ad campaigns and helped generate over $400 million in client revenue, so when he says, “$10 isn’t going to move the needle,” you know he means it.In this episode, we unpack:Why Google Ads are tricky to track for brick-and-mortar businessesWhat budget you actually need to make Google Ads work (spoiler: it’s not $200/month)What to do before running any Google campaignThe one free tool you probably haven’t optimized (but should!)How to build trust and increase your walk-in traffic with your Google Business ProfileHow to connect online clicks to real-life foot trafficHow often you should post on your profile (and yes, you can just repurpose your Instagram)Whether you’re already dabbling in ads or wondering where the heck to start, this episode is your no-fluff primer for making Google work for you, not drain your bank account.>>CONNECT WITH JOHN<<Stub Group’s free resources: https://stubgroup.com/free >>Your Next Steps:🔹 Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call🔹 Let’s work together: https://ksco.ca/🔹 Get visible without social media🔹 Connect on Instagram>>Thanks for Listening!If you enjoyed this episode, please help us share it by:⭐ Following the show—this helps you stay updated and supports us!⭐ Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast.⭐ Sharing it on Instagram and tagging @entrepreneurschoolpodcast

Please vote for our show as Best Business Podcast in this year’s Women in Podcasting Awards!***********This one’s personal. I open up about losing my mum in 2017 and how it shaped my decision to start a business built on time freedom. I didn’t want to trade my family for a career. And I know you don’t either.That’s why I’m bringing you a conversation that’s more than a strategy session—it’s a shift in mindset.In this episode, I’m diving into how AI can become your secret weapon for reclaiming your time while still showing up with authority, authenticity, and confidence.Spoiler alert: This isn’t a tech tutorial. It’s a heart-first approach to using smart tools that actually sound like YOU (not like a robot who just discovered Canva).We’ll unpack:Why your visibility strategy should start with your values—not the algorithmHow to stop the burnout spiral of content creation (especially if you’re avoiding IG like the plague)My 5-part BrandCalibrator™ framework that custom-trains ChatGPT to sound like YOUWhat happens when AI + strategy collide in your business (spoiler: time, energy, and clarity)How the Visible AF accelerator helps you implement it all with supportIf you've been feeling overwhelmed by content demands and craving more freedom, this one's for you.>>Your Next Steps:🔹 Get Valerie the Visibility Auditor, your strategy sidekick! 🔹 Let’s work together! Book a call🔹 Get visible without social media🔹 Connect on Instagram>>Thanks for Listening!If you enjoyed this episode, please help us share it by:⭐Hit the “follow” button! This helps you stay updated and supports us!

Please vote for our show as Best Business Podcast in this year’s Women in Podcasting Awards!***********This episode is for the business owner who's been posting, investing, maybe even outsourcing... and still wondering, “Why does no one know I exist?”Let’s talk about what’s really going on when your visibility efforts aren’t working. Spoiler: it’s not because you’re not trying hard enough. It’s because you’re stuck in the cycle of performative visibility.I’m pulling back the curtain on:Why the “just post more” approach leaves you spinning your wheelsThe emotional weight of feeling invisible in your businessWhat actually counts as meaningful visibilityHow to ditch the hamster wheel and start getting seen—on your termsThink of this episode like a visibility reality check (with some Peloton metaphors thrown in for good measure). I’m walking you through what performative visibility looks like, how to recognize it in your own business, and what to do instead.Plus, I’ll give you a sneak peek into my new program, Visible AF, and how it helps you build authority without being glued to your phone.In This Episode, We’ll Unpack:Why social media “consistency” isn’t translating into clientsThe lie we’ve been sold about what visibility means8 signs your visibility efforts aren’t alignedWhy real visibility isn’t about quantity—it’s about credibilityHow to use AI to support a smarter, more sustainable visibility plan>>Your Next Steps:Want to stop feeling invisible? Reach out about Visible AF 📧 Email me: [email protected] with the subject line "Visible AF"🔹 Get Valerie the Visibility Auditor, your strategy sidekick! 🔹 Let’s work together! Book a call🔹 Get visible without social media🔹 Connect on Instagram>>Thanks for Listening!If you enjoyed this episode, please help us share it by:⭐Hit the “follow” button! This helps you stay updated and supports us!

Please vote for our show as Best Business Podcast in this year’s Women in Podcasting Awards!***********This one’s a bold one, friend. I’m officially declaring it: I’m taking the summer OFF social media. 🙌This episode is for you if you’ve ever felt chained to your phone, stressed about what to post next, or just plain over the content hamster wheel. If summer makes you want to chuck your laptop into the lake but you still want to be seen, known and paid—without ghosting your business—then you’re gonna love what I’ve got for you.We’re diving into why visibility is a summer job, and exactly how you can do it without showing up on social media every damn day. Plus, I’m spilling the tea on my new beta offer, sharing my 10-minute-a-day visibility system, and inviting you to join me in the #SummerOffSocial challenge.We’re rewriting the rules, and yes—Rosé and revenue CAN coexist. 🍷You’ll discover:Why your fall visibility is built in the summerHow I landed a potential client just by working from a coffee shopThe system that lets you stay visible in just 10 minutes a dayHow to use AI to make strategic outreach easier (and actually fun)What future-you in September will be so thankful you did nowMy new beta offer for solopreneurs who want to become Visible AFResources Mentioned:Email Kelly: [email protected] (subject: visible AF)9 grids for IG: Ruthie (tell her Kelly send you!)>>Your Next Steps:🔹 Get Valerie the Visibility Auditor, your strategy sidekick! 🔹 Let’s work together! Book a call🔹 Get visible without social media🔹 Connect on Instagram>>Thanks for Listening!If you enjoyed this episode, please help us share it by:⭐Hit the “follow” button! This helps you stay updated and supports us!

Please vote for our show as Best Business Podcast in this year’s Quill Podcast Awards AND the Women in Podcasting Awards!***********If you're still thinking custom GPTs are just for coders, think again.In this episode, I’m joined by Wendy Breakstone—AI strategist, educator, and the queen of turning tech into something actually useful for online business owners.Wendy’s been on the front lines of AI since ChatGPT dropped in late 2022, and she’s here to share how ANY coach, course creator, or service provider can use this tool to create better results, faster... without turning into a robot 🤖.We talk through:What a custom GPT even is (in plain English)The three types of GPTs every offer should haveHow to build them (without needing to be “techy”)And how AI is reshaping online education right nowWendy also gets super real about what the future of course creation looks like—and spoiler alert: it’s not what worked in 2019.If you’ve ever wished your program could coach your clients while you’re sleeping, THIS is the episode for you. 🔥You’ll learn:The AI moment that changed Wendy’s business (and how she monetized it FAST)Why early GPT tools were clunky—and what’s different nowHow to build a GPT that thinks like you (so your clients get better results with less hand-holding)The big mistake people make when building AI toolsWhy courses packed with “swipe files and templates” are officially outdatedHow AI can actually make your 1:1 sessions more human and impactful👉 MEET WENDYWendy Breakstone is an AI strategist and educator helping online entrepreneurs turn AI into income. She teaches coaches, service providers, and course creators how to build custom GPTs that help clients get faster results—and even create new revenue streams. Her background in launching digital programs and love of systems gives her a unique lens on how to simplify the “tech stuff” and make AI accessible to everyone.👉 CONNECT WITH WENDYFree Masterclass: From Prompts to Profit 2.0 https://wendybreakstone.com/prompts-to-profitWebsite: https://wendybreakstone.comInstagram: https://www.instagram.com/wendybreakstone/👉 YOUR NEXT STEPSLet’s build your visibility plan together: https://tidycal.com/ksco/discovery-callExplore programs: https://ksco.ca/Grab the Ultimate Roadmap to Visibility Off Social: https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/Follow on IG: https://www.instagram.com/ksco_kelly/🎧 THANKS FOR LISTENING!If you loved this episode, help us spread the word by:Following the podcast so you get updates automaticallyLeaving a review on Apple Podcasts (it means the world!)Screenshotting and tagging us on Instagram: https://www.instagram.com/entrepreneurschoolpodcast/🎉 WE'VE BEEN NOMINATED — TWICE! 🎉Entrepreneur School is a semi-finalist for Best Business Podcast in this year’s Quill Podcast Awards! We’re also thrilled to be nominated in the Women in Podcasting Awards!If you’ve found value in this podcast, we’d be so grateful for your support. 🗳️ Vote now through May 8 for Quill and by May 31 for the Women in Podcasting Awards!These nominations mean the world — thank you for being part of this community.

This is it—the final episode in our Vanity Metrics Detox series. And, oof, we're ending with a big one: the myth that visibility should create instant results.Been here for all four episodes? You’ve learned how to let go of performative visibility, focus on what actually moves the needle, and track what works. Now we’re bringing it all together and detoxing the expectation that visibility should be instant, flashy, and fast.Spoiler alert: Visibility isn’t linear. It’s not immediate. But it is a compound effect.In this episode, I’m taking you behind the scenes of my own 90-day visibility sprint. I’m breaking down how I tracked my actions, built momentum, and got off the hamster wheel of random marketing. This is how you build confidence as a CEO—not by doing more, but by knowing what works.And, I introduce you to my new AI-powered sidekick: Valerie, the Visibility Auditor. She’s like your return-on-effort calculator—minus the spreadsheets and overwhelm.So grab your coffee (or wine—I don’t judge), and let’s get clear on why tracking your visibility is everything.You’ll discover:Why visibility almost never produces instant results (and why that’s OK!)How a 90-day visibility sprint gives you data-driven confidenceThe truth about the compound effect of visibility (hint: it all adds up)Why tracking your visibility is the missing link to real momentumHow Valerie, the Visibility Auditor, helps you reflect, score your efforts, and focus on what actually worksHow to stop spinning your wheels and finally see your marketing ROIMentioned in this episode:Get lifetime access to Valerie, the Visibility Auditor, for just $90 CAD (first 100 only!):https://kellysinclair.thrivecart.com/valerie-the-visibility-auditor/ >>Your Next Steps: Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call Let’s work together: https://ksco.ca/ Get visible without social media Connect on Instagram>>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

Valerie the Visibility Auditor is now live! Get in on the launch special pricing here: https://kellysinclair.thrivecart.com/valerie-the-visibility-auditor/ Welcome to part three of our Vanity Metrics Detox series! If you haven’t listened to the first two episodes yet, go queue those up before diving in here because this series builds on itself—and this one’s a biggie.Today, we’re detoxing the belief that visibility is a one-and-done thing. Because here's the truth: one visibility win can lead to five more—but only if you're paying attention.I’m showing you how to stop letting your visibility efforts end the second you hit “post” or close Zoom. Whether you’ve landed a podcast interview, a speaking gig, or a collaboration—your next opportunity is hiding in the momentum of the one you just completed. And I’m sharing my favourite stories to prove it.We’re connecting the dots, talking about how long-game relationships really work, and I’m giving you a list of super practical ways to leverage your wins for way more impact (without creating more work for yourself). Plus, if you’ve ever wished you had someone keeping track of all this for you (and telling you what’s really working)... I built that. Her name’s Valerie.We’ll unpack:Why visibility isn’t just about being seen onceHow to connect the dots from “one pitch” to five new opportunitiesA real-time case study on getting selected to speak without even applying10+ ways to squeeze more juice from one visibility winWhy relationship-based marketing always winsAnd how my new AI-powered tool, Valerie the Visibility Auditor, makes all of this so much easier>>Your Next Steps:Want help tacking and leveraging your own visibility? Valerie is here! Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call Let’s work together: https://ksco.ca/ Get visible without social media Connect on Instagram>>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

In part two of the Vanity Metrics Detox series, we're breaking up with one of the most misleading habits in entrepreneurship: measuring likes instead of leads.Let’s be honest — those heart reactions on social might give you a little dopamine hit, but they’re not paying your bills, friend.I’m walking you through the strategy I personally use to make sure that every bit of visibility I create is intentional, trackable, and moving my business forward — especially when time is tight (hello, all the days your kids don’t actually go to school). You’ll hear exactly how I track my ROI, what I did during one 90-day sprint, and why this led to the creation of my new AI-powered tool, Valerie the Visibility Auditor. You don't need to be everywhere. You just need to be effective. In this episode, we’ll unpack:Why tracking is the antidote to performative visibilityHow I ran a 90-day experiment during a chaotic summer and turned it into a full-blown systemWhat actually counts as visibility that leads to clientsThe simplest tool I used (that only cost $1) and how it changed everythingWhat I discovered after two years of tracking every visibility moveThe real reason marketing burnout happens (and how to stop it)How my new AI tool Valerie will audit and score your visibility actions weeklyResources Mentioned:DM “Valerie” on Instagram to get on the waitlist for Valerie the Visibility Auditor - my newest AI tool https://www.instagram.com/ksco_kelly>>Your Next Steps: Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call Let’s work together: https://ksco.ca/ Get visible without social media Connect on Instagram>>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

Ever posted something just to look like you're marketing your business? Guilty. This is the kickoff episode of the Vanity Metrics Detox—a four-part series designed to help you stop wasting time on “looking visible” and start focusing on what actually gets you clients.Today we’re diving into performative visibility—aka the stuff you do that feels productive (like tweaking your website for the 10th time or making another Instagram reel) but doesn't actually move the needle in your business.I’m sharing how to spot it, why it’s draining your energy, and what to do instead so your efforts actually translate to clients, income, and impact.If you’ve ever felt stuck in the social media hamster wheel or overwhelmed trying to keep up, this is your permission slip to opt out—and a roadmap for what to do instead.We’re talking:The sneaky signs of performative visibility (and how to quit them)Why real visibility doesn't always look flashyStrategic visibility swaps that actually grow your businessA juicy behind-the-scenes story of how one networking event turned into a biz partnership (!)The mantra that’ll help you detox busy work from your marketing strategy✨ Plus, a sneak peek at Valerie—my brand new visibility audit tool that’ll help you track what’s actually working and ditch what’s not.>>Mentioned in this episode:DM me "Valerie" on Instagram to get a sneak peek at my new AI-powered visibility tool 👉 https://www.instagram.com/ksco_kelly/>>Your Next Steps:🔹 Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call🔹 Let’s work together: https://ksco.ca/🔹 Get visible without social media🔹 Connect on Instagram>>Thanks for Listening!If you enjoyed this episode, please help us share it by:⭐ Following the show—this helps you stay updated and supports us!⭐ Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast.⭐ Sharing it on Instagram and tagging @entrepreneurschoolpodcast

Have you ever wondered what it really means to be a thought leader? Maybe you’ve heard the term, but you’re not sure how it applies to your business or why it even matters. Well, buckle up because this episode is for you!We’re diving into: What thought leadership actually is (spoiler: it’s NOT about being the most experienced person in the room) How it helps you build trust and credibility with your audience—faster than any other marketing strategy Ways to step into thought leadership at any stage of business (even if you don’t feel like an “expert” yet) Why your bigger mission matters more than just what you sell Simple ways to start sharing your insights across different platformsBy the end of this episode, you’ll know exactly how to position yourself as the go-to authority in your industry and create conversations that go beyond your offers. Ready to start leading the conversation? Hit play now!>>Your Next Steps: Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call Let’s work together: https://ksco.ca/ Get visible without social media Connect on Instagram>>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

Raise your hand if you’ve ever lost hours of your life searching for that one important file, email, or sticky note buried in the abyss of your workspace. You’re not alone.In this episode, I’m joined by Tracy Hoth, an organization coach who has landed in my life at exactly the right time. We’re talking about how to declutter your business, create simple organization systems, and actually stick to them.If you’ve ever thought, “I’m just not an organized person,” Tracy is here to bust that myth. Because organization is a learnable skill, and she’s breaking it down into simple, actionable steps you can implement today.We’re unpacking: The surprising amount of time you waste every day due to disorganization How organization isn’t about colour-coded perfection—it’s about finding what you need when you need it The 5-folder system that will transform your Google Drive (and your sanity) Why getting organized isn’t just about aesthetics—it’s a profitability strategy The first step to take today to get out of the overwhelm and into clarityIf you’re tired of feeling scattered, drowning in digital clutter, and missing opportunities because things are slipping through the cracks, this episode is for you.Don’t forget to grab Tracy’s free gift: Learn the only 5 folders you need to organize your business!>>MEET TRACY<<Tracy Hoth is an expert organization coach and the host of The Organized Coach Podcast. With over 17 years of experience helping business owners create systems that work, she’s all about practical solutions that save time, reduce stress, and boost confidence.>>CONNECT WITH TRACY<<Tracy’s website Tracy on Instagram Podcast: The Organized Coach Podcast>>Your Next Steps: Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call Let’s work together: https://ksco.ca/ Get visible without social media Connect on Instagram>>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

Ever feel like you’re juggling way too much and just barely keeping it together? Welcome to the club. In this episode, I’m taking you behind the scenes of my life right now—a jam-packed season of parenting, business, travel, and just trying to eat like a real human. If you’re in the thick of it too, this one’s for you.We’re talking about:The madness of kids' activities (hello, hockey playoffs, gymnastics, and singing recitals all at once!)How I’m surviving meal prep with AI and salad subscriptionsMy resistance to calling myself a “hockey mom” and why I finally gave in (a little)The question I ask myself daily to avoid a total meltdownSmall wins, like actually eating vegetables and hitting 99 weeks of workoutsHow to show up for your business when your brain feels like it’s meltingThis is not a “how to do it all” episode—because, let’s be real, I do not have all the answers. But I do have some hacks, a confession or two, and a whole lot of real talk. So grab your coffee, your wine, or whatever you need, and let’s dive in.>>Your Next Steps:🔹 Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call🔹 Let’s work together: https://ksco.ca/🔹 Get visible without social media🔹 Connect on Instagram>>Thanks for Listening!If you enjoyed this episode, please help us share it by:⭐ Following the show—this helps you stay updated and supports us!⭐ Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast.⭐ Sharing it on Instagram and tagging @entrepreneurschoolpodcast

What if the key to unlocking confidence in your voice wasn’t about being “ready” but about being resolved?Kimberly LaForte is a voice and speaking coach who helps entrepreneurs and leaders step into their power through embodied communication. She shares her personal journey—from struggling with debilitating speaking anxiety to owning her voice on stage—and how you can do the same.Whether you’re looking to land speaking gigs, grow your audience, or simply show up more powerfully, this conversation will transform the way you think about using your voice.We’re diving into:Why confidence isn’t about readiness—it’s about resolveHow your voice is a reflection of your identity and self-worthThe difference between cerebral speaking vs. embodied speakingWhy nerves (shaking, sweating, feeling red) don’t mean you’re failing—they mean you’re humanThe “Vocal Honey” method and how it helps you find your natural, most powerful voiceHow to own your voice and step into your next-level opportunitiesThis episode will change the way you think about public speaking and visibility—whether you’re stepping onto a stage, hitting "record" on a podcast, or just speaking up in everyday conversations.>>Meet Kimberly<<Kimberly LaForte is a vocal empowerment coach who helps entrepreneurs, leaders, and professionals master the art of speaking with confidence. With a background in psychology, fitness, yoga, and meditation, she combines science and soul to help people step into their power, own their voice, and communicate with impact.>>Connect with Kimberly<<Website: https://www.kimberlylaforte.comInstagram: https://www.instagram.com/thekimberlylaforte/ YouTube: https://www.youtube.com/@kimberlylaforte>>Your Next Steps: Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call Let’s work together: https://ksco.ca/ Get visible without social media Connect on Instagram>>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

Have you ever felt like making a big shift in your business means erasing everything you’ve built? I’ve been there. Right now, I’m navigating a huge evolution in my business—one that’s both exciting and terrifying—and I wanted to share the messy middle with you.If you’re at a crossroads, wondering if pivoting means starting from scratch, this episode is for you. We’re talking about the mindset shifts that will help you embrace change and see it as a natural, necessary part of your journey.I’m also letting you in on a little secret: a major shift is coming in my business, and while I’m not revealing everything just yet, you’ll start seeing some changes soon.Tune in as we cover:The fear of “losing everything” when making a big shiftHow to reframe change as a natural step forward, not a setbackReal-life examples of business evolutions (mine included)Three key mindset shifts to help you embrace change Journal prompts to reflect on:What parts of your journey are actually assets for where you’re going?How can you lean into your evolution instead of resisting it?>>Your Next Steps: Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call Let’s work together: https://ksco.ca/ Get visible without social media Connect on Instagram>>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

If you’re a coach, teacher, or expert offering transformation to your clients, you need to hear this. Stacey Brass-Russell is here to break down why selling transformation is completely different from selling information—and why understanding this can make or break your business.We’re getting into the reality of selling coaching services, the myth of the “automated” business, and why being in the room (virtually or in person) is your biggest sales asset.Stacey, a transformational coach and business strategist, shares how she built a six-figure business by actually showing up for people—not just hiding behind funnels and email sequences. If you’ve ever struggled with making sales through online marketing alone, you’re about to have some major lightbulb moments.In this episode, we unpack: Why selling coaching is NOT the same as selling an online course The #1 mistake most transformational entrepreneurs make when trying to scale How to leverage live experiences (even virtually!) to build trust and sell The surprising sales strategy that most business owners ignore Why automated businesses are NOT the only path to success How to reverse-engineer your business model for actual conversionsIf you’re a coach or service provider struggling to sell your offers, this conversation will change how you think about marketing forever. Stacey has a special resource for you! Grab her high converting event playbook here! >> MEET STACEY BRASS-RUSSELL <<Stacy Brass-Russell is a transformational coach who helps coaches, teachers, and service providers build thriving businesses through live experiences, workshops, and speaking engagements. With a background in Broadway performance, yoga instruction, and coaching, she combines her unique skills to help clients sell by showing up in the room.>> CONNECT WITH STACEY <<Website: https://www.staceybrassrussell.comPodcast: Passionate & Prosperous Listen HereInstagram: @staceybrassrussell>>YOUR NEXT STEPS<<Let’s chat about your custom visibility plan!Let’s work together: https://ksco.ca/ Get visible without social media Connect on IG>>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram 

AI is here, and it's changing everything. If you haven't started integrating AI into your business yet, you need to—because it's not just a trend; it's the future.In this episode, I’m diving into how AI has completely transformed the way I create content, run my podcast, and even strategize my visibility. I’ve built my own AI assistant (shoutout to Phoebe, the Podcast Princess!), and she’s already saving me HOURS every week.This is your permission slip to start exploring AI for yourself. Trust me, once you see what’s possible, your mind will be blown.Inside this episode, we’ll cover:How I use AI daily for content creation, podcasting, and strategyThe one thing you need to do before using AI (or risk wasting time)Why AI is NOT replacing creativity—but amplifying itHow to actually train AI to sound like you (so it doesn’t feel robotic)Why ignoring AI will put you way behind in business>>YOUR NEXT STEPS<<Let’s chat about your custom visibility plan!Let’s work together: https://ksco.ca/ Get visible without social media Connect on IG>>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts! 

What if you could instantly build trust with your audience—without a single coffee chat, sales call, or endless hours of content creation?That’s exactly what Emmy Award-winning documentary filmmaker Mariana Henninger helps entrepreneurs do through the power of storytelling and brand videos. In this episode, we dive deep into the psychology of trust, the secret to curating the right story, and why your brand needs more than just an “impression”—it needs a connection.We’re talking about:The biggest mistake entrepreneurs make when trying to tell their brand story (and what to do instead)Why your audience needs to feel something to buy from youHow to figure out which part of your story will resonate most with your audienceThe “brand video” concept that accelerates trust, sales, and credibilityReal examples of how video storytelling converts audiences into paying clientsHow Mariana’s own brand video led to over $30,000 in sales from a single podcast appearanceIf you’ve ever struggled with how to tell your story in a way that builds trust and authority without feeling salesy, this episode is a must-listen.>>MEET MARIANA<<Mariana Henninger is an Emmy award-winner (two-time nominee) turned founder of Brandmagnetic.com, who helps small business owners create instant personal and emotional connection with a 2-4 minute Brand Video. She was an international journalist for 15 years, documenting stories from war zones in Afghanistan, Bedouin tents in the Middle East, luxurious open prisons in Finland and fishing for sea cucumbers in Haiti. Her stories have been on the homepage of the New York Times, Wall Street Journal, TIME Magazine and she most recently worked as a Senior Video Producer at NBC/Peacock. She's also worked with brands like Microsoft, Hulu, Wells Fargo, and HP.  Now she works with entrepreneurs, coaches and experts to help them be seen as the undeniable GO-TO in their niche, build trust faster and turn their story into SALES on autopilot. >>CONNECT WITH MARIANA<<http://instagram.com/brandmagnetichttp://brandmagnetic.comGrab her Ultimate Cheat Sheet For How To Create A Brand Story That Converts>>Your Next Steps<<Let’s chat about your custom visibility plan! Book a free callWant to get visible without relying on social media? Yes!Follow me on Instagram >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts.

Welcome to part two of our series on integrating Human Design in business! Make sure to listen to part 1 before you dive into this episode. This is an honest and deep conversation about identifying and integrating what is true for you and how that can make you feel more in alignment with your path, personally and in business. I can’t even summarize this one. It’s so good and you should listen!NOTE: This is not an “intro to Human Design” conversation. If you are unfamiliar with Human Design, please check out more of Mia’s resources here. >>MEET MIA<<Mia Poulsen is a Human Design expert passionate about helping soul-led entrepreneurs unlock their authentic potential. With years of experience guiding clients to integrate their design into life and business, Mia empowers people to align their energy, make decisions with confidence, and create success on their own terms.>>CONNECT WITH MIA<<Follow her podcast, The Blue Sofa, for all things Human Design and business.Mia on Instagram>>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts! 

Welcome to a special two-part series all about integrating Human Design in business! In this first episode, you’re getting a behind the curtain look inside my Human Design journey as a bit of a case study while my friend (and Human Design expert) Mia Poulsen interviews me about my journey to self-alignment through Human Design. This candid conversation reveals how finding alignment can transform not only your business but also your life.Listen to discover:How Human Design offers a personalized framework for authentic decision-making.The importance of balancing masculine and feminine energies in business.Why alignment is the key to achieving clarity and momentum in your business.Practical applications of Human Design to navigate entrepreneurial challenges.NOTE: This is not an “intro to Human Design” conversation. If you are unfamiliar with Human Design, please check out more of Mia’s resources here. >>MEET MIA<<Mia Poulsen is a Human Design expert passionate about helping soul-led entrepreneurs unlock their authentic potential. With years of experience guiding clients to integrate their design into life and business, Mia empowers people to align their energy, make decisions with confidence, and create success on their own terms.>>CONNECT WITH MIA<<Follow her podcast, The Blue Sofa, for all things Human Design and business.Mia on Instagram>>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts! 

I’m excited to share a behind-the-scenes look at a recent collaboration where I joined forces with four dynamic professionals that serve course creators and coaches.Together, we explore the power of offering digital products for just $1 to significantly grow our email lists while making a little cash!You'll get firsthand insights into our strategic approach, learn what we’d change for future projects, and understand the key elements that made our collaboration a success.And if you’re curious about what each person offered during this promo, here are the links:Lacey Baxter (Funnel Building Strategist) - Lead Magnet MasterclassKwadwo [QUĀY.jo] Sampany-Kessie (Meta Ads Expert) – Ad Testing Cheat CodeAllison Hardy (Email Strategist) – Subject Line MagicSamantha Burmeister (Sales Conversion Copywriter) – Clickable AF CTAsAnd it’s only fair I offer my podcast listeners my Ultimate Roadmap to Visibility Off Social for $1 too! You can grab it here. >>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts! 

Don’t miss Behind the Launch, an intimate audio series where you Eavesdrop on private conversations with industry experts and uncover what's working for launches NOW! Sign up free here.****There are lots of different strategies out there for launching your offers. Live launches to evergreen launches. Holding launch or “conversion” events like challenges, webinars, workshops or summits.But what if the success of your launch was not determined by the type of launch you do, but what you do in the weeks leading up to that launch? Brenna McGowan calls this the “pre-launch” and it’s the critical piece you may have been missing if your last launch didn’t create the results you wanted. In this episode, we dive into:what’s a pre-launch and how do you use it?how to get your audience ready to buy your offer (before it’s even on sale)how to pre-sell your next program or coursethe number one thing most entrepreneurs skip that is essential to launch successWhat to do if you’re launching a brand new offer>>MEET BRENNA<<Brenna McGowan is a launch strategist, copywriter, and creator of Anticipation Marketing™. She helps coaches, course creators, and high-end service providers increase launch revenue, call in perfect-fit clients, and reduce launch burnout with a strategic pre-launch. >>CONNECT WITH BRENNA<<https://brennamcgowan.co/cheatsheet/ https://www.instagram.com/brennamcgowanco/      https://www.facebook.com/groups/behindthelaunchwithbrennamcgowan https://brennamcgowan.co >>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts and nominated for a Women in Podcasting Award! 

In this episode, we’re diving into how to start the new year on your terms. Forget the pressure to have your goals perfectly set by January 1st—this is all about crafting a year that aligns with your unique timeline.You’ll hear why flexibility and intuition are key when planning your best year yet, and I’ll share four simple reflection questions to guide your process. We’ll also talk about creating space for creativity, so you can feel refreshed and inspired as you set personal, self-care, and business goals that truly matter to you.Discover how to:Let go of the January 1st planning pressure.Reflect on 2024 with four powerful questions to uncover what worked and what didn’t.Build a cohesive vision for 2025 by aligning personal, self-care, and business goals.Give yourself physical and mental space to plan intentionally.If you want a guided process for your annual planning, grab the 2025 CEO Toolkit here.*Coupon code: ES2025 saves you $60! >>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts! 

In this episode, I’m pulling back the curtain on my year in business and visibility. Spoiler: 2024 wasn’t a banner year financially, but it was full of lessons, exploration, and rediscovery. I’m sharing my honest reflections, from visibility strategies that worked to the tough moments of figuring out what truly lights me up in my business.You’ll hear about the visibility experiments I tested, the results I saw (and didn’t see), and why staying consistent—even during a year of uncertainty—was my non-negotiable. If you’re looking for insights on building visibility in a way that feels aligned and sustainable, this episode is for you.What You’ll Learn in This Episode:Why visibility is the first step in the sales cycle and why it matters even in challenging times.The strategies I leaned on in 2024: collaborations, speaking, podcasting, and in-person networking.How one visibility challenge led to a speaking opportunity in Nashville.Honest reflections on what didn’t work, including lessons learned from a collaboration that felt misaligned.Key takeaways to help you build a visibility strategy that aligns with your strengths and supports your business goals.This episode was originally recorded for an online event called “The Great Debrief” by Cat Griffin. Check her out here.>>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts and nominated for a Women in Podcasting Award! 

In this special holiday episode, I’m sharing a heartfelt message to help you navigate the overwhelm of December. Consider this your official permission slip to indulge in whatever brings you joy this season—whether that’s cheesy Christmas movies, cookies and wine, or simply taking time for yourself. I’ll share my own plans for embracing the magic and recharging during the holidays, plus why I’m skipping resolutions and goals this New Year. Let’s focus on what really matters: slowing down, enjoying the season, and setting the stage for clarity and inspiration in 2025.Key Takeaway:The holidays are your time to pause, indulge, and embrace what feels good to you.>>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts and nominated for a Women in Podcasting Award! 

The internet would sometimes lead us to believe that it’s all sunshine and roses once you start making 6-figures in your business.This is the “unpopular” conversation about facing and walking through the tough times and how those challenges can show up at any phase of business. Your vision is allowed to change and you can change your offers, business model, pricing - all of it!With my guest, Michelle Vroom, we unpack:Her story of losing 3 clients in one day while 8 months pregnant, and what she did about itHow to trust yourself as a business ownerThe cycles and seasons of business, and how sometimes you need to prune in order to growThe importance of creating a consistent lead generation system to make sure you always know where your next client is coming from>>MEET MICHELLE<<Michelle Vroom is a business coach who specializes in helping women become sought out and sign consistent clients. Michelle has nearly 20 years of experience in marketing and as a mom of three boys, understands the need for simple marketing strategies that get you big results. Her mission is to put every woman in control of making money so they can become the provider for their families.>>CONNECT WITH MICHELLE<<Join Michelle’s FB group: https://www.facebook.com/groups/marketlikeabossgroup https://www.instagram.com/marketlikeabossmv/https://michellevroom.com/ >>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts! 

Even if you haven’t thought about using Meta ads yet, don’t skip this episode.If you’ve been burned by ads and never want to use them again, also don’t skip this episode.Kwadwo Sampany-Kessie is an ads expert who gives it to us straight in this very helpful chat where you will discover:Why you should NEVER hit the “boost post” button on Instagram™ How to know if you are ready for adsWhen to hire an expert for helpHow to validate your offer before you start spending cash on adsThe 4 Ps of preselling your offer>>MEET KWADWO<<Kwadwo – (sounds like QUĀY.jo) – is the host of The Art of Online Business podcast with over 800 episodes and 4.92M downloads, a Meta ads manager and online business strategist, specializing in serving established online course creators with annual earnings ranging from $250,000 to $1.2 million. But unlike most ads managers, he doesn't just bring in quality leads. With over three years of experience, he excels in optimizing funnels and providing marketing, sales, operations and hiring guidance. All of which enable his clients to work less, earn more, and live the life they were meant for. Since January 2020 Kwadwo has resided in central Mexico with his wife and two kids after an ill timed vacation (right before the pandemic started) ended his 12 years of living in China. He speaks fluent Mandarin Chinese, decent Spanish and firmly believes that everyone should experience international travel and engage with different cultures.>>CONNECT WITH KWADWO<<Website: https://theartofonlinebusiness.comPodcast: https://podcasts.apple.com/ca/podcast/the-art-of-online-business/id955326572>>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts! 

Let’s be honest: the holiday season is probably one of the most chaotic times of the year- so you’re going to want to get into this episode right now!What if you could accomplish all your business tasks without adding more to your already packed schedule? In this episode, we’ll explore the concept of "invisible time"—those small, overlooked pockets of time scattered throughout your day. We’ll discuss how even with a chaotic schedule and constant interruptions, you can find and use these hidden moments effectively.My guest, Dr. Celia Varghese, a former psychiatrist turned coach for mom business owners, shares practical and mindset-based approaches to time management for busy mompreneurs juggling business and family life. What You’ll Learn in This Episode:How to redefine productivity: why "more time" doesn’t equal better results.The concept of "invisible time" and how to leverage small pockets of time for big impact.The mental toll of context switching and how to minimize its effects.A triage approach to prioritizing tasks when life throws curveballs, like sick kids.Why giving yourself grace and setting boundaries is essential for your well-being.Practical examples of balancing family priorities and business growth with less stress.Tips for building a go-to list of tasks to make the most of your available time.How small, consistent efforts add up over time (just like visibility strategies).**Free Resource**Our guest is offering her Get Back on Track with Your Business Goals private podcast for free (normally $47!). This three-part audio training includes:Mindset shifts to overcome overwhelm and self-doubt.Practical strategies to prioritize and focus on what truly matters.Implementation tips to make the most of your time without burning out.Grab it here.>>MEET Dr. CELIA<<Dr. Celia Varghese is a board-certified psychiatrist turned coach for mom business owners.  As a mama of 1, Dr. Celia’s mission is to help ultra-busy moms create a business that works around their family and crazy schedule so they know what tasks to prioritize in the small pockets of time they have so they get more accomplished during the day —  and finally start to love their business again. Dr. Celia has seen over 1,000 patients and applies her extensive knowledge of the human mind to help busy mom business owners get more done in their businesses without adding more to their plates, with an emphasis on the most important aspect of productivity: their thoughts and feelings.In her spare time, she loves spending time with her son, Logan and enjoying a quiet morning drinking a hazelnut cappuccino and watching her favorite shows (Big Bang Theory, Friends and Home Edit) on repeat.  >>CONNECT WITH Dr. CELIA<<https://www.instagram.com/drceliavhttps://www.mindsetcoachmd.com>>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts and nominated for a Women in Podcasting Award! 

Don’t miss out on Black Friday Deal Week Nov. 25 - Dec. 1! www.ksco.ca/blackfriday Are you chasing numbers or chasing impact with your visibility strategy? In this episode, we’re diving into a critical topic for entrepreneurs who want their visibility efforts to actually pay off. Spoiler alert: it’s not about being everywhere or getting in front of everyone—it’s about connecting with the right people in the right places.We’ll unpack:Why we’re so obsessed with audience size and the myths keeping us stuck.The emotional and financial toll of quantity-driven visibility.Why quality visibility leads to deeper connections and better results (including a $10K client story!).How to evaluate visibility opportunities to ensure they align with your goals and audience.My secret formula for mixing visibility approaches so it’s not all about chasing clients.If you’ve ever felt overwhelmed or frustrated by visibility strategies that don’t deliver, this episode is for you.>>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts and nominated for a Women in Podcasting Award! 

Wow, 100 episodes. Hitting record on this one feels surreal. When I started this podcast, I didn’t fully grasp how much it would impact my business, my confidence, and even my community. Reaching this milestone has me feeling proud of the journey and impressed by the sheer consistency it took to get here (and trust me, there were days when life tried to throw every curveball it could). But mostly, I’m grateful—for the amazing guests, for the lessons learned, and for you, my listeners, who have made every episode worth recording.In this milestone episode, I’m sharing the biggest ways podcasting has transformed my visibility strategy and why I believe it’s one of the most powerful tools for building your personal brand, growing your audience, and creating connections that drive your business forward.I’m spilling it all in this episode:Why podcasting is one of the best tools for building brand authority and establishing thought leadership.How podcasting helps you grow your network and create opportunities for collaboration and visibility.The confidence-building benefits of creating long-form content and how it translates to bigger stages and business growth.Why hosting a podcast is a key strategy for entrepreneurs looking to grow their audience and create consistent visibility.Actionable tips for podcasting success, including optimizing your reach and repurposing content.How guesting on podcasts can amplify your visibility and help you connect with new audiences.Take Action:If this episode inspires you to explore podcasting—or to maximize it as part of your visibility strategy—be sure to share it with two friends who could use a boost in their business. And hey, slide into my DMs with your best millennial mom moments or TV recommendations—I’m always up for a good laugh or a new series to binge!>>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts and nominated for a Women in Podcasting Award! 

This episode was recorded LIVE and in-person during Small Business Week.This in-depth conversation covers the steps to developing a brand, from messaging to visuals to marketing. You’ll hear from three experts with different backgrounds as we share our various perspectives on the topic of “what makes a strong brand?”How do you decide on your brand’s niche?How do you determine your ideal client?What needs to be done before you launch your brand?What role does your website play in growing your brand?Why branding is so much more than a logo, and what personal brands can learn from thisWhat visuals are actually the most important for your marketingHow AI is changing the game when it comes to content creation and building your brand>>MEET OUR GUESTS<<Greg Carmichael is the Director of Synergy Design, a branding and design agency operating remotely in both Calgary and Toronto. Greg leads a team of seven in-house creatives, a collective group of graphic designers, web and UX designers as well. Celebrating their 25th year, Synergy Design is your branding and creative team.Afton Brazzoni is the founder of Scribe National, a content strategy and writing studio that partners with B2B companies, as well as entrepreneurs. Afton's firm has had the pleasure of working with more than 80 clients in the past 5 years — the majority being repeat customers — including billion-dollar tech unicorns and others among Canada’s 50 fastest growing companies. Storytelling isn’t just Afton's day job — it’s a craft she's been honing professionally for 15 years. As a former news reporter, Afton has built her company with a journalistic approach that means her clients' content is original, expert-level and impactful. Afton is also a business and marketing strategy mentor to creative service providers, offering strategy sessions and monthly coaching.>>CONNECT WITH GREG<<https://www.linkedin.com/in/gregcarmichaelsynergydesign  www.synergydesign.ca >>CONNECT WITH AFTON<<Grab Afton’s free guide : 6 Keys to an In-Demand Brand https://www.linkedin.com/in/aftonaikens  https://www.instagram.com/aftonbrazzoni/ www.scribenational.ca >>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts and nominated for a Women in Podcasting Award! 

Get exclusive access to a conversation from the Let Yourself Be Seen Summit hosted by Mitzi McMahon.You can connect with her here.We’re unpacking:how to get out of your own way so that you can show up and get visiblethe “future you” mindset that helps you do things even when you don’t want towhat actually counts as visibilityVisibility strategies you can try in under 10 minutes a dayhow to use your momentum to keep getting more visibleMake sure you check out Brand Visibility Accelerator if you want to set yourself up for consistent visibility in under 10 minutes a day for 2025!>>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts and nominated for a Women in Podcasting Award! 

If visibility seems intimidating and you don’t know if you’re “ready” to jump in, this episode is for you!We unpack how visibility is like layers in a cake, you start with the foundations and slowly build on as you get more clarity and more confidence. Listen in to discover:Where to start when it comes to visibilityWhat should you do first for visibility?What’s the easiest way to collaborate with others for visibility?How long does it take to see results from visibility efforts?Do I need a large following to be visible?How do I fit visibility efforts into my already busy schedule?What can I do right now to improve my visibility without spending money on ads or PR?>>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts and nominated for a Women in Podcasting Award!

Looking to boost your revenue during Black Friday 2024? Meet Gemma Bonham-Carter, online course and digital product pro, who has mastered the strategy to create your most successful Black Friday Campaign EVER! She calls it “5 Days of Deals” and not only will it help you make more sales this Black Friday, it can help you shape your entire business strategy for 2025!In this episode, we walked through:How to setup your business model so you can make sales on autopilotThe #1 priority if you want to make more salesWhat size of an email list do you need to make money?How to setup your Black Friday Campaign as fast as possible How your Black Friday strategy can support your business for 2025And find out: Is Gemma Bonham-Carter related to Helena Bonham-Carter???And if you want more ideas on what you can sell this Black Friday, listen to Gemma’s podcast, The Course Creator Show, here: Episode 191 | No Ideas for Black Friday? I’ve Got 12 for You.>>MEET GEMMA<<Gemma Bonham-Carter is a trusted voice for ambitious personal brand entrepreneurs who want to build lifestyle-first businesses. Renowned for her expertise in online courses, email marketing, AI and sales funnels, Gemma empowers entrepreneurs to create profitable, streamlined businesses that serve their life goals.After years in blogging, she founded her online education company in 2017 and scaled it to a sustainable 7-figure operation. Gemma has guided over 14,000 students through her paid programs, and has been featured in Entrepreneur, Inc., The Globe & Mail, and in over 40 podcasts. >>CONNECT WITH GEMMA<<Grab Gemma’s free AI BF planning tool here!>>>Jump into Black Friday in a Box Gemma’s websiteGemma on IG!>>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Ready to get visible without relying on social media? Join The Visibility Revolution!https://ksco.ca/visibilityrevolution/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts and nominated for a Women in Podcasting Award! 

Do you have to be constantly posting on social media to be successful in your business?I have strong feelings about this! While social media is free to use and can get you connected with people all around the world, it’s dangerous to invest too much of your time creating content and trying to grow your followers.Listen in on this episode to hear:How to determine what visibility strategies are most effective for you and your unique businessThe key to creating consistent visibility opportunities for youWhy visibility needs to become a habit (and how you can do it in under 10 minutes a day)----This episode is extracted from the Empowered You Summit, hosted by Empowered You Coaching - Sherrie Cameron and Nicole Mattice. Connect with these amazing hosts here. >>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts! 

In this fully transparent case study from 90 days in my own business, we walk through 4 key strategies that take the intimidation factor out of getting visible. You’ll discover:The Visibility Elevation Matrix and how to choose the right strategies that will work for your unique businessHow to build a visibility habit in under 10 minutes a dayThe potential results from committing to visibility for the next 90 daysPlus - you’re invited to apply for the Brand Visibility Accelerator if you want a custom visibility plan and support implementing it over the next 90 days! >>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be nominated for a Women in Podcasting Award and to be featured on the Feedspot list of 30 Best Canada CEO Podcasts! 

Want a custom visibility strategy made for you by an award-winning marketer with over 15 years experience? I want to build it for you!If you’re a service-based business, like a coach, course creator, consultant with an online or offline business, and you want to grow your audience with more ideal clients so you can increase your sales, this episode is for you.You’re invited to apply as one of the first Founding Members of the Brand Visibility Accelerator.Listen to this episode to hear all of the details about this 90-day sprint that blends 1-1 strategy and group implementation support so that you can build a habit around visibility that consistently grows your audience and builds your business.Access to special pricing and exclusive bonuses before October 10, 2024: https://ksco.ca/bva/ Skip to 18:47 minutes in for the nitty gritty details on the program>>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!https://ksco.ca/bva/  Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts! 

VOTE FOR US in the Women in Podcasting Awards before Oct.1________________Belinda Rosenblum is on a mission to help more women entrepreneurs become millionaires! As entrepreneurs, our potential for making money is unlimited. It’s just a matter of putting together these three core pillars:Money StoryMoney SystemsMoney StrategyIn this episode, Belinda shares:Ways to find $10K in your business (in less than 10 minutes)How to reach your fullest earning potential How to create “take my money” offers for your business that get clients to say yes before they even know the priceSigns you may be playing small in your businessThe top shifts you can make to start selling more nowJoin Belinda’s new masterclass: How I Went from Paying Myself $2K to $96K in ONE Year — Without Hiring a Huge Team, Running Ads, or Working More Hours>>MEET BELINDA<<Belinda Rosenblum is a Business Coach who helps female experts grow their profits once they take the fear out of finances. (No pocket protector required.) Envision the life you want (whether that means actually taking real vacations or picking your kids up from school) and Belinda helps you build a profitable multi-six figure business around it by taking control of your finances, improving your offers, raising your prices, and selling more! She brings 16 years of experience in Corporate Finance as a CPA and 16 years in online business (before Instagram existed!) and has been featured in Smart Money + Inc Magazines. It’s wallet, wisdom and a splash of woo. Belinda is also the coauthor of “Self-Worth To Net Worth: 12 Keys To Creating Wealth Inside And Out”, became a self-made millionaire at 33, is a cancer survivor, and mom of 3.>>CONNECT WITH BELINDA<<FREE GUIDE: Find $10K in 10 minutes! What if there’s $10k or more hiding in your business right now? Get this free guide with 10 proven ways to find more revenue. It could be easier than you think! https://www.instagram.com/ownyourmoney/ >>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Ready to get visible without relying on social media? Join The Visibility Revolution!https://ksco.ca/visibilityrevolution/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Time to elevate your brand? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts! 

VOTE FOR US in the Women in Podcasting Awards!________________If you have big goals for your business in the next quarter and in 2025, your results come from the action you start taking today. Whether you're thinking about launching a new offer or simply want to build more trust and connection with your audience, this episode is packed with practical insights on how to plant the seeds of success now.In this episode, we cover:Why September is known as "launch season" in the online business worldHow visibility builds trust and primes your audience for future salesThe 90-day rule: why what you do now determines success in 3 monthsHow to overcome the desire for instant gratification and commit to long-term resultsThe ripple effect of consistent visibility efforts—and how they multiply over timeHow to focus on creating momentum that keeps building, even after your launchA simple takeaway: one small thing you can do today to start boosting visibilityAction Step: If you're serious about ramping up your visibility before your next big launch, reach out to chat about if this new program is right for you. Whether you're looking for podcast guesting opportunities, media features, or creative collaborations, I’ll help you craft a visibility strategy that aligns with your strengths and business goals.Send me a DM!>>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Ready to get visible without relying on social media? Join The Visibility Revolution!https://ksco.ca/visibilityrevolution/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Want help with your custom visibility plan? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts! 

VOTE FOR US in the Women in Podcasting Awards (one vote per person): https://womeninpodcasting.net/entrepreneur-school/ ________________Post Malone recently dropped a country album that is absolutely blowing up on the charts! Here’s my thoughts on his marketing strategy and how you can borrow it to boost your visibility too.In this episode, we discuss:The power of collaborations and how they skyrocket your credibilityHow to identify your top collaboration opportunitiesThe secret to building your own custom visibility strategyAND I dropped a special surprise announcement that you’re not going to want to miss!>>LET’S CONNECT<<Follow on InstagramFacebookYouTube Website >>RESOURCES YOU’LL LOVE<<Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/ Ready to get visible without relying on social media? Join The Visibility Revolution!https://ksco.ca/visibilityrevolution/ Want to save time creating content? Snag The Simplified Content System for only $47!https://www.entrepreneurschool.ca/content Want help with your custom visibility plan? Book a coffee chat to explore working with Kellyhttps://tidycal.com/ksco/discovery-call >>THANKS FOR LISTENING!<<If you enjoyed this episode, please help us share it with others by:Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram --------------------------Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts!