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248 episodes — Page 2 of 5

S1 Ep 179179. Becoming Known for Your Story, Perspectives, and Expertise (+ Thought Leadership Examples)

The first step to becoming known for your thought leadership is to make a decision on what you want to become known for, then start to build a strong and compelling body of work around that exact topic. On episode 179 of The Thought Leader Club Podcast: - Your story, perspectives, and expertise + skills contribute to your "source credibility" - A thought leadership case study - What you *think* you're supposed to be known for vs what you truly want to be known for Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Jul 15, 202422 min

S1 Ep 178178. The Mindset Behind Selling Your Signature Offer: A Launch Debrief

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This episode looks at how I leveraged thought leadership and mindset to sell my offer and sign clients in my coaching business. On episode 178 of The Thought Leader Club Podcast, we cover: - The mindset highs and lows behind the launch of my signature program: The Thought Leader Club - A deep dive into the mindset behind the marketing assets for the launch (Instagram, podcast, and email sales content) - The mindset you need to build thought leadership and grow your business Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Jul 8, 202428 min

S1 Ep 177177. Leveraging Thought Leadership to Sell a New Offer: A Launch Debrief

This episode looks at how I leveraged thought leadership and becoming known for something to sell my offer and sign clients in my coaching business. On episode 177 of The Thought Leader Club Podcast, we cover: - A behind-the-scenes breakdown of a launch where I sold a new, one-time offer (The Podcast Club group program) - The results of the launch, what worked, and what resonated with my clients - Leveraging thought leadership to launch your offer and build your business Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Jul 1, 202426 min

S1 Ep 176176. The Content Bank: The Content Strategy to Add Structure in Your Business and Build Thought Leadership

The Content Bank is a tool I use to create structure in my business, content, and marketing On episode 176 of The Thought Leader Club Podcast, we cover: - What a Content Bank is - What to include in your Content Bank - How to use your Content Bank Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Jun 24, 202425 min

S1 Ep 175175. Feeling Behind and Discouraged in Your Business: Should You Keep Going?

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How do you keep moving forward when you're struggling with comparisons and feeling unsuccessful in your life & business? This is exactly what we'll unpack in this episode. On episode 175 of The Thought Leader Club Podcast, we cover: - Comparisons with other entrepreneurs or with your past success - How to keep moving forward when you feel behind and unsuccessful in your business - A recent example of how I failed in my business and felt behind compared to other entrepreneurs and my past success Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Jun 17, 202422 min

Thought Leader Club 1:1 Coaching Program (ANNOUNCEMENT)

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THE THOUGHT LEADER CLUB (TLC): A 3-month 1:1 program to build thought leadership ✨ In TLC, we will create a thought leadership strategy to help you step into this identity both online and offline ✨ In 3 months, you will take concrete steps to become known for your unique thought leadership, create a 1-3 year plan centered around your thought leadership, and also embody this mindset and lifestyle outside of your business Get all the details: https://cheryltheory.com/tlc You can schedule a discovery call here: https://cheryltheory.com/discovery

Jun 11, 202416 min

S1 Ep 174174. 4 Ways to Improve Your Podcast Strategy

This episode touches on solo podcasting tips to help you get more podcast listeners and create a successful podcast. On episode 174 of The Thought Leader Club Podcast, we cover: - 2 Podcast content strategies I'll be focusing more on as a podcaster - 2 Podcast distribution strategies I'll be continuing to double down on Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Jun 10, 202424 min

S1 Ep 173173. How to be Prolific & Consistent on 0-2 Hours a Day (MASTERCLASS)

On episode 173 of The Thought Leader Club Podcast, you'll hear a replay of our 2024 Masterclass: How to be Prolific and Consistent (On just 0-2 hours a day) The most common question I get is "Cheryl, how do you do it all? How do you balance it all and still get everything done?" In fact, my most downloaded podcast episode in 2023 was Episode 108: How to Structure Your Week as a Side Hustler Needless to say, my peeps are high achievers who want to do it all - They want to attract cool opportunities (ex: Paying clients, speaking gigs, etc) AND still be able to make time for the non-work parts of their life that matter to them. I've made this happen by becoming prolific and consistent in building a body of work and becoming known for my unique thought leadership. Here's how I define the following: Prolific = Rather than focusing on the quantity of content, I care more about staying top of mind because of the quality and substance of your output (i.e. The depth, caliber, and value that you're embedding in your body of work) Consistent = This refers to whether your audience can rely on you to show up week after week This is precisely what I want to help you with inside this comprehensive masterclass. Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Jun 2, 20241h 10m

S1 Ep 172172. Asian Podcasters: Thinking Bigger and Stepping it Up

Being a successful Asian podcaster is a relatively new career path. It is an interesting yet complex experience that is still underexplored. As Asian podcasters, it is collectively time for us to step up to the plate and lead first to share our story, experiences, and perspectives to create positive change in this world. On episode 172 of The Thought Leader Club Podcast, we cover: - Lessons from speaking at Podfest Asia (Philippines, 2024) - Sharing your point of view as an Asian podcaster - Thinking bigger and stepping up your game as an Asian podcaster Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

May 27, 202422 min

S1 Ep 171171. Inconsistent Income, Feeling Stagnant in Business, and Other Q&A's: Chill AF Solopreneur (Part 4)

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In this Q&A episode, we'll touch on topics such as work life balance examples, how to be a successful solopreneur, and other stressors that come with building a successful online coaching business. On episode 171 of The Thought Leader Club Podcast, we answer your questions, including: - What do you do when you feel stagnant or stuck in a rut? - How do you deal with money concerns or inconsistent income? - How to manage FOMO and shiny object syndrome in business - How to balance between certainty of your plans/strategy and creating time for new (but uncertain) ideas - How to prioritize your well-being Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

May 23, 202434 min

S1 Ep 170170. How to Create a Relaxed Lifestyle While Growing Your Business: Chill AF Solopreneur (Part 3)

This episode unpacks ways to be successful not just by working hard and growing your solopreneur business, but also through creating work life balance and a lifestyle that lets you prioritize the other parts of your life that matter to you. On episode 170 of The Thought Leader Club Podcast, we cover: - The changes you can implement right away to move closer to your dream solopreneur lifestyle - Scheduling mandatory time-off for rest - A breakdown of a week in the life of Cheryl's chill AF solopreneur lifestyle Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

May 10, 202433 min

S1 Ep 169169. How to Plan Your Week as a Full Time Entrepreneur: Chill AF Solopreneur (Part 2)

As a full-time entrepreneur, it's easy to fall into the trap of overworking and therefore lose work-life balance and be prone to burnout. At this phase of your business, it is important to have the time management tools, support systems, and habits that match your capacity and preferences so you can continue building a successful personal brand-based solopreneur business. On episode 169 of The Thought Leader Club Podcast, we cover: - What to focus on in your business as a full time business owner - What is Pen & Paper Time, and some examples of exercise you could do today - Cheryl's weekly schedule breakdown as a full time entrepreneur Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Apr 23, 202432 min

S1 Ep 168168. How to Plan Your Week as a Side Hustler: Chill AF Solopreneur (Part 1)

For many side hustlers, learning how to manage your time to maintain work-life balance is top priority. This is vital to not just the success of your solopreneur business and personal brand, but also to your overall wellbeing. On episode 168 of The Thought Leader Club Podcast, we cover: - What do you need to do for your business this week? - What support, coaching, tools, habits, etc do you need in place to facilitate you taking action on your business this week? - Cheryl's weekly schedule breakdown as a side hustler Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Apr 14, 202430 min

S1 Ep 167167. Asian Solopreneur's POV on Creating Success in Business, Career, & Life

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Whether you're thinking of quitting a high paying job, starting a business, or wanting to become a successful content creator, there's probably a lot of pressure on you to stay in a traditional career path and NOT pursue your big, audacious dreams… Especially if you're an Asian woman. Growing up with Asian parents taught us to work hard and aim to become a doctor, lawyer, engineer, or banker… Otherwise, you're a failure. In this episode, we cover: - How to balance what your Asian immigrant parents want versus what you truly want - Cheryl's story of quitting law school, quitting PhD, and building my own entrepreneurial career - Taking responsibility over your decisions, even if your Asian parents don't support you Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Apr 7, 202421 min

Feeling Behind or Anxious, How to Start Building a Body of Work, and Best Advice for New Entrepreneurs (BONUS Q&A Episode)

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In this BONUS Q&A episode, I answer the following questions: What is your weekly (or monthly) content creation routine? (Ex. 2 instagram posts, 3 stories, 1 podcast and 1 email)? What's the best piece of advice you either were given or you learned along the way that would be helpful for someone new to entrepreneurship? I am not yet exactly sure what is it that I want to be know for? How can I start building a body of work? Did you have this feeling of feeling behind in life? If yes, how do you deal with it? How can we keep training our minds with positive thoughts so anxiety will slow down? 💻 FREE STRATEGY AUDIT 💻 Thought Leadership Strategy Audit - Audit the 9 parts of your thought leadership strategy - Identify the specific areas you can improve on to build a substantial and compelling body of work Get the free audit: https://cheryltheory.com/audit ✨ WORK WITH CHERYL ✨ COWORK & CHILL with Cheryl (CCC) - A personalized and strategic 1:1 content creation experience Becoming recognized for your thought leadership starts with having a substantial, compelling, and consistent body of work. In CCC, you'll get in-depth feedback on not just the content you're writing during our coworking session, but also how this piece fits into your body of work and thought leadership strategy at large. For the program details: https://cheryltheory.com/ccc To book a discovery call: https://cheryltheory.com/discovery 👀 Looking for something more custom? Cool beans. Let's schedule a discovery call and explore the details. Book your call here: https://cheryltheory.com/discovery 🌏 LET'S STAY CONNECTED 🌏 Website: https://cheryltheory.com Instagram: @cheryltheory LinkedIn: @cheryllau Email: [email protected]

Mar 24, 202425 min

S1 Ep 166166. How to Build a Sustainable & Relaxed Solopreneur Business: 5 Lessons from 5 Years

In the past 5 years, I've learned many core lessons on how to build thought leadership and be a successful solopreneur. These lessons allowed me to not just quit my job (PhD) and make money online through my coaching business, but also create work life balance and build my dream lifestyle as a solopreneur & podcaster. On episode 166 of The Thought Leader Club Podcast, we cover: - How to be committed and consistent - How to own your insecurities - Express, not impress - Learning the lessons necessary for shaping you to become the entrepreneur you're meant to be - Time will pass… So what are you going to do with this time? Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Mar 17, 202428 min

S1 Ep 165165. Quit Story: Lessons from Prison and How to Take Ownership of Your Life & Career (JP Watkins)

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JP and I crossed paths on the internet around late 2018. He was one of my first "beta coaching clients" back then, and I always enjoyed my conversations with JP. We lost touch over the years and reconnected in early 2024. During our catch up, I got to hear JP's story in more detail. And honestly, I was at loss for words. JP's story is filled with character and resilience, and I am beyond grateful to have him as our guest on episode 165 of The Thought Leader Club Podcast to share exactly that. In this conversation, you'll hear about: What led JP to do the current work he does today, and his thoughts on the importance of confidence vs English skill when it comes to helping ESL folks The real sh*t that JP navigated from his younger days that shaped who he's become I've always remembered JP as someone who was well spoken and would drop nuggets of wisdom - So, we also touched on why JP thinks he's good with words And other profound stories of resilience and taking ownership over your life's direction Enjoy :) P.S. And if you loved the episode, you can 1️) Leave a 5-star rating and an awesome review, and 2️) Share the episode on your social media About JP: Hello I'm JP. I grew up on the wrong side of the tracks. I grew up with a single mom who raised 7 children. Childhood was challenging and I was kicked out of public schools because of my poor reputation and eventually graduated to selling drugs. By the time I was 25 years old, I had 4 children by two different women. Eventually, I got convicted of selling drugs and served a short stint in the penal system. After I got out I was determined not to return. I volunteered as a way of "showing" rather than telling me I had changed my life around. Overtime, I earned my GED, BA, and Masters Degree. Yet, my peppered past limited my opportunities to teach at the college level even though I graduated magna cum laude with 3.8 GPA. By the grace of God I was able to do maintain good grades while often working 2 jobs, sometimes 2 full time jobs. I was born and raised in the USA, but I currently live in the Philippines. Currently, I help diffident emerging leaders communicate with confidence and eloquence to their international colleagues. I hold a master's degree in History from The University of Akron as well as a TOEIC and multiple TEFL certifications. I am a leadership coach, ESL teacher, self-published author of a series, public speaker, and educator with several years of experience in hiring, interpersonal skill training, confidence coaching, and supervising staff as well as teaching various topics: US History, Business Etiquette & Leadership (tactful performance conversations and conflict management scenarios), interview preparation (via mock interviews), cultural nuances about the historical social issues in USA, professional development, and personal governance. Connect with JP: LinkedIn: www.linkedin.com/in/watkinsglobal E-mail: [email protected] WeChat ID: WatkinsGlobo Twitter X: WATKINS.GLOBAL

Mar 14, 202456 min

S1 Ep 164164. Quit Story: How to Build a Speaker & Coaching Business as a Gen Z in Singapore (Rae Fung)

Rae first connected via Instagram around late 2020, and we've been besties ever since. We started out as long-distance internet friends (she was in Singapore while I was in Hong Kong) during the pandemic. We finally met in person after I moved to Singapore in 2022. Over the years, we've seen each other stretch out of our comfort zones as entrepreneurs and go after our big audacious dreams. We've also seen each other cry during our lowest lows. One thing I've always appreciated about Rae is her openness to share her lessons and how she, too, is a work-in-progress. I've learned a lot through Rae's sharings and point of view, and I'm confident that you will too :) This is why I am super duper excited to invite Rae onto episode 164 of The Thought Leader Club Podast as part of our "Quit Story" guest interview series In this conversation, you'll hear about: Why Rae chose to pursue entrepreneurship and coaching instead of doing what her classmates did after graduation (i.e. find a job) The "boxes" that Rae had to break out of in order to do the work she does today What Rae is working on right now as an entrepreneur, content creator, and speaker Rae's perspective on traveling And other conversations that are both deep and wholesome at the same time Enjoy :) P.S. And if you loved the episode, you can 1️) Leave a 5-star rating and an awesome review, and 2️) Share the episode on your social media About Rae: Rae Fung is a speaker and coach who guides rising leaders to own their voice. She went from being the girl with low self-esteem who didn't have a voice, to now having trained and spoken to over 5000+ people globally. With over a decade of experience as a communicator on stage and online, she considers it her mission to create a world where everyone feels safe to speak up and own their voice. Connect with Rae: Newsletter – latest stories and insights on what it means to #OwnYourVoice https://sendfox.com/raefungx IG: https://www.instagram.com/raematrix/

Mar 12, 20241h 1m

S1 Ep 163163. Quit Story: How to Pursue an Unconventional Career & Entrepreneurship as an Asian Immigrant (Betty Xie)

A few years ago, Betty blew my mind when she shared the following metaphor: "If you think about the fundamentals of a palette, you really just need the three basic colors - red, yellow and blue. And if you have those three colors, you can make a thousand, millions different shades, all shades come from those three colors. So bringing that parallel to talent, we just need what you already have, the shades that you already have to make a thousand different beautiful possibilities." THAT is the type of coach Betty is: She is a coach that advocates for people to be compassionate and kind to themselves, and to leverage what they DO have to create amazingness in this world. Needless to say, Betty is brilliant and I am delighted to invite her onto the show to share not just other brilliant nuggets, but also to dive into her story On episode 163 of The Thought Leader Club Podcast, you'll hear about: Growing up in different cultures/locations, immigrant parents, and the other early experiences that shaped Betty into who she is today The decision to go into the humanities, to pursue post graduate studies, what peeps around you were doing, etc The multiple hats that Betty wears, including flmmaker, fundraising consultant, coach, business owner, and many more And other conversations about creating an award-winning podcast, traveling, and so much more~ About Betty: Betty Xie is a filmmaker, fundraising consultant, career coach and podcaster. She supports creative people to navigate career and business transition so that they can stop aimless hustling and start purposeful living and working. Her podcast The Everyday Talent Podcast features freshest insights on creative life and career and won the 2023 Golden Cranes Award for Best Show for Arts and Creativity. Connect with Betty: Website: https://www.xiebetty.com/ Instagram: https://www.instagram.com/bettyxcoach Linkedin: https://www.linkedin.com/in/bettyxie/ Youtube: https://www.youtube.com/channel/UCYbmZPDQ529oRkaEUTjVf5g The Everyday Talent Podcast: https://everydaytalent.buzzsprout.com/

Mar 10, 202458 min

S1 Ep 162162. 6 Stages of Building a Successful Thought Leader Strategy & Personal Brand Business

Becoming known for your unique thought leadership and building a body of work is fundamental to being a successful solopreneur and a prolific and consistent content creator. On episode 162 of The Thought Leader Club Podcast, we cover: - The 6 stages to building a successful thought leader business and personal brand - How to level up and what to consider for the stages ahead Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Mar 3, 202437 min

S1 Ep 161161. When You Don't Feel Qualified in Your Business: 3 Mindset Shifts to Rebuild Confidence

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You've bought countless courses on personal branding for entrepreneurs and other business coaching programs, … But you don't feel qualified or ready to build thought leadership. On episode 161 of The Thought Leader Club Podcast, we cover: - Mindset Shift 1: Doing this work because it matters to you - Mindset Shift 2: You got people to help, you got work to do - Mindset Shift 3: Be willing to go first, even before you feel qualified Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Feb 18, 202429 min

S1 Ep 160160. 4 Steps to Plan Your Thought Leadership Strategy

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Becoming known for your unique thought leadership and building a body of work is the first step to being a successful solopreneur, making money online, and growing your coaching business. On episode 160 of The Thought Leader Club Podcast, we cover: - How to start planning your 2024 Thought Leadership Strategy - What my 2024 Thought Leadership Strategy is Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Feb 11, 202432 min

S1 Ep 159159. Growing Your Business as a High Achieving Entrepreneur Who Feels Average and NOT Good Enough

Even if you have a thought leadership framework or strategy in place, it is natural to still feel not good enough or not qualified to build thought leadership. On episode 159 of The Thought Leader Club Podcast, we cover: - Feeling like you're good at what you do... But you're not the best - How to become known even despite feeling not good enough - Thought leadership is a skill you can develop and hone Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Feb 3, 202429 min

Growing up with Asian Parents, Quitting Law School & PhD, and Tips for Building Thought Leadership (BONUS Episode)

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In this BONUS episode, you'll hear a replay of an interview that I did for the Personal with Money Podcast, hosted by Michael Kim. "Are you creating a career you're truly proud of? Or is it based on what your parent's expect from you? Cheryl Lau, a coach for aspiring thought leaders, shares her story on how she had to quit Law School AND her PhD, to create a career and business she was truly PROUD of. In this conversation you'll learn: 1) How to have the courage to leave a career that you know is not meant for you 2) How to create a career and business you are truly proud of regardless of what other people think of you 3) How to have the confidence to share your story, thoughts, and opinions and become a Thought Leader in your field" Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Jan 23, 20241h 2m

S1 Ep 158158. 3 Problems Solopreneurs Face When Building Thought Leadership (And How to Solve This)

As you build your thought leadership strategy, you will be faced with practical and mindset-related challenges. This episode will discuss some of these potential obstacles and offer tips on how to move through them. On episode 158 of The Thought Leader Club Podcast, we cover: - Thought leadership vs thought followership - Using client scenarios to develop your thought leadership versus maintaining client confidentiality - Are you really a thought leader if you have to call yourself a thought leader? This episode was inspired by the following research article: Harvey, W. S., Mitchell, V. W., Almeida Jones, A., & Knight, E. (2021). The tensions of defining and developing thought leadership within knowledge-intensive firms. Journal of Knowledge Management, 25(11), 1-33. Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Jan 21, 202423 min

S1 Ep 157157. Thought Leadership is NOT Just for the Top 1%: The Mindset & Identity You Need to Build Your Personal Brand & Business

The most successful content creators and strategic thought leaders usually aren't the "best of the best" in their niche or industry. That said, they have built highly influential brands and businesses because they believe deeply in the importance of their work and are committed to honing the skills needed to amplify their message with their audience. On episode 157 of The Thought Leader Club Podcast, we cover: - Thought leaders share their thoughts, ideas, story, etc to help others and make the world a better place - The mindset/identity of being a thought leader - Adding value to your audience and showcasing depth and caliber in your content Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Jan 14, 202425 min

S1 Ep 156156. Wanting to Quit My Business: My 2023 Lowlights & Highlights

On the surface, my audience may look at my business and see a successful solopreneur who has built thought leadership, quit her job, and created a coaching business that makes money online. That said, the journey as an entrepreneur has not been easy, and 2023 was no exception to that. On episode 156 of The Thought Leader Club Podcast, we cover: - My 2023 lowlights - My 2023 highlights Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Jan 8, 202435 min

Navigating Loneliness, Marriage, and Making Friends as an Entrepreneur (BONUS Episode)

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In this BONUS episode, you'll hear a replay of an interview that I did for the Own Your Voice Podcast, hosted by Rae Fung. "Join Rae for a candid conversation with one of Rae's earliest internet friends, Cheryl Lau, who is a fellow coach and a podcaster. Cheryl opens up about her earlier experiences of loneliness and how it led her to becoming someone she no longer recognised. She shares never heard before stories from her 5 year long-distance relationship and honest reflections from the past year of married life. From letting go of old ideals of success to grieving her old life in Hong Kong when she decided to move to Singapore and be with her now husband, Cheryl reveals many of her toughest battles she's never shared on the internet. Whether you're in a career transition, figuring out your direction in life, working through differences within your relationships, or simply craving for authentic conversation and fresh perspectives, this is a cozy conversation you do not want to miss. Own Your Voice Tribe, get ready to laugh, learn, and let loose!" Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Jan 2, 202451 min

S1 Ep 155155. How to Build Community Around Your Thought Leadership

Whether you want to learn how to become a successful podcaster or grow your coaching business, building an engaged audience and loyal community who find value in your content and are excited to learn from you is crucial to your long-term success as a business owner or content creator. On episode 155 of The Thought Leader Club Podcast, we cover: - My definition of "community" and what this looks like in my business - Being a leader for your community - Building a body of work that showcases your unique style of leadership Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Dec 31, 202321 min

S1 Ep 154154. How to Sign More Clients: Communicating "Why NOW" to Your Audience

This episode offers several thought leadership marketing examples to help you build your personal brand and grow your coaching business. On episode 154 of The Thought Leader Club Podcast, we cover: - Conveying the value of working with you - Answering the question "Why is NOW the best time to work with you?" - What I'll be doing in my marketing moving forward Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Dec 24, 202327 min

S1 Ep 153153. How to Grow a Successful Podcast and Increase Podcast Listeners

Ready for my best and most recent tips to help you become a successful podcaster? That's exactly what this episode is about. On episode 153 of The Thought Leader Club Podcast, we cover: - My Spotify Wrapped 2023 Results and podcast statistics thus far in the year - What worked and didn't work for my podcast in 2023 - My plan of action for growing the podcast in 2024 Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Dec 17, 202334 min

S1 Ep 152152: Quit Story: How to Know When to Quit Your Coaching Business to Start Something New (Kim Van)

I first connected with Kim online when we both started our coaching businesses several years ago. Since then, a lot has changed for both of us, but one of us has continued with coaching while the other has made a drastic pivot into an entirely different arena. Even though Kim was running a successful coaching business, she ultimately decided to stop coaching altogether to pursue another set of skills and passions. Today, she is an award-winning food blogger and content creator, and is well known for her Tik Tok videos where she recreates the best food from Vancouver's restaurant scene and Vietnamese food from her childhood. During the day, Kim happily works full-time in local government supporting the emergency and environmental needs of her community. With all that beind said… I am delighted to share that episode 152 of The Thought Leader Club Podcast (featuring Kim) is now available on iTunes, Spotify, and YouTube. In this conversation, you'll hear about: Why did Kim stop a coaching business and podcast that *was* working and signing clients? How Kim started and grew her food blog, Tik Tok account, and brand as a content creator The role that family and culture played in Kim's career trajectory and decisions Kim's honest thoughts on side hustling and quitting in the context of career; Everything that Kim has tried before And other fun conversations around learning to cook, cheese boards, and more! Enjoy :) P.S. And if you loved the episode, you can 1️) Leave a 5-star rating and an awesome review, and 2️) Share the episode on your social media About Kim: Hey, this is Kim and she loves to eat! Kim is an award-winning food blogger and content creator from Vancouver, BC. She is the creator of "Hey Kim, Let's Eat!" where she recreates the best food from Vancouver's restaurant scene and Vietnamese food from her childhood. Her goal is to breakdown the secrets of restaurant food and show that yes, you can do it too! During the day, Kim happily works full-time in local government supporting the emergency and environmental needs of her community. Always ready to eat and up for a culinary adventure, her lifelong dream is to compete on the Food Network. Connect with Kim: TikTok: https://www.tiktok.com/@heykimletseat Website: https://heykimletseat.com/ Instagram: https://www.instagram.com/heykimletseat/ YouTube: https://youtube.com/@heykimletseat?si=a85njEPlkXyAjvUa

Dec 14, 20231h 4m

S1 Ep 151151. Quit Story: Tips for Becoming a Full-Time Entrepreneur: Having High Standards, Consistency, and Personal Branding (Janice Tee)

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When I first met Janice online in late 2020, I was instantly impressed with how she carries herself with confidence and poise. At the same time, I also admired the way she thinks about entrepreneurship as a young millennial. I knew very quickly that I wanted to invite Janice to my podcast. So, Janice was actually one of our first guests on the show (Previously known as The Side Hustle Club). Some highlights from episode 25 of the podcast include: Janice's decision to dive straight into full-time entrepreneurship How to deal with people's assumptions and judgment about you and your success What it means to fully take ownership of your business success Now, a few years later, I'm so excited to have Jancie back onto the show (now known as The Thought Leader Club) to unpack her journey since we last spoke on the podcast :) Episode 151 of The Thought Leader Club Podcast (featuring Janice) is now available on iTunes, Spotify, and YouTube. In this conversation, you'll hear about: Since episode 25... What has changed? What are the key differences between 2021 Janice vs 2023/2024 Janice? How Janice holds herself to such impeccable standards and operates with so much grace... Even when tough things in life happen Building a brand online; Separating your personal life from business Janice's honest views on "quitting" Being friends with other entrepreneurs; A chat on "competition" Enjoy :) P.S. And if you loved the episode, you can 1️) Leave a 5-star rating and an awesome review, and 2️) Share the episode on your social media About Janice: Janice has always embraced unconventional approaches. With no formal schooling for the first 18 years of her life, she entered the National University of Singapore and graduated with first class honours, highest distinction. At the peak of her corporate career at an MNC, she quit her job to pursue her passion. Today, she is a digital business coach and social media strategist, and the founder of her own coaching consultancy. Janice's core business coaching helps business owners, founders and entrepreneurs ditch lack of focus, get ultra strategic, and build a profitable business utilising social media as a strategic tool… without burning out, getting to innovate and be creative, and having fun along the way. Janice's clients are based internationally, include a collaborator with Netflix, digital entrepreneurs, and clients from top global financial institutions. Clients often work with Janice privately via 1:1 consulting, or in her signature yearly VIP membership, The Audacity where clients often experience next level results and breakthroughs in a short amount of time. Working with Janice, you will have a results based business partner with a high personal touchpoint, and learn the exact step-by-step method and digital framework she used to go from earning low $4-figures a month, to creating a $6-figure business for multiple years consecutively. She believes that business can be simple, fun, and profitable… and with the right strategies, you can be, do and have it ALL. If you resonated with her background and working style, you can connect with her at IG: @janice.tee, where she is most active. Connect with Janice: Instagram: https://www.instagram.com/janice.tee/

Dec 12, 20231h 7m

S1 Ep 150150. Quit Story: Lessons from an Engineer who Became a Tech Co-founder & Entrepreneur (Shubham Kaushal)

I first met Shubham at a local event discussing mental health for entrepreneurs. Shubham reached out to me after the event to ask me some questions about starting and growing a podcast, but the conversation then turned into me learning a lot more about Shubham's career journey. In just the short span of 75 minutes, I learned about his story, his values, and how he chose the unconventional over what was perceived to be stable, traditional, and expected. At that moment, I realized that I MUST invite Shubham onto The Thought Leader Club Podcast and have him share his story and other candid stories on failure, self-doubt, and paving your own path. I am delighted to share that episode 150 of The Thought Leader Club Podcast (featuring Shubham) is now available on iTunes, Spotify, and YouTube. In this conversation, you'll hear about: Shubham's unexpected journey from a traditional path to becoming a co-founder Candid stories of failure, uncertainty, and self-doubt How family, cultural, etc backgrounds played a role in Shubham's career decisions and views on success Making time for non-work interests and hobbies; Being a life-long learner Advice to those who are questioning their current career situation and are deciding whether to make some changes Enjoy :) P.S. And if you loved the episode, you can 1️) Leave a 5-star rating and an awesome review, and 2️) Share the episode on your social media About Shubham: Shubham is the CTO/Co-founder at Airboxr - A data automation platform for DTC brands. He loves to build software systems and applications following the lean methodology. Outside of work, he's micro-ambitious about many things - music, travelling, writing, chess, psychology, philosophy. Connect with Shubham: LinkedIn: https://www.linkedin.com/in/shubh-kaushal/ Website: https://www.airboxr.com/

Dec 10, 20231h 12m

S1 Ep 149149. My Next Steps & Planning My Thought Leadership Strategy: Hi, I'm Cheryl Lau (Part 3)

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In this 3-part series, I'll be sharing 1) My career journey, 2) My thought leadership & business journey, and 3) My vision and plans for the next 1-3 years. This episode will specifically dive into my next steps and how I'm planning my thought leadership strategy. On episode 149 of The Thought Leader Club Podcast, we cover: - Who I want to be - What I want to be known for - My 2024 goals - What success looks like for me in the next 1-3 years - Where is my biggest work? - The Thought Leadership Club Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Dec 3, 202337 min

S1 Ep 148148. 5 Years of Lessons from Building a Successful Solopreneur Coaching Business & Personal Brand: Hi, I'm Cheryl Lau (Part 2)

In this 3-part series, I'll be sharing 1) My career journey, 2) My thought leadership & business journey, and 3) My vision and plans for the next 1-3 years. This episode will specifically focus on how I am growing a successful coaching business and building my personal brand as an entrepreneur. On episode 148 of The Thought Leader Club Podcast, we cover: - Starting my coaching journey in 2019 - Restarting my business coaching program in 2020 - Becoming known for my thought leadership in 2021 - Quitting my PhD, moving to Singapore, and becoming a full-time entrepreneur in 2022 - Rebranding my business in 2023 - Don't let the past be the reason you slow down for the rest of your journey ahead as an entrepreneur Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Nov 28, 20231h 21m

S1 Ep 147147. Quitting Law School & PhD, Dealing with Asian Parents, and Redefining Success: Hi, I'm Cheryl Lau (Part 1)

In this 3-part series, I'll be sharing 1) My career journey, 2) My thought leadership & business journey, and 3) My vision and plans for the next 1-3 years. This episode specifically looks at my story of quitting traditional careers (i.e. law school and PhD), navigating my Asian parents' expectations, and redefining success. On episode 147 of The Thought Leader Club Podcast, we cover: - My three core guiding principles - Growing up - From university to law school to quitting law school - From full-time research job to PhD - Quitting the PhD to become an entrepreneur and content creator - Today I get paid to be myself on the Internet Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Nov 19, 202348 min

S1 Ep 146146. Thought Leadership Examples from K-Pop: How to Stand Out in a Saturated Niche

Thought leadership examples are all around us - In this episode, we will do a deep dive on how k-pop is leading the way for innovative thought leadership. On episode 146 of The Thought Leader Club Podcast, we cover: - An exercise from inside The Thought Leader Club and how it stretched my creativity - Thought leadership insights + lessons from (G)I-DLE (aka my favorite kpop group) - How to think about your own body of work and thought leader career Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Nov 5, 202337 min

S1 Ep 145145. Consistent Podcasting: What to Do When You Don't Feel Motivated to Create Content

Successful content creators are highly skilled at showing even when they don't feel motivated to create content. The tips in this episode will help you become a prolific, consistent, and ultiamtely successful podcaster. On episode 145 of The Thought Leader Club Podcast, we cover: - I was planning on skipping this episode and missing a week of the podcast... Here's how I got myself out of this rut - How I planned what to talk about in this podcast episode - The thought process behind how to speak to my audience about my program Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Oct 25, 202324 min

S1 Ep 144144. The Audacity to Believe and Sparkle: The First Step to Becoming a Successful Content Creator

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This episode outlines the mindset shifts you need to start becoming known for your unique thought leadership and building a body of work in order to become a successful content creator and grow your coaching business. On episode 144 of The Thought Leader Club Podcast, we cover: - My story of continuing to show up online despite experiencing judgment, unkind comments, and harassment - The difference between good thought leaders and exceptional thought leaders - What to do if you're struggling with the thought of "But I'm not a thought leader..." Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Oct 22, 202327 min

S1 Ep 143143. Behind-the-Scenes of My Podcast Rebrand (Building Thought Leadership as a Solo Entrepreneur & Content Creator)

It's time to peel back the curtains on my thought leadership strategy behind my business pivot and podcast rebrand. On episode 143 of The Thought Leader Club Podcast, we cover: - How I made the decision to rebrand my podcast and the future direction of my business - Your 1-3 year dreams and goals - If you're feeling comfortable right now and your goals don't feel urgent Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Oct 17, 202332 min

S1 Ep 142142. Workshop: Your Prestigious & Proud Thought Leader Career

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On episode 142 of The Side Hustle Club Podcast: - The difference between a prestigious-only vs a prestigious AND proud thought leader career - 16x prompts and exercises (inspired by the brand new curriculum inside The Thought Leader Club) to help you start planning your thought leader career Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Oct 9, 202334 min

S1 Ep 141141. When You Have Little Likes & Low Engagement

On episode 141 of The Side Hustle Club Podcast: - Interpreting data: Sample size, data reliability, and data validity - What your social media analytics cannot tell you - Looking at your "qualitative data" from clients Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Oct 1, 202334 min

Introducing: The Thought Leader Club

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Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Sep 27, 202320 min

S1 Ep 140140. Best Tips for a Weekly Video Podcast

On episode 140 of The Side Hustle Club Podcast: - How to record your video podcast in a way that requires minimal editing - Tips for being more efficient at scripting your podcast episodes - Getting more things done by working according to your energy levels and being more productive Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Sep 24, 202333 min

S1 Ep 139139. The 3 Stages of Thought Leadership in Your Business

On episode 139 of The Side Hustle Club Podcast: - Stage 1: If you're taking notes on other people's content and marketing - Stage 2: If you question whether your story and opinions have "value" - Stage 3: If you don't feel like an expert - And the practical steps to level up from each stage and ultimately build your career as a thought leader Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Sep 18, 202323 min

S1 Ep 138138. The 2023 Golden Crane Awards for Asian Podcasters (Part 2)

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On episode 138 of The Side Hustle Club Podcast: - A fun behind-the-scenes of what my day was like before the event - What the actual awards ceremony was like - What winning an award means and what it does not mean for my business - Other post-award observations and insights - A message for fellow podcasters who sometimes wonder whether their work is still relevant, whether it's even helping anyone, and whether they should keep going Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Sep 9, 202328 min

S1 Ep 137137. The 2023 Golden Crane Awards for Asian Podcasters (Part 1)

On episode 137 of The Side Hustle Club Podcast: - The Side Hustle Club Podcast was nominated for a 2023 Golden Crane Awards! - What the nomination process was like - The mind drama I navigated prior to the awards event and why I was hesitant to go to the awards ceremony in New York - My own self doubt about myself as a podcaster and the impact of my work - A message for fellow podcasters who also want to become known for their show Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Sep 3, 202330 min

S1 Ep 136136. The Gap Between Your Current Brand & Your Next Level Brand

On episode 136 of The Side Hustle Club Podcast: - 7 Questions to ask yourself to start identify the exact tweaks you can make to your brand, right now - Examples from my own brand and how I was able pinpoint the gap between my current brand and what my next level brand looks like - A practical exercise involving brand archetypes Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Aug 6, 202325 min

S1 Ep 135135. Step-by-Step Guide (Part 3): If You're Growing to 6 Figures

On episode 135 of The Side Hustle Club Podcast: - Thought leadership + practical tips for how to do this - Soft launching + practical tips for how to do this - Building a uniquely differentiated brand + practical tips for how to do this - Going after ALL of your life, career, and business dreams... Beyond just building a successful coaching business Connect with Cheryl Lau Website: https://cheryllau.com/ YouTube: https://www.youtube.com/@cheryltheory Newsletter: https://cheryllau.com/email Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs THE AUDIT: Build a differentiated and timeless body of work - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest Get the Audit here: https://cheryllau.com/audit Contact Please email [email protected] for business inquiries.

Jul 30, 202340 min