BizNinja Entrepreneur Radio

Is affiliate marketing a thing of the past? Not if you look at the growth of ClickBank and the many offers thriving today.And if you ever wanted to include affiliate marketing in your marketing strategy, then this is the episode for you.I chat with the senior business development manager at ClickBank, Thomas McMahon, on the big trends they are seeing in the direct response and affiliate marketing space in the new year.We also talk about some cool strategies of positioning your offer in front of the right people because you can have the greatest product in the world, but no one knows about it."You've done the hard work of building your offer or your product, now do the harder work of selling it."Affiliates are a great strategy to get your product to the right audience. Affiliates are always looking for great products to promote. If you want them to promote your product, you have to make it easy, lucrative, and fun.Click Play to learn of some of these tactics you can use in your marketing strategy to design your offer and get your product off the ground. Key Takeaways- How direct response marketing has evolved over the last 5 years (01:33)- Differences between direct response and ecommerce (04:47)- The big trends in direct response marketing in 2022 (09:44)- Riches are in the niches (13:16)- How McMahon has grown as an intrapreneur (18:03)- Positioning your offer right (22:14)- Making it easy, lucrative, and fun for affiliates (24:40)- Cool things coming up at ClickBank (25:35)- What's on McMahon's personal bucket list (26:50)Additional Resources Learn more about Thomas McMahonConnect with Thomas McMahon on Linkedin Connect with Thomas McMahon on FacebookListen to Affiliated: ClickBank‘s Official Affiliate Marketing Podcast----You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

Usually, my guests are straightforward business people. But today, my guest is a little bit different. Well, not completely different since the music business is still a business. Naughty by Nature has been doing music for 30 years, the group has sold millions of records, and has won the first-ever Grammy Award for the “Best Rap Album.” My guest today is one-third of the award-winning group, Vinnie Brown, better known as Vin Rock. We discuss the origins of Naughty by Nature, having a website in the 90s, merchandising, celebrating their 30th anniversary, and how ecommerce and VR helped them connect with their fans on a deeper level. Key Takeaways- Introduction (00:00)- How Naughty by Nature started, first contracts, and merchandising (01:34)- Branding, being innovative, and filming a 30th-anniversary documentary (04:20)- Being involved in Virtual Reality and using it for fan engagement (08:25)- Importance of licensing and how it can help you connect with consumers (11:43)- What Vin has to say to people just starting in business and music (17:23)- How to focus on a long-term plan without your ego getting in the way (22:05)- Coming back to your hometown and participating in local politics (23:09)- What’s one bucket list item Vinnie plans on accomplishing in the 12 months (26:06)Additional Resources Get in touch with Vinnie at [email protected] can follow him on InstagramVisit the official Naughty by Nature website—You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja—Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven’t already, please rate and review the podcast on Apple Podcasts!

How do you double your sales in the fastest and least expensive way…. my guest today, has the perfect answer to this question. As the CEO of Chet Holmes International, Amanda Holmes carries forward the legacy of her late father, Chet Holmes.Chet Holmes is the author of The Ultimate Sales Machine, one of my all-time favorite business books.Amanda’s story of how she took over the company is incredible. It was daunting at first, but she eventually got to love it. She filled her father’s large shoes perfectly and has since taken the company to greater heights.But above all, Amanda is a great resource, just like her father was.She reveals the one competency that every entrepreneur should perfect to double their sales in a very short period.Tune in to hear her incredible story and some high-level sales strategies that will see your sales blow through the roof!Key Takeaways- The power of mentorship to an entrepreneur (06:05)- Leadership lessons from climbing the highest free-standing mountain in the world (06:22)- The fastest, least expensive way to double your sales (08:55)- A surefire way to get that sales appointment (11:14)- Don’t do this in your sales process (13:08)- How to create top of the mind awareness that get you sales (13:19)- Laser-focused content marketing tips (16:19)- Does your business have a sales process? (18:45)Additional Resources Learn more about Chet Holmes InternationalConnect with Amanda Holmes on Instagram-------You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

For many people quitting a corporate job is a very scary thing to do. Even when the job drains and sucks the life out of them, they are afraid to take the plunge.This is understandable as corporate wages may seem like a form of security. Quitting may seem like taking a massive step into the unknown.But according to my guest today, it doesn’t have to be this scary, and here’s why…The online world provides many opportunities for people to set up their own businesses and offer their skills and experience as online service providers.And before you say you don’t have online experience, remember the same skills and experience you used in the corporate job are transferable to the online business.Only that you are now in more control of your income levels and working hours.LaToya runs her business from her home country of Barbados. She went from hustling between three jobs to running her virtual empire from home.Interested in quitting your 9-5? LaToya can help. Interested in hiring a VA? LaToya can help.Tune in to learn how!Key Takeaways- From a hustler to an entrepreneur (01:18)- What it means to quit a corporate job (05:35)- Common mistakes online service providers should avoid (07:44)- Why should someone quit corporate? (09:45)- Challenges of transitioning from a corporate job to self-employed (11:25)- How to systematize your online business (14:51)- Building your confidence to get your first online client (19:05)Additional Resources Learn more about QuittingCorporate.com Connect with LaToya Russell on Instagram-------You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

What is the one commonality of successful people in eCommerce?If one person would have the perfect answer to this question, then it’s my guest today. Matt Frew is the CEO of ShipZoom, a fulfillment business. Over the last 15 years, he has worked with many entrepreneurs to fulfill their orders. He has seen why people fail or succeed in ecommerce. He advises entrepreneurs getting into ecommerce to focus on one product till it gets to one million dollars in revenue before launching the next product.But this is not all that we talk about in this lively conversation. We also cover: The future of eCommerceWhy relationships matter in businessThe rubber band effectThe joys of testing products for eComAnd much moreTune in and get valuable insights into the ecommerce industry from a fulfillment center insider who has seen what works and what fails. Key Takeaways- How Shipzoom works (04:58)- Relationships matter in business (06:32)- Significant changes happening in the shipping industry (10:02)- The rubber band effect (13:49)- Are you ready for the future of eCommerce (15:58)- The commonality of successful people in ecommerce (18:05)- The joys of testing products for ecommerce (24:39) Additional Resources Learn more about Shipzoom here Connect with Matt Frew on InstagramHusband in Law Podcast Connect with Husband in Law on Instagram-------You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

The Covid pandemic has had a profound impact on the retail industry and consumer behavior. By some estimates, the pandemic accelerated by about 10 years the transition to online shopping.Without a doubt, this has caused a lot of strain on brick-and-mortar stores, and most of them are slowly dying out.To better understand retail trends and the best practices in today’s eCom space, I have on Josh Orr. He is the founder of Streamline Retail, where they help brick-and-mortar stores take the best parts of their business online.But it’s not all doom and gloom for physical outlets. As you’ll be hearing in this episode, we explore some effective strategies to combine both a physical store and a robust online retail presence.Highlights of the conversation include: Best practices in today’s retail and eComMistakes people are making when moving from brick-and-mortar to onlineHow to future-proof your retail businessTrends in the eCom spaceWho does your business serve? And how to build your strategy around thatMake sure to tune in as this is a value-packed episode with eCom tips and strategies from the retail expert himself. Key Takeaways- Challenges businesses face with adapting to the new retail (06:17)- Best practices in today’s retail and eCom space (08:48)- Mistakes people are making when moving from brick and mortar to online (12:50)- Some things brands can do to get ready for Black Friday/Cyber Monday (14:24)- Foundational principle about sales and promotions (17:01)- Big trends in the eCom space (20:05)- You have the freedom to pivot (22:18)Additional Resources Learn more about Streamline Retail here Connect with Josh on InstagramYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

After their soccer careers ended, these talented brothers had to decide if they were going to chase the corporate job or craft their own destiny. After several ideas, they started to focus on publishing and content.Now, they help entrepreneurs turn their long-form content such as podcasts and articles into highly valuable short-form content that improves their digital currency and turn a profit.They have helped companies like Orangetheory, Redbull, JWB Property Management, The CSI Companies, Think Different Theory, University of North Florida, Smile Stylist, F45 Fitness, and many more get their message out to the world.In addition, the Luis brothers are the hosts of a fun podcast, Content is Profit with the Bizbros, where they talk about content creation and interview some top entrepreneurs.Take a peek into some of the good stuff we talk about in this episode:What is the perfect content?Approaching business as a sportThe fastest path to successTaking care of your relationshipsAnd much, much more…Tune in to this fun conversation as we talk about content and entrepreneurship lessons with the Biz Bros!Key Takeaways- Similarities between entrepreneurs and athletes (01:28)- Relationship building: The value of relationships to an entrepreneur (08:47)- What is the perfect content? (15:43)- Lessons from soccer that apply to business (19:33)- Messi Vs. Ronaldo: What can we learn from them (22:40)- Your voice matters (24:32)- Action is the holy grail of success (27:15)Additional ResourcesConnect with Luis Brothers:Instagram: @bizbroscocontentisprofit.com-----You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja

You have a great product, but you haven't quite figured out a way to launch it to the masses…what do you do?Enter Words Taylor - The Webinar Launch KingTaylor is an online marketing expert and has mastered the art of creating content that will increase engagement, build a following, and ultimately get more sales.He helps entrepreneurs launch high ticket products and services through webinars.In this episode, we talk about:- The secret to a winning webinar- The lost art of market research- Launching high ticket offersJoin in the conversation as we talk all about launching through webinars and some secrets to creating engaging content!Key Takeaways- Learning from the example of his father (01:50)- Sunk cost fallacy- when is it time to quit (07:17)- Ego is expensive (10:42)- Launching your product/service through webinars (13:45)- There's no better marketing than doing a good job (18:40)- The secrets to a winning webinar (22:31)- The lost art of market research (24:08)- The answer to fixing a marketing mix problem (25:14)Additional ResourcesConnect with Words Taylor:Instagram: @wordstaylorwordstaylor.com-----You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja

The inventor of one of the most iconic audio toys shares the journey from idea to icon. In its 25th year, the BopIt! transcends generations, and it all started with a simple idea to make a fun remote control for kids.Dan Klitsner has had a love for games for as long as he can remember. He went to school for industrial design and eventually found his way to toy design. Inventing the generationally popular BopIt was inspired by his experience creating universal remote controls. He wanted to make a toy that was interactive, silly, and could be played by all!Today, we’re discussing how Dan welcomed his growing success and other products he’s made. We talk about some of the failures that come along with the journey, and he offers his advice for those looking to follow in his footsteps. Key Takeaways-When the BopIt journey started (01:45)- Its origin story (03:15)- BopIt growing in momentum (10:00)- What challenges he’s had to overcome (11:30)- Another product that he’s made (14:00)- One of his products that have failed (18:15)- How BopIt gives back (20:30)- Advice for those wanting to follow in his footsteps (24:30)Additional Resources Learn more about BopIt for Good here Connect with Dan on InstagramYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

What happens when you are suddenly laid off from your corporate job with bills to pay and a family to take care of?You start selling T-shirts online….That’s the story of my guest this week, Kerry Egeler. Even though he had that entrepreneurial spark in him, he didn’t know where to start or fund a business. He always thought it needed a lot of money and skills.It took being laid off from the corporate job to figure out that he wanted to try something new. He sought advice from his brother in law who was a successful online entrepreneur, and that’s how he launched his t-shirt business.But it was not easy. At first, Kerry went from 0-30k in sales over the first three months only to go back to $6k in the fourth month. He learned from his mistakes, and his business took off.Today, he helps other entrepreneurs through Shirt School, an online course and community. Kerry has taught thousands of entrepreneurs how to start, grow and scale an online T-shirt and apparel business.Tune in to hear his incredible story and how he successfully weathered challenges to help other entrepreneurs run their own successful online businesses. Key Takeaways- It costs nothing to ask advice from a friend (03:08)- How to launch a successful T-shirt business on Shopify (06:23)- Realistic margins on Print on Demand revenue (12:19)- The No.1 mistake people make on Print on Demand (16:34)- 3 biggest keys for a sustainable brand (17:55)- Organic Vs. paid Traffic: which is better (20:36)- Accelerating growth through coaching programs/mastermind/mentorship (21:50)- Start Now! - Imperfect action trumps perfect inaction (24:10)Additional ResourcesConnect with Kerry Egeler:Instagram: @kerryegelerwww.kerryegeler.com/joinkerry.com-----You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja

Yan Stavisski is known as King Credit because he leveraged hard work and knowledge of credit card rewards to go from being broke to running a 7 figure business. He's traveled to 49 countries in style all before he was old enough to rent a car.We're talking about getting on $20K first-class flights and other travel perks for free or for a few hundred bucks. To date, he has accumulated nearly $500,000 worth of free travel perks.Sounds unbelievable? You better listen to his story, and his ultimate travel hacks to understand how he does it. But things were not always this rosy; Yan found himself in an $82K credit card debt hole earlier on in his life. He took time to educate himself about credit and now helps thousands of other entrepreneurs understand the power of credit and how it can help them build their businesses and travel luxuriously.Tune in and hear of some ultimate travel hacks that 99% of people don't know about and how to leverage credit to grow a sustainable business!Key Takeaways- When Yan first realized he was an entrepreneur (01:26)- Falling in love with traveling early on (03:48)- From $82k in debt to traveling the world luxuriously (06:15)- The one skill you need to be a successful entrepreneur (09:02)- Ultimate travel hacks that 99% of people don't know about (13:11)- How to get to $1 million and more in sales (17:06)- Delegating tasks as an entrepreneur to grow your business (19:05)- Growing an audience on Instagram (21:39)Additional ResourcesConnect with Yan Stavisski:@kingcredit on IGwww.yanstavisski.biz-----You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja

You’ll love my guest this week He is engaging, dynamic, passionate, and authentic. In fact, they call him The Real Brad Lea. Not because there is another, but because he is so real, he says it as he sees it. No BS Brad Lea is more than a master sales trainer. He is so inspiring and can easily pass for a motivational speaker. He is the founder and CEO of LightSpeed VT, an interactive experience-based online training system.Being an entrepreneur himself, with an extensive background and expertise in sales, I’m sure you’ll find great value in this episode. Tune in 🎧 as we talk about the power of influence in sales, building a personal brand, motivation, and so much more.“It’s not painful to change; it’s painful to stay the same.” Brad LeaKey Takeaways- Brad’s first big failure as an entrepreneur (05:02)- Your mindset is the biggest culprit (07:18)- The one thing most entrepreneurs don’t have (08:46)- Developing your skills to sell, close and influence (11:30)- The six sacred steps to correct your inner self-worth (12:09)- Weeding out the idiots in your life (14:31)- Leveraging social media to build a personal brand (17:37)- Personal accountability: You are your own boss (24:03)Additional ResourcesConnect with Brad Lea:@therealbradlea on InstagramPre-order Brad's new book: The Hard WayDropping Bombs Podcast -----You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja

This week, I interview Tom Malloy, co-founder of the Deuce lifestyle brand. He started Deuce Brand together with Gary Hughes, a former college football teammate. Deuce is now being brandished by a number of the NBA’s top players, including Kyrie Irving, Marcus Smart, Myles Turner, Fred Van Vleet, Anthony Davis, Kelly Oubre Jr., Victor Oladipo, and Jawun Evans.Tom and his team over at Deuce are not only creating apparel and accessories that people can wear on the court but also off the court. This has made them become one of the world’s top lifestyle and apparel brands.One of the questions we answer in this episode is the future of retail. Having started as a retail-focused brand, the Deuce brand has now gone to be an ecommerce-focused brand.Does it mean that retail is dead?Tune in to find out what Tom and I think about retail, how to creatively solve cash flow problems, and how to efficiently achieve good consistency of your products.Key Takeaways- Zero to seven figures in the first year (02:26)- The biggest thing when working with any product (03:42)- Should you be retail-focused vs. ecommerce focused? (07:21)- The future of retail (11:29)- How to creatively solve cash flow problems (18:07)- How playing team sports helps to work in a team (21:40)- The power of repetition for business growth (24:33)Additional ResourcesConnect with Tom Malloy and Deuce Brand:@deucebrand on Instagramhttps://www.deucebrand.com/Tom on Linkedin-----You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja

Veronica has been Chief of Staff for BossBabe and a speaker for Tony Robbins, but at heart, she is an entrepreneur. She helps 7 figure business owners build their dream team.Most entrepreneurs are the visionary types who know where they want to go and why they want to do it. However, the who and the how constantly holds them back. That’s where a team comes in.Building a great team will determine if you become a business owner or a business operator. It will also determine your company culture and, most importantly, your profitability.Having worked with many top corporate organizations and founded and exited her own businesses, Veronica offers a unique insight on what makes a dream team and how small business owners can build the right team to realize all their ideas.Listen in to learn of the three pillars behind successful teams and how to cultivate a winning company culture that fits your vision.Key Takeaways- Veronica’s entrepreneurial journey (00:46)- Common mistakes that small businesses make when building a team (05:30)- The three pillars behind successful teams (08:17)- Are you disproportionately focusing on sales at the expense of people management? (10:07)- What’s your North Star (14:09)- Is your business going to operate without you (19:18)-Understanding your vision and making sure it fits in your company culture (21:14)- Be a disciple of your message (24:34)Additional ResourcesConnect with Veronica Romney:@vromney on IGhttps://veronicaromney.com/-----You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja

In this week’s episode of BizNinja Entrepreneur Radio, I chat with Greg Hoffman, founder of Apogee Digital Marketing Agency and an affiliate marketing expert.As an entrepreneur, it is a good idea to use affiliates to reach new audiences and help sell your product. But Greg reckons that many brands launch their affiliate programs way too early or have unrealistic expectations.So, when is the right time for a brand to get into affiliate marketing?Affiliate marketing is not a silver bullet that will magically jumpstart your sales. It is a way to enhance your existing sales.If your website doesn’t convert well, you shouldn’t be thinking about affiliate marketing. You should be working on other areas such as SEO, landing pages, and paid search to create traction. Once you have some traction, then it’s time to launch your program and find the RIGHT affiliates for your product.Join us in this informative discussion and learn how entrepreneurs can leverage the power of affiliate marketing to widen their customer base and the pitfalls to avoid.Key Takeaways- Who is a good affiliate (04:33)- How successful brands can leverage affiliate marketing (06:49)- Biggest challenges for Greg as he grew Apogee agency (12:25)- Common affiliate marketing mistakes and how to avoid them (17:56)- Managing expectations; affiliate marketing takes time (19:02)- What is the future of PR and affiliate marketing (23:11)What’s‌ ‌on‌ ‌Greg’s‌ ‌bucket‌ ‌list‌ ‌(25:55)‌‌Additional ResourcesLearn more about Greg and Apogee Agency -----You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja

This week, I chat with Sally Schimko, The Tahini Goddess. She has brought a product that is popular in Israel to the U.S. market and educates her community on healthy eating.Sally is on a mission to get people to eat more veggies and through engagement with her online community discovered that the Tahini sold in the U.S. was not as tasty and healthy as the one in Israel.This inspired her to start her own business where she sells high-quality and delicious Tahini to her community.As you’ll be hearing Sally explain, it was not easy at first. Her excitement of receiving the first shipment of her product was replaced by horror when she discovered that most of the glass jars were broken.However, she never gave up, her entrepreneurial resolve and determination saw her go back to the drawing board to figure out the solution to this problem.Join us in the conversation as Sally shares her secrets for entrepreneurial success, including how to build and leverage an online community, tips for Instagram success, packaging products, and much more exciting stuff! Key Takeaways- Meet Sally- The Tahini Goddess (01:08)- Leveraging the power of an online community (04:44)- The biggest hurdle that Sally had to overcome (08:48)- From idea to consumer (11:52)- Entrepreneur tips for Instagram success (15:52)- The big goals for the Tahini Goddess Brand (17:46)- What’s on Sally’s bucket list (21:46)Additional ResourcesSally’s Website – Shop TheTahiniGoddess & Get RecipesSally’s Instagram-----You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja

Mike McDerment founded FreshBooks.com because he saw the need for a better solution to invoicing clients. In this episode, he shares the importance of culture and values in growing a global powerhouse.Company culture is a loose concept that is not easy to precisely describe, but according to Mike, it is the difference between a successful company and one that is destined to ebb away. It is the X-factor that gets stuff done.Culture is the invisible thing in any company. It is what you do when no one is looking. You may ask why this is important to the success of an organization, but as Mike explains in this episode, it really impacts all aspects of the company.To cultivate a strong company culture, you have to start by figuring out what your values are. These values then serve as the reference point to guide the behavior of everybody in the team.Tune in to learn why culture is so valuable to a company and how to cultivate it and sustain it as you scale.Key Takeaways- Mike’s entrepreneurial journey and early lessons (01:15)- Why culture is the X-factor that determines the success of a business (08:23)- Actively cultivating culture in an organization (10:12)- How Mike handled imposter syndrome (12:03)-Handling the capital needs of a growing tech company (15:19)- The leading indicator of what will happen next to a company (21:16)- Mistakes Mike has made along the way (21:54)- Personal growth secrets for entrepreneurs (23:37)-What’s on Mike’s bucket list (25:44)Additional ResourcesLearn more about Freshbooks here: https://www.freshbooks.com/-----You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja

In this episode, I chat with Raja Rajamannar, the CMO of Mastercard, on the current state of marketing and what he believes the future will hold for the industry.I'm so excited to welcome Raja to the show. He just published the book: Quantum Marketing - Mastering The New Marketing Mindset For Tomorrow's Customers and had so many great insights to share during our conversation.We talked about what he believes makes a good business person and how he got into marketing. Raja and I also discussed the current state of marketing and why it's facing an existential crisis. He shares his beliefs on what marketers can do to continue to grow and why it's so important for each of us to reimagine loyalty. He offers advice for what brands should be pivoting quickly on and his personal goals on his bucket list over the next year. Excited for you to join in on the conversation!Key Takeaways- What he considers to be a good business person (02:02)- How Raja got into marketing (03:00)- Why is marketing facing an existential crisis? (06:30)- What the marketers of today can do to grow (12:22)- We need to reimagine loyalty (18:40)- Some things in marketing that brands should be doing and pivoting quickly on (21:05)- What’s on his personal bucket list for the next year (23:40)Additional Resources Get a copy of Raja’s new book, Quantum Marketing: Mastering the New Marketing Mindset For Tomorrow’s ConsumersYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

Sharon Lechter may be best known as the co-author of Rich Dad, Poor Dad and for the 10+ years, she led the Rich Dad Company to international fame as their CEO.She is also the author of 26 books, the creator of Thrive Time For Teens, which is a board game that teaches financial literacy and the power of making good decisions through experiential learning.Sharon has made a lot of impact and continues to do so in the financial and entrepreneurial spaces, and in today's episode, she shares her experience and some of the lessons that she has learned in her journey.She and I discuss the importance of financial literacy, growing a successful business, advice for young entrepreneurs before they get into partnerships, picking yourself up from business mistakes, and much more.Join in the conversation and learn valuable insights on entrepreneurship and financial literacy."You either control your money, or your money controls you. There's nothing in between." Sharon LechterKey Takeaways- Sharon's entrepreneurial background (01:15)- Co-Authoring Rich Dad, Poor Dad and other best-sellers (03:22)- The 6 Ps of moving from self-employed to a business owner (09:57)- Why all entrepreneurs should have mentors (12:27)- Sharon's experience and lessons for partnerships (13:28)- Advising two US presidents on financial literacy (16:53)- You control your money, or your money controls you (17:45)- Failure is an occurrence, not a definition (21:29)- Have you added value to someone's life today? (26:05)Additional ResourcesSharon's website: https://sharonlechter.com/Sharon's Ranch: https://cherrycreeklodge.com/Follow Sharon on Twitter: @sharonlechter----You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja

In the ever-increasingly competitive race to win digital customers, what does a brand has to do to keep on thriving? To help us answer this question, I am joined today by Howard Tiersky, the author of the Wall Street Journal best-selling book Winning Digital Customers: The Antidote To Irrelevance.Howard is also the Founder and President of FROM, The Digital Transformation Agency. He has been in the digital marketing space since the early internet days and has a deep passion for digital innovation.To thrive in the digital age, you have to keep providing a seamless online experience to your customers. The reality of today's digital world is that you have to keep changing and pivoting to meet your customers' expectations.Listen in as Howard talks about how to remain relevant to your customers, the secret formula to earn customer loyalty, the art of great customer experiences, and much more.Key Takeaways- The art of great customer experiences (02:03)- Bootstrapping a digital marketing agency (04:37)- Why Howard decided to write a digital transformation book (07:36)- The secret formula to earn customer love and loyalty (11:17)- What brands really need to be paying attention to (18:22)- Why many great products fail (21:04)- What Howard plans to accomplish in his bucket list in the next 12 months (25:44)Additional ResourcesGet a free chapter of the book here: https://winningdigitalcustomers.com/Learn more about what Howard and his team are doing at: https://www.from.digital/----You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja

Getting into Harvard isn’t easy. The famous university has an acceptance rate of below 5%, according to Prep Expert. But do you know what’s way harder? Getting your first business idea off the ground within 12 months. Do you want to know someone who achieved both?Meet Will Nitze. Will studied psychology and neuroscience at Harvard, where he became obsessed with the human brain. While studying the brain, he noticed that most people start having difficulties concentrating at around 14:30 due to brain fog or headaches. During his research, he discovered that all of these brain problems can be traced back to diet. Back in 2016, there were no “grab-and-go” food items geared toward brain function on the market. Realizing this, Will had his “eureka” moment, and the idea was born. Will spent a year in his Boston apartment, perfecting the formula, before coming out with the IQBAR.He successfully funded his idea through Kickstarter raising $73,664 in the process. Less than four years later, his company earns more than $4 million every year, just from IQBAR sales. The campaign was so successful, he wrote a book about it. Join us, as we discuss Will’s academic career, his product-first mentality, and his mission of empowering “doers” through healthy nutrition. Key TakeawaysHow did Will get into the health bar business (01:04)When did Will know that he wanted to become an entrepreneur (04:16)The biggest obstacle he faced when he started his business (06:13)How do you pivot from a Kickstarter campaign to launching a brand (11:26)What are IQBAR’s short-term and long-term business goals (16:21)Will’s advice for other entrepreneurs in the CPG space (20:45)What personal goals Will is hoping to accomplish in the next 12 months (24:18)Additional ResourcesYou can get in touch with Will hereListen to Will’s audiobook “Kickstarter Campaign Mastery” hereTo find out more about the IQBAR visit the official website hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja—Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven’t already, please rate and review the podcast on Apple Podcasts!

Saying that Andreas Wolf has a lot of work experience would be an understatement. He has worked for more than two decades in many industries, including animal nutrition, specialty chemical, and medical devices. For the better part of the last decade, he operated as the general manager and vice president of the private-equity-owned oral hygiene manufacturer, Young Dental. In May 2018, Andreas became the president and CFO of EyePromise. For years, the company has been one of the biggest eye-health supplement providers in the United States. In 2019, a year into Andreas’ presidency, they became the official eye vitamin of the Boston Red Sox. They also have players on every MLB team taking their products. Join us, as we discuss the challenges of the supplement market, how the EyePromise helps gamers, and how they managed to serve over 55 million people with only 50 staff members. Key TakeawaysWhy people need vitamins for their eyes (02:14)The biggest challenges Andreas faced when he took over EyePromise (05:12)How can ethical companies combat those who are willing to cut corners (08:47)What’s EyePromise done to help professional and casual gamers (13:01)Things EyePromise is looking to achieve over the next few years (15:41)How did the company manage to serve 55 million customers (21:46)What bucket list item is Andreas planning to accomplish in the next 12 months (24:14)Additional ResourcesGet in touch with Andreas Wolf at [email protected] the official EyePromise website hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja

Usually, my gusts are straightforward businesspeople. But today, my guest is a little bit different. Well, not completely different since the music business is still a business. Naughty by Nature has been doing music for 30 years, the group has sold millions of records and has won the first-ever Grammy Award for the “Best Rap Album.” My guest today is one-third of the award-winning group, Vinnie Brown, better known as Vin Rock. We discuss the origins of Naughty by Nature, having a website in the 90s, merchandising, celebrating their 30th anniversary, and how ecommerce and VR helped them connect with their fans on a deeper level. Key Takeaways- Introduction (00:00)- How Naughty by Nature started, first contracts, and merchandising (01:34)- Branding, being innovative, and filming a 30th-anniversary documentary (04:20)- Being involved in Virtual Reality and using it for fan engagement (08:25)- Importance of licensing and how it can help you connect with consumers (11:43)- What Vin has to say to people just starting in business and music (17:23)- How to focus on a long-term plan without your ego getting in the way (22:05)- Coming back to your hometown and participating in local politics (23:09)- What’s one bucket list item Vinnie plans on accomplishing in the 12 months (26:06)Additional Resources Get in touch with Vinnie at [email protected] can follow him on InstagramVisit the official Naughty by Nature website—You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja

Michelle Seiler Trucker is a lot of things. She’s the founder and CEO of Seiler Tucker Inc. She’s also a veteran of 20 years in business mergers and acquisitions. Finally, she’s the best-selling author of books Sell Your Business for More Than It’s Worth and Exit Rich.Michelle’s a proud mother of a 10-year-old girl In her spare time, she devotes a lot of time and money to charities and plans on starting a non-profit that focuses and neglected children. Most importantly, she’s my latest guest.For the next half an hour, we talk about her experience in corporate America, the Seiler Tucker 6 P’s, and her new book, which she wrote in collaboration with Sharon Lecher. Yes, the same Sharon Lecher who co-authored the global best-seller, Rich Dad Poor Dad.Key TakeawaysIntroduction (00:00)When was the first moment Michelle realized she was an entrepreneur (02:15)What are the 6 P’s and why the first P is People(04:57)The second P is Product and why after 10 years 70% of businesses fail (08:01)P number three is Processes and why you need to figure them out early (11:10) The fourth P is Proprietary and why your paperwork needs to be straight (14:05)P number five is Patrons and the 80/20 rule (17:56)Why the most important P is Profits (18:56)On what should people focus if they’re starting a business (20:35)The balance between being a dreamer business and a solution based business (23:57)Michelle tries to sum up her new book Exit Rich (26:56)Additional Resources Get in touch with Michelle at [email protected] Michelle on Twitter and InstagramVisit her official website for more informationPurchase your copy of “Exit Rich” by clicking here—You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja—Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven’t already, please rate and review the podcast on Apple Podcasts!

One of the biggest beverage trends of 2021 is the unbelievable growth of ready-to-drink beverages. In 2020, the RTD beverage market revenue increased 40% compared to the year before for a total of $489 million in sales. It’s an emerging market, and many want a piece of it. To do it, you need to have a good product. A unique one. My guest has just that. Brandon Schwartz is the co-founder of DRNXMYTH, a company that’s tapping into the premium RTD market. What separates them from the others? Innovation. They use 100% natural ingredients and their packaging keeps the alcohol and juices separated until the time of consumption. And although the company was launched only last year, it has already made significant noise in the top-shelf RTD market. We discuss everything from how his experience in the beauty industry helped him understand the importance of packaging to how the alcohol industry was impacted by the pandemic.Key TakeawaysIntroduction (00:00)When Brandon realized he’s an entrepreneur (01:40)The unique concept of DRNXMYTH (03:44)The first big obstacle Brandon and his partner came across (06:10)The challenges of getting your product on the market (10:00)What Brandon learned from his experience in the beauty industry (13:57)Raising capital vs. not raising capital in 2021 (19:07)Innovation in the alcohol industry and how COVID-19 impacted it (20:58)Brandon’s bucket list item he wants to accomplish in the next 12 months (23:36)Additional Resources You can get in touch with Brandon Schwartz at [email protected] the official DRNXMYTH website by clicking here—You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja—Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven’t already, please rate and review the podcast on Apple Podcasts!

If you’ve spent any time in the digital marketing space, the name ClickFunnels definitely rings a bell. The company builds sales funnels and sales pages for entrepreneurs who don’t have the time or programming knowledge to do it themselves.My today’s guest is Dave Woodward, CEO of ClickFunnels.We talk about his entrepreneurial journey that led to him becoming a partner in the company and how he grew to his current position. He shares his path from his early entrepreneurial days, the hurdles he had to overcome to make it through, and how he got connected with Russell Brunson and the world of ClickFunnels.Listen to the episode, hear Dave’s business history, and use his lessons to improve your business endeavors. Key TakeawaysWhen Dave realized he was an entrepreneur (01:20)His first entrepreneurial venture (02:30)Lessons he learned from that first business (03:44)Leading voices in business that he found inspiration from (06:48)How Dave got connected in the ClickFunnels world (08:12)The initial hurdles they had to overcome as a company and how they got over them (12:34)What was Russell doing differently, and what’s the lesson for everyone else? (16:50)The biggest hurdle Dave has had to go through in his personal development (18:00)How to replicate the impact you’d get from an expensive mastermind at an affordable level (21:30)Marketing legends that you should be following (23:22)Additional ResourcesCheck out ClickFunnels at https://www.clickfunnels.com You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja—Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven’t already, please rate and review the podcast on Apple Podcasts!

A cocktail subscription box service sounds like an awesome and profitable business idea, right? Delivering spirits to people’s homes with instructions on how to prepare their cocktails is fund and lucrative. Especially since alcohol consumption rose during the pandemic.Joshua Jacobs would agree. After all, he created a service like that. However, Josh had a bigger vision. In 2015, Josh with a couple of friends launched Speakeasy Co. They got their start as a cocktail subscription service. They doubled up their subscribers monthly during the first 6 months. By 2018, they were also selling craft spirits through their website. That’s when Josh saw an opportunity to help alcohol brands start selling directly to the consumers and explore the B2B sector. Listen as we discuss how a relatively simple business idea evolved into a market powerhouse that helped Elon Musk launch Tesla Tequila, which sold out in just a couple of hours. Key TakeawaysIntroduction (00:00)When did Joshua Jacobs get his start as an entrepreneur (01:06)How did Josh and his team come up with the idea for Speakeasy (3:26)The early days of Speakeasy as a subscription service (6:45)How Speakeasy started evolving into a B2B company (10:45)Working with Tesla and helping brands launch their liquor (16:06)Doing promotional deals and working with micro-influencers (21:17)One item on Josh’s bucket list he’s going to accomplish in the next 12 months (25:12)Additional ResourcesCheck out Speakeasy Co. hereContact Joshua Jacobs directly at [email protected]—You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja—Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven’t already, please rate and review the podcast on Apple Podcasts!

Hailing from Austin, Texas, Justin Fenchel, our today’s guest is one of the co-founders of BeatBox Beverages, the company behind “the world’s tastiest portable party punch.”For half an hour, we talk about everything. From how he got his first taste of entrepreneurship at the age of 10, bringing CDs and selling them to other kids in middle school to how his NBA/MLB/NCAA licensed poker tables and poker chip sets idea came and went.We, of course, discussed his team’s famous Shark Tank experience, and how it feels to have Mark Cuban back your idea up in front of 8 million people. Justin explains how he believes that if you’re not passionate about what you’re doing, you have little to no chances of succeeding.Key TakeawaysWhen was the first time Justin realized he was an entrepreneur (01:35)What was Justin’s first big jump into entrepreneurial space (3:35)How BeatBox Beverages got started (8:33)Creating a positioning opportunity for a new product (12:45)The first time Justin realized they had something that’s going to take off (18:42)BeatBox Beverages before and after Shark Tank (20:40)Where is BeatBox Beverages today and what are the goals for 2021 (22:15)Justin’s one thing on his bucket list he wants to accomplish in 2021 (26:10)Additional Resources Check out BeatBox Beverages here—You can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja—Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven’t already, please rate and review the podcast on Apple Podcasts!—Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven’t already, please rate and review the podcast on Apple Podcasts!

Paul Ace took his experience in eCommerce to start making an impact on how brands communicate with their clients. From selling bridesmaids’ dresses to a consultant to some of the biggest names in marketing, Paul takes us on his journey.We start with the moment he realized he’s an entrepreneur and traverse his journey through entrepreneurship. Paul shares how some of the most unlikely jobs helped prepare him for his current business and fortify the skills he now expertly teaches to others. Paul explains what he believes to be the most crucial part of eCommerce and why it’s so important to create a feedback loop. We talk about a big area of business that many companies are neglecting and touch on some personal goals he hopes to accomplish in the next year. Key TakeawaysWhen he realized he’s an entrepreneur (02:23)How being a wedding singer helped him become more entrepreneurial (05:30)How to optimize outreach (11:30)An important part of Ecommerce (17:04)The importance of creating a feedback loop (19:00)Where Paul think businesses are leaving the most money on the table (22:45)A personal item on his bucket list (26:00) Additional Resources Check out Amplify C-Com hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

This week, I talked to David Jay, a business founder, and movement creator. His entrepreneurial journey is one that anybody can take inspiration from.David is a bit of a legend in my world. He is a serial entrepreneur in every sense of the word and founder of WarmWelcome.com. David and I discussed his early days as a photographer and how that set up the foundation for his future success. His first foray into Saas was a direct result of solving a problem for the everyday photographer.We discuss how he scaled that business and the hurdles he’s overcome running several companies. David shares the value of ego in business and how it can really help us serve our customers better. Finally, we get some great advice for fellow entrepreneurs and how his new business, Warm Welcome, is revolutionizing how we communicate with one another. Key TakeawaysScaling his photography business (02:55)Building a software company (06:45)Hurdles he had to overcome running a business (07:10)Advice for other entrepreneurs (08:35)What he would have done differently when starting a business (12:39)How to serve and let go of ego (15:50)WarmWelcome (18:00)Solving new problems (24:23) Additional Resources Connect with David hereCheck out Warm Welcome hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

Latasha Mitchell is a Funnel +Joint Venture Strategist and Digital Marketer who helps entrepreneurs become the authority in their niche using her Real25 Method.Her method helps them scale their business using the power of partnerships. Today, we talked about her background as an entrepreneur and how she found the momentum to propel her career forward.We discussed the lessons she learned from network marketing and the pivotal moment that changed everything for her. Latasha shares why she focuses on partnerships and the value that comes with relationship first marketing. And finally, we talk about what every entrepreneur needs to know about the power of partnerships.Be sure to listen to this week’s episode. It’s a great one!Key TakeawaysWhen she realized she is an entrepreneur (01:30)Figuring it out at all costs (07:28)Number one lesson she learned from network marketing (09:25)The pivotal moment that changed everything (11:45)Where the power of partnerships came from (14:15)What every entrepreneur needs to know about the power of partnerships (17:10)Relationship first marketing (22:00)Additional Resources Connect with Latasha hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

Arjun Rai created HelloWoofy to give power back to the Underdogs in business.HelloWoofy creates content automagically using a smart marketing dashboard.It's the perfect tool for business owners and entrepreneurs who may not have an extensive social media marketing background. HelloWoofy automates social media, blogging, and soon, will be providing smart speaker marketing content!Arjun describes his background in entrepreneurship and how the new and popular app Clubhouse has played an instrumental role in his business's success. He shares how his company serves its customers and why it may be beneficial to work alongside our competitors. Tune in to hear our conversation!Key TakeawaysThe influence of Clubhouse (01:04)His first business (03:50)Bridging the gap for business owners who don’t have a background in social media (10:00)How they serve their customers (18:30)Advice to entrepreneurs in the early days of their business (22:20)Co-creating with our competitors (24:40)Additional Resources Check out HelloWoofy hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

This week, I had the opportunity to chat with Raja Rajamannar, the CMO of Mastercard, on the current state of marketing and what he believes the future will hold for the industry.I'm am so excited to welcome Raja to the show today. He just published the book: Quantum Marketing - Mastering The New Marketing Mindset For Tomorrow's Customers and had so many great insights to share during our conversation.We talked about what he believes makes a good business person and how he got into marketing. Raja and I also discussed the current state of marketing and why it's facing an existential crisis. He shares his beliefs on what marketers can do to continue to grow and why it's so important for each of us to reimagine loyalty. He offers advice for what brands should be pivoting quickly on and his personal goals on his bucket list over the next year. Excited for you to join in on the conversation!Key TakeawaysWhat he considers to be a good business person (02:02)How Raja got into marketing (03:00)Why is marketing facing an existential crisis? (06:30)What the marketers of today can do to grow (12:22)We need to reimagine loyalty (18:40)Some things in marketing that brands should be doing and pivoting quickly on (21:05)What’s on his personal bucket list for the next year (23:40)Additional Resources Get a copy of Raja’s new book, Quantum Marketing: Mastering the New Marketing Mindset For Tomorrow’s ConsumersYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

MySureFit is dressing up the dressing room. They’ve made it possible to never have to deal with something you order online not fitting right ever again. MySureFit makes sure you get the right fit the first time, and Christian Ruth has been helping tens of thousands of customers since he founded the company in 2012.This week, Christian is on the show to discuss his innovative business idea and how he’s managed to successfully scale. We talk about the moment he first realized he was an entrepreneur and the catalyst for deciding to go out on his own to build his business. He shares the process for the conception and build of the business and how he stayed motivated throughout the process. We talk about the balance of focusing on the consumer while building relationships with apparel companies and what he considers to be his first big win.And finally, we cover what’s on his personal bucket list when he isn’t working! Christian was a wealth of insight when it comes to scaling such a creative business idea, and I know you’ll find a lot of value in what he has to say.Tune in!Key TakeawaysFirst realizing he is an entrepreneur (01:20)Why he decided to go out on his own (03:20)How to build something great (06:20)How he’s stayed motivated starting a business (08:25)The idea behind his business (09:45)Focusing on the consumer (14:20)The first big win (18:50)Scaling the business (23:30)What’s on his personal bucket list (26:40) Additional Resources Check out MySureFit hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

Rich Goldstein has obtained over 2,000 patents, yet he's the first to tell you that you may not need one. In this episode, we'll cover when and why you need a patent and also learn from Rich Goldstein as he shares what he thinks sets apart successful entrepreneurs from those that fail.We talked about his background in law and entrepreneurship and what got him interested in intellectual property in the first place. Rich offers his perspective on what makes entrepreneurs successful while others are less so. His answer might surprise you!We also talked about what things can and cannot be patented and under what circumstances you should seek one out. If you're unsure about how you should protect your product as a business owner, you should listen to the episode. Rich helps walk us through many of the questions that are probably running through your mind, and I was so glad to have him on the show! Check it out!Key TakeawaysWhat everyone should know about a patent (01:50)How he decided to go into patent law (05:05)Difference between entrepreneurs who are successful with their product and those who aren’t (07:00)What can and can’t be patented (10:45)The concept behind his book (15:15)A personal goal for this year (20:50) Additional Resources Connect with Rich hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

This week, I talked to Jordan West of Little & Lively. He and his wife have built a highly successful apparel brand through a unique way of leveraging gated launches and VIP groups to generate massive sales and turn customers into brand advocates.Jordan shares the strategy behind their incredible success and offers an illustration of the difference between a ‘typical’ sales day and the kind of numbers they were able to produce with their personalized marketing methods. This isn’t his first rodeo in the entrepreneurial space, and he attributes that to his ability to excel in this new family business. We talk about what he’s learned throughout his time as a business owner and what lessons he holds most dear. Jordan and I also touch on what has been some of the biggest challenges they’ve had to face and what advice he offers to those looking to break into the apparel industry. Key TakeawaysThe strategy behind their successful brand (02:00)A normal day of sales in comparison to their quick success (05:10)The number one thing he’s learned from owning a restaurant (07:45)The idea behind Little and Lively (10:40)One of the biggest challenges he had to face in the early days of business (15:00)A piece of advice for those looking to get into the apparel business (19:35)What’s on his personal bucket list this year (25:50) Additional Resources Check out Little & Lively hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

Ryan Lee is one of the OG's of eCommerce. He's created multiple health and wellness brands and the 'Netflix for family first entrepreneurs'. He gives great advice for getting started while minimizing risk.He has been interested in entrepreneurship since the '80s and started eventually entered the health and wellness space as a sports trainer. He was one of the first to build an online business for his sports training, and his company started to really take off.But the success didn't last, and after a series of difficult life events, Ryan found himself depressed and forty pounds overweight. He was at a crossroads and at that moment committed himself to take back control of his life. That is when he ventured into the supplement industry and began a new path in his entrepreneurial journey. Tune in as we discuss how he approaches traffic, offers advice for those wanting to get into the industry, and who he believes entrepreneurship is really for.Key TakeawaysWhen he first realized he was an entrepreneur (01:30)His first online business (04:00)Taking control of his health (07:05)How he approaches traffic differently (12:40)Advice for those wanting to get into the supplement industry (19:30)Who is entrepreneurship for? (24:20)Additional Resources Find Ryan here and be sure to check out his supplements hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

The inventor of one of the most iconic audio toys shares the journey from idea to icon. In its 25th year, the BopIt! transcends generations, and it all started with a simple idea to make a fun remote control for kids.Dan Klitsner has had a love for games for as long as he can remember. He went to school for industrial design and eventually found his way to toy design. Inventing the generationally popular BopIt was inspired by his experience creating universal remote controls. He wanted to make a toy that was interactive, silly, and could be played by all!Today, we’re discussing how Dan welcomed his growing success and other products he’s made. We talk about some of the failures that come along with the journey, and he offers his advice for those looking to follow in his footsteps. Key TakeawaysWhen the BopIt journey started (01:45)Its origin story (03:15)BopIt growing in momentum (10:00)What challenges he’s had to overcome (11:30)Another product that he’s made (14:00)One of his products that have failed (18:15)How BopIt gives back (20:30)Advice for those wanting to follow in his footsteps (24:30) Additional Resources Learn more about BopIt for Good here Connect with Dan on InstagramYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

Darryll Stinson was a D1 athlete on his way to making it pro when an injury led to an addiction, which got him kicked off the team. After attempting suicide, Stinson found his purpose, and now he lives his life full of hope and with the desire to help others.Darryll had the spirit of an entrepreneur from a very young age. That drive eventually led to him diving into his collegiate sports career, where he further excelled. Pro sports was his ticket to freedom. It was how he would save his family from a life of poverty and secure a stable future for himself.Those dreams and the identity he made for himself came crashing down after his injury and addiction issues, leaving him at a complete loss. The thought of picking up the pieces seemed daunting until he decided to rediscover his purpose and chase his renewed passions for entrepreneurship and service. Tune into this week’s episode for some great advice on what it takes to step into our authentic selves and dedicate our lives to pursuing our highest purpose and potential!Key TakeawaysWhen he first realized he was an entrepreneur (01:25)His sports journey (02:45)Getting kicked off the football team (06:20)Why you need to process your pain (08:15)What happened after his suicide attempt (11:45)Finding his higher purpose (16:10)What he’s passionate about (19:30)What he does to step into his authentic self (24:00)This is what you can do today to move the needle forward (26:05) Additional Resources Connect with Darryll hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

This week, I have a friend on the show, Christopher Vos. Interviewing friends is a lot of fun because it’s an opportunity to learn something new about them and just overall way less nerve-wracking than interviewing someone new.Christopher is a father of nine, the entrepreneur’s magician, and the founder of ROR University. If there is one big thing to be learned in this week’s interview, it’s the importance of relationships.Relationships are everything in business, and yet too many people fail to nurture and create relationships before they are needed. Christopher Vos shares why he created the ROR Method and launched ROR University.When he first realized he was an entrepreneur, we talked about what he did to rebuild after some serious setbacks and even lessons learned from his grandpa. This is most definitely an episode you’ll want to listen to as you start your new year.Tune in!Key TakeawaysWhen he first realized he is an entrepreneur (02:05)How he rebuilt after the great recession (05:50)How he got where he is today (10:00)What is the ROR method? (13:25)Lessons learned from his grandpa (17:40)Taking a look at his success rate (22:50) Additional Resources Check out ROR University hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

This week, I have a special episode for you all. I'm sharing what I love about e-commerce with an interview with a good friend of mine. Joshua Koerpel and I met a couple of years ago while in Barcelona. Josh interviewed me for his Fire Builders Live. It's a really cool live show where he talks about building momentum in your business and what strategies work for those various businesses!I share what inspired and drove me to reach new heights in my own business and exactly why I love dropshipping so much. We also chat about the importance of showing off your humanness to customers. It is the single driving force to having success in business.Finally, we covered why it's essential to hone in on what you're good at. Leaning into your skills leads to a sense of freedom in your business. And isn't that why you started it in the first place?Key TakeawaysWhat inspired Tyler to push forward in business (04:40)Why Tyler loves dropshipping (07:20)Humanize your business (15:00)Tyler’s expectation for running ads (21:00)Discover what you’re really good at (24:45)The point of building a business(25:50) Additional Resources Listen to Firebuilders Live hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

Imagine if your favorite e-commerce site featured a curated experience just for you. In this episode, I chatted with Christina Hoffman, who is changing the game of customer experience in the world of e-commerce. People don’t always act in the ways we expect. And as marketers, we have to be able to identify, prepare for, and work with those surprises. Christina focuses on the emotions behind why people buy. She shares the most significant changes she’s seen personally in the marketing landscape and the upcoming trends she’s noticed. We also discuss the role that algorithms play in our current role and why it’s causing such a large part of the market to have to play catch up.If you’re looking to refine your marketing skills for the upcoming year, then be sure to tune into this week’s episode!Key TakeawaysThe single biggest change in marketing that Christina has noticed (01:30)Other trends she sees in the marketing and retail world (04:30)Adjusting marketing efforts to the algorithm method (09:50)A big portion of the market is trying to catch up (14:55)The ideal client she is looking to work with (17:20)A personal item on her bucket list (18:15)Additional Resources Find more of Christine hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

Dana just wrote a book called One Week Author on how you can write and publish a book in only one week. Dana has written over 13 books and is well known as the guru of the Dream 100 and the world's coolest goat farmer.We discussed the concept behind his book and why he believes anyone can quickly become a published author. He shares the challenges he's faced in his own business as well as his writing process. Dana and I discuss the changes in the entrepreneurial landscape over the last several years and how there seems to be a mindset of abundance permeating it.We had a lot of fun, and I think you will find a lot of value from this week's episode. Be sure to tune in!Key TakeawaysThe concept behind One Week Author (01:30)Why someone should write a book (03:00)Challenges Dana has had to face over the last year (13:00)There is an abundance mindset permeating the entrepreneurial space (18:30)The secrets to writing a book in a week (21:50)Dana’s personal writing process (25:00)Additional Resources Connect with Dana hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

In today’s episode, Tyler talks to Trey Lewellen, a revolutionary in the ClickFunnels world. Trey moved from being an insurance agent earning $60,000 a year to owning an eCommerce business that generated over $20 million in sales last year.Trey comes on the show to share some of his genius ClickFunnel creation strategies and talk about the do’s and dont’s in online business. You won’t wanna miss this one.Key TakeawaysLearning funnel and lead creation (02:55)Stepping up into physical products (04:26)From $5k to $30k in 30 days (10:08)Learning from the eCommerce challenges (17:27)Creating systems that cushion you (24:35)Turning frustrating things into fascinating things (33:07)Trey’s recommended first traffic source other than Facebook and Google (35:27)The symbolism of the kaching license plate (37:35)How to take your business to the next level (39:39)Trey’s book recommendations (49:00)The value of mentorship in life and business (52:14)Additional Resources www.TreyLewellen.comYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

This week, Nicholas Bayerle shares his journey from broke carpet cleaner to a successful entrepreneur and leader. Nicholas grew up in an entrepreneurial family but really discovered the spark within himself after realizing he would have to redefine what it means to be a businessman. After getting married and dealing with a failing business, Nicholas was at a complete loss. He decided to at least do something to push himself forward, so he committed to and health and lost over sixty pounds. That health journey taught him that being a businessman is about so much more than just being good at business. It is truly a journey of personal development. Nicholas shares how he made the shift in his own life and his advice for fellow entrepreneurs ready to commit to themselves. A big part of his success has come from focusing on the areas in life he isn’t good at and understanding that we determine our success. Be sure to tune into this week’s episode for some great insights to take on your own entrepreneurial path!Key TakeawaysThe moment Nicholas realized he was an entrepreneur (02:00)Changing the definition of what it means to be a businessman (06:05)Why you should look at the things you aren’t good at (12:00)We assign the value that determines our success (15:10)The number one thing people struggle with (19:00)Nicholas’ story of momentum (24:05)An item on his personal bucket list to accomplish over the next year (26:00)Additional Resources Get your copy of The Modern Day Business Man: Success Without Sacrifice hereLearn more about Nicholas and his businessYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

In this episode, I talked to the co-founder of IndieSource about building a multi-million dollar business in the fashion industry and the obstacles he’s overcome along the way.IndieSource helps fashion brands launch and scale with high-quality cut and sew manufacturing. IndieSource was co-founded by Zack Hurley when he saw a gap in the marketplace and a need for smaller brands to create new products in a more efficient and eco-friendly way. We discussed how Zack has cultivated an entrepreneurial and positive team spirit within his business and what he explains to new business owners regarding the manufacturing process. Zack also shares what obstacles he’s had to overcome, building his business and what he hopes to accomplish over the next year. Key TakeawaysWhen Zack realized he was entrepreneurial (01:50)What Indie Source is (4:00)How Zack even got involved in the fashion world (05:30)How to build a good team spirit within a business (09:18)What people should know about the manufacturing process (13:14)An obstacle Zack has had to overcome transitioning from employee to business owner (19:45)Something on Zack’s personal bucket list (23:50)An example of Zack’s dream client (25:08)Additional Resources Learn more about ZackCheck out IndieSource hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

The Golden Steer is the oldest and most famous steak house in Las Vegas. Once the hub for mob bosses and the Rat Pack, the fine dining experience and ambiance continue to live on. This week, I talked to Amanda Signorelli, who stepped into the family business to help bring fine dining into homes across America through their Virtual Private Dining and Fine Dining In A Box offerings.It's been such a cool opportunity to watch entrepreneurs' ingenuity as they navigate their business uncertainties. The strides Amanda has made is especially exciting! Because The Golden Steer has been such a staple in the Las Vegas community, Amanda knew they would have to get pretty creative with how they would serve their customers. A significant portion of their customer base used the restaurant as a meeting place to network and host business functions. When Covid pushed everyone to step away from exciting dinners and onto boring zoom calls, she immediately identified a new need in the market. People were going to miss the fine dining experience, so she developed a way to bring it into their homes. What makes her strategy so remarkable is that she and her husband have consistently kept a long term vision. Instead of going for a quick cash grab, they methodically organized a solution that would work for years to come. Tune in this week to learn how their new business venture materialized and the response they've gotten since launching. It might just give you your next great idea!Key TakeawaysWhen Amanda stepped into the family business (01:25)When she realized she is an entrepreneur (03:30)How she came up with the virtual private dining (06:21)Some of the hurdles they faced launching and how they overcame them (09:55)How they are preserving the history of the business in the modern world (12:50)Their COVID response to in-person dining (16:30)How they created a consumer product that sticks on the market (20:00)Something on Amanda’s personal bucket list (24:40)Additional Resources Learn more about The Golden Steer Steakhouse hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

If you spend anytime online, then I’m sure you’re constantly bombarded with content from nomadic professionals who earn their entire income online. From laptops on sandy beaches to the flexibility of traveling the world, this lifestyle is certainly enticing. The downside is that it seems a bit difficult to break into if you’re coming from the corporate world or any other traditionally designed workforce. Today’s guest saw a need to bridge the gap set forth to help other women leap into online careers. In this episode, I interviewed Esther Inman, founder of the Virtual Assistant Internship. She was a teacher turned corporate employee who ditched the 9-5 to become a virtual assistant. Soon, she taught others how to live the same lifestyle, and her education and coaching business blossomed.Esther shares how she built her business, what exactly a va does, and her mindset tips for those who are hesitant to branch out into the online world. We also discuss her 90-day va program and how she overcame hurdles while scaling and pivoting her business. Key TakeawaysWhen Esther first realized she’s an entrepreneur (01:14)What does a va do? (03:20)How Esther created resources for other va’s to help find work and get them connected in the field (06:45)Mindset tips for those who are hesitant to take the next steps (09:20)Her 90 day va program (11:45)Mistakes people make when hiring a va (12:30)The most common use of a va (16:20)How a va can be a part of PR pitches (20:20)How Esther has overcome hurdles while growing her business (22:40)Additional Resources Check out the Virtual Assistant Internship hereYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

In this episode, I talked to Amy Porterfield, a former Tony Robbins team member who now helps entrepreneurs break out of the 'dollars per hour' model and serve beyond their own physical capacity to work.She brings Tony Robbins intensity and energy to help her community succeed by helping entrepreneurs take their knowledge, know-how, and skill set and turn that into a profitable digital course. Instead of working one on one, or in small circles, they're able to reach the masses and scale their businesses.We covered her history working with Tony Robbins and what she's learned from her time there. Amy gives her advice on how others should build their business and why she thinks an active email list is one of the most important things you can have. If you've been looking to make even better use of your time and make a bigger impact by reaching more people, then be sure to tune into this week's episode!Key TakeawaysWhat Amy does (01:45)How Amy found entrepreneurship (02:10)Working for Tony Robbins helped set her up to be an entrepreneur (06:30)Her first launch (7:40)Teaching business owners to go the one on one world and turn that into a digital course (10:15)Why an engaged email list is so important (13:30)How she recommends others build their business (17:20)What she learned working with Tony Robbins (23:30)Additional Resources Listen to the Marketing Made Easy Podcast hereLearn more about AmyYou can find the transcripts and more at http://bizninjaradio.comBe sure to follow me on Instagram @bizninja---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!

In this episode, I am talking with Jim Edwards, creator of FunnelScripts and author of the book Copyrighting Secrets. We dive into how Jim went from getting an Ivy League education to living in a single-wide trailer, to building a multi-million dollar business. Additional Resources:www.bizninja.comFind Jim over at https://thejimedwardsmethod.comYou can find the transcripts and more at http://blog.bizninja.orgBe sure to follow me on Instagram @bizninjaSubscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!