Beyond the Image Podcast

Our guest today is three-time American Ninja Warrior Angela Gargano. This is another interview we bumped up about 6 weeks ahead of schedule because of how important it is for what we are all dealing with right now amidst COVID-19 and the nationwide quarantine. In this episode, host James Patrick and Angela Gargano discuss the importance of mindset and how it can overcome our own limiting beliefs, our ego, the barriers others try to put upon us and even an intense injury like Angela suffered on national TV when she tore her ACL. This episode is perfect for any entrepreneur who is ready to take action, ready to shift from focusing on themselves to serving others and ready to stop being held back! Listeners can connect with Angela on Instagram @Angela_Gargano or her website Angela-Gargano.com To show our commitment and support to you our loyal listeners, we have created the FITPRENEUR ALLIANCE Facebook Group for free. The mission is to connect entrepreneurs in the health, fitness and wellness industry who want to grow their business, elevate their income, be in a supportive tribe of likeminded professionals who are working to leave massive impact on the world!!! This group is entirely free and you can request to join by going to https://www.facebook.com/groups/fitpreneuralliance

As COVID-19 continues to impact North America, forcing more to stay home and entrepreneurs scrambling to figure out what to do to sustain their business - it is important that we take a moment to actually acknowledge how absolutely scary things can be right now. Stop scrolling through social media and judging yourself for not being as energetic or as motivated as many are pretending to be during this pandemic. Realize that right now we need to put our self care first. We need to protect ourselves if we ever hope to show up for others. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! Thanks for tuning in! UPDATE: To show our commitment and support to you our loyal listeners, my team and I have created a new FREE resource. FITPRENEUR ALLIANCE is a group to connect entrepreneurs in the health, fitness and wellness industry who want to grow their business, elevate their income, be in a supportive tribe of likeminded professionals who are working to leave massive impact on the world!!! This group is entirely free and you can request to join by going to https://www.facebook.com/groups/fitpreneuralliance

We bumped up this episode a month ahead of schedule because this is the show every entrepreneur needs to listen to right now! In this episode of Beyond the Image, Dr. Jade Teta joins the show to discuss the real pandemic that entrepreneurs are facing. It is not a lack of marketing, it is not a lack of a successful e-mail nurture sequence and it is not the lack of a funnel. Host James Patrick and Dr. Jade Teta discuss the need for purpose in our personal and professional journey and how many of us are searching for this purpose in the wrong areas. The good news is that it is never too late to start to do the deep dive work to push through your pain to find your true purpose. When that happens - you will be able to bring your unique voice to leave your fingerprint on the universe! Listeners can connect with Dr. Jade Teta on Instagram @jadteta or his website JadeTeta.com To show our commitment and support to you our loyal listeners, we have created the FITPRENEUR ALLIANCE Facebook Group for free. The mission is to connect entrepreneurs in the health, fitness and wellness industry who want to grow their business, elevate their income, be in a supportive tribe of likeminded professionals who are working to leave massive impact on the world!!! This group is entirely free and you can request to join by going to https://www.facebook.com/groups/fitpreneuralliance

IMPORTANT UPDATE: To show our commitment and support to you our loyal listeners, my team and I have created a new FREE resource. FITPRENEURS ALLIANCE is a new group to connect entrepreneurs in the health, fitness and wellness industry who want to grow their business, elevate their income, be in a supportive tribe of likeminded professionals who are working to leave massive impact on the world!!! This group is entirely free and you can request to join by going to https://www.facebook.com/groups/fitpreneuralliance The corona virus is severely impacting entrepreneurs in a variety of ways. It has shifted how we bring in our income but it has also created a negative impact on our creative energy. This episode covers how we can give ourselves the permission to take care of our emotional needs so that we can best show up for our audiences and serve their needs. Our mission is to support you the entrepreneur every step of the way in this journey! Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! Thanks for tuning in!

IMPORTANT UPDATE: To show our commitment and support to you our loyal listeners, my team and I have created a new FREE resource. FITPRENEURS ALLIANCE is a new Facebook Group we have officially launched. The mission is simple; to connect entrepreneurs in the health, fitness and wellness industry who want to grow their business, elevate their income, be in a supportive tribe of likeminded professionals who are working to leave massive impact on the world!!! This group is entirely free and you can request to join by going to https://www.facebook.com/groups/fitpreneuralliance The entrepreneurial journey is a scary one. The misperception so many have is that success gifts confidence and that the leaders we see and the entrepreneurs we look up to are immune from the paralysis of fear. That could not be further from the truth. Our guest on Beyond the Image is Tracy O'Malley. Aside from being a multi-7-figure entrepreneur, aside from being a leader to so many, aside from being the host of the wildly successful Becoming Bulletproof Podcast, aside from being a transformational coach and aside from being a life-changing Enneagram expert - Tracy is a master of the human condition. In this deeply personal podcast, host James Patrick and guest Tracy O'Malley dive into the journey of entrepreneurship that many are afraid to talk about. The crippling fear that so many hopeful professionals face. And the paralysis that has sidelined so much potential. James and Tracy hold nothing back and dive into their stories of success, finding rock bottom and climbing out to new heights never before imagined. If you have ever felt fear or hesitation in your journey to make an impact on this world - then this episode is for you! Listeners can connect with Tracy on Instagram @tracy_omalley or her website TracyOMalley.com - Also be sure to check out her podcast Becoming Bulletproof! Be sure to subscribe for future episodes of Beyond the Image discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! Thanks for tuning in!

IMPORTANT MESSAGE: Attend our free webinar TONIGHT on how to excel in your business with unpredictable obstacles! Link to Register: https://zoom.us/webinar/register/WN_lKQP_RoARq6CFoZpY_0ksQ With so much happening throughout the world and so many living in fear, many entrepreneurs have seen a negative impact upon their business. The universe is forcing us all to re-evaluate HOW WE CONDUCT BUSINESS. We can reframe a downtick in the face-to-face economy as a space for us to create something completely new. Entrepreneurs in the grind often struggle to find the time for big picture thinking and planning. See this as a gift! Rather than spending your time stacking toilet paper rolls and watching virus prevention tips on the news for the 100th time, block out some time to work on your growth. YOUR CLIENT'S NEED THIS AS MUCH AS YOU DO! In this episode of Beyond the Image, host James Patrick is joined by guest Kelly Patrick to discuss why this time is important to address core values, re-assess marketing and business development efforts as well as resources to diversify income streams. As entrepreneurs we need to move from working in our businesses to working on our businesses. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! Thanks for tuning in!

Our guests this week, Melissa Martin and Sandy Vo and the creators of Ladies Aligned and are truly experts in cultivating true engagement and fanaticism within their community. In this episode of Beyond the Image, host James Patrick chats with both Melissa and Sandy on how the universe was able to bring them together, the balancing of business with spiritualism and how they have been able to foster such amazing evangelism and engagement with the community they brought together. Check out their upcoming event, Aligned and Rise happening May 1-3 by visiting LadiesAligned.com Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! Thanks for tuning in!

"I'm not good at sales" We hear this all the time from entrepreneurs we work with and it could not be further from the truth. The reality is we just have a misperception about what sales is and how we use sales to better the lives of those we connect with. That being said, most entrepreneurs face 2 big mistakes that is preventing them from making more sales. In this episode of Beyond the Image, host James Patrick dives into the 2 biggest mistakes we make in sales, how to correct those errors and how to shift our perception of what sales is and how to improve our sales process. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! Thanks for tuning in!

Listen, we have all been there. Holding ourselves back because of doubt, fear or lack. Our guest today will help you breakthrough all the BS lies you have been telling yourself to limit your success. Lindsey Schwartz is the best-selling author of Powerhouse Woman, the founder of the wildly popular Powerhouse Women event and the host of the Powerhouse Women podcast. In this episode of Beyond the Image, host James Patrick and guest Lindsey Schwartz discuss how to tap into the state of flow necessary to grow as an entrepreneur, how to give yourself permission to take big and scary leaps in your journey and why we need to stop being stingy with our amazing gifts. Listeners can connect with Lindsey Schwartz on Instagram @llindseyschwartz & @powerhouse_women or on her website www.powerhousewomen.co Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! Thanks for tuning in!

Our guest Billy Boughey, is a legendary emcee, free style rapper, former professional baseball player and author of the new book Culture Reconstructed: A "Start-Where-You-Are" Guide to Building a Culture of Impact. In this episode of Beyond the Image, host James Patrick and Billy discuss what the characteristics of true leadership are, how to craft better conversations for the future of yourself and your brand, and the necessary elements of an effective culture within your business. Listeners can connect with Billy on Instagram @BillyBoughey Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! Thanks for tuning in!

IMPORTANT MESSAGE: 10 Listeners of this show can get a free signed copy of the book LEAD WITH VALUE by visiting www.kareenwalsh.com/leadwithvaluesigned Our guest Kareen Walsh, the CEO and Head Strategist of Revampologist, is a coach who works with thought leaders to build 7-to-8 figure brands. She is also the author of LEAD WITH VALUE and the host of YOUR BADASS JOURNEY podcast. In this episode of Beyond the Image, host James Patrick and Kareen discuss the importance of moving from being a reactionary entrepreneur to a vision-focused leader. During the conversation, Kareen shares applicable steps and practices listeners can take action on to begin this process for themselves. Listeners can connect with Kareen at www.KareenWalsh.com or on Instagram @KareenZWalsh REMINDER: 10 Listeners of this show can get a free signed copy of the book LEAD WITH VALUE by visiting www.kareenwalsh.com/leadwithvaluesigned Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! Thanks for tuning in!

Our guest Megan Everett, the founder of Perfrm, discusses in a very personal and vulnerable interview the importance of relationships and how her relationship capital helped her earn a valuation for her business at $27M. In this episode of Beyond the Image, host James Patrick and Megan dive into her background with sales, the importance of developing strong relationships in business, how she learned to code in only 6 months from YouTube Videos and the obstacles she burst through before receiving her valuation. Listeners can connect with Megan at Perfrm.com or on Instagram @MegsEverett or @Perfrm_Sales Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! Thanks for tuning in!

Our guest Skyler Irvine, the founder of RenzlerMedia, is a master of recognizing opportunities within a market and helping entrepreneurs leverage mediums such as podcasting and video production to scale their brands and businesses. In this episode of Beyond the Image, host James Patrick and Skyler deep dive on the evolution of content marketing strategies and what entrepreneurs need to know to successful stand out in a crowded digital landscape. Listeners can connect with Skyler at SkylerIrvine.com, RenzlerMedia.com or on Instagram @SkylerIrvine Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! Thanks for tuning in!

Our guest Heidi Powell is more than just a personal trainer, TV show host and best-selling author. She has developed a ubiquitous brand in the health and fitness industry as a leader. In this episode of Beyond the Image, host James Patrick chats with Heidi on the evolution of her career, why she originally resisted the call to greatness, what got her to finally be willing to take a leap, when she noticed her own brand equity developing, how she cultivated her own growth and how she managed her brand both cohesively and independently from her husband Chris Powell. Heidi gets vulnerable and authentic sharing what happened when their TV show was cancelled and how her family manages their personal lives when business tried to get in the way. From there, Heidi and James deep dive into the path female entrepreneurs have to take and the importance of celebrating wins. Connect with Heidi Powell on Instagram @RealHeidiPowell Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! Thanks for tuning in!

For many of us, our entrepreneur journey starts by trading our time for money. We work exclusively by giving our time in exchange for compensation. However, the resulting issue is we either hit the ceiling of running out of time or we eventually max out how much we believe we can charge for our time. When we hit that point we then enter into a new phase of seeking to create additional income streams that do not require we trade hour for dollar. One of those avenues is launching a membership site for recurring and residual income. Our guest today on the Beyond the Image podcast is Alison Lumbatis who went from running a blog she started as a personal project to launching and scaling a membership platform, Get Your Pretty On, that in only a few short years is earning 7 figures. In this episode, host James Patrick and Alison discuss the journey she took to create her personal platform, how she targeted her audience's pain points, the importance of trusting your voice, how she cross marketed, why consistency beats luck, the value of scarcity, the various membership site monetization and sales strategies, how to engage and include members into the process and why you should seek to own all of your assets in the development of your own membership site. This episode is perfect is you are ready to, or even curious about, launch your own membership site and the most effective ways to scale its growth. CONNECT WITH OUR GUSET ALISON LUMBATIS Website: GetYourPrettyOn.com Instagram: @_getyourprettyon Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! Thanks for tuning in!

As January is now half over, many entrepreneurs are finding it difficult to maintain the motivation they had at the start of the year. Statistics show that 25% of New Year's Resolutions have been abandoned by the middle of January and less than 10% are ever achieved by the end of the year. That is a terrifying reality and one we need to shift if we are to grow as business owners and leaders. In this episode of the podcast, host James Patrick dives into the top 5 ways to hack your own motivation so it can be managed and sustained throughout the entire year. Motivation is the quintessential component required for goal acquisition - and this episode gives practical and applicable steps you can implement today to start sustaining your motivation through the rest of the year. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! Thanks for tuning in!

Who reading this feels like they are destined for more than they are doing right now? Probably every single person who listens to this show! But our ability to clearly see the path we must go down and the actions we must take is where most of us struggle. Our guest today is business and life coach Lindsey Mango who knows, first-hand, what the call to greatness sounds like and how to chart a course to achieve it. It is something she had to learn to do in her own life and now she teaches others to fulfill their own potential. In this interview, host James Patrick and Lindsey discuss the call to greatness, how to silence critics, the deconstruction of motivation and the importance of celebration. RIGHT NOW Lindsey is accepting applications into her new mastermind, for details please visit https://lindseymangocoaching.com/nextlevellife You can also follow Lindsey on Instgram https://www.instagram.com/lindseymango_/ Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! Thanks for tuning in!

MISS THIS EPISODE AT YOUR OWN RISK! Having foresight into business and marketing trends can be critically important for the growth of yourself as an entrepreneur and the brand you are working to elevate. However, it is not enough to know about what is upcoming, you have to then take action. In this episode of the Beyond the Image podcast, host James Patrick discusses the top 7 business and marketing predictions he foresees for 2020 and what you as the listener need to be doing to start integrating one, if not multiple, of these into your business planning efforts for the year. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! ALSO... if you are looking to rapidly accelerate your business trajectory in 2020, then you need to apply for the Get Amped Mastermind! This year long coaching and mentorship program will give you the information, connection and resources to unapologetically level up your business growth in the new year. Apply today at www.GetAmpedMastermind.com

Goal setting is a critically important exercise for any entrepreneur. However many either do it incorrectly or fail to do it at all which leads to a lack of vision. In this episode of the Beyond the Image podcast, host James Patrick discusses how entrepreneurs can set both their annual goals as well as how to then break those business goals into quarterly benchmarks followed by weekly action items. The rule is simple, what you measure you can improve. This episode will teach you how to set the right goals and how to correctly measure them to drastically enhance your ability to achieve them, regardless of how many you want to set. This is a critically important episode to listen to as you enter into the new year! Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! ALSO... if you are looking to rapidly accelerate your business trajectory in 2020, then you need to apply for the Get Amped Mastermind! This year long coaching and mentorship program will give you the information, connection and resources to unapologetically level up your business growth in the new year. Apply today at www.GetAmpedMastermind.com

If your marketing efforts are not giving you the return on your investment, chances are they suck. This episode of the Beyond the Image podcast is about how to re-engineer your marketing efforts going into 2020 to focus on the ultimate ROI - customers purchasing from you! Host James Patrick discusses how to set better marketing objectives, creating your unique selling proposition, the importance of SWOT analysis as well as competitor research as well as the importance of testing everything. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! ALSO... if you are looking to rapidly accelerate your business trajectory in 2020, then you need to apply for the Get Amped Mastermind! This year long coaching and mentorship program will give you the information, connection and resources to unapologetically level up your business growth in the new year. Apply today at www.GetAmpedMastermind.com

Video will be one of the most important, if not the single most important, medium for your marketing going into 2020. Because of this we brought on Amy Webber to discuss how to most effectively leverage video in your marketing efforts. Amy is the founder of Paideia Media and in this episode, host James Patrick and her chat about how to capture an audience's attention and how to create a visual signature using video. This is where your marketing investment needs to go as you enter into the new year! The episode is essential listening so you know how to invest properly in your video branding and marketing! Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! ALSO... if you are looking to rapidly accelerate your business trajectory in 2020, then you need to apply for the Get Amped Mastermind! This year long coaching and mentorship program will give you the information, connection and resources to unapologetically level up your business growth in the new year. Apply today at www.GetAmpedMastermind.com Thanks for tuning in!

Matt Gottesman is the king of scaling businesses. He has worked for some of the most iconic brands under Louis Vuitton Moet Hennessy and has a superpower of positioning brands for high visibility and scale. His podcast alone has scaled to reach more than 10.5 million people per month. In this interview, host James Patrick and Matt dive into the most important details listeners need to know about why scaling is essential, how to scale, how to measure and then how to refine to improve your overall business trajectory. The two discuss specific systems and tools, developing the proper accountability and tracking and how to manage the scaling process. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! ALSO... if you are looking to rapidly accelerate your business trajectory in 2020, then you need to apply for the Get Amped Mastermind! This year long coaching and mentorship program will give you the information, connection and resources to unapologetically level up your business growth in the new year. Apply today at www.GetAmpedMastermind.com Thanks for tuning in!

Welcome to the RE-LAUNCH of the Beyond the Image Podcast! We have taken the best parts of Beyond the Image and mixed them together with the best parts of our fellow podcast the FITposium podcast to create this new (and improved) show for you! Every week this show will dive into the tools, strategies and resources you need to accelerate your growth personally and professionally. The answers we seek are just beyond the image in front of us and host James Patrick, along with a wide variety of amazing guests will help you achieve your goals! Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an entrepreneur! ALSO... if you are looking to rapidly accelerate your business trajectory in 2020, then you need to apply for the Get Amped Mastermind! This year long coaching and mentorship program will give you the information, connection and resources to unapologetically level up your business growth in the new year. Apply today at www.GetAmpedMastermind.com

In this episode of Beyond the Image, host James Patrick discusses the thing which helped him double his income as an entrepreneur and the answer might surprise you. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrick.com/Workshops Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

There are six major factors that separate successful photographers and entrepreneurs from those who are struggling to make it work. Check out this episode to learn what the six are and how to integrate into your own business model. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrick.com/Workshops Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

Success is a choice and so are limitations. You can choose potential, opportunity and fulfillment. But you can also choose struggle, obstacles and lack. In this episode of the podcast, host James Patrick discusses the importance of this choice and how to make the decision that will impact all the actions you will take. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrick.com/Workshops Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

Host James Patrick discusses how creative professionals can increase their revenue by increasing their product or service offerings to their clients. The show discusses how to effectively implement upsales, downsales, bundles and residual income streams. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrick.com/Workshops Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

In this episode of the Beyond the Image podcast, host James Patrick discusses the six important steps that every customer takes when hiring us. The show covers each step and how to maximize our efforts to increase our income with our target audience. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrick.com/Workshops Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

In this episode of Beyond the Image, host James Patrick discusses the top two reasons you are not making the money you believe you deserve or that you want to be making in you creative business. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrick.com/Workshops Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

In this podcast, host James Patrick shares the best hack you can implement into your life to help grow not only your business but your personal development journey. It is all about the people you choose to connect with and have in your life. There are three groups of connections you should strive to have and this episode reveals why each are important. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrick.com/Workshops Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

In this episode of the Beyond the Image Podcast host James Patrick interviews Russ Perry the founder and CEO of Design Pickle which provides unlimited graphic design services on a subscription base model. The interview covers the 22 years that James and Russ have known each other, but dives deep into both how and why Design Pickle was created. Russ discusses the full story of owning his own ad agency that was churning between $1-to-$3 million per year and why he had to step away from that business. From there he pivoted into freelance consulting and design work until the model of the subscription service presented itself to him that led him to launch Design Pickle which is now in its fifth year of business with exponential growth. The conversation does not just cover the business growth of the company, it also goes deep into how we as entrepreneurs develop ourselves, set our vision for our future and act with intention to make that future a reality. Listeners can connect with Russ on Instagram @RussPerry as well as check out DesignPickle.com BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrick.com/Workshops Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Thanks for tuning in!

In this episode of Beyond the Image host James Patrick interviews Lauren Valenzuela the founder of Sigfus Designs on the formation of her brand and what drew her to work as a creative entrepreneur. The interview covers how she set the intentions behind the Sigfus brand, what drives her creativity and how she has grown as a business owner to scale her company exponentially in just over a year. Check Lauren and Sigfus Designs out at www.SigfusDesigns.com and on Instagram @SigfusDesigns BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrick.com/Workshops Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

One of the top two excuses I will hear from individuals who want to launch a career in the arts is that they did not go to school for it and thus are limited in their potential. The truth is - most of the amazing photographers I know did not get a formal education in the arts. This show covers what is required to grow a successful creative career, if not school. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrick.com/Workshops Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

We are terrified of failing in our creative careers. However failure is a requirement to grow a successful photography business! In this episode, host James Patrick discusses what the ratio of failure is and how to actually implement and use failure to grow in your career. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrickWorkshops.com Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

I have no time! We say this constantly but the truth is that the most successful people in the world have the exact same amount of time we do - to the second! Thus it is not about lack of time, it is about how we manage and use the time we have every single day. In this episode of the Beyond the Image Podcast, host James Patrick discusses how we as creative entrepreneurs can better manage our time to get more done so we never have to use the excuse about lack of time again! The show covers how to set ourselves up for success, how to time block, the importance of tracking our efforts and strategies to be more intentional with everything we schedule. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrickWorkshops.com Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

Working with professional athletes and celebrities can be not only a tremendous amount of fun, but also a strong boost to a photographer's resume and portfolio. However; a lot can go wrong in the process. In this episode of the Beyond the Image Podcast, host James Patrick discusses the top things we as photographers need to do in our workflow when we are booked to photographed professional athletes or celebrities to maximize our chances of having the best photo shoot possible! Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrickWorkshops.com For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

We can be honest, bad clients are the worst! But - what if they could be avoided almost entirely? In this episode of the podcast, host James Patrick discusses how many bad client relationships can actually be prevented altogether! He discusses specific steps to take to maintain good client relationships and salvage those that begin to turn bad and at what point creatives need to walk away from a bad client. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. BIG ANNOUNCEMENT: James Patrick has released a new workshop, THE PHOTOGRAPHER'S MARKETING GUIDE! This is his most comprehensive marketing and business development training for creatives ever. You can get it at JamesPatrickWorkshops.com For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

Why you should not be a freelancer? But isn't this a podcast made for freelancers? In this episode of Beyond the Image, host James Patrick talks about the dangers of running a business that is completely reliant on trading time for money. What if you get sick, want to take a day off, go on vacation? You cannot earn a revenue that day because you are not out making work. The episode covers what listeners can do to develop new and additional income streams that could be sold to their current client base. This is not a get rich quick episode, but it does dive into the work that can be added into a freelancer's portfolio to turn them into an entrepreneur! Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting workshop, please head over to JamesPatrickWorkshops.com For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

The year is half over and for many of us we look at the goals we set at the start of the year and panic sets in. We realize that we either lost focus on our goals, we put them off, or they were really difficult goals and we did not strategize effectively on how to achieve them. In this episode, host James Patrick will discuss how you can own your success and achieve your goals you set for yourself over the next 90 days. This is a working episode that will give practical steps and actions listeners can take to identify their goals, create their benchmarks and build the map to achieve it. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting workshop, please head over to JamesPatrickWorkshops.com For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

We make two big problems in our sales process. The first is when we never actually ask for the sale and thus the sale never happens. The second is we ask for the sale at the wrong time in the customer's journey. In this episode of the podcast host James Patrick discusses how to avoid these two mistakes and the six important steps we need to take the client through and when to make the sale. This will take a stranger and turn them into a prospect, a prospect and turn them into a customer, and a customer and turn them into an evangelist! Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting workshop, please head over to JamesPatrickWorkshops.com For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

Listen, we have all been there! Afraid to promote our photography business, nervous that people might not like what we are doing, concerned that we will be judged for our creative endeavors. The result is that we hide. We hide from promoting ourselves, from being proactive, from actually owning the future we want to create for ourselves. Well, enough is enough! It is time to shift that energy and move from being reactive to proactive in your entrepreneurial journey. This episode will cover how you, as a photographer, can turn fear into your ally and instead of allowing it to hold you back - to harness it and leverage it to help you grow your career. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting workshop, please head over to JamesPatrickWorkshops.com For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

In this episode of Beyond the Image, the show is taken over by special guest host and Editor in Chief of STRONG Fitness Magazine, Kirstyn Brown. Kirstyn leads an interview with James Patrick about his life before finding photography, how he developed this entrepreneurial spirit, the importance of fueling creatively, how to balance work with life, the definition of success and how to navigate failure. Huge thanks goes out to Kirstyn for being a part of this show and for taking the seat as the host of the show! Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting workshop, please head over to JamesPatrickWorkshops.com For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

In this episode of Beyond the Image, host James Patrick talks about why it is important for creatives and entrepreneurs to develop their own media kit to grow their career. In addition to your portfolio, a media kit can be used to pitch to media outlets and market yourself as a subject matter expect and thus increase the potential to get more work. James chats about the important of a media kit, what could be included, how to put it together and tips on how to use it to grow a creative career. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting workshop, please head over to JamesPatrickWorkshops.com For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

In this episode of Beyond the Image, host James Patrick discusses why repetition is the most important action a creative business owner can take. The episode covers how reps can beat out talent, creativity and luck using the example of learning to sell and how to sell effectively as an artist. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting workshop, please head over to JamesPatrickWorkshops.com For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

In this episode of Beyond the Image, host James Patrick covers the topic of when creatives who want to leave a full time job to open their own business should make the leap. The episode covers how to look at your numbers, set goals and transition from one career to the next in the most effective way possible. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting workshop, please head over to JamesPatrickWorkshops.com For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

In this episode of Beyond the Image, host James Patrick visits and interviews the Art Director of Phoenix Magazine, Mirelle Inglefield. The two discuss her background as an artist and how she first got hired with the publication in the advertising department and worked her way up until she became the Art Director of the publication. James and Mirelle cover the importance of mentors, where to get inspired, developing a style, the evolution of the magazine and their newly released branding as well as what she looks for when working with creative professionals. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting workshop, please head over to JamesPatrickWorkshops.com For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

In this episode of Beyond the Image, host James Patrick discusses when artists should be working for free - and it is not what you are thinking! He gets into the importance of a content marketing strategy and how giving away value increases a brand's potential for growth. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting workshop, please head over to JamesPatrickWorkshops.com For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

In this episode of Beyond the Image, host James Patrick speaks with special guest Stacy Jarvis-Paine about her professional journey that led to her career as the Creative Director of Clean Eating Magazine. James and Stacy walk through their working connection and discuss what drives them in their career fields and why passion for their work is a key commonality. Stacy shares her tips for always evolving and remaining on the top of her game as an artist, citing the importance of staying current, paying attention to the way art is moving and changing in the world around her. James then shares his approach to marketing and sales leaving us with some inspirational food for thought that we should all make a note of: Marketing is about telling your story and Sales is about being authentic. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting workshop, please head over to JamesPatrickWorkshops.com For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

In this episode of Beyond the Image, host James Patrick discusses why it is important for creatives to charge for their services. He covers the struggles many artists have with their money mindset, charging what they are worth, finding clients in line with their value, how to get better at selling, understanding various rates for services, how to bid on campaigns, how to negotiate, the value of projects themselves and how to set a course to earn any amount of income you want as a creative. The show concludes with James covering additional ways to increase revenues as an artist. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting workshop, please head over to JamesPatrickWorkshops.com For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!

In this episode of Beyond the Image, host James Patrick discusses the difference between having a passive and aggressive posture in business. He shares some background on when he was reactive instead of proactive and the importance of taking action to achieve your creative goals. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand and further profit from your brand as an artist! Episodes will feature interviews with creatives as well as clients themselves discussing what they look for when hiring artists. Also if you are interested in the free lighting tutorial from James Patrick Photography, or his digital download lighting workshop, please head over to JamesPatrickWorkshops.com For those interested in working with James Patrick for coaching, please visit JamesPatrick.com/coaching Thanks for tuning in!