
Being Freelance
360 episodes — Page 7 of 8

Ep 62Diversify - Digital Trainer Ben Halsall
There's a lot in here: how Ben carved out a name for himself when moving to a new country; how he diversified his offering so he could be location independent and protected for the future; how he developed online training in various forms and uses YouTube for marketing and income. And yet through it all... with much honesty, admits he isn't always motivated at all. Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off bless 'em Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 61Just Get On With It - Illustrator Sarah McIntyre
How do you go from working for a Russian newspaper to creating successful picture books? By getting on with it! Sarah doesn't wait for things to happen, she makes them happen. Hear how she gets stuck in with communities on and offline, challenges herself, promotes herself and fights the corner for up and coming freelance illustrators too. Episode sponsored by The Podcast Host - use the code FREELANCE for 10% off bless 'em Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 60Flash Arghhhhh - Animator Timmy Allen
When his band broke up, he learned Flash. When Flash was killed by Apple (arrrrghhh!), he taught himself After Effects. When his little girl came along, he started learning how to juggle freelancing and his family. Now, he's wondering what to learn next. In this episode Timmy shares great freelance tips on putting your work out there, nailing accurate time and budget estimates and being proactively creative to get new work with old clients. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 59Growing - Social Media Consultant Alison Battisby
Alison began in social media at the beginning of social media itself, setting up the first Facebook pages for major brands. From within agencies, she sowed the seeds for a successful freelance career: now managing, training and speaking for a range of clients. Now those seeds have sprouted Avocado Social. As a brand she's growing in confidence, growing her team and growing her audience. Hear how she markets herself and Avocado and finally enjoys the fruits of her labour. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 58A Brush With Success - Illustrator Kyle T. Webster
Kyle built up a successful career as a freelance illustrator for major advertising agencies and the likes of The New Yorker... and then he had kids. He soon realised he needed to create things on a bigger scale and that took him on a fascinating journey of trial and error with digital products of various kinds. Now, illustrators around the world create their work using his Kylebrush.com Adobe Photoshop brushes. Hear how this 'accidental expert' looks ahead, spots opportunity and see what you can draw from his experiences. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 57Got Your Triangle In Shape? - Photographer Phill Allen
Hear how university lecturer 'Mister Phill' reluctantly photographed a wedding... and then another... and then... well, seven years later chats to us. His 'triangular' approach to client acquisition is really worth thinking about for your own freelance business. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 56Be Visible - Brand Strategist Kaye Putnam
As a US military wife, being freelance suits Kaye perfectly. Wherever in the world she might find herself, she has the ability to work remotely with clients to help them build their brands. She shares really great tips on remote working, branding and how she's used content marketing to build her business. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 55Seriously Social - Digital Marketer Ian Anderson Gray
How do you go from taking to a small stage in your home city to speaking at the world's largest social media conference in the US, just a year later? Hear from the Digital Marketer, Social Media Consultant, Speaker, Blogger and Web Developer that is Ian Anderson Gray. How he got seriously social about growing his business. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 54Smart Processes - Coach Emma Cossey
Freelance writer turned career & life coach Emma takes us through automating her processes, creating online courses, hiring a VA and getting work done as a new mum. Plenty of freelance tips and a reminder that for all her content creation, it's those referrals that are key. Oh. And eating frogs. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 53Get Heard, Get Hired - Composer Akash Thakkar
Akash shares the networking tip that speaks for itself in breaking him into the video games industry as a composer and sound designer. We also hear about mentors, pricing and how he's evolved his business to help other freelance composers as well. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 52Quality over Quantity - Copywriter Kaleigh Moore
Hear how Kaleigh's grown her business by using Twitter to build relationships and frankly, by being nice whilst being in competition with herself. She shares her strategies on collecting social proof from clients, regularly raising her rates, getting higher quality, higher paying clients and how she ended up writing for Entrepreneur and Inc. No thanks to the cat. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 51Your Stream Job - Illustrator Austen Marie
What if the world could watch you while you worked? What if they paid to watch? What if they interacted with you so you didn't feel alone while you worked? What if they then paid you for to work for them AND paid to watch you? That's pretty much where Twitch streamer/entertainer/illustrator Austen Marie finds herself. It looks like a lot of fun. But it's definitely still a job. It's a business. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 50Building A Future - Content Creator Ben Adam-Smith
Ben's on a mission to make a difference to global warming and that's what drives his business. He's always taking stock of what he's done and planning his future. He's built a niche video content business serving the construction industry, laid the foundations to a membership site by building a successful podcast and soon aims to build his own house. It seems like planning, investing and hiring other freelancers are the keys to growth. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 49In Through the Outdoors - Writer Vivienne Crow
Hear how a journalist with a passion for the outdoors and walking made her own route to being an award-winning Outdoor writer. With 18 books under her belt, she shares how she's found herself where she is today and the importance of joining a trade guild to her career, skills and sanity. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 48Product of Experience - UI UX Designer Mike Hince
Redundancy helped push Mike into a freelance career. Since then he's evolved, learned, focused, launched his own products, developed his own personal brand and formed his own design studio... and yet still regularly questions whether being freelance is right for him. Why? Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 47Stop In The Name Of GLove - Stop Motion Filmmaker Graham Love
You're 17. One of your stop motion films goes viral. A major TV channel calls with a commission. What do you? Start university as planned, or seize the moment and begin a freelance career for some of the biggest brands and broadcasters? For Graham, all of his tiny precise filmic movements led to a sudden leap forward. 4 years on, he's still having huge success. We chat creativity, finance, isolation and becoming a business straight out of school. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 46Remote Control - Copywriter Laura Glover
London agency life was turning Laura into a zombie. Over long days were filled with meetings and politics instead of being creative. Now, she's carved out a remote freelance career. Out of the rat race, out of the city and into doing the work she loves. Finally, not only could she start her own business, but she could start her family too. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 45Etsy Bitsy Beginning - Branding Witch Kelly Brito
Freelancing has enabled Kelly to work around her family doing something she loves. Starting by selling Wordpress themes on etsy, she now offers an evolving range of branding services in amongst a generous supply of free resources. From Brazil to a noisy New York City, we hear her story. And a few sirens. And planes. Drowned out by passion for her business. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. Key Takeaway Points Kelly began by selling wordpess templates on Etsy, people then started asking her to customise designs She also has a shop on her own site so she can sell under her own brand and without fees Using a company name helps her appear bigger: clients couldn't understand that one person could do design, code... etc - it makes people feel more secure buying from you Kelly creates free resources like cue sheets, work books, templates that she gives away for free when guest posting on other blogs, on social and in the 'resources' section of her site Sharing her free resources on Twitter brings people to her site where they stick around and see what else she does Some clients discover her via Pinterest where all she does is shares things she's into, so her personality shines through She's picky about what she shows on her portolio: only the work she wants to be known for, to attract similar clients She outsources some work like coding but finds it hard letting go of control She added photography to her services when she realised most stock photos weren't unique enough for her clients More from Kelly Kelly's site Kakee Studio Kelly on Twitter Kelly's Etsy Shop Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 44Face To Face - Photographer Andy Barnham
From an officer to a gentleman's go-to-freelance photographer. Andy left the army and soon found he had enough orders for capturing images of bespoke, tailor-made products, lifestyle and more. He shares his story on making a name for himself, making face-to-face connections and even making his own magazine to create his dream work. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. Key Takeaway Points When you start freelancing make the most of your existing contacts If you're not using social/online techniques to promote yourself and make connections you're cutting off a potentially lucrative source of work, however... Press the flesh: don't hide behind email, actually meet people, pop in and make a real connection as you show an interest in them and their business Re-evaluate your freelance site every 12-18 months: what's working? what isn't? does your portfolio reflect what you're doing now or want to do? Andy started his own magazine - he could create the work he wanted to, keep his portfolio fresh and make new contacts that evolved into leads for paid work Is there anything else you can offer your clients? Andy joined forces with a videographer in order to offer a stills/video package From Andy's experience in the military: planning is key, but no plan ever survives 'contact' - the reality; also take time to debrief yourself after a project, what lessons can be learned? When it feels things are going bad in your freelance day, take time out, literally leave the house, go for a walk, grab a coffee, get a fresher view and you'll see they're not as bad as they seem More from Andy Andy on Twitter Andy's portfolio site Riddle Magazine Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 43Keep Hitting Publish - Copywriter Amy Harrison
"You have the chance to carve the career of your dreams, so dream!" Amy didn't just settle for regular copywriting gigs. She didn't just settle for speaking/training around the world. She kept 'checking in on herself' and tweaking her career path. Today she regularly hits publish on blogs, videos, podcasts and her own 'scalable' income (rather than passive) online course - alongside the client work she loves. Here Amy shares the lessons she's learned from regularly hitting publish, using content to make her, erm, content. (You kind of have to say that out loud, then it's clever huh?) Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. Key Takeaway Points Focus on the work you like to do Keep 'checking in' on yourself to make sure you're happy and figure out how to evolve Need new skills? Learn them: if there's an area in your trade (for her sales/marketing copy) you'd like to work in, read up and then practice Skills swap: early on to help build your portfolio, do work for free for other freelancers who likewise give you their skills When clients come to you they'll be more engaged than if you pitch to them, so put yourself out there as someone they need Speaking/teaching proved her expertise Podcasting - keep going, encourage engagement with your audience Podcasts/videos on weekly basis show you have a commitment to your particular subject Be consistent with your publish days (for blogs too), you'll get better returns There's a delay to you seeing results when publishing content - keep hitting publish, stick with it, you'll get better quality clients If after a time you still don't see results, don't stop publishing, but look at what/how you're publishing and change that Making videos is closely tied to your personality - so it can really open doors to clients and speaking gigs, people feel they know you Amy makes videos with humour - it makes viewers more engaged when learning and makes them more likely to share Don't think 'passive' income, think 'scaleable' income Amy took her training resources and created a course and membership site She didn't create a community around it because that takes a lot of actual time to manage (whereas the course takes care of itself) Sometimes you have to just trust you're on the right path, stick with it Ask yourself: 'what do I really like doing?' If you follow and persue that, do what you love and work hard at it, you will rise to the top Avoid 'compare and despair' - sure, look at what others are doing, but don't let it distract you or make you feel negatively Knuckle down, keep going - You have the chance to carve the career of your dreams, so dream! More from Amy Amy on Twitter Harrison Amy site Amy TV Hit Publish Podcast Write With Influence Useful Links Rainmaker Platform Rainmaker.fm Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 42You're Not Alone - Designer Rachel Shillcock
Rachel's found inspiration, support, friendship and even clients in the communities she's joined online. Be it through courses she's paid for, Twitter or private Facebook groups she's joined (or started!), she's realised you don't have to freelance alone. She shares her story: from finding her niche - the wake up call to her business, to finding herself in hospital - the wake up call to herself. Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter. Key takeaway points importance of friendships and relationships (including those made online) in supporting you and even referring work be prepared for a quieter period at first when knuckling down to your niche she's happiest when she's doing work that excites her for passionate people she likes (entrepreneurs, not big businesses) Rachel invests in courses to devleop her business skills; as well as tangible ideas, she's inspired by the community that comes with them and even finds clients that way community really is important, you don't have to freelance alone Rachel likes private Facebook groups with a friendly, non judging atmosphere, find one that works for you (she even started her own!) don't just sell to people, be genuinely helpful can you create 'passive' products or courses to make the most of your skills and even out your cashflow? nothing is more important than yourself, than your health More from Rachel Rachel on Twitter Rachel's site Rachel's Facebook Group for Freelancers Useful Links The Conquer Club B-School Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 41Drawn Out Start To Freelancing - Illustrator Kristian Duffy
After struggling to find work after uni, with a year of bits, bobs and benefits, Kristian finally found the real benefits of a mentor, working for an established freelancer. Now, he balances 2 jobs. One with a full time employer, the other: his freelance career. Kristian's experience of breaking out in to his freelance dream is full of ups and downs. Lots to learn. Oh. And a daredevil cat. Here’s some of the key takeaway points: network with your creative peers, they're not your competition make the most of your location, you're surrounded by potential clients don't be afraid to learn from a more experienced freelancer/business mind stand up for yourself when seeking delayed payment More from Kristian Duffy Kristian on Twitter Kristian's Tumblr Kristians' site Useful links Stanley Chow Pale Blue Dot Kilogramme Fraser Davidson's Being Freelance episode Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 40The Sound of Freelance - Composer Jamie Salisbury
Jamie went from gigging musician to composer for TV, film, games and stage. Here he shares how it's all played out so far: heading back to uni, collaborating over Skype, mangaging his own band, the passive income of library music and how getting his own studio scaled up his work load and kept his home in harmony. Love a music pun. You keeping score? Check out our site for more great guests and join us on Twitter @beingfreelance. Here’s some of the key takeaway points: think you need to go back and study more? Don't be afraid to learn, to get where you want to be don’t say 'no' - say 'yes' and figure out how to do it even as a solo worker, you can still use technology to collaborate with others separate out your home from your work space - doing it made Jamie 4 x more productive keeping home/work space split makes it clear to his young family when he’s at work and when he’s home to be a dad/husband can you diversify your income? Jamie has composing, performing, managing a band, library music is there a product you can create for 'passive' income? Jamie even makes money out of his uni compositions by listing them as library music keep your showreel punchy, cut up your work and give short snippets of it in a row share your work on social media, just because people might not respond, doesn't mean they're not seeing/hearing it don't be afraid to cold email, but make the emails personal to each company - be persistent despite lack of response don't feel hurt if people reject your work, you know you're good, it's just not what they were after More from Jamie Salisbury Jamie's site Jamie on Twitter Jamie's Soundcloud Useful Links Chris Hollis' chat about getting a TV ad commission Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 39Natural Niche - Children's Illustrator Natalie Smillie
Hear how Natalie went from the RAF to flying solo as a freelance illustrator. Along the way she's found her niche, an agent and a dog... but it feels like almost not enough hours. Here’s some of the key takeaway points: Natalie found her niche of Children's iullstration naturally, it was just what she found herself alway drawn (pardon the pun) to As an illustrator, getting an agent has meant a contsant stream of work (they do the marketing for you) and consistent money (they chase it for you) The weekly Twitter challenge #colour_collective was a great side project for her: the public nature of it gave her accountability, the social nature created new friends and conversations, the weekly nature meant she consistently added to her portfolio in a way she wouldn't have otherwise Natalie found working from home pretty isolating, often not leaving the house - so she got a dog, now she has to go out (and dog walkers are very sociable) Twitter plays a big part in keeping Natalie sane, it really is social Follow people on Twitter whose work you like/aspire to, you often see behind the scenes glimpses too More from Natalie Smillie Natalie's site Natalie on Twitter Useful Links Twitter Colour Collective Challenge Penny Neville-Lee Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 38Marketing Your Business - Digital Marketing Consultant Col Skinner
Col quit agency life to be his own boss. As you'd expect, he's very deliberate about selling himself; he shares his experiences of SEO, content marketing, pay-per-click and even finding media opportunities to get yourself known. Col's also made it a lifestyle business. Rather than taking on every piece of work he can, he restricts his hours, keeps work and home very separate, steering well clear of his old 9-5. Here’s some of the key takeaway points: Col trades as Profoundry - using a company name allowed him to create a brand that could grow, feel professional Form relationships with other freelancers/businesses who can feed into your business On your site, list your services clearly; maybe separate them into a few umbrella headings - streamline them as you find out what works Actively seek media contributions - it helps strengthen Col’s reputation and gets fresh backlinks to your site SEO wise Try out the #journorequest hashtag on Twitter, remember it might not just be for your technical field, it could be ‘being freelance’, your location, etc It’s worth renting office space; separates out work/home life, gives meeting room space, puts you amongst other businesses, looks professional Col chose a ‘lifestyle business’: he works 10-3pm or 4pm so he can still get out and live life As well as blogging regularly, Col spent time creating a core piece of ‘pillar’ content marketing. He did a survey or startups and analysed their data ‘Don’t listen to people’ - of course you should listen, but that doesn’t mean you should ‘listen’ to everything they say; this is your life, your business More from Col Skinner Col on Twitter Col's Profoundry business site Col's pillar piece of content marketing Useful Links Free Agent Freelancers' Hub Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 37Mann Made Opportunities - Presenter Olly Mann
After a career freelancing behind the scenes in TV, Olly Mann has found himself in the media limelight. Found? Or put himself there? Olly's a writer for major publications, a national radio presenter, TV panelist and part of the podcasting elite. But how did all of these doors open for him? Not without knocking. And then pushing all of Olly Mann through. One half of 'Helen & Olly' from long running, award winning podcast 'Answer Me This', Olly shares his story from making the most of the opportunities of university to making the most of every opportunity that's come his way since and going knocking for a whole lot more. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app - If you like the podcast, please do leave a review if you get a chance. Thanks! Here’s some of the key takeaway points: You can’t just think people will find you and your work… you’ve got to tell people Want something? Badger for it. Even now, Olly still goes knocking for opportunities. Be persistent. Really persistent. Enter awards - important reputationally and gives you something to write about when contacting people for opportunities As far as building your reputation online goes… you have to ask - if people like what you do, they’ll be happy to rate you/review you/give you press, etc It's worth building your reputation, your 'personal brand' as it gives extra reasurrance to those hiring you It doesn't matter if you think you're great or not, you have to put your work out in the world, believe you're great, it's up to other people if they like your work or not Collaboration is really important - keep an eye out for people to work with; no man is an island Don’t rely on just a few clients - if two big clients dropped you, could you still pay the bills? Experiment - figure out what it is you like doing and what you're good at Create the work you want to be known for, if you're not being paid to do what you want to do, make it as a side project and get it out there More from Olly Mann Olly on Twitter Olly's site Answer Me This! Modern Mann The Guardian Tech Weekly The Media Podcast Olly on LBC (radio) Useful Links The Bugle Podcast Ewan Spence - Edinburgh Fringe Podcast 'Edinburgh Nights' Olly Newport's Being Freelance Episode Stefanie Posavec's Being Freelance Episode Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 36Catch Up Part 2 - A Year Being Freelance
After a year of the podcast Being Freelance... what's that 12 months actually been like being freelance for our very first guests? In this, the second of two special end of year episodes, Steve Folland chats to CSS consultant Harry Roberts and illustrator Jessica Morgan. Their challenges, their changes, their epiphanies, their year being freelance. Take a listen and also check out their original episodes, links below. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: Harry Roberts Check out his original interview here Working with multi-national companies may sound ideal but has its own complications, especially when it comes to being paid How can you modify your workflow to make it more efficient? Is there anything you can have as templates/modules? Ready prepared? Do you need to rethink your fees? Don't just think about the actual hours you're with a client, what about prep and travel? Could you add screencasts to your blogging mix? It can be quicker and adds your personality Jessica Morgan Listen to her original interview here Bigger organisations have stricter payment terms, you just have to accept them and be prepared Bigger organisations often take longer to give feedback; plan your time so you don't waste it Plan. Short-term, mid and long-term. Even plan what you want to get out of a networking event Enter awards! It's good to look back at what you've done and feels great to be recognised Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 35Catch Up Part 1 - A Year Being Freelance
After a year of the podcast Being Freelance... what's that 12 months actually been like being freelance for our very first guests? In this, the first of two special end of year episodes, Steve Folland chats to photographer Tom Miles, designer Liz Elcoate and audio producer Chris Hollis. Their challenges, their changes, their epiphanies, their year being freelance. Take a listen and also check out their original episodes, links below. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: Tom Miles Check out his original interview here break down your bigger goals in to manageable tasks make the most of your work: don’t keep it to yourself, share it on your blog, your social channels Tom worked with a coach to help improve his business Hear Ebonie Allard's episode Liz Elcoate Check out her original interview here optimising your site SEO wise really can help bring in leads don’t feel like you have to impress your peers… aim to impress your clients don’t forget to keep lining up the leads Hear Paul Boag's episode Chris Hollis Hear Chris' original interview here His ‘sudden’ success of doing TV ads has actually been something he’s been plugging away at for years, so if you really believe in something, stick with it! His email marketing strategy is now aimed less at ‘cold’ leads and more at sharing his work with other clients Taking on his first proper employee has freed him up from business tasks that weren’t his strongest role, to concentrate on his creative strengths Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 34Insta Freelance - Photographer Jordan Green
Without Instagram would Jordan be shooting for some of the coolest fashion brands and bands around? A great mix of passion, talent and social (both media and life) has been the focus of his career. Which begs the question: nowadays, if you're a creative freelancer can you afford not to be 'social'? Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app - If you like the podcast, please do leave a review if you get a chance. Thanks! Here’s some of the key takeaway points: Jordan posts regularly to social media so that people keep seeing his name, images, style It allows him to carve out his brand; defining the sort of work he wants to be known for He regulalry works on 'test shots' where both he and the model are working for free to expand both their portfolios; to experiment and to be seen doing the work he wants to be seen doing Let your personality come through so people get to know the real you, include behind the scenes photos/videos/details If you’re a creative freelancer you have to be on social, it’s your online portfolio, getting yourself in front of people all around the world and if you’re not being seen, then somebody else will be instead of you Whilst social media is important, it should always direct to your website, so don't neglect that, potential clients will want to see more proof than one instagram picture Your own website is a place to show a fuller body of work and to show it how you want it to be seen, not restricted by the format of whichever social platform Don't worry about the quieter times, use it to recharge; if you're doing good work and you're a decent person it's going to work out Your client relationship is really important. Yes, your work needs to stand up quality wise, but if they don’t enjoy working with you, you won’t be back, so... Don’t be a dick More from Jordan Green Jordan on Instagram Jordan on Twitter Jordan's site Jordan on Facebook Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.
Ep 33Best Looking Freelancer In The World - Copywriter Joel Klettke
Canadian copywriter Joel Klettke is focused on results. When it works for his clients it's working for him. This chat has a crazy amount of useful freelance tips in it as Joel shares thoughts on using a personal name vs a company one, what makes his freelance site stand out, how he came to be a TEDx speaker, networking, growing the business... and all of this whilst being the best looking man in the world. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app - If you like the podcast, please do leave a review if you get a chance. Thanks! Here’s some of the key takeaway points: Network before you go freelance: it’s much harder to make connections when you’re hungry for work, trying to survive; do it when you’re safely employed The only reason Joel shares his ‘minimum project cost’ on his site is to prevent people contacting him, not to encourage them If you look cheap, you’ll get cheap clients, you'll get cheap work You may dream of working with big companies, but actually profitable mid-size companies have good budgets but with far less red tape When you have a personal name to your business you feel very small, when you have company name it gives you a brand, a persona, the ability to scale over time “As soon as you figure what you love and what’s profitable and where those two things intersect, stop doing everything else" Joel likes to do work that can be traced back to a tangible outcomes, prove results If you want a client to measure results, help them - show them the tools with which to do it Joel now has a prerequisite: if he can’t use a client in a case study then he doesn’t want to work with them Share your ‘process’, your workflow on your site so clients know how you work; you look like a pro and it answers plenty of questions Working with clients overseas? Joel (in Canada) bills in US Dollars using Stripe, to a UDS bank account - he can then withdraw when the exchange rate is best You’ve got to be good at taking care of your finances; no one else is going to do it for you Have confidence in yourself: your clients are not doing you a favour, you’re doing them a favour by taking them on More from Joel Klettke Joel's site Joel on Twitter Joel's TEDx Talk - The Best Looking Man In The World (video) Useful Links Stripe Ptengine Optimizely Copyhackers Inbound.org Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 32Freelance Out Of The Box - TV Producer Jacqui Moore
Over 25 years of being freelance for acclaimed TV and Live Event exec Jacqui Moore; this is a box-set of experience to binge on. An English woman in New York, she set up Brits In The Box to help others in the industry working overseas. Hear freelance tips on personal marketing, keeping connections alive, finding out what it is you're really after and taking care of yourself along the way. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app - If you like the podcast, please do leave a review if you get a chance. Thanks! Here’s some of the key takeaway points: Get a range of experience under your belt early on instead of specialising too soon, it sets you apart Remember her BREAK rules for marketing yourself: B - Busy - Always be busy R - Resume - It’s more than just 2 pieces of paper E - Expertise - know what makes you different A - Accept - be open to other areas and invitations K - Keep in touch authentically Keep your network relationships alive. Be helpful routinely, don't wait until you need something from someone to get in touch! As a freelancer you need to figure out what motivates you, what are your values? Remember: whatever goes wrong, things always work out Try meditation: take care of your mind as well as your body Stop comparing yourself to other people - you’re on your own journey More from Jacqui Jacqui on Twittter Jacqui's site Jacqui's blog Brits In The Box Jacqui's post on 6 Reasons Why You Should Or Shouldn't Do Things For Free Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 31From Russia With Linguistics - Illustrator Landysh Akhmetzyanova
She trained as a Linguist. She worked as a Translator. She dreamt as an Illustrator. Eventually Landysh brought them together: co-founding Lingvistov, a Skype based language service which also allowed her illustrations to speak volumes in shouting about the business, so much so they've now become a product of their own. She shares thoughts on collaborating to expand your ambitions, how to succeed in a business partnership and how they use content marketing to promote their business. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app - If you like the podcast, please do leave a review if you get a chance. Thanks! Here’s some of the key takeaway points: Their business was born when a freelance marketplace site changed their conditions to take a bigger percentage of each job; Landysh and her partner decided they'd create their own site instead! Why be at the mercy of someone else? When collaborating with others in business - be open and communicate; talk a lot about what you do and what you want to do They don't have much marketing budget, instead they use content to pull people to their business as people share it: articles, videos, audio, cartoons They have diversified their income; as well as the linguistic school and services, her illustrations are now available to buy in a range of products from their own shop Don't feel you have to be 'normal' with a regular job, if you're passionate about something go for it, earn a living a from it More from Landysh Online Language Courses from Lingvistov The Lingvistov Shop Lingvistov on Facebook Lingvistov on Twitter Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 30Full Frontal Freelance - Developer Remy Sharp
JavaScript developer Remy Sharp's been freelance for nearly a decade and has never pitched for business. Hear how his side projects bring him clients, plus great thoughts on being a freelancing dad, the story behind his Full Frontal conference and how he found having staff and an office simply wasn't everything he'd dreamt it would be. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app - If you like the podcast, please do leave a review if you get a chance. Thanks! Here’s some of the key takeaway points: Remy worked for a company for 9 years before becoming self-employed; he gradually left that job by going part-time, giving him a safety net as he became freelance Working in a company first gave him lots of experience that's helped him hugely become the business he is today He always thought growing his business to be a company of 6 would be perfect, but actually has found the stresses that come with employing staff and running an office outweigh the benefits - find what works for you and don't be afraid to change your plan His side projects are shared openly on the web and along with his blog and speaking engagements, serve to bring him work by showing the world he knows his stuff Right now his young family is important to him so he only works 4 days a week - if a client isn't happy with that then they're probably not the sort of client he'd want to work with The Full Frontal conference came about because of a gap in the conferences being offered at the time - if you want something that doesn't exist, why not try creating it too?! More from Remy Remy on Twitter Remy's Blog Remy's Business Remy's 5 part blog post on his JS Bin side project Full Frontal Conference Useful Links What is Open Source? What is Palm Pilot? What is ZX Spectrum? Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.
Ep 29Freelancer Of The Year - Exhbitions Designer Rebecca Shipham
5 years after redundancy abruptly introduced her to self employment, exhibitions designer Rebecca Shipham was named IPSE Freelancer Of The Year. Ahead of National Freelance Day 2015, a year on from her coronation, we hear how she succeeds in her niche, deals with isolation, finds confidence in trading as company Ships and Pigs, how she gives back to the next generation of creatives and just about finds time for a holiday. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app - If you like the podcast, please do leave a review if you get a chance. Thanks! Here’s some of the key takeaway points: there’s always going to be people out there who are better than you, just accept it and do the best that you can stay on top of the latest technology, always keep learning trading under a business name (instead of her own) made her feel like a business, treating it like a business, promoting like a business she copes with the isolation of working alone by using twitter to form a network of freelancers to chat to both creatively and for company submitting an entry for an award, makes you take stock of what you’ve done and celebrate your achievements winning gave Rebecca a boost in confidence that’s improved her work stick to what you’re good at - don’t do everything, find your niche, your expertise - “Find what you’re good at and do that, don’t try and do more” More from Rebecca Rebecca's site: Ships and Pigs Rebecca on Twitter Creative Briefs Useful Links IPSE (The Association of Independent Professionals and the Self Employed) Policy Bee Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 28Freelance Marketing - Digital Designer Tim Brown
Tim designs and develops for local SME clients in his home city of Minneapolis. They all come thanks to the work he puts into establishing himself as a digital marketing authority both with blogging and podcasting. All that whilst refining his trade with work in an agency. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: Working for an agency gives you experience that helps you in your freelance career: the processes, the client management Create content for your site that helps your potential clients - not only does it place you as an authority, but if done regularly massively helps your SEO Create longer form blog content (think of them almost as chapters of a book - maybe one day it will be!) - it helps provide greater value for longer and establishes you as authority Reach out to people and see if they will link to your site or particular posts as those links help your SEO Monitor the analytics of your site/blog so you can see what’s working well for you Keep your time scales for projects realistic, with ‘air’ in them for flexibility Think about what you want in your contract: how will communication work? Will paused projects get restart fees? etc When starting out, just get your website out there and evolve it as you go. If you need help designing so it reflects the quality of your brand, then hire someone! Try and get some clients to hire you on a retainer so you have a baseline amount of money coming in each month, it takes the pressure off Work/life balance should be what you want it to be: don’t get hung up on what others expect; if you love to devote a lot of time to your work/side projects, there’s nothing wrong with that, don’t feel guilty More from Tim Tim B's site Tim B on Twitter Tim B's blog Tim B's podcast Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.
Ep 27Freelance & The Family - Writer Franky Shanahan
Both Franky and her husband are self employed. How do they make it work for their young family? Hear how Franky's blog 'Love Audrey' gave her the confidence and the connections to go freelance, how she balances work and kids and why it's important to question what it really means to be successful. Pass the biscuits! Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: Don’t feel guilty about arranging child care, especially in holidays; it will mean the time you spend together really is properly spent together so everyone’s happier Franky tries to only work during the school day: the strict hours keep her focussed Remember, you're not only networking at 'networking events, any time you meet someone could lead to work further down the line so first impressions count Franky writes mainly within a niche of 'weddings', she did an internship within the industry and developed contacts 95% of her work comes via word of mouth Don’t adopt other people’s goals - there’s more than one definition of success; find your own More from Franky Her 'Love Audrey' blog Franky on Twitter Franky on Intsagram Franky on Pinterest Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 26Side Projects Are Investments - Script Writer Tim Clague
Tim is a freelance storyteller. As a BAFTA nominated film maker, video creative and script writer, he sees 'side projects' as investments in his business: producing work you love should draw people you'd love to work with to you. This... is his story. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: Tim started freelancing by going part-time at his job When people say ‘what do you do?’ He tells them what he’s done Side projects shouldn’t be considered ‘side’ projects, they’re projects - they’re not fluff, they’re investing in you Use side projects to evolve your skills and creativity in the direction you want to head; the worst thing you can do is… nothing With your side work you start to build gravity and people start to be drawn to you for what you do, instead of chasing work the whole time For Tim, side project collaboration is key: share the risk and the reward. It also helps with the isolation of freelancing Stop worrying about and chasing work and take that time/energy to create amazing things that draw work to you It gets to the point when you become confident the phone will ring Don’t fear time of no work between jobs, embrace it to develop yourself Doing his podcast has been a great networking opportunity of meeting incredible script writers; it’s got him to be better known within the industry More from Tim Tim's site Who Killed Nelson Nutmeg? film site UK Scriptwriters Podcast BFI London Film Festival page for Who Killed Nelson Nutmeg? (October 2015) Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 25Don't Freak Out! - Strategist Louisa Heinrich
Strategist, speaker, designer and instigator Louisa trades both as herself and as her company Superhuman Limited, travelling from her homes in Berlin and London to make a difference across the digital world. A long career from startups and agencies to big corporations and even governments has given her great insights to share so hopefully we won't freak out. Note: since recording this episode (July 2015), Louisa's longtime collaborator Ayman Maat has become a full partner in Superhuman Limited. Busy, busy, busy. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: working as a company with its own name and brand can open you up to bigger clients than a single freelancer could ever get, no matter how good your CV identify patterns in what clients ask of you… is there a way of productizing that service to make it more obviously available or open to a wider audience? identify negative patterns in your workflow; how can you break free of them? DON’T FREAK OUT! find a way to mitigate anything that freaks you out, put yourself back in control communication with clients is key; be clear about what you're doing, when and why - how is it going to be benefit them? ask for feedback from clients after every engagement More from Louisa Louisa on Twitter Louisa's site & blog Louisa's company Superhuman Limited Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 24Become An Authority Using Twitter - Logo Geek, Designer Ian Paget
Ian Paget designs logos as a freelance side project, but by using social media has carved himself out as an industry authority. This online brand means all of his work is generated by inbound enquiries. Worth geeking over. Chatting to Steve Folland, Ian shares his techniques and strategies both on social and in his creating his own site that have helped him build such a strong personal brand. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: Make social media part of your daily routine Use an app like Buffer to schedule social Keep it up! If you're creating a brand on social, be consistent and persistent If your account is for a professional feed, don't get too personal or deviate from that theme - don't forget why people have followed you Make your twitter pic human, not a logo, people like to follow people and feel the messages are real More from Ian Logo Geek site Logo Geek on Twitter Useful Links Buffer Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 22Niche Queen - E-book Designer Janet Brent
Janet quit her job in the US to travel the world. After finding herself she started finding clients as a freelance designer focused on e-books. From the slums of the Philippines she's emerged as the E-book Queen. Now back in the States, she's switched the advice of monks for mastermind mentors. Listen up: it's quite a journey! Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: Niche and then focus further - what are you enjoying doing most? Think: where do my ideal clients hang out? Janet finds a lot of work through interacting in Facebook groups Find a local Mastermind group to develop yourself as a business person; you'll also grow your network If you’re thinking of starting out… there’s nothing to stop you; don’t build pysological barriers to hold you back. Build your online brand and get going. Constantly reassess and tweak what you’re doing and offering More from Janet Janet on Twitter Janet's site Janet on Instagram Useful Links "The $100 Startup" by Chris Guillebeau Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 21Lifestyle Business - UX Consultant Paul Boag
Paul Boag is a leader in digital strategy with over 20 years experience. He's been an employee, started a company and has now chosen to make his business suit his lifestyle: as a freelancer he's kept busy with consultancy, speaking, writing, training and mentoring. But that's jus the half of it. Literally. 50% of Paul's time is spent marketing himself. He has an incredible personal brand, built up over years that positions him as the go to expert. Podcasts, videos, blogs, books. We take a peek inside the workings of Boag World. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: Paul is proof of the power of content marketing. Other people could have his same skills, but do people know about it? Plus it lets potential clients get to know him before they even meet him. As well as broad web appeal Paul deliberately targets marketing at specific sectors (particular niches such charities) Don't just rely on inbound marketing: approach people as well, be it in person or even on twitter. Paul also includes companies/people he'd like to work with within his blog by way of introduction. Paul's charge out rate is based on billing 50% of his time, then the remaining 50% of time can be spent marketing/bringing in clients and affords the opportunity to be choosy about who he works with How is he so productive? He puts it down to planning and using the Getting Things Done (see links below for book) model Be careful not to over commit - Paul doens’t turn down work, but is very clear as to when he can do it You can’t just bring in enough money to cover your expenses each month, you’ve got to create a cushion Don’t let yourself get burnt out - look after yourself and take time out: you can get the same amount done, you just have to work smarter If you’re offering a consultant service make sure you have insurance You’re hired on reputation - do you know your stuff and are you likeable? Write/speak as you are, let some of your personality out - Paul even records videos of his blogs to sit with his blog post Make your business work for your lifestyle - don't let your life be your business More from Paul Paul on Twitter Boagworld site Boagworld podcast Useful Links Getting Things Done - by David Allen Evernote Headscape Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 20Invest In Yourself - Blogger & E-Book Writer Samar Owais
Samar Owais arrived in Dubai. She knew her husband. She knew she could blog. What she didn't know, she's learned online, investing in courses that hone her writing and business skills. With great tips on working with clients in multiple time zones, plus the power of remote mentors and guest blogging. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: Invest in yourself - lots of courses also offer support in their online community (see links below) Find yourself an accountability partner, use a remote mentor if you need to If you’re a writer who does a lot of ghost-blogging (it’s 50% of Samar’s work), you can’t show that in your portfolio, so guest blogging with your name on it is key Write guests blogs by targeting which topics your prospective clients want to know more about Samar lists on her site very clearly what services she offers and what her rates are: it cuts out the leads that go nowhere If you’re working across time zones, don’t risk missing a deadline, always finish a day early Communicating via email rather than on calls gives a paper trail of information, cuts down confusion Her side ‘passion project’ saved her from client-work burnout When you’re starting out, if you need to work low paying jobs, that’s fine, so long as you don’t get stuck Go with your gut. If you agree with the advice you’re hearing fine, otherwise do what works for you More from Samar Samar on Twitter Samar's professional site Samar's passion project 'Freelance Flyer' Useful Links Damn Fine Words Men With Pens Commit Action (remote mentoring) Peter Shallard - Shrink for Entrepreneurs Guest Blogging Course Copy Blogger Authority Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.
Ep 19Side Project Success - Data Designer Stefanie Posavec
Stefanie has exhibited at top galleries, spoken at conferences around the world and designed book covers for her heroes, but it's her passion projects that she does on the side that really make a difference to her success. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: Do something you love and it shines through to people When doing a side project, set yourself a deadline. Collaborating with someone else on a side project can be inspiring and also makes you more accountable. Speak at conferences, give interviews, appear on podcasts, give workshops, make friends at events - all of this gets your work known. Being in a specialised niche can allow you to charge a higher day rate Don’t feel like you have to hire a desk somewhere ‘cool’ - how about setting up your own space with other freelancers near where you live? Don't be afraid when going freelance Value yourself. You’re probably worth double. More from Stefanie Stefanie on Twitter Stefanie's site Stefanie and Giorgia Lupi's Dear Data project Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 18Mentor In The Mix - Voiceover & Imaging Producer Stevie Cripps
How do you go from being a locksmith to being the voice of BBC Radio 1? From house entries to House heroes? From working on people's doors to knocking on doors that opened up a world working with his dance music heroes. As a voiceover and in demand audio imaging producer to the world's biggest DJs, Stevie's business took off but he had to figure out how to run that business too. And when it all went a bit Pete Tong, he found help in a mentor. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: If you get a feeling that you want to do something, follow it through If you're a home worker, keep a space just for that, try and distance it from your 'home' life Use a timetable to stay productive - lock things into your diary and honour them Have processes in place to manage the admin side of your business If you don't treat being freelance as being a business, you won't have much success Find a business mentor to help think things through and hold you to account Don't get too hung up on SEO and having the most visible website, instead network, use social media and even direct mail - creative direct marketing isn't done so much nowadays so can make you stand out Focus More from Stevie Stevie on Twitter Stevie's Voiceover site Stevie's production company Useful Links Dormen - DORset Business MENtoring Free Agent Wise Buddah Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 17Market, Market, Grow - Video Producer Neil Waddington
Passionate about video production, at the start of the millenium Neil soon grew from being a freelancer to being a company owner. But when the recession hit he realised being good wasn't enough. He needed to be marketing his business. Having laid everyone off he set about growing again, but this time with lessons learned... Neil's is a great story of the buzzes and challenges of growing your business, with great tips from his marketing strategy and also on what he looks for in the freelancers he now hires. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: Neil's always traded as a brand rather than himself which made it easier to grow as a company Don't let one or two clients become the bulk of your business, what if they disappear over night It's not enough to be good at what you do: you have to market yourself continuously Invest in SEO, be it your own learning or hiring an expert Market yourself as an expert, give away what you know: blogging is brilliant for this Use spare time to write blog ideas down roughly, then tighten them later, 'harvest' these and schedule them to publish over time Don't forget to repeat what you publish If approaching companies for work, don't just send one email, be persistent, call them up More from Neil Neil on Twitter Neil's company FortyFourSixteen Useful Links Sprout Social Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 16Copywriter Danny Margulies - Winning on Elance
Danny Margulies quit his job. Next he wrote 'how to make money writing' into Google. Two days later he had his first client on freelance marketplace Elance. It's become his sole place for finding work. Fair to say, he's making more than enough money writing now. He's since started a course teaching the techniques he's picked up to win at freelancing online. You can get Danny's top 5 hacks for succeeding as an online freelancer here. Let's be clear: Danny does not work for Elance. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: Be prepared to earn less to begin with while you build up your reputation (after each job you get 'reviewed') Check out your competition - figure out what you could be worth Don't be afraid to learn as you go - there are loads of online resources to teach you (Danny wasn't a copywriter before he started on Elance) By doing all of your work on just one site (such as Elance) you build your reputation and that feeds more work Treat it like a business and it will BE a business along with repeat clients over time Creating a course as a 'passive income' is far from passive - it's a hell of a lot of work, but a great sense of achievement You can get Danny's 5 Elance hacks (which apply to other freelance marketplaces as well) for free by going to www.freelancetowin.com/being-freelance - we checked them out and they're really good if you're thinking of working online in this way More from Danny Danny on Twitter Get Danny's 5 Elance Hacks www.freelancetowin.com/being-freelance Danny's Elance Profile Danny's course site: Freelancetowin Useful Links Peter Bowerman's Well Fed Writer site Copyblogger Elance UpWork Freelancer PeoplePerHour Guru Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 15Coach Ebonie Allard - From Breakdown To Breakthrough
Freelancer Ebonie Allard went from TV to a successful Virtual Assistant business... until she broke under the strain. Hear how she went from breakdown to breakthrough and retrained as a coach to other self employed 'misfits'. She shares lots of great lessons her and her clients have learned along the way and includes great insight into building a business via social media/blogging/email list. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: Work shouldn't be your whole life, don't forget the down time (besides it's actually when you'll often be most inspired!) Avoid burnout, learn to say 'no'. Saying 'no' to one thing, means you can say 'yes' to something else Develop your niche, it will help focus every element of your business; you'll know what your niche is, it'll be a gut feeling of passion Use social media, blogging, vlogging etc to let clients and potential clients not just get to see your skills but to get to know you - people buy from people; BUT don't try doing everything at once, pick the platforms you connect with best and then grow it Grow your email list - stay in communication with those who care about what you have to say Don't be disheartened by not having a big email list that you're writing for - be consistent and useful and it will grow - remember, every success story had to start somewhere Be deliberate about dividing up your income at source: 1)Neccesities (55%), 2)Nest egg savings, 3)Nice to have savings, 4)Having fun money, 5)Professional Development, 6)Charity More from Ebonie Entrepreneur Enabler Ebonie on Twitter Ebonie on Facebook Useful Links "Secrets of the Millionaire Mind: Mastering the Inner Game of Wealth" by T Harv Eker The Coaching Academy The Sunday Dispatches Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 14Video Creator Olly Newport - First Job Freelance
Olly Newport's a 20 year old camera op/video editor who has never been anything but freelance. Faced with a future of high univeristy fees he chose to take his film making passion into a freelancing career instead. Steve Folland discovers the challenges he's faced with a steep learning curve in business. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: Network with those within your field, the competition aren't a bad thing, it pays to get to know them To find his first freelance gigs he simply started asking those he knew around him and built it from there Creative collaborations can lead to more work over time as you work on each other's projects Finding his finances out of control, he became obsessed with spreadsheets and opened 4 bank accounts: business, current, saving, tax. Everything single invoice gets divided up as it's paid. More from Olly Olly on Twitter Olly's site Olly on Vimeo Useful Links Pancake App Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.
Ep 13Animator Fraser Davidson - Creative Company
EFraser Davidson is a BAFTA award winning director, animator and designer. You'll find some crafty and candid tips in here whatever field you work in. He's been staff, he's been freelance and now he's a year into co-founding a company. He chats about developing side projects to get dream projects, finding his niche, how nice guys get paid last and what's it been like starting his own studio. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: You're nearly there with your dream job, don't go all through uni/college training and just give in to taking jobs soley for the money Do side projects you're passionate about, be creative and use that to get your dream work Don't over deliver early on, you'll dig yourself into a hole you're not getting paid enough to get out of Find your niche. You're known for what you do: 'people don't ask you to do things they don't know you can do' Starting a company where someone else is dealing with the technical 'business' side of things has freed him up creatively Nice guys get paid last - if someone owes you money, be persistent in asking for it More from Fraser Fraser's company: Cub Studio Fraser on Twitter Video: Cub Studio 2015 Showreel Video: A Guide To American Football Video: The Revolution Will Be Televised - George Obsborne Video: Alternative Rugby Commentary Promo Video: Bill Maher's Irritable Bowl Syndrome Video: Richard Feynman's Ode To A Flower Useful Links The Alternative Rugby Commentary Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.

Ep 12Photographer Casey Gutteridge - Connections Create Business
Photographer Casey Gutteridge doesn't just take pictures, he takes every opportunity to build his connections and that builds his business. This time, Steve Folland discovers how a local newspaper snapper ends up with leading entreprenneurs and even royalty in the frame. Plus, how Casey always goes the extra mile to keep the customer satisfied and is using social media to help build buzz for his clients and bring in new ones. Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance. Here’s some of the key takeaway points: ‘People remember people’ - all of Casey’s work has come from referrals Help people out along the way and it will come back around Casey worked for free for a lot of charities to both expand his portfolio (trying new techniques out) and has found a lot of charity people have moved on to bigger charities and events often have powerful business people at them Casey uses the CamCard app to keep and track business cards easily If your financial/admin work is eating into time you could be working, outsource it If (like Casey) you have a lot of expenses, don’t put it off - deal with it on a weekly basis, don’t let them pile up Don’t be afraid to try things - if it doesn’t work, how you can you make it work? Customer service is really important - under promise, over deliver - how can you go that extra mile? Casey uses social media to grow his business daily by encouraging the client that he’s working for to tweet/retweet More from Casey Casey's site Casey's Twitter Casey's Instagram Useful Links CamCard Peter Jones Being Freelance on Twitter More from Steve Folland You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFollandBeing Freelance is hosted and created by freelance podcast editor Steve Folland.