Show overview
Bank Marketing Show launched in 2025 and has put out 13 episodes in the time since. Releases follow a fortnightly cadence.
None of the episodes are flagged explicit by the publisher. It is catalogued as a EN-US-language Business show.
The show is actively publishing — the most recent episode landed 2 weeks ago, with 10 episodes already out so far this year. The busiest year was 2026, with 10 episodes published. Published by Chris Bates.
From the publisher
The BANK MARKETING SHOW, the podcast that engages and informs you for success in today's marketplace. It's the show that will make you a better marketer with trends, tactics and inspirations from experts and industry leaders. If you're wanting to impact your personal success and position your company as the best choice in your market, then you're in the right place!
Latest Episodes
Ep 111 – AI Insights #2 – Where It Is Going
Ep 110 – AI Insights #1 – What You Should Be Doing Today
Ep 109 – Go Niche or Go Home How Community Banks Win by Serving the Overlooked
Ep 108 – What Actually Works for a New Location
Ep 107 – Bold with a Purpose – with Rich Jones of BankIn Minnesota
Every bank says they want to stand out. But most don’t go beyond tweaking a logo, or updating colors, and continue to rely on the number of years in business to build trust. That’s important – but no longer enough to differentiate your bank against the thousands of others with a similar history. It’s time to be bold.
Ep 106 – The We-Tried-That Problem
We break down the real reasons bank marketing tactics fail, from our experience seeing these things play out at banks across the country. Spoiler: it’s almost never the channel itself. Google Ads, SEO, and even direct mail DO work – but not if you only focus on the ad itself.
Ep 105 – Amber Murphy – The Case for Industry Specialization in Bank Marketing
Every community bank has checking accounts and loans. So the age-old question is, how do you stand out? First Financial Bank and Amber Murphy figured it out: they went deep in one niche, and then kept going, building many specialty lending divisions and driving massive growth. Check it out!
Ep 104 – Candie Simmons – Passion, Purpose & Communication in Community Banking
Ep 103 – Building the Next Generation of Community Banks with Rebeca Romero Rainey – CEO of ICBA
What's next for community banking from one of the industry's top leaders!
Ep 102 – IT for Today’s Community Banks – Scott Stevens
Cybersecurity, AI, and IT modernization aren't just "IT problems" anymore — they directly impact how banks market, grow, and protect their brands. In this episode of The Bank Marketing Show, Chris and Dan sit down with Scott Stevens, Chief Information Security Officer at Integrity Technology Solutions, to break down what community should actually be thinking about when it comes to cloud infrastructure, AI usage, and cybersecurity.
Ep 101 – Emily Schwartz – From Content to Education: Building Trust Through Financial Wellness
In this episode, we sit down with Emily Schwartz, Director of Financial Education at MidFirst Bank, about how her team helps build real trust in her bank, by focusing on education first. If you are tired of just checking the boxes with your content, and trying to avoid “AI slop” (as you should be!), this episode is a great way to reframe how you approach financial education – no matter the size of your bank.
