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Trainer Compensation
Episode 80

Trainer Compensation

In this episode, Matt and Rick discuss the optimal formula for how to pay your trainers. → Learn more at → http://bit.ly/alloy_franchise

Alloy Personal Training Business · Rick Mayo, Matt Helland

March 17, 202119m 17s

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Show Notes

In this episode, Matt and Rick discuss the optimal formula for how to pay your trainers.

The subject of trainer compensation in the fitness industry is an issue that is always dividing opinions. Many gym owners want to know how best to pay their trainers without compromising their business while at the same time attracting good talent.

Your payment structure and other benefits you can offer your trainers will greatly depend on your fitness business model. The small group personal training model offers the best opportunity to pay your trainers decent wages and other benefits such as retirement and paid time off.

In addition to this, Rick and Matt discuss the different ways you can incentivize your coaches without affecting your margins.

Tune in to this episode to learn of the golden rule and the magic formula to apply when it comes to paying your trainers

Key Takeaways

  • The magic formula you should use to calculate trainer compensation (03:10)
  • Why the small group training model is the easiest to pay coaches (06:01)
  • How we pay our coaches at our gym (06:46)
  • How the two Alloy Franchise models overall payroll to revenue margins look like (08:21)
  • Why performance-based pay is good for your fitness business (12:23)
  • The problem with gym owners focusing only on topline revenue (15:06)
  • Why you have to pay coaches if they are doing sales (16:40)

Additional Resources:

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Topics

gym marketingfitness businessfitness business marketinggym ownergym coaches paygym franchiseopening a gymfitness frachisepayroll to revenue ratiofitness trainer compensationpersonal trainingstarting a gympersonal training business