10PlusBrand
205 episodes — Page 5 of 5
S1 Ep 5Episode 5: ”Business as usual” in the New Normal - how to stay calm and be helpful
If you would like to stay in the loop, subscribe to our Newsletter To read it as a blog To watch it as a video A Podcast by Joanne Z. Tan, Founder & CEO of 10 Plus Brand, Inc. COVID19 can change a company's clientele, products and services, even business model, but not its brand DNA & vision by the founder & CEO. If you would like to stay in the loop, subscribe to our Newsletter
S1 Ep 4Episode 4: Best 3 Super Bowl Ads 2020 - by Joanne Z. Tan,10PlusBrand.com
Less is more - why Google's Super Bowl Ad 2020 has the most storytelling power without special effects or celebrities. If you would like to stay in the loop, subscribe to our Newsletter To read as a blog To watch as a video A Podcast by Joanne Z. Tan, Founder & CEO of 10 Plus Brand, Inc. Here are the top 3 best Super Bowl Ads in 2020, based on the criteria of two words: Trust and Competence, in MY opinion, and strictly from the point of helping a business get their business’ unique value propositions across to the hearts and souls of their target audience. Counting down 3 - 2 - 1 to my personal winner: #3: New York Life Insurance's ad; #2: Under Armour's Ad; #1: Google's ad, "Lorreta". If you would like to stay in the loop, subscribe to our Newsletter
S1 Ep 3Episode 3: Short & Sweet Tips for Business Branding from Joanne Z. Tan_#1_Trust and Confidence
Business or personal branding is based on 2 words: trust & competence. The hardest part is earning trust. How? If you would like to stay in the loop, subscribe to our Newsletter To watch it as a video A Podcast by Joanne Z. Tan, Founder & CEO of 10 Plus Brand, Inc. How do you amplify your brand messages, straight to the hearts and minds of your target audience, within 30 seconds? Make your brand stand for something, then the top line will lift the bottom line. If you would like to stay in the loop, subscribe to our Newsletter
S1 Ep 2Episode 2: Your Brand‘s Best Friends can be Your Competitors and Collaborators
Competition is a brand's motivation & inspiration, differentiator & collaborator in a synergetic relationship. If you would like to stay in the loop, subscribe to our Newsletter To read it as a blog To watch it as a video A Podcast by Joanne Z. Tan, Founder & CEO of 10 Plus Brand, Inc. Your brand, your competitors/collaborators: what's ideal and what's practical: in turning competition into synergetic partnership, and in defining unique value propositions and differentiators. If you would like to stay in the loop, subscribe to our Newsletter
S1 Ep 1Episode 1: Brand Stories Are 60,000 Times More Powerful When Told with High Quality Videos
Video is both verbal & visual if done well it can multiply the impact of words & stories. How? If you would like to stay in the loop, subscribe to our Newsletter To read it as a blog To watch it as a video A Podcast by Joanne Z. Tan, Founder & CEO of 10 Plus Brand, Inc. Do you prefer reading an article, or watching its video version? How many people prefer watching a video to reading a blog post? Check out my latest podcast on the Power of Visuals to find out more. If you would like to stay in the loop, subscribe to our Newsletter