Snack Nuts for Hormel Foods, Head of Marketing
Wharton Marketing Matters · Wharton Podcast Network
January 20, 202226m 28s
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Show Notes
Rafik Lawendy, Head of Marketing, Snack Nuts for Hormel Foods, joins Marketing Matters to talk about Hormel Foods buying Planters nuts for $3.35 billion, the largest acquisition in Hormel's 130-year history, snacking trends, rebranding the iconic Mr. Peanut, modern marketing and more!
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