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Mark Phillips, Head of Beer and Hard Seltzer at Diageo North America

Mark Phillips, Head of Beer and Hard Seltzer at Diageo North America

Wharton Marketing Matters · Wharton Podcast Network

March 24, 202325m 5s

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Show Notes

Mark Phillips, Head of Beer and Hard Seltzer at Diageo North America joins Marketing Matters to talk about the launch of Guinness' new non-alcoholic beer, trends in the alcohol industry, their St Patrick's Day campaigns, and how they celebrated #WomensHistoryMonth!

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