Lee Applbaum, President and Chief Operating Officer, Round 2 Spirits, LLC
Wharton Marketing Matters · Wharton Podcast Network
November 14, 202418m 26s
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Show Notes
Wharton's Dr. Americus Reed speaks with Lee Applbaum, President and Chief Operating Officer, Round 2 Spirits, LLC about disruption in the spirit industry, distribution models, the importance of making a real connection with the consumer. celebrity partnerships, the founding of Weber Ranch Vodka, and more.
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