John Taite, EVP of Brand Partnerships, Made Music Studio
Wharton Marketing Matters · Wharton Podcast Network
September 12, 202426m 40s
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Show Notes
Wharton's Barbara Kahn and Dr. Americus Reed speak with John Taite, EVP of Brand Partnerships at Made Music Studio, about sonic branding, its effectiveness for brands, how it works alongside visual branding, and more.
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