James Kuczynskiia, Creative Director of Brand & Marketing, Duolingo
Wharton Marketing Matters · Wharton Podcast Network
October 3, 202421m 19s
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Show Notes
Wharton's Barbara Kahn and guest co-host Patti Williams speak with James Kuczynskiia, Creative Director of Brand & Marketing at Duolingo about their gamification model, the pillars of the brand, the behind the scenes of their 5-second Super Bowl ad, brand partnerships, and word-of-mouth advertising.
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