
Cyntia Leo, Senior Director of Brand Marketing at Urban Outfitters
Wharton Marketing Matters · Wharton Podcast Network
July 18, 202418m 52s
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Show Notes
Wharton's Dr. Americus Reed speaks with Cyntia Leo, Senior Director of Brand Marketing at Urban Outfitters about brand value, the importance of storytelling in branding, Urban Outfitter's focus on community surrounding the brand, and more.
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