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Chris Kelly, Reporter for Marketing Dive

Chris Kelly, Reporter for Marketing Dive

Wharton Marketing Matters · Wharton Podcast Network

October 26, 202312m 36s

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Show Notes

Wharton's Barbara Kahn and Dr. Americus Reed speak with Chris Kelly, a reporter with Marketing Dive, about popular Halloween marketing campaigns, including Ikea, Burger King, and Jack In The Box.

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