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Black Friday Special - Marketing Dive & The National Retail Federation

Black Friday Special - Marketing Dive & The National Retail Federation

Wharton Marketing Matters · Wharton Podcast Network

November 30, 202128m 35s

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Show Notes

Marketing Matter's Annual Black Friday Special!

Guests Include: 

  • Peter Adams, Reporter for Marketing Dive on Black Friday/Holiday Marketing Campaigns
  • Katherine Cullen, Senior Director of Industry and Consumer Insights for the National Retail Federation on Holiday Sales Predictions



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