PLAY PODCASTS
Asa Hiken, Technology Reporter for Ad Age

Asa Hiken, Technology Reporter for Ad Age

Wharton Marketing Matters · Wharton Podcast Network

March 19, 202521m 25s

Audio is streamed directly from the publisher (sphinx.acast.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.

Show Notes

Asa Hiken, Technology Reporter for Ad Age joins Barbara Kahn and Dr. Americus Reed to talk about Walmart's immersive commerce initiative, the use of gaming in immersive commerce, digital consumer engagement, and the partnership between WPP and Stability AI.

Hosted on Acast. See acast.com/privacy for more information.