6/30/21: Hits and Misses/Wharton's Katy Milkman
Wharton Marketing Matters · Wharton Podcast Network
July 2, 202129m 30s
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Show Notes
Katy Milkman, Wharton Professor of Operations, Information and Decisions, joins Marketing Matters to talk Marketing Hits & Misses of the week, the science behind vaccine incentives, and her new book "How To Change".
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