Voice Over Marketing Podcast
In-depth and advanced marketing strategies for people in the voice over and audio production professions.
John Melley: Voiceover Talent, and Marketing Coach
Show overview
Voice Over Marketing Podcast has been publishing since 2014, and across the 10 years since has built a catalogue of 50 episodes. That works out to roughly 30 hours of audio in total. Releases follow a roughly quarterly cadence.
Episodes typically run thirty-five to sixty minutes — most land between 26 min and 52 min — though episode length varies meaningfully from one episode to the next. None of the episodes are flagged explicit by the publisher. It is catalogued as a EN-US-language Business show.
The catalogue appears to be on hiatus or wound down — the most recent episode landed 1.9 years ago, with no new episodes in over a year. The busiest year was 2016, with 14 episodes published. Published by John Melley: Voiceover Talent, and Marketing Coach.
From the publisher
by John Melley
Latest Episodes
View all 50 episodesEp 77Episode_77_Rick Lance The Voice of Americana
Support the Forever Home New England Dog Rescue and this podcast With Throw My Dog A Bone! How can your clients Guide you in your voice over business? You’ll want to take notes on this episode! John Melley sits down with Rick Lance – The Voice of Americana to discuss how he took what his […]
Ep 76Episode 76 The Membership Millionaire and Doing Good
Support the Forever Home New England Dog Rescue and this podcast With Throw My Dog A Bone! In this episode John speaks with Mara Glazer about her new book The Membership Millionaire and how to incorporate a membership program in your voice over business. They also discuss how “Doing Good” for others means doing good […]
Ep 75Episode 75: Lau Lapides and the New England Voice Over Summit
Support the Quincy Animal Shelter and this podcast With Throw My Dog A Bone! Lau Lapides and John Melley discuss “getting in the Voice Over Zone” and the New England Voice Over Summit. We also discuss how to know when you’re nailing your voice over performance I’m Presenting at the New England Voice Over Summit […]
Episode_074 Artificial Intelligence AI and Voice Over
Will Artificial Intelligence AI kill the Voice Over Industry, or is it part of the constantly changing way of doing business, like a VO Style that’ becomes all the rage, or the required Home Studio? VOXtra.com’s John Florian and John Melley discuss the impact AI is having and how to prepare and protect your business […]
Ep 73Episode 73 The Trials Triumphs Fails Embarrassments and Tools for Surviving the Last 3 Years
It’s been 3 years since the last episode of the Voice Over Marketing Podcast. In this episode I explain my time away from the mic and how I weathered the Pandemic. How the show was never far from my mind, but didn’t feel like doing it. How I overcame my reluctance to publish (would anyone […]
S1 Ep 72Episode_72: How Does Your Pricing Affect YOUR Work?
Seller’s Remorse? Ever quote a price on a VO Gig only to regret it later? Did that mindset cause you to think something like: “Heck, I’m only getting $XXX for it and have spent too much time on it already?” Ring a bell? In Episode 72 I discuss why solid fees are important for our […]
Episode_71: Why “Pay to Play” is not a Viable “Place” for Your #VO Business
Selecting where you do business has dramatic effects on price and your clients' resistance to price. Be "Where no one else is."
Episode 70: Be Careful Who You Take Advice From
Sometimes “Free” advice comes with a cost. Sometimes that cost is simply time to receive the advice and implement it. If it’s good advice then all is well. Other times it can cost you BIG when you implement BAD advice. In this Episode I use a recent coaching call with a listener as my outline […]
Episode 69: Getting Out of a Rut, An Interview With Rob Berkley
I interviewed my friend and business coach Rob Berkley shortly before he was diagnosed with cancer about how to get out of a funk, rut, groove, inertia, etc. Something that I have been in for various reasons Unfortunately, Rob passed away in December of 2018. I wanted our interview to be the next episode of […]
Episode_68: True Confessions & Your Questions Answered
Here’s the Link I mentioned to get your FIRST MONTH FREE to VO Athlete® Wellness Club Here’s a Link to the 23 Minute Guided Walking Meditation Protect Your Hearing! I lay it all on the table for ya. After 20 plus years in the biz, Decades of playing music, loud drums, rock concerts, machinery and occasional firearms […]
Episode_67: R.I.F. Reading is Fundamental to #VO Success
Here’s the Link I mentioned to get your FIRST MONTH FREE LINK VO Athlete® Here’s a Link to the 23 Minute Guided Walking Meditation What’s the Second Piece of Advice I Give to #VO Talent? After showing up and positioning yourself for opportunity, the second piece of advice I give to #Voice Over Talent (Veteran […]
Episode_66: VO Rates as a Marketing/Positioning Strategy? Yes.
John, Can I Establish a Niche? Yes…. and Charge Lower Prices? … Yes,… but why would you want to? In this episode I demonstrate establishing market niches and tackle a couple of common questions and celebrate some listener successes. During the episode I discuss: How to Establish a Niche Voice Over Business How To Set […]
Episode_65: How YOU Can Become a Voice Over Athlete® Too!
Why I Started The Voice Over Athlete® Wellness Club Here’s the Special Link! FIRST MONTH FREE LINK VO Athlete® Joell Jacob Turns the table on me and dives deep on WHY I started the Voice Over Athlete® Wellness Club! In Case You Missed It – Here’s the Link again! FIRST MONTH FREE LINK VO Athlete® Joell did […]
Episode_64: Don’t Be A Voice Over Scumbag
Marketing Lessons From My Everyday Trials & Tribulations Andrew Lock is right. Marketing is everything and Everything is Marketing Doing the Right Thing – Even if it hurts a bit It hurts less in the long run My Business Refund Policy and WHY? My lame Bill Clinton impersonation and Save the Pollinators PSA Enjoy! Episode […]
Episode_63: Voice Over Legend James Alburger is Our Guest
James Alburger is My Guest in Episode 63: Audio production, video editing and voiceover have been part of James’ life since he was about 12 years old when he literally taught himself how to edit music with a grease pencil, razor blade and scotch tape. James had a 25-year career with NBC television in San […]
Episode_62: Should You Use a False Name? Marketing at Conferences and Business Cards
Can Pictures Hurt Your Voice Over Prospecting? We discuss your questions and comments received via Our SpeakPipe Application And we answer a question from Listener Branden Rouselle about business cards. Episode Sponsor: I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off […]
Episode_61: Marketing Tips for NEW (and all) Voice Over Talent
Are There Specific Marketing Tips for People NEW to Voice Over? Richard Baringer asks: How about marketing ideas specifically geared toward those of us just starting in the biz? I bust out my – create your own products & services idea… again and a few others! Take notes! Plus a Bee Update and More! Episode Sponsor: I’ve […]
Episode_60: Why Length Matters (Your Demo) and What Coffee Cake Can Teach Us About Pricing! (?)!!
Length Matters… but for a different reason than you think: Listener Ray Girard Asked: Do audition reels over the suggested length really tic agents/clients off? What is the problem with them just cutting it off when they’ve had enough? And… Are Voice Over talent regarded as irritations or do they welcome our reaching out? I answer […]
Episode_59: Branding, Marketing and Networking… Oh My! An Interview with Branding Expert Karen Tiber Leland
Today We Tackle the Question: What’s the Difference Between Branding, Marketing and Networking? Karen Leland is the president of Sterling Marketing Group specializing in branding and marketing strategy and implementation. Her clients include: Apple, American Express, Twitter, LinkedIn, Marriott Hotels, and others. She is the bestselling author of eight business books and writes a marketing […]
Episode_58: Pay to Play… or Not?
In this episode John finally tackles the Pay to Play Question. What does he think about them? Does He Prefer One more than others? Waste of Time? John is Fielding questions from the Voice Over Marketing Podcast Group on Facebook. If you have a question – join in Click here to ask and John will […]