Top of Mind

We have seen fitness fads rise and fall. The fitness industry is a tricky one to navigate let alone succeed in, in episode 4 Hayley Westoby sits down with Josh Mildren the founder of the boutique fitness franchise; REVL to understand the secret ingredient when it comes to building a successful gym franchise in 2024. In this episode Josh talks about where his love for branding began, as a content creator and how that evolved into what the REVL franchise looks like today. Josh also breaks down the marketing tactics REVL have used to start and scale their business to the 30 locations they have today, and the advice he would give to anyone wanting to follow in his footsteps. Top of Mind is an extension of our business Gambit Collective, a pay-as-you-go marketing agency making marketing, social media and personal branding expertise accessible to everyone. Don't forget to rate, subscribe and review - it helps our podcast grow and allows us to access amazing guests, and unlock more information for you to grow and scale your business. Follow along on your preferred channels: Top of Mind on IG: https://www.instagram.com/topofmind.pod/ Top of Mind on TikTok: https://www.tiktok.com/@topofmind.pod Josh on IG: https://www.instagram.com/joshmildren/ Gambit Collective on IG: https://www.instagram.com/gambit.collective Gambit Collective on LI: https://www.linkedin.com/company/gambitcollective/ Gambit Collective on TikTok: https://www.tiktok.com/@gambitcollective Hayley on IG: https://www.instagram.com/hayleywestoby/ Hayley on LI: https://www.linkedin.com/in/hayleywestoby/ Hayley on TikTok: https://www.tiktok.com/@hayleywestoby

The number of people who listen to podcasts has increased by over 40 million in the last year globally, and Australians are downloading over 1 billion podcasts, up 26% for the year. Kyle Traynor has a podcast that is in the top 1% of podcasts worldwide. In this episode Kyle breaks down why building a brand and creating a podcast is something every brand will be doing in the next 5 years, as well as sharing the secret recipe for creating a successful podcast? Kyle also discusses with Hayley why podcasts are the gold standard for community building, why 99% of podcasts don’t make it past episode 20, and shares some incredible advice for brands and individuals looking to create their own podcast. Top of Mind is an extension of our business Gambit Collective, a pay-as-you-go marketing agency making marketing, social media and personal branding expertise accessible to everyone. Don't forget to rate, subscribe and review - it helps our podcast grow and allows us to access amazing guests, and unlock more information for you to grow and scale your business. Follow along on your preferred channels: Top of Mind on IG: https://www.instagram.com/topofmind.pod/ Top of Mind on TikTok: https://www.tiktok.com/@topofmind.pod Kyle on IG: https://www.instagram.com/kylertraynor/ Gambit Collective on IG: https://www.instagram.com/gambit.collective Gambit Collective on LI: https://www.linkedin.com/company/gambitcollective/ Gambit Collective on TikTok: https://www.tiktok.com/@gambitcollective Hayley on IG: https://www.instagram.com/hayleywestoby/ Hayley on LI: https://www.linkedin.com/in/hayleywestoby/ Hayley on TikTok: https://www.tiktok.com/@hayleywestoby

In today's attention economy, it is no longer about being the best, it is about being the best known. When people think of you first, they’re more likely to purchase your products, service or business. This episode introduces Top of Mind, your go-to podcast helping you stay top-of-mind as a business brand or individual, for free. This podcast is an extension of our business Gambit Collective, a pay-as-you-go marketing agency making marketing, social media and personal branding expertise accessible to everyone. This 10 minute introduction episode outlines what you can expect from the podcast series, and explains the importance and three reasons why staying top of mind is important. Don't forget to rate, subscribe and review - it helps our podcast grow and allows us to get better guests, and unlock more information for you to grow and scale your business. Follow along on your preferred channels: Top of Mind on IG: https://www.instagram.com/topofmind.pod/ Top of Mind on TikTok: https://www.tiktok.com/@topofmind.pod Gambit Collective on IG: https://www.instagram.com/gambit.collective Gambit Collective on LI: https://www.linkedin.com/company/gambitcollective/ Gambit Collective on TikTok: https://www.tiktok.com/@gambitcollective Hayley on IG: https://www.instagram.com/hayleywestoby/ Hayley on LI: https://www.linkedin.com/in/hayleywestoby/ Hayley on TikTok: https://www.tiktok.com/@hayleywestoby