EP:24 - Beyond the Follow: The Truth About Online vs. In-Person Networking
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Show Notes
In today’s hyper-connected world, is your follower count really as valuable as you think? Or is real business still happening over in-person coffee chats?
In this special episode of Top of Mind, host Hayley Westoby is joined by Sophie Hood (Founder of Soul Tonic) and Lauren Meisner (Founder of Centennial World & host of Infinite Scroll) for an unfiltered conversation on the evolution of networking in 2024.
They dive deep into:
- The great debate: Is online or in-person networking more effective?
- The controversial truth: Your online presence might not be as important as you think.
- The biggest networking ‘icks’—from ghosting to “pick your brain” requests.
- The secret to building meaningful connections (that actually open doors).
- Why Gen Z is shifting back to in-person interactions—and how brands can keep up.
If you've ever wondered whether to spend more time curating your LinkedIn or showing up to real-life events, this episode is for you.
Tune in, subscribe, and let us know: Are you team online or team IRL?
Top of Mind is an extension of our business Gambit Collective, a pay-as-you-go marketing agency making marketing, social media and personal branding expertise accessible to everyone.
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Follow along on your preferred channels:
Lauren on LinkedIn: https://www.linkedin.com/in/laurenmeisner/
Sophie on LinkedIn: https://www.linkedin.com/in/sophie-hood-b1b2a3115/
Top of Mind on IG: https://www.instagram.com/topofmind.pod/
Top of Mind on TikTok: https://www.tiktok.com/@topofmind.pod
Gambit Collective on IG: https://www.instagram.com/gambit.collective
Gambit Collective on LI: https://www.linkedin.com/company/gambitcollective/
Gambit Collective on TikTok: https://www.tiktok.com/@gambitcollective
Hayley on IG: https://www.instagram.com/hayleywestoby/
Hayley on LI: https://www.linkedin.com/in/hayleywestoby/
Hayley on TikTok: https://www.tiktok.com/@hayleywestoby