
The Visionary Chronicles
236 episodes — Page 5 of 5
Ep 41Visionaries | Henry Ford
The Visionary Chronicles PODCAST on Henry Ford. How he moved from failure to success, and how his innovative mindset and products still impact our daily lives. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long-term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. We discuss this along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners. He is the author of The Visionary Brand, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California. If you enjoy The Visionary Chronicles Podcast, would be great if you could please leave a short Review at; iTunes/Apple Podcasts/The Visionary Chronicles It takes about a minute and supports our growth and reach to others, along with getting some awesome interviews. Please check out The Visionary Chronicles on these sites; Apple Podcast Podbean Spotify iHeart Pandora Sign up for The Visionary Chronicles Newsletter at; The Visionary Chronicles Newsletter Interested in Sponsoring The Visionary Chronicles Podcast, or a segment? Please fill out this form; bryansmeltzer.com/contact/ Follow me on the following social sites. @liquidmindsite on Facebook @liquidmindsite on Twitter @bryansmeltzer33 on Facebook @bryansmeltzer on Twitter in/bryansmeltzer on Linkedin
Ep 40COURAGE | How to overcome Barriers to Success
In this PODCAST, I discuss the TOP 5 Barriers leaders of brands, and brands themselves encounter when looking to achieve long-term success through short-term barriers. You can either be caught flat-footed or understand the situation and adapt to the opportunity presented. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long-term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. We discuss this along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners. He is the author of The Visionary Brand, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California. If you enjoy The Visionary Chronicles Podcast, would be great if you could please leave a short Review at; iTunes/Apple Podcasts/The Visionary Chronicles It takes about a minute and supports our growth and reach to others, along with getting some awesome interviews. Please check out The Visionary Chronicles on these sites; Apple Podcast Podbean Spotify iHeart Pandora Sign up for The Visionary Chronicles Newsletter at; The Visionary Chronicles Newsletter Interested in Sponsoring The Visionary Chronicles Podcast, or a segment? Please fill out this form; bryansmeltzer.com/contact Follow me on the following social sites. @liquidmindsite on Facebook @liquidmindsite on Twitter @bryansmeltzer33 on Facebook @bryansmeltzer on Twitter in/bryansmeltzer on Linkedin
Ep 39Positioning | How to Successfully Position your Brand
Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. We discuss this along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners. He is the author of The Visionary Brand, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California. If you enjoy The Visionary Chronicles Podcast, would be great if you could please leave a short Review at; iTunes/Apple Podcasts/The Visionary Chronicles It takes about a minute and supports our growth and reach to others, along with getting some awesome interviews. Please check out The Visionary Chronicles on these sites; Apple Podcast Podbean Spotify iHeart Pandora Sign up for The Visionary Chronicles Newsletter at; The Visionary Chronicles Newsletter Interested in Sponsoring The Visionary Chronicles Podcast, or a segment? Please fill out this form; bryansmeltzer.com/contact/ Follow me on the following social sites. @liquidmindsite on Facebook @liquidmindsite on Twitter @bryansmeltzer33 on Facebook @bryansmeltzer on Twitter in/bryansmeltzer on Linkedin
Ep 38Leadership | How to Inspire Greatness
Inspiring Greatness in your brand, team, or category requires a Leader who inspires those around them. Finding those who have these Leadership Principle/Crucibles is rare, but once found provide the Vision for generational success of your company. In my latest Podcast The Visionary Chronicles I outline how these Leaders inspire Greatness, and how you can incorporate these principles with your brand or team. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. We discuss this along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners. He is the author of The Visionary Brand, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California. If you enjoy The Visionary Chronicles Podcast, would be great if you could please leave a short Review at; iTunes/Apple Podcasts/The Visionary Chronicles It takes about a minute and supports our growth and reach to others, along with getting some awesome interviews. Please check out The Visionary Chronicles on these sites; Apple Podcast Podbean Spotify iHeart Pandora Sign up for The Visionary Chronicles Newsletter at; The Visionary Chronicles Newsletter Interested in Sponsoring The Visionary Chronicles Podcast, or a segment? Please fill out this form; bryansmeltzer.com/contact Follow me on the following social sites. @liquidmindsite on Facebook @liquidmindsite on Twitter @bryansmeltzer33 on Facebook @bryansmeltzer on Twitter in/bryansmeltzer on Linkedin
Ep 37IDEAS | How to Realize a Great Idea
Bryan discusses the critical steps to realizing a seemingly great Idea. Seemingly, as Bryan outlines the 5 steps to properly and HONESTLY evaluating if a product should be commercialized. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. We discuss this along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners. He is the author of The Visionary Brand, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California. If you enjoy The Visionary Chronicles Podcast, would be great if you could please leave a short Review at; iTunes/Apple Podcasts/The Visionary Chronicles It takes about a minute and supports our growth and reach to others, along with getting some awesome interviews. Please check out The Visionary Chronicles on these sites; Apple Podcast Podbean Spotify iHeart Pandora Sign up for The Visionary Chronicles Newsletter at; The Visionary Chronicles Newsletter Interested in Sponsoring The Visionary Chronicles Podcast, or a segment? Please fill out this form; bryansmeltzer.com/contact/ Follow me on the following social sites. @liquidmindsite on Facebook @liquidmindsite on Twitter @bryansmeltzer33 on Facebook @bryansmeltzer on Twitter in/bryansmeltzer on Linkedin
Ep 36Goals | How to Set Goals and Realize your Vision
The Visionary Chronicles CHRONICLE: June 21st, 2022 Inspiration "When it is obvious that the goals cannot be reached, don't adjust the goals, adjust the action steps..." Life Wisdom from Confucious PODCAST: Goals | How to Set Goals and achieve your Vision With the new year, and the past year having presented so many challenges, the ability to move ahead with your goals is imperative. It sets the future, moves us beyond the past, and allows you to achieve that which seems unattainable. But how do you effectively set and achieve your goals? Interestingly, I get quite often from the companies we engage with and leaders looking for answers to increasing innovation, productivity, or efficiency. The realization when they fall flat on their face and do not know who to recover. This scenario reflects the real world, where only 8% of those who set goals achieve them. In my new Visionary Chronicles PODCAST, Goals | How to Set Goals, and achieve your Vision, I tackle this question, providing insightful principles on setting goals properly and executing them through a step by step process. Setting realistic or unrealistic goals, they must be challenging but attainable. Here are several proven Principles shown to work by the ELITE 8%; 1. Change your daily Habits or Routines to enhance productivity. Look at your daily/hourly routine, disrupt it to find more time. 2. Be realistic with your Goals, but offer up a Stretch to achieving it. They must be attainable, but only through sweat and failures along the way. Give everyone a sense of accomplishment. 3. Find support where needed after analyzing your daily Habits/Routine. You can not achieve Success consistently without some help…find it. 4. Take Two Steps Forward and one Step back. The path to Success is not a straight line, step back and evaluate the way forward. 5. Share Success, Embrace Failure. Failure is your pathway to eventual Success. 6. Move out of the Status quo to realize your Vision. Break free from Habits, change your routine to be more effective. Also, don't multi-task; your brain likes to complete one path before moving on to another. 7. Realize progress, find what works and what does not. Do more of what works and less of what does not. Simple, but powerful! 8. Have Faith, know you are not alone—calming influence in turbulent times. 9. Adapt. Times change, be ready to make your move. Covid should be a lesson learned when being prepared to Adapt. 10. Always be moving forward. When you take two steps forward, just do not take three back. Concluding and summarizing these principles, you will find roadblocks, and barriers to achieving eventual Success, just stick to your path no matter how rocky. The old cliché holds, if it were easy, everyone would do it. Set definitive goals, change your habits, find support along the way, and have Faith that all things will work together for good. Stay True, stay Authentic, be Different, and be Great! Enjoy the Journey! Bryan Smeltzer, President LiquidMind Inc. @LiquidMindsite.com @BryanSmeltzer.com © All rights reserved, Bryan Smeltzer, 2022 In my new Podcast, Goals | How the set yourself for Success through Strategic Goal Setting, I discuss how to set your goals correctly and the principles to achieving them, whether in your personal or professional life. The Visionary Chronicles Podcast We discuss this and other business strategy topics and pressing issues facing Entrepreneurs, Executives, and Small Business Owners. Please check out "The Visionary Chronicles" on these sites. Available on Podbean Apple Podcast Spotify iHeart Pandora If you like what you hear, I would appreciate you providing a rating and following to receive my weekly Podcasts, along with exclusive content as a follower. Subscribe to The Visionary Chronicles PODCAST, and receive The Visionary Chronicles Newsletter, along with a FREE Vision Notepad. Visionary Interviews, I will be doing some upcoming interviews with some icons in the industry. If you happen to know of someone I may want to interview, please let me know. Just provide some brief information, and if it works, we will reach out. Visionary Interviews LiquidMind a Brand Strategy Firm for those looking to disrupt their industry, build a global digital platform, business execution leadership, or just need someone who understands your business's complexities and can provide solutions.
Ep 35Perseverance | How to Adapt to an Opportunity and Succeed
Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. We discuss this along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners. He is the author of The Visionary Brand, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California. If you enjoy The Visionary Chronicles Podcast, would be great if you could please leave a short Review at; iTunes/Apple Podcasts/The Visionary Chronicles It takes about a minute and supports our growth and reach to others, along with getting some awesome interviews. Please check out The Visionary Chronicles on these sites; Apple Podcast Podbean Spotify iHeart Pandora Sign up for The Visionary Chronicles Newsletter at; The Visionary Chronicles Newsletter Interested in Sponsoring The Visionary Chronicles Podcast, or a segment? Please fill out this form; bryansmeltzer.com/contact/
Ep 34Start up | How to Pitch your Company to Investors
Bryan discusses the importance of having properly prepared for pitching to Investors. The critical areas to execute in order to have a great meeting, and a presentation that leads to a potential deal. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. We discuss this along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners. He is the author of The Visionary Brand, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California. If you enjoy The Visionary Chronicles Podcast, would be great if you could please leave a short Review at; iTunes/Apple Podcasts/The Visionary Chronicles It takes about a minute and supports our growth and reach to others, along with getting some awesome interviews. Please check out The Visionary Chronicles on these sites; Apple Podcast Podbean Spotify iHeart Pandora Sign up for The Visionary Chronicles Newsletter at; The Visionary Chronicles Newsletter Interested in Sponsoring The Visionary Chronicles Podcast, or a segment? Please fill out this form; bryansmeltzer.com/contact/
Ep 33Sustainable Innovation | How to Structure your Brand to Innovate
Bryan discusses how to apply structure to your brand in order to build long term sustainable Innovation. He took examples from Apple and other companies that have implemented this structure to achieve ongoing success. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. We discuss this along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners. He is the author of The Visionary Brand, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California. If you enjoy The Visionary Chronicles Podcast, would be great if you could please leave a short Review at; • iTunes/Apple Podcasts/The Visionary Chronicles It takes about a minute and supports our growth and reach to others, along with getting some awesome interviews. Please check out The Visionary Chronicles on these sites; • Apple Podcast • Podbean • Spotify • iHeart • Pandora Sign up for The Visionary Chronicles Newsletter at; • The Visionary Chronicles Newsletter Interested in Sponsoring The Visionary Chronicles Podcast, or a segment? Please fill out this form; • bryansmeltzer.com/contact/
Ep 32Loyalty Loop | How to Engage beyond Purchase
The Visionary Chronicles CHRONICLE: November 13th, 2020 " Success is the result of perfection, hard work, learning from failure, loyalty, and persistence..." Wisdom from Colin Powell Loyalty Loop | How to Engage beyond Purchase A brand's ability to engage, provide value, create loyalty, and build a community is correlated with their ability to create a complete product lifecycle buying experience… The Loyalty Loop… Gone are the days when the traditional purchase funnel remains effective (Awareness, Consider, Evaluate, and Purchase). Those who choose to engage with customers beyond purchase understand this is the most critical time when building a long-term relationship. With e-comm becoming an integral segment of a brand's future revenue stream, their ability to seamlessly and authentically engage post-purchase builds loyalty. Loyalty can not be purchased, it is earned, earned through providing value beyond purchase, and personalizing their brand experience. It is not enough to create Awareness, you must build Loyalty. Loyalty is what creates Communities, and Advocates for the brand itself. The lifeblood and the growth of a brand will be realized through loyal communities, those who enjoy the brand experience and advocate their products. This new way of engaging through the Loyalty Loop is to take the Traditional purchase funnel, and close the loop; Traditional (STATIC) 1. Awareness 2. Consideration 3. Evaluate 4. Purchase Loyalty Loop (DYNAMIC) 1. Enjoy 2. Advocate 3. Bond Each touchpoint beyond purchase is critical to brand/product growth, whether a good or bad experience, it is always best to proactively engage beyond purchase, making the consumer feel you care for them personally. " You give loyalty, you'll get it back. You give love, you'll get it back…" Tommy Lasorda In my new Podcast, Loyalty Loop | How to Engage beyond Purchase I discuss why it is integral to a brands long term success to ensure they have a complete Loyalty Loop process in place, and it is integrated into the Foundational Pillars of the company, executed seamlessly. We discuss this and other business strategy topics and pressing issues facing Entrepreneurs, Executives, and Small Business Owners. Please check out "The Visionary Chronicles" on these sites. Available on Podbean Apple Podcast Spotify iHeart Pandora If you like what you hear, I would appreciate you providing a rating and following to receive my weekly Podcasts, along with exclusive content as a follower.
Ep 31Success | Key Factors to Succeeding in Business
Podcast on what Factors are key to building a Successful, long term business. There are many factors beyond a great product that must be executed in order to create, build and grow a brand. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. We discuss this along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners. He is the Author of The Visionary Brand, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California. If you enjoy The Visionary Chronicles Podcast, would be great if you could please leave a short Review at; • iTunes/Apple Podcasts/The Visionary Chronicles It takes about a minute and supports our growth and reach to others, along with getting some awesome interviews. Please check out The Visionary Chronicles on these sites; • Apple Podcast • Podbean • Spotify • iHeart • Pandora Sign up for The Visionary Chronicles Newsletter at; • The Visionary Chronicles Newsletter Interested in Sponsoring The Visionary Chronicles Podcast, or a segment? Please fill out this form; • bryansmeltzer.com/contact/
Ep 30Entrepreneurship | Top Leadership Traits
Bryan discusses the Top Leadership Traits of Entrepreneurs, and how they can impact the development and growth of brands. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. We discuss this along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners. He is the author of The Visionary Brand, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California. If you enjoy The Visionary Chronicles Podcast, would be great if you could please leave a short Review at; • iTunes/Apple Podcasts/The Visionary Chronicles It takes about a minute and supports our growth and reach to others, along with getting some awesome interviews. Please check out The Visionary Chronicles on these sites; • Apple Podcast • Podbean • Spotify • iHeart • Pandora Sign up for The Visionary Chronicles Newsletter at; • The Visionary Chronicles Newsletter Interested in Sponsoring The Visionary Chronicles Podcast, or a segment? Please fill out this form; • bryansmeltzer.com/contact/
Ep 29QA Session | Why do Businesses Succeed or Fail?
In this Podcast, we discuss the reality behind why businesses either succeed or fail and the odds for both scenarios. I provide statistics and the top reasons for business failure. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. We discuss this along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners. He is the Author of The Visionary Brand, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California. If you enjoy The Visionary Chronicles Podcast, would be great if you could please leave a short Review at; iTunes/Apple Podcasts/The Visionary Chronicles It takes about a minute and supports our growth and reach to others, along with getting some awesome interviews. Please check out The Visionary Chronicles on these sites; Apple Podcast Podbean Spotify iHeart Pandora Sign up for The Visionary Chronicles Newsletter at; The Visionary Chronicles Newsletter Interested in Sponsoring The Visionary Chronicles Podcast, or a segment? Please fill out this form; com/contact/
Ep 28Team | Building, Managing a High Octane Team
Bryan discusses how to effectively build, manage, and passionately lead a high octane brand team. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. We discuss this along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners. He is the author of The Visionary Brand, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California. If you enjoy The Visionary Chronicles Podcast, would be great if you could please leave a short Review at; • iTunes/Apple Podcasts/The Visionary Chronicles It takes about a minute and supports our growth and reach to others, along with getting some awesome interviews. Please check out The Visionary Chronicles on these sites; • Apple Podcast • Podbean • Spotify • iHeart • Pandora Sign up for The Visionary Chronicles Newsletter at; • The Visionary Chronicles Newsletter Interested in Sponsoring The Visionary Chronicles Podcast, or a segment? Please fill out this form; • bryansmeltzer.com/contact/
Ep 27Lifestyle Branding | Driving Value Beyond Product
Bryan discusses Lifestyle Branding, the 5 critical points to ensuring you can effectively and authentically position your Brand to Drive Value beyond Product. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. We discuss this along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners. He is the Author of The Visionary Brand, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California. If you enjoy The Visionary Chronicles Podcast, would be great if you could please leave a short Review at; iTunes/Apple Podcasts/The Visionary Chronicles It takes about a minute and supports our growth and reach to others, along with getting some awesome interviews. Please check out The Visionary Chronicles on these sites; Apple Podcast Podbean Spotify iHeart Pandora Sign up for The Visionary Chronicles Newsletter at; The Visionary Chronicles Newsletter Interested in Sponsoring The Visionary Chronicles Podcast, or a segment? Please fill out this form; https://bryansmeltzer.com/contact/
Ep 26The Squeeze | How to Strategically gain Market Share
Bryan discusses how to strategically gain market share through "The Squeeze". Finding ways to tier price points without reducing equity while gaining category market share. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. We discuss this along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners. He is the Author of The Visionary Brand, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California. If you enjoy The Visionary Chronicles Podcast, would be great if you could please leave a short Review at; • iTunes/Apple Podcasts/The Visionary Chronicles It takes about a minute and supports our growth and reach to others, along with getting some awesome interviews. Please check out The Visionary Chronicles on these sites; • Apple Podcast • Podbean • Spotify • iHeart • Pandora Sign up for The Visionary Chronicles Newsletter at; • The Visionary Chronicles Newsletter Interested in Sponsoring The Visionary Chronicles Podcast, or a segment? Please fill out this form; • bryansmeltzer.com/contact/
Ep 25QA Session | How to Lead through a Crisis
In this Podcast, we discuss 10 areas on how to effectively, and efficiently lead through a Crisis. This is timely based on where we find ourselves today and will provide valuable insight through any future Crisis. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. We discuss this along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners. He is the author of The Visionary Brand, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California. If you enjoy The Visionary Chronicles Podcast, would be great if you could please leave a short Review at; • iTunes/Apple Podcasts/The Visionary Chronicles It takes about a minute and supports our growth and reach to others, along with getting some awesome interviews. Please check out The Visionary Chronicles on these sites; • Apple Podcast • Podbean • Spotify • iHeart • Pandora Sign up for The Visionary Chronicles Newsletter at; • The Visionary Chronicles Newsletter Interested in Sponsoring The Visionary Chronicles Podcast, or a segment? Please fill out this form; • bryansmeltzer.com/contact/ Follow Bryan; • Web; bryansmeltzer.com • Facebook; facebook.com/bryansmeltzer33 • Twitter; twitter.com/bryansmeltzer • LinkedIn; linkedin.com/in/bryansmeltzer • LiquidMind Inc;liquidmindsite.com • YouTube;BryanSmeltzer Channel or Schedule a time to meet; • Calendy; calendly.com/liquidmind
Ep 24Visionaries | Andrew Carnegie
Bryan discusses another generational Visionary, Andrew Carnegie. Carnegie an immigrant from Scotland went on to create the largest empire in US History at the time, Steel, eventually selling to JP Morgan for $480M in 1901. Carnegie would then go on to become one of the most generous Philanthropists in American history. With a worth of over $309B in today's dollars, he would give most away. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. We discuss this along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners. He is the Author of The Visionary Brand, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California. If you enjoy The Visionary Chronicles Podcast, would be great if you could please leave a short Review at; iTunes/Apple Podcasts/The Visionary Chronicles It takes about a minute and supports our growth and reach to others, along with getting some awesome interviews. Please check out The Visionary Chronicles on these sites; Apple Podcast Podbean Spotify iHeart Pandora Sign up for The Visionary Chronicles Newsletter at; The Visionary Chronicles Newsletter Interested in Sponsoring The Visionary Chronicles Podcast, or a segment? Please fill out this form; com/contact/ Follow Bryan; Web; com Facebook; com/bryansmeltzer33 Twitter; com/bryansmeltzer LinkedIn; com/in/bryansmeltzer LiquidMind Inc;com YouTube;BryanSmeltzer Channel or Schedule a time to meet; Calendy; com/liquidmind
Ep 23Branding | Successful Branding Strategies
Bryan discusses the 10 Foundational Branding Principles of successful, generational brands (Oakley, Nike, adidas, etc.). Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive-level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first-hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built a men's apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the author of "The Visionary Brand", a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 22Leadership | Qualities of Successful Leaders
Bryan discusses the qualities of great, Visionary leaders and how they are able to build, grow, and maintain a culture of authentication for generations. Each is unique, but all have these tangible qualities in common. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive-level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first-hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built a men's apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the author of "The Visionary Brand", a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 21Pivoting | Redirect your Path
Bryan talks about the immediate, and long term value in Pivoting. In the current environment we are in being able to find opportunities and execute against your plan is crucial to your success. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive-level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first-hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built a men's apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the author of "The Visionary Brand", a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 20Failure | Stepping Stones to Success
Bryan discusses Failure, and how embracing failure, taking risk and making this a foundational part of your brand and culture will lead to success. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built a mens apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the Author of "The Visionary Brand", a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 19The One Priority | How to get things Done
Bryan discusses The One Priority, and how to get things done in a world with so many distractions. Being able to focus, remain effective, and efficient is key to eliminating the daily frustration. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive-level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first-hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built a men's apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 18Vision | Vision vs Visionaries
Bryan discusses having Vision vs Visionaries, and how they differ in running your brand and how you can apply Visionary Principles to your successful, long term growth. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive-level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first-hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built a men's apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 17Visionaries | John D. Rockefeller
Bryan discusses Visionaries and how they were able to Disrupt an Industry or create their own category. In this Podcast, Bryan discusses John D Rockefeller, founder of Standard Oil and one of the wealthiest Entrepreneurs ever. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive-level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first-hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built a men's apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 16Innovation | Innovate don't Imitate
Bryan talks about how to remain Innovative, and not take short cuts through Imitation. Be true to your brand, and stay authentic. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive-level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first-hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built a men's apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the Author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 15Stress | How to Manage through the Ups and Downs
Bryans discusses Stress, and how to manage through the dynamics of your daily life. He provides insight from Tim Ferris, and Stephen Covey on personal effectiveness and setting priorities. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive-level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first-hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built a men's apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 14Breakaway Design | Establishing a First Mover Advantage
Bryan talks about what it takes to build a Breakaway Design machine, and have sustained, long-term success. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built a mens apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the Author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 13Faith | Courage to break through Barriers
Bryan discusses some internal struggles Entrepreneurs deal with on a daily basis. Finding a way to through Faith and Courage, and find a balance in Life is key. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built a mens apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the Author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 12Authentic | Foundational Pillar of Brand Success
Bryan discusses the word "Authentic". What does it mean to be Authentic as a Brand ? Breaking down the meaning, and understanding how to apply this to your Brand. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built a mens apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the Author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 11Brand Chronicle | Nike.. Origin of the Shoe Dogs
Bryan discusses the origins of Visionary, generational brands. First up is Nike, a brand that truly started with nothing, and built an ICONIC company that still stands strong today. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built a mens apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the Author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 10Brands | What makes a Brand...A Brand ?
Bryan discusses what it takes to become a Brand, and the "earned" rights of passage. This subject is one of many we will be discussing on our Podcast from our listeners. Please feel free to send your question, we will be selecting a question or subject discuss every 3-4 weeks. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth. Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive-level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first-hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built a men's apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 9Product Ideation | Your Roadmap to Success
Bryan discusses how to successfully execute on your Product Ideation, be more effective, drive passion and ensure your culture is not damaged. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth.Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand.In having over 25 years of executive level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first hand knowledge of how brands sustain their Vision and drive generational growth.Bryan has direct insight into the world of Entrepreneurship, having built a mens apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth.He is the Author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 8Product Commercialization | Executing a Plan
Bryan Smeltzer discusses how to effectively implement a Product Commercialization strategy. Execute effectively, Commercialize successfully... Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth.Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand.In having over 25 years of executive level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first hand knowledge of how brands sustain their Vision and drive generational growth.Bryan has direct insight into the world of Entrepreneurship, having built a mens apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the Author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 7Positioning | Finding your Open Water
Bryan talks about specific, key areas to finding an open opportunity to drive your product or brand through uncharted waters. Find your Open Water, find your Opportunity... Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth.Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand. In having over 25 years of executive level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first hand knowledge of how brands sustain their Vision and drive generational growth. Bryan has direct insight into the world of Entrepreneurship, having built, a mens apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth. He is the Author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations. Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.
Ep 6The Journey | The Visionary Chronicles
Bryan takes you through his Journey, and why he decided to start this Podcast, and how it will benefit anyone looking to "Make a Dent in the Universe" Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term revenue growth.Discussions around disruptive strategies, and executable market drivers that provide a unique point of difference for you and your brand.In having over 25 years of executive-level experience w/ some the worlds most Iconic brands; Oakley, K-Swiss, TaylorMade,adidas, Schutt Sports, Arena, across global business development, product creation, marketing strategy, and sales execution, Bryan brings a wealth of direct, first hand knowledge of how brands sustain their Vision and drive generational growth.Bryan has direct insight into the world of Entrepreneurship, having built, a men's apparel brand, eventually selling to a Venture Capital firm after 10 years of profitable growth.He is the author of “The Visionary Brand”, a book on how brands sustain and maintain their Vision over generations.Bryan is currently President of LiquidMind Inc., a global brand strategy firm located in Southern California.