The Speaking Club: Mastering the Art of Public Speaking

How can you get the edge as a professional speaker? What can you do to make yourself more marketable? Well today on the show, my guest Elliot Kay, will be sharing valuable insights on how to achieve just that through The Speaker Awards. Elliot is co-founder of the speaker awards, a speaking coach, and a professional speaker. About three years ago, he saw a huge gap for speakers, and had a big idea to fill it. That's when The Speaker Awards were born, and over those three years they have gone from strength to strength. Eliot has gathered the great and the good from the speaking industry and you are going to be getting insights and behind the scenes info that will help you raise your profile, whether you enter the awards or not. We're going to be talking about the awards, the judges, the categories and the criteria, and tips for applying and winning and having more impact with your speaking in general. So strap in and listen, as this episode will give you so much value to move your speaking career forward. What you'll discover: Why Elliot created the Speaker Awards. Who should enter the speaker awards. Why you should consider entering. How to decide what category of the awards you should enter. What happens if you qualify for more than one category? How the judges were selected for the awards. Why there are three judges per category. The definition of 'stage presence' from two speaking coaches. How to go about making yourself 'marketable' even if you are in a highly competitive niche. The speaker 'assets' you need to get booked. How important the speaker reel production value is in helping you get paid. Elliot's tips for speakers who want to enter the speaker awards. The three most important areas to focus on to develop your speaking to an award winning standard. What the speaker summit is and why you should attend. All things Elliot: www.thespeakerawards.com https://thespeakersummit.co/ www.elliotkay.com www.speakerexpress.co.uk https://www.linkedin.com/in/elliot-kay/ Books & Resources*: Conversations with God by Neale Donald Walsch How They Blew It: The CEOs and Entrepreneurs Behind Some of the World's Most Catastrophic Business by Jamie Oliver and Tony Goodwin Resources: The Hookology Workshop - Making Sure Your Talk is Captivating From the Start Grab Your From Blank Page to Stage Guide and Nail the Topic for a Client Winning Talk Get a Powerful Talk Structure - Join the Masterclass Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

When I met David Van Bennekum on Linked In and he told me he'd written a self-help book on National Security, I thought 'That's a bit unusual, followed by blimey he's got some guts … that's a challenging topic'. My curiosity was well and truly piqued though, so I had a look at his LinkedIn profile and saw that he was a former United States Marine Corps Infantry and Logistics Officer. He was a veteran of Iraq and Afghanistan and he'd retired from active service as a Lieutenant Colonel. Then I saw that besides that, he had a law degree and also a Masters in National Security Law from Georgetown University. He obviously had the knowledge, but as I messaged him back to find out more, I'm not going to lie … based on previous conversations with some 'experts', I was fully expecting him to bore the pants off me! But … the opposite happened. When he started sharing about it, he didn't waffle on about facts and stats, no … he made me laugh and even better, gave me a light bulb moment about something truly important. And that's when I knew I had to get him on the show, because being able to make something complex, technical and difficult, engaging and relatable to an audience, is a key skill for writers and speakers. If you want to get a different perspective on how to make your subject more entertaining, then sit back and listen 'cause you'll love this show. What you'll discover: Why David decided to write the first self-help book on National Security How he decided on the big idea of the book Why people are sceptical about it and how he addresses that. Why the six degrees of Kevin Bacon game is relevant to National Security David's definition of National Security and why he thinks it applies universally. What he means by 'true community' How he approached making the topic entertaining and relatable, and why this was so critical. Some examples of his approach in action. Where speaking fits into the picture. All things David: https://store.bookbaby.com/book/searching-for-true-community https://www.linkedin.com/in/dvanbennekum/ X: @dvanbennekum Books & Resources*: Oliver Twist by Charles Dickens Resources: The Hookology Workshop - Making Sure Your Talk is Captivating From the Start Grab Your From Blank Page to Stage Guide and Nail the Topic for a Client Winning Talk Get a Powerful Talk Structure - Join the Masterclass Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

The other day I had a talk planning call with a potential client, and he said: "I just want to get consistent results. Sometimes I start my talk and I can feel the energy shift, and I know I've engaged them. But other times, I just can't get their attention, and I want to understand how to do this consistently every time I speak." The truth is that grabbing your audience's attention in the right way, (or 'hooking'' them in, as I call it), is one of the biggest stumbling blocks for a successful talk. The first 180 seconds of your talk is perhaps the most crucial, and that's because in those two to three minutes you are communicating a lot to your audience without even realising it. In this show, I'm going to show you how to make the most of that time, and to avoid the bear traps I so often see speakers falling into at the start of their talk. Enjoy! What you'll learn: The messages you are communicating to your audience before you even start speaking. The big mistakes a lot of speakers make with the start of their talk. Why you should go for quantity over quality when you are looking for great ideas. The questions you should ask yourself before you 'settle' for a talk title, open and close. Why you should be provocative and what to do after. If you want to be heard stay out of the 'herd' The way to make your talk unique. And more!! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: FREE RESOURCE - The 5 Levels of Pain FREE NEW GUIDE - From Blank Page to Stage Take the Snackable Story Challenge https://www.saraharcher.co.uk Episode 103 - How to Discover Your Speaking Persona Episode 268 - Increase Your Speaking Impact by Creating a Push and Pull Talk Newspaper article with the Textile Zombie can be read here Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.

Quick tips to build your speaking confidence, skills, impact, business or engaging talk content. These tips originate from issues that come up for students, and questions from my audience. If you want to get your question answered DM me on Instagram or LinkedIN @Saraharcher15. This quick talk tip will help you attract people into your world and build a deeper connection with them, so that you will be able to get them engaged and into action. In this show I'm covering: Why your own journey has created obstacles to reaching your audience The steps you need to take to connect Why you can't talk to your audience about what you think they need. The secret to shifting perspectives. Why I'm like Mr Myagi Where the most profound messages have come from. Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: FREE RESOURCE - The 5 Levels of Pain FREE NEW GUIDE - From Blank Page to Stage Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: · leave a comment below. · Share this show on Twitter, Facebook or LinkedIn. To help the show out: · Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. · Subscribe on Apple Podcast

Not too long ago I heard one of the gurus in my space say that one of the big factors in his success is that when everyone else 'zigs', he 'zags'. You can see 'zigging' going on all around you, suddenly everyone wants to be a neurodiversity expert, or an AI expert, because that's what's hot, because they are chasing the trend. But what if you don't do that? What if you go your own way, and stay true to who you are and who you want to help? That is the path that Becky Benfield-Humberstone has chosen right from the get go. A born entrepreneur, Becky left school at 16 to start her own super niched business, Utterly Horses, which became the largest model horse stockist (yes, it's a thing) in Europe, with a product range of over 2,500 items that retailed to a customer base of over 50,000 people and corporate clients. After successfully exiting that business in 2018, Becky wanted a new challenge. That's when she created Brand Artisan, and in that business she has been helping business owners bring their visions to life, stand out, and exponentially grow their businesses. She is joining me here to talk about all things branding, storytelling and marketing, and I know you are going to pick up some golden nuggets from her. What you'll discover: How Becky started an international business at 16. The problem Becky solves today. The difference between brand strategy and marketing strategy. Why keynote speakers need a brand. The big branding you might be making in business. Where stories fit into the work Becky does. Why Becky bucks the trend and only works with one client at a time. Where speaking fits in. Why Becky created the Founders project and how you can get involved. All things Becky: www.thebrandartisan.co.uk www.postcardsfromafounder.com @beckybenfieldhumberstone @postcardsfromafounder Books & Resources*: The One Minute Millionaire by Mark Victor Hansen and Robert G. Allen Resources: Grab Your From Blank Page to Stage Guide and Nail the Topic for a Client Winning Talk Get a Powerful Talk Structure - Join the Masterclass Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on X, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Itunes Summary (45 Words): Quick tips to build your speaking confidence, skills, impact, business or engaging talk content. These tips originate from issues that come up for students, and questions from my audience. If you want to get your question answered DM me on Instagram or LinkedIN @Saraharcher15. SHOW NOTES If people believe that you can deliver what they want and need, they will book you to speak, or buy your products or services. But in showing them that you can deliver there's a fine line between confident and cocky, and if you cross that line, it can push people away… and you don't want that. So … how do you show authority without shoving it in people's faces? Well that's what I'm going to talk about today. Here's what this show will cover: A definition of authority in this context The five ingredients for building authority authentically Why you need to convince yourself first and how to do it The next level of self-awareness that has made all the difference to me Why 'it has to be 'you' - 100% of the time The real way to show you're an expert Tips for breaking down barriers Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Human Design Chart Increase Your Speaking Impact by Creating a 'Push and Pull' Talk FREE RESOURCE - The 5 Levels of Pain FREE NEW GUIDE - From Blank Page to Stage Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: · leave a comment below. · Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on Apple Podcast or wherever you're listening

Most of us have experienced sales 'tactics', and likely we've either recoiled against them and scarpered (physically or digitally), or have gone ahead with our needed purchase, even though a little bit of shine has worn off the relationship with the person that used them on us. Our experiences have made us sceptical of anyone with something to sell, and allergic to feeling 'salesy' ourselves. But whether we like it or not, we're all in the business of selling something to someone, whether that's ourselves as a speaker, our book to a reader, or our products and services to clients and customers. So … I guess that means you have to 'suck it up' and jump on the soft and hard sell bandwagon if you want to succeed. Well no … you don't. That's because there is another way that will likely yield you more reward in sales and personal satisfaction than anything you've come across before. And that new approach is called Karmic Selling created by my guest Stan Gwizdak. Stan Gwizdak is CEO of The Kormac Group, a results-driven management consulting firm that embodies his clean heart and commitment to serving others. As a chief executive and Six Sigma Master Black Belt, Stan has spent more than 30 years leading business transformations at General Electric, BAE Systems, Honeywell, Textron, Aurora Capital, Goodyear Tire and Rubber, and more. Stan is here today to talk about Karmic Selling and the successes and failures that helped him design his system and grow his company. Whether you're a speaker, sales executive, entrepreneur, you'll discover why when you do good, even more good will come your way. What you'll discover: Why Stan believes that the traditional approach to sales needs to change. What made Stan leave a company just before he was due to take the top job. How he approached getting clients for his company without having a sales background. How he took a one man band to a business competing with the big consultancies. The problem that Karmic Selling solves for individuals and companies. The three biggest mistakes people and companies are making around this problem at the moment. The key ingredients of the Karmic Selling System and how it counters those mistakes. The first few steps you should take if you want to get started using the karmic Selling philosophy and system. How Stan is using speaking in business and to promote his book. All things Stan: www.karmicselling.com www.kormacgroup.com Books & Resources*: Rich Dad Poor Dad by Robert T. Kiyosaki Resources: Grab Your From Blank Page to Stage Guide and Nail the Topic for a Client Winning Talk Get a Powerful Talk Structure - Join the Masterclass Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on X, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

SUMMARY: Getting a clear understanding of how to properly protect the IP and assets you've created as a speaker can be a struggle. But doing nothing could leave you and your business at risk. Worry no more, that's where my guest Heather Pearce-Campbell comes in. SHOW NOTES: Let's face it, trying to navigate how to protect the IP you've created in talks, books and courses, can make you feel like Frodo trying to get the ring safely to Mordor … confused, scared and worried about people stealing your precious stuff. The truth is that the legal profession hasn't really moved as fast as today's entrepreneurs have needed it too… and that has left most of us using hope as a strategy when it comes to looking after our assets. But, I've got you … actually more to the point Heather Pearce-Campbell has got you! She is a dedicated attorney and legal coach for world-changing entrepreneurs, as well as the founder of Pearce Law PLLC. She is also the creator of The Legal Website Warrior®, an online business that provides legal education and support to information entrepreneurs (coaches, consultants, online educators, speakers & authors) around the U.S. and the world. Heather has some huge names as clients including Lewis Howes (School of Greatness), Ryder Carroll (The Bullet Journal), and Kyle Cease (NYT Bestselling author & comedian), to name but a few. On top of all of that she is also the host of the Guts, Grit & Great Business™ podcast, a speaker and a busy Mum! She's joining me on the speaking club to give you some clarity and confidence when it comes to setting the right legal foundations for your business and planning for success. What you'll discover: How Heather's career might have taken a different trajectory if her Dad had paid for college. Why so many entrepreneurs feel scared and intimidated about the legal side of business. The biggest legal risks that online entrepreneurs face. Why entrepreneurs are so underserved from a legal perspective. What speakers specifically need to be mindful of to protect themselves legally. The difference between a registered trademark, IP and copyright. At what point you should be taking steps to protect what you create. A simple framework you can follow to protect yourself and your business legally.. The most important thing you need to do today to get started. All things Heather: www.legalwebsitewarrior.com www.linkedin.com/in/HeatherPearceCampbell www.facebook.com/HeatherPearceCampbell www.twitter.com/_HeatherPearce www.instagram.com/thelegalwebsitewarrior https://www.youtube.com/@HeatherPCampbell Podcast: https://podcasts.apple.com/us/podcast/guts-grit-great-business/id151681505 Books: The Middle Passage By Dr James Hollis Swamp Lands of the Soul By Dr James Hollis Speaking Resources: Turn Your Book into a Profitable Talk ... in just 6 steps Workshop Grab Your From Blank Page to Stage Guide and Nail the Topic for a Client Winning Talk Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on X, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe wherever you're listening. *(please note if you use my link I get a small commission, but this does not affect your payment)

As we leave 2023 behind and start making our plans for 2024, I'd like to offer you some suggestions for tools and techniques which you might want to add into your planning process. These have worked to help me achieve my goals in the past and have also helped many others to build the future they desire. Some are a little 'out there', but I've tried them all out myself and I do believe they will give you more purpose, drive and clarity to supercharge this new year. Whether you want to start speaking, get more results with your speaking, or simply want to tell better stories, I hope this coming year delivers everything you want. What you'll discover: An effective strategy for helping you reach your goals. Who you should be chasing for success. Why choosing you is better for you and your business. The antidote to comparisonitis. A new suggestion to add to your 2024 planning process. Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) FREE RESOURCE - The 5 Levels of Pain (If you want to hear Lavanyaa talk about her experience you can do that here) Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Other Resources: FREE NEW GUIDE - From Blank Page to Stage Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on Apple Podcast, Spotify, Amazon Music or Your App

I had a similar issue come up with two clients this week, and it's a mistake I see people making regularly, not just with their speaking, but in other critical content too. This mistake can result in people not paying attention to you, lost business opportunities, and normally leads to frustration and the question, "I just don't understand what I'm doing wrong!" What they are doing wrong is not leading with the problem. That's why in this episode I'm sharing: What leading with the problem means. Where you should be doing it. Why you are likely losing people's attention. The simple exercise you can do to avoid the LinkedIn advert issue. The important check you need to make about where your audience is. Examples to illustrate. Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker (If you want to hear Lavanyaa talk about her experience you can do that here) Resources: FREE RESOURCE - The 5 Levels of Pain FREE NEW GUIDE - From Blank Page to Stage Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.

SUMMARY Is it possible to brag in a way that attracts people to you, rather than turning them off? Lisa Bragg, author of Bragging Rights believes so, and she is here to redefine bragging and share exactly how to do it the right way. SHOW NOTES We have been conditioned since childhood to keep quiet about our achievements. We are taught things like, 'nobody likes a show off', 'stay humble' and 'self praise is no praise'. And the majority of us conform, stay quiet, assuming that our good work will be noticed, and we will get our reward in good time. When we see those people who are shameless self promoters we judge them and 'tut' and assume that they will be smited by the God of Humility… (whilst secretly wishing people knew about the great things we had done). But then we notice they are not being called out or shamed for being a 'show off', in fact they're getting more attention, and they are the ones getting rewarded with promotions, or new clients. And then we get frustrated, bitter, and envious, which affects the way we are being and communicating and turns people off. Or … we go out all guns blazing and tell everyone everything we ever done all at once… which also puts people off. The big question is … why are we told that we should stay quiet and humble when it harms rather than helps? And how can we share our authority, and experience Well that is what my guest Lisa Bragg is here to answer for us. Lisa has literally written the book on how to talk about success. Her book Bragging Rights: How to Talk about Your Work Using Purposeful Self-Promotion launched in May. In addition to being an author, she is a speaker, advisor, professional mentor and founder of MediaFace, a Toronto-based content and consulting firm. She was also a TV reporter and anchor for 15 years. I hope this show helps you step out of the shadows and share all the excellent stuff you are up to! Enjoy What you'll discover: The catalyst for Lisa to embrace 'bragging' and why she had avoided it before. Why Lisa believes that modesty is a negative habit? The double standards at play in society when it comes to bragging and 'the range of acceptable behaviour'. Why you shouldn't market yourself for where you have been and what you should do instead. The myths around bragging that could be holding you back. Why finding a partner can help you with promotion. The three biggest mistakes people making around bragging. Three tips for promoting yourself the right way. How Lisa uses speaking in her business. All things Lisa: https://www.lisabragg.com/listener-love Bragging Rights: How to Talk about Your Work Using Purposeful Self-Promotion https://www.lisabragg.com/ https://www.linkedin.com/in/lisabragg https://www.facebook.com/ThatLisaBragg/ https://www.instagram.com/thatlisabragg Books & Resources*: Anne of Green Gables Resources: Grab Your From Blank Page to Stage Guide and Nail the Topic for a Client Winning Talk Get a Powerful Talk Structure - Join the Masterclass Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: · Share this show on Twitter, Facebook or LinkedIn. To help the show out: · Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. · Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Quick tips to build your speaking confidence, skills, impact, business or engaging talk content. These tips originate from issues that come up for students, and questions from my audience. If you want to get your question answered DM me on Instagram or LinkedIN @Saraharcher15. I come across many speakers who are struggling to connect with their audience, and as a consequence their talks fail to get them the results that they want. One of the biggest reasons they struggle is because they are doing what I call … talking about the plane vs. talking about the pain. That's why in this episode I'm sharing: What it means to talk about the plane Why your audience doesn't care about the plane What you need to focus on instead. Why 'avatar' exercises are pointless How to find the burning platform that will get your audience into action The opportunity if you can connect deeply A special tool I created to help you get this right Enjoy! FREE RESOURCE - The 5 Levels of Pain (If you want to hear Lavanyaa talk about her experience you can do that here) Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Other Resources: FREE NEW GUIDE - From Blank Page to Stage Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: · leave a comment below. · Share this show on Twitter, Facebook or LinkedIn. To help the show out: · Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. · Subscribe on Apple Podcast, Spotify, Amazon Music or Your App

How often, when it comes to writing in your business, has the blank page beaten you? I've seen so many people get stopped, or never share what they have written because they don't think it's good enough, or they are worried about being judged. Just like when you speak, in your business writing too, you get an amazing confidence boost from knowing that your message is good, that your content will make you stand out and connect with your target audience. When that happens you're excited to put yourself out there. So how do you shift from stuck to successful? How do you go from getting underwhelming results with your business writing, to your audience saying … "this person gets me and my problem, I think I need to work with them"? That's where this show comes in. My guest today is Kyla Skinner, copywriter and business writing mentor. She helps business owners harness the power of personality to better connect with their audience, stand out in today's increasingly noisy market and attract new clients – so they can grow their business, not hold it back. As a fully accredited introvert, Kyla had herself felt shy, nervous and reluctant about showing her own personality. But that changed when she discovered the huge impact it made on growing her fledgling freelance business. Now, she's an experienced (and award-winning) strategic copywriter, who's built her copywriting and brand language business, The Jarrah Consultancy, primarily through word-of-mouth referrals. Over the past 20 years, Kyla has helped to position and promote hundreds of brands, including many big name, global market leaders. Today, she also encourages coaches, consultants and small business owners to tap into all this insight and expertise via her dedicated membership community, Copy Café. Enjoy! What you'll discover: How Kyla became a copywriter and why personality matters to her. The problem with generic writing and using tools like chat GPT. What it means to 'show' your personality in your writing and the difference it makes to your message. Why small business owners struggle to connect with their audience in their copy. The three words that Kyla wrote for a Subaru ad that tells a big story. How to approach 'daring to be different' if you are more introverted. The difference between bland business writing versus writing with personality. The gap that Kyla found small business owners falling into, and how she filled it. Examples of results business owners have got by stepping out of their comfort zone. Three tips for how to get more personality into your writing in a way that feels natural and not forced. The surprising differences Kyla experienced as a copywriter creating her own signature talk. How speaking has been working for Kyla and her business All things Kyla: https://copycafe.co.uk/ https://www.linkedin.com/in/kylaskinner/ Books & Resources*: Maverick! By Ricardo Semler The Blue Place by Nicola Griffith https://www.facebook.com/copycafe/ Resources: Grab Your From Blank Page to Stage Guide and Nail the Topic for a Client Winning Talk Get a Powerful Talk Structure - Join the Masterclass Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

It's often said that the real experts are the ones that can make the complex easy to understand, and Ros Atkins is an expert on making things easy to understand … so I guess that would make him the expert's expert! As a journalist, and BBC News' Analysis Editor, Ros Atkins has presented and reported on the biggest stories around the world for twenty years . He's also the creator of the critically acclaimed 'Ros Atkins on...' video series, which has become a phenomenon, garnering millions of views. His ability to explain complex stories in a clear, concise and consumable way has led to him being dubbed the nation's 'Explainer-in-Chief'. On this show he is sharing his stories from the front lines of news reporting, the mistakes he made, and how he discovered the secret to the art of explanation. You'll also get some fantastic tips that will improve your communication generally, and will power up your content and delivery. Enjoy! What you'll discover: The mission Ros is trying to accomplish with his book 'The Art of Explanation' Why we shouldn't give up when something seems complicated to explain and what to do instead. What music can teach us about communication. The huge lesson that Ros learned from another reporter that uplevelled his communication. Tips for using visuals with your talks so that they are adding rather than taking away from the message. Some techniques for improving clarity and conciseness in your message. A journalist's view on how to use stories in the best way. What 'back annos' are and why they are a valuable tool for speakers. All things Ros: https://geni.us/TAOEBOOK https://twitter.com/bbcrosatkins https://twitter.com/bbcrosatkins Books & Resources*: What is history by E.H. Carr Resources: Turn Your Book into a Profitable Talk - PDF Breakthrough Guide Get a Powerful Talk Structure - Join the Masterclass Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Waking up paralysed in 2014 completely turned Jamie McAnsh's life upside down. He lost his job, and his independence, but he was determined to forge a new path and purpose for his life. That included becoming a top disabled athlete, and fulfilling his dream of climbing Mount Everest in 2022. What he realised was that he had a great support network around him, helping him to achieve his goals, and he wanted to create something so that other people could experience that support too. That was when he created his company 'See No Bounds' with his wife Charlott. Today, Jamie divides his time between speaking all over the world on various topics, and building the See No Bounds global business community. In this show you are going to get some brilliant insights into what it takes to keep going even when your life and world comes crashing down again and again! You are also going to get some great tips from Jamie around how he built his speaking career. Enjoy! (TRIGGER WARNING: PLEASE BE AWARE THAT THIS SHOW CONTAINS REFERENCE TO SUICIDAL THOUGHTS) What you'll discover: How Jamie woke up paralysed one morning in 2014. Why he had a funeral for his 'able body' in 2015, despite beginning to make a recovery. How Jamie's life was thrown into more turmoil and how he came through it. The lessons he has learned so far from the adversity he has faced. Why Jamie created, 'See No Bounds' and how COVID nearly took his business. How he got started speaking and why. What he has learned about himself from speaking to audiences about his journey. What Jamie got from his TEDx experience and the lessons he learned. How Jamie prepares for his talks and where storytelling and humour fit in. All things Jamie: www,jamiemcansh.com www.seenobounds.co.uk https://www.linkedin.com/in/jamie-mcansh-see-no-bounds/ https://www.facebook.com/SeeNoBounds/ https://www.facebook.com/Jamiemcanshmotivationalspeak Books & Resources*: Made it Thru the Rain: to light the journey ahead by Beverly Jones Resources: The Hookology Workshop - Making Sure Your Talk is Captivating From the Start Grab Your From Blank Page to Stage Guide and Nail the Topic for a Client Winning Talk Get a Powerful Talk Structure - Join the Masterclass Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

One of the most important parts of your talk is the opening, because you have to grab the attention of your audience and show why the talk is relevant for them. What I've noticed recently with some of my clients, is that their 'hook', (or 'lightning bolt' as I call it), is good, but they aren't fully committing to it, and that is weakening the opening and the connection with the audience and the topic they're speaking about. So … I thought I'd share the coaching and feedback I gave them with you, so that you avoid this issue, and make the start of your talk rock! In this show I'm covering: The triggers for attention recap. Three potential 'lightning bolt' options to hook your audience. The problem and an illustration. What to do instead. Why it works Tips for building this skill Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: The Shocking Truth About How to Open and Close Your Presentations - Ep. 065 FREE NEW GUIDE - From Blank Page to Stage Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.

Still one of the most prolific tools around, Powerpoint can literally make or break your presentation, depending on how you use it. That's why I wanted to get Philippa Leguen de Lacroix on the show. She started life employed as a graphic designer, and was increasingly tasked with creating powerpoint slides for the different organisations she worked for. But … Philippa had a yearning to become her own boss, and after a hockey match with another designer pal they decided to start their own agency. That company has gone from strength to strength, pushing the boundaries of powerpoint to deliver jaw dropping presentations that continue to delight audiences and win new clients. In this show you are going to get some great tips to help you avoid the pitfalls of powerpoint and other types of software, and create slides that support you creating a talk that shines. Enjoy! What you'll discover: What made Philippa focus on powerpoint. How you and your slides can build the connection with your audience or trash it. Why the bar for good slides is so low and the bad practice Philippa has seen that you can avoid. The psychological and physiological things that we need to take into account with our slide creation. What design linked with value means and why it matters. What is more important, the talk content and delivery, or the slides. Why Philippa believes we should still consider powerpoint over other slide software options. Three great tips for good slide design and creation. All things Philippa: https://presented.co.uk/ https://www.linkedin.com/company/presenteduk/ https://www.linkedin.com/in/philippaleguendelacroix/ Grab Your From Blank Page to Stage Guide and Nail the Topic for a Client Winning Talk Books & Resources*: The Long Win by Cath Bishop Resources: Get a Powerful Talk Structure - Join the Masterclass Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

This quick talk tip is in response to a situation one of my client's found herself in, that could be an obstacle for you too. In this show I'm covering: Why you need to be able to flex your talk. Why it works How I used it and you can see it in action Tips for building this skill Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: FREE NEW GUIDE - From Blank Page to Stage Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.

It wasn't until I embarked on my marketing, influencing and sales odyssey, that I discovered the concept of 'audience sophistication' as I call it. It's something I've often shared with marketing clients, but although I used it myself in my talks, I've not taught it to speakers until recently. And the feedback when I have has been so positive, that I thought I'd better share it with you too! In this episode, I'm going to break it down for you, so that you can level up your talks and get better results. What you'll discover: The origin story of audience sophistication. Why it matters for speakers. How it affects your content. A practical example of how you might use it. How you can discover the sophistication of your audience. Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: FREE NEW GUIDE - From Blank Page to Stage Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Take the Snackable Story Challenge https://www.saraharcher.co.uk Thanks for listening To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

As a speaker you need to be like the director of a movie, using your talk content and delivery to captivate the audience. Your talk should contain moments that challenge them, make them ponder, create desire and yearning and move them towards your intended destination. All in a way that feels natural and aligned. In this episode, I'm going to share the levers you can use to achieve those things. If you want to increase the impact of your speaking then you will definitely want to grab a listen. What you'll discover: The 'approach and avoid' programming and how it affects us. What impact it can have on your effectiveness as a speaker. When to use 'push' and when to use 'pull on our audience'. What you need to understand to use this successfully. The other big lever you can pull to influence thoughts, feelings and behaviour. Why you need to think like a Hollywood director when you're creating your content. Why you need to channel emotion in your delivery. Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: FREE NEW GUIDE - From Blank Page to Stage Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Take the Snackable Story Challenge https://www.saraharcher.co.uk Resource Links: 'The Influential Mind' by Tali Sharot Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.

As you may know in addition to teaching people how to become awesome speakers, I am a writer, and that's how I first discovered Jo Gatford. I was writing my second play, and needed some concentrated time to focus on getting it written, queue Writers HQ. Jo Gatford is an award-winning writer of short and long fiction and the co-founder of Writers' HQ. It's an organisation dedicated to providing low-cost writing courses and resources to arse-kicking writers with no time or money. In the past five years Writers' HQ has given away over £10,000 of writing courses and retreats to under-represented and systemically excluded writers, and seen hundreds of students go on to be published and win prestigious literary prizes! Jo has worked as an editor and copywriter for over 15 years and has been teaching creative writing workshops for almost a decade. You'll probably be aware that the best talks are full of stories, and in this show Jo is sharing her thoughts on storytelling, what can get in the way of creation, as well as a few tips and hacks to get your stories moving. Enjoy! What you'll discover: How Jo became a writer. What inspired Jo to write her first novel, "White Lies" and what challenges she had to overcome whilst writing it. How the process of writing a short story differs from writing a longer piece. Some of the common pitfalls or challenges that storytellers often face. Tips for making your story work. How to ensure maximum productivity and focus whilst doing creative work. What Writers HQ is and how it could help you realise your writing dreams! All things Jo: https://writershq.co.uk https://www.jogatford.com WRITERS' HQ: Twitter: @writers_hq Facebook /writershq Instagram @writershq Jo Gatford: Twitter: @jmgatford Books & Resources*: The dog of The Marriage by Amy Hempel Resources: Grab Your From Blank Page to Stage Guide and Nail the Topic for a Client Winning Talk Get a Powerful Talk Structure - Join the Masterclass Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

With technology now able to doctor images, people and chatbots pretending to be who they're not and the advent of fake news, it might feel like it's going to be harder than ever before to get people to believe new ideas. That doubt can hold us back from sharing our message for fear that we might not be able to get it across in the right way, causing damage to our reputation and confidence. But I want to let you know that it is absolutely possible to overcome skepticism and get your audience bought in and wanting to work with you. In this episode, I'll be sharing tools that you can use as a speaker in talks, webinars and workshops to establish credibility and overcome skepticism, so that you get the buy-in to your message. What you'll discover: What makes us believe things? The most obvious sources of credibility Are you an anti-authority? How to establish your authority How to make statistics meaningful The most powerful authority that you can leverage The Sinatra Test – can you pass it? The incongruence gap and how to use it. Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: FREE NEW GUIDE - From Blank Page to Stage Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Take the Snackable Story Challenge https://www.saraharcher.co.uk Resource Links: Case of Poisoning - National Library of Medicine https://www.ted.com/talks/hans_rosling_the_best_stats_you_ve_ever_seen https://knowledge.wharton.upenn.edu/article/changing-someones-mind-powerful-new-approach/ Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Adding the label of speaker to your bio is becoming more common, but calling yourself a speaker and actually being able to deliver your message in a way that educates, inspires and motivates are two very different things. There are lots of people boring the pants off audiences, when they don't need to, and this is a belief that my guest Tina Bakehouse and I share in common. Tina is a communications coach and soon to be author of a new book called 'Discover Our Magnetic Speaker Within'. She asked me and other speaking coaches to input into the book and I am chuffed to have her come on the show to share more about it and for us to discuss some great tips for helping you become that magnetic speaker. Tina spent many years teaching communications in education, and then in the corporate world, before striking out to set up her own business in 2020. Like me, she is on a mission to protect audiences from boring speakers and speeches, and today she works with heart-centered leaders and organizations to provide speaking and storytelling consulting and coaching. A former Disney Cast Member and TEDx speaker and coach, Tina is passionate about educating others to become more self-aware and enhance their speaker style. There are lots of gold nuggets here so enjoy! What you'll discover: How Tina went from Iowan farm girl to Disney cast member. The biggest takeaway from her time at Disney. How she shifted gears to what she does today. What happened when she lost her voice in 2007, and what she learned from it. How Tina used storytelling to build community. The different types of speaker style and how you can discern yours. Three big speaking mistakes people should avoid. What it means to be a magnetic speaker. Three tips for becoming so you can move closer to becoming a magnetic speaker. All things Tina: https://www.tinabakehouse.com/ Websites: Linked In: https://www.linkedin.com/in/tinabakehouse/ Facebook, personal: https://www.facebook.com/TinaBakehouse Facebook, business: https://www.facebook.com/TinaB.LLC/ Books & Resources*:Please Understand Me II by David KeirseyDeep & Simple: A Spiritual Path for Modern Times by Bo LozoffPresence: Bringing Your Boldest Self to Your Biggest Challenges by Amy Cuddy Resources: Get a Powerful Talk Structure - Join the Masterclass Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Human Design Information Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Ross O'Lochlainn is a former engineer-turned-copywriter who has blended his talent for problem solving and building systems with his ability to engage an audience with his storytelling flair. The result of this combination is a new way of looking at marketing that is getting incredible results. Ross was so confident in his model that he built his entire business by getting paid on results rather than charging up-front fees – which is something that is very unusual. Today, his company Conversion Engineering is like an oasis in the desert of burnt out business owners, who are looking for a way to get off the feast and famine sales roller coaster. In this episode we'll be dismantling some myths about sales that might be sabotaging your business, looking at how Ross uses stories to engage his audience, and showing you how you can stand out in a crowded marketplace. If you want to build a sustainable business that gets you sales every day, without using pressure tactics or burning yourself out then you will be interested in what Ross has to share. Enjoy! What you'll discover: How Ross went from engineer to copywriter How a story about the UFC turned into a huge launchpad for Ross, and why it went viral. How to craft a brilliant USP. The difference between customer logic and company logic. Why tuning to the 'dialogue' of your customers is critical for landing your message and growing your business, and how to do it. Why Ross created the open every day system and why it's the best model for building a sustainable business. Where storytelling and the open every day system intersect. What an open every day business looks like from the perspective of the owner and the client. How Ross uses speaking in his business. All things Ross: Open Every Day by Ross O'Lochlainn (Free Book) Books & Resources*: The Four Hour Work Week by Tim Ferriss The Lean Startup by Eric Ries Resources: Get a Powerful Talk Structure - Join the Masterclass Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

It's hard enough to cope with the grief that follows the loss of a friend or family member, but add in the pressure of being responsible for the eulogy for the person you cared for and maybe some anxiety around public speaking, and you have a recipe for huge overwhelm. If you find yourself in this situation, my hope is that this show relieves a little of the pressure. I'll be sharing some ideas and tips for putting the eulogy together and delivering so that you can honour their memory, keep your audience engaged and get through it without breaking down. Enjoy! What you'll discover: The purpose of a eulogy Eulogy writing tips How long a eulogy should be A eulogy example How to find and use stories How to add humour to a eulogy How to deal with emotions when giving a eulogy Writing a eulogy for someone you didn't know well Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Episode 19 - Humour 101 Episode 28 - How to be Funny Without Forcing the Gag Episode 33 - How to Find Stories to Share in Your Talks, Teaching and Marketing Content Episode 53 - Four Tools to Help You Avoid Being a Dull Speaker Episode 239 - How to Share an Emotional Story Without Losing Control Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club 'Live' Membership https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

When you have a big idea and message to share, and you want to get it out to more people you have so many more channels available today for achieving that. Regardless of the number of platforms at your fingertips, your choice really comes down to two options - do you communicate one to many using speaking or writing? For business, two of the best options available are creating a talk or writing a business book. Over recent times, with the advent of the internet and self-publishing, both of these have become more accessible. There is also a symbiosis between a book and a talk, with one being a vehicle to promote the other. The reality is, to have the biggest impact and reach the most people you probably should have both. That's why I've invited Alison Jones, founder of Practical Inspiration Publishing, advocate of business books, Judge of the Business Book Awards and host of The Extraordinary Business Book Club, podcast onto the show. She is a veteran of the publishing industry, having worked at big names like Chambers, Oxford University Press and Macmillan (as Publisher and then Director of Innovation Strategy at Palgrave Macmillan). She regularly speaks and blogs on the publishing industry, and is also an author in her own right. She is going to be taking us behind the scenes in the publishing industry and answering lots of questions you may have about business book writing and speaking. Enjoy! What you'll discover: Why Alison is such a champion of business books. Whether the proliferation of business books has cheapened the value of becoming an author. How business book authors should use stories. The biggest mistakes authors make when writing a business book. Whether business authors need a talk. What should come first, the 'talk' or the 'book' What 'exploratory' writing is and how it can help you. How to do it. What made Alison decide to write a book about it. What part speaking plays in getting Alison's own message out there. All things Alison: 10 Day Book Proposal Challenge Websites: https://alisonjones.com https://practicalinspiration.com Linked In: https://www.linkedin.com/in/alison-jones-9b09893/ Alison's Podcast: http://extraordinarybusinessbooks.com/podcast-episodes/ Books & Resources*: Exploratory Writing: Everyday magic for life and work by Alison JonesThe Big Leap: Conquer Your Hidden Fear and Take Life to the Next Level by Gay Hendricks Resources: Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

This quick talk tip will help you if you know that you have a big message and want to have more impact, but find yourself playing small! In this show I'm covering: The truth about thought leadership How to differentiate yourself in your niche The three obstacles to becoming a thought leader Questions to help you step up Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) LinkedIN - Here Facebook - Here Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club 'Live' Membership https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

The 'path of most resistance' - that is essentially what Catherine Weetman faces as a specialist in the area of regeneration and the circular economy. She talks to organisations about the need to ditch outdated business models and go beyond current thinking. She also challenges current practices around product life cycles and materials, and shares practical and meaningful strategies and plans for becoming more sustainable in a world with dwindling natural resources. All of this is so that they are able to survive and prosper in the changing environmental and consumer landscape, and they also contribute to averting the wider peril affecting all of us. Catherine is an Award-winning author, keynote speaker and circular economy strategic advisor, and she is fascinated by the 'sweet spot' where strategy, stakeholder value and sustainability come together. Her award-winning A Circular Economy Handbook, published by Kogan Page, is now in its 2nd edition, and she hosts the popular Circular Economy Podcast, with listeners in over 150 countries. Catherine has been speaking about this topic for over 10 years and has evolved her content and delivery over that time to better connect with her audience where they are, in order to start them on the journey to where they need to be. If you are looking for a great example of someone who makes the complex and abstract simple, engaging and relatable then you will love this episode. Not only will you broaden your knowledge in the area of the circular economy, but you will pick up some great speaking tips to boot! Enjoy! What you'll discover: What started Catherine on her circular economy journey. What made her go all in and what happened as a result. What a 'super wicked problem' is and why that definition matters. How Catherine communicates the one idea that businesses need to understand in order to shift perspective and start taking action. Why companies should look to lead in the area of sustainability, rather than following the crowd. What the 'circular economy' actually means. Identifying and tackling the myths around sustainability. The challenges Catherine has encountered getting people and companies on board. How Catherine has switched up her content and delivery style as a result of facing these challenges. The part that speaking has played in getting her message out there and building her authority and consultancy practice All things Catherine: Website: https://www.rethinkglobal.info/ Linked In: https://www.linkedin.com/in/catherine-weetman-9419107/ The Circular Economy Podcast - https://www.rethinkglobal.info/circular-economy-podcast/ Books & Resources*: Mistakes Were Made (But Not by Me): Why We Justify Foolish Beliefs, Bad Decisions, and Hurtful Acts (2008) by Carol Tavris and Elliot Aronson The Scout Mindset by Julia Galef Rype Office https://www.rypeoffice.com/ Comedian Mark Steel – on BBC Radio 4 with Mark Steel's In Town https://www.bbc.co.uk/programmes/b00rtbk8/episodes/guide Resources: Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

This quick talk tip is in response to an issue that really winds me up, but that needed to be presented in a way that was engaging and entertaining. In this show I'm covering: The 'Rant and Reverse' comedy technique Why it works How I used it and you can see it in action Tips for building this skill Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Link to See my Rant and Reverse in Action LinkedIn - Here Facebook - Here Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club 'Live' Membership https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.

As speakers we are using stories to affect our audience. At the bare minimum a story will entertain. When you begin to infuse the story with emotions, fears and desires that your audience shares then it becomes engaging at the next level. But if we truly want our audience to shift into action then our stories must show transformation, and this is the type of story that I teach speakers to use in their talks. When I heard about Manda Scott's new take on transformational storytelling for writers, I wanted to get her on the show to find out more. Manda has had an interesting journey from veterinary surgeon, to best-selling novelist, to founder of the 'Accidental Gods' movement and podcast, and the Thrutopian genre of writing. Her own story is fascinating and she shares some experiences she has had that you might find challenging, because they feel so far removed from 'convention'. There is so much value and importance in what she shares, and if you want to effect real change as a speaker, then this show is for you. Enjoy! What you'll discover: Why we are not fixed to one path or purpose and how Manda discovered each new chapter of her life. The concept of 'accidental gods' and what this means for each of us What the new 'Thrutopian' writing genre is and its power to make change a reality. How speakers can use the 'Thrutopian' approach to bring new possibilities into being. The importance of intuition and ways that we can get more in touch with our true self. Why fear is our biggest enemy. How we can connect better with each other and the world around us Manda's view of the essential elements of a story that gets people into action The secret to writing a best selling book. All things Manda: Website: https://mandascott.co.uk https://accidentalgods.life https://thrutopia.life https://narrativeark.net https://mastodon.scot/@Eceni https://www.linkedin.com/in/mandascottauthor/ https://www.facebook.com/manda.scott.756 https://twitter.com/MandaScott Books*: The Eagle of the Ninth by Rosemary Sutcliff The Kingdoms by Natasha Pulley Resources: Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

This quick talk tip is in response to the question: Can you teach me comic timing? In this show I'm covering: My definition of comic timing. The ingredients for great comic timing Re-framing 'the punchline' Tips for building this skill Enjoy! Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club 'Live' Membership https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes.

A few times people have singled out one interview of mine as a great example of someone using short stories brilliantly. That episode was 107, and it was with Greg Satell. Greg's work has appeared in Harvard Business Review, Barron's, Forbes, Inc and Fast Company, and he is considered one of the foremost experts on innovation today. Greg also speaks around the world on these topics and works with leading organisations too. What I wanted to do in this show, was firstly to give you a practical structure you can use yourself, and then to illustrate using examples from this interview with Greg, how you can utilise stories in different ways as a speaker, and indeed a writer to engage and inspire your audience. I've put the link to the full interview with Greg in the show notes, and if you haven't yet listened to that one, then I highly recommend you check it out next. Enjoy! What you'll discover: A short story structure you can use How to use a story to engage your audience with complex and abstract concepts. How to use a story to illustrate a problem and your solution. How to use a string of story examples to dismantle a myth and shift perspective. How to use a story to inspire action The importance of 'show', rather than tell. Why you need to grip the audience out of the gate All things Greg: https://thespeakingclub.com/episodes/tsc/107 https://www.GregSatell.com Social media: @DigitalTonto Email: [email protected] Books*: Mapping Innovation by Greg Satell Casc ades: How to Create a Movement that Drives Transformational Change by Greg Satell Resources: Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Great speakers do two things better than other people… They create content that is designed to connect with their audience where they are and engage them in new and compelling possibilities for the future; and They deliver it in a way that builds rapport, entertains and motivates them to take the next step. The truth is that whilst the way they do them might be different, authors must also accomplish these two things in their books. That's where my guest today comes in. Anne Janzer is a nonfiction book coach and the author of multiple award-winning books on writing, including The Writer's Process and Writing to Be Understood. She is fascinated by human behaviour and cognitive science, and is always looking for clues about how we communicate more effectively. And she loves talking about the geeky aspects of writing and communicating. In this show, Anne and I will be discussing her transformative ideas for writers and how these concepts also apply in the world of speaking. Whether you want to become a more powerful writer or speaker, this show is something you won't want to miss. Enjoy! What you'll discover: The epiphany that led Anne's work to straddle the worlds of neuro-science and writing. How to better understand the readers' needs and context so that your message connects. What 'cognitive load' is and why non-fiction writers who aspire to be read should care about it. The reader's curiosity sweet spot and how it applies to talks The number one mistake that business book writers make. Anne's three biggest tips for turning technical and abstract ideas and information into compelling and memorable content. How to recognise and write for a 'resistant audience' 'Need for Closure' and 'Moral Taste Buds' - Two critical concepts for managing your audience journey. The most powerful writing and speaking tool of all. All things Anne: Email: [email protected] Website: https://www.AnneJanzer.com Non fiction survey https://www.linkedin.com/in/annehjanzer/ https://www.facebook.com/AnneHJanzer https://www.instagram.com/annejanzer/?hl=en Books*: Thinking Fast and Slow by Daniel Kahneman Writing to Be Understood, What Works and Why by Anne Janzer Resources: Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

No matter how far you niche down in terms of your message and services, there will always be competition. How you think about that competition and respond to it will determine the level of success you have and the speed at which you achieve that success. I know that it can feel scary and all sorts of doubts can surface about what you can offer compared to everyone else. That is normal. Certainly, I've been there, and still have lapses that slow me down, but I know now how to move away from those thoughts more quickly these days, and the things I need to do in my space to carve out my unique message to attract my crowd. In this show I want to share those with you, so that you can become a thought leader in your niche. Enjoy! What you'll discover: How to reframe a competitive niche. A new way to share the problem you solve and why it matters Going where others in your niche fail to tread The uniquely you way to bring your audience into your world Next steps Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Episode 153 - 12 Pitching Pitfalls Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club 'Live' Membership https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

There are more platforms available for speakers to share their message than ever before. There are also more people speaking than ever before. This means that when the opportunities arise for you to speak, you have to make them count. To stand out from the hoardes of wannabe speakers you must have three things, value driven content, a presentation style that is engaging and compelling, and a talk that builds a relationship with your audience. In this show I'll be focusing on sharing the principles of making that connection with your audience so that your talk gets you the results you want. Enjoy! What you'll discover: Why you must build a relationship with your audience when you speak The mistakes to avoid The connection points you need to build into your talk Prerequisites for building rapport as a speaker Next steps Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club 'Live' Membership https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

There's a lot of talk about the benefits of meditation, not only in helping us cope with the challenges we face in modern life, but also the physical benefits that may give us longer lives and better overall health. That's why a lot more people are now meditating, and I'm one of them. Until now, I've dabbled in it, but one of my goals this year was to go all in on meditation and do it every day. So, I enrolled on a 10-day virtual meditation retreat, which I'm halfway through at the time of recording. Currently, I'm meditating for two hours a day, one in the morning and one in the evening, which is a challenge. I'm doing this for two key reasons, firstly to improve my focus and secondly to get a stronger connection to my intuition. But the big question I wanted to explore in this episode is whether introducing meditation into your life could help you become a better speaker? Enjoy! What you'll discover: What meditation actually is. The different types of meditation. How meditation can affect fear of speaking. The ways that meditation can help you create your talk content. How you can get stopped from fulfilling your potential and how meditation can prevent that. The extra meditation practice that can supercharge your performance. How meditation can improve your connection with your audience. Leave a rating or review for The Speaking Club (Take a photo of your review, email it to me at [email protected] and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: https://www.healthline.com/health/mental-health/types-of-meditation#spiritual-meditation https://www.vipassanaathome.org Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club 'Live' Membership https://www.saraharcher.co.uk https://lemon-squeeze.co.uk/crunch-the-play Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

We are overwhelmed with evidence of competition and divisiveness in our governments, in reality TV, and in the corporate world. However, in order to tackle the world's biggest challenges, and indeed operate in business life, we need to be successful collaborators. But … with little effective role modelling day to day, a complete lack of training in the education system and beyond, and our own survival instinct working against us … how do we get better at this crucial skill? That's where Dr. Deb Mashek, PhD, and guest on this show comes in. Deb is the founder of Myco Consulting LLC, where she applies relationship science to help people collaborate better and companies to thrive. She is also an experienced business advisor, professor, higher education administrator, and national nonprofit executive, and the author of the forthcoming book Collabor(h)ate: How to build incredible collaborative relationships at work (even if you'd rather work alone). She has been invited speaker on collaboration and viewpoint diversity at leading organizations including the United Nations and the American Psychological Association, and she has been featured in media outlets including MIT Sloan Management Review, The New York Times, The Atlantic, The Hechinger Report, Inside Higher Ed, Fortune, Reason, Business Week, University Business Insider, and The Hill. She writes regularly for Psychology Today. In this show, Deb will be sharing the secrets to collaborating better, so that you can benefit and pay it forward! Enjoy! What you'll discover: How a heartbreaking childhood gave Deb her collaboration 'super powers'. What 'freeplay' is and how companies can recreate that environment and context for younger generations. What relationship theory is and how it impacts successful collaboration. Why Deb has used such a provocative title for her book. Why collaboration is so difficult to do well. The most important ingredient of great collaboration. Whether collaboration and competition mutually exclusive. How to shift from collabor(h)ate to collaborGREAT. The factors you should consider before saying 'yes' to collaboration. The importance of good communication, and storytelling in successful collaboration. All things Deb: Collabor(h)ate by Deb Mashek Website: www.debmashek.com The Mashek Matrix: https://debmashek.lpages.co/mashekmatrix www.myco.consulting Book's website Webinar info https://www.linkedin.com/in/debra-mashek/ https://www.tiktok.com/@debmashek https://twitter.com/DebMashek https://www.instagram.com/debmashek/ Books*: Stone Soup - Flip Up Fairy Tales by Jess Stockham Resources: Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Jackie Brennan discovered the power of language to influence our own and other people's behaviours whilst she was still working as a Director of Health and Safety in the construction industry. This was the start of a personal journey which culminated in her awakening to the fact that for most of her life she had not been in the driving seat. Today, she is a qualified hypnotherapist, speaker, NLP practitioner, speaker. She also combines all of this with her construction industry experience, to help construction industry leaders to tackle the growing mental health crisis within the construction industry. Here she is unpacking some of the most powerful and persuasive aspects of language that you can use in your talks, 121 or in teams to get people to do what you want! Enjoy! What you'll discover: The story of how Jackie's book came into being. Examples of how Jackie has used persuasive language intentionally and what happened. What analogue marking is and how you can use it to influence your audience. The concept of binds and how we might use them to move our audience in a certain direction. What Tony Robbins does and you can do to grab the attention of your audience. The 'charisma pattern' and how you can use it to magnetise when you speak. Different types of stories that influence our audience. How Jackie uses the power of persuasive language in her talks. All things Jackie: Website: www.contactjackie.com Persuasive Language the Art of Getting What You Want by Peter Lancett and Jackie Brennan* Books*: Wellbeing at Work: How to Build Resilient and Thriving Teams by Jim Clifton & Jim Harter Resources: Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

This is a festive, fun edition of the show, but don't be mistaken, it's also designed to give your speaking a boost in 2023. I am sending you on a treasure hunt to find 12 'gems' located in 12 previous episodes of The Speaking Club. Each of these 'gems' will be related to developing your confidence, talk content or performance. In this show, I'll be giving you the clues and the location of the answers… All you have to do is follow them, listen, discover and learn! Once you have found all 12 'gems' you will be able to enter our Treasure Hunt Prize draw, for a chance to win one of 12 fantastic prizes to supercharge your speaking and business impact in 2023. There is a treasure hunt guide that goes along with the show, and you can find the link to grab that, and details of all the prizes in the show notes. Good luck and enjoy! What you'll discover: The biggest barrier to fulfilling your speaking potential The Two Must Have Skills for Powerful Public Speaking The Three Keys to getting what you desire in 2023 Four tools to help you vary your pitch when you are speaking A great tip for adding humour to your stories Six compelling reasons to make speaking your number one marketing tool Why you shouldn't have too much 'fun' with your slides How you can avoid procrastination and get into action even when you are out of your comfort zone The critical step you need to take so that people are there for your 'live' videos. Seth Godin's tip that will increase the chances of you getting opportunities to speak. A tip that will make your technical data or complicated concept easy to absorb and remember. A tip to help you rock networking in the next 12 months. And more!! Links to find the 'Gems': Gem #1 Location Episode 198 - The Biggest Barrier to Fulfilling Your Speaking Potential Gem #2 Location Episode 098 - Two Must Have Skills for Powerful Public Speaking Gem #3 Location Episode 132 - The Three Keys to Achieving Your Dreams With Patti Dobrowolski Gem #4 Location Episode 053 – Four Tools to Help Avoid Being a Dull Speaker Gem #5 Location Episode 084 – Five Insider Tips for Adding Humour to Your Story Gem #6 Location Episode 157 - Six Reasons You Should Make Speaking your number one Marketing Tool this Year Gem #7 Location Episode 082 – Seven Deadly Slide Sins and How to Avoid Them Gem #8 Location Episode 24 - My Eight Hacks for Mental Resilience & Getting What You Want Gem #9 Location Episode 183 – Level Up Your Lives With These Nine Tips Gem #10 Location Episode 064 – My Top 10 Tips for Public Speaking Success in 2019 Gem #11 Location Episode 011 – Technically Speaking Gem #12 Location Episode 153 – 12 Pitching Pitfalls and How to Avoid Them The 12 Speaking Gems of Christmas (Treasure Hunt) PDF - Https://www.saraharcher.co.uk/12days Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club 'Live' Membership https://www.saraharcher.co.uk UNICEF UKRAINE AID RED CROSS UKRAINE AID Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Marcus Hemsley is the founder and Director at one of the world's best marketing agencies. He is an expert in results led marketing and his company was recognised by Google as the best in growing companies online. As you would expect as the founder of one of the most successful digital agencies, when Marcus speaks about marketing he is not short of an audience. But over the past few years Marcus has been sharing about something else that he is passionate about, but is a subject that comes up against more resistance than marketing - and that is the climate emergency. Marcus has co-foundedmovement as a response to the environmental issues, and in order to be a good ancestor to his 877 descendants. On this show, he will be sharing about that movement, the challenges he has faced in getting the message out there and how he has approached it. Enjoy! What you'll discover: How Marcus ended up doing what he does today in business and creating an award winning marketing agency. The first time Marcus felt really compelled to do something about the climate emergency and why. What led to co-founding the The Million Tree Pledge. Marcus' approach for putting a talk together about marketing versus the environment. How Marcus uses stories to shift perspective about the environment. How he tackles the objections that come up around taking action. The most important things we can do as individuals and businesses to be good ancestors. All things Marcus: https://www.youtube.com/watch?v=Zjdk1LU3cms https://www.milliontreepledge.org/ https://www.fountainpartnership.co.uk LinkedIn: https://www.linkedin.com/in/marcushemsley/ Books*: The Obstacle is the Way by Ryan Holiday The Inside Out Revolution by Michael Neill Essentialism by Greg Mckeown Slowing Down to the Speed of Life by Richard Carlson & Joseph Bailey Episode 175 Creating a Tipping Point for the Planet One Talk at a Time with Graham Hill Resources: Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

What does it take to make your dream come true? How do you cope with being in the ocean alone for nearly four months? What happens when you get a lung infection at the top of Mount Everest? These are just some of the things that my guest James Ketchell shares on this show. From nearly losing a foot in a motorbike racing accident, to completing the ultimate triathlon, whilst being "crap at running', James is a man who let's nothing stand in his way when he's pursuing his dreams. As a professional speaker, and now author, James now shares the stories and lessons learned from his amazing journeys. He talks about the grit and persistence needed just to get to the start line of his adventures, never mind the mental resilience and determination he had to find to complete them I'm chuffed to bits that he joined me to tell some of those stories and to share some of his speaking tips with us on The Speaking Club. What you'll learn How a sense of humour and a dream to aim for can get you through the dark moments Why you should listen to the people who've done what you want to do, rather than the people who just have an opinion on what you want to do. The key project pillars for an expedition or adventure. How to structure a fundraising proposal. Why you should always focus on the process not the outcome. Why your mental strength is the key to your success. The three things that can stop you pursuing your dreams and why they shouldn't get in your way. Why setting mini goals will increase your chances of achieving your dream. Why you should make focus, fear and persistence your best friends. The three ingredients to great speaking. All things James: http://jamesketchell.net Twitter @CaptainKetch Instagram James Ketchell YouTube Books* Think and Grow Rich – Napoleon Hill Think and Grow Rich – Napoleon Hill (Original) Resources: https://www.facebook.com/groups/thespeakingclub/ https://www.facebook.com/SarahArcherSpeak/ https://www.saraharcher.co.uk https://www.standoutpitch.com Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Very few people feel like 'natural' networkers and most people feel uncomfortable in business networking situations. Part of that discomfort stems from how we position 'networking' in our minds, and a lot of it is down to how we prepare for the event. Networking, just like speaking, has never been bigger. Online networking is still as popular as it was during the pandemic for many reasons, and now in-person networking is back in play. And regardless of how you feel about it … the bottom line is that if you want to grow your career or business then you must build relationships and grow your network. If you know that you're avoiding networking or you want to get better at it so that you can rock 2023, then you're in the right place. That's because my guest on this show is Charlie Lawson. Until relatively recently, Charlie was the UK head of one of the biggest networking organisations, BNI. On top of that he has written two books of networking - 'The Unnatural Networker' and 'The Unnatural Promoter', and he is also an international speaker on the subject. He is on a mission to show people and organisations how to generate more leads and grow their profits through networking, and he is here to share some great tips with you! Enjoy! What you'll discover: Why Charlie calls himself an unnatural networker. How his feelings about networking used to impact his networking success. What he did to go from feeling uncomfortable about networking to leading the BNI in the UK 13 years. How Charlie prepares for a networking event. What being a networking superhero looks like. Why and how you should lead the networking conversation with differentiation. The ingredients of a good elevator pitch. How to use stories in networking. How speaking has helped Charlie build his brand and business. The big mistakes people making when they network. Tips for getting more referrals and business. All things Charlie: Website: www.unnaturalsuccess.com LinkedIn: www.linkedin.com/in/charlielawson The Unnatural Networker by Charlie Lawson The Unnatural Promoter by Charlie Lawson Books*: Start With Why by Simon Sinek The Five Dysfunctions of a Team by Patrick Lencioni Resources: Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

What if I told you there was something you could do with your presentations, that would dissolve your anxiety, supercharge your confidence and power up your speaking impact … Would you be interested in finding out more? Well you're in luck because in this show, I'm going to share this secret weapon with you. Enjoy! What you'll discover: The secret to increasing your presentation confidence and impact How the actor, Kevin Kline changed his approach and increased his success The most precious gift you can give your audience Why it's so powerful The ways it affects your speaking confidence How to build this into your presentations Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling) Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club 'Live' Membership https://www.saraharcher.co.uk https://lemon-squeeze.co.uk/crunch-the-play Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Susie Carder started business life as a hairdresser working for someone else, but she knew that she'd only realize her dreams of wealth, security and success if she started her own business. Even though she was a single mum with 2 little girls to support, she went on to create, not one, but two $10 Million companies! Speaking mixed with her super power of implementing simple systems have created growth for her own business and many clients too. She has helped over 100,000 entrepreneurs increase their revenues by more than 3000% and worked with top business moguls including John Assaraf, Lisa Nichols, Steve Harvey, Doug Carter, and Paul Mitchell. Her newest book (number 10) 'Power Your Profits' is a bulletproof start-to-finish plan for taking your business from startup mode to the multi-million-dollar mark. And even with all that success she is down to earth, generous and authentic and I know you're going to get so much value from this interview. Enjoy! What you'll discover: Why Susie credits speaking for getting her hair salon to a quarter of a million turnover when the industry average was $30,000 How she approached her talks initially and how that has changed over the years. How Susie uses stories to share her message. The impact that 'coming from a culture of lack' had on her business and how she changed things. Her secrets to building multimillion dollar companies. The one thing every business owner must do to build a company. Her biggest lesson in growing and building a business. What she would do differently if she had to do it all again. All things Susie: https://www.susiecarder.com [email protected] Facebook: https://www.facebook.com/SusieCarder/ Instagram: https://www.instagram.com/SusieCarder/ LinkedIn: https://www.linkedin.com/in/susiecarder/ Twitter: https://twitter.com/susiecarder YouTube: https://www.youtube.com/user/bootstrappassion8 Books*: Power Your Profits by Susie Carder The E-Myth by Michael Gerber Resources: Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

If you've listened to many episodes of The Speaking Club, you will no doubt have heard me share that a talk should be planned and scripted, but that at the right time you should let go of the script to bring the talk alive for you and your audience. That is what this episode is all about. As you know, I teach a talk structure that I developed to make it easy for you to engage your audience with stories, whilst also moving them onto the same page as you, so that they are more likely to buy into your idea, change, product or service emotionally and logically. But, as I always say, the content is only half of the equation to becoming a great speaker, and the other half is about how you deliver the message and those stories. It's important that you're able to lift the content off the page, and breathe life, personality, emotion and performance into it, so that it becomes compelling for your audience and exciting and easy for you to deliver. What I wanted to do in this show, is share an excerpt from a coaching session with Catherine Weetman, one of my Nail Your Signature Talk clients. Catherine is an expert, advocate and thought leader in the circular economy space and she has a difficult path to tread with her message, so that she brings her audience with her. We talk about how she can do that, and some ways to add the spice and seasoning into her talk! Enjoy! What you'll discover: Why it's important to share your opinion. How to be a thought leader and keep your audience with you even when you need to be critical The 'push' and 'pull' of the audience journey. How the performance of a talk can make it so much more powerful. Why it's important to be playful in rehearsal. How you can add more humour to your talk by changing perspectives. Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Companion Episodes: Vibrating at the Right Frequency When you Speak - 235 How to Share an Emotional Story Without Losing Control - 240 Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: https://www.rethinkglobal.info https://www.rethinkglobal.info/circular-economy-podcast/ Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club 'Live' Membership https://www.saraharcher.co.uk https://lemon-squeeze.co.uk/crunch-the-play Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

There are so many people starting podcasts these days. That's because the evidence that podcasts are one of the best ways to get your message out there is undeniable. Over 62% of the US population has listened to a podcast, 38% in Canada and nearly 20% of people in the UK listen to a podcast every week. The statistics also show that of those people that listen 60% are likely to buy what was advertised on the show. The Speaking Club is proof of the huge global growth of podcasts and podcast listeners. At the time this episode was originally recorded the show was in 159 countries and now is in 192. But starting a podcast is a lot of work and a big commitment, and if you don't fancy that, then finding podcasts to be a guest on is another great way to leverage this platform to grow your brand, audience and business. That's why I've pulled this episode from the archives. I've seen so many people make mistakes in how they approach podcast hosts and miss out on making the most of the opportunity if they do get on. In this show I help you avoid the pitfalls and become an AWESOME podcast guest so that you can get get your message out there further and faster Enjoy! What you'll discover: Which podcasts to approach. How to approach podcasters. What you need to have prepared for the interview. How to add value to the podcaster and set yourself up for success. The double win that will grow your audience and strengthen your relationship. The importance of sharing to your own audience. The AWESOME framework that pulls this all together. Resources: https://www.facebook.com/groups/thespeakingclub/ https://www.facebook.com/SarahArcherSpeak/ https://www.saraharcher.co.uk https://www.standoutpitch.com Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Five years ago, I launched The Speaking Club and it's been an interesting journey. From me talking to myself in a little cubby hole, wondering if anyone would listen, to the show being downloaded in over 190 countries and it becoming a top 1% podcast, regularly in the charts. To recognise this milestone, I decided that I wanted to share my biggest learnings over the past five years, some of which I've already covered with you in podcast episodes and some which haven't. I hope that some of the aha moments I've had and share with you here, will help you too. Maybe as a new concept that gives you insight and shifts something that might be holding you back, or as a reminder for something you know but has bobbed below the surface. Where there is a companion episode, I'll point you to it in case you want to dig deeper. Enjoy! What you'll discover: The counter intuitive positioning for growing your audience Why letting go of what you want is the best way to get it. The critical distinction between intention and attention. The concepts of hot and cold cognition. When being competitive can lead to less not more. Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Companion Episodes: How to Avoid Drowning Your Future in the Well of Intention - 170 Getting Results with the Law of Attraction… Whether You Believe it or Not! With Andrew Kap - 166 The Biggest Mistake in Pitching and Presenting and How to Avoid it! - 093 Build Your Niche, Not Your Brand - 094 Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Play Bigger by Christopher Lockhead et al Niche Down by Christopher Lockead Pitch Anything by Oren Klaff Resources: Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club 'Live' Membership https://www.saraharcher.co.uk UNICEF UKRAINE AID RED CROSS UKRAINE AID https://www.goodnewsnetwork.org Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

A lot of the heavy lifting for your brand is done by the image you present to your target audience offstage. People not only look at your credentials and experience, but also your photo to gauge how you come across and whether you'll be a right fit for them or their audience. That profile picture of you is often the start of the 'know, like, trust' journey and it's important that you don't fall at the first hurdle. So, as well as investing in developing your content and speaking skills, you also need to pay attention to your photo as another marketing asset. That's why I've bought Marcus Ahmad onto the show. He started his career in fashion photography leading shoots across the globe, including Paris, New York and London. From there he became a professor of photography, teaching today's hot shots how to capture the 'hot shot'! More recently, he has switched into working with speakers, coaches and businesses, specialising in commercial branding shoots. He is here to help you nail your brand photos and more! Enjoy! What you'll discover: How Marcus ended up doing what he does today. Why he believes that the single image is more powerful than the moving image. How your marketing plan should influence the way your branding shots are taken. Why you should pay attention to the background in your headshot. What storytelling photography is. How Marcus approaches photographing speakers, and why it's a bit different to normal brand photography. Tips for making sure your branding photos and linkedIn profile give you the best chance of standing out visually. How Marcus has used speaking and storytelling to grow his business. All things Marcus: www.marcusahmad.com https://www.linkedin.com/in/marcusahmadphotography/ Book*: Ikigai - The Japanese Secret to a Long and Happy Life by Hector Garcia and Francesc Moralles Resources: Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

As Brené Brown pointed out, there is power in being vulnerable. I believe there is even more power in showing that vulnerability through a story about a personal experience. BUT … if that story is emotionally charged then there are some additional things you need to consider before you share it. That's because it can be done badly, and when that happens you can make your audience feel uncomfortable, distract them from your core message and undermine your impact. So, in this show, I'm going to be giving you the lowdown on what you should consider before you use an emotionally charged personal story in your talk and some tips for managing your own emotions when you share it. Enjoy! What you'll discover: The big mistakes people make when sharing emotionally charged stories. How to decide whether to use a painful personal story. What factors to consider when choosing how much to share. Managing your audience's emotional journey through your talk. How to manage your own emotions when you're speaking. And more!! Leave a rating or review for The Speaking Club (Take a photo of your review and get a free e-copy of my book Cracking Speech Mate - How to Use Humour to Make You an Amazing Speaker!) Books: Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker Resources: Nail Your Signature Talk Programme Take the Snackable Story Challenge The Speaking Club 'Live' Membership https://www.saraharcher.co.uk UNICEF UKRAINE AID RED CROSS UKRAINE AID Thanks for listening! To share your thoughts: Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Phil Coley started off his business journey as a sports psychologist working with olympians, world and european champions in a variety of sports and disciplines. Phil's ability to influence team performance in the sports arena was spotted by a business leader, who wanted to achieve the same success with his sales team. This led Phil to train 100 sales managers and initiated his switch from sports to business performance. He started his own consultancy in 2007 and after initial success ended up losing everything, and having to start again… teaching him some of the most critical business lessons of all. Today, Phil has a number of successful business interests including a sales & marketing agency, accountancy firm, recruitment company, digital publishing and wellbeing business. He and his business partner Phil and Mark have also developed their 'SIMPLE' programme which helps business owners have their own 'playbook' based on 6 key pillars. He is on the show to share his sales, business and speaking tips to help you grow your brand, audience and success. Enjoy! What you'll discover: The difference between sports psychology and sales psychology The work Phil did with high performing sports teams and athletes Why Phil switched from sports psychology to sales The biggest mistakes Phil has made on his business journey and why. The constants for sales success despite the ever changing landscape The levers that business owners should focus on to generate the biggest sales results. How Phil uses speaking to grow his business. How stories fit into the sales equation. All things Phil: https://www.phil-coley.com https://www.businessplusgroup.co.uk Book*:Tackling Life: Striving for My Type of Perfection by Jonny Wilkinson Resources: Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Practice your speaking & test your content in a safe space in The Speaking Club 'Live' Membership Want to create a signature talk that sells, then check out our Nail Your Signature Talk in 60 Days programme. Want to find out about working with me 121 then book a call here. https://www.saraharcher.co.uk Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)