The Side Hustle Show

You’ve heard of Hot Tub Time Machine, but how does Hot Tub Cash Machine sound? That’s effectively the business model this week’s guest, Steve Nadramia. Steve is a high school history and economics teacher in New York, and a listener of the show. He reached out after our Thanksgiving episode, which touched on renting out attic space and even camper vans and semi-trucks as potential sources of recurring revenue. His unconventional rental business? Portable hot tubs! Steve started a hot tub rental business to replace his summer job income, with the goal of earning $1000 a month. Today, he’s got 25+ tubs in his “fleet,” delivers them with his pickup truck, and is doing thousands of dollars in bookings every month. Steve explained renting hot tubs is quite common in Europe, but doesn’t have much competition in the US yet. Tune in to hear: how Steve got the idea for this business how he’s marketed and grown his business the logistics of how it all works Want more unconventional rental ideas? Full Show Notes and PDF Highlight Reel: Hot Tub Cash Machine: Zero to $1000s a Month

A masterpiece life starts with masterpiece days stacked on top of masterpiece moments. Whatever your future looks like, to get there you’re going to need to build masterpiece days. To help us build more of those masterpiece days and work toward being the best versions of ourselves in our life and work starting today is Brian Johnson. Brian is a serial entrepreneur who combines ancient wisdom with modern science to help people live their best lives. You’ll find him at optimize.me, the app version of which has lived on the homescreen of my phone for the past few years, ever since my brother introduced me to his work. This is an episode about taking a break from chopping down trees to sharpen the saw. This is about the seemingly small actions you can take on a daily basis to get from where you are to where you want to be. Tune in to hear: what it means to have a masterpiece day and where you should start the framework Brian uses with his students and coaches which virtues he sees having the biggest impact on his students Full Show Notes and Bonus Habit Tracker: Masterpiece Days: Laying the Groundwork for a Flourishing Life

In October, I sold a website. It wasn't a 7-figure, never-work-again type of exit, but when the funds were deposited, it was the largest single amount ever to hit one of my accounts. Over the course of 9 and a half years of running Virtual Assistant Assistant--including the proceeds from the sale--the site generated over $550,000 in revenue. This is the story of how I started, grew, and sold a very part-time online business. I hope it inspires you to start one of your own. Full Show Notes: My $550k Side Hustle: An Online Business from Idea to Exit

I know most people are ready to put 2020 behind us for good, but there were some bright spots in the midst of all the craziness. With that in mind, here were some of mine I'd love to share. Full Show Notes: Best of 2020: My Top Books, Tools, and Moments of a Wild Year

What comes first, the domain name or the business idea? For Peter Askew, the author of a viral blog post called “I Sell Onions on the Internet,” the answer is always the domain name. Peter is fascinated by expiring domain names and how they’re treated like physical assets. This is how he ended up with VidaliaOnions.com long before he had any plans on starting an e-commerce site shipping onions. Peter took that domain name, partnered with an award-winning onion farmer, and last season shipped more than 64,000 pounds of onions! (Prices range from $2.50-$7 per pound so you can estimate the site doing multiple 6-figures in revenue.) Like the product itself, this is a business with layers worth exploring. From the domain name to the farmer/supplier relationship, to the marketing efforts, and to the logistics and customer support that make it all work. Tune in to hear: why Peter says starting with an expired domain name gives you “a small unfair advantage” how he found a supplier and manages the logistics of his business his marketing and customer support methods Full Show Notes: How I Sold 64,000 Pounds of Onions Online: A Creative Drop Shipping Case Study

What started as a 2-week challenge with a friend 6 months ago, has turned into a business processing $3,500 in orders a day! Luke Emery has a background in design and portrait painting. So, he decided to utilize these skills and his e-commerce experience and start a business selling custom pet portraits. Van Woof specializes in putting your dog or cat into a Renaissance-style oil painting, looking like they really posed for the portrait. This isn’t Luke’s first e-commerce business, but it's taken off like a rocket! Tune in to hear: how Luke markets and sells these paintings on Etsy and his own store how the fulfillment logistics work the tools and platforms he uses to create a smooth workflow and great customer experience Full Show Notes: $3500 a Day in Etsy Sales in 6 Months

Ever thought about buying a semi truck and renting it out? Yeah, me neither, until I came across Ericka. Apparently there's big money to be made in trucking, but like any other side hustle, there's some strategy, risk, and nuance to the business. Ericka Williams owns 12 of these giant 18-wheelers, which can generate thousands of dollars a month in profit. Ericka has gone from delivering pizzas as a side hustle to owning a painting company, to now managing an investment portfolio that includes both real estate and semi-trucks. If you're interested in real estate, there’s a parallel to consider with this business model. Trucks are assets you can acquire with leverage (meaning other people’s money), and essentially rent it out for weekly or monthly cash flow. Tune in to hear: how Ericka came across the idea of buying semi-trucks what to look for when buying your first truck the math, marketing, and mistakes to avoid in this side hustle Full Show Notes: $1000 a Week Cash Flow ... from a Semi Truck?

Interested in growing a community and building a profitable blog around something you - and most other people - will inevitably go through? That’s exactly what Katie Emery did when she decided to stop dying her hair after 25 years and transition to natural gray hair. Kate had questions about the transition, but couldn’t find the answers she wanted online. In fact, the information she found was mostly negative. So, she decided to start her own blog, KatieGoesPlatinum.com, to provide comprehensive information about gray hair, and to show women that growing out their grays could be fun and empowering. In just two years Katie has grown her blog to an average of $6,000 a month in revenue. She’s also grown a passionate community and is helping other women go through the transition to natural gray hair. Ready to start a blog of your own? My free video course will help you get online quickly and affordably. Tune in to hear: how Katie started her blog and got it off the ground with no prior experience how she creates content that drives traffic the revenue streams bringing in an average of $6,000 per month Full Show Notes: $6k a Month Blogging About Gray Hair

Our annual Friendsgiving celebration has been put on pause this year, but one tradition lives on. This is year 3 of a special Thanksgiving Side Hustle Show episode showcasing creative side hustle ideas that make real money. If you like this format, I’d love for you to check out the first two in this series -- those are episodes 310 and 363 -- both are in the Top 10 all-time most popular episodes. Ready? Let's do it! Full Show Notes: 11 Creative Side Hustles That Make Real Money

Zero to 55k subscribers and $50k in revenue in 8 months? That’s exactly what Codie Sanchez with Contrarian Thinking, her newsletter about investing and entrepreneurship. Codie's a former journalist, turned institutional investor, turned online business owner. I've thought about content businesses mostly in the context of blogging, podcasting, or video -- but what if email is your content channel? After all, the challenge that many other content channels face is "how to get people to join your list." Codie's model, in a true "contrarian" way, cuts out that middleman. This episode is sure to have you thinking a little differently about how you approach building an audience and building an online business. Tune in to hear: what you might create a newsletter about what makes newsletters such an interesting business model how Codie’s grown and monetized her's so far Full Show Notes: Zero to $50k: How to Grow and Monetize an Email Newsletter

What little purchases or changes have you made that had an outsized impact on your overall happiness? This is something of a sport in our house. Bryn and I kind of joke that we have this mission to optimize everything, whether that’s the: limited space in our house hours in the day money in the bank We've taken great joy in these incremental improvements. We often ask ourselves, “How can we make this 1% better?” If we can make those 1% improvements consistently over time, they start to compound and we’re way better off than when we started. I put the call out to several friends and listeners: What little life upgrade or optimization have you made recently -- with great results? Tune in to hear 21 little life upgrades -- the habits, products, or tools that don't cost a lot of time or money, but make a big impact. Full Show Notes: 21 Little Life Upgrades: Small Optimizations to Improve Your Days

We’re in the middle of a massive labor shift from employees to entrepreneurs. In this episode, I want to try and equip you with some skills, frameworks, and mindsets to help navigate that shift. If you want to make money online, there are a million ways to get it done, but it usually boils down to one thing: helping people. To help me walk through this stuff I’m joined by Austin L. Church. Austin’s a writer, brand consultant, and online entrepreneur. He’s been making his living online for the last 12 years, with some of the exact strategies we’re talking about today. Tune in to hear: how to identify your marketable skills how to land clients in a crowded marketplace the tips and tactics Austin has used to grow his business over the last 12 years Full Show Notes: Make Money Online: The Freelance Business Blueprint

Want to get started with an online business but don’t feel like you’re an expert in anything? Maybe you’ve started a business but you’re struggling to monetize it? A few short years ago, Shane Sams and his wife Jocelyn were school teachers. In their off-hours, they built several successful online businesses, including ElementaryLibrarian.com, which sold for over $1 million in 2017. Today they run FlippedLifestyle.com along with the Flipped Lifestyle podcast, to help others try and replicate the success they’ve had online, and specifically take advantage of the membership model. Tune in to hear: how to set up your membership site the right way why you might be closer than you think to getting your first paying members the payment tiers that work for Shane and his students how Shane and Jocelyn continue to grow their community year-over-year Full Show Notes: Minimum Viable Memberships: Build a Recurring Revenue Online Business

Josh Belk is a full-time college student, he works full-time in web design, and in what little spare time, he’s started a $6,000 a month mobile detailing business with his younger brother. This idea came about when Josh connected the dots between obsession and opportunity. On the obsession side, Josh would always see his brother out in the driveway cleaning his car. On the opportunity side, he received an email about business ideas anyone could start, and mobile car washing was one of them. He asked his brother if he wanted to team up to see if they could make some money cleaning cars -- and with that, Belk Mobile Detailing was born. Tune in to hear to the full podcast episode to hear how the pair: landed their first mobile detailing customers price their service stand out from the competition Full Show Notes: How a Couple College Students Started a $6000 a Month Side Hustle

How can you instill the skills and values of innovation and entrepreneurship in kids? And if you can teach it to kids, why can’t you teach it to grownups? This week I’m joined by Don Wettrick, an award-winning middle school, and high school teacher and the CEO and co-founder of StartEdUp, which has a mission to empower students and teachers to apply innovation and entrepreneurship in the classroom. He’s author of Pure Genius: Building a Culture of Innovation and Taking 20% Time to the Next Level, and also the host of the StartEd Up Podcast. Tune in to hear: how to get kids AND grownups excited about this stuff the rules Don uses for brainstorming his processes for turning problems into real solutions for real customers how those of us with young kids can encourage them to be producers not just consumers Full Show Notes: Raising Innovative and Entrepreneurial Kids: The Next Generation of Problem Solvers

$18k in 9 months ... from ONE YouTube video? And that's without even filming or putting your face on camera! Jon Corres identifies trending topics on YouTube and produces viral videos to ride that trend. Or at least videos he hopes will hit the algorithm just right. It's a numbers game -- not everything you publish will get traction. In fact, Jon said most of his videos don't even breakeven on their production costs right away. But when you have one that hits, it washes away all those expenses and more. When I spoke with Jon, he told me about one of his videos that had gone viral earlier in the year. This video quickly hit 1 million views in February, netting Jon $3,200 in ad revenue. That same video has carried on bringing in passive income. At the time of our call, it had made Jon more than $18,000 and received 8 million views. All from a short video that cost $80 to produce and comprises of short clips from other videos. Tune in to hear: how Jon comes up with ideas for his videos how he and his team create videos without filming any new content the types of videos most likely to go viral the math and metrics behind a successful viral video Full Show Notes: $10k a Month on YouTube - Without Filming or Being on Camera

It’s time to dive into the ol’ listener mailbag and answer a few questions in this week’s edition of The Side Hustle Show. I’ve had quite a few interesting questions come in since the last Q&A episode, and picked 20 to talk through in today’s show. Like this format? This is the 10th installment of “20 Questions” so feel free to go back and binge on the older ones too: 365: Market Saturation, Mind Mapping, Miracle Mornings, and More: 20 Questions, with Nick 346: The Con of the Side Hustle, Beanie Babies, Affiliate Marketing, and More: 20 Questions with Nick 320: Multiplying Money, Morning Routines, and $100k Side Hustles: 20 Questions with Nick 291: Email, Ebooks, Platforms, and Conferences: 20 Questions with Nick 271: Brilliant Blogging, Ruthless Productivity, and Guaranteed Success: 20 Questions with Nick 245: Network Marketing, Imposter Syndrome, My Side Hustle Mistakes, and More: 20 Questions with Nick 219: Growing Traffic, Monetization, List-Building, a Day in the Life, and More: 20 Questions with Nick 198: Blogging, Branding, Book Writing, and Finding the Right Side Hustle for You: 20 Questions with Nick 181: SEO, Affiliate Marketing, Self-Publishing, Udemy, and More: 20 Questions with Nick A common piece of advice you’ll hear is to take audience questions and turn them into content, so here’s a meta example of that in action. This episode covers side hustle ethics, the side hustles I'm most excited about right now, the best traffic drivers, and lots more. Enjoy! Full Show Notes: 20 Questions with Nick: The Side Hustles I'm Most Excited About Right Now, Side Hustle Ethics, Charging Your Friends, and More

"I allowed the business to coast and it's coasted wonderfully well," Nate Dodson explained. In this episode you'll hear about the power of an evergreen digital product that makes sales on autopilot. It's allowed Nate to shift his focus to some offline projects, including several real estate renovations. In Nate's first appearance on The Side Hustle Show (episode 314 in late 2018), he shared the simple sales funnel that ultimately earned over $1 million in total online course sales. Tune in to hear how Microgreens Farmer continues to make sales every week, how COVID has impacted Nate's business, and his plans for the future. Full Show Notes: $40k a Month in 15-20 Hours a Week

How does a new blog get to $50k a month within 2 years? It takes great content, a consistent SEO strategy, and building strong partnerships. When we last heard from Alex and Healy from FinvsFin.com in episode 367 at the very end of 2019, the site was earning around $20k a month in affiliate commissions. Just 9 months later, that's jumped to $50k! Tune in to hear what's changed and what's working today in terms of content, SEO, and affiliate partnerships. Full Show Notes: $50k a Month Online in 2 Years

When you're a hammer, everything looks like a nail, right? Well, when you're a knife sharpener, every house is a potential customer! Matt Rowell was earning $250-500 a month when we caught up in episode 308 back in late 2018. Since then, he's grown to a consistent $1500 a month, working maybe an hour a day. Tune in to hear: The most important new marketing channel for Matt. How the pandemic has impacted his sales. How he's leveled up his skills to broaden his customer base. How new sharpeners can get started today. Full Show Notes: How Matt Tripled His Business

The mobile notary business is booming for Brian Schooley, a long-time Side Hustle Show listener. When we last caught up with Brian in mid-2018 (episode 286), he was earning $1500-2000 a month as a loan signing agent. In this "where are they now?" edition of the show, he shares how he's grown to $10k a month and quit his day job to focus on the notary gig full-time. Tune in to hear: when he felt comfortable quitting his job how the pandemic has impacted his business how he builds relationships with escrow officers Full Show Notes: $10k a Month Watching Ink Dry

$1000 a week cleaning backyards? Erica Krupin turned some earbuds at the start of the year with her fast-growing pet waste removal business. Since we spoke, she's added another 50+ recurring weekly customers and expanded to a new location. Tune in to hear: What's working on social media today. How she's grown 50% in 9 months, in spite of a global pandemic. The software she's testing to manage her customers, team members, and jobs. Full Show Notes: 135 Recurring Weekly Customers

Want to scale back on your day job? Want to travel more, and spend more time with your family? That’s exactly what Stacy Gallego has been able to do thanks to her part-time flipping business. What’s cool is that this income stream was actually inspired by a former side hustle show guest, Rob “the flea market flipper” Stephenson, who we last heard from in episode 298. Stacy is one of Rob’s star students, and I’ve loved watching her share some of her sales results for quite a while. In just two years, Stacy has gone from flipping her first item to hitting $10,000 in sales in a month. The ability to find profit in your hometown is one I think is really valuable in recession-proofing your own income. If that appeals to you, I encourage to you check out Rob and his wife Melissa’s free training to learn more. Tune in to hear: how Stacy sources profitable inventory how she deals with the logistics of shipping huge items which items/categories are selling best her advice for new flippers to start making money Full Show Notes: $4000 a Month in Flipping Profits

We all live by a set of unwritten "money rules." These guide the decisions we make on how we spend, save, earn, and invest. But are your rules really serving you? In this episode, we’re looking at 10 "unconventional" money rules. These are suggestions that hopefully spark some introspection and conversation. Because the "conventional" wisdom clearly isn't working for a whole lot of people! To help me talk through these is Rich Jones. He’s the host of the award-winning Paychecks and Balances podcast, which is all about helping you navigate your finances and career. Rich is a frequent speaker at both podcasting and personal finance events. More impressively, he’s done it all on the side from his day job. Tune in to hear why: your best side hustle might be your day job all dollars earned are not equal the “best” financial advice might not be right for you All that, and more "unconventional" financial wisdom coming at you! Full Show Notes: 10 Unconventional Money Rules

Build your email list! Get your first 100, 1,000, 10,000 subscribers. “The money’s in the list,” right? That's the chorus of advice you hear from all the marketing experts. But what do you send someone after they join your list? That’s what we’re diving into in this episode with Daniel Throssell of PersuasivePage.com. Daniel is a copywriter and has been called “The best marketer in Australia” by a prominent client of his. His journey started as a side hustle while working 12-hour shifts as an electrical engineer. Daniel started using any spare time he had and a special way of writing proposals - and landed high paying jobs from week 1. It wasn’t long before he was charging $200/hr and up, working with the bestselling author in Australia, and he now has his own audience he writes emails to daily. Tune in to hear: how to come up with the best lead magnet for your target audience how to get people to sign up for your email list the 3 kinds of emails you’ll send after someone does sign up the 3-part email structure that can work in just about any niche Full Show Notes: Email Marketing Tips from Australia's Best Marketer

This week I’m excited to share a unique side hustle that’s turning hobbies into profits, through what I’m calling “local” e-commerce. This is a story of building a following for homemade or handmade products -- without shipping anything, without advertising, and without relying on 3rd party marketplaces like Amazon or Etsy for exposure. We’re going to explore this through the lens of So Here’s the Dough, a local cottage kitchen cookie operation run by a friend of mine here in Livermore, Jenn Fei. Jenn is an attorney and real estate broker by trade, but those professions have now become the side hustles to her thriving cookie business. Tune in to hear: when it's time to turn your hobby into a business how to grow a loyal and hungry (pun intended) following for your products how to consistently generate new product ideas other growth ideas for artisan products Full Show Notes: "Local" E-Commerce: Building a Following for Homemade Products

Create a design. Upload it to a store. Earn passive royalties whenever it sells. That’s the passive income dream, and that’s the premise behind the Merch by Amazon and print-on-demand side hustles. But does it really still work? To find out, I invited Michael Essek on to the Side Hustle Show. Michael has been designing and selling t-shirts online since 2013, and he’s seen how the market has changed over the years. For the past 4-5 years, Michael's earned $100,000+ licensing and selling his designs, so he has his finger on the pulse of what’s working right now. Tune in to hear: how you can get started selling merch online -- even if you don’t have design skills how to come up with product ideas -- without being a copycat some interesting ways to level up your merch business as a gateway to bigger opportunities Full Show Notes: Merch by Amazon and Print on Demand in 2020 and Beyond

We’re all dealt 24 hours a day. I believe how you spend that time, or maybe rather how you invest it, should give you some sort of return. That could be a monetary return, sure. But it could also be a return in personal satisfaction or impact on others. Today, I want to introduce a productivity framework I’m calling The Productivity Pyramid. Like most frameworks, it’s a work in progress, but here’s how it shapes up: Vision / Goals Projects Tasks Tools and Tactics Full Show Notes: The Productivity Pyramid: A Simple Framework to Make Real Progress

Starting a business doesn't have to be expensive -- in fact, low startup cost business ideas are everywhere. Just last week, Nate and Alysha Jackson explained how they started their Amazon retail arbitrage business with just $100 -- and had since grown to over $1 million in total sales. Inspired by their story, along with a couple of threads in the Side Hustle Nation Facebook group that asked for some real-life low startup cost business ideas, I put together this episode. Stick around to hear how several Side Hustle Nation members got their business off the ground on the cheap. In most cases, you don’t need outside capital to get started. Instead, my hope is you’ll use these stories as inspiration to start lean and start now. Full Show Notes: Low Startup Cost Business Ideas from Side Hustle Nation

“It was costing me money to go to my job,” Nate told me. That was just a year after Nate and Alysha Jackson started their Amazon FBA retail arbitrage business -- with just a $100 investment. Since then, the former public school teachers have sold over $1 million worth of products on Amazon! Amazon FBA retail arbitrage is the art of buying low locally and online, and reselling for a profit on Amazon. After hearing about the opportunity on Side Hustle Nation, they turned that $100 in initial inventory into more than $180,000 in total sales in 12 months. It didn't take much longer than that before they both quit their jobs to focus on the Amazon business and their growing family. Tune in to hear: the product categories Nate and Alysha like for new sellers (interestingly enough, they’re known as the bra flipping couple in FBA circles). where they source profitable inventory. tools of the trade to scale up your reselling business. Full Show Notes: From $100 to 7-Figures: Amazon FBA Retail Arbitrage Case Study

If you want to start an online business, you’re probably going to need to build a website. But could you shortcut the process by just buying one that’s already working? In this episode, which is the fourth and final episode of our Showdown series this month, we’re comparing two ways you operate a revenue-generating website; building your own site vs buying an established website. For this debate, I’ve got a couple of powerhouse guests: Mark Webster from AuthorityHacker.com and the Authority Hacker podcast, one of my favorite resources for all things SEO and affiliate marketing. He’ll be representing the build side of this conversation. Dom Wells from Onfolio.co is on the buy side. Onfolio, among other things, has a management service for website investors. He’s been in the website building, buying, and monetizing space for years. There are pros and cons to both starting and buying websites. But, as you’ll hear discussed, there are some key differences between each method and might help you lean one way or the other. Tune in to hear both Mark and Dom discuss the different strategies behind: Getting started Finding a site to buy Quick wins and monetization Marketing Pros and cons of each model And more These guys both have a lot of experience in building and buying websites. By the end of this one, you’ll have a good idea which path is best for you. Full Show Notes: Build a Website or Buy One that's Already Working?

A service business is one of the fastest side hustles to get off the ground, and you can scale it by hiring other people to deliver the work. But is there an advantage to staying a solo operator? In this Side Hustle Showdown we're looking at freelancing vs. building an agency. For this debate, I invited a couple members of The Side Hustle Nation community who both run cleaning companies: Chris Schwab from ThinkMaids.com represented the agency side. We last heard from Chris in episode 294, where he talked about how he’d built his cleaning business to $60k a month in revenue, and scaled back his own involvement to just 10 minutes a day. Ken Carfango from SoloCleaningSchool.com represented the solo freelance side. Ken’s a former engineer and a father of 5 who’s got his cleaning business dialed in where he can knock out the work himself in just a couple days, and enjoy 5-day weekends with his family. Tune in to hear both Chris and Ken discuss which business model is best for: Getting started Finding new clients Scaling Start-up costs How to exit And more If you’re trying to decide which path you want to take, stick around to learn how to avoid the dreaded “valley of despair” that often afflicts service businesses, and how to get started on the right foot. Full Show Notes: Should I Start a Freelance Business or Build an Agency?

In the e-commerce space, selling private label products on Amazon has been a popular side hustle for the last several years. But is it still the best way to go? Or is there a lower risk, higher reward way to turn your ideas into profits? In this episode, which is the second episode of our Showdown series this month, we’re comparing two ways you can capitalize on opportunities in the market; selling private label products and product licensing. For this debate, I’ve sourced two guests who have appeared on the Side Hustle Show before: Greg Mercer of JungleScout.com, creator of the popular Jungle Scout product research and amazon analytics software. We last from Greg on episode 263, when he talked about how to find your first Amazon FBA private label product. (Try Jungle Scout for half off your first month with my referral link.) Stephen Key of, InventRight.com and author of the One Simple Idea: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work. We last heard from Stephen on episode 113, when he talked about how you can turn your ideas into recurring revenue. Both business models allow you to exercise our creative muscles. But, as you’ll find out, each model is suited to a different personality type and has a different balance of risk and reward. Tune in to hear both Greg and Stephen dig into the different strategies behind: Getting started Marketing and discoverability Start-up costs Beating the competition Monetization And more There is some interesting insight into these business models. By the end of the episode, you’ll have a clearer idea of which business model is best for you. Full Show Notes: Private Label vs. Product Licensing: Which is the Better Side Hustle?

Creating content online can be a super-effective way to build an audience and ultimately to make money. If you’re just starting out or trying to grow your business, you might be wondering what type of content makes the most sense to create. In this episode, we’re going to compare and contrast two of the most popular content channels going today: podcasting and YouTube. This is actually the first of several friendly debate-style episodes this month I’m calling the Side Hustle Showdown series. For each debate, I tried to source guests in a similar niche so they could best speak each other’s language. To fire shots over the pros and cons of starting an online business with podcasts or YouTube, I enlisted the help of: Podcaster Jonathan Mendonsa, co-host of ChooseFI, a personal finance show. We last heard from Jonathan in episode 287, where he talked about how his show took off and how he was able to quit his job just 10 months in. YouTuber Marko Zlatic, who started his personal finance channel Whiteboard Finance as a side hustle also in 2017. Since then he's amassed 370k subscribers and quit his job to produce videos full-time. Tune in to hear both Marko and Jonathan go back and forward discussing which of the platforms are best for: Marketing and discoverability Content production Monetization Start-up costs And more This is a fun one, and by the end, you’ll have an idea which platform is going to be best for your business. Full Show Notes: Podcasting vs. YouTube for Building an Online Business

Businesses evolve over time, but I don’t think anyone could have prepared for the pace of change this year. To gauge how some of you have been handling everything the pandemic has thrown at you, I reached out to Side Hustle Nation and asked what pivots and changes you’ve been making in your business over the last few months. What I got back were some interesting and innovative ways some business owners and side hustlers have found to actually grow their businesses during the pandemic. Here’s a look at some of the hardest hit industries, and some of the ways business owners have been pivoting and adapting. Full Show Notes: Pandemic Pivots: How Entrepreneurs are Adapting to "Obliteration"

In honor of father’s day, I wanted to share some of the best advice I’ve received from my dad over the years, and how we can all work to apply it in life and in business. For the sake of background, dad is a chemical engineer — he spent decades of his career at one company — but still had lots of entrepreneurial experiences and insights along the way. The funny thing is almost all of these were very literal conversations, which I’ve extrapolated out (30 years later!) to have a broader meaning. And as I think about the kind of advice I want to be passing along to my own kids, I think these kinds of concrete illustrations may be a really effective way to do it. Especially if they turn out to be the over-analyzing types like me! Full Show Notes: Best Dad Advice: 10 Life and Business Lessons from Dad

At the end of nearly every episode of The Side Hustle Show, I ask my guests for their "#1 tip for Side Hustle Nation." There’s always a great variety of responses, and I wanted to take some time today to go through some of my favorites from the past 50-ish interviews. This has become an annual tradition on the show, and we just passed 7 years and 12 million downloads! If you like this short-and-sweet meta-style show, be sure to check out the others in this series: Episode 50 Episode 124 Episode 177 Episode 236 Episode 288 Episode 338 Full Show Notes: What I've Learned and Applied from 49 Awesome Entrepreneurs - Part 7

How did a butcher shop's side project turn into "the best snacks in the world" -- and $500,000 in sales in their first year? And more importantly, could you apply the same strategies to help local businesses take their products online? This story features Dustin Reichmann, a long-time Side Hustle Show listener. He has a blog called EngagedMarriage.com, and with the online marketing skills learned there, started a new consulting business to help other businesses build their online presence. One of his clients was a local butcher shop. Impressed by one of their products--a higher-end, clean-ingredient meat stick--Dustin felt there was an opportunity to reach a lot more customers online. So, he made Ryan -- the owner of the butcher shop -- a low-risk offer to partner and launch the product online. What followed was a series of wins across multiple marketing channels and through a number of innovative promotional tactics. Tune in to hear: How Dustin approached Ryan with a win-win partnership. The marketing channels and techniques they used to sell more than $500,000 worth of FireCreek snacks in their first year. How they got their product into 50+ Walmart stores. And how anyone can apply the same online and offline marketing strategies into their own business. Full Show Notes: Taking Local Businesses Online: $500k in Sales in Year 1

How does a YouTube channel with less than 300 subscribers generate 6-figures a year? In Joshua Lisec's case, he does it by answering targeted questions, and selling high-value services to those viewers. Joshua is an award-winning, celebrity-recommended, #1 international bestselling Certified Professional Ghostwriter. He’s also a TEDx speaker, a novelist, and has ghostwritten over 45 books for entrepreneurs, executives, and public figures. Over the last few years, Joshua's freelance work has gone from $1.67 an hour on his first writing project, to over $500,000 a year! (Long-time listeners might remember him; Joshua appeared on episode 201 in late 2016. In that classic Side Hustle Show episode, we talked through the OPA strategy -- tapping into Other People's Audiences -- to sell your services.) In this episode, we're diving into another innovative marketing strategy involving YouTube. It's one you can apply to your own business right away. Tune in to hear Joshua explain: How he’s generating high value leads on YouTube with less than 300 subscribers The tools and techniques he’s using to optimize his YouTube videos to rank well How he bundled individual low paying freelance gigs for a high-value service Full Show Notes: YouTube for Freelancers: The Surprising 6-Figure Strategy

Liam Austin made $50k off his first online event, and hasn't looked back. Since then, Liam has hosted another 17 virtual summits and online business networking events. In total, these events have brought together more than 400 speakers and 100,000 business owners. Virtual summits allow you to connect with industry leaders and influencers in your niche while growing your own audience. Hosting a virtual summit sounds pretty straightforward: interview a bunch of influential people in your niche collect registrations of people who want to watch those interviews sell access to the recordings after they expire But the virtual summit model has a lot of nuance and strategy, and behind-the-scenes action that all has to come together to make it a hit. That's why I invited Liam on the show. If you’re looking for ways to grow your business and make meaningful connections within your industry, this episode lays out that blueprint for you. Tune in to hear Liam talk through: The core benefits of hosting a virtual summit How he made $50k from his first summit and learned some valuable lessons What it’s going to take to create your own virtual summit in your industry And more Full Show Notes and PDF Highlight Reel: How to Host a Successful Virtual Summit for Influence, Impact, and Income

Are you stuck with the idea that you don’t have the skills to start a side hustle? Today’s guest, Chris Misterek of SelfMadeWebDesigner.com didn’t let that hold him back. He went from being in a tight spot personally and financially, to bringing in an average of $3k a month on the side through his new web design business. With no previous experience with web design, Chris decided to start at the ground up by working through some free online courses. Within a few months, he was introducing himself as a web designer, and within 18 months he was earning double his day job salary on the side! Tune in to this episode to hear Chris explain how he: Picked up this new skillset on the cheap Found his first clients Marketed and grew his business Recommends you replicate this across any number of industries Full Show Notes: From “No Skills” to $3k a Month on the Side

$15,000 a month for 30 minutes of work? The passive income dream is real for Dustin Heiner. Dustin achieved this by following a systematic approach to buying homes and renting them out. He started with his first property back in 2006. Within 6 years he had 19 properties, and within 9 years he had 26 properties and had retired from his day job at the age of 37. Today he has more than 30 properties bringing in (mostly) passive income supporting him and his family. Dustin is a serial side hustler, but once he realized the benefit of getting paid over and over again for work he did once – he doubled down on real estate. Tune in to hear Dustin talk through: His approach to property sourcing The 6 ways he makes money with rental properties How he’s been able to grow his portfolio so quickly His advice for those looking to replicate his success Full Show Notes and PDF Highlight Reel: Retiring Early with Real Estate: $15k a Month in Passive Cash Flow

Side Hustle Show listener Kate Johnson started her bookkeeping business in 2017, and now serves several recurring clients. She targets an effective rate of $70 an hour, and is able to work from home. With her youngest starting preschool, Kate found herself with an extra 9 hours a week. "I wanted to be a good steward of that time," she explained. Tune in to this episode to hear Kate explain: Why she decided to start working as a virtual bookkeeper How she landed her first clients How she’s grown her client base with little marketing The surprising new side hustle this work has spun off Full Show Notes: $70 an Hour from Home as a Remote Bookkeeper

Reports of email's death are greatly exaggerated. Andrew Allemann has gone from zero to up to $10,000 a month in just 3 years with a low overhead side hustle: An email newsletter and an online directory that helps connect podcasters with guests. Finding it difficult to find guests for his own podcast, he wanted to create a solution that would not only help himself, but the greater podcasting community as well. It’s a business model I’m excited about right now, and Andrew is proof that if you provide value through email, people are willing to pay for it. Tune in to hear why Andrew decided to start a newsletter and an online directory, how he’s grown his audience to more than 19,000 subscribers and 500 paying directory members in 3 years, and how he’s turned this into a profitable business. Full Show Notes: From Zero to $10,000 a Month with a Niche Newsletter and Directory

Would 10 new clients solve all your business worries? That was the position Helen Pritchard was in back in 2008. On the back of a financial and personal crisis, Helen needed 10 clients paying £250 each to pay her bills. She turned to LinkedIn to find those clients, and it didn’t take her long. Since then, Helen has pivoted her business and now teaches other people how to get clients and grow their business using LinkedIn. In fact, I found out about Helen through a listener of the show: I do not work for Helen. Nor do I do her PR. I just want to nominate her because she changed my life. Thanks to her, I have filled my client roster and have more money coming in as an entrepreneur than I ever did working for someone else. That’s an awesome testimonial for Helen, and solid proof that her methods work. If your goal is to leave your job in the near future, you don’t want to miss this one. What Helen teaches is probably the fastest way to start your own business with the least upfront expense. Tune in to hear Helen talk through: the processes she teaches students on her LinkedIn mastermind how to set up your LinkedIn profile as a landing page that converts how to connect with potential clients and more Full Show Notes and PDF Highlight Reel: LinkedIn Lead Generation: How to Attract Your Ideal Clients on LinkedIn

Chris Guillebeau is a tremendous advocate for the lower risk brand of entrepreneurship we cover on the show. He’s the bestselling author of several books including, The $100 Startup, Side Hustle, and The Art of Non-Conformity. On top of that, he’s hosted over 1,100 episodes of The Side Hustle School podcast. His latest project is The Money Tree: A Story About Finding the Fortune in Your Own Backyard. I've been a fan of Chris' work for years, so it was about time we had a meeting of the side hustle minds! Tune in to this episode to hear Chris’ take on: How you can come up with side hustle ideas What actions you should take next What may be coming down the road in the world of side hustles. Full Show Notes: Going to Side Hustle School with Chris Guillebeau: Planting Your Money Tree

Are you struggling to get traction with your blog? Are you concerned your niche is too competitive or you’re starting too late? If so, you’re going to come away from this episode with loads of actionable tips to put those questions to the side. “I have learned, it is never literally too late to ever start anything,” today’s guest Jennifer Marx from JenniferMaker.com told me. Jennifer has taken her DIY/crafting site from a part-time hobby blog earning $33/mo to bringing in more than 6-figures every month in just a few years. She knows a thing or two about entering a competitive niche, finding, and cultivating an audience. First, she mastered Pinterest, then Facebook, and just over a year ago she entered YouTube and already has an audience of more than 225k subscribers! Dominating a source of traffic and growing an audience is something Jennifer excels at, and in the blogging world, there’s huge profit in doing so. Tune in to hear how Jennifer found her initial traction in a competitive niche, what’s driving traffic for her today, how her site makes money, and how she’s built an email list that’s almost the population of Cleveland! Full Show Notes and PDF Highlight Reel: How to Grow a Blog to 6 Figures a Month with Jennifer Maker

Do you enjoy hunting for bargains that you can buy low and sell high? Charlie William does, and his book flipping business is proof that this business model still works. He’s become a master deal-hunter, selling more than $9,000 worth of used books last month on Amazon. The best part? Anyone with access to thrift stores, yard sales, and local charity shops can get started with this side hustle for just a few bucks a month. I connected with Charlie through the Side Hustle Nation Facebook Group and invited him on the show to learn more about the book-flipping business. Tune in to hear: How Charlie got started flipping books. The tools and software he uses to run his business. Where he sources profitable inventory. What it takes to make this side hustle profitable and successful. Full Show Notes: Flipping Books for Profit: How to Make $4000 a Month Selling Used Books

Do you want to generate more leads for your business? Are you struggling to turn prospects into paying customers? If you’re saying “yes” to either of those questions, you’re going to get tonnes of value out of this episode. I invited Kai Davis of KaiDavis.com and DoubleYourEcommerce.com back onto the show as he’s a pro when it comes to this stuff. (Kai was actually guest #4 on The Side Hustle Show way back in 2013, he also had an encore performance a year later in episode 59.) This time around, Kai walks us through the 3 levers that anyone can use to grow their business: Find new customers Get referrals from existing customers or your network Sell more to existing customers With a little creativity and tenacity, you can begin to implement his strategies right away. Tune in to hear the techniques Kai is using to generate more leads for his business, how he’s turning these prospects into sales and profit, and the 3 specific actions anyone can use to generate leads for their own business. Full Show Notes and PDF Highlight Reel: 3 Ways to Get More Leads for Your Business

Melissa Fassel Dunn has built a thriving - and profitable - online community serving residents in her small town. The interesting part is that she didn't start her Facebook group or website with the goal of making money. She did so to solve a pain point she was experiencing finding information about services in her town of Milton, a suburb of Boston. “I needed information about kindergarten, I needed information about a plumber, an electrician, and I felt like there wasn’t a go-to place for any of that. “So, I thought, I’m going to start a group, I’m going to add some of my friends and we can exchange information with one another,” Melissa told me. She started Milton Neighbors, a Facebook group for residents of Milton to share information and recommend local services. That was in 2013, today the group has more than 11,000 members and is almost a 6-figure business. Tune in to hear how Melissa built up her group, how she keeps people engaged, her monetization methods, and how you can replicate her model with a Facebook group of your own in just about any niche. Full Show Notes and PDF Highlight Reel: Facebook Groups: Grow and Monetize a Community Around Something You Care About