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The Sales Playbook Podcast

The Sales Playbook Podcast

53 episodes — Page 1 of 2

Episode 460 A Huge Communication Mistake I Just Made June 6, 2026

Jun 6, 202619 min

Episode 459 Easy Ways Of Staying In Touch and Keeping Important Tasks Front and Center June 1, 2026

Jun 1, 202639 min

Episode 458 Q2 and The 2 Opportunities Most Sales Reps Miss May 2, 2026

May 3, 202621 min

Ep 397Episode 457 The Hidden Power You're Totally Oblivious To April 11, 2026

In this week's episode of The Sales Playbook Podcast we talk about an amazing power you're probably oblivious to. Think I'm bluffing? Then I triple dog dare ya to give this week's episode a listen.. Would you like a FREE copy of my How To Host A Sales Kickoff That Kicks Ass guide? Shoot me an email and it's all yours! [email protected]

Apr 11, 202623 min

Ep 396Episode 456 AI The 3 Reasons Why EVERY Sales Rep Should Embrace It March 29, 2026

Soon, the use of AI in the sales trenches will no longer be optional, so; In this week's episode of The Sales Playbook Podcast I'm going to share 3 reasons why EVERY sales rep should get on board! For availability and pricing for my speaking engagements, email me [email protected]

Mar 29, 202635 min

Ep 395Episode 455 Cold Emails: Too Much? Too Little? Too Late? March 21, 2026

You send a cold email, how long should you wait until you follow up? How much is too much? Too little? And yep, we can't be "too late", so; In this week's episode of The Sales Playbook Podcast we're gonna go there! Click Here for details about our upcoming Cold Email webinar Cold Emails: From Ignored To Replied

Mar 22, 202641 min

Ep 394Episode 454 The Cold Email That Turns Decision Makers Off March 15, 2026

There's one type of cold email that decision makers disregard more than any other type and here's the thing; You've probably been sending it all along! On this week's episode of The Sales Playbook Podcast we're going to talk about it and more importantly; I'm going to show you how you can apply an immediate fix! Click Here for details about our upcoming Cold Email webinar Cold Emails: From Ignored To Replied

Mar 15, 202633 min

Ep 393Episode 453 Cold Emails and 3 Ways To Get Better Results March 7, 2026

I loaded this episode up with so many actionable tips to help you get BETTER results from those cold emails you're sending. Seriously, you'll want pen and paper for this episode! Enjoy! PS For more information about my email workshops shoot me an email [email protected]

Mar 7, 202642 min

Ep 392Episode 452 Don't Be Afraid Of Pissing Off Potential Clients February 28, 2026

Sometimes we avoid certain things simply because we're afraid it's going to piss off a potential client; Dude, it's costing and I'm about to tell you HOW! And I'm also gonna teach ya a super cool problem solving approach I like to call the "Goalpost" approach. Check out this week's episode! For more information about my customized sales workshops, onsite training, etc, email me [email protected]

Feb 28, 202644 min

Ep 391Episode 451 You're Not As Productive As You'd Like To Believe December 7, 2025

When it comes to prospecting, I'm willing to bet that you're fooling yourself! There are two other areas as well, where most sales professionals are missing something that's robbing their results. In this week's episode, I'm going to reveal all, and; Offer you some nifty ways to course correct! For availability and pricing for my keynote speeches, onsite training, and Sales Kickoff presentations, email me [email protected]. Oh, and to get the secret savings link on our Prospect Like A Pro course, email me ASAP.

Dec 7, 202548 min

Ep 390Episode 450 What Was Once Old Is Now New Again In Sales November 30, 2025

There are some absolutely awesome approaches to sales that we've somehow forgotten about while embracing all the latest ones. Kind of hard to stand out while you're doing what EVERYONE else is doing, so; I have two approaches I'm going to share in this week's episode. One more thing . . . Our Black Friday weekend sales is about to end, so if you'd like to save $100 on our Prospect Like A Pro course, $150 on our ChatGPT Sales Course, $99 on our Closer's Academy course, or join us for our upcoming Cold Emails That Don't SUCK webinar for only $59, click HERE ASAP.

Nov 30, 202538 min

Ep 389Episode 449 How To Leverage The Holiday Season November 22, 2025

So many sales reps fail to leverage the holiday season, and instead; They actually feel quite challenged by it. Not on my watch, baby! I have 8 ideas that will help you kick some butt! For information about my Sales Kickoff speaking engagements, please email me [email protected]

Nov 22, 202533 min

Ep 388Episode 448 How To Find A Potential Client's Email Address November 15, 2025

Would you like to know an all-caps FREE way to find a potential client's email address? You'll want to check out this super simple tip that I share during this super short episode of The Sales Playbook Podcast! For speaking engagement inquiries, you can email me [email protected]

Nov 15, 202516 min

Ep 387Episode 447 An Insanely Cool Way To Find Leads November 8 2025

Would you like a way to generate leads where you'll have almost no one else utilizing that lead source? Then run, don't walk, over to this week's episode of The Sales Playbook Podcast 'cause I got a little something/something that will rock your leads!

Nov 8, 202527 min

Ep 386Episode 446 The High Yield Low Yield Variable For Selling Smarter October 5 2025

On this week's episode of The Sales Playbook Podcast, we talk about what happens if you don't "audit" certain sales habits from time to time! Oh, and there's a cool FREEBIE I'm going to send everyone too! If you'd like to check my availability for your Sales Kickoff or my one on one sales coaching, you can email me [email protected]

Oct 5, 202548 min

Ep 385Episode 445 The Secret Weapon NOBODY Uses In Sales, So Maybe You Should September 1, 2025

There's a "secret weapon" NOBODY thinks to use in sales, and that's all the more reason why YOU should! Think I'm bluffing? Then you'd better check out this week's episode! Planning your Sales Kickoff? Email me for my FREE How To Host A Sales Kickoff That Kicks Ass guide. [email protected]

Sep 1, 202537 min

Ep 384Episode 444 3 Out Of The Box Ways To Use Testimonials August 24, 2025

Want to stand out during the sales cycle? On this week's episode of The Sales Playbook Podcast, we're going to talk about 3 ways you can do that with testimonials, and; I'll bet you a stick of gum that you aren't doing these things already! For more information on my on-site training programs and sales kick-off speaking engagements, click HERE.

Aug 24, 202535 min

Ep 383Episode 443 Testimonials: The Things We Never Think About But Really SHOULD August 17, 2025

There are things that we never think about when it comes to testimonials, so grab your swimsuit because we're gonna cannonball into that pool! Think I'm bluffing? Then I triple dog dare ya to listen to this week's episode of The Sales Playbook Podcast. Would you like a FREE copy of my How To Host A Sales Kickoff That Kicks Ass guide? Send me an email [email protected] to get your free copy!

Aug 17, 202527 min

Ep 382Episode 442 How To Deal With Difficult People and Difficult Situations

None of us likes to think about the difficult people/situations we have to occasionally navigate as sales professionals; Maybe that's the problem? In this week's episode of The Sales Playbook Podcast, we're gonna go there! At the end of the podcast, I offer a cool FREEBIE, so make sure you get yours "while supplies last" :) If you'd like to consider me for your upcoming Sales Kickoff meeting, email me, [email protected] for topics I cover and my speaking fees.

Aug 10, 202540 min

Ep 381Episode 441 How To Find Your Way Out Of A Challenging Situation August 3, 2025

Here's something super simple you can do that will help you not only solve any current challenges, it will help you with future ones too, and; This approach will also help you come up with ideas, new approaches, and even serve as a tool for when you have team brainstorming sessions! Enjoy and please share this with your team so we can help more people in the sales community! For information about my one-on-one sales program, click HeRe.

Aug 3, 202525 min

Ep 380Episode 440 One Reason Why You Aren't Getting The Results That You Want June 7, 2025

I was going through a rough patch with my business recently, and I wasn't getting the results that I wanted, and then; I remembered something a multi-millionaire taught me years ago that helped me turn things around, and; NOBODY ever talks about this!

Jun 8, 202519 min

Ep 379Episode 439 Counterintuitive Prospecting May 4, 2025

Ready for a different approach to prospecting? In this week's episode of The Sales Playbook Podcast, we're gonna challenge the way you've been taught to prospect.

May 4, 202540 min

Ep 378Episode 438 What To Do When Someone Asks You A Rude Question April 27, 2025

Did you ever have someone ask you a rude/intrusive question? Here's how you handle it and more importantly; Regain control of the discussion.

Apr 27, 202526 min

Ep 377Episode 437 What To Do When A Deal Gets Competitive March 9, 2025

In this week's episode of The Sales Playbook Podcast, I take you through an all caps POWERFUL tactic to use when you discover competitors competing for that account you're trying to land.

Mar 9, 202540 min

Ep 376Episode 436 2 Mistakes To Avoid When You Lose A Deal March 2, 2025

Nobody EVER discusses what to do when you lose a deal; Until now that is! On this week's episode of The Sales Playbook Podcast, we're gonna go there!

Mar 2, 202553 min

Ep 375Episode 435 A Powerful Closing Phrase February 22, 2025

There's a powerful phrase that EVERY sales professional needs to leverage during the sales cycle. It's super easy to deploy and so obvious that you're practically tripping over it! I share it during this week's episode of The Sales Playbook Podcast.

Feb 22, 202527 min

Ep 374Episode 434 A Cold Email Tactic That Increases Responses February 16, 2025

We've been testing a really cool email tactic that increases both responses and; The quality of the responses. Think I'm kidding? Then I dare ya to check out this week's episode of The Sales Playbook Podcast.

Feb 16, 202528 min

Ep 373Episode 433 A Sales Productivity Hack EVERY Sales Rep Should Leverage February 7, 2025

I've been getting a lot more work completed lately and I owe it all to a really cool productivity hack that costs nothing to do, and; It's actually quite fun! Think I'm bluffing? Then I triple dog dare ya to give this week's episode of The Sales Playbook Podcast a listen!

Feb 7, 202535 min

Ep 372Episode 432 Sales and The 200 Hour Rule January 19, 2025

There's a really simple thing you can do that will catapult you ahead of 95% of your sales peers. We'll go there on this week's episode of The Sales Playbook Podcast. Download a FREE copy of my How To Hire A Sales Coach guide by clicking HERE.

Jan 19, 202535 min

Ep 371Episode 431 2 Mistakes That Limit Your Professional Growth January 5, 2025

There are 2 mistakes that most people make when it comes to professional development, and; It's right in front of them! On this week's episode of The Sales Playbook Podcast, we're gonna go there! This week's episode is brought to you by my one-on-one sales coaching program. Please click here for details.

Jan 5, 202532 min

Ep 370Episode 430 You MUST Include This With Your 2025 Goals December 29, 2024

Don't even think about crafting your 2025 goals without considering the one thing most people forget to include with their goals. I've included several examples and 3 questions you should ask yourself BEFORE the new year starts! Think I'm bluffing? Then I triple dog dare ya to give this week's episode of The Sales Playbook Podcast a listen!

Dec 29, 202432 min

Ep 369Episode 429 The Secret Sales Tactic EVERY Sales Reps Can Learn From Allstate December 2, 2024

You can learn a really cool sales tactic from the Allstate commercials and it goes totally undetected. Oh, and it's not only effective; It needs to become an essential part of your prospecting efforts! IMPORTANT IMPORTANT IMPORTANT This episode is time sensitive because there's a FREEBIE at the end of the podcast that disappears tomorrow, December 2nd, at 5:00 pm EST.

Dec 1, 202420 min

Ep 367Episode 428 Failing To Do This Could Ruin You As A Sales Professional November 24, 2024

There's something that I saw during the pandemic. I see it again, at least twice a year, and; I've seen it as an overall "vibe" when it comes to the ever-changing landscape of sales, and; It's taking money out of your pocket if it goes unchecked! In this week's episode of The Sales Playbook Podcast; We're gonna go there! To download my free guide How To Host A Sales Kickoff That Kicks Ass, please click HERE. For more information about my availability and fees for your upcoming Sales Kickoff meeting or onsite training, email me [email protected]

Nov 24, 202432 min

Ep 366Episode 427 Conquering Procrastination November 17, 2024

One of the biggest (if not THE biggest) destroyer of dreams is procrastination! On this week's episode of The Sales Playbook Podcast, we're gonna go there, and; I have an amazingly simple way to conquer it! Resources shared in this episode; Click HERE to download our FREE guide: How To Host A Sales Kickoff That Kicks Ass. To learn more about our 2025 sales program, click HERE.

Nov 17, 202427 min

Ep 365Episode 426 The Art Of Getting Things Done November 9, 2024

This time of year things can be a tad hectic with all the stuff on our plates, but; How can you get things done WITHOUT that feeling of overwhelm? In this week's episode of The Sales Playbook Podcast, we're gonna go there! Click HERE to download a copy of my FREE How To Hire A Sales Coach guide.

Nov 9, 202440 min

Ep 364Episode 425 I Screwed Up On My Goals But There's Good News October 27, 2024

In this week's episode of The Sales Playbook Podcast, I share some important lessons I learned when I completely screwed up my goals! You won't want to miss this episode because I hold nothing back! For your information, our new 2025 sales program has launched, and the good news is that you can start it today! Click HERE to check it out!

Oct 27, 202429 min

Ep 363Episode 424 Q4 And The 3 Things You Must Ask Your Clients For October 6, 2024

In this week's episode of The Sales Playbook Podcast, we're going to talk about 3 things you MUST ask your clients for as we start Q4, because; If you do, you have 3 secret weapons to help your results! For information on how you can book me to speak at your upcoming sales kick-off meeting click HeRe!

Oct 6, 202417 min

Ep 362Episode 423 THE Biggest Fourth Quarter Mistake September 29, 2024

In this week's episode of The Sales Playbook Podcast, we're going to discuss a HUGE mistake many of you are about to make as you enter Q4. Sadly, many sales professionals made the same mistake during the pandemic, during changes in the economy, the longer sales cycles we've been experiencing, etc. For information on how you can book me to speak at your upcoming sales kick-off meeting click HeRe!

Sep 29, 202426 min

Ep 361Episode 422 How My Client Landed 2 Major Appointments September 22, 2024

One of my students landed appointments with 2 major companies, and; In this week's episode of The Sales Playbook Podcast, I'll share exactly HOW they did it!

Sep 22, 202428 min

Ep 360Episode 421: Prospecting and THE Biggest Mistake You're Probably Making September 14, 2024

I have some prospecting data I'm going to share in this episode and it isn't pretty, but; The cure is super easy and I have a few freebies for you that will help! Resources mentioned in this episode: FREE Creative Prospecting Guide How To Write Cold Emails That Command Attention

Sep 14, 202424 min

Ep 359Episode 420 The Why Humor Is Essential To The Prospecting Process September 8, 2024

In this week's episode of The Sales Playbook Podcast, we'll discuss why humor is so important to the prospecting process. Click HERE to download my FREE Creative Prospecting Guide.

Sep 8, 202418 min

Ep 358Get A FREE Copy Of This ASAP Before It Goes Away September 3, 2024 Timely, Check it Out Right Away!

Boy do I have a cool FREEBIE for ya, but; You better get your FREE copy ASAP before it goes away!

Sep 3, 20242 min

Ep 357Episode 419 The SDR Who Got My Attention and Then Lost It September 1, 2024

There was this SDR who did something brilliantly creative to get my attention, and then; Things went wrong . . . terribly wrong! On this week's episode of The Sales Playbook Podcast, we're gonna go there! This episode of The Sales Playbook Podcast is brought to you by our From Cold To Gold: Prospecting Tactics That Convert webinar. Click HERE for details. Please direct all speaking engagement inquiries to [email protected]

Sep 1, 202423 min

Ep 356Episode 418 Prospecting: A Non-Negotiable Tactic Every Sales Rep Should Use August 27, 2024

It's getting harder and harder to get a busy decision-maker's attention, and; If you want to stand out, you'll need to consider the approach we discuss in this week's episode of The Sales Playbook Podcast. Click HERE to learn about our upcoming prospecting webinar: From Cold To Gold Prospecting Tactics That Convert!

Aug 28, 202420 min

Ep 355Episode 417 Another Silent Killer Of Success August 24, 2024

On this week's episode of The Sales Playbook Podcast, we're going to talk about a "silent killer" of your success, and; It usually goes undetected! Click Here for information about my 1 on 1 coaching program. Click HERE to learn how to hire me to speak at your next event.

Aug 25, 202443 min

Ep 354Episode 416 Do This Whenever You're Having A Bad Day August 23, 2024

There's an old saying that tells us we should "never look back", but; Sometimes you need to look back to keep moving forward. I get into the details and share how I recently turned around a day where I was guilty of "stinking thinking"! Click Here for information about my 1 on 1 coaching program. Click HERE to learn how to hire me to speak at your next event.

Aug 23, 202421 min

Ep 353Episode 415 How To 10x Your Discovery Calls August 18, 2024

There's one thing you need to realize when it comes to your discovery calls, and; Once you embrace it; Your sales results will improve dramatically! In this week's episode of The Sales Playbook Podcast, we're gonna go there! During the podcast, I mentioned our upcoming discovery call webinar. Click HERE for more details.

Aug 19, 202435 min

Ep 352Episode 414 One Of The Most Underutilized Tactics That Will Skyrocket Your Results August 13, 2024

Here's a tactic that pretty much nobody does and yet; It will fast forward your success faster than any other tactic! Think I'm bluffing? Check out this week's episode of The Sales Playbook Podcast and see for yourself! Click Here for information about my 1 on 1 coaching program. Click HERE to learn how you can hire me to speak at your next event.

Aug 14, 202434 min

Ep 351Episode 413 Want To Improve? This Is A Must August 11, 2024

There's something I've been doing for 20+ years and it's made all the difference when it comes to the level of success I enjoy today. I triple-dog dare ya to not only listen to this episode but; Embrace it as a "must-have" on YOUR success journey! Click Here for information about my 1 on 1 coaching program. Click HERE to learn how you can hire me to speak at your next event.

Aug 11, 202445 min

Ep 350Episode 412 Most People Do This And It Hurts Their Results August 10, 2024

This episode is going to hit you right between the eyes because it's something we all do and it hurts us in so many ways. Click Here for information about my 1 on 1 coaching program. Click HERE to learn how you can hire me to speak at your next event.

Aug 10, 202424 min