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The PromoMinds Podcast

The PromoMinds Podcast

Steve Leslie

59 episodesENExplicit

Show overview

The PromoMinds Podcast has been publishing since 2023, and across the 2 years since has built a catalogue of 59 episodes. That works out to roughly 40 hours of audio in total. Releases follow a fortnightly cadence, with the show now in its 4th season.

Episodes typically run thirty-five to sixty minutes — most land between 23 min and 52 min — though episode length varies meaningfully from one episode to the next. It is catalogued as a EN-language Business show.

The catalogue appears to be on hiatus or wound down — the most recent episode landed 1 year ago, with no new episodes in over a year. The busiest year was 2024, with 31 episodes published. Published by Steve Leslie.

Episodes
59
Running
2023–2025 · 2y
Median length
44 min
Cadence
Fortnightly

From the publisher

The PromoMinds Podcast is a candid look at business, marketing, and leadership through the lens of the Canadian pool & spa industry. Hosted by Steve Leslie, the show features real conversations with builders, suppliers, and business owners about what’s actually happening on the ground — from sales and branding to economic pressure, burnout, and long-term opportunity.This isn’t hype or theory. It’s practical insight, honest discussion, and big-picture thinking for professionals who want to build stronger businesses, adapt to changing markets, and stay mentally sharp in an industry that never slows down.About the Evolution of the ShowThe PromoMinds Podcast originally launched as a broader exploration of marketing, entrepreneurship, and personal growth for solopreneurs and small business owners. As the show evolved — and as real conversations with builders, suppliers, and business owners deepened — its focus naturally sharpened around the Canadian pool & spa industry.Earlier episodes reflect the foundational themes of branding, mindset, and selling yourself, while newer episodes apply those lessons directly to the realities of today’s industry. Together, they tell the full story of what it takes to build a business that lasts.Let's Connect:Facebook: The PromoMinds PodcastYouTube: @PromoMindsLinkedIn: the-steve-leslie

Latest Episodes

View all 59 episodes

S4 Ep 42Ep 59: The Fallout of Canada's Federal Election For The Pool Industry | The PromoMinds Podcast

Send us a textIn this episode, Steve breaks down what the 2025 Canadian Federal Election means for Canadian pool professionals. With Mark Carney now leading a Liberal minority government, we look at what this could mean for housing policy, energy efficiency programs, and the broader pool and spa supply chain.We’ll dive into how trade tensions with the U.S. and China are influencing prices and availability of key materials like steel, vinyl, fiberglass, and plastics—and what Canadian retailers can do to stay competitive. Plus, I share insights on the growing popularity of heat pumps and smart pool tech, and why products like Hayward’s HeatPro® VS Series are worth paying attention to right now.Key Takeaways:✔ What Carney’s housing and trade agenda could mean for pool builders✔ Why heat pumps and smart tech are gaining ground across Canada✔ How to use tariffs as a talking point—not a setback✔ What to do now to position yourself for a stronger 2025 seasonLet’s connect: 💻 www.highburypools.com 📧 [email protected] you found this episode valuable, please subscribe and share it with someone in the pool and spa industry who needs to hear it.#Canadavotes #CanadianElection #SwimmingPools #Hayward #HousingPlan #Affordability #Opportunity #Pools #Construction

May 1, 202532 min

S4 Ep 41Ep 58: Tariffs, Interest Rates, & Why Now is STILL a Time to Grow in the Canadian Pool Industry

Send us a textIn this episode of the PromoMinds Podcast, Steve Leslie returns after a chaotic couple of weeks—ice storms, power outages, and laptop breakdowns—to deliver a much-needed economic update and roadmap for Canadian pool professionals heading into the 2025 season.With rising mortgage defaults, shifting trade tariffs, and a bear market that’s been quietly unfolding since the pandemic boom, this episode is your no-fluff wake-up call. But it's not doom and gloom. It's about recognizing the opportunity in the chaos.Drawing from real economic cycles, Steve breaks down how pool companies thrived through the 2008 recession and how you can apply those lessons today. Whether you're a builder, dealer, or service pro, this is your blueprint for staying relevant—and profitable—during uncertain times.📌 Key Takeaways:Economic reality check: Canada is entering a rocky economic cycle with paused interest rates, rising mortgage defaults, and growing tension in the real estate and trade sectors.History repeats: Pool companies that succeeded in 2008 didn't wait—they marketed smarter, streamlined operations, and leaned into renovation and service.Personal brand is key: People don't follow companies—they follow people. Trust is built online before you ever get the call.Shift to services and renovations: Homeowners may not be building new pools, but they'll pay for liner replacements, automation upgrades, and reliable service.Niche down or get drowned: Specialize in one core service area to attract higher-quality leads and increase perceived expertise.Slow season = content season: Use downtime to create helpful online content, answer real customer questions, and improve discoverability through SEO and social media.Local supply matters: Highbury Pools' Canadian-sourced materials and local production offer stability during global trade uncertainty.Your mindset matters: “What you seek, you shall find.” Focus on opportunity—not fear—to come out ahead.📣 Call to Action:If this episode resonates with you, please share it with a fellow pool professional, follow Steve on LinkedIn, and reach out to [email protected]. Looking to work with a Canadian manufacturer? Visit www.highburypools.com.#swimmingpools #highburypools #hayward #pentair #jandy #omnilogic #poolconstruction #linerreplacement #marketing

Apr 17, 202524 min

Meet Your Contractor | Ep 57: Employee to Owner & Building a Brand w/ Chris Rowan of Element Pools

Send us a text In this episode of the PromoMinds Podcast, host Steve Leslie sits down with Chris Rowan from Winnipeg, Manitoba, to dive deep into the transition from being an employee to becoming a successful business owner. Chris shares his inspiring story of starting out in pool maintenance, moving into the building side of the industry, and eventually taking the leap to build his own brand in a highly competitive market. ✅ Key Highlights: Chris’s transition from employee to business ownerThe challenges he faced while establishing his businessHow he and his business partner built a strong brand in the pool industryInsights on navigating competition and staying ahead in the marketWhether you're a pool professional considering starting your own business or looking for tips to thrive in a competitive landscape, this episode offers valuable insights and actionable advice. Tune in to hear Chris's firsthand experience and learn from his journey. 👉 Connect with Steve: Instagram: @steve.leslie.91LinkedIn: The Steve LeslieFacebook: Steve Leslie📚 Recommended Resource: Book: Scale or Fail by Allison Maslan – A practical guide to growing and scaling your business successfully, perfect for entrepreneurs looking to take their business to the next level.👉 Don’t forget to subscribe to the PromoMinds Podcast for more interviews with top industry leaders and professionals!

Mar 28, 202551 min

S4 Ep 39Ep 56: How Canadian Pool Pros Can Thrive During Uncertain Times

Send us a text The pool industry in Canada is facing some big challenges—U.S. tariffs on steel and aluminum, the latest Bank of Canada interest rate cut, and even a new Prime Minister. But with every challenge comes opportunity. In this episode, I break down: ✅ The back-and-forth tariff battle between Canada and the U.S. and how it’s impacting pool professionals ✅ The latest Bank of Canada announcement and what lower interest rates mean for the industry ✅ Why mindset plays a key role in how pool pros navigate uncertain times ✅ How to market and promote your business effectively—even when the economy is unpredictable ✅ Key strategies for making the most of home shows, financing options, and digital marketing If you want to stay ahead of the competition and position yourself for success despite the uncertainty, this episode is for you. 🎧 Listen now and get the insights you need to thrive in 2025. Steve Leslie is a Sales and Marketing Manager at Highbury Pools, located just outside London, Ontario, Canada.Connect with Steve:Instagram: @steve.leslie.91Facebook: https://www.facebook.com/steve.leslie.52LinkedIn: https://www.linkedin.com/in/the-steve-leslie/Email: [email protected]#tariffs #canadiansteel #canadianpools #phtcc #swimmingpools

Mar 13, 202532 min

S4 Ep 38Ep 55: Trump Tariffs vs The Canadian Pool & Spa Industry

Send us a text In this episode of the PromoMinds Podcast, Steve Leslie discusses the impact of the Trump tariffs on the Canadian pool and spa industry in 2025. With new 25% tariffs on all imports from Canada to the U.S. set to take effect on March 4, Steve provides an analysis based on past trends, current economic conditions, and what swimming pool professionals can expect moving forward.Key Discussion Points:Background on Tariffs:A 25% tariff on Canadian imports was confirmed in an article from the Financial Post, released on March 2, 2025.Similar tariffs were imposed on Canadian steel and aluminum in 2018, which led to an oversupply in the Canadian market, temporary price drops, layoffs, and eventual price increases.The previous tariffs were lifted in 2019 after renegotiations between Canada, Mexico, and the U.S.Potential Industry Impact:The tariffs may lead to new trade routes as Canada seeks alternative export markets.Steel price fluctuations could influence the cost of materials for pool construction.Unlike 2018, the current economy is weaker, with a lower GDP and concerns over mortgage renewals and delinquencies.Higher costs could eventually drive up pool and spa prices, making early investments more attractive.Economic Factors at Play:Rising inflation and higher costs for Canadian consumers.The weakening Canadian dollar makes U.S. travel more expensive, potentially keeping more spending within Canada.Increased focus on backyard renovations as an alternative to expensive vacations.Strategic Opportunities for the Pool & Spa Industry:Creating Urgency: Encouraging customers to invest in pools now before prices rise further.Promoting Backyard Investments: Emphasizing the long-term value of enhancing outdoor living spaces instead of spending on international travel.Monitoring Government Support: Possible financial assistance or stimulus measures could provide relief or incentives for homeowners.Follow Steve:Instagram: @steve.leslie.91LinkedIn: Steve LeslieFacebook: Steve Leslie#tariffs #swimmingpools #canada #construction #trump #canadiansteel

Mar 4, 202525 min

Ep 54 | Branding: How Do People See You? | The PromoMinds Podcast

Send us a textIn this milestone episode celebrating the first anniversary of The PromoMinds Podcast, host Steve Leslie reflects on a year of podcasting and introduces exciting updates, including his upcoming speaking gig at the Canadian Pool & Spa Expo in December. Steve also dives into branding, sharing personal stories and practical strategies on how to reshape how others perceive you, emphasizing the importance of consistent messaging and content sharing. The episode highlights how you can use platforms like Facebook and Instagram to build and humanize your personal brand, connecting with your audience in meaningful ways. Steve also begins the show by talking about the latest Bank of Canada announcement in regards to interest rates.Key Takeaways:Consistency is Key – Regular posting on social media can shift and strengthen how people perceive your personal brand.Branding is About Perception – Your brand is defined by what your customers or audience say about you, not just what you promote.Leverage Social Platforms – Utilize personal stories and visual content like selfies and videos to connect with your audience on a deeper, more human level.Canadian Pool & Spa Expo:Catch Steve Leslie speaking at the Canadian Pool & Spa Expo, happening from December 2nd to 5th. Don’t miss his presentation on December 4th at 3:30 PM, where he’ll share tips on “How to Build a Brand with No Spare Time.” This is a must-attend event for professionals looking to grow their business in the pool and spa industry!https://www.poolandspaexpo.ca/#PromoMindsPodcast #BrandingTips #SocialMediaStrategy #PoolIndustry #CanadianPoolExpo #ContentCreation #PersonalBranding #BusinessDevelopment #PoolAndSpa #socialmedia #SocialMediaMarketing4o

Sep 5, 202428 min

S2 Ep 36Ep 53: Helping Solopreneurs Generate More Leads with Almost No Budget | The PromoMinds Podcast

Send us a textIn this solo episode of the PromoMinds podcast, host Steve Leslie shares valuable insights tailored for solopreneurs and small business owners on effectively generating leads with limited budgets. He emphasizes the importance of understanding the sales funnel, particularly the stages of awareness, interest, consideration, and decision. Through a practical example involving an acupuncturist, Steve illustrates how creating targeted landing pages can significantly enhance lead capture and conversion by ensuring that potential customers find relevant information that aligns with their initial inquiries. This episode serves as a guide for entrepreneurs looking to optimize their marketing strategies without overwhelming jargon.Key Takeaways:Understanding the sales funnel is crucial for effective lead generation, focusing on the stages of awareness, interest, consideration, and decision.Creating specific landing pages that align with marketing campaigns can prevent potential customers from feeling lost and increase engagement.Simple adjustments in outreach strategies, such as sending targeted letters or using social media, can lead to significantly better results in capturing leads.Want to connect? Please send me an email [email protected]#PromoMindsPodcast #LeadGeneration #SalesFunnel #MarketingTips #Solopreneur #SmallBusiness #Entrepreneurship

Aug 29, 202411 min

S2 Ep 35Ep 52: Building Your Brand: What Is YOUR Story? | The PromoMinds Podcast

Send us a textIn this episode of The PromoMinds Podcast, host Steve Leslie discusses the importance of building a personal brand and crafting one's unique story. He shares his journey in the swimming pool industry and how he leveraged his interests, such as running and real estate, to create a distinctive brand identity. Steve mentions influential figures like Andy Andrews, Jesse Itzler, David Goggins, and Terry Fox, drawing inspiration from their stories and mindsets. He emphasizes the value of self-reflection, identifying personal strengths, and consistently sharing one's passions to establish a memorable brand presence.Top 3 key takeaways:Identify your unique experiences, skills, and interests to craft a compelling personal brand.Consistently share your passions and interests, even without immediate engagement, to build brand recognition.Focus on a core message that you want people to associate with your brand, and be willing to discuss topics that set you apart.Steve Leslie will be doing a speech on December 4th at the Canadian Pool & Spa Expo, in Toronto, Ontario, Canada at the Enercare Center, entitled "How To Build A Brand with No Spare Time". Be sure to register for the upcoming Canadian Pool & Spa Expo happening from December 2nd to December 5th 2024!https://www.poolandspaexpo.ca/#PersonalBranding #StoryTelling #Entrepreneurship #UltraRunning #MindsetMatters #BusinessGrowth #SocialMediaMarketing #PoolIndustry #SelfReflection #BrandIdentity #swimmingpools #phtcc #promominds

Aug 22, 202424 min

Ep 51: Selling In A Recession with the Hybrid Road Warrior Randy Chaffee | The PromoMinds Podcast

Send us a textGuess who's back, back again,Randy's back! Tell a friend!Randy Chaffee, aka The Hybrid Road Warrior, joins the podcast once again to discuss his approach to economic down turns and recessions over his 4+ decades in the roofing industry (which is closer to 5 as we find out in this episode).Find out how a manufacturer's sales rep truly approaches a recession. Is it all "doom and gloom" or does this mean "opportunity"? Tune in to find out!We also find out how Randy's book is coming along, as well as the challenges that he's overcome during this new process.Check out Randy Chaffee on all social media platforms, or simply go to:www.IBuyFromRandy.comRandy Chaffee is also the host of the Building Wins podcast, which you can find on almost every platform.#HybridRoadWarrior #roofingindustry #swimmingpools #poolbuilding #poolandspa #construction #contractor #builders #b2b #selling #sales #marketing #recession #economy #manufacturing #manufacturer #salesrep

Aug 15, 202452 min

S2 Ep 33Ep 50: Exploring The Financial Markets and Outlooks From Prior Predictions | PromoMinds Podcast

Send us a textIn 2021, I had an article published as the feature in Pool & Spa Marketing Magazine's "State Of The Industry" edition. I spoke on the underlying economy and what may be happening beneath the chaos. Today, we take a look back at this article, and how it aligns with today's markets. I also speak on the Repo Markets in the Canada and the US. Full disclosure, I am not an economist, just someone actively learning from those way smarter than myself, such as Jim Rickards, Robert Kiyosaki, and even Peter Schiff.Find the article from Pool & Spa Marketing Magazine here: https://www.poolspamarketing.com/publications/de/202104/index.htmlFor any questions or comments, please email [email protected]#stockmarket #repomarket #economy #realestate #construction #ontariorealestate #poolconstruction #interestrates #cad #usd #ontario #housingcrisis #ontariohousingmarket #canadianrealestate #canadianrealestateinvestor #mortgagerates #financialmarkets #stockmarket #bondmarket #recession #recession2024 #promominds

Aug 8, 202422 min

S2 Ep 32Ep 49: Interest Rate Changes and What Lays Ahead for Ontario's Housing Crisis | PromoMinds Podcast

Send us a textTaking a look at the Canadian Housing Crisis and what a lower interest rate means as compared to the US Dollar. Looking at the turmoil that Ontario could see in the coming few years. Steve shares what he's been seeing in real-time with the markets, new listings coming on, as well as the record breaking condo inventory in the GTA. Steve even shares insights from previous recessions and how it affected the housing market. We may be in a different market this time around, and Steve explains why he thinks this.What are your thoughts on this episode? What are you seeing in your market? What do you disagree with or where does Steve have it wrong? Share in the comments below!Mentioned in this episode:"History Suggests Stressful Times for the Canadian Housing Market" by Newswire.cahttps://www.newswire.ca/news-releases/history-suggests-stressful-times-for-the-canadian-housing-market-880614911.htmlThis episode was recorded Live and can be found on The PromoMinds Podcast YouTube channel.https://www.youtube.com/watch?v=zy52CmWrZK8#ontariorealestate #interestrates #cad #usd #ontario #housingcrisis #ontariohousingmarket #canadianrealestate #canadianrealestateinvestor #mortgagerates #financialmarkets #stockmarket #bondmarket #recession #recession2024

Aug 1, 202422 min

S2 Ep 17Meet Your Contractor | Ep48: Mastering Construction Contracts w/ Ralph Lembcke

Send us a textIn this episode, Ralph Lembcke, owner of R. Lembcke & Associates, provides an in-depth look into the intricacies of managing construction projects and navigating contract negotiations. Ralph shares his expertise on planning, risk mitigation, and maintaining financial health in construction projects. The discussion also touches on effective strategies for handling supply chain disruptions and the importance of clear contract terms. This episode is essential for construction professionals and contractors seeking to enhance their project management skills and ensure successful contract execution.Key Moments:Risk Mitigation in Construction Projects - Ralph explains the importance of thorough planning and risk awareness to avoid surprises and issues on job sites.Financial Management and Contract Terms - Strategies for establishing consistent payment schedules and protecting against financial overextension are discussed.Handling Supply Chain Disruptions - Ralph addresses the challenges posed by supply chain issues and offers advice on including escalation clauses in contracts to manage unexpected cost increases.Book Recommendations:"The Kybalion" - A book on hermetic wisdom."Case Study Houses" by Toshin - Focuses on mid-century modern residential design.Rex Stout's Nero Wolfe Series - A detective series featuring a large detective and his sidekick.Contact Information:Email: [email protected]: https://www.linkedin.com/in/ralph-lembcke-p-gsc-97171a3a/#ConstructionContracts #RiskManagement #Estimating101 #ContractorAdvice #ConstructionIndustry #ProjectPlanning #ContractEscalation #HomeRenovation #ConstructionEducation #ContractorTraining #swimmingpools #poolconstruction #backyarddesign #landscaping #hardscaping #consulting #contractor #promominds

Jul 25, 20241h 3m

S2 Ep 16Meet Your Contractor | E47: Online Presence as a Contractor | Wes & Chris | Blue Collar Marketing

Send us a textThis episode features Chris and Wes, the founders of Blue Collar Marketing, a digital marketing agency specializing in the blue-collar sector. We dive into their entrepreneurial journey, exploring the challenges they faced in scaling their business, the valuable lessons learned from their first venture, and the importance of finding a niche market. Chris and Wes also share their favorite resources for business owners, including books on differentiation and building relationships.Key Points:Finding Your Niche: Chris and Wes discuss the importance of defining a target market and the challenges they faced when trying to serve a broad range of industries.Learning by Doing: They share valuable insights gained from their experience running a student property services company, highlighting the importance of real-world experience in business.The Power of Networking: Chris emphasizes the value of connecting with other entrepreneurs and learning from their experiences.Recommended Resources:Books:Purple Cow by Seth GodinHow to Win Friends and Influence People by Dale CarnegieGood to Great by Jim CollinsApp: Blinkist (mentioned by Chris for book summaries)Website: https://bluecollarmarketing.ca/Social Media: Follow Blue Collar Marketing on Instagram, LinkedIn, Facebook, TikTok, and YouTubeIf you have any questions or comments, please email [email protected]#contractormarketing #growyourconstructionbusiness #poolbuildermarketing #landscapedesignmarketing #digitalmarketingforcontractors #scaleyourhvacbusiness #bluecollarbusiness #businesstips #entrepreneurpodcast #podcastrecommendations #swimmingpools #poolconstruction #backyarddesign #bluecollar #bluecollarmarketing #promominds #socialmedia #websites

Jul 18, 202451 min

S2 Ep 15Meet Your Contractor | Ep 46: Fixing Post-Pandemic Customer Service w/ Leigh Hinsperger of HPI

Send us a textFeeling frustrated with customer service?You're not alone. In this episode, Steve Leslie chats with Leigh Hinsperger of Hinspergers Poly Industries Ltd. about the challenges businesses face in the post-pandemic world. Leigh shares his experiences from both sides of the counter, offering valuable tips on how to improve customer experience (#customerexperience) and build trust (#trust) with customers.Discover how small businesses can leverage:- Personalized service (#smallbusiness) to stand out from the competition.- The power of social media (#socialmedia) to connect with customers and build brand recognition.- Effective communication strategies (#communication) to turn customer interactions into positive experiences.Whether you're a business owner or a frustrated consumer, this episode offers actionable insights to help navigate the ever-changing world of customer service.Key Takeaways:1. Mom and Pop Advantage: Learn how small businesses can win over customers with personalized service.2. Social Media Savvy: Discover how to leverage social media to build trust and brand awareness.3. Customer Service is King: Understand why exceptional customer service is crucial for business success.Contact Info for Leigh Hinsperger:Phone: 905-510-3224Website: https://www.hinspergers.com/Email: [email protected] #customerloyalty #customerexperience #sales #salestips #reviews #communicationtips #complaints #entrepreneurlife #localbusiness #constructionlife #serviceindustry #podcastlife #canadianthemes #customersuccess #buildrelationships #smallbusiness #pools #safetycovers #swimmingpool #poolconstruction #hinspergers #hpi #promominds

Jun 13, 20241h 0m

Meet Your Contractor | Ep. 45: Trends & Environmental Concerns w/ Chris & Marette | Majestic Pools

Send us a textThinking of transforming your backyard into a stunning oasis? This episode focuses on the world of backyard design and construction with Chris Bowman and Marette Sharp, the creative minds behind Majestic Pools of Barrie, Ontario. They'll share their expertise on crafting unique pools and landscapes that perfectly suit your needs and budget. Whether you're seeking a tranquil escape or a fun-filled family haven, Majestic Pools can help bring your vision to life.Top 3 Takeaways:Dodge fly-by-night contractors! Learn how to identify reputable pool and landscape companies in the Barrie and Muskoka areas.Unleash your creativity! Discover how to collaborate with designers to create a backyard that reflects your style and functionality needs.Horror stories become a thing of the past! Gain valuable insights to ensure a smooth and transparent pool construction experience.Book Recommendations:Marette Sharp:The Sherlock Holmes series by Arthur Conan DoyleClassic Disney storybooks (original versions)Chris Bowman:The Awakening by Joe VitalePodcast Recommendations:Chris Bowman: Beyond the X's and O'sContact Majestic Pools:Website: https://majesticpools.ca/Phone number: 705-623-8048#BarriePools #MuskokaPools #BackyardOasis #PoolLandscaping #OntarioPools #CanadianPools #CustomPools #PoolDesign #LandscapeDesign #BarrieContractors #MuskokaContractors #PoolConstruction #BackyardRenovation #OntarioBackyards #MuskokaBackyards #poolconstruction #landscapedesign #backyardesign #landscape #majestic #pools #barrie #promominds

Jun 6, 202446 min

Meet Your Contractor | E44: Showcase Your Construction Business w/ Bri Wardle | Elevated Productions

Send us a textIn this episode of Meet Your Contractor, we explore the power of video marketing for contractors and landscapers with Bri Wardle, a passionate videographer and founder of Elevated Productions. Bri shares her journey from film studies to launching her own business, specializing in creating high-quality video content for the construction and landscaping industry.Struggling to showcase the skill and beauty of your landscaping projects? Discover how Bri's creative approach and cinematic expertise can help you transform your online presence and attract new clients.Key Takeaways for Contractors & Landscapers:Video Marketing Strategies: Learn how to create engaging video content for YouTube, Instagram, and other platforms to effectively market your construction or landscaping business.The Power of Video: Understand why video is crucial for modern marketing and how it can help you highlight the intricate work and expertise you bring to every project.Client-Centric Approach: Discover the importance of customizing video services to meet your specific goals and target audience.From Marketing Agency to Entrepreneur: Gain insights from Bri's inspiring career transition, navigating the challenges and rewards of starting your own video production business.Bonus Resources:Book Recommendation: "Wild" by Cheryl Strayed (for overcoming challenges and pursuing your passion)Connect with Bri Wardle:YouTube: https://www.youtube.com/@elevatedproductions97Email: [email protected]: _elevated_productionsLooking to take your landscaping or construction business to the next level? Tune in and discover how video marketing can help you achieve your goals!#landscapemarketing #contractormarketing #poolvideocontent #poolmarketingideas #showcaseyourpoolprojects #videocontentmarketing #constructionvideos #landscapingvideos #showcasingskills #clientfocusedvideo #entrepreneurjourney #filmmakerlife #meetthecontractor #landscapedesign #elevatedproductions #promominds

May 30, 202450 min

S2 Ep 12Meet Your Contractor | Ep 43: Community, Rosco The Dog, and Swimming Pools | Cory Eagles

Send us a textIn this episode of the PromoMinds Podcast, we sit down with Canada's only recipient of the Pleatco Perfect Pool Guy Award - Cory Eagles of Eagles Pool Service in Riverview, New Brunswick. in 2015, Cory also won Pleatco's Big Heart Award after constructing an indoor pool to help save a young dog's life. Cory shares the journey of what led to this heartwarming story and how it revolutionized his business. He provides an inside look at the challenges presented and triumphs of leveraging business connections, highlighting the importance of community involvement and persistent effort.Cory also dives into the intricacies of the pool and spa industry, recounting horror stories of inexperienced and fraudulent contractors, and offering valuable advice on how homeowners can protect themselves. From the importance of hiring reputable professionals to the need for continued education and industry improvements, Cory provides a wealth of knowledge and practical insights. Whether you're a homeowner looking to hire a swimming pool contractor, or a fellow contractor, this episode is packed with essential information and expert advice.Key Takeaways:Community Revitalization: Leveraging business connections and strategic fundraising can significantly impact community projects.Contractor Vetting: Always check the reputation and experience of contractors to avoid costly mistakes.Pleatco Awards: At the time of recording, Cory Eagles is the ONLY Canadian recipient of the Pleatco Big Heart Award (2015).Economic Adaptation: The pool industry is experiencing shifts post-pandemic, with a current focus on smaller jobs and repairs, but a positive outlook for future growth.Contact Information:Email: [email protected]: 506-854-3287Facebook: Eagles Pool Services#RoscoTheDog #PoolIndustry #Pleatco #BigHeart #Awards #CommunityRevitalization #HomeImprovement #ContractorTips #PoolConstruction #BusinessPodcast #Construction #NewBrunswick #Riverview #PoolLiner #Liners #SwimmingPool #CustomerService #Community #Experience #Hydrotherapy #PetLovers #NatureLovers #Dogs #AnimalLovers #HipPain #Eagles #PoolService #HighburyPools #PromoMinds

May 23, 202450 min

S2 Ep 11Meet Your Contractor | Ep 42: Building Trust & Protecting Consumers w/ Angelo Jr of Pools By Angelo

Send us a textIn this episode, we delve into the world of contracting and consumer protection with Angelo Jr of Pools By Angelo in Windsor, Ontario. A seasoned professional in the pool industry. Angelo shares invaluable insights into how contractors can build trust with homeowners, emphasizing the importance of transparency, communication, and reputable affiliations. From discussing progressive payment structures to advocating for operational agreements at the municipal level, Angelo provides practical strategies for both contractors and consumers to navigate the industry safely and effectively.Key Takeaways:Transparency is key: Contractors should prioritize open communication, provide detailed contracts, and offer references to build trust with homeowners.Advocate for consumer protection measures: Angelo highlights the need for operational agreements and contractor licensing at the municipal or provincial level to safeguard consumers from fraudulent practices.Create safe spaces for sharing experiences: By encouraging homeowners to come forward with their stories and concerns, the industry can work towards greater accountability and transparency.Book Recommendations:"Love Fiercely" by Joshua Cameron"Body Shot" by Joshua CameronContact Information:Website: poolsbyangelo.comPhone: 519-945-1179Social Media: Facebook, Instagram (Search for Pools by Angelo)#ContractorTips #ConsumerProtection #HomeRenovation #BuildingTrust #PoolIndustry #TransparencyMatters #ContractorLicensing #ConsumerAwareness #BuildingIndustry #HomeownerSafety #poolconstruction #swimmingpools #contractor #hiringcontractors #howtohire #poolsbyangelo #promominds

May 16, 202449 min

S2 Ep 10Meet Your Contractor | E41: Connecting & Standing Out w/ Rhett Bradshaw of Vantage LeisureScapes

Send us a textJoin us as we delve into the world of business innovation and connection with Rhett Bradshaw, owner of Vantage LeisureScapes. In this episode, Rhett shares his insights on the importance of fostering connections with younger minds, constantly innovating to stand out in a competitive market, and creating memorable customer experiences. From personal touches to genuine engagement, Rhett highlights the transformative power of human connection in today's business landscape. Tune in to discover actionable strategies for decommoditizing your business and building lasting relationships with customers.Key Takeaways:1. Fostering connections with younger minds can provide fresh perspectives and innovative ideas to keep your business thriving.2. Differentiating your business through new, better, and different products or experiences is key to standing out in a competitive market.3. Personalized interactions and genuine engagement with customers can turn a transactional experience into a memorable and valuable one.Contact Information:✉️ Email: [email protected]☎️ Phone: 604-888-1736🌐 Website: https://www.vantagepools.ca/🤝 LinkedIn: https://www.linkedin.com/in/rhett-bradshaw-17914643/#businesspodcast #hiring #employeeretention #employeexperience #SmallBusinessSuccess #entrepreneurshiptips #businessinnovation #youngminds #customerexperience #DecommoditizeYourBusiness #industryinsights #NetworkingBenefits #contractor #contractortips #vantagepools #vantageleisurescapes #leisurescapes #ipg #poolconstruction #entrepreneurlife #promominds #employeeretention

May 9, 202449 min

S2 Ep 9Meet Your Contractor | E40: Building Trust & Adapting in Construction w/ John | Action Home Services

Send us a text In this episode of the PromoMinds podcast interview series, host Steve sits down with John from Action Home Services to delve into the world of construction and landscaping. From humble beginnings to managing a team of 150, John shares his journey and insights into navigating the industry's challenges. Discover how Action Home Services adapted during the tumultuous year of 2020 and their approach to the evolving market in 2024.Summary:In the first conversation, Steve and John discuss Action Home Services' unique approach to customer service, the impact of social media, and the importance of adapting to change. They reflect on the challenges faced during the pandemic and how the company emerged stronger. In the second conversation, they explore John's leadership style, the growth of the company, and the significance of continuous learning and adaptation.Key Moments:John's insights on building trust through social media and personal branding.The challenges Action Home Services faced during the pandemic and their strategies for adaptation.John's leadership philosophy and the importance of continuous learning and growth.Book Recommendations:"Miracle Morning" by Hal Elrod"5 AM Club" by Robin Sharma"Speed of Trust" by Stephen M.R. CoveyContact Information:Website: Action Home ServicesInstagram: @actionhomeservicesEmail: [email protected]: (647) 937-1023#Construction #Landscaping #HomeRenovation #CustomerExperience #Adaptability #Leadership #BusinessGrowth #continuouslearning #PersonalGrowth #LeadershipDevelopment #SelfImprovement #ProfessionalDevelopment #leadershipskills #PoolConstruction #LandscapingDesign #outdoorliving #contracator #actionhomeservices #homeservices #promominds

May 2, 202434 min
2026 Steve Leslie