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Turning Your Art Into a Profitable Business (Without Selling Your Soul) with Ashley Longshore
Episode 10

Turning Your Art Into a Profitable Business (Without Selling Your Soul) with Ashley Longshore

The Professional Artist Podcast: Art Business Transformations · The Professional Artist Association

September 23, 202525m 51s

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Show Notes

In this episode of The Professional Artist Podcast, pop artist Ashley Longshore is featured by the Professional Artist Association (ProfessionalArtist.com/join), the world's fastest-growing global community for committed fine artists.

Ashley is a self-taught painter, entrepreneur and author whose bold, satirical works have earned her the title of the "feminist Andy Warhol." Her innovative approach bypasses traditional galleries, allowing her to build a thriving career on her own terms. She has collaborated with major brands like Gucci and Bergdorf Goodman, while empowering countless artists to embrace their individuality.

Ashley dives deep into the fearless strategies that have shaped her journey. From creating without limits and mastering direct-to-collector sales, to building confidence in pricing your work and negotiating collaborations, this episode is packed with actionable takeaways to inspire your own artistic career.

“The world absolutely needs you, and your vision of the world is so important. The only way you'll fail is if you stop and don't let anybody tell you how to do it. You do it your own way.”

– Ashley Longshore

Timestamps:

00:00 Introduction

01:10 Building a Business Without Gatekeepers

02:05 Creative Process and Artistic Inspiration

04:00 Taking Control: Self-Representation and Entrepreneurship

05:40 The Role of Social Media and Email in Expanding Reach

06:45 Overcoming Rejection and Finding Your Audience

08:00 Talking About Money: Pricing and Negotiation

10:10 Collaborations and Working with High-Profile Clients

13:00 The Importance of Persistence and Creative Integrity

15:40 Thriving as a Non-Traditional Artist

18:20 Final Reflections: Self-Belief and Taking Action

Access the members-only full unabridged conversation here:

https://hub.professionalartist.com/c/deep-dives-vault/ashley-longshore

Links to artworks discussed:

  1. Her artworks can be seen in the YouTube version of this podcast here.

Connect with Ashley:

Learn more about The Professional Artist Association:

Free training and resources:

If you enjoyed this episode, please like and subscribe, share it with another artist and leave us a review. We read every single one.

Topics

Fine artVisual artistsArt careerSell art onlineArt pricingArtist grantsCommissioned artSell artFreelance artArt licensingPainting businessArt networking Art sales Online art sales Art business Professional artist sell your art online Art entrepreneurship Art industry Creative business Emerging artists Art marketing Artist branding Art education Art mentorship Artist marketing Social media art Artist coaching Art promotion Professional Artist Association Gallery representation Art success Artist finances