The Product Boss with Jacqueline Snyder

Welcome to another episode, product bosses! Have you ever wondered if you should be offering discounts in your product business? And if so, when and what types of discounts should you offer? Today, I’m digging into why I don’t believe you need to offer a discount to make sales, but also how there are discounts created at different times of year for different reasons, such as Black Friday and Cyber Monday, to help businesses boost their sales.I’m also sharing my top five discount offer ideas you can use in your product business right now and as we approach the holiday season to make more sales and end the year in the positive! This episode is packed with actionable tips so grab your pen and paper and let’s start making money.Resources:Guess what, Product Bosses: The investment into Multi-Stream Machine has officially dropped – for a limited time only! Find a community of like-minded entrepreneurs and take advantage of my do it yourself program to help you scale your business! Click here to learn more.Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! We have another incredible coaching session with Brian, the founder of The Freshwater Pearl Company, who sells versatile and “not your grandmother’s” pearl jewelry. If you’re struggling to make or scale your online sales and feel like everything you’re doing isn’t working, then you’re in the right place! Brian has been in business for 3 years and while his business does well in-person (like many jewelry businesses since customers can try on or actually hold the product), he’s struggling to scale his online sales. Together, we dive deep into why you need to know your numbers and how that plays a role in your email marketing and getting more customers, the key difference between selling in-store and online and how to create a seamless online shopping experience for your customers so they can buy!Tune in as we figure out Brian’s next BEST step to start making more online sales and walk away with helpful tips you can implement in your business to start making the sales you want to be!Resources:Learn more about Brian's business at The Freshwater Pearl Company (plus a percentage of every purchase goes towards helping those with cancer!)Guess what, Product Bosses: The investment into Multi-Stream Machine has officially dropped – for a limited time only! Find a community of like-minded entrepreneurs and take advantage of my do it yourself program to help you scale your business! Click here to learn more.Want a 1:1 Coaching Session with Jacqueine that could be featured on the podcast? Click here to apply to potentially have your session aired on the podcast.If you’re still interested in a coaching session but don’t want your session to be aired on the podcast you can click this link to access our NON-PODCAST 1:1 Coaching Sessions.! Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! Are you feeling like you’re trying everything to make sales in your product business and nothing’s working? You are not alone! Today, I’m discussing the number one thing that breaks my heart when it comes to coaching product-based businesses and the thing you MUST do if you want to set yourself up for more sales and success this holiday season. Plus you’ll learn the exact next step you need to take to do something different…something that will get you ACTUAL results and sales, just in time for what’s going to be the busiest time of year for product based business owners. This episode is just what you and your business need to figure out a clear straight-forward path for the rest of the year!Resources:Looking to dive deeper into my episode about what you can learn from Starbucks and the Pumpkin Spice Latte? Click here to listen to the episode!We’re kicking off TODAY!! Our biggest challenge, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! We have another exciting coaching session with Julie, the founder of Whatsoever Things, who sells unique custom gifts for every occasion. If your business is your side hustle or your hobby, but you want it to be your full time job, then you’re in the right place! Julie has been in business for a while, but she has continued to treat her business like a hobby and is now ready to transition into being a full blown business and stepping into her role as full time CEO to make this her main source of income. Together, we dive deep into why you need to narrow down your product offerings and how you can do that, why selling to everyone means you’re selling to no one, and the most crucial question you need to ask yourself to be able to step into being the boss of your business.Tune in as we figure out Julie’s next BEST step to quickly take her business from hobby to money-making and walk away with actionable tips you can implement in your business to do the same!Resources:Learn more about Julie's business at Whatsoever ThingsFollow Whatsoever Thing’s journey on InstagramIt’s backkkk!! Our biggest challenge of the year, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! Have you started planning for your holiday season yet? If not, don’t worry! Today’s episode has you covered and is a special one because I am re-airing another Blended Life episode that I did live on Instagram. I received such a positive response from product bosses in my community that I knew I had to share it with you as a podcast episode.Today, I’m discussing the biggest struggles and challenges that product based business owners, like yourself, are facing, including struggling to make sales, feeling overwhelmed, and not knowing where to start when it comes to planning for the holidays. You’ll learn my tips for how you can get ready for the busiest time of year, efficiently plan your marketing strategies, and how you can make sales without having to rely on social media or paid ads. This episode is your first step to doing something different this year so you can make good money during the holidays!Resources:Get my FREE Ultimate Checklist for turning your product-based business into a Money-Making Machine here. Get ready to help you identify where you need to focus to increase your sales and turn your business into a money-making machine! Click here to grab yours now! It’s backkkk!! Our biggest challenge, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! We have another incredible coaching session with Lisa, the founder of Hobbs Sticker Co., who sells planners and stickers for people who enjoy paper planning. If your business feels more like a hobby or maybe the sales aren’t flowing like they should, then you’re in the right place! Lisa has been in business for almost a year and while she is working on creating a legacy for her daughter, her sales are not where she wants them to be plus she is not making the money she needs for retirement. Together, we dive deep into why you need to make your website a seamless experience for your customer, practical ways to use SEO, and how you can use email marketing to make more sales!Tune in as we determine Lisa’s next BEST step to reach her dream revenue by the end of the year and walk away with actionable tips you can implement in your business to do the same!Resources:Learn more about Lisa's business at Hobbs Sticker Co.Follow Hobbs Sticker Co.’s journey on InstagramIt’s backkkk!! Our biggest challenge of the year, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! Today’s episode is unique because I am re-airing a Blended Life episode that I did live on Instagram. I received such an overwhelming response of product bosses who needed to hear this that I wanted to share it as a podcast episode.That’s why in today’s episode, I’m diving deep into false truths that I hear other coaches teach product bosses, plus I share my own tips for how you’re going to be able to make the most of the holiday season as a product-based business owner.You’ll learn why you shouldn’t sell to everyone if you want to make more sales (it’s actually hurting your business, not helping it!), how you can make sales even if your sales have been really slow this year, and why you need to start showing up where your customers are. This episode is your first step to making more sales so that this holiday season turns out even better than you imagined! Resources:It’s backkkk!! Our biggest challenge, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! We have another amazing coaching session with Anna, the founder of Fit Stitch Gear, who sells weightlifting wristbands and embroidered patches. If you’re on the brink of burnout from having to do everything on your own while trying to blend and prioritize your personal life, then you’re in the right place! Anna is a mom, fitness lover who participates in power-lifting meets, and a one woman show when it comes to running her business, and while she’s experiencing a growth spurt in her business, she’s also on the brink of burnout from having to wear all the hats. Together, we dive deep into why you need to nail your niche and audience if you want to avoid burnout, the importance of consistent brand messaging and knowing the offer your customers want, and why your first or next hire might not be who you think it should be!Tune in as we figure out Anna’s next BEST step to avoid burnout and walk away with actionable takeaways you can implement in your business to do the same!Resources:Learn more about Anna's business at Fit Stitch GearFollow Fit Stitch Gear's journey on InstagramNeed help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! Today’s episode is a little different as I am diving into my own personal transformations and mindset shifts that have allowed me to achieve my dream life. If you’re currently or have ever struggled with limiting beliefs or felt stuck in your business and personal life, this episode is for you! We’re digging deep into fears, personal experiences, the importance of an abundance vs scarcity mindset, and how sometimes, if you want to transform and step into what was truly meant for you, then you need to invest in yourself, your life and your business. This episode is packed with motivational insights and practical advice to help you push past your comfort zone, unlock new potentials, and live a life full of abundance and opportunity. You’ll walk away feeling transformed and empowered to start pushing your boundaries and lifting your own glass ceiling to reach new levels of success, in both your personal life and in your business. Resources:Need help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! We have another exciting coaching session with Karina, the founder of Better in Black Co, who sells spooky wear year round. If you’re struggling with burnout and feelings of overwhelm, but wanting to reach that next revenue mark, then you’re in the right place! Karina has been in business for just over a year and while she is on track to be a six figure business this year, she is now struggling with how to avoid increasing her feelings of burnout and overwhelm. Together, we dive deep into why you absolutely need a marketing plan, the importance of having a launch plan, and why it always comes back to math and knowing your numbers when you’re needing to simplify!Tune in as we figure out Karina’s next BEST step to avoid increasing her feelings of burnout and discover actionable tips for how you can reduce your feelings of overwhelm and burnout as well!Resources:Learn more about Karina's business at Better in Black Co.Follow Better in Black Co's journey on InstagramNeed help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! We have another amazing episode with special guest and one of my close friends, Mel Abraham. For those of you who don’t know who Mel is, he is a CPA by education, an entrepreneur, money mentor, and a #1 bestselling author! Today, we’re chatting about Mel’s newest book, “Building Your Money Machine: How to Get Your Money to Work Harder for You Than You Did for It!”. Together, we dive into the five levels of income and the importance of each, plus Mel busts one of the most common myths surrounding “passive income”! We also discuss limiting mindset beliefs around money and how to shift them, why you shouldn’t compare your financial journey to others, and how to create a plan around money so that every dollar is assigned a job.No matter where you are on your financial journey, in either your business or your personal life, you’ll definitely want to tune in for actionable tips about how you can generate income that’s no longer tied to your work and efforts but that allows you to embrace and achieve financial freedom in your life. And remember it’s never too late to start building wealth! To celebrate Mel’s newest release, we are giving away 5 copies! All you have to do is write a review of the podcast and then screenshot it and send it to us in a DM on Instagram or via email. Resources:Grab Mel’s Book, Building Your Money Machine: How to Get Your Money to Work Harder for You Than You Did for It! Connect with Mel on Instagram.Learn more about Mel and listen to his podcast here.Enter for your chance to win 1 of 5 copies of Building Your Money Machine by leaving a podcast review and sending us a screenshot of your review to [email protected] or DM us your screenshot on Instagram @theproductboss.Looking for quick and creative ways to make money that you can implement, starting today? Grab our FREE 20 Ways to Make Money worksheet by clicking here. Need help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! We have another inspiring coaching session with Jen, the founder of Scenery Bags, who upcycles Broadway sets into unique bags and accessories. If you’re feeling stuck or like you don’t know where to start to reach that next level in your business, then you’re in the right place! Jen is celebrating the seventh anniversary of Scenery Bags and while she has had some incredible success so far, she is now facing the challenge of how to scale her business, best practices for managing inventory and venturing into wholesale. Together, we dive deep into pushing your boundaries and taking risks in your business, the importance of having solid systems in place (shoutout SOPs!), and creative strategies to elevate her brand and position her product in a way that attracts both theater and non-theater goers!Tune in as we figure out Jen’s next BEST step to reach her next level and discover actionable tips for scaling your own product-based business while staying true to your products and brand!Resources:Learn more about Jen's business at Scenery BagsFollow Scenery Bags' journey on InstagramNeed help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! We have such a powerful episode for you and I am SO excited because today’s episode features my business mentor and friend, Natalie Ellis of Bossbabe! Lately, I’ve been so inspired by how well Natalie manages and blends her 8-figure business with motherhood that we had to talk about it to show you that it IS possible, even when it feels like it isn’t!Together, Natalie and I dive into our journeys, both business and personal, and discuss the challenges and dynamics of being a CEO and mother. We also dig deeper into feminine and masculine energies and how when you allow yourself to embrace your feminine energy and integrate it with your masculine energy, you’ll start to experience a more balanced life and greater business success.Plus we talk further about how we are both the primary breadwinners in our families, how we navigate that role, and the value of community and transparent conversations to not only be the best bosses, but also the best mothers we can be to our children! No matter where you are in your business journey, this episode is packed with SO many amazing tips about how to find your blend between your business and personal life so that you can experience true happiness and success in all areas of your life!Resources:Follow Bossbabe on Instagram. Learn more about Bossbabe here.Listen to and follow the Bossbabe Podcast where Natalie discusses motherhood, business and everything in between!Need help with hiring? Grab a copy of "Buy Back Your Time" by Dan Martell for learning how to effectively delegate tasks and hire the right people for your business.If you want to try Gloci (trust me, you do because it’s an amazing product!), you can get 15% off by clicking here and using the code JACQUELINESNYDERNeed help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductboss

Listen up, product bosses! I’m back with another exciting coaching session for you today with Bethanne of the Mighty XO, who makes and sells topical magnesium products for women to help them sleep better, stress less and feel like the best version of themselves! If you’ve been struggling with figuring out how to stop thinking like someone who is in the corporate world and instead shift your mindset to being the boss of your business, then you’re in the right place!Bethanne has been doing her business full time for the past four years and is realizing that she wants to grow her business, but she’s scared because she has limited time and she feels like she’s always too reactive which is starting to cause issues as the volume of her orders go up. She wants to keep scaling her business, but she’s not sure how to break through being so reactive or even what her next steps are.Together, we dive deep into hiring and why you may need to, even if you feel like you can’t afford it, the importance of shifting your mindset from thinking like a person working in the corporate world who reacts to everything to really stepping into the boss of your business and being proactive, and why knowing which products your customers are buying will help you create irresistible offers for both new and existing customers.Tune in as we discover Bethanne’s next BEST steps to take to start creating a plan that will allow her to continue successfully growing her business and making the most of the time she does have, while being a single mom to a preschooler!Resources:Learn more about Bethanne’s product at the Mighty XOFollow Bethanne’s business journey on InstagramWant to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! We’re so excited for today’s podcast episode because we have a very special guest and friend- Jessica Zweig, founder of Simply Be and author of "The Light Work: Reclaim Your Feminine Power, Live Your Cosmic Truth, Illuminate the World." In this episode, Jacqueline and Jessica discuss how you can name, claim, and reframe your inner darkness in order to unlock your infinite potential. Together, they dig deep into finding balance, avoiding burnout, and reclaiming your feminine power. They also talk about the importance of leaning into your feminine energy, recognizing early signs of burnout (and how to prevent full blown burnout!), and why you truly are the only one who can control your own happiness in life.  Jessica opens up about her journey through financial rock bottom, rapid business growth, and the pitfalls of hustle culture. She emphasizes the importance of honoring your body while building a business and setting boundaries to achieve balance. Jacqueline and Jessica also explore the transformative power of receptivity and positive energy.Don’t miss this episode filled with actionable tips that talks all about balance, blending, boundaries and how you can master your mindset to overcome burnout and allow money and success to flow through you! Plus, Jessica’s book releases on 8/6 so we’re hosting a giveaway where you have the chance to win 1 of 5 copies so that you can step into your most successful self. Be sure to check the resources below to enter.Resources:Get Jessica’s book, The Light Work: Reclaim Your Feminine Power, Live Your Cosmic Truth, and Illuminate the World.Learn more and join to attend Jessica’s virtual Breakthrough Global Summit.Connect with Jessica on Instagram.Enter for your chance to win 1 of 5 copies of The Light Work by leaving a podcast review and sending us a screenshot of your review to [email protected] or DM us your screenshot on Instagram @theproductboss.Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, product bosses! I have another amazing coaching session for you today with Breanne of Texas Cork Company, who is business partners with her mom, and sells a variety of cork-made products and accessories! If you’ve been struggling with figuring out how to increase your sales and get more people to discover your business, that’s exactly what we’re going to be discussing!Breanne and her mom have been getting most of their sales from in-person events, but they don’t have the space to grow further with always showing up in-person which is why they are wondering how they can get more people to discover their business without adding more events to their plate!Together, we dive deep into nailing your niche and ideal customer, two of the core foundational steps, why you NEED to know your best path to profit, and why sometimes hiring is the next best step, if you need to get some of your time back!Tune in as we discuss how Breanne can make some changes in her business, if she wants to keep growing to reach that next level.Resources:Learn more about Breanne’s product at Texas Cork Company Follow Breanne’s business journey on InstagramAccess your FREE Delegation Worksheet to feel more organized, find an easier way to delegate, and get back your precious time to spend more time doing what you love! My FREE Delegation Worksheet is the perfect way to buy back your time. Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductboss

In today’s episode, I’m so excited to share a segment from my guest appearance on the Insight Out podcast, hosted by the incredible Billy Samoa Saleebey, where I share insights from my own journey with my product business, Cuffs Couture, to help you hone in on the foundational pieces you need to nail if you want to have a successful business.We discuss key strategies, such as understanding your niche, nailing your ideal customer avatar, tailoring products to meet your customers' desires, and creating irresistible offers that make your brand stand out in a crowded market. Plus I’m sharing actionable tips on perfecting your brand messaging, pricing, and product focus. You’ll also hear me dive deeper into my personal growth journey and the pivotal role mentorship has played to help get me where I am today. Don't miss out on these invaluable insights that can help you grow your business beyond your wildest dreams! Resources:Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductboss

Listen up, product bosses! I’m back with another exciting coaching session for you today with Billie of Billie’s Soap, who is business partners with her dad, and together they sell high-quality, scientifically-backed, natural skincare products to help you feel confident and comfortable in your skin, no matter what your skin type is! If you’ve been struggling with figuring out how to transition your in-person sales to online, then you’re in the right place!Billie and her dad do amazing at in-person events, so amazing in fact that 90% of their sales come from in-person, but they are both getting tired from all of the traveling they have to do to make this happen which is why Billie is wondering how they can start to lean more into online to continue growing their business.Together, we dive deep into brand awareness, no matter what stage your business is at, why wholesale might be her next best sales channel and the importance of tapping into your existing customers to increase your sales (hint: this is why you have an email list!).Tune in as we discover Billie’s next BEST steps to take to start pivoting towards more online sales in order to grow her business to that next revenue level (aka the seven figure mark)!Resources:Ready to take your content to the next level with beautiful visuals and captivating storytelling? Then you need Riverside.fm. Capture crystal-clear video, then repurpose that video into sharable clips with Riverside’s easy-to-use tools. If you’re ready to stand out in a crowded market, click here and use the code THEPRODUCTBOSS for 15% off.Support Billie’s business by clicking here and use the code THEPRODUCTBOSS for 20% off your entire cart. If you or someone you know is going through active treatment for cancer or you're at the end-stage and not doing treatment, you can email [email protected] to receive your free jar.Follow Billie’s Soap on Instagram: @billies.soap.Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!

Amazon Prime Day has arrived (well almost, since it technically kicks off tomorrow!), but if you’re wondering why Amazon holds Prime Day in July or why Walmart Deals happens in July or why people talk about Christmas in July, we’re actually digging into that today because there is a strategic reason behind it!So what’s the reason?! Well there’s been a long time saying that J months are slow for product-based business owners, especially in the month of July, because not a lot of people are looking to buy or spend money during that time. So Prime Day was created to incentivize people to buy more during a month they don’t typically shop in!In this episode, we dive deeper into what you can learn from Prime Day, how you can get your products on Amazon, if you want to, and how you can take advantage of Prime Day to create offers and promotions for your products, even if you aren't selling on Amazon! You don’t want to miss this episode.Resources:Are you ready to never feel behind big box stores again by knowing the right products to put in front of your customers at the right time?! Grab our customizable Selling Cycle, where we'll walk you through what you should be marketing and when, for ALL times of the year. Click here to grab your Selling Cycle today!Ready to start making more sales and turn your business into a money-making machine? Join me in my FREE 3-Day Challenge exclusively for product-based business owners, where I’ll be sharing my secrets and framework to maximizing your revenue and growing a profitable business year-round so that you can spend more time doing what you love! If you’re ready to make more sales and increase your revenue, then sign up for my FREE Best Sellers Secret challenge which starts TODAY!Connect:Website: theproductboss.comInstagram: @theproductboss

Hey, product bosses! I’m back with another incredible coaching session for you today with Ines of Barkin’, who sells stylish and practical feeders and treat pouches for you and your pup! If you feel like you’ve been throwing spaghetti at the wall or trying to do everything, but nothing is working, then this episode is for you!Ines has been seeing steady growth through wholesale but feels like she has been spreading herself too thin trying to figure out how to continue growing and increasing her sales, especially when nothing seems to be working.Together, we dive deep into why you need to determine your specific path to profit, the importance of knowing your data and numbers, and why sometimes making small tweaks and refining what you’re currently doing is actually what’s going to make the biggest difference!Listen in as we discover Ines’s next BEST step to make the biggest impact in her business and why oftentimes it’s not about doing ALL the things, but rather becoming really focused and getting really good at what you’re already doing to reach that next level in your business. Resources:Ready to take your content to the next level with beautiful visuals and captivating storytelling? Then you need Riverside.fm. Capture crystal-clear video, then repurpose that video into sharable clips with Riverside’s easy-to-use tools. If you’re ready to stand out in a crowded market, click here and use the code THEPRODUCTBOSS for 15% off.Support Ines’s business by clicking here.Follow Barkin’ on Instagram: @shopbarkin.Ready to start making more sales and turn your business into a money-making machine? Join me in my FREE 3-Day Challenge exclusively for product-based business owners, where I’ll be sharing my secrets and framework to maximizing your revenue and growing a profitable business year-round so that you can spend more time doing what you love! If you’re ready to make more sales and increase your revenue, then sign up for my FREE Best Sellers Secret challenge today!Connect:Website: theproductboss.comInstagram: @theproductboss

If you’ve ever heard me say “usually the biggest obstacle getting in the way of your dreams or growth is actually yourself,” but you aren’t really sure what that means then listen up. In today’s episode, I’m sharing the #1 thing that has changed my life this year and chances are, it’s not what you think!As a business owner, we’re often taught that to be successful we have to hustle hard, nonstop and for years on end. And well yes, this is true to an extent, there’s an entire piece missing that’s going to be the game changer for you reaching the level of success you’ve been looking for. Today, we dig deeper into that missing piece and why if you truly want to reach your dreams, you need to be pouring into your cup to not only nourish your business, but also your body and soul.In this episode, we discuss how to merge self care, and truly understanding who you are as a person with your goals for your business to expand your experiences and truly transform into your future self. When you begin to transform and truly lean into the energy of the universe providing for you, you allow yourself to open up and be fully accepting of everything you’ve imagined. And I want to help you do this at The Product Boss Expansion Retreat this August, at my house in Los Angeles. You can find all of the details and save your spot here. You don’t need to do this journey alone, product boss, let’s experience this transformation and expansiveness together!Resources:Did you know that your dream life is closer than you think? Come spend 2 magical days of immersion with me, at my home in sunny Los Angeles, where you’ll be supported, guided and connect with other superstar product-based entrepreneurs like you, and work on building and transforming your business in a new way so that you can live the life you've always dreamed of. Click here if you are ready to dream big, pursue your passions, and create a life of unlimited possibilities!Ready to start making more sales and turn your business into a money-making machine? Join me in my FREE 3-Day Challenge exclusively for product-based business owners, where I’ll be sharing my secrets and framework to maximizing your revenue and growing a profitable business year-round so that you can spend more time doing what you love! If you’re ready to make more sales and increase your revenue, then sign up for my FREE Best Sellers Secret challenge today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode: Hubspot’s Inbound ConferenceVisit INBOUND.com to see the lineup and grab your tickets today. INBOUND.COMImperfect Action Listen to Imperfect Action wherever you get your podcasts.Imperfect Action Podcast

Listen up, product bosses! Today’s episode is a must listen if your product business sales are down. We’re back with another coaching session, and this time we’re talking to Gina of Seasons Jewelry. Now Gina has been in my community for a long time and actually started her first product biz as a hobby! Fast forward to today, and Gina is now not only a full time product boss (goodbye corporate world!), but she also just recently acquired her second business which is where she had previously bought the jewelry for her side hustle product biz from (cool, right?). Her goal, like most product bosses, is to make more sales but she’s not quite sure where to start.In this episode, we dive into Gina’s current situation to figure out what she needs to do next, where she needs to focus, and ways she can really grow this business past the plateau that she feels she’s in. And even though Seasons Jewelry is a 39 year old business and a well established brand, this episode is a good reminder that sometimes you need to go back to the foundations, aka the basics, to identify what’s not working in order to figure out your next step forward, no matter what level your business is at.Join us as we dig deeper into Gina’s business, provide actionable tips, and help her- and you- figure out where to focus to start increasing those sales again. Let’s do this together! Resources:Ready to take your content to the next level with beautiful visuals and captivating storytelling? Then you need Riverside.fm. Capture crystal-clear video, then repurpose that video into sharable clips with Riverside’s easy-to-use tools. If you’re ready to stand out in a crowded market, visit Riverside.fm and use the code THEPRODUCTBOSS for 15% off.Support Gina’s business by clicking here.Follow Seasons Jewelry on Instagram: @SeasonsJewelry.Ready to start making more sales and turn your business into a money-making machine? Join me in my FREE 3-Day Challenge exclusively for product-based business owners, where I’ll be sharing my secrets and framework to maximizing your revenue and growing a profitable business year-round so that you can spend more time doing what you love! If you’re ready to make more sales and increase your revenue, then sign up for my FREE Best Sellers Secret challenge today!Connect:Website: theproductboss.comInstagram: @theproductboss

Today, I’m so excited to be chatting with Gina Bianchini, an incredible entrepreneur who has her MBA from Stanford and is also the creator and founder of Mighty Networks! If you’re not familiar with Mighty Networks, it’s an all-in-one platform that serves small and medium businesses through offering digital memberships, online courses, community and subscriptions.In this episode, Gina and I dive into the benefits of building and creating a community that aligns with your products and mission, especially for my subscription-based product bosses, as well as the importance of community and who you’re surrounding yourself with on your product biz journey. Join us as we show you the power of community and the role it plays in owning a product-based business plus Gina even shares with you her 5 components for building a successful community and the 5 mindset changes you need to have to take your community to the next level. Resources:Check out Mighty NetworksConnect with Gina Bianchini on LinkedInWant to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductboss

Hey product bosses! I'm back with another action-packed coaching session with Nicole from Lunah, an amazing skincare company in London, Ontario, Canada! Nicole's established herself as the skin care expert in her community and beyond and is on her path to building her million-dollar dream business...all while navigating being a single mom. During our time together we discuss Nicole's journey to where she is now and the strategies that she can implement to get her to where she wants to grow her product-based business - all while blending her other responsibilities. We deep dive into niching down your products, how to create an irresistible customer experience, and how hiring help at home or outsourcing the smaller tasks in your day will create time for you to reach your dreams. Listen in as we discover Nicole's next steps to grow her business and how you can apply these strategies to create your own money-making machine.Resources:Ready to take your content to the next level with beautiful visuals and captivating storytelling? Then you need Riverside.fm. Capture crystal-clear video, then repurpose that video into sharable clips with Riverside’s easy-to-use tools. If you’re ready to stand out in a crowded market, visit Riverside.fm and use the code THEPRODUCTBOSS for 15% off.Support Nicole’s business at lunahlife.comFollow Nicole on Instagram: @lunahlifeFeeling like you've tried everything and still not making the sales you want? You're not bad at business—you just need to get your products in front of more customers. Join my free masterclass, The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024 and learn the secrets to turning your product-based business into a money-making machine.If you’d like to learn more about Instacart you can check them out here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode: Another BiteListen to Another Bite wherever you get your podcastsAnother Bite Podcast HubspotGet started for Free with Hubspot CRMHubspot 2024

True or False: You need a HUGE social media following to reach your business goals...I'm excited to tell you that it is FALSE! In today's episode, I'm busting the myth that you need to be on social media to succeed in your product-based business and I'm showing you just how to discover your ideal customers, make more sales, and reach or even surpass your product business dreams. I'll share examples of my own journey to success before the days that social media took the world by storm (aka when going viral wasn't even a thing) and how my students have proven time and time again that you can create your profitable money-making machine once you know your own path to profit!Tune in if you are ready to discover how to grow your business beyond your wildest dreams, even without a social media presence, and the strategies my students and I have used to get there!Resources:Sign up for The Product Boss Newsletter.Feeling like you've tried everything and still not making the sales you want? You're not bad at business—you just need to get your products in front of more customers. Join my free masterclass, The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024, at theproductboss.com/framework and learn the secrets to turning your product-based business into a money-making machine.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode: Another BiteListen to Another Bite wherever you get your podcastsAnother Bite Podcast HubspotGet started for Free with Hubspot CRMHubspot 2024 

Listen up, Product Bosses! We're back with another coaching session, and this time we're talking with Heather of Leetie Lovendale. Heather has been in business for around 20 years and is making multiple six figures. Her goal is to reach a million, but right now, she's on course to make less than she did last year.In this episode, we dive into Heather's situation to uncover what might be holding her back. Is it a bad economy, the influence of platforms like Faire and Amazon, or something else entirely? We’ll explore the possible reasons for her plateau and discuss strategies to get her back on track and moving toward her million-dollar goal.Join us as we analyze Heather's business, provide actionable advice, and help her—and you—navigate through these challenges. Let’s figure this out together!Resources:Ready to take your content to the next level with beautiful visuals and captivating storytelling? Then you need Riverside.fm. Capture crystal-clear video, then repurpose that video into sharable clips with Riverside’s easy-to-use tools. If you’re ready to stand out in a crowded market, visit Riverside.fm and use the code THEPRODUCTBOSS for 15% off.Support Heather’s business at leetielovendale.comFollow Leetie Lovendale on Instagram: @leetielovendaleFeeling like you've tried everything and still not making the sales you want? You're not bad at business—you just need to get your products in front of more customers. Join my free masterclass, The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024, at theproductboss.com/framework and learn the secrets to turning your product-based business into a money-making machine.Connect:Website: theproductboss.comInstagram: @theproductboss

Listen up, Product Bosses! Today, we’re diving into the idea of transforming your product-based business into a passive money-making machine. With summer upon us, it's the perfect time to explore how you can ease off the gas and still keep the revenue flowing.For many of us, the summer months are a time to spend with family, take a break, and enjoy some downtime. Whether you want your business to run passively year-round or just during specific seasons, we’ll discuss strategies to reduce your daily involvement while maintaining consistent sales. We'll cover different sales channels and revenue streams that require less hands-on effort, allowing you to focus on what matters most during these relaxing months.Join us as we explore practical tips and insights to help you make your business work for you, even when you're not actively working on it. Let’s dive in and learn how to create a business that supports your lifestyle.Resources:Feeling like you've tried everything and still not making the sales you want? You're not bad at business—you just need to get your products in front of more customers. Join my free masterclass, The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024, at theproductboss.com/framework and learn the secrets to turning your product-based business into a money-making machine.Connect:Website: theproductboss.comInstagram: @theproductboss

Listen up, product bosses! Today’s coaching call is a must-listen for entrepreneurs at all levels, whether you're just starting out or hitting new growth milestones. We’re speaking with Claire of Musically Minted, a thriving product business selling music-themed merchandise. Claire's goal is to become one of the go-to names in her niche, and we love that kind of ambition.Claire is taking her business full-time but has hit a pivotal moment where her current methods aren't working anymore. She needs to know what comes next. In this episode, we discuss the systems she can put in place, when she needs them, and how to implement them effectively.We get into the nitty-gritty details, providing a real example of how to tackle similar challenges in your business. If you’re ready to scale and optimize, this episode is for you. Let’s dive into it!Resources:Ready to take your content to the next level with beautiful visuals and captivating storytelling? Then you need Riverside.fm. Capture crystal-clear video, then repurpose that video into sharable clips with Riverside’s easy-to-use tools. If you’re ready to stand out in a crowded market, visit Riverside.fm and use the code THEPRODUCTBOSS for 15% off.Support Claire’s business at musicallyminted.comFollow Musically Minted on Instagram: @musicallymintedFeeling like you've tried everything and still not making the sales you want? You're not bad at business—you just need to get your products in front of more customers. Join my free masterclass, The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024, at theproductboss.com/framework and learn the secrets to turning your product-based business into a money-making machine.Connect:Website: theproductboss.comInstagram: @theproductboss

Today, we’re addressing a common question we hear all the time: "I have this product, I have this idea, but what should I do? How do I sell it?" We all come up with amazing ideas or get inspired to create something, but then we’re often unsure about the next steps. Let’s dive into the best strategies for selling your products successfully.Whether you’re using platforms like Etsy, running a brick-and-mortar store, launching a website, or leveraging social media, each method has its own challenges and advantages. We’ll share our personal experiences and insights on how to navigate these options. We'll discuss how Etsy can simplify the selling process but comes with risks, why relying on foot traffic for your physical store can be limiting, and the pitfalls of assuming that "if you build it, they will come" for online stores.We also highlight the frustration of slow sales and the importance of finding where your customers are already spending their time. From my own journey, we learned that having a beautiful website isn’t enough—you need a strategy to drive traffic and convert visitors into buyers.In this episode, we’re breaking down the seven best places to sell your products right now. These are the platforms and strategies that will help you turn those trickling sales into a steady stream. We want you to hear that waterfall of sales, so let’s get started!Resources:Feeling like you've tried everything and still not making the sales you want? You're not bad at business—you just need to get your products in front of more customers. Join my free masterclass, The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024, at theproductboss.com/framework and learn the secrets to turning your product-based business into a money-making machine.Shopify is our #1 recommendation for building your e-commerce website! Visit theproductboss.com/shopify to get a free trial!Connect:Website: theproductboss.comInstagram: @theproductboss

This week, we've got a fantastic coaching session with Chanel of Pup Pastry. As you might have guessed from the name, her business specializes in dog treats, focusing on healthy, natural products. Chanel is relatively new to our program, Multi-Stream Machine, but she’s already starting to see results. Now, she’s looking to optimize those revenue streams and expand her online presence.In this episode, we dive into Chanel’s journey with Pup Pastry, exploring how she can leverage her in-person success to boost her online sales. We’ll discuss strategies for optimizing revenue streams, building a robust online presence, and the steps needed to scale her business in the digital world.Join us as we offer practical tips and actionable advice to help Chanel—and you—take your business to the next level. Let’s get into it!Resources:Ready to take your content to the next level with beautiful visuals and captivating storytelling? Then you need Riverside.fm. Capture crystal-clear video, then repurpose that video into sharable clips with Riverside’s easy-to-use tools. If you’re ready to stand out in a crowded market, visit Riverside.fm and use the code THEPRODUCTBOSS for 15% off.Support Chanel at puppastrync.comFollow Pup Pastry on Instagram: @puppastryncFeeling like you've tried everything and still not making the sales you want? You're not bad at business—you just need to get your products in front of more customers. Join my free masterclass, The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024, at theproductboss.com/framework and learn the secrets to turning your product-based business into a money-making machine.Connect:Website: theproductboss.comInstagram: @theproductboss

Hey, Product Bosses! We’re diving into something really exciting today. Have you ever wondered how getting your product in front of the right person can transform your business overnight? Well, we’ve got an incredible story to share.In this episode, we’re talking about the day Kim Kardashian bought Cuffs Couture and how it created a ripple effect that took the brand to new heights. We’ll dig into the details of how this happened, the strategy behind getting your product in front of influential people, and the importance of leveraging other people's audiences to grow your own.We’ll share practical tips and strategies you can use to create similar opportunities for your business. From building relationships with influencers to maximizing the impact of a celebrity endorsement, this episode is packed with actionable insights.So, get ready to learn how a single purchase can change everything and how you can position your product for success.And don’t forget, we have a brand-new, free, and live training on building a consistent, profitable, revenue-generating product business in 2024. Sign up at theproductboss.com/framework to join us!Resources:Does it feel like you've tried everything but still aren't making the sales you want? Trust me, I've been there, too. But here's the thing—you're not bad at business. The key is getting your products in front of more customers. I faced the same struggle until I discovered the one thing that transformed my business from a few sales to six figures in just one year, all without spending a cent on ads or having a huge following. Now, I want the same success for you. Join my free masterclass, "The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024," and learn my secret to success. Head over to theproductboss.com/framework to save your spot. Let's turn your business into a money-making machine!Connect:Website: theproductboss.comInstagram: @theproductboss

Listen up, Product Bosses! We’re back with another exciting coaching session, and this time we’re talking to Amber of HayMad & Co., a lifestyle apparel brand that focuses on inclusivity and mental health awareness. Amber has a physical retail location in her hometown in Canada, and her wholesale business is picking up steam in the US. Now, she’s looking to take her brand international.In this episode, we explore the strategies and steps Amber needs to elevate her business. We'll discuss how to leverage her current success, expand her market reach, and overcome the challenges of going international. From boosting her online presence to optimizing wholesale operations, we'll cover it all.Join us as we dive into Amber’s journey, offering insights and actionable advice for anyone looking to grow their business beyond borders. Let’s find out what—or who—will take HayMad & Co. to the next level!Resources:Ready to take your content to the next level with beautiful visuals and captivating storytelling? Then you need Riverside.fm. Capture crystal-clear video, then repurpose that video into sharable clips with Riverside’s easy-to-use tools. If you’re ready to stand out in a crowded market, visit Riverside.fm and use the code THEPRODUCTBOSS for 15% off.Support Amber’s business at haymadandco.comFollow HayMad & Co. on Instagram: @haymadandcoConsistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, visit A Year of Content.Connect:Website: theproductboss.comInstagram: @theproductboss

So one of the greatest lessons for a product boss is learning to let go, outsource, delegate, and ask for help—all the things that feel naturally uncomfortable to us. Do you feel the same way? As we grow as business owners, parents, and individuals, one of the hardest things is asking for help. Another challenge is releasing the expectation that we should and can do everything at once.If you want to grow your business, then you need to outsource some tasks so you can focus on the bigger picture and buy back your time. Many of us use words like balance and juggle, but we feel tired, stressed, and stretched too thin trying to be everything to everyone.You really want to figure out what you want in your life, what aligns best with you, and how you can achieve that, because we're all problem solvers. But it's not about doing it all by ourselves. It’s about finding the help we need. There's never been a time when we, especially as women, could do anything we wanted in our business, generate any revenue we aimed for, and manage full-time jobs, family, caregiving, and everything else on our plates.So how can you outsource, get help, and pay for the things that will move you forward? It’s crucial to release the overwhelming expectations we place on ourselves. Let’s dive into how you can align your priorities and pave your own path to success.Resources:Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, visit A Year of Content.Connect:Website: theproductboss.comInstagram: @theproductboss

Ever wondered how a simple idea can transform into a booming business? In this episode, we're diving deep into the world of viral success and rapid growth. We'll explore how to handle explosive popularity, the importance of building a solid team, and staying focused on your long-term goals even when things move at lightning speed.In today's coaching session, we take you behind the scenes with Shanti of A Brighter Year. Shanti sells simple, easy, and bite-sized coloring books for the busy adult, and she's absolutely crushing it. Her business has gone viral on TikTok and other platforms, leading to huge collaborations with brands we all know. This success has translated into six-figure months, way sooner than Shanti ever imagined. Yes, six-figure months, and she started this less than a year ago!Now, Shanti is asking, "How do I keep up?" and "What comes next?" We dive into topics like hiring, taking back control, and setting your sights on even bigger goals. Let’s get into it!In this episode, we’ll explore how Shanti’s unique approach to adult coloring books has taken her business to viral success. From TikTok fame to high-profile collaborations, Shanti's story is one of rapid growth and the challenges that come with it. We'll discuss how to manage explosive growth, the importance of building a team, and how to stay focused on long-term goals even when things are moving at lightning speed.Resources:Support Shanti’s business at abrighteryear.comShanti has created a Product Boss-themed coloring page just for you! For our product bosses who are feeling overwhelmed, anxious, or just like having some fun coloring, this is for you! Download your FREE coloring page at theproductboss.com/abrighteryear.Follow Guest Name on Instagram: @abrighteryearAre you a product-based business owner already generating over $100,000 in revenue? It’s time to catapult your business into the million-dollar league! Join our exclusive FREE Masterclass, Your 3-Step Framework to Build a Million Dollar Product-Based Business in 2024, where you'll learn the proven strategies that have helped countless businesses scale up, increase profits, and streamline operations. Break away from the daily grind and focus on what you truly love. If you’re ready to upgrade your strategy and drive your business beyond the multi-six-figure mark, secure your spot now at theproductboss.com/provenpath. Make 2024 your breakthrough year!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, Product Bosses! Today, we're diving into the seven key pillars that every product-based business owner needs to master in order to scale their business to the million-dollar mark and beyond. Whether you're just starting out or already enjoying multi-six-figure months, this episode is crafted to broaden your vision of what’s possible.No matter your current level, the challenges may seem familiar, but the focus required to overcome them varies significantly. Today, we're focusing on identifying what needs your attention most and how to efficiently allocate your time—a common struggle for entrepreneurs at every stage.We'll tackle the overwhelming feeling that "everything needs attention" and how to prioritize tasks effectively, especially during peak business and personal times. Learn from the experiences shared in our coaching calls, where strategic focus and mentorship have led to significant breakthroughs.Resources:Are you a product-based business owner already generating over $100,000 in revenue? It’s time to catapult your business into the million-dollar league! Join our exclusive FREE Masterclass, Your 3-Step Framework to Build a Million Dollar Product-Based Business in 2024, where you'll learn the proven strategies that have helped countless businesses scale up, increase profits, and streamline operations. Break away from the daily grind and focus on what you truly love. If you’re ready to upgrade your strategy and drive your business beyond the multi-six-figure mark, secure your spot now at theproductboss.com/provenpath. Make 2024 your breakthrough year!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, Product Bosses! Today's episode is packed with practical insights as we dive into a coaching session with Claudia, the innovative owner of SHIFT. Claudia's unique blend of hospitality experience and a commitment to sustainable, ethical products has begun to make waves in the B2B market.Claudia's recent marketing strategies have shown promising results, but they're also proving to be quite time-consuming. In this session, we'll explore how to amplify what’s working and streamline her efforts to maintain momentum without monopolizing her time. Our focus will be on direct communication with customers, highlighting unique selling points, and carving out a distinct niche in the market.Join us as we unpack strategies to make your business stand out, speak directly to your core audience, and enhance your operational efficiency. Whether you’re in B2B or B2C, the insights from today’s discussion will help you refine your approach and accelerate your growth.Resources:Support Claudia’s business at wearshift.coFollow SHIFT on Instagram: @wearshift.coAre you a product-based business owner already generating over $100,000 in revenue? It’s time to catapult your business into the million-dollar league! Join our exclusive FREE Masterclass, Your 3-Step Framework to Build a Million Dollar Product-Based Business in 2024, where you'll learn the proven strategies that have helped countless businesses scale up, increase profits, and streamline operations. Break away from the daily grind and focus on what you truly love. If you’re ready to upgrade your strategy and drive your business beyond the multi-six-figure mark, secure your spot now at theproductboss.com/provenpath. Make 2024 your breakthrough year!Connect:Website: theproductboss.comInstagram: @theproductboss

Are you ready to unlock the secrets of a successful mindset? In today’s episode, we’re delving into the powerful impact of mindset on business growth. We're sharing insights from a recent coaching session with one of our Inner Circle Masterminders, a successful entrepreneur experiencing phenomenal growth but struggling with balancing opportunities and potential risks.We believe that our mindset can often be the biggest bottleneck to our success and growth. We're committed to working on it daily, and we understand the importance of combining mindset shifts with effective strategies and actions. Today, we explore how to overcome the fear of missed opportunities and focus on what truly aligns with our values and goals.In this episode, we discuss how to approach decisions with the end result in mind, whether it's about growing your revenue, expanding your reach, or prioritizing your well-being and family time. My goal is to guide you in navigating the tough choices and realizing your dream outcomes while staying true to what's most important to you.Resources:Are you a product-based business owner already generating over $100,000 in revenue? It’s time to catapult your business into the million-dollar league! Join our exclusive FREE Masterclass, Your 3-Step Framework to Build a Million Dollar Product-Based Business in 2024, where you'll learn the proven strategies that have helped countless businesses scale up, increase profits, and streamline operations. Break away from the daily grind and focus on what you truly love. If you’re ready to upgrade your strategy and drive your business beyond the multi-six-figure mark, secure your spot now at theproductboss.com/provenpath. Make 2024 your breakthrough year!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, Product Bosses! Today, we're diving into an exciting coaching call with Virginia from Swoop, who has impressively turned her side hustle into a thriving quarter-million-dollar business. Now, she's setting her sights on doubling her revenue this year. But with great growth comes great challenges.In this episode, we'll explore the complexities that come with scaling a business. Virginia, a dedicated student of our Multi-Stream Machine and a new member of our Inner Circle Mastermind, is facing hurdles that many of you might find familiar. We'll discuss what strategies are no longer serving her and how to adjust her approach to meet her ambitious revenue goals.Join us as we delve into actionable insights and tailored advice that can help any entrepreneur looking to scale efficiently. Whether you're aiming to break your first half-million or simply streamline your operations for better growth, this session will provide you with the tools and inspiration you need to push your business forward.Resources:Support Virginia and Swoop at wearswoop.comFollow Swoop on Instagram: @wearswoopReady to make the revenue you want in your business by knowing the right products to put in front of your customers at the right time? Grab your free Selling Cycle now!Are you a product boss navigating the challenging waters of scaling your business from six to seven figures? Feel like you're building a castle on top of shaky foundations? You're not alone. In our Inner Circle Mastermind, you'll find the strategic support and community you need to solidify your business's foundation and keep scaling smoothly. This is your chance to connect with like-minded entrepreneurs who understand your journey and challenges. We're currently accepting applications for a limited time. Don’t miss out—once spots are filled, you’ll have to wait for the next cohort. Applying is quick and easy, taking just about five minutes here. We're excited to review your application and hopefully welcome you into our thriving community!Connect:Website: theproductboss.comInstagram: @theproductboss

Life and business are unpredictable. We often base our expectations of the future on past experiences, which can limit our perspective and hinder our progress. Today, we'll explore the critical shifts in mindset necessary to overcome these barriers. Learn from the journey of a fellow entrepreneur who transformed her consulting firm from a stagnant half-million-dollar business into a thriving multi-million dollar empire.Discover how challenging financial fears and investing in strategic growth can not only change your trajectory but also provide you with invaluable lessons on leadership and resilience. We'll share these insights to help you break through your own growth barriers. Whether you're struggling with self-doubt, financial constraints, or the daunting task of scaling your business, today's discussion will equip you with the tools and mindset shifts needed to step into your potential and achieve remarkable growth.Join us as we unpack the three pillars that can help you move beyond historical constraints and embrace the opportunities that await in the unpredictable journey of entrepreneurship.Resources:Are you a product boss navigating the challenging waters of scaling your business from six to seven figures? Feel like you're building a castle on top of shaky foundations? You're not alone. In our Inner Circle Mastermind, you'll find the strategic support and community you need to solidify your business's foundation and keep scaling smoothly. This is your chance to connect with like-minded entrepreneurs who understand your journey and challenges. We're currently accepting applications for a limited time. Don’t miss out—once spots are filled, you’ll have to wait for the next cohort. Applying is quick and easy, taking just about five minutes  here. We're excited to review your application and hopefully welcome you into our thriving community!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, Product Bosses! In this episode, we're tackling a common challenge that many of you face: scaling your business while managing the workload effectively. How do you grow without becoming overwhelmed by the increased demand and complexity?Join us as we dive into a coaching session with Suzanne, a talented ceramic artist who caters to high-end clientele. Suzanne has made a name for herself by working with local restaurants and collaborating with renowned artists. Now, she's ready to take the next step—reaching her customers directly and expanding her brand's presence without compromising her craft or personal touch.We'll explore strategies for scaling operations, enhancing customer engagement, and fine-tuning product offerings to meet market demands. Whether you're a solo entrepreneur or running a small team, today's insights will help you navigate the challenges of growth and maintain your creative integrity.Resources:Support Suzanne at suzannekumar.comFollow Suzanne on Instagram: @suzannekumarceramicsJoin our brand new program, ‘Stand Out Society,’ an 8-week program for product businesses looking to break through to get more customers and stand out in a crowded market. Stand Out Society is open to anyone who sells products- whether you’re just starting out or have been doing it for years. We’ll cover what your business needs foundationally to get your product in front of your target audience. If you want to be taught live, in a group setting, become a founding member of Stand Out Society today.Connect:Website: theproductboss.comInstagram: @theproductboss

Let's be real: social media can feel like the gym—you know it's good for you, but sometimes, you just don't feel like engaging. Yet, it remains an essential tool for connecting with our customers. Whether you're someone who thrives on posting daily or you're the type who’d rather not post at all, there's a spectrum of engagement, and finding your comfort zone is key.During today's episode, we'll dive into strategies to manage this relationship without letting it overwhelm you. We understand not everyone is a social media enthusiast, and that's okay! We'll explore alternative ways to grow your business and discuss how social media, while permanent, doesn't have to be a burden.So, whether you're posting everywhere or nowhere, join us as we uncover how to make social media work for you, not against you.Resources:Join our brand new program, ‘Stand Out Society,’ an 8-week program for product businesses looking to break through to get more customers and stand out in a crowded market. Stand Out Society is open to anyone who sells products- whether you’re just starting out or have been doing it for years. We’ll cover what your business needs foundationally to get your product in front of your target audience. If you want to be taught live, in a group setting, become a founding member of Stand Out Society today.Connect:Website: theproductboss.comInstagram: @theproductboss

Hey, product bosses. Today's coaching session is a can't-miss for anyone aiming to sharpen their marketing strategies. I’m speaking with Dana of The Hype Girl Supply Co., a champion for fellow product bosses. Dana offers high-quality shipping supplies that not only serve practicality but also boast a cohesive brand aesthetic. Just six months into her entrepreneurial journey, she's off to a strong start. Yet, Dana faces a challenge many of us know too well—feeling her marketing might not be reaching the right customers.In our session, we're diving deep into the essence of target marketing. We'll explore how Dana can fine-tune her approach to ensure her products not only reach but also resonate with her intended audience. It's about making that crucial connection between product and purchaser that turns casual browsers into loyal customers.We'll be unpacking strategies to help Dana, and you, our listeners, identify and speak directly to your core customers. This is essential for any product boss looking to thrive in a competitive market. Join us as we help Dana align her marketing with her ambitious goal of supporting other product bosses in scaling their businesses effectively.Resources:Support Dana at thehypegirlsupplyco.comFollow The Hype Girl Supply Co. on Instagram: @the_hype_girl_supplycoSign up for The Product Boss Newsletter: theproductboss.com/newsletterJoin our brand new program, ‘Stand Out Society,’ an 8-week program for product businesses looking to break through to get more customers and stand out in a crowded market. Stand Out Society is open to anyone who sells products- whether you’re just starting out or have been doing it for years. We’ll cover what your business needs foundationally to get your product in front of your target audience. If you want to be taught live, in a group setting, become a founding member of Stand Out Society today.Connect:Website: theproductboss.comInstagram: @theproductboss

Have you ever found yourself wondering why your products aren't flying off the shelves? Maybe you've hit a sales plateau, leaving you desperately searching for next steps. Whether you're just starting out with a brilliant idea or trying to understand how to stand out in a crowded market, we've all been there before.The journey to getting your products noticed and adored by your ideal customers shouldn't be an uphill battle. We understand the frustration of putting your heart and soul into something spectacular, only to feel lost in the crowd. It's a common challenge many face—identifying and reaching the customers who are the perfect match for your products.In this episode, we'll explore the critical steps you might be missing and offer actionable strategies to ensure your products don't just exist but thrive. From understanding who your customers are to positioning your product in a way that resonates with them, we'll guide you through reevaluating your approach to marketing and sales. It's time to break through the noise and make your mark. Remember, your product deserves the spotlight, and we're here to show you how to illuminate it.Resources:Want to know what makes a successful product-based business? I’m hosting a brand new masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. Head to theproductboss.com/playbook to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome back, Product Bosses! In this episode, we're diving deep with Karissa from Wag & Wonder, a passionate entrepreneur who's crafted a line of high-end dog accessories. Despite her dedication, Karissa faces a common pitfall many of you might relate to: skipping crucial foundational steps on the journey from concept to sales.Karissa's story isn't unique in the realm of product-based businesses. Many entrepreneurs leap from idea to execution, only to realize the gap they've left in their marketing and business strategies. Today, we'll explore how Karissa can fill in these gaps, from perfecting her marketing pitch to differentiating her brand in a saturated market. Plus, we'll discuss strategies to boost her wholesale orders and, ultimately, drive more customers to her business.Whether you're a seasoned business owner or just starting out, this episode is packed with actionable insights. You'll learn the importance of nailing down the basics, how to stand out in your industry, and tactics to increase both visibility and sales.Resources:Support Karissa at wagandwonder.comFollow Wag & Wonder on Instagram: @wagandwonderWant to know what makes a successful product-based business? I’m hosting a brand new masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. Head to theproductboss.com/playbook to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductboss

Social media can be a powerful, FREE way to market your product. In this episode I’m going to share exactly how to increase your followers– the strategy that has been successful for my company and the companies in my Mastermind. My company’s Instagram just reached over 1,000,000 accounts in the past 7 days. 90% of that traffic is from our organic, non-paid social media posts. I just coached one of my Mastermind students on her business’s social media and her views jumped up from around 50 views to 6,000 views. The numbers don’t lie! So tune in and learn how you can grow your audience, retain your ideal customers, and convert social media into sales. Resources:Tired of pouring everything into your business but just not seeing the results you dream of? Whether you’re just starting out, building a side hustle, or you’ve been selling for a while, I’m going to teach you the Stand Out Method. It’s an entire playbook for standing out against the competition and selling more. Save your free seat today for this masterclass at theproductboss.com/playbook.  Join our brand new program, ‘Stand Out Society,’ an 8-week program for product businesses looking to breakthrough to get more customers and stand out in a crowded market. Stand Out Society is open to anyone who sells products- whether you’re just starting out or have been doing it for years. We’ll cover what your business needs foundationally to get your product in front of your target audience. If you want to be taught live, in a group setting, become a founding member of Stand Out Society today.Connect:Website: theproductboss.comInstagram: @theproductboss

Welcome to another coaching episode! Today, I'm speaking with Mystral, a massage therapist and energy worker out of New York City. Her service-based business is growing well, but an idea for a product-based business naturally spun off from it that she wants to explore. She wants to launch a tea business with as few mistakes as possible. First we start with ideation, then making the product, and then moving on to branding. Each step builds up to the next. We start by honing in on what she's actually going to sell, and then go over what it costs to make the product. From there, we take a look at how to price and position her teas to make sure she's selling for not only a profit, but also to the right people.I applaud Mystral for seeking out support in these early stages of her product-based business to give her the fast-track to success. That’s what the Product Boss is all about: giving you the tools you need to avoid the mistakes most product business owners make!Resources:Follow The Product Boss on Instagram @TheProductBossGrab the Ultimate Checklist for Building Your Dream Product-Based Business:  TheProductBoss.com/dreamJoin our brand new program, ‘Stand Out Society,’ an 8-week program for product businesses looking to breakthrough to get more customers and stand out in a crowded market. Stand Out Society is open to anyone who sells products- whether you’re just starting out or have been doing it for years. We’ll cover what your business needs foundationally to get your product in front of your target audience. If you want to be taught live, in a group setting, become a founding member of Stand Out Society today.Connect:Website: theproductboss.comInstagram: @theproductboss

In today’s world, we are inundated with so much media and more information than we can typically handle! Plus, with the way the economy is and inflation, customers are not spending as much as they used to spend, especially with small businesses. So what can you do to position your brand in a way that deeply resonates with your ideal customer? Today I’m going to teach you the magic formula to standing out in a crowded market, and it all comes down to: product positioning. AKA carving out a unique space in your customer’s mind where your product is not just seen, but sought after.You don’t need to reinvent the wheel, but you can redesign it in an authentic, and impactful way that resonates with your target episode. Tune in now to learn how!Resources:Follow The Product Boss on Instagram @TheProductBossGrab the Ultimate Checklist for Building Your Dream Product-Based Business:  TheProductBoss.com/dreamJoin our brand new program, ‘Stand Out Society,’ an 8-week program for product businesses looking to breakthrough to get more customers and stand out in a crowded market. Stand Out Society is open to anyone who sells products- whether you’re just starting out or have been doing it for years. We’ll cover what your business needs foundationally to get your product in front of your target audience. If you want to be taught live, in a group setting, become a founding member of Stand Out Society today.Connect:Website: theproductboss.comInstagram: @theproductboss

If you're a product-based business owner, then chances are you're also a creative- meaning you constantly have ALL of these new ideas you're wanting to test and try. As a creative, one of the biggest struggles I see is being able to know where to focus and prioritize to keep the needle moving forward in your business. Sound familiar? That's exactly what I'm helping Rachel of Falcone Farms today so let's dive in.Rachel is raising two kids, running a farm, already has one product-based business, and is now launching another. We talk through her new goat’s milk soap company, including shifting her ideal client and doing the math on cost, price, and quantity. But we also talk about the big picture in terms of waiting for your experiments to produce results, and how to stay focused.This episode was so much fun and had so many great takeaways! Rachel and I are very similar in that we're both creatives so our minds are always wanting to jump to the next thing. If that sounds like you, then be sure to tune in and let's get you focused.Resources:Purchase from Rachel’s business: FalconeFarm.comFollow Rachel and Falcone Farm on TikTok and Instagram (@FalconeFarm)Join our brand new program, ‘Stand Out Society’, an 8-week program for product businesses looking to breakthrough to get more customers and stand out in a crowded market. Stand Out Society is open to anyone who sells products- whether you’re just starting out or have been doing it for years. We’ll cover the core foundations your business needs to get clear on your brand and get more customers. Plus I’m teaching it live for this round only!! Join Stand Out Society today! Doors close on Wednesday.Connect:Website: theproductboss.comInstagram: @theproductboss

There are four foundational pieces of product-based businesses that I see people skip over all the time. If you’re struggling to make sales, chances are you’ve skipped one of them. In this episode, I discuss each one and why they are so important to have to grow your business.They are: Nail your niche, nail your brand, nail your price and offer and nail your marketing across channels. There’s a lot that goes into each one, but don’t worry, I cover it all.A lot of times these get skipped because they feel fuzzy, unclear, or even uncomfortable. Listen to this episode to get the clarity you need to achieve your business breakthrough and don’t forget to join us inside of Stand Out Society now!Resources:We’re launching a brand new program! ‘Stand Out Society’ is an 8-week program for product businesses looking for their breakthrough to get more customers and stand out in a crowded market. Stand Out Society is open to anyone who sells products- whether you’re just starting out or have been doing it for years. We’ll cover what your business needs foundationally to get your product in front of your target audience. Plus Jacqueline is teaching it LIVE during this founding round only, so be sure to sign up for Stand Out Society today.Connect:Website: theproductboss.comInstagram: @theproductboss

We all have different seasons of life and as a result, sometimes it can be hard to dive back into something, like your product business, with as much passion and excitement as you previously had. Just remember that it’s okay and it happens. The beauty of owning your own business is that you have the freedom to change your business to meet your needs.That’s exactly what Dawn of Fairy Tale Yarn Co and I do, in today’s episode. Dawn wants to ramp her business back up after spending the past few years dealing with difficult personal circumstances.After going through a difficult season, the most important question becomes when you’re ready to dive back in, how do you bounce back? It all comes down to setting exciting goals, shifting your mindset and of course, breaking down the math!Resources:Buy from Dawn’s business: FairyTaleYarnCo.comFollow Dawn and Fairy Tale Yarn Co on Facebook and Instagram (@fairytaleyarnco)We’re launching a brand new program! ‘Stand Out Society’ is a new 8-week program for product businesses looking to breakthrough to get more customers and stand out in a crowded market. Stand Out Society is open to anyone who sells products- whether you’re just starting out or have been doing it for years. We’ll cover what your business needs foundationally to get your product in front of your target audience. If you want to be taught live, by me, Jacqueline, be sure to sign up for the first 8-week round of  Stand Out Society today: TheProductBoss.com/SOS.Connect:Website: theproductboss.comInstagram: @theproductboss