011: Personalized Plug N' Play: How David Mordzynski Uses LinkedIn Profiles For Tailored Prospecting
The Predictable Revenue Podcast · Collin Stewart
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Show Notes
In this edition of The Predictable Revenue Podcast, hosts Collin Stewart and Aaron Ross welcome David Mordzynski, Enterprise Marketing Strategist at Demandbase, an account-based marketing platform helping companies better allocate their digital marketing spend.
David is an up-and-coming sales professional in New York, quickly making a name for himself by developing a scalable-yet-personalized email prospecting method based on info gleaned from a prospect's LinkedIn profile.
In this episode, Collin, Aaron and David talk about David's early experience selling in a "shark tank" environment, the best spots on LinkedIn to mine for personal details, and David's weekly prospecting schedule. Highlights include: quality vs. quantity of emails (5:00), David's LinkedIn prospecting method (8:16) and the days / times David sends his emails (24:49).