ALSO - Rivian's Big Bet on Micromobility with Chris Yu, Co-founder & President of ALSO
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Show Notes
On this week’s Micromobility Podcast, Prabin Joel Jones sits down with Chris Yu, Co-Founder and President of ALSO, the Rivian spin-off bringing a fresh wave of ambition into micromobility.
Chris explains why ALSO was created, why Rivian saw an opportunity beyond cars, and why the company believes smaller electric vehicles will play a central role in the future of transportation. They dive into ALSO’s new products, including the TMB e-bike and TMQ pedal quad, and unpack the thinking behind the company’s vertically integrated, software-defined approach.
The conversation covers DreamRide pedal-by-wire technology, custom motors, battery safety, modular design, predictive maintenance, distribution strategy, and why Chris believes micromobility is far from a saturated market.
They also discuss urban transformation, mode shift, quick commerce, and why Chris sees a massive global opportunity across both consumer and commercial vehicles.
Topics covered:
- Why Rivian launched ALSO
- The meaning behind the ALSO name
- Why “small is inevitable”
- The TMB e-bike and TMQ pedal quad
- DreamRide pedal-by-wire technology
- Why ALSO built its own motors, battery system, display, and software stack
- Predictive maintenance and EV-style diagnostics
- Direct-to-consumer vs retail distribution
- Europe vs US market opportunity
- A message for founders still building in micromobility