The Medical Device Marketing Podcast

Send a textAre your direct messages failing to get responses? Do you need to know how to craft your messages so they can earn more conversions? ​Claudia and Jenna covered direct messages in The Medical Device Marketing Podcast this week, delving into how to avoid sounding spammy in particular.Stay ahead of the curve and tune into insightful conversations tailored to medical device marketing. Check out our Learning hub here to read all our articles: https://bit.ly/46lyvqnWatch all our Podcasts on our YouTube channel: https://bit.ly/3Rubux9Follow us on LinkedIn for all the latest updates: https://bit.ly/3rqsR7h

Send a textIn this week's episode of The Medical Device Marketing Podcast, Hannah joined the podcast for the first time to pick Claudia's brain about multichannel marketing, particularly comparing email and social media. They delved into the benefits and drawbacks, to give you a good understanding of which channel offers and how to make the post of it. ​Check out the podcast to help decide which channel will help you to achieve your marketing goals. ​

Send a text Do you need to set yourself apart from your competitors? Do you want to earn more conversions through your content? ​Strong branding could be your saviour! But what is 'strong branding'?​This week on The Medical Device Marketing Podcast, Becca and Claudia take a deep dive into branding, discussing all that it entails and how it can be used to set you apart from your competition, build trust with your audience and drive conversions. ​

Send a textIs your website not delivering the results you expected? Or maybe, you’re wondering what can be done to increase leads? ​This week on The Medical Device Marketing Podcast, Becca and Jenna discuss how to optimise website conversions, including how conversion rates can be measured, and more importantly, how they can be improved. ​

Send a textA good content plan is one that is consistent. You need to build up a decent cadence when delivering content to increase your chances of success, but how do you continually come up with ideas to fuel this content creation? This week, Claudia sat down with Content Marketing Manager, Jenna. They discussed the importance and benefits of content marketing, and also shared their tips on how to come up with fresh, exciting ideas. If you would like to learn more, why not head over to the Podymos Learning Hub: https://www.podymos.com/learning-hub/

Send a textWhat is an interactive video, especially in the context of marketing? Does it make sense for you to dive into this world with your audience? In this week's podcast, Becca and Gamze discuss the rise of interactive videos and how why they can be beneficial to introduce into marketing campaigns. Gamze, our resident video expert, discusses everything from the different types of interactivity available to how you should budget for videography. For more information, head over to our Learning Hub: https://www.podymos.com/post/interactive-video-explained/

Send a textIf you're considering working with an agency to create your social media posts, you're probably wondering what to expect. In this episode of the Medical Device Marketing podcast, Becca and claudia discuss everything budgets to the stages of developing and delivering a content plan. You can read the full breakdown in the article on our leaning hub: https://www.podymos.com/learning-hub/

Send a textAgency vs. in-house vs. freelancers: What type of team do you need? In this week's podcast, Claudia and Becca discuss the three different types of teams in terms of costs, skills, experience and more, to help you decide which one is right for you. We have also published an article on this topic, which you can find here: https://bit.ly/3D3fT1Z

Send a textIf you're not seeing the results you were hoping for on social media, then this is the perfect podcast for you! This week, Becca and Claudia discussed the problems they see most frequently, and how to over come.Head over to our website, where we'll be releasing a full article on this top next week: https://www.podymos.com/

Send a textIn this week's episode, Claudia and Becca talk us through how to make the most of your social media and what are the best ways to help grow your online presence. Make sure you subscribe so you don't miss our future episodes, or, reach out to us through our website www.podymos.com

Send a textIn this week's podcast, Claudia and Becca discuss the differences between webinars and social media, focusing on how each platform can help you to achieve your marketing goals and therefore, which one is better for your company. Make sure you subscribe so you don't miss our future episodes, or, reach out to us through our website www.podymos.com

Send a textWelcome to the very first episode of The Medical Device Marketing Podcast! This week, Claudia Holy was joined by Becca Brady to discuss their top tips for getting registrations for your webinar, as well as how to stop your attendees from dropping off. We're Podymos, a healthcare marketing agency that specialises solely in Medical Devices. Our ambition is to provide you with everything you need to know for successful Medical Device marketing, so we'll be releasing a new episode each week. Make sure you subscribe to avoid missing out.