The Mariah Coz Show

In this episode and video, I'm sharing a detailed breakdown of how I structure and plan my work weeks and schedule as a business owner and creator. This is Part 1 of a 2-Part series showing you my unique approach to planning my months > weeks > days and how I manage my tasks without any "productivity apps". I'm walking you through my Google Doc system for managing my day to day tasks and projects, as a tiny team built for independent work. I highly recommend you watch the video showing the full walkthrough, but we've also made the audio available on the podcast. I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast. In this video: Why I aim to work 3 to 4 days a week My "anti-schedule" approach to my work week that is all about creating space for energizing work Walk through 3 months of my schedule day-to-day over my shoulder (watch the video!) Why I don't use any productivity apps, and how I set everything up in Google Docs What a launch week looks like vs. a regular workweek Why I don't really have an ideal schedule How I build out my months > weeks > days on the calendar Join our FREE community, Creator Party, today: request access here. Inside the community, you can unlock premium courses by being part of the conversation. You earn points by contributing to the community to unlock access to courses about: 💰 Monetizing your content as a creator with paid communities, digital products and courses 💎 Maintaining a diamond-sharp CEO mindset 🗓️ Planning your revenue and audience growth as a course creator 📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers ⭐ Launch debriefs, exclusive workshops, and so much more! Join our FREE community, Creator Party, today: request access here. 💗Thank you to our sponsor and partner, Skool! This group is brought to you by Skool - the community platform for creators. If you'd like to learn more and see it in action and how we use Skool, join our Creator Party community today. RESOURCES MENTIONED: www.creatorparty.co https://www.skool.com/mariah https://www.fearlessceo.co/ https://www.fearlessceo.co/blog SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/my-schedule-part-1 SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

In this episode, I'm sharing my overall brand + biz plan for this upcoming season - with a focus on regular recurring activities for sales, content marketing, and a simple weekly cadence. Now that the initial Monetize pilot launch is wrapped up and Monetize is now open for people to join every day, my focus is shifting to the ongoing marketing plan for welcoming new members to our paid product consistently. My big focus is on a very simple "system" that is just sharing high value content 1-2x per week, linking to my paid products from there, and selling organically for now. I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast. In this episode: The 3 pillars I'm focusing my marketing energy on now (podcast, newsletter + community) Why I want to create a newly revamped, branded newsletter to round out my content strategy The community flywheel feedback loop and how I have endless content ideas Building out my updated Hologram database (my content repurposing system) Designing a sustainable "content > sales" system that fits within my 3-day workweek My approach to getting organized I constantly go back and forth about the naming of the components of my brand Why you don't have to do any of this perfectly to be successful (seriously, I fly by the seat of my pants most of the time!) Join our FREE community, Creator Party, today: request access here. Inside the community, you can unlock premium courses by being part of the conversation. You earn points by contributing to the community to unlock access to courses about: 💰 Monetizing your content as a creator with paid communities, digital products and courses 💎 Maintaining a diamond-sharp CEO mindset 🗓️ Planning your revenue and audience growth as a course creator 📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers ⭐ Launch debriefs, exclusive workshops, and so much more! Join our FREE community, Creator Party, today: request access here. 💗Thank you to our sponsor and partner, Skool! This group is brought to you by Skool - the community platform for creators. If you'd like to learn more and see it in action and how we use Skool, join our Creator Party community today. RESOURCES MENTIONED: www.creatorparty.co https://www.skool.com/mariah https://www.fearlessceo.co/ https://www.fearlessceo.co/blog SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/sales-from-content SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

In this episode, I'm sharing why we chose to go with a subscription type pricing structure for our new offer, Monetize, (subscription meaning you can sign up, cancel anytime, come back anytime) rather than the typical payment plan or pay in full options. I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast. In this episode: Why we chose to create Monetize as a monthly subscription The simple subscription offer I was designing *before* Monetize became a thing, to give you an example My fears and hesitations around a subscription vs. payment plan structure How I think it will impact revenue, for better or for worse How embracing simplicity and enoughness changed my perspective on what a subscription had to look like How a subscription type offer fits in with my vision for my evolving ecosystem of various offers Certain types of offers make sense as a subscription and some don't The 3 specific things I'm focusing on to make this subscription a success Answering your biggest questions about subscription offers Join our FREE community, Creator Party, today: request access here. Inside the community, you can unlock premium courses by being part of the conversation. You earn points by contributing to the community to unlock access to courses about: 💰 Monetizing your content as a creator with paid communities and online courses 💎 Maintaining a diamond-sharp CEO mindset 🗓️ Planning your revenue and audience growth as a course creator 📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers ⭐ Launch debriefs, exclusive workshops, and so much more! Join our FREE community, Creator Party, today: request access here. 💗Thank you to our sponsor and partner, Skool! This group is brought to you by Skool - the community platform for creators. If you'd like to learn more and see it in action and how we use Skool, join our Creator Party community today. RESOURCES MENTIONED: www.creatorparty.co https://www.fearlessceo.co/ https://www.fearlessceo.co/blog SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/payment-plans-vs-subscriptions SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

In this episode, I'm sharing more creative monetization ideas for creators - specifically with a focus on more high ticket, high touch, premium offers that can work as either a one time purchase or a subscription recurring revenue model. If you love high touch delivery, working with less clients but in a closer capacity, if you love coaching and giving personal feedback, you'll get lots of ideas. If you have a smaller audience and need more low volume but premium priced ideas, this is perfect for you. This is part 3 in a 3-part series, so definitely listen to the first 2 parts if you haven't, for tons of fresh, new ideas for monetizing your business and audience that will get your gears turning. I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast. In this episode: Why we are tempted to include "everything and the kitchen sink" in our high ticket offer, when really keeping it simple is what our clients want How I've embraced a "less is more" approach, having built a super "all inclusive" huge program before How to make your premium offer stand out by making 1-2 key components the star of the show Giving you the permission you didn't know you needed to do less, focus on just your zone of genius, and stop stuffing things you don't even like into your programs What clients are really looking for in a premium, high touch offer now The unexpected opportunities in being laser focused on a simple high touch offer (referral partners and collabs, yay!) 3 concrete, unique high ticket subscription offers you can create and how to structure them (with examples) Join our FREE community, Creator Party, today: request access here. Inside the community, you can unlock premium courses by being part of the conversation. You earn points by contributing to the community to unlock access to courses about: 💰 Monetizing your content as a creator with paid communities and online courses 💎 Maintaining a diamond-sharp CEO mindset 🗓️ Planning your revenue and audience growth as a course creator 📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers ⭐ Launch debriefs, exclusive workshops, and so much more! Join our FREE community, Creator Party, today: request access here. 💗Thank you to our sponsor and partner, Skool! This group is brought to you by Skool - the community platform for creators. If you'd like to learn more and see it in action and how we use Skool, join our Creator Party community today. RESOURCES MENTIONED: www.creatorparty.co https://www.fearlessceo.co/ https://www.fearlessceo.co/blog SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/premium-subscription-offers SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

In this episode, I am sharing 5 creative monetization ideas for creators - specifically with a focus on subscription type products that can create recurring revenue (although, all of them can be adapted into one-time purchase type digital products as well). This episode will inspire you and give you so many fresh ideas for offers you could create that aren't just "more video courses". This is part 2 in a 3-part series, so definitely keep listening for more ideas. I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast. In this episode: 5 unique ideas for high-value, low-lift subscription products that are based on how you like to create content with lots of real examples How adding a community element with conversations and Q&A threads adds so much value to any subscription offer The types of subscription offers you can create even if you're not a subject matter expert (or if you'd like to redefine your role in your business) Exploring the world of alternative monetization ideas for recurring revenue, like paid private podcasts, premium paid newsletters, the monthly DIY "project plan" concept (this one is so fun), swipe file libraries and how "curator" personality types can provide massive value in a paid offer Get your gears turning about fun, unique ways you could monetize as a creator that work for your energy, your zone of genius, and your skills Join our FREE community, Creator Party, today: request access here. Inside the community, you can unlock premium courses by being part of the conversation. You earn points by contributing to the community to unlock access to courses about: 💰 Monetizing your content as a creator with paid communities and online courses 💎 Maintaining a diamond-sharp CEO mindset 🗓️ Planning your revenue and audience growth as a course creator 📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers ⭐ Launch debriefs, exclusive workshops, and so much more! Join our FREE community, Creator Party, today: request access here. 💗Thank you to our sponsor and partner, Skool! This group is brought to you by Skool - the community platform for creators. If you'd like to learn more and see it in action and how we use Skool, join our Creator Party community today. RESOURCES MENTIONED: www.creatorparty.co https://www.fearlessceo.co/ https://www.fearlessceo.co/blog SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/recurring-revenue-for-creators SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

In this episode, I am sharing my growing obsession with brainstorming creative, unique monetization ideas that go beyond the typical "online course" or coaching program - I promise this series of episodes will inspire you and give you so many fresh ideas for offers you could create. This is part 1 in a 3-part series, so definitely keep listening for tons of fresh, new ideas for monetizing your business and audience that are definitely going to get your gears turning (and hopefully reduce the overwhelming feeling like you need to create a huge course to make sales). I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats in there where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast. In this episode: Why simplifying and streamlining your product delivery and format can actually help you stand out in a saturated market of courses and coaching programs that all look and sound the same How creators inadvertently get taken out of their zone of genius when they go to create paid, premium products - thinking they need to create something in a different format in order to sell it (and what to do instead) What I noticed about my own habits online with content consumption and realized this was a bigger pattern happening in the education industry as a whole Why you need to pay more attention when people say they would pay for just one core component of your offer, and how to turn that into its own product Introduction to our 3-part series on creative monetization ideas for creators Join our FREE community, Creator Party, today: request access here. Inside the community, you can unlock premium courses by being part of the conversation. You earn points by contributing to the community to unlock access to courses about: 💰 Monetizing your content as a creator with paid communities and online courses 💎 Maintaining a diamond-sharp CEO mindset 🗓️ Planning your revenue and audience growth as a course creator 📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers ⭐ Launch debriefs, exclusive workshops, and so much more! Join our FREE community, Creator Party, today: request access here. 💗Thank you to our sponsor and partner, Skool! This group is brought to you by Skool - the community platform for creators. If you'd like to learn more and see it in action and how we use Skool, join our Creator Party community today. RESOURCES MENTIONED: www.creatorparty.co https://www.fearlessceo.co/ https://www.fearlessceo.co/blog SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/creator-monetization-ideas SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

All The Details About My New Product, "Monetize With Mariah" In this episode, I am sharing all the details about my upcoming product "MONETIZE" with Mariah. I'm sharing the audio from my new product tour, and a little behind the scenes details too. I highly recommend you watch the full video in the Creator Party group here, and ask your questions on that thread! In this episode: What my new product + program + community experience includes Showing you exactly what's inside (no surprises!) Revealing the pricing (super accessible!) Showing you the platform it's built on, Skool, which you actually get a free account *included* when you join Monetize with Mariah The launch dates (we'll have special bonuses available for anyone who joins between Sept 11 - Sept 14) The launch bonuses (a live group mastermind call with me, and a launch debrief!) Join our FREE community, Creator Party, today: request access here. Inside the community, you can unlock premium courses by being part of the conversation. You earn points by contributing to the community to unlock access to courses about: 💰 Monetizing your content as a creator with paid communities and online courses 💎 Maintaining a diamond-sharp CEO mindset 🗓️ Planning your revenue and audience growth as a course creator 📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers ⭐ Launch debriefs, exclusive workshops, and so much more! Join our FREE community, Creator Party, today: request access here. 💗Thank you to our sponsor and partner, Skool! This group is brought to you by Skool - the community platform for creators. If you'd like to learn more and see it in action and how we use Skool, join our Creator Party community today. RESOURCES MENTIONED: www.creatorparty.co https://www.fearlessceo.co/ https://www.fearlessceo.co/blog SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/monetize-tour SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

In this episode, I am sharing my low-key, "lazy" launch plan for my new product launch and inviting you to follow along with my launch diary - which will be updated live inside my Creator Party community throughout this launch! Join us in the Creator Party community right now, request access here. The Creator Party community is the #1 club for creators monetizing their businesses with content, community and creative digital products like courses, paid subscriptions, and more. In this episode, I discuss: Why I want to model the simplest, most low-key launch possible in a world of huge "Hollywood" level launches and big name gurus one-upping each other A little sneak peek at my new program launching soon (more details coming in the next episode!) The messy first phase of launch planning when everything is all over the place, and how we bring that together into a real plan What I am not doing for this launch that we've all been taught we must do (I'm ditching sales pages, GASP!) The few things I am focusing on to make this launch a success How the price point of your offer can impact the launch strategies you focus on Why it's harder to keep it simple than it is to "add all the things" that don't even move the needle How to follow along each step of the way with live updates from me on the Launch Diary post in the Creator Party group Join our FREE community, Creator Party, today: request access here. Inside the community, you can unlock premium courses by being part of the conversation. You earn points by contributing to the community to unlock access to courses about: 💰 Monetizing your content as a creator with paid communities and online courses 💎 Maintaining a diamond-sharp CEO mindset 🗓️ Planning your revenue and audience growth as a course creator 📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers ⭐ Launch debriefs, exclusive workshops, and so much more! Join our FREE community, Creator Party, today: request access here. 💗Thank you to our sponsor and partner, Skool! This group is brought to you by Skool - the community platform for creators. If you'd like to learn more and see it in action and how we use Skool, join our Creator Party community today. RESOURCES MENTIONED: www.creatorparty.co https://www.fearlessceo.co/ https://www.fearlessceo.co/blog SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/low-key-launch SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

The Difference Between Creators and Service Providers (I'm Niching Down) In this episode, I am sharing what I've observed as some key differences between people who identify as Content Creators and people who identify as Service Providers as their primary identity. Of course there's tons of overlap, but I've noticed that whether you start out as a content creator or service provider *first*, has an impact on your journey towards building a more leveraged digital product or course business (and the challenges you'll encounter on the way). In that context, I'm sharing how and why I'm niching down to speaking to people who want to embrace their content creator side as a big part of their business - regardless of which path you started on. You are cordially invited to join us in the Creator Party community right now, request access here. The Creator Party community is the #1 club for creators monetizing their businesses with content, community and creative digital products like courses, paid subscriptions, and more. In this episode, we discuss: The 2 different types of people who tend to move towards digital product businesses: Content Creators and Service Providers How your starting point can impact your journey to building a more leveraged business The unique challenges you may encounter as either a Content Creator identity or a Service Provider identity The advantages you have as either a Content Creator or Service Provider as you pursue digital products and a more leveraged education business How you can embrace the Content Creator approach, even if you started as a Service Provider (and leverage those special skills you have!) Why audience growth, lead generation and list-building are crucial to building a more leveraged digital product type business How I personally approach content creation as a more chill, seasonal, low-key endeavor and why consistency isn't even that important Why I'm focusing on people who are excited to embrace the Creator mindset and content as a key part of their business, no matter which path they started on! Join our brand new, FREE community, Creator Party, today: request access here. Inside the community, you can unlock premium courses by being part of the conversation. You earn points by contributing to the community to unlock access to courses about: 💰 Monetizing your content as a creator with paid communities and online courses 💎 Maintaining a diamond-sharp CEO mindset 🗓️ Planning your revenue and audience growth as a course creator 📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers ⭐ Launch debriefs, exclusive workshops, and so much more! Join our brand new, FREE community, Creator Party, today: request access here. 💗Thank you to our sponsor and partner, Skool! This group is brought to you by Skool - the community platform for creators. If you'd like to learn more and see it in action and how we use Skool, join our Creator Party community today. RESOURCES MENTIONED: www.creatorparty.co https://www.fearlessceo.co/ https://www.fearlessceo.co/blog SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/creators-vs-service-providers SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

The Vision and Strategy Behind My Free "Creator Party" Community In this episode, I am taking you behind the scenes of my new, free community "Creator Party". I'm sharing my strategy for growing the community, why I am investing in growing a *free* community in my business, who the community is for and what I want it to be about and become, why I chose to make it public instead of private, and more! You are cordially invited to join us in the Creator Party community right now, request access here. The Creator Party community is the #1 club for creators monetizing their businesses with content, community and creative digital products like courses, paid subscriptions, and more. In this episode, we discuss: Why I have decided to host a free community for everyone to join, even thought that wasn't in my original "plan" until recently My goals and vision for the community and why I think it will take some time to get there Why I landed on the name "Creator Party" and what it means to me All the fun things you can find inside the community - free courses, resources, updates, support, deeper discussions on each podcast episode and so much more! How the structure of Skool makes the group really fun with points, levels, a leaderboard with rewards and more! Why I decided to make the community "public" instead of "private" and the major differences What strategies I'll be testing for growing the community over time Questions to ask yourself if you're considering hosting a free community to create a space where you audience can have more conversations, and go beyond the "one way street" communication of social media platforms Join our brand new, FREE community, Creator Party, today: request access here. Inside the community, you can unlock premium courses by being part of the conversation. You earn points by contributing to the community to unlock access to courses about: 💰 Monetizing your content as a creator with paid communities and online courses 💎 Maintaining a diamond-sharp CEO mindset 🗓️ Planning your revenue and audience growth as a course creator 📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers ⭐ Launch debriefs, exclusive workshops, and so much more! Join our brand new, FREE community, Creator Party, today: request access here. 💗Thank you to our sponsor and partner, Skool! This group is brought to you by Skool - the community platform for creators. If you'd like to learn more and see it in action and how we use Skool, join our Creator Party community today. You can also create your own group with a free 14-day trial, use this link (this is my affiliate link, and I receive a commission if you choose to sign up for Skool through me - thank you for your support). RESOURCES MENTIONED: www.creatorparty.co https://www.fearlessceo.co/ https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/creator-party-community SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

The Big Reveal: I'm Moving to Skool and Building New Things In this episode, I am making multiple big announcements! We are opening the doors to our brand new, FREE community called CREATOR PARTY today! You are cordially invited to join us in the community right now, request access here. The Creator Party community is the #1 club for creators monetizing their businesses with content, community and creative digital products like courses, paid subscriptions, and more. The free Creator Party community is hosted on a platform called Skool - which brings us to our next announcement! We are moving our communities, courses, and everything to Skool! Check out our Creator Party community on Skool here so you can see how it works. I am thrilled to share that we are partnering with Skool and building so many cool things on their platform. The free community, Creator Party, launches today. Soon, we will have other collaborations like workshops, and a new product together. This episode shares the whole story of how we landed on Skool after years of searching for the right fit, and how new creative ideas are exploding out of my brain since starting to build out our own Skool platform. In this episode, we discuss: Why I chose Skool after testing tons of other community + course platforms over the last few years How I experienced Skool as a user and student in someone else's program first, and got totally hooked on the community gamification system Levels, points, leaderboards and unlocking premium content - how Skool incentivizes your community to support each other in a way that actually works What caught my attention about Skool and how their team ships updates that actually support their users (that I asked for!) How we can go from a "one way" broadcast channel with the podcast to real dialogue and conversations and go deeper on each episode together How the design of Skool has sparked a lot of creative new ideas about audience growth, sales, marketing, and new strategies for everything! Some of the features that made Skool stand out from other community + course platforms What's coming soon - new resources, new products and fun stuff! Join our brand new, FREE community, Creator Party, today: request access here. Inside the community, you can unlock premium courses by being part of the conversation. You can earn points by contributing to the community to unlock access to free courses about: 💰 Monetizing your content as a creator with paid communities and online courses 💎 Maintaining a diamond-sharp CEO mindset 🗓️ Planning your revenue and audience growth as a course creator 📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers ⭐ Launch debriefs, exclusive workshops, and so much more! Join our brand new, FREE community, Creator Party, today: request access here. 💗Thank you to our sponsor and partner, Skool! This group is brought to you by Skool - the community platform for creators. If you'd like to learn more and see it in action and how we use Skool, join our Creator Party community today. You can also create your own group with a free 14-day trial, use this link (this is my affiliate link, and I receive a commission if you choose to sign up for Skool through me - thank you for your support). RESOURCES MENTIONED: www.creatorparty.co https://www.fearlessceo.co/ https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/migrating-to-skool SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

Mid-Year Review: Slowing Down To Speed Up In this episode, I am sharing my mid-year review! I'm going to be recapping the first 6 months of this year, sharing my lessons learned, and telling you about a huge new announcement that is coming soon! The theme of this episode is slowing down to speed up - If you're in a season of making space for "what's next" but not quite sure what that is yet - you're going to love this! In this episode, we discuss: Why I thought slowing down to speed up was annoying BS until I tried it What I did for the first 6 months of 2023 (not a lot of it was business related!) How it felt when I had created a ton of space but no inspiring new ideas were coming through yet When the "what's next" comes from the most surprising places (you can't force it!) Learning that rest and recreation are just as crucial as action and execution in business Sneak peek at my upcoming big announcements! RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/mid-year-review-2023 SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

How I Took Over a Month Off From Biz In this episode, I am sharing all about my (somewhat) unexpected 6-weeks off from business. I am answering your questions about why I took some time off, how I prepped, and my biggest lessons learned from having some time and space away from the day to day! Whether you end up taking time off by choice (yay, vacation!) or by circumstances (life is really life-ing right now), this episode will help you understand the mindset, practical prep strategies and benefits of taking some time away. In this episode, we discuss: Why I ended up taking 6 weeks off (some of it planned, some of it unexpectedly) How I navigated being out of office with my team and clients The core things we prepped for when I only had a few days to plan for my unexpected absence The surprising mindset gremlins that came up for me while on vacation How your business model impacts the way you prep and plan for time off The decisions and shifts I made months ago that made this easier to execute now My big takeaways and a-ha moments I'll be carrying with me through the rest of the year RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/taking-time-off SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

3 Big Shifts I'm Seeing With High Ticket Offer Design & Delivery In this episode, I am talking about the 3 big shifts I'm seeing with high ticket program delivery and design. A lot has changed in the last 3 years (duh), especially with high ticket offers. If your offer needs a refresh or you're thinking of totally re-doing your offer, I've got some ideas for you to consider! From asynchronous support options to shorter-term, high touch offers, we're talking about it all! I'm also announcing a workshop we are doing soon for our clients about Designing and Refining your High Ticket Offer with these shifts in mind. If you'd like to attend, you'll need to join Profit Architecture before the workshop - get on the waitlist so you don't miss the chance to join us! The key is to design your high ticket offer to be aligned with your vision for your program, and customize it to you. There isn't just one blueprint or checklist you need to follow - you can get creative! In this episode, we discuss: What I'm seeing as the 3 biggest shifts in how we design & deliver our high touch offers in 2023 and beyond The inevitable shift to asynchronous support structures in group programs and why my clients and I are obsessed Why you might want to consider adding a "short term, high ticket" option to your offer or think about an accelerated type of experience The "menu" of different support elements you can pick and choose from, and why I'm sick of people just designing their programs based on what others do or what you think will sell better (you gotta do what's going to work for you!) So much more! RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/high-ticket-shifts SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

Real Talk: What's Bumming Me Out Online Right Now In this episode, I am talking about "the online industry" … dun dun dun! From the perspective of someone who's been around for a loooong time, things have gotten a little weird and wild online for those of us in the course, creator, coach, and business "space". Today I'm sharing openly and starting a discussion about some of the things that are just bumming me out online right now. From the constant pressure to outdo yourself every month, the cultural shift from long-form value content to teeny short form content, and the egregious copycats and shameless regurgitation of other people's IP. I love the online space, it's full of so much opportunity and connection and magic! But some of this stuff really frustrates me and I wanted to share in case you can relate too. Of course, I share tangible action steps for protecting your personal peace and creating more of what you DO want to see in the world with your work. In this episode, we discuss: What I love about the online space even though there's a lot of frustrating things right now How I feel about the one-upping and every new thing having to be the "biggest thing ever" (it's exhausting) What makes me sad about the cultural shift to only wanting short-form 60-second clips How I've dealt with fears around becoming irrelevant or forgotten because I don't have it in me to become an instagram superstar lifestyle influencer The #1 most frustrating thing that I refuse to remain calm and cool about: copycats, IP infringement, and the rampant plagiarism in this space is truly the WORST Copycat Coach Culture: how weird it is to me that people all look and sound the same as their coach and each other How we communicate with our clients about how to use the templates we include in our programs so that this doesn't happen (we want our clients to sound and look like THEM, not like ME!) The social circle "cool club" online and why I don't play that game even though it's cost me (with examples) Action steps I've taken to stay centered and grounded in what I am doing without getting caught up in all the annoying stuff RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/bummed-out SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

Inside Our "Hybrid" In-Person Live Event Strategy Close your eyes and imagine…the year is 2019. We're all hosting fun live events and completely oblivious that the joy of being in person is about to be put on pause for a looong time. I've told the story before about how at the end of 2019, after a very successful live in person event, I was ready to go ALL IN on in person events as a strategy! Obviously that didn't happen. We all learned to pivot - and for us that actually led to the genesis of one of our most successful strategies we've ever implemented, The Virtual Conference strategy that we teach our clients (in Profit Architecture, which you can learn about here.) You can hear more about how we adapted from live events to virtual conference events in my 2020-2021 recap episode. As I'm publishing this, it's 2023 and live events are making a comeback (slowly but surely). Recently, a client asked me how we had hosted live events "before". She was trying to decide if she should host a "delivery event" - designed for her existing clients to attend. Or if she should create a "sales event" - inviting non-clients and making an offer to join her program. I explained that we had always done a "hybrid" strategy where we seamlessly do BOTH (of course I did, I am kinda the "hybrid" person). Her mind was blown - she didn't even know that was an option! 🤯 So I created a little mini-training on how to host "hybrid" style in person events that are valuable for your existing clients, AND enticing to not-yet clients. Today I'm sharing that mini-training with you on the podcast! I'm not a live event expert in any way, shape or form. I haven't hosted a live in person event since 2019. But I've done it before and people keep asking for my experience, so here it is. In this episode, we discuss: The strategy for hosting successful "hybrid" sales AND delivery events How to design an event that is valuable for both current clients and not-yet-clients Whether or not you should charge existing clients for tickets (and some real-talk about how expensive in person events are to produce) When we pitched our offer during the event (hint: don't wait til the last day!) What our offer was for existing clients and new clients (and special pricing strategies for in-person events) The type of content I taught at our event that appealed to both existing clients and soon-to-be clients Why we started small with less than 30 people in the room, while still being profitable after expenses RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/live-event-strategy SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

In this episode, I am sharing reflections and lessons learned from our recent Profit Architecture course launch! If you love the behind the scenes details, you'll love this episode. This launch was full of lessons and a-ha moments: it surprised me in the best way possible! I went into this launch as my most imperfect self. I had a very simplified approach and it ended up being all for the best. This ended up being one of our best course launches, not only in terms of results, but more so because of how we approached this launch and kept it simple and spacious. In this episode, we discuss: The context leading up to the weeks before the launch The best things we did leading up to and during this recent launch, and what I'd do differently next time The recurring theme of simplicity and "enoughness" through this launch with lots of examples How this launch was different than the strategies we've mostly been focused on the last few years Examples of how I adapted our classic launch strategy for my energy and capacity right now My content strategy for the pre-launch period Why I did some things for the launch last minute, on purpose Thoughts on your launch being congruent with your offer messaging How we created a spacious pre-launch and cart open experience even with a tiny team My daily "routine" during the launch RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/launch-recap SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

In this episode, I'm sharing what a "Why Didn't You Buy?" Survey is, why you should use them, how to put your own together - along with the email and survey templates to make it easy for you to implement today! Whether you just had a live launch or have an evergreen funnel for your course, program or digital product, you should be asking non-buyers why they chose not to join you so you can gather helpful feedback. You can do the Why Didn't You Buy survey as a post-launch survey, or add it to your evergreen funnel sequence after the sales window. Use the examples and templates provided below and send your own today! ➡️Would you do me a favor real quick? If you chose not to join us for the most recent Profit Architecture intake, I would love to know more about your decision in this 2-minute survey right here: https://airtable.com/shrMdxZGB7EIhi5Q0 Your feedback helps guide what we create for you - including free workshops, how-to guides, podcasts, our paid programs and more. Thank you in advance! In this episode, we discuss: Why you should send a "Why Didn't You Buy?" survey either after your live launch or after your sales sequence in your evergreen funnel How to take the helpful feedback and update your sales process and assets Why it's key to use discernment when reviewing responses and my personal experience with "hard to hear" feedback The survey questions I ask and why (and the 1 question I added this time that I don't normally ask) The simple template I use to email the survey to our audience Your next steps to implementing a WDYB survey into your post-launch process and funnels! RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/post-launch-survey SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

Live Training Recording: Behind The Scenes of My Hybrid, Evergreen Education Business This episode is the audio from our brand new live session training, "Behind The Scenes of My Hybrid, Evergreen Education Business"! I highly recommend you check out the video training of this presentation (with all the fun diagrams and examples), on the page right here: https://www.fearlessceo.co/pa This rare "Behind The Business" session is a tell-all look into my evergreen "hybrid" course/coaching/digital product business - the funnels, the content strategy, the sales systems, the product suite and pricing, team stuff - everything! ➡️Profit Architecture is open for enrollment for a few days for this inaugural intake: https://www.fearlessceo.co/pa If you have questions, just email us or DM me on IG @mariahpcoz In this special training episode, we discuss: How we've gotten "back to basics" with a simple strategy that allows for a 3-day CEO Schedule and virtually no calls (pure unscheduled bliss!) The pricing, product suite, and offer design for maximizing profit and lead gen The core evergreen funnels and promo strategies I'm focused on right now How I'm driving traffic and my simple lead-generation systems I'm doubling down on What my team looks like right now So much more! ➡️Profit Architecture is open for enrollment for a few days for this inaugural intake: https://www.fearlessceo.co/pa RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/behind-the-business SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

Profit Architecture Is Here! Answering Your Questions About My New Program In this episode, I am answering the biggest questions I've been getting about Profit Architecture since we opened the doors! ➡️Profit Architecture is open for enrollment for a few days for this inaugural intake: www.fearlessceo.co/pa If you have questions, just email us or DM me on IG @mariahpcoz In this episode, we discuss: The big FAQs I've received since opening the doors to Profit Architecture Why the program is 12 months access and how this will help you get results, faster (this is very intentional) Who this program is for: Anyone is welcome to join who has the basic business foundations in place, but we very much welcome our advanced CEOs (many of the people who have enrolled so far are 6, 7, and multi-7 figure business owners). Why you shouldn't count yourself out if you don't consider yourself "advanced" - as long as you have a business foundation and aren't starting at total 0 with everything, you are welcome to join us (DM/email me if you have questions about your situation) How we help you both develop NEW offers (market research, validation, pre-selling), as well as increase sales of existing offers What you can expect with the private podcast and how I plan to deliver it to maximize value to everyone in the program How to get more info about the individual courses that are included inside Profit Architecture if you're a fact finder who loves details (we see you! DM/email us for more info!) All about the payment options How to know where to start in Profit Architecture and not get overwhelmed, how to know if you should start with a course or high ticket offer, etc. ➡️Profit Architecture is open for enrollment for a few days for this inaugural intake: www.fearlessceo.co/pa RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/profit-architecture-faq SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

In this episode, I am sharing more about my story and my business journey in online education businesses over the last 8 or so years, all the different business models we've had, all the pivots we've made and the inflection points that changed everything along the way. Long-term success and sustainability seems like a rarity in this industry where so many people are focused on the next trendy platform or quick results without the work. This is a "time travel" episode through the years of ups and downs, lessons learned, and hard-won wisdom. We've always focused on timeless strategies over trendy fads. And though things are different in the online education space in 2023 and beyond, it's also so cool to see how many of the strategies we mastered and used years ago, are still relevant and adaptable to today. ➡️My new advanced program for course creators, coaches, consultants, and digital product CEOs, Profit Architecture, is coming soon! Get on the VIP waitlist right here. Waitlist VIPs will get early access to enroll and first dibs on limited-edition bonuses: https://www.fearlessceo.co/waitlist ➡️ Learn all about Profit Architecture and what's included, how it works, the pricing and payment options, here! https://www.fearlessceo.co/blog/new-program ➡️Register for my new "Behind the Business" masterclass - it's free and it's going to be super valuable: https://mariahcoz.lpages.co/profit-workshop/ If you have questions about my hybrid evergreen business, my funnels, my marketing strategy or product suite etc - just email us or DM me on IG @mariahpcoz. In this episode, we discuss: My experience in B2C (non-business related) online courses and online education before I ever started teaching business topics My first year building this brand and what I focused on to build my audience and sales quickly What inspired all the courses and programs I've created over the years and how I came up with the ideas for all the big hits we've developed The major strategy shifts that had the biggest impact on our business over the years (so few things actually move the needle - I like to highlight what actually works!) You can't compare your first draft to someone else's program or business they've been optimizing for years and years (and just how messy my first drafts have been!) How we've leveraged and adapted all the assets, products, content, and frameworks we've ever created into timeless strategies and how you can make the most of what you've already created to create new revenue Sabbaticals, sickness, depression and low seasons Why I'm grateful to have all these tools in my toolbox so we can always be meeting the market no matter what changes are happening Seasons of "set it and forget it" and seasons of pivoting, launching, working like crazy and figuring it out The full-circle moments and cycles we've been through and why I'm so excited about how Profit Architecture can help you create more sustainability, adaptability and resilience in your business ➡️Register for my new "Behind the Business" masterclass - it's free and it's going to be super valuable: https://mariahcoz.lpages.co/profit-workshop/ RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/my-story-8-years SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

Quickie Q&A: Hesitations About Turning A Booked Out 1:1 Service Into A Group Offer In this episode, I'm doing something I'm calling a "Quickie Q&A" - and answering a question that came in from a listener via email! I thought it was such a juicy question that I wanted to answer through audio and figured I'd share since many of you may be thinking the same things. We're talking about hesitations around turning a booked out high ticket 1:1 offer into a group offer, the pros and cons of "BIG" group programs, making CEO decisions and more! My new advanced program for course creators, coaches, consultants, and digital product CEOs, Profit Architecture, is coming soon! Get on the VIP waitlist right here > https://www.fearlessceo.co/waitlist Waitlist VIPs will get early access to enroll and first dibs on limited-edition bonuses. If you have questions or something you definitely want me to cover in the upcoming masterclass - about my hybrid evergreen business, my funnels, my marketing strategy or product suite etc - just email us or DM me on IG @mariahpcoz. In this episode, we discuss: Why we love and embrace "creative constraints" like limiting your work hours to less than 20 hours a week, no scheduled calls, no live video etc - and how we come up with solutions for those. Things you need to consider about your high ticket group offer BEFORE you decide on details like how the calls will be structured, what will be included and how it will be delivered. The trap of thinking that *everyone* values 1:1 more than group experiences, and how to define and brainstorm the unique benefits that people can only get as part of a group program The spectrum of things your group offers can include - from low-lift group support to high touch 1:1 and everything in between. My honest thoughts and lessons learned from having hundreds of active clients in my programs at a time (speaking from real lived experience) and how to decide your "ideal active client number" The different ways we're supporting our students inside Profit Architecture (our new program) RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/transition-to-group-offers

How I Really Feel About Sales Calls This episode may shock you… I'm sharing both sides of the coin when it comes to making sales calls optional in your business. In this episode, I'm talking about how I REALLY feel about sales calls, some perspectives about calls and accessibility you may not have considered, and some ideas for incorporating funnels and automated assets into your sales process, even if you love doing sales calls! My new advanced program for course creators, coaches, consultants, and digital product CEOs, Profit Architecture, is coming soon! Get on the VIP waitlist right here > https://www.fearlessceo.co/waitlist Waitlist VIPs will get early access to enroll and first dibs on limited-edition bonuses. If you have questions or something you definitely want me to cover in the upcoming masterclass - about my hybrid evergreen business, my funnels, my marketing strategy or product suite etc - just email us or DM me on IG @mariahpcoz. In this episode, we discuss: My take on whether or not you choose to do sales calls to enroll clients (and why I don't care either way) Being aware of the ableism, privilege and accessibility issues of assuming that everyone can easily do sales calls all day My thoughts on the trend of "bashing" people who don't do sales calls and what's really going on Who I'm talking to when I share the option of not needing to do sales calls in your business (and who I'm not talking to) Some new perspectives about what other people with different life circumstances than you might be contending with, and my hope for all of us to just have some darn empathy and compassion! Why it's still smart to make "sales calls optional" in your enrollment process even if you want to continue to offer them in some capacity (for your sake and to accommodate your potential clients different personalities) Creative ways to have a "hybrid" funnel that combines pre-recorded automated assets and funnel components with short sales calls, should you choose to incorporate them New ways to reframe your "free sales calls" into something that may be more productive and valuable for both parties How we approach answering those last little questions in the sales process through Social Selling in the DMs or messages rather than calls Why I started thinking beyond scheduled zoom calls as a way to support my clients in the most valuable, time-efficient and accessible way possible How these same principles apply to calls in the delivery of your program - and ideas for asynchronous, creative ways to support your clients at a high level without scheduled zoom calls RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM: Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES: https://www.fearlessceo.co/blog/sales-calls SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

Turtles & Hares: How To Enroll Different Buyer Types With Funnels and Launches[This training does have the full video with all the visuals and slides published on the blog - check that out if you want the full visual experience!] In this episode, I walk you through my classic, foundational training that has become a core component of everything we teach when it comes to evergreen funnels and launching: The Turtles & Hares concept! There are different buyer types and it's crucial that you design your online course and coaching business to appeal to different personality types - that's where layering different strategies like evergreen funnels and live promotions comes into play. This is one of the very first things that all of our clients learn when they join our programs - and today we're sharing it with you! In this episode, we discuss: The different personality types of customers for your online courses and coaching offers and how to make sure your business is designed to enroll both buyer types The real purpose of your evergreen funnel in the ecosystem of your live launches How having an evergreen funnel actually makes your future live launches even bigger (with numbers and examples) The "Waterfall Effect" that connects your funnels to your launches in perfect harmony 4 ways to increase your revenue once you've got your evergreen funnels and live promotion cycles in place 2 different ways to approach your product suite and creating higher end offers (and how to decide if you should differentiate through content or support levels) RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog SUBSCRIBE ON ITUNES:https://mariahcoz.com/itunes VIEW THE SHOW NOTES:https://www.fearlessceo.co/blog/turtles-and-hares SUBMIT YOUR QUESTION:https://www.fearlessceo.co/podcast

All The Details About My New Program! Get ready for a big announcement! In this episode, I'm sharing the details about my *new* program… drum roll please…Profit Architecture! Get on the VIP waitlist right here > https://www.fearlessceo.co/waitlist I'll walk through the structure of this new offer, what's included, how it works, the pricing, and why I created this integrated way of getting your hands on *all* of our strategies, courses, and tools in one place, at your fingertips. I want you to have as much info as possible so you can plan to join us when the doors officially open at the end of February 2023 for the initial intake! I'll be hosting a more in depth strategic masterclass in February as well - this podcast is more about logistics so you can plan ahead to join us. If you have questions or something you definitely want me to cover in the upcoming masterclass - about my hybrid evergreen business, my funnels, my marketing strategy or product suite etc - just email us or DM me on IG @mariahpcoz.In this episode, we discuss: Why I am finally launching a program that I originally dreamed up in 2016 and how that vision has come to life over the last 7+ years What "Profit Architecture" means to me and the philosophy behind building a simple, sophisticated, strategic business that focuses on profit without a bunch of fluff that doesn't move the needle The "pilot pricing" of the first intake of the program - including payment plan options The waitlist bonuses and how to get first dibs (hint: 1:1 with Mariah!) How my approach to business has shifted as I've matured as a CEO and why I don't try to "have all the answers for everyone" anymore Why this program is designed for established, experience and advanced course creators, coaches, consultants and digital product CEOs and who it's a good fit for Time-saving benefits built into the design of the program from the start Why Profit Architecture doesn't include any calls and the asynchronous structures we're doing instead that you will be obsessed with (I already am!) Get excited and get ready to join us when the doors open! RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM:Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES:https://www.fearlessceo.co/blog/new-program SUBMIT YOUR QUESTION: https://www.fearlessceo.co/podcast

High Ticket vs. Low Ticket vs. Courses - What's Working Now? "Do courses 'still work'?" "Do high ticket programs 'still work'?" "Does launching/webinars/funnels/challenges/podcasting/youtube/IG/FILL IN THE BLANK 'still work'?" I've been asked these questions a lot in the last few weeks, along with the classic: "Are courses better than high ticket? Is high ticket better than low ticket? Are low ticket digital products better than courses?" Or the more general "what the actual heck is working online in 2023 and beyond?" If you've been asking yourself these questions - that's normal! AND - You may be asking the wrong question 😄In this episode, Mariah breaks down how to answer these types of questions for yourself based on your unique situation, opportunity, and business. Whether it's about what types of offers are "working now" or what strategies are creating results in this market, Mariah gives you tangible advice for how to ask yourself the right questions for figuring out what your next move should be. In this episode, we discuss: Why trying to figure out the "one perfect offer type" that applies to everyone and anyone in all situations without nuance and context is futile All the different types of offers we've sold at different price points through the years and examples of how that can shift from season-to-season in your business What I actually think the "ideal" business model and product suite mix is in order to have resiliency and true sustainability in your business (coming from someone who's been doing it for 8+ years and has had to ride the waves of change in this space) How to reverse engineer what product type would actually work for YOUR unique offer and outcome (whether that be low ticket digital products, premium courses or more high touch offers). The only thing that *really* matters about your offers and products, and why you don't need to shoehorn your idea into a package that it doesn't fit into. RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM:Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM SpotifyVIEW THE SHOW NOTES:https://www.fearlessceo.co/blog/what-works-in-2023 SUBMIT YOUR QUESTION:https://www.fearlessceo.co/podcast

The Truth About 7-Figure Coaches & Course Creators (AKA: The Equilibrium Training) [This training does have the full video with all the visuals and slides published on the blog - check that out if you want the full visual experience!] In this episode, we are sharing a special training that we originally published as part of one of our paid events. This crucial training shares what is contributing to coach and course creator burnout right now, and how to make some simple but important shifts to your marketing TODAY to reduce the overwhelm. Even the most successful coaches and course creators can get burnt out and overwhelmed. Coaches have been leading and serving through the challenges of the last few years and none of us are the same people we were 3 years ago. In this personal "real talk" session, Mariah shares the behind the scenes of shifts we've implemented as a business to simplify to scale. Think of this session like a "State Of The Union" with insights you won't find anywhere else. Mariah talks about core concepts such as Equilibrium, building a Framework-Based-Business, and The Commoditization and Commodification of coaching and courses. In this episode, we discuss: What's happening with coaches and course creators right now behind the scenes (comparisonitis, complexity, burnout, fatigue and more) The commoditization and commodification of coaches and courses and what to do about it Shifts we've made in our business to simplify and stay ahead of the curve Simple shifts to your marketing you can implement immediately and will make a huge impact on how you talk about your offers right now How to know if you've turned yourself as a "person" into a "product" and what to do about it What is a "Framework-Based Business" and how you can shift towards a more sustainable course & coaching business RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog SUBSCRIBE ON YOUR FAVORITE PLATFORM:Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM SpotifyVIEW THE SHOW NOTES:https://www.fearlessceo.co/blog/framework-based-business SUBMIT YOUR QUESTION:https://www.fearlessceo.co/podcast

The Simple Strategies I'm Focusing On In 2023In this episode, Mariah breaks down her plans, goals and focus for 2023. You'll hear all the behind the scenes of what we are planning to focus on in terms of sales strategies, marketing, product suite developments, and more. Mariah reveals her core "creative constraints" of 2023 - her parameters for deciding what strategies we will focus on and why. You'll hear lots of insights into the marketing and sales trends of 2023 for course creators, coaching programs, and digital product CEOs. Hear all about where we're at today, what we're working with, and where we're going. In this episode, we discuss: Where I'm starting from in 2023 - a small team, all our updated programs, and a couple of bite-sized digital products Embracing the slow season "turtle pace" of winter and not pushing or hustling right now "Asynchronous Everything" and why I'm optimizing for a clear and spacious calendar above all else this year The difference between "teaching" seasons and "coaching" seasons and the cycle of going deep and wide depending on your energy How we're eliminating complexity in the business this year My plan for focusing on relationship marketing and collaborations this year instead of social media and paid ads Doubling down on the podcast and email newsletter community and leaning into a "back to basics" content strategy Product suite and program ideas for 2023 - from accessible low ticket digital products, to a new program with a totally fresh delivery design, and some sneak peeks at what masterminds could look like this year The key funnels we're focused on this year and how they work together with our product suite of offers Sales systems and launch strategies I'm thinking about for 2023 RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog https://www.fearlessceo.co/free-trainings SUBSCRIBE ON YOUR FAVORITE PLATFORM:Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM SpotifyVIEW THE SHOW NOTES:https://www.fearlessceo.co/blog/2023-marketing-plan SUBMIT YOUR QUESTION:https://www.fearlessceo.co/podcas

What Really Happened in 2022 (Full Year In Review!)In this episode, Mariah recaps the wild ride of 2022 - as she describes it, "The weirdest year in business yet." This was one of the most confusing, unclear, up and down years in business and Mariah shares the behind the scenes of navigating all the challenges that come with running an online course and high ticket group program business. Full of real-talk "failures" (launches that didn't go as planned) and huge celebratory wins (Inc5000, woo!), this year led to lots of reflecting on where we're been the last 7 years, and where we are going in the future. Listen is to hear the whole story!In this episode, we discuss: How we overhired going into 2022 expecting to continuing growing at the same pace as 2020-2021 Why we launched the Fearless CEO Accelerator in February 2022 … and then what happened that caused us to decide to switch back to High Ticket Hybrid (and how I feel about it now) Why we launched a downsell offer in 2022 for folks who weren't quite ready for High Ticket Hybrid, and lessons learned about what your customers need vs. what they want What we did when our mid-year virtual event didn't go as planned, and how it freed me to experiment with new things and get out of a mindset funk I had been stuck in The realization I had about my 2-year reinvention cycle and how I had been resisting big shifts in my business How my perspective shifted as the "post" pandemic life evolved and the big changes that started brewing The experiments and fun things we did in 2022 The surprising reaction I had to our Inc5000 award and recognition, and what it sparked for me in terms of next steps for our company (probably not what you'd expect!) Navigating big team changes with intention and pausing first rather than hiring in a rush Where we landed at the end of 2022 and what I'm thinking about as we head into 2023! RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog SUBSCRIBE ON YOUR FAVORITE PLATFORM:Amazon Music/Audible Apple Audacy Deezer iHeartRadio JioSaavn Player FM Spotify VIEW THE SHOW NOTES:http://www.fearlessceo.co/blog/2022-year-in-review SUBMIT YOUR QUESTION:https://www.fearlessceo.co/podcast

Behind The Scenes of 2020-2021 (Full Recap!)In this episode, Mariah reviews everything that happened through 2020 and 2021 in the business since our last podcast episode. As you can imagine, things were pretty wild through these years and this episode is an honest behind the scenes look at the growing pains, challenges, wins, and celebrations through rapidly growing the company and team through these wild years. In this episode, we discuss: Our plans going into 2020 and how that turned out (hint: we were about to pivot to all live events going into 2020…oops!) My initial expectations and goals around launching High Ticket Hybrid and what ended up happening How our panic pivot from our planned live events to hosting virtual events completely changed the trajectory of our business "overnight" The real issues that can occur when you grow faster than you anticipated and have to hire quickly Why I pressed "pause" on certain projects in early 2021 and how that affected our plans that year Lessons learned from not rushing to hire key leadership positions and waiting for the right fit Riding the waves of intense growth and scale in all areas - and how I felt as an "unlikely CEO" through it all How and why I came up with the idea for our rebrand at the end of 2021 and a new program The true meaning of "Fearless CEO" to me and how it helped me through the anxiety I felt as we grew so quickly Where we landed at the end of 2021, having grown so much over these 2 years, and what we were thinking and planning going into 2022 RESOURCES MENTIONED: https://www.fearlessceo.co/ https://www.fearlessceo.co/waitlist https://www.fearlessceo.co/shop https://www.fearlessceo.co/blog SUBSCRIBE ON ITUNES:https://mariahcoz.com/itunes VIEW THE SHOW NOTES:http://www.fearlessceo.co/blog/2020-2021-recap SUBMIT YOUR QUESTION:https://www.fearlessceo.co/podcast

Today on the podcast I'm talking to my client Cami Farey of Simple Site Blueprint! Before Cami came to the Accelerator she was running her own web design business, booking 1:1 clients charging premium rates. Like many service-based business owners, however, she was at the whim of the limited number of hours in her day, which had her searching for a new (more scalable) business model. Enter the Accelerator. When I met Cami she had a small email list of 250 subscribers, had never sold a product or done a webinar before. She was starting from scratch. In this episode, we look at the strategies behind Cami's success. We get into the nitty gritty details of all the milestones Cami hit in her BRAND NEW online course business (and exactly how she hit them). In less than a year, Cami: Enrolled 4x as many students as projected during her course pre-sale Hosted 15+ webinars 10x her email subscribers Blew past her first online course launch goals This podcast is an amazing listen for anyone entering the online course world as a total newbie with a small audience, as Cami was when she started working with us. Tune in below to hear Cami's story! Tune in below to hear Cami's story! Follow Mariah on other platforms: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz Resources: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/ ➡️Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.com/evergreen

Hey you, Does the thought of scaling your business to seven figures fill you with fear? I gotta say, I was surprised when earlier this year I started talking to some of my 6-figure clients about how we are going to get them to 7, and they told me they weren't sure they could handle it! They had a lot of fears around the next level and what it would look like for them. For many people, the leap to six figures takes a TON of mindset work. The leap to seven figures? Even MORE! That's why I'm SO excited for today's podcast episode with Rachel Rodgers. Rachel and I met this summer, but it feels like we've known each other forever. Rachel is an intellectual property lawyer and business coach. Getting to the next level is about having your MIND in the right place so you can sustain and enjoy new levels of success. Most of the time, what's standing between you and seven figures isn't your business… it's you! Anyway, I don't want to give it ALL away, so tune in to this interview! Follow Mariah on other platforms: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz Resources: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/ ➡️Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.com/evergreen

Does the thought of creating all your course content, launching your course, and making sure your students are happy make you feel overwhelmed? When you're standing at the bottom of the mountain looking up, it can feel completely paralyzing! There's so much to do...create the modules, create the launch marketing, write the copy, do the webinar, launch, AHH! It's okay. Deep breaths. I am going to make it simple and stress-free for you to create and launch your course...by showing you the right order to do it all in. We've developed a step-by-step process for creating and launching profitable online courses - and it happens in 3 phases that all build on the phase before it, so you just do one step at a time. In this episode of the podcast, I run you through the exact 3-phase process that hundreds of our clients and students have been through, to launch their new online courses successfully and stress-free. We break it down nice and simple: Pre-sell your course with the Rapid Validation System (way before you're even thinking of doing a full course launch!) ⚡️ Create your course content and curriculum ❤️ Do a full launch of your signature course ☀️ Listen in now! Follow Mariah on other platforms: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz Resources: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/ ➡️Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.com/evergreen

Does the thought of creating your online course content have you SUPER stressed out? It shouldn't! But if that's you, don't worry! Tons of clients come to me and say that the idea of actually creating their course content makes them nervous. How will I know what to include? How will I have time to create all that content? How will I create content that is engaging and gets results? While feeling stressed out about content creation is totally normal, creating your online course content should not be stressful! 🤯 On this episode of the podcast, I'm going to teach you my simple framework for creating your online course curriculum that eliminates the stress and overwhelm associated with creating course content. I share the exact methods I use to create my online course content in a way that feels fun, easy and natural! Creating your online course content shouldn't be a drag. When you understand what I teach in this episode, you'll have a course that gets great results AND is actually fun and flowy for you to create. Listen in now! FOLLOW MARIAH ON OTHER PLATFORMS: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz MORE FROM MARIAH: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch ➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.com/digital ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.com

Today on the podcast I'm talking to Becca Tracey of The Uncaged Life! Becca is a SUPER STAR. She's been launching and re-launching her signature program, Uncage Your Business, for over four years. Before Becca came to the Accelerator, she launched two times a year. She was making multi-six-figures, but if a launch ever tanked, she'd be screwed! That's what brought Becca to the Accelerator. Together, we built a six-figure evergreen funnel that has added over $100,000 to her business. Now Becca was SUPER hesitant to go evergreen. I'm pretty sure she looked at me like I was crazy when I first suggested it. She was convinced that no one would buy on evergreen and that the people who did wouldn't be able to get the same results as those that did the live program. Spoiler: she was wrong ;) This podcast is an amazing listen for anyone who's ever thought, "I can't POSSIBLY turn my course evergreen." In it, we break down exactly how Becca built her six-figure funnel: both the technical aspects of how she put it together and, more importantly, the mindset work Becca needed to do to get into the headspace for her funnel to work. Listen in below! ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator FOLLOW MARIAH ON OTHER PLATFORMS: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz MORE FROM MARIAH: ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch ➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.com/digital ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.com

Today on the podcast, I'm talking all about the mindset you need to master in order to successfully create and launch your online course, without the self sabotage! In this episode, I get into the mindset blocks and limiting beliefs that are bound to pop up when you're creating your online course content. Identifying and being aware of your mindset is the first step to making sure you don't stand in the way of your own success! If you don't fix your mindset, you'll be in danger of self-sabotaging your launch. Many course creators don't think about mindset. They focus on everything else: emails, live streams, sales pages, offer value… but mindset is the FIRST and most important thing to master. Listen to the podcast now to learn how to master your course launch mindset, so you can get back to creating and launching your course and actually enjoying your success! 📺 Register for my FREE masterclass The Simple 3-Part Course Launch Framework masterclass here: https://mariahcoz.com/launch FOLLOW MARIAH ON OTHER PLATFORMS: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz MORE FROM MARIAH: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch ➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.com/digital ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.com

Is there anything better than when inspiration strikes? You know what I'm talking about! That moment where you sit up in the middle of the night with an idea. Something that you're excited about. Something that's going to change everything for you, your biz, and your audience. At least… you hope so! As entrepreneurs, having ideas is the best! I live for that lightning bolt moment. But if you've been around the block a few times, you know that not all ideas are created equal. In fact, some of them can really suck! 😂 An idea for a new online course or product can be an exciting time for your business, but it can also be a distraction or a time waster, especially if it turns out that people aren't actually interested in this new idea! In this episode, I'm telling you all about my special formula for learning whether or not your idea is worth pursuing: The Rapid Validation Webinar. Listen now! 📺 Register for my FREE masterclass The Simple 3-Part Course Launch Framework masterclass here: https://mariahcoz.com/launch FOLLOW MARIAH ON OTHER PLATFORMS: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz MORE FROM MARIAH: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch ➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.com/digital ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.com

Today's podcast is a bit of a different kind of episode than we've done in the past… What I wanted to talk about today is how I've been dealing with, understanding, and, ultimately, learning to overcome my anxiety. As entrepreneurs, we deal with a ton of pressure and stress on a daily basis. We have SO MUCH responsibility on our shoulders every single day… Our income. Our business' income. Our employees' income. So, even if you don't necessarily consider yourself to be someone who has anxiety, I think this episode will be helpful for you, too. On the episode, I go into detail about exactly how I'm beating anxiety in my business and life. I've been open on the podcast before about how I struggle with depression and anxiety. For a long time, I thought that was how I just had to live. That the constant hand-wringing, over-thinking, crazy brain would be me, and my normal, forever. What's incredible, however, is that that is NOT my normal anymore. Over the year, I have made big changes in how I live my life to bring more joy, more calm, and more GOOD into my daily experience. In this episode, I'm talking about the things I have done to bring down my episode to a manageable level. I'd love for you to listen and tell me what you think. Check it out now! FOLLOW MARIAH ON OTHER PLATFORMS: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz MORE FROM MARIAH: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch ➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.com/digital ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.com

Our minds are crazy powerful. Sometimes, we use that power for good. Like when we build courses and launch businesses and expand our influence to help people. But a lot of times, we use that power to tear ourselves down. To list out all the reasons why something CAN'T happen. Instead of focusing on the many reasons why it CAN. Today on the podcast, I'm doing something I've never done before. I'm sharing a piece of content from my most premium paid course, Evergreen Engines™. This little piece of audio is one of the most important parts of that course, because it is all about your MINDSET. Going evergreen WILL break your brain if you don't get in the right headspace. Making money without all the hustle and hard work makes us want to self-sabotage because it's so weird to us humans! If you don't master the evergreen success mindset, you'll sabotage yourself before you even start. Listen now! I can't wait to hear what you think. RESOURCES MENTIONED: ✅Evergreen Engines: https://mariahcoz.com/evergreen FOLLOW MARIAH ON OTHER PLATFORMS: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz MORE FROM MARIAH: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch ➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.com/digital ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.com

Today on the podcast I'm talking to my Accelerator client Isaac Oakeson! Isaac teaches civil engineers how to prepare for and pass their Civil Engineering certification tests. He's built an amazing biz—course, launch, webinars, funnel, all of it. This episode is particularly amazing because Isaac has achieved all of his phenomenal success WHILE having a full-time job AND a family! He's making his course business happen in his very limited free time. He's created a "six figure side hustle" with his course, even though he has limited time to devote to it! If you have a full-time job and are wondering how you can possibly still manage your workload and side hustle (while still having a personal life!), this episode is for YOU! It's fascinating to hear how Isaac prioritizes and spends his time and SO useful for anyone in the same boat. Listen now! RESOURCES MENTIONED: ✅The Accelerator: https://mariahcoz.com/accelerator FOLLOW MARIAH ON OTHER PLATFORMS: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz MORE FROM MARIAH: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch ➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.com/digital ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/ ➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.com/evergreen

I'm pulling back the curtain on what it's REALLY like to be an Accelerator member, with one of the most inspirational people I know, Paige Brunton of Square Secrets. Paige was actually the very first Accelerator client! She joined us all the way back in January of 2018. Paige came to us as a web designer who was looking to scale up her business and serve more clients without giving up more of her time and energy. Here's what Paige wanted to do when she joined the Accelerator: ➡️Stop trading 💵for ⏱️with her web design business ➡️Be able to take a BREAK from her biz when she wanted to ➡️Set up an evergreen funnel to even out her income between launches ➡️Grow her business to six figures… and beyond I don't want to TOTALLY spoil the episode but safe to say… Paige crushed it! (as in...she went from making $50k in her freelancing biz to $500k this year with courses!). Tune in to the Mariah Coz show today to hear from Paige herself about how she has grown her business during her time working with me and my team in the Accelerator. This convo is one of my favorite episodes EVER! I can't wait for you to hear it. Listen in today! RESOURCES MENTIONED: ✅The Accelerator: https://mariahcoz.com/accelerator FOLLOW MARIAH ON OTHER PLATFORMS: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz MORE FROM MARIAH: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch ➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.com/digital ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/ ➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.com/evergreen

Today on the podcast I'm talking to my good friend and client, Claire Pelletreau, of the Get Paid podcast. In addition to being a badass podcast host, Claire is the expert in Facebook + Instagram ads! She runs ads for course creators, and teaches people like you and me to sell more of our courses through paid ads! Claire joined the Accelerator specifically to learn how to get her evergreen funnel up and running. 6 weeks after putting her funnel live...it had already earned her 10k in revenue! And this was with really low website traffic. In this episode, we go in-depth about conversion rates, how launches and evergreen works together, and how Claire promotes her evergreen funnel to her audience. Listen in now! Resources mentioned: ✅Webinar Rockstar: https://webinarrockstar.co ✅The Accelerator: https://mariahcoz.com/accelerator Follow Mariah on other platforms: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz More from Mariah: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework:https://mariahcoz.lpages.co/simple-course-launch/ ➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/ ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/ ➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel:https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

I have a question for you: Why aren't you selling your course every week? 🤔🤔🤔 You do NOT have to wait until your next launch to sell more courses. You can actually create course sales whenever you want, on demand. Yes, really! You don't have to always promote to the same audience...(most of your audience will have no idea you are selling every week) Not in a stressful or crazy way....(using material you already have) You could be bringing in consistent weekly, monthly revenue (steadily growing month to month). If you already have a course that has done well...and you want to make sales between launches... The answer is: webinars. You can do a webinar every week to your own audience or another audience… In fact, if you're not, you're missing out on SO MUCH opportunity not only in sales - but in connecting with your audience and other people. (How do you think I got to my first 7 figures years ago? 😉😉😉) A lot of people are stuck thinking they just have to wait until their next launch to bring in sales...it' CRAZY. That is not a real business. You can be trying this strategy within 2 weeks! Ultimately, you're going to have all of this webinar stuff automated in an evergreen sales funnel (we help our clients and students build those all the time). But until you're ready to go evergreen, doing a webinar every week is a great way to test your offers, test your pitch, test new content, test out your bonuses or pricing plans… and connect with new audiences! Today on the podcast, I'm talking all about how to use webinars to make sales of your course every single week. Resources mentioned: ✅Webinar Rockstar: https://webinarrockstar.co ✅The Accelerator: https://mariahcoz.com/accelerator Follow Mariah on other platforms: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz More from Mariah: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch ➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.com/digital ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/ ➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.com/evergreen

I don't know who needs to hear this today but: You have permission to stop creating daily content. For many years, the conventional wisdom was that you had to make a ton of noise, aka put out a ton of content, in order to be successful as an online business owner. That meant you had to blog every day, post every day, create every day. If you wanted to launch an online course, you had to post something every single day for months and months leading up to your launch. Otherwise, how would anyone know who you were? I am here today with some good news: That is totally not true anymore! 🎉🎉🎉 Today, the quality of your content is prioritized over the quantity of your content. What does that mean for you? Well, instead of focusing on writing 50 blog posts and cranking out more and more content, what if you could create just ONE piece of content that does all the heavy lifting for you (connecting, teaching, selling, story-telling - all in one piece of content)? On the podcast today, my marketing and content manager, Hayley, and I are talking all about what this shift in our industry means and how you should use it to make one GREAT piece of content that does everything all at once. Resources mentioned: ✅Webinar Rockstar: https://webinarrockstar.co ✅The Accelerator: https://mariahcoz.com/accelerator Follow Mariah on other platforms: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz More from Mariah: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/ ➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/ ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/ ➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

"Mariah, no one is finishing my online course. I'm pretty sure it sucks. What should I do?" I hear this all the time. My clients (especially the ones that are running their online courses for the first time) often come to me worried that their students aren't moving as quickly through their content as quickly as they would like...and it makes them feel like there is something wrong with the course itself. When your students aren't finishing your course, it's easy to think that a.) your course content sucks and b.) you have to change what you're offering and add tons of new distractions to incentivize students to log in. That's the wrong way to think about it. It's normal to have people not finish your online course and go through 100% of every single video. It's normal to have people take six weeks, six months, or six years to finish your online course. Most of the time, people not finishing your course has nothing to do with whether or not your course content is good. On this episode of the podcast, I'm talking about what you should do when your students are not finishing your online course. Listen in today! Follow Mariah on other platforms: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz Resources: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/ ➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/ ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/ ➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

I love building webinars. But I know most people don't. Webinar creation is my happy place. I am in one of my best flow states when I am creating webinar content and then performing and delivering it. I truly love it. I really feel like it's an art form. But so many of my clients come to me with so many issues and fears surrounding recording their webinars. People hate recording webinars. But they shouldn't! There are so many amazing things about recording a webinar: it's a great opportunity for you to connect with your audience, it's an amazing way for you to teach content that will change people's lives. But in reality, recording an evergreen webinar is the most effective thing you can possibly do for your business in two hours. I'm explaining why on the podcast. Listen below and let me know what you think! Follow Mariah on other platforms: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz Resources: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework:https://mariahcoz.lpages.co/simple-course-launch/ ➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/ ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/ ➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel:https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

If you don't go evergreen you're just mean. (Let me explain) We call setting your course up on an evergreen sales funnel "going evergreen". Simply put, an evergreen sales funnel is a system for selling your course online every single day, year round. 😇 When you offer your course on evergreen you're able to serve the people that need your course the most by offering them the solution to their problem exactly when they need it. 😈 By not offering your course on evergreen you're WITHHOLDING your solution from the people that need it most. In this episode of the podcast we're talking through the logistics and most common hesitations and mindset blocks course creators suffer from when turning their course evergreen. Hayley and I are on the podcast to extinguish your most comment hesitations (untruths) about going evergreen including: "I can't go evergreen because…" "I have live calls in my program." "My students go through the course at the same pace." "It will be awkward to add new students to the program between launch cohorts." ALL programs (yes, even yours) can be turned evergreen. I can't wait to show you why delivering your course in an evergreen sales funnel is actually better for you, your students and their experience. Listen in to learn exactly how to get ready to deliver your course on evergreen and why it's way easier than you think. Follow Mariah on other platforms: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz Resources: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/ ➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/ ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/ ➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

In this joint episode of the podcast, Megan and I are talking through her exciting transition from a full time employee with us to branching off and running her own business full time! We are BEYOND thrilled for her! 🎉 Megan and I wanted to make this episode to give you guys a heads up, talk about how the transition has been for us and share what's next! That's right, we're still incredible friends that love working together, and we'll be collaborating as two separate business owners - stay tuned! We're so excited for you Megan! TOPICS DISCUSSED: Being self-employed Collaborations Team dynamics Owning an online business The Accelerator RESOURCES MENTIONED: MeganMinns.com The Accelerator

Finding your course idea can seem like a daunting task, but we're giving your 5 strategies to use while you come up with what you're going to do for you course. There are three things that make a course successful, so we'll go over everything you need to know to get started! Resources Mentioned: ✅- Amazon e-Book Reviews https://www.amazon.com/Kindle-eBooks/... ✅- Reddit https://www.reddit.com/ ✅- Quora https://www.quora.com/ ✅- Libsyn https://www.libsyn.com/ Follow Mariah on other platforms: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz Resources: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/ ➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/ ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/ ➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

In this episode, we're giving our best blogging tips for business so you can stop screwing around and start treating your blog like the business it is. We're talking about evergreen, pillar content that you should be creating, how you can start taking your blog seriously, and how to use your blog to grow your business. You might be surprised on how you can use blogging as a foundational tool for your business! Forget the rumors that blogging isn't worth your time and energy. It's all about putting the right strategy behind your blog so you can effectively use it as a business tool. SIGN UP FOR BUILD A PROFITABLE BLOG HERE: https://mariahcoz.com/build-a-profitable-blog/ Resources Mentioned: ✅- Episode 49, where we talk about the 10 essential blog posts you should have published. ✅- Our list building program, Your First 1k. ✅- One of our favorite blogs, Backlinko which is filled with amazing pillar content. ✅Our free email course, Build a Profitable Blog! Follow Mariah on other platforms: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozofficial 🌟Pinterest: https://pinterest.com/mariahcoz Resources: ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/ ➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/ ➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/ ➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/