The Lucra Podcast

Celebrity Nutrition and Fitness Expert, JJ Virgin, is the four-time NY Times bestselling author of JJ Virgin’s Sugar Impact Diet Cookbook, JJ Virgin's Sugar Impact Diet, The Virgin Diet, and The Virgin Diet Cookbook. JJ specializes in weight loss resistance related to food intolerance and has helped hundreds of thousands of people finally lose the weight and feel better fast. She shows people how to identify sneaky sugars, crush sugar addiction, and shift from being a sugar burner to a fat burner. She speaks at major integrative medical and consumer conferences having shared the stage with Jack Canfield, Suzanne Somers, John Gray, Dr. Daniel Amen, and Brendon Burchard, and appears regularly in the media, including Public Television, Dr. Oz, Rachael Ray, the TODAY Show, Dr. Phil and Access Hollywood. JJ frequently blogs for The Huffington Post, Prevention, Dr. Oz’s Sharecare, and numerous other publications. She has provided nutrition and training programs for a wide variety of famous faces including CEOs, athletes and celebrities including Gene Simmons, Ben Stiller, Taj George, Jeanne Tripplehorn, Nicole Eggert, Tracie Thoms, and “Superman” Brandon Routh. JJ is a board Certified Nutrition Specialist, board-certified in Holistic Nutrition and a Certified Nutrition and Fitness Specialist, has completed 40 graduate and doctoral courses, and continues to learn every day to keep her audience up on the latest science. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

When Jeremy Weisz finished chiropractic school, he realized that he also had to become a small business owner to fill his practice. The problem was, they didn't teach that part in school. In this episode, he talks about what he did to overcome that gap in training and what's developed for him since. Dr. Jeremy Weisz, in addition to running Rise25, has been featuring top entrepreneurs with video interviews since 2010 that include founders/CEO’s of P90X, Atari, Einstein Bagels, Mattel, the Orlando Magic, Rx Bars and many more on InspiredInsider. He was senior producer for 6 years at one of the early top business podcasts helping to put systems in place and to run some of the behind the scenes operations. Even before the Rise25 podcast service that helps your company run and get ROI from a podcast he would say, “Every business should have a podcast because hands down it is the best thing I have done for my business and my life. I have made best friends, met my business partner, and had countless clients and referral partners come out of the relationships I have built with my podcast.” He continues to run his own chiropractic & massage facility in downtown Chicago and is the founder of a nutritional supplement business. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Aussie Natalie Ledwell is a risk-taker, non-conformist, rule breaker and maker who believes nothing is impossible. She’s also an authentic and internationally renowned motivational speaker, best-selling author, Law of Attraction guru, host of “The Inspiration Show” and “Wake Up TV!” and co-founder of the revolutionary Personal Development company Mind Movies. Over the years, Natalie has owned several successful businesses with her partner Glen Ledwell. In the last 7 years, Natalie and her team at Mind Movies have touched the lives of over 5.8 million people across the globe and are showered every day with their success stories! She’s a founding member of the Association of Transformational Leaders (ATL SoCal), member of the Transformational Leadership Council (TLC), and The Evolutionary Business Council (EBC) whose main mission is to connect individuals like her together, make a greater and meaningful impact in the world through empowering the lives of other people in their respective fields. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

In this episode, I talk about why I'm cutting one of my all-time favorite programs and the books I've read recently, including one of my all-time favorites. I discuss The Power of Consistency by Weldon Long, The Warrior Ethos by Steven Pressfield, and Circe by Madeline Miller. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Joe Polish is one of the most sought after marketers alive today. Known for his ability to connect with almost anyone on the planet, he leverages his networking prowess through his highly renowned Genius Network and GeniusX masterminds with household names like Peter Diamandis, Tony Robbins, Sir Richard Branson, and Steve Forbes sharing their wisdom with the groups. With these programs, as well as his work as a consultant, Joe has helped to build thousands of businesses, generate hundreds of millions of dollars for his clients, and change the lives of many others through his charitable causes. Joe continues to be a prominent figure in the world of business and entrepreneurship, reaching people not only through his business endeavors, but through his various books and podcasts as well. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

On today's #AMA, I answer these questions from listeners: Amanda asks: "What was your experience with bankruptcy? Would you say you would advise it or avoid it?" Mel asks: "I’d love your insights on ayahuasca and other psychedelics and what you think of them for mindset? Is deep change possible using this as a tool? And secondly, why can’t we make that shift consciously?" This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

You're not going to want to miss this crazy story of how John F. Carter, Founder of Simpler Trading, created a safari in his backyard in Texas. Oh, and we talk about some wealth stuff too. John has been a full-time trader since 1996. In 1999, tired of talking to his goldfish while trading alone in his office, John launched TradetheMarkets.com to post his trading ideas. The company has since evolved into what is now, Simpler Trading. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Mindie talks about recent books she's read including Why We Sleep by Matthew Walker, PhD, On Writing by Stephen King, and more. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Tony Grebmeier is an entrepreneur, the Co-Founder of ShipOffers, and creator of the Be Fulfilled Brand. As the host of the Be Fulfilled Podcast: The Real Stories Behind Success, Tony's been on a quest to redefine how we determine success. It's the perfect show for anyone on their journey to personal or professional fulfillment looking for some additional motivational on the climb up success mountain. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Elisha Covey is the co-founder of an eight-figure business portfolio including a company she scaled 4000% in less than 5 years. She is also the founder of the League of Goddesses, a community of women entrepreneurs. At 20 years old, she was earning a six-figure income by being in the top 5% nationwide for AT&T Advertising and Publishing. She honed her ability to connect and build trust with her clients so that she could help guide them to achieve their business goals. After helping so many others realize their dreams, she was able to identify her true calling: to become an entrepreneur. By the age of 25, she went into business for herself, founding and owning a multi-unit bakery brand, which is where she developed and mastered system process and procedure creation and implementation. As a trusted advisor and consultant, she can help any aspiring or scaling entrepreneur break free of limiting beliefs to accelerate their business, create financial freedom, and attain their dreams. Learn more at ElishaCovey.com. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Michael Fishman is an Advisor to leading health personalities, Founder of The Consumer Health Summit, and Speaker on marketing, messaging, and growth strategies for business. In this episode, he chats with Mindie Kniss about wealth, mindset, and integrity. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Reading, to me, is one of the joys of living a lucrative life. In this episode, I talk about books I read last month and tools I use to enhance my reading. I discuss Louise Penny, Eric Butterworth, and Ann Patchett. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Tucker and Mindie talk family history, sacred plant medicine, and stepping aside as CEO of your own company. Tucker Max is the co-founder of Scribe Media, a company that helps you write, publish, and market your book. He's written four New York Times Best Sellers (three that hit #1), which have sold over 4.5 million copies worldwide. He's credited with being the originator of the literary genre, “fratire,” and is only the fourth writer (along with Malcolm Gladwell, Brené Brown, and Michael Lewis) to have three books on the New York Times Nonfiction Best Seller List at one time. He was nominated to the Time Magazine 100 Most Influential List in 2009. He received his BA from the University of Chicago in 1998, and his JD from Duke Law School in 2001. He currently lives in Austin, Texas, with his wife Veronica and three children. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

If you're planning a virtual event, listen to find out what worked and what could have been better during Mindie Kniss's Lucrative Speaker Summit. Plus, you'll hear why it's crucial to do things your way, no matter what the experts say. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Jewels Duncan Hale is a strategic business mentor and trainer. She believes all good business and life satisfaction are the result and sum of your relationship and trust capital. As the Co-Founder of Tribe for Leaders, a one-of-a-kind (invite-only) Partnership Network for 7-Figure Businesses, she is the Lead Partnership Matchmaker and Coach for an exclusive and select community of entrepreneurs and experts. It is Jewels’ passion to help the highest achievers unlock the next level of their purpose while creating more play (aka enjoyment) in their work. She does this by cultivating better alignment with natural talents and passion resulting in greater impact, clarity, and life satisfaction. She is currently finishing her book, Scaling 6 Figures, a guide and workbook for 6-figure business leaders to use to build a sustainable and strategic 7-figure business. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

As a coach and speaker, Jason Goldberg talks about the money challenges that have been passed down through his family and what he's done to overcome them. We discuss our mutual love of Steven Pressfield and his intriguing fascination with Byron Katie. Jason will be one of the Featured Speakers on the upcoming Lucrative Speaker summit. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Craig Clemens is a world-renowned copywriter, entrepreneur and Co-Founder of Golden Hippo. Here, he shares his story of clipping coupons to afford McDonald's value meals to building a world-wide brand with a team of almost 1,000 strong. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Dr. Neeta Bhushan is a former cosmetic dentist turned best-selling author, international speaker, serial entrepreneur, advocate of emotional health, and leadership coach. Founder of the Global GRIT Institute and author of the best-selling books Emotional GRIT & The Book of Coaching. Neeta left her large dentistry practice to transform smiles from the inside out; a journey which led her across 45 countries researching and immersing herself in the field human behavior, as well as studying the works of ancient wisdom, eastern philosophy and therapeutic psychology. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Jeanna Gabellini is a Master Business Coach who supports conscious entrepreneurs to double (and even triple) their profits by leveraging attraction principles, proven strategies and fun. Her top-tier private coaching and sold-out seminars have allowed committed entrepreneurs to blow past their self-imposed limits, ditch the drama of overwhelm and move into radical joy, inner peace and ever-increasing profits. She is co-author of "Life Lessons for Mastering the Law of Attraction", which she wrote with Eva Gregory, Mark Victor Hansen & Jack Canfield. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

For over a decade now, Peter Bielagus has been educating Americans about their personal finances. A former fee-only financial advisor, Peter now travels the globe delivering keynotes and workshops at colleges, corporations, independent schools and to all branches of the United States Military. He has spoken in Europe, Japan, South Korea, Central America, the Middle East, and in 49 of the 50 U.S. States. He has even delivered talks on military ships at sea. Peter is the author of three books on personal finance and entrepreneurship. A frequent guest of the media, Peter has been featured in the Wall Street Journal, PBS, USA Today and many other media outlets. Recently, he developed his own Youtube show, Money In The Movies®, a personal finance show that uses our favorite movies to teach financial lessons. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Ashley Stahl is a counterterrorism professional turned career coach, speaker, and author on a mission to help you step into a career or business you’re excited about and aligned with. Through her two viral TEDx speeches, her email list of 500,000 and her podcast, You Turn, she's been able to support clients in 31 countries in discovering their best career path, upgrading their confidence and landing more job offers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Russell and Mindie talk wealth, giving back, and geek out over books. Plus, he shares his strategy for productivity. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit lucra.substack.com

Mindie Kniss recounts the day her husband, Sean Stephenson, died. She goes on to explain how her life and business are moving forward.For more, visit Lucra.com

Allison Maslan, CEO and founder of Pinnacle Global Network, is a Wall Street Journal Best Selling Author of Scale or Fail which is endorsed by Daymond John and Barbara Corcoran from Shark Tank.She’s built ten successful companies starting out at age 19. Her clients include household names like Ben & Jerry’s, Supercuts, and Allstate.She has shared the stage with Les Brown, Peter Diamandis, Richard Branson, JJ Virgin to emceeing the largest marketing event in North America. Allison’s also been featured in Success, Inc. Fortune, Fast Company and Forbes Magazines, is a regular contributor to Entrepreneur Magazine and a featured expert on ABC, CBS, NBC, CNN and Fox across the US.

Chris Voss was the lead international kidnapping negotiator for the FBI, as well as the FBI's hostage negotiation representative for the National Security Council's Hostage Working Group. Chris is now CEO and Founder of The Black Swan Group where he teaches negotiation and tactical empathy to thousands of women and men around the world. He is author of the bestselling book Never Split the Difference: Negotiating As If Your Life Depended On It.

As an entrepreneur, bestselling author, speaker, and mother, Kate Northrup has built a multimedia digital empire with her husband, Mike Watts, that reaches hundreds of thousands globally. They are committed to supporting ambitious women to light up the world without burning themselves out in the process. Kate teaches data-driven and soul-driven time and energy management practices that result in saving time, making more money, and experiencing less stress. Kate has a membership of over 1,000 entrepreneurs called Origin® Collective that's about infusing more feminine energy into your business and reclaiming your time, and she has also helped over 5,000 students heal their relationship with money with her signature Money Love Course. Her first book, Money: A Love Story, has been published in 5 languages, and her second book, Do Less: A Revolutionary Approach to Time and Energy Management for Busy Moms, is now available wherever books are sold. Kate's work has been featured by The Today Show, Yahoo! Finance, Women's Health, Glamour, The Institute of Integrative Nutrition, Wanderlust, The Huffington Post, and more. Kate lives with her husband and business partner, Mike, and their daughters in a cozy town in Maine.

Chad Johnson is an entrepreneur and CEO of a 3rd generation, family-owned and operated company, Ceramic Decorating Company. They screen print premium labels on glass: Wine Bottles, Kombucha, Specialty Food, Craft Beer, and Cosmetic glass packaging for people who understand that... "Only the Best Comes in Glass”.He's also been a client and a coach at Strategic Coach® for more than a decade.

A seasoned entrepreneur, growth strategist and investor, Brad has been described as a "powerful catalyst with who brings innovation, clarity, and brilliance to business challenges."He is the CEO of Costanzo Marketing Group, principle of Costanzo Capital and host of the award-winning podcast "Bacon Wrapped Business" where he uncovers what's working now with some of the top business experts in the world.Brad advises clients on customer acquisition, partnership development, integration marketing, persuasive messaging, and revenue growth using his strategic ideation process that brings proven results.

Since 1993, Alex Mandossian has generated almost $400 million in sales and profits for his marketing students, clients, and strategic alliance partners on five continents. His colleagues acknowledge him as the Warren Buffet of the Internet because of his unique ability to make money for his partners, clients and students.Clients and luminaries alike say that his training and principles cause greater return on investment and also point of inflection that creates legacy. His expertise has been showcased on ABC, NBC, and Fox television, National Achiever’s Congress, Speaker, and Billionaire Mentor Magazine.

As seen on Goalcast, Rock Thomas has impacted over 100 million lives. He is the host of the top-rated #IAmMovement Podcast, a bestselling author, and motivational speaker.From humble beginnings on a small Canadian farm near Montréal, Rock Thomas become a self-made millionaire, running several successful businesses and six award-winning RE/MAX franchises.After achieving financial success, Rock embarked on a quest for personal growth, traveling the world and studying with acclaimed teachers like Tony Robbins, T. Harv Eker, Deepak Chopra, John Gray, David Deida, David Wolfe, Jack Canfield, Dr. Wayne Dyer, and Stephen Covey.He absorbed success systems, life and business strategies, and countless life-changing experiences. After assimilating all he’d learned and talking with people from all walks of life who were seeking more too, he founded Rock Thomas International to help others realize the power of their identity.

Sean Stephenson interviews host Mindie Kniss about her wealth evolution.Mindie Kniss was on the fast-track to success: a Fortune 100 career, the house, the car, etc… Then, in 2008, after being laid off twice by the same company, Mindie gave up the cushy corporate career to become an entrepreneur. Within two years, she was $100,000 in debt and faced eviction, foreclosure, and eventually, bankruptcy. Having hit rock bottom, Mindie knew there was nowhere to go but up, and has since developed a successful, six-figure coaching practice.Today, Mindie is CEO of Lucra, which offers training on money mindset and entrepreneurialism. She hosts the annual HeartPath retreat and is author of The Heart of Consciousness. She holds degrees in theology, writing, and philosophy.

Jim Dew, Advisor To The Entrepreneur®, is the CEO of Dew Wealth Management. Jim has twenty-four years of experience building virtual family offices for entrepreneurs. He earned a BS in Mathematics from the University of Arizona and an MBA from Arizona State University. Jim is a Certified Financial Planner®, Chartered Financial Consultant®, and a Certified Private Wealth Advisor®. He has been featured in Inc, Entrepreneur, and Huffington Post and is the author of Beyond a Million: The Entrepreneur’s Playbook for Expanding Wealth, Freedom, and Time. Jim is also known for speaking on national stages for elite entrepreneurs.

Kevin is best known for making introductions. He hosts many types of roundtable discussions, meetups, and other gatherings to bring people together for the good of all.He also has some pretty extraordinary stories about almost being killed while working on a fishing boat in Alaska… So, there’s that. Enjoy the show!

Ryan is founder of Rewind: A non-inflammatory feel-good food bar.He's a founder and advisor, starting his first business selling baseball cards via mail order when he was 12-years old. His newest company, REWIND, was created to help people knock years off their body with vegan, gluten-free, non-GMO energy bars that taste like heaven!Ryan has been featured in many media outlets, including the front page of the Wall Street Journal and the cover of Millionaire Blueprints magazine. He's also written two books, The Millionaire Workout and Passion to Profits (and has been thinking about writing his third... for about 10 years!While he's not changing lives.. he's either binge-watching a Netflix show or coaching his four kids in every sport imaginable - from baseball and basketball to lacrosse and tennis (he just can't coach hockey, because he's a terrible skater!).

Dana Wilde is an internationally known expert on how to intentionally and systematically change your mindset so you get better outcomes.After growing her own business from zero to a million dollars a year in under 19 months, Dana can teach you how to make money by being happy and get paid for being YOU!With over 100,000 followers in 110 countries, Dana is the bestselling author of Train Your Brain and the creator of The Celebrity Formula. She is featured in the movies, The Abundance Factor, The Truth About Prosperity, and Dream Big.Fascinated by neuroscience and the power of the mind, she affects lives daily on The Mind Aware Show, where she interviews thought leaders, brain scientists, and celebrities about how to intentionally think wealthier, happier, and healthier thoughts.

Dr. Sean Stephenson (1979-2019) was predicted not to survive at birth because of a rare bone disorder that stunted his growth and caused his bones to be extremely fragile (fracturing over 200 times by the age of 18). Despite his challenges, he took a stand for a quality of life that has inspired millions of people around the world.Since 1994, his powerful message has been heard at live events in nearly all 50 states and in 16 countries. Sean has presented at hospitals, universities, prisons, and companies such as Nike, Whole Foods, Zappos, Walmart, and Sharp Healthcare. He’s shared the stage with U.S. Presidents, billionaire business moguls, celebrities, and His Holiness the 14th Dalai Lama. Sean has appeared on everything from The Oprah Show to Jimmy Kimmel, in addition to online videos with tens of millions of views. The Biography Channel produced an hour-long feature on his life called Three Foot Giant. He is author of the book Get Off Your 'But.'Originally from Chicago, he lived in Scottsdale with his wife and business partner, Mindie Kniss, until his death in 2019.

Josh is the co-founder and CEO at BioTrust Nutrition. He is an innovator in the health space and an all-around great human being. After learning copywriting from Joe Sugarman, Gary Halbert, and Dan Kennedy, Josh worked with Bill Phillips at EAS, then progressed to his own companies.

Nicole was managing owner of Effigy studios, which was purchased by Eminem in 2007. She has been involved with everything from charities to charter schools, has founded multiple companies, and is currently rockin’ as a woman Founder and CEO in the tech space.

Between his popular Mind Vitamin videos that have touched the hearts and minds of millions, his global speaking engagements, online courses, and private coaching, Jesse Elder has worked with people worldwide to upgrade their lives with his teachings of self-mastery, radical self-acceptance, and inspired action.

Tony Rose is a founding partner of Rose, Snyder & Jacobs. His client responsibilities include, but are not limited to, tax and management consulting advice to closely-held corporations, family-owned businesses, partnerships and the high net worth individuals who own them. Tony has spent considerable time resolving the complexities faced by these entrepreneurs. In addition to helping entrepreneurs and high-net-worth families with tax-minimization strategies for asset growth and protection, Tony also helps his clients more effectively grow their financial capital by first enriching their human, intellectual, social and structural capitals.Through counseling and leading multidisciplinary teams of professionals, he has provided valuable guidance at the point where life intersects wealth.

Nathalie Lussier is an award-winning entrepreneur who has been making web sites since she was 12 years old. She graduated with a degree in Software Engineering and a job offer from Wall Street, but she turned down this job to start her own business right out of college.As the founder of AccessAlly, the powerful digital course and membership solution for industry leaders, she believes that access to education can help defy stereotypes and make the world a better place while providing a sustainable livelihood for enterprising teachers.Nathalie has been featured in Forbes, Inc., Fast Company, Success Magazine, Entrepreneur, Venture Beat, and Mashable.

Seasoned entrepreneur, internationally-known speaker and acclaimed author Keith J. Cunningham is regarded as one of the world's foremost authorities on business mastery. Keith has taught critical business skills, mentored and coached thousands of top executives and entrepreneurs around the world and appeared with industry giants including T. Harv Eker, Brian Tracy, Tony Robbins and Robert Kiyosaki. He teaches the tools and strategies used by the pros, not only to make money but also to keep it. A self-made millionaire, Keith is an expert at helping business owners turn fledgling businesses into highly profitable companies with explosive growth.

Are you put off by terms like lucrative, prosperous, and wealth?In this episode, Mindie and Sean share their perspectives and trace their early ideas of wealth through their upbringing. Plus, they share waysides to elevate your wealth consciousness.

Stay tuned... Good stuff is coming soon!