The Joe Pardo Show

I am SUPER excited about this week starting off with a great networking event hosted by my good friend Staci Greenberg! I wanted to highlight the great benefits of starting up your own networking event for the type of people that you are hoping to attract. She and her good friend Linda have been able to put together great events quarterly going back nearly 15 years! Look at crafting events for the people in your business community to help take your business to the next level. Connect with Staci Greenberg interioranddesignllc.com Thank you to Seasons 52 and Staci's partner, Linda, for this great event! Want help putting together a great networking event in your business community? I have been working with business owners for over ten years and can help you design and implement the best plans to help you. Fill out the form below and I will reach out to you within 24 hours to schedule a call to find out learn more about you and your business’ needs. Learn more about how I work with business owners. [sform]4[/sform] Episode 368

A few weeks back I did a quick teaser episode with our previous guest Casey Hoban at a private party he invited me down to at Ocean Resort Casino. Casey brought over 100 people down to Ocean Resort Casino this past weekend and invited me down to record a proper follow-up interview with him. We catch up about all of his latest endeavors and successes. Casey and I recorded in the very accommodating William Hill Sports Book. It was great getting to see so many people having a great time even as a Nor'easter was going on outside. In this follow-up, Casey and I discuss the importance of sticking to your guns with a positive attitude and bringing people together to help lift everyone up at once. On this trip, I decided that Ocean Resort Casino will be the location for the live event for the end of my upcoming mastermind group. If you are ready for 2019 to be the best year yet for your business, read more about Level Up For 2019. Huge thank you to Ocean Resort Casino and Bruce Deifik, owner, for letting us film the interview at the resort. Bruce Deifik and Super Joe Pardo theoceanac.com Episode 367

I am SUPER proud and excited to announce that I am launching my first ever mastermind group called Level Up For 2019! In this episode, I talk about the reason I am finally putting together my first mastermind. If you are looking to get 2019 started with a bang, then this is the group for you! We will be focusing on the team, offer and process over three months. Bringing in two other guest experts to help teach you on specific topics that the group will find helpful. All culminating a two-day live event in February. Let’s level up and leap over the hurdles that have been holding you back until now! I have been working with business owners for over ten years and can help you design and implement the best plans to help you. Fill out the form below and I will reach out to you within 24 hours to schedule a call to find out learn more about you and your business’ needs. Learn more about Level Up For 2019. [sform]29[/sform] Episode 366

Employees and Change: Building a recipe for success One thing that I have dealt with time and time again in my lifelong career of growing up in a family business is getting employees and change to be on the same page. The longer the team members have been with the organization the harder it can be to break old habits. The longer the process to switch over between systems or processes the more complicated and cumbersome the current process becomes. This can and will lead to more mistakes and more frustration. Getting your employees and change to work hand in hand is important for the success of the organization. Listen to the episode above to learn some of the ways that I have helped instill change in large organizations. Want help discovering and implementing a plan to adapting to change in your business successfully? I have been working with business owners for over ten years and can help you design and implement the best plans to help you. Fill out the form below and I will reach out to you within 24 hours to schedule a call to find out learn more about you and your business’ needs. Learn more about how I work with business owners. [sform]4[/sform] Episode 365

In my book, there is one thing guaranteed in life and in business, not two (death and taxes). Change is the only guarantee. Last week I talked about how you need to evolve your business to stay in business. This week I discuss how to go about adapting to change in your business. I go over a few examples that I have experienced in the past and even currently dealing with on my mission to expand my family's business. Want help discovering and implementing a plan to adapting to change in your business successfully? I have been working with business owners for over ten years and can help you design and implement the best plans to help you. Fill out the form below and I will reach out to you within 24 hours to schedule a call to find out learn more about you and your business’ needs. Learn more about how I work with business owners. [sform]4[/sform] Episode 364

This episode is a friendly reminder that you constantly need to be on the lookout for opportunities to evolve your business. Look for new trends, new regulations, etc to bring your business to the forefront of people's minds in new ways. Sitting still for too long without making a bet and investing in the future will likely wipe away your current business model. Time and time again I have seen so many businesses be wiped away by staying on their current course. Evolve your business if you don't want to go extinct. Adapting to change will enable you, your team and your customers to grow confident in your ability to stay ahead of the curve and deliver what they don't even realize they need. Want help discovering and implementing a plan to evolve your business successfully? I have been working with business owners for over ten years and can help you design and implement the best plans to help you. Fill out the form below and I will reach out to you within 24 hours to schedule a call to find out learn more about you and your business’ needs. Learn more about how I work with business owners. [sform]4[/sform] Episode 363

About five days before my birthday (September 15th for people keeping track) I got a message from a previous guest and friend Casey Hoban. He asked me if I could come down to Ocean Resort Casino for a private party. I convinced Melissa that taking two kids to a casino on my birthday would be a good idea. My mom and stepdad joined us so that Melissa had extra help for when I would inevitably start talking to people and networking. We promised our oldest (Ava, 2.5 years old) that if she was good we would go to Ocean City, NJ later so she could go on rides (which we eventually did that night). After hanging out at the party for a while and around the beautiful resort we decided to record a quick teaser for an upcoming episode of The Business Podcast. Included in this episode is, of course, Casey Hoban, but also Frank O'Brien CEO and Founder of Fiver Tier Marketing who I plan to do a full interview with at some point and the man behind Ocean Resort Casino, Bruce Deifik. One of the great things I have heard about Bruce Deifik is that has constant visibility at the resort. He is highly involved and interactive with the people coming to the resort. Even at the end of this episode he had to go off because he was hosting a free alcohol event for his visitors that he needed to be at. I hope to have Bruce Deifik on the show for an interview at some point. There are some big things coming down the pike, so stay tuned as I will be announcing it here on The Business Podcast! Episode 362

Previously Un-Released Rich Quick and Super Joe Pardo Live 2nd Anniversary Show One of my longtime friends and big time inspirations has passed away last week on Thursday, September 6, 2018. This is one of the two reasons why an episode wasn't released on last Tuesday. The first two hours were recorded on video which you can watch below. The quality is low and it isn't the complete recording like you can listen to above in the podcast form. https://www.youtube.com/watch?v=SO5dmV2ODtY Episode 361

Are you feeling like it is time to upgrade to a new computer system? I decided very early on in the decision process of returning to my family's business that I wanted to bring a new computer system to the organization. I went through a pretty thorough inspection process of the current process the business uses to move customers through their system. Starting with paper tickets and ending with their text-based terminal window computer system that has been the same system used since the 80's when my grandfather first go the computer system. While I love the people who work and support the current system, it was time to not just find a system that helps with the workflow, but will enable the business to be done faster, more accurately, and allow more communication. To accomplish I created a wish list of features with number one being a website solution. Enabling our company to be able to interact with our system from any computer, tablet or phone. Having that main feature would allow us to deploy tablets to our workforce to increase communication and documentation workflow. After widdling down my searches for a new computer system down to three different ones. I went in depth with each of their sales teams to gather as much information as possible for what I am looking to accomplish. Listen to the podcast or watch the video above to learn more about what I was looking for in a new computer system for my team. Want help discovering and implementing a new computer system for your business successfully? I have been working with business owners for over ten years and can help you design and implement the best plans to help you. Fill out the form below and I will reach out to you within 24 hours to schedule a call to find out learn more about you and your business’ needs. Learn more about how I work with business owners. [sform]4[/sform] Episode 360

This week I wanted to talk about a question that has seemingly come up a lot over the last several weeks since announcing that I was going back to work at my family's business. "What if..." I want to address those questions with my thought process. Want help discovering and implementing a plan to deal with "what if"? I have been working with business owners for over ten years and can help you design and implement the best plans to help you. Fill out the form below and I will reach out to you within 24 hours to schedule a call to find out learn more about you and your business’ needs. Learn more about how I work with business owners. [sform]4[/sform] Episode 359

On the night before heading back to my family's business I wanted to get the advice and insight into what my wife, Melissa, and daughter, Ava, were thinking. We are all a bit nervous for different reasons on the eve of the start of this new journey. Ava seems to think that I need to wash my hands. While Melissa thinks I need to hone the listening training I gained at Hopeworks Camden. Episode 358

https://www.youtube.com/watch?v=sjOqDuyPvqU Let Me Explain... After leaving my family's business (Pardo's Truck Service Parts) in 2014 I never thought I would return. Now four years later with a ton of experience, wins and accolades under my belt I am ready to take on my biggest challenge yet, build a franchise! Returning to work with my dad to transform his heavy duty truck repair shop, Pardo Fleet Solutions, into a well-oiled franchise. Part of the reason for my return is that my dad started talking to me about possibly coming back to work with him in late 2017. When he proposed the idea of me returning to help him grow the repair shop business with more locations. I got the idea to build a franchise model instead that could enable us to grow the business without the need to expand the number of hours we need to invest to get there. Coming in as the COO enables me to put the right systems and processes in place to enable growth and efficiency. The same business lessons that I have been preaching over the last four years with my podcast will be put to the ultimate test. While I have helped many entrepreneurs and business owners around the world it feels really good to be in a position where I can help my dad and my family. Continuing the legacy of my family operating in the heavy-duty truck industry is exciting to me! This decision to go back to work with my dad is not one that I have taken lightly. Nearly half a year of consideration went into my thought process to arrive at this decision. And for those that have been following along for a while will know that I worked at Hopeworks 'N Camden as their web director for the past year and a half while operating 234 Solutions. I gave my notice a few weeks back and while I am very sad to be leaving the mission, the youth and the team I work with, I am excited to jump head first into my new mission. Meanwhile, I plan to be visible at Hopeworks at their events, mentoring youth, and giving talks there. Over the last four years, I have created several podcasts and video series that documented my journey. So, of course, I have to document this new chapter of my journey! This will give me an opportunity to create content that I love while I build a franchise which I also love, and have the opportunity to build out the marketing content to help promote the franchise going forward. 18 Months to Franchise The Business Podcast will transform into The Business Podcast: 18 Months to Franchise. Episodes will consist of: Reflection Episodes I will be taking a deeper look at topics that I didn't get to explore in the Youtube series. Guest Episodes I'm a huge proponent of gathering different perspectives. I plan to invite guests from the business, in industry, and my network onto the show to discuss different topics related to the challenges we are facing at Pardo Fleet Solutions. Audio Only Versions of the Video Series There will be times where it makes sense to take some of the videos and turn them into podcast episodes. The Business TV video series on Youtube will have episodes consisting of: Complete episodes documenting a specific problem, following the journey to the solution. Video update episodes that come out between the complete episodes. Vlog episodes that document a specific event or time that may fall into both business and personal aspects of my journey. My goal is to document as much of the journey as possible in as many ways as possible. I hope to inspire others to look at their business in a different light to improve it for both themselves and who they serve. I haven't decided what the release schedule for this new series just yet. My first full day is Monday, August 13 so please feel free to wish me luck on my new venture on Email Facebook Twitter Instagram I hope you decide to come on this journey with me. I look forward to rolling up my sleeves and help grow Pardo Fl...

About Dr. Tyson Franklin Tyson E. Franklin graduated from the Queensland Institute of Technology, Brisbane in 1988 with a passion for business and marketing. Strangely he didn’t study business or marketing though, instead, he studied podiatry, however, the following year he did enroll in a business degree at Griffith University. Since then he has opened, sold, taken over and relocated well over 20 podiatry businesses throughout Queensland, and at one stage ran multiple podiatry and footwear businesses 1800km apart. He has won multiple business awards, most notably the Queensland Telstra Business Award, is a Fellow Member of the Institute of Managers & Leaders Australia and graduate of the Entrepreneurs Success Program. Dr. Tyson Franklin most recent business achievement was selling his Cairns podiatry business for a seven-figure amount, which was a record sale for a single podiatry business in Australia. Tyson currently mentors small business owners with an emphasis on helping them develop long-term marketing strategies, business system, and frameworks. Tyson is a professional speaker has spoken throughout Australia and overseas and he is renowned for keeping his audience engaged and entertained, but most importantly he educates with real-life business experiences. He has authored two business books, It’s No Secret There’s Money in Podiatry, and It’s No Secret There’s Money in Small Business, both best sellers on Amazon. In August 2017 Tyson launched his podcast show It’s No Secret with Dr. T., which is aimed at small business owners who want to earn more, work less and enjoy what they do each day. At present Tyson lives in Cairns, Queensland and is currently working on his third book, second podcast show, and his upcoming 2018 workshops. Connect with Dr. Tyson Franklin tysonfranklin.com Facebook Instagram Twitter Linkedin Episode 356 This episode is brought to you by Super Joe’s new book Sales Won't Save Your Business.

Here are three small changes for big results in business! https://www.youtube.com/watch?v=B_ycQ42e8FQ It is crucial to not lose sight of how small changes can quickly add up to big results in your business. I am always reminded of the fraction of pennies that pizza shops are trying to save on their pizza boxes. A fraction of a penny may not sound like much, but when you add up how many fractions of pennies you will save over the course of a year, you got something big on your hands. I know that this concept can be easy to talk about, but once you are in the daily grind it can be hard to see the big picture. Below I have compiled a list of three small changes you can make in your business today to start seeing big results in the near future. Of course, this is just a small list to help get you thinking of the changes you can make in your daily operations. 1. Reduce the number of steps When I say the word "steps" I am talking about steps in your process which can include footsteps. You may not be in a position to tear apart your entire operation's process. That doesn't mean that you can't take a look at how many footsteps that are required by each team member to complete their processes. Think about the challenges that exist to shrink the number of footsteps needed throughout their process. Start thinking about how many seconds add up throughout the day, week and year. Moving mountains, or relocating rooms in a building, to group processes together may not be in the cards right now. Get in the mindset to look at the challenges from a different perspective. Many times the easiest solution is hiding in plain sight and you just need to think about the challenge differently. 2. Increase communication Who's on first? Look for ways to increase communication touch points between key team members. Don't forget to include increased touch points to your clients and customers while you are on the path of increased communication. The increased communication channels can come in many forms. Integrating technology is a great way to speed up the flow of information between different parties. Having well structured, regular recurring meetings is another way to get everyone on the same page. New routines for your team may feel awkward at first, but if you build a structure and stick to it, you won't be sitting around dreading the next meeting. Though I feel like this could be a whole topic that I could tackle in a future episode. 3. Standards. One of the easiest small changes for big results in business comes by just evaluating your current standards and practices in your business. Take the time to ensure that you have proper standards setup that everyone is following nearly 100% of the time. This may require coming up with incentives and possible reprimands for not following the standards laid out. Be sure to think through the standards that you are creating before you start holding your team accountable. Don't allow yourself to let the standards waver. Let's Wrap It Up As a leader in your business, you always need to be looking for the next big thing that is just ahead of the curve. Sometimes those big things are right under your nose and are a bunch of small things that add up quickly. Don't delay progress in business or else the world will pass you by. These small changes for big results in business are one piece of the puzzle. I'd love to hear about a small adjustment that you made in your business that had a huge impact. Shoot me an email here. Want help discovering and implementing your small changes for big results in business? I have been working with business owners for over ten years and can help you design and implement the best plans to help you "find and implement your small changes for big results in business". Fill out the form below and I will reach out to you within 24 hours to schedule a call to find out learn more about you and your business’ needs.

Every business has highs and lows. It is how you deal with the lows in business that will matter in the end. https://www.youtube.com/watch?v=2QUUt9M5RTQ Being around my family's business since I was a kid (6 years old) I have seen plenty of ups and downs in the life of businesses. It is important to always keep in mind that the choices that we make in both life and business have consequences. The weight of those consequences varies greatly on how much you are willing to gamble with the future. Today I'd like to talk about three steps to refocusing and how to deal with the lows in business. 1. Take a step back. You got to where you are in business for a reason. It most likely did not happen by accident. Making the right decisions at the right time generally leads you to a path where you can do more of what you are really good at. So when things start to seem like they are going sideways, I want you to take a step back from your business. Being able to see the reasons for a slump sometimes require a higher overview or a different perspective to be able to really see where the issues lie. Be prepared to take a short break. I know that this can be the most difficult part of the process. When things aren't going right we tend to want to jump in head first and try to fix the issues as quickly as possible. That works well when you are catching the issues before they become real issues that start creating measurable slumps in the business. Clear your mind of the business. The reason for this is because if you are grinding away day after day in your business you are going to be too close to the challenges to see the real root causes for the issues causing the slump. I want you to give yourself the permissions to have the space to think and work out complex solutions for complex challenges. You need to shed the weight of the hypotheticals and stress of the situation to help give you a fresh set of eyes and more importantly a positive mindset. Sometimes you don't need to go for a long vacation to find solutions. You just need to find the reset button for yourself. In my case, going to sleep or going for a long run opens my mind up to get in the right headspace to relax and concentrate. Again, this can be the hardest step in the process. So stay strong when it comes to taking a step back. Remember hitting the pause button is not hitting the stop button. 2. Analyze the data. Now that you have a clear head to think through the challenges you are faced with. Start taking a look at the data that you have related to the current challenge with fresh eyes and mindset. Being in business and having success is great on many levels. One of the best aspects of having a successful business is that you should have plenty of data to pour over. This will enable you to be able to look deep into the inner workings of your business. This is more complex than just "knowing your numbers". If you really want to deal with the lows in business, then you need to know how to apply the numbers. This way you won't be guessing or "throwing spaghetti at the wall to see what sticks" when it comes to pinpointing possible solutions. 3. Don't be afraid to try something new. Now that you have some potential solutions to deal with the lows in business. It is time for you to take action on the solutions. Do not be afraid to expand the horizons of your business. Trying something new as a pilot program can help generate interest and buzz with your business. I would caution against making too many drastic changes all at once. Introduce changes to your business as part of an overall plan. Have team members buy into the changes so you don't rock the boat too much with them all at once. Of course, drastic times call for drastic measures but hopefully, you have done your part to pay attention. This way you aren't faced with such a dire situation. Let's Wrap It Up Bad times are potentially always around the corner when it comes to business.

Every business needs or has social media in its life, but is it being used effectively? Within the last week, I have had both two good experiences with businesses interacting with me on social media and one negative one. In this week's episode of The Business Podcast I want to point out three ways to business owners and managers to handle social media to interact with customers to enhance the experience with your organization. https://www.youtube.com/watch?v=_cgtIelLLac 1. Search out people with a need and interact with them. I tweeted out the following. https://twitter.com/SuperJoePardo/status/1012449182001582082 Shortly after it had a response from an unlikely source. https://twitter.com/SearsAuto/status/1012452239917617152 I was both surprised and delighted to see the initiative that was taken by Sears. This is a great example of how you can utilize your social media team to seek out customers with a pain point that you can help with and interact. 2. Respond when you are tagged in social media. In response to my tweet about having a flat tire, my good friend Aimee J. https://twitter.com/SuperJoePardo/status/1012687203284258816 A little bit later I received the following tweet. https://twitter.com/SuperJoePardo/status/1012689855074242560 They are going to reach back out to me very soon with some compensation for the fact that this is my fourth tire to have a sidewall pop and the fact that it took 3 hours to get a service "truck" to me. More on the "truck" part in next week's episode. Be proactive and vigilant when people are talking about your brand online. Interact with them to help them feel taken care of. Or you could just... 3. Bury your head in the sand. Crickets after this tweet. https://twitter.com/SuperJoePardo/status/1008047328148717570 Needless to say that I won't be purchasing another pair of their sunglasses even though I really liked them and they aren't that expensive. Don't try to be all millennial-focused, and then not interact on social media. Any touch point you have with people who like your product enough to give you feedback is crucial. There are so many customers that won't give you any feedback, show some care. Let's Wrap It Up There are plenty of good and bad ways to interact with your customers through social media. Make the attempt, because it can make all of the difference in keeping a customer and letting one go... While they bad mouth you to the world. Want help implementing these steps into your business? I have been working with business owners for over ten years and can help you design and implement the best plans to help you "interact with customers on social media". Fill out the form below and I will reach out to you within 24 hours to schedule a call to find out learn more about you and your business’ needs. Learn more about how I work with business owners. [sform]4[/sform] Episode 353

About Adriana Gavazzoni Adriana Gavazzoni is a Brazilian author and has been a lawyer for twenty-seven years. She won for her first book Behind The Door: The Golden Book Award 2017- Readers Choice; Book Excellence Award 2017; Honorable mention at Paris Book Festival 2017; Honorable Mention at Reader's Favorite Award 2017 and was a finalist to the Independent author. Adriana is a lawyer, a former professor of law and a writer of novels and legal books, but she is also a voracious reader. She speaks four languages: English, French, Portuguese and Spanish. When she is not practicing law or writing, she enjoys many interests and is a very active person. She loves to dance (Tango) and workout. She loves to travel, loves good wine, and has been studying astrology for fifteen years. She paints and loves to cook. Connect with Adriana Gavazzoni www.agavazzoni.com Facebook Instagram Twitter Episode 352 This episode is brought to you by Super Joe’s New Webinar 5 Reasons Sales Won't Save Your Business and How to Fix Them!

Negative Online Business Reviews, Ratings and How To Deal With Them https://www.youtube.com/watch?v=c6Wci6sH6hg A good friend of mine and a local business owner was recently put on blast online when he was caught off guard. He found himself on the wrong end of someone paying for him to receive fake negative online business reviews posted about his business. Today I will talk you through ways to help prepare yourself and handle negative online business reviews. 1. Why do I need to collect online business reviews and ratings? You know that you offer a great product, but are you doing enough to make sure that you are collecting powerful social proof? Others are always looking at the reviews to make a decision between spending money with you or your competition. Online business reviews are needed to help increase your SEO (search engine optimization) for people to not only find you but see that other people have had a great experience. Collecting reviews is important for your sales potential and trust factor, but also to safeguard you from someone deciding to bomb your online accounts with fake negative reviews. Most people will not take the time to actually read the reviews. Potential customers will glance at the star rating and feel they have all of the information they need on you and your organization to make an "informed" decision. By being proactive with your review collecting efforts you can help offset the threat of someone posting lots of negative reviews. In the case of my friend, he went on a binge of getting as many of his previous customers to post a review of his services to offset his poor star ratings. The great news is after a few weeks/months (which certainly hurt his business) he was able to get Google and the other online services to take down the clearly fake reviews. Now he has tons of reviews to show for his efforts, but the damage may have been done to his business for any potential clients who took one look at his poor rating and moved onto a competitor. 2. How do I collect more online business reviews, ratings? Once you have decided that collecting online business reviews is important for you and your organization you need to get up and start collecting reviews and ratings. Offering an incentive for your customers or clients to get something desirable can increase the likeliness of getting a review posted. Offering a raffle for reviews is another great way to incentivize customers to leave a positive review. Another way to go about getting reviews is to craft some review templates for customers to easily post about their positive experience. Being creative can be a tough task for some people, so having a template to help them along with the process of leaving a positive review can be very helpful for some. Don't be afraid to ask for the reviews and don't forget to spread the online business reviews around so that you aren't vulnerable to one or two negative reviews sinking your overall rating on any single platform. 3. How should I respond to negative reviews? If the negative review is legit, you should not be looking to come off as defensive. It can be so tempting to want to spring right to defensive mode, but instead, you should be viewing this as an opportunity to show off how caring your organization is. Always be looking for an opportunity to reach out to the person to create a better and more personal experience. Showing that you care will go a much longer way than trying to fix any wrong doing in a public forum. Give out the proper contact information and ask for them to reach out if that is the best way to have a conversation. Once you have the previous client/customer on the phone, chat or email you can start to diagnose what went wrong. Asking questions to get the most amount of information will leave the least amount of room for imagination or assuming (we all know what assume means). Once you have all of the data you will likely need to form a proper resoluti...

About Donald Kelly "Donald Kelly helps struggling sales professionals and entrepreneurs find more prospects, build stronger value and close more deals. He can do the same for you and your team. As a former top performing technology sales professional, who has successfully sold in both the public and private sectors, Donald was able to crack the code that could turn any underperforming organization into a selling machine. Donald has designed his training around concrete fundamental principles adaptable by any seller. He has helped sellers from companies all over the world build confidence in their selling abilities and increase revenue as a result. Organizations such as VMWare, Consolidated Electrical Distributors LLC. (CEB), Salt Edge, Chapter Spectrum, and Hibu/The Real Yellow Pages. Along with helping for-profit organizations, Donald has also assisted non-profit firms such as Florida State Minority Supplier Development Council, The Eastern Minority Supplier Development Council, Christians In Action Network, GEAR UP and Cal Poly University. As a speaker, Donald has spoken to audiences all across the country and has shared the stage with speakers such as Aisha Tyler, Sarah Koenig, Chris Brogan and Marc Maron. In addition to training sales professionals in workshops, online courses, and keynote presentations, Donald is the host of a popular sales podcast called “The Sales Evangelist”. With listeners in over 155 countries and monthly downloads exceeding over 55 thousand. The podcast has received recognition from publications such as Entrepreneur Magazine, The Huffington Post, Yahoo Finance and the South Florida Business Journal. Donald's mission is to evangelize the method of effective selling and motivate sellers of all levels to DO BIG THINGS! Connect with Donald Kelly www.thesalesevangelist.com Facebook Instagram Twitter Linkedin Episode 350 This episode is brought to you by Super Joe’s Super Retreats!

When you are first starting out in your business you do what works. As time marches on, things grow and if your processes don't the amount of time you are investing will only grow too. You may find yourself asking how do I organize my business. Below are five easy steps that I have put together for the request I get a lot... "Help Me Organize My Business" Your business should be a machine. Every step of the way should be an optimized process that enables business, not disables it. When you are disorganized you are saying to your team that it is ok for them to be disorganized. Disorganization creates chaos and inefficiencies that will add up to be more costly than most will ever realize. Increasing your cost of doing business and competing in your marketplace. It is easy to start to feel buried by your business when you are left guessing while searching through the disorganization. It can be an early warning sign that as your business grows it will only get worse and the weight of not knowing will become heavier. This is why I always say that you need to build your business for your lifestyle and not your lifestyle for your business. By being more organized you are giving yourself the opportunity to save time. By saving time you are enabling yourself to make more money. Money, when viewed and used as a tool, can create more time for you to focus on working on your business rather than in your business. Having quick access to information in your business allows you to know what is going on at a moment's notice. You are left guessing and searching. Guessing will lead to panic and feeling defeated. Let's get past feeling defeated and panicked and go over the 5 steps on how to "organize my business". #1 Start Today Nothing will ever change if you are not willing to start today. This step can mean many different things to many different owners. Starting today could mean committing to the idea that you have to get more organized if you ever want to grow further. Maybe growth isn't why you are trying to "organize my business". It could be that you are tired and frustrated with the way the business operates and eats up your time, energy, and resources. All of the above reasons and more are legitimate reasons to want to organize your business and are all the more reason to start today! #2 Ask LOTS of Questions Gathering your team together to discuss the current challenges in your business can be difficult. You need to give your team space to safely and confidently discuss the current situation the way they see and feel it. You may have tried to accomplish this in the past, but if the information ultimately led to no changes your team may be skeptical. This time will be different because I want you to check your ego at the door and come to the table with your team, with an open mind. In some cases, this may be a good time to bring in an outside consultant to act as a moderate to dig deep into the root of the problems. Sometimes we can find ourselves too close to a situation to see the big picture. Listen to the answers and responses. They can help you arrive where you want to go, organization. #3 Set Goals and Expectations Organize the solutions that you have come up with in step two into three categories of implementation. Short Term (Now - 3 months) Medium Term (3 - 6 months) Long-Term (6 - 12 months) This will enable you to build a pipeline for the changes that you are going to be looking to make with expectations and goals set. #4 Start Small Disappointment will come easily if you don't start small and piece out your bigger goals into smaller goals. Especially when you are getting started it is important to have some easy wins for both you and your team. Working on the smaller pieces of your big goals will also help you and your team gain focus on the big picture and stay focused going forward. #5 Always Reevaluate As you lead your team for the months to come,

About Dan Cockerell Dan was born in Chicago in 1969. His father was an executive with the Marriott Corporation and as a result, Dan moved frequently across the United States while growing up. He attended Boston University, graduating in 1991, where he earned a Bachelor of Arts degree in Political Science. An avid rugby player, he was selected for the 1990 and 1991 USA Collegiate All-American Rugby team, and was Captain for the 1991 team. Dan’s first experience working for Disney was as a participant in the Walt Disney World College Program in Orlando in the summer of 1989, when he worked as a front desk host at the Contemporary Resort. Upon graduation from Boston University in 1991, Dan moved to Florida and participated in the Disneyland Paris Management Trainee Program. In January of 1992, three months before the opening of Disneyland Paris, he was transferred to France, where he remained for five years in various management roles. He and his wife Valerie, who was also with Disneyland Paris, were married in France and spent five years there before moving back to Orlando in 1997. Since that time they have raised three children – Jullian, Margot and Tristan. Dan has held various management and executive operations roles at the Walt Disney World Resort, both in the theme parks and resort hotels, and was the sixth executive to hold the position of Vice President, Magic Kingdom since the park opened in 1971. He earned his MBA in 2001 at the Crummer School of Business at Rollins College. Dan puts great value on spending time in the operation and frequently spent time in the park, assisting cast members and interacting with guests. He believes that building relationships is critical for leadership success, and his approachability in the workplace is a testament to his people-first philosophy. In addition to his operational responsibilities, Dan has been a keynote speaker for the world-renowned Disney Institute for 18 years. He has addressed open-enrollment participants as well as attendees in customized programs including the USAA Bank, General Motors, the U.S. Department of State, the U.S. Army, the Southern Methodist University Business School, Porsche A.G., and United Airlines. He also participated in the Sodexo Quality Life Worldwide Conference Panel, moderated by Arianna Huffington, in 2015. He served on the board of Junior Achievement of Central Florida from 2004-2018, and was Chairman in 2010. After a fulfilling and exciting 26-year career with the Walt Disney Company, and upon becoming empty nesters, Dan and Valerie made the decision to set out on a new adventure, balancing their time between Orlando and Boulder, Colorado. Valerie continues to facilitate Disney Institute programs in Orlando, as well as programs in French-speaking Quebec. Dan provides customized, authentic presentations, focusing on leadership and management practices, drawing upon his extensive Disney career with relevant examples and inspiring storytelling. Connect with Dan Cockerell DanCockerell.com Episode 348 This episode is brought to you by Super Joe’s Super Retreats!

It is so hard to believe that is has been 4 years of me producing this podcast! While it has changed plenty over the course of the years. From just doing interviews to having topic episodes, to doing pre-shows with my brother Matt, to changing the name of the show from Dreamers Podcast, to including three new types of episodes in the series. We've raised a bunch of money for Give Kids the World each year with the anniversary episodes. This year I am raising money for Hopeworks 'N Camden. The organization is expanding into a brand new facility and are looking to raise money. Click here to donate You can click the play button above to listen or watch the entire episode via the Facebook live video below. About Super Joe Pardo Super Joe Pardo is a New Jersey-based, sixth generation award-winning business owner who works with businesses and owners to help them grow by focusing on their team, offer and process. In 2014, Joe left his family’s $100 million business to start his own. Founding the award-winning show, "The Business Podcast". His platform helps owners pursue the business and lifestyle of their dreams. March 2, 2018 Super Joe released the much anticipated “Sales Won’t Save Your Business” to further help business owners, managers, sales teams and aspiring leaders grow their business by focusing on the TOP (Team, Offer and Process). Connect with Super Joe Pardo Facebook Instagram Twitter Linkedin Youtube Episode 347 This episode is brought to you by Super Joe’s Super Retreats!

About Harry Duran Harry Duran is Founder of FullCast, a full-service, done-for-you podcast production and marketing consultancy. He helps 6-figure entrepreneurs amplify their authority and extend their reach through the power of podcasting. As Host of the popular Podcast Junkies on iTunes for the past 3 1/2 years, Harry has had conversations with over 150 interesting and engaging podcast personalities. Some of his most memorable guests have included Pat Flynn (host of Smart Passive Income), Cliff Ravenscraft, Lea Thau (host of Strangers), Helen Zaltzman (host of The Allusionist), and Jordan Harbinger, (host of The Art of Charm), just to name a few. Harry Duran has spoken on stage about the importance of finding your voice and why long-term engagement with your podcast guests is key. Harry shares lessons learned from his first 25 interviews in his book, Around the Podcast Campfire.. As a host, consultant and coach, Harry empowers others to amplify their authority through the power of a podcast. As a speaker, Harry challenges leaders to understand the importance of finding their unique voice. Connect with Harry Duran PodcastJunkies.com FullCast.co Facebook Instagram Twitter Linkedin Youtube Episode 346 This episode is brought to you by Super Joe’s Super Retreats!

About Polly Bauer Polly Bauer, award-winning author of The Plastic Effect and Credit Intelligence. She is the founder of the Credit Card Loss Prevention School and CEO of Polly Bauer & Associates, a credit card consultancy she established in 1995. Cyber Security professionals call her “a springboard for a new level of understanding of how credit cards are used and misused,” and Knowledge Capital and Industry consultants praise her and her work because it’s “filled with the wisdom that can only come from a true insider. No one knows the credit card industry better than Polly.” She has identified sweeping industry trends in the fields of credit card fraud prevention and detection and as a merchant advocate specializes in loss prevention and customer payment data security. As a key visionary and preeminent expert on credit cards operations and all forms of payment, Polly has directed the global expansion of e-commerce companies into 170 countries and currencies. And managed $950 million credit card portfolio for a billion-dollar corporation. Polly Bauer’s genius -- helping people think before they swipe and recognize the misconceptions they have about the use of credit. Her ability to strategically guide corporations and individuals through the maze of misinformation with true common sense, compassion, and humor is what sets her apart as an international corporate speaker and consumer advocate and media expert. Her focus on credit cards and how it affects consumer purchasing behavior has been presented to thousands of audiences around the globe. Connect with Polly Bauer pollyabauer.com Facebook Twitter Linkedin Youtube Episode 345 This episode is brought to you by Super Joe’s Super Retreats!

De-Stress Your GoalsI know it has been a while since I have done a business lesson video. Let's talk about your mid-ranged goals for 2018. One of the best things I have done for my productivity and my sanity is to create a list of goals that I want to accomplish for each month. This way I don't stress out about how I have things to do months in advance of them actually mattering. The list helps me focus on what is in front of me for the here and now and make time for things like vacations and breaks. You want to be able to de-stress your goals so that you can have more focus, time, and productivity for the tasks that are at hand. In this podcast episode and video, I go over how I have broken down my year and set myself up to accomplish 3-7 tasks per month. Nothing falls through the cracks and no more stress about things I can't be worried about in the present. [More in the video] https://www.youtube.com/watch?v=XK5V2F0rrqk Episode 344 TranscriptionWelcome everybody to see business podcast where we pour out weekly business lessons from entrepreneurs business owners from around the world this week's episode is brought to you by me and my brand new super retreats if you're a business owner if you're an entrepreneur and you want to learn how to grow or scale your business go to joepardo.com/retreats to learn more and I'll talk more about it later on in this episode I'm your host super Joe Pardo and today I want to talk about goals now I've talked about a lot of different topics over the last you know four almost four years now I've been doing this show and today I want to talk about how I go about setting my goals III try to keep things as simple as possible I'm just clicking over here to look at my actual my list of things I want to accomplish in a year so with 2018 everybody likes to start off with like oh how am I gonna you know lose weight and grow my business and do these other things and be a better father and be a better mother and be a better this or that or do more of this how to get more involved well these types of things can definitely be overwhelming and I'm sure you've heard the idea that you know you need to break them down into bite-size pieces so that you can digest them and you can accomplish them so to take that one step further this year to kind of put that anxiety to rest and also to set enough goals so that I felt like I was accomplishing enough every single time I want to go and do work I I don't want to feel like well yeah I got I got a B and C done but I have so many things to do and I need to make sure that I'm getting all these other jobs done and before I know it is gonna be the end of the month then it's gonna be the next month and before you know it an events gonna be here this is gonna be there and I'm just gonna be running around like a chicken with my head cut off and we want to try to avoid that um you know me I get stressed out the fact that there's things out there that I need to do really stresses me out like I get so wrapped up in like what is there left to be done what things am i leaving untouched and then there's things that are like not even close to needing to be done anytime soon but yet I still feel the need to get anxious about and be like I gotta do this thing this isn't for a whole other year I got to worry about this thing but because it's still on my plate it's taking up the space up here in my head so to kind of try to counteract this you know I use a lot of to-do lists I think that you should be using a lot of to-do lists and I and I think it's important for you to see that you're checking them off and crossing things off and sometimes it's a pain to have to go and like write them all down but but it's really important right and the more you write down the better you'll be at getting them crossed off and feeling accomplished and feeling if you're actually making headway on the projects that you're working on um so to go along with that I decided at the beginning of the yea...

About Annett Bone Annett Bone is the founder and host of The DancePreneuring Studio podcast where she guides her listeners on a journey of transformation inspired by dance, life, and business. The podcast is a reflection her personal adventure overcoming her fears and returning to her passion for dance after a 20-year hiatus, the lessons that she has learned along the way, and proving that it’s never too late to be great. Connect with Annett Bone AnnettBone.com Facebook Instagram Twitter Linkedin Episode 343 This episode is brought you by Super Joe's Super Retreats!

About Mac Prichard Mac Prichard is the founder and publisher of Mac’s List, an online community for people looking for rewarding, creative, and meaningful work. More than 80,000 people a month visit the site, which includes a job board, and a blog and courses about the nuts and bolts of job hunting and career management. A leading career expert, Mac helps people who are looking for a job during all of life’s transitions: millennials getting a first job, midlife professionals switching sectors, parents getting back to work after raising a family, or baby boomers who want to change careers. Mac is proud to own two registered B-Corp companies, which use the power of markets to solve social and environmental problems. He is the author of Land Your Dream Job Anywhere and hosts the weekly podcast, ‘Find Your Dream Job.’ Download the first chapter of Mac's Book Macslist.org/thebusinesspodcast Connect with Mac Prichard Facebook Instagram Twitter Linkedin Episode 341

In this episode, Jordan Gross gives away 3 copies of his brand new book Getting COMFY: Your Morning Guide to Daily Happiness. Listen in to find out how to score a free copy for free! About Jordan Gross “Jordan, your smile lights up a room.” “Jordan, you just brighten my day.” “Jordan, all my troubles go away when I talk to you." These are just a few things said about Jordan Gross by none other than, his grandma! But, in all seriousness, Jordan is a 23-year old entrepreneur and writer. He graduated from Northwestern University with a degree in Economics, and then received a Masters in Management from the Kellogg School of Management, and went directly into a corporate job. Jordan Gross recently left that role to pursue what truly lights him up every day, adding value to others without expecting anything in return. He has founded and worked with multiple startups in the food space, he created an Alzheimer’s Awareness mission, he is a personal trainer, and last but certainly not least, he is the author of the book Getting COMFY: Your Morning Guide to Daily Happiness. Order your copy of Getting Comfy on Amazon. Connect with Jordan Gross Website: http://getting-comfy.com/ Facebook: https://www.facebook.com/GettingCOMFY/ Instagram: https://www.instagram.com/getting_comfy/ Twitter: https://twitter.com/Getting_COMFY Linkedin: https://www.linkedin.com/in/jordan-gross-8271905b/ Episode 340 This episode is brought to you by Getting COMFY: Your Morning Guide to Daily Happiness.

When I first met Niel it was down in Orlando for a podcaster event. He asked to borrow my pen after a great lunch in Downtown Disney. I never saw that pen again... Years later we have become good friends and have helped each other along our journeys. I'm so proud of the work he has done in the last few years of knowing him. Today we discuss how to navigate having multiple streams of business under one brand so you don't go confusing your customer base. We also talk DJing, as we both have our roots in it. About Niel Guilarte Niel is the founder of Wildstyle Media, an award-winning media firm serving the Tampa and Orlando area. He is the director and editor of The Messengers documentary, host of the All Things Post Podcast and a founding member of the Florida Podcasters Association and heavily involved in Podfest Orlando. Connect with Niel Guilarte allthingspost.net Episode 339

Carole Sanek has worn many hats spanning the years. She started as an RN and stayed in different fields of medicine for many years but her passion is creating and writing. When blogging first caught on, Carole was working as a Realtor in Florida and became an avid blogger. As time went by she learned to use every major social media platform, and became known as a local thought leader which prompted her to open her business Butterfly Boom Productions in 2011. 3 blogging awards later, Carole moved from focusing 100% on helping people with social media PR and moved into actually writing for people. She is a ghost writer, and social media content creator, and her business is dedicated to helping people get found. As luck would have it Carole discovered podcasting at a social media conference and created and hosted a podcast named “The Crazy Marketing Ladies Show”, which she is retiring this month when she and 3 other crazy ladies do a final episode and she has a new show starting soon called “They Dig Deeper” where she will interview people who do good things without thinking – the heroes and heroines out there. Connect with Carole Sanek carolesanek.com Facebook Twitter Instagram Linkedin Episode 338

Joshua Davidson is an entrepreneur, speaker and startup advisor. He has been creating companies since he was in high school at the age of sixteen. In a nutshell, Joshua spends most of his days building products and growing companies. He has been personally featured in major publications such as MSNBC, NBC, Fox, Technically, AOL, Mashable, EliteDaily, Huffington Post, CBS and the Examiner. Since founding the company 2009, Joshua has been on a mission with his team at ChopDawg.com (Chop Dawg) to make a difference and impact as many entrepreneurs as possible. Joshua and his team are doing this by helping their clients turn their brilliant ideas into beautiful products and powerful brands. Joshua and his team strongly believe that by providing both an incredible range of services together with their knowledge and expertise in building startups, they can help those who are most passionate about their ideas to enter their respective markets and generate the type of traction necessary to make their venture a success. To date, they have helped launched over 170 products around the world for the iPhone, Android, Apple Watch and the web. Joshua and his team also help clients raise capital, monetize, build traction, grab media attention and scale all under one roof. On the side, Joshua speaks at conferences, universities and events across the globe. Joshua has spoken all throughout the United States from New Jersey, Philadelphia, New York, Los Angeles, San Francisco, Las Vegas, Boston, Tampa, etc. His talks primarily focus on being a young entrepreneur, using social media to grow your brands (especially on a bootstrap budget), building companies in the modern era of social, leveraging technology to rethink the ways that companies operate, and how to provide value in any situation in order to grow a personal (and professional) brand. Joshua also founded Subtle, an online application which consolidated online management, website management, email management and cloud storage management all into one ecosystem back in 2013 which operated for two years. Connect with Joshua Davidson chopdawg.com Facebook Twitter Instagram Episode 337

https://www.youtube.com/watch?v=SddrPeYXlG8 In a previous business lesson video I talked about hitting your target market. You can watch that video here. This week I want to talk about making sure your product placement makes sense (and cents). I went out to dinner this weekend to celebrate the 80th birthday of my wife's grand-mom. While at the bar waiting to be seated I noticed they had some beach volley ball playing on the TV from Brazil. When the competitors stopped to take a break on the sideline. Sitting between each team was a mini fridge completely jam packed with... [More in the video] Episode 336 Transcription welcome everybody to the business podcast where we hammer out amazing business lessons weekend week out whether it's with me or my guests this week's episode is brought to you by me super Joe Pardo my brand new book sales Holtz I had to look at the cover the sales won't save your business is how now on Amazon you can go to sales won't calm and pick up your copy if there's digital form there's paperback form which I got in my hand and there's also going to be a audio book edition where I make my audio book debut I didn't read the whole book I did do one part of the book that happens to be in every single chapter of the book anyway pick it up today its sales won't calm so on this episode of the business podcast I want to talk about product placement and when it doesn't necessarily make sense product placement is everywhere right it's it's I mean it's in this video right here right now if you're watching this on youtube you'll see there's copies of my book right behind me there are other albums and things behind me there's an award for podcasting right behind me placement this shirt I'm wearing is and is a shirt for a video game that a good very very close friend of mine developed and I happen to pick the name for the game anyway product placement is everywhere now redbull you know I I got a bone to pick with you I I was out to dinner Saturday night with some family and we were celebrating a birthday party birthday party birthday and the on the TV at the bar while we're waiting for our table there was some Brazilian volleyball going on you probably watched beach ball beach volleyball during the olympics but ABC had it on on a Saturday night cool whatever and you know there's plenty of Red Bull ads and there's other ads all around the the court what stood out to me was the fact that there was there was a mini-fridge in between the two each of the two players so they when they sat down and think like their little intermission or I'm not really sure than really watch before but when they sat down and take that intermission there was a mini-fridge behind it like right next to them so the camera was on them and that mini fridge was full of Red Bull totally full not a single can missing and the reason probably being is is because no one's going to drink the Red Bull what kind of message does that send I don't know that the product placement makes a lot of sense there I get it they sponsor it they you know and they they sponsor a lot of things and it's awesome that they throw money around like that and and and it's great but just a little thing like that right so you have this mini fridge between two volleyball players who are probably not even gonna drink the stuff maybe ever I mean personally I drink it from time to time whenever I know I got to get through something I know it's not great for you or whatever but it does the job right I don't drink coffee I don't drink alcohol you know once in a while I need to be able to get through the thing that I got to get through so with that said so I'm sitting there thinking like okay

Today marks the release of my brand new (fourth) book Sales Won't Save Your Business! To celebrate the release of the book I decided to jump on Facebook live and record and episode of The Business Podcast. Listen to the end of the podcast audio to hear the first 15 minutes of Sales Won't Save Your Business narrated by my good friend and Mister Voice, Al Kessel. You can order the book today on Amazon here. Episode 335

Julie Broad is an Amazon Overall #1 Best Selling Author, an International Book Award Winner, and recipient of the Beverly Hills Book Award for Best Sales book. As an entrepreneur and successful real estate investor she was also awarded the Top 20 under 40 Award. Her latest venture, Book Launchers, helps entrepreneurs and professionals build their brand and boost their business by writing, publishing, and selling a top quality book. In 2017, she also became a new Mom and moved from Vancouver Island, Canada to Los Angeles, California. Connect with Julie Broad booklaunchers.com Facebook Twitter Instagram Linkedin Youtube Episode 334

https://youtu.be/lNGLdKm0k-Q Last week I announced that I was changing up my show, this show, The Business Podcast to focus more on me and my skills. I wrote an open letter than you can check out here. That podcast episode, youtube video and blog post went viral among podcasters. It was shared among many circles and podcast news groups. I received lots of mostly positive feedback about my new strategy to change my show and filter through guests looking for self promotion through my platform. Let's talk about how to take a step back in business so you can move forward. On this week's episode I want to talk about how I took some of that feedback and incorporated into my changes. We can get so wrapped up in our big changes that sometimes we aren't able to take a step back and appreciate the feedback. How to take a step back in business and allow yourself to see that a step backwards is actually what you need to take a step forward. I also want to talk about the change to my studio and why (I think you'll like the answer). Here is a one word hint: play. Also, I want to hear from you on how you have made changes in your business and were able to take a step back. Email me your story: [sform]5[/sform] Tweet me @SuperJoePardo Message me on Facebook Episode 333 Transcription [Music] all right let's talk about how my office is now different it's not I being in my office for five years it was time to give it up to be a playroom that rooms not done yet and I will show you what that looks like when it's done but let's get into it welcome everybody to big business podcast featuring me super Joe Pardo and today I will talk about the letter that I wrote last week and how that relates to taking a step back in your business to reflect and to make a decision on whether or not something is a good or a great idea when I wrote that letter last week I didn't I mean I knew that there was gonna be some pushback um for the most part there wasn't a whole lot of pushback in fact I got quite a few letters and messages and people that wrote out to me saying hey I really appreciate what you've done Joe um not just for for for you but for podcasting as a whole you know and then the pushback that I got was like oh well that sponsored content and that's no good and and I just want to address that real quick my show my business model has very little to do with whether or not I'm I'm being paid to do sponsored interviews now I say sponsored last week and I talked about it being promote like a promotion fee I've changed that I treat that a little bit it's just you're sponsoring the episode by sponsoring the episode you're sponsoring the show and by sponsoring the show you're supporting the show and and you're able like it helps make up some of the time that it takes to put this show together so I think that when you're when you're trying to do something that's so radically different now not to say there aren't other people out there doing what I have already put forward there are and there are some people doing it really really well apparently um but there's not many right so so by and large people think that everything has to be if I had some people that say oh well if you're not gonna do interviews what are you podcasting for I mean like well I'm wearing a map con shirt right now middle and podcast conference go check it out it's in September um if podcasting doesn't have to be you know an interview based show it's funny because when I got started the only shows I knew of or Disney base roundtable discussion shows that once in a while would have an interview on with a special guest or something to that effect so I when you were trying to decide for your business whether or not you should be open and honest about it

Charge My Podcast Guests You read right, I'm now charging my podcast guests. Watch my talk and Q&A session at Podcast Movement 2018 Recent Conversation between Christopher Lochhead and I on Unstructured Podcast (May 2019) Check out the post here. Update 10/12/20 I wanted to write a quick update to this post, which is one of the most popular posts on my site. I recently went through and updated my package offerings and adjusted some of my offerings to better fit what I have time to accommodate. Always remember to be genuine and up front about your intentions. First, Let Me Explain. I love podcasting. I love it so much for what it is, my voice and your ears. I love it for what it has given me, which is a direction for my life and my business. From close friends, I have gained to the connections to people from every corner of the planet. Finally, I am grateful for what the platform allows me to give to others in the form of enjoyable and educational content. April 2, 2014, I ended my life long journey of working at my family's $100 Million business without a clue as to what I was going to do to support my wife and I. I went back to school to try to figure it out and started going to networking meetings to potentially find a path. One month later I was on a plane to Disney World and thanks to a friend on the plane I was inspired to start the Dreamers Podcast which three years later would transition into The Business Podcast. I built on the fact that I started blogging back in 1996 as a kid and never stopped. Content creation and bringing people together has always been my goal. Towards the end of 2014, I even started up the Mid-Atlantic Podcast Conference which has been growing year over year since. I've given tons of talks across the country both advocating for people to find and pursue their dreams, grow their business, and pushing for others to create their own content to connect with others and create a movement. I've written four books with the first three being critically acclaimed self-development books and the fourth coming out on March 2, 2018. Podcasting means the world to me and I could not imagine my life without it. I have always experimented with trying new things on my show. From doing the show five days a week for four months back when I was just getting started, to have a pre-show in front of my guest interviews, to doing topic shows and so much more. I always push my fellow podcasters to own the fact that their show is theirs and they shouldn't allow others to dictate how long an episode should be or what it should be about (within reason of staying cohesive with the brand you are creating). Over the nearly four years of podcasting I always get the same question: but how do you make any money from doing a podcast? I explain to them that from my show I have made almost zero dollars. Because of my podcast I have been able to make a living, a successful business and a brand revolving around what I love to do. Are You An Independent Podcaster? Learn more Join us at our next event! What Is Changing? My time is light years away from where it once was four years ago. Going from having a wife to becoming a family of four has changed my expectations for what I need to accomplish in my allotted time and the amount of money my time is worth has greatly increased over the last four years. Another thing that has changed is the direction and mission of my podcast. I changed the name to The Business Podcast shortly after winning Business Podcast of the year from the 12th Annual Podcast Awards to better reflect the topic of my show. While my show started out as a self-development show, over the course of the years it morphed into a show about business. Which is a topic that I am endlessly passionate about? The podcast will still be released every Tuesday at 8 AM EST. Going forward I am creating four separate series for my show going forward. Business Profiles Interviews with entrepreneurs and business owner...

Robert "Bobby" Klinck is an intellectual property attorney, but he’s not your typical lawyer. Sure, he’s got all the right credentials: he went to Harvard Law School, worked at some of the most prestigious firms in the country, and was mentored by Supreme Court Justice Neil Gorsuch when he was just another lawyer. But you wouldn't know he’s a lawyer by looking at the whiteboard in his office or his bookshelf. His whiteboard doesn’t have anything about the law. Nope, it's filled with tasks related to platform building, inbound marketing, and sales-funnels. And his bookshelf is filled with books written by, for, and about online entrepreneurs. Bobby is an online entrepreneur, whose expertise just happens to be the law. He serves other online entrepreneurs by helping them protect their online businesses and to do so affordably. He founded a company called Your Online Genius to help online entrepreneurs who can’t justify spending tens of thousands of dollars on an attorney to protect their businesses themselves. The company provides free and paid resources that help online entrepreneurs “do-it-themselves.” Connect with Robert Klinck www.youronlinegenius.com Facebook: www.facebook.com/youronlinegenius Twitter: www.twitter.com/bobbyklinck Linkedin: https://www.linkedin.com/in/robertklinck Episode 331

Since the Miracle on the Hudson, considered to be the most successful ditching in aviation history, Dave Sanderson has built a career as a motivational speaker, mentor and author. Currently, Sanderson averages over 100 speeches a year for major corporations across the United States as well as overseas, including Baylor and James Madison Universities, Boys and Girls Clubs of America, BP, Canada Life, Delta Airlines, Exxon/Mobile, Entrepreneurs Organization, YPO, eWomen Network, and numerous banking associations. In his presentations, he shares The 12 resources he and others used not only during the “Miracle on the Hudson but during his 30 years in sales and sales management, his 10 years being on and leading Tony Robbins security team and the precepts that enabled him to become a top producer in some of the largest sales organizations in the world and ultimately enabled him to survive the plane crash. In addition, Sanderson has appeared at countless fundraisers that have raised over $12.8 million for the American Red Cross. Dave Sanderson continues to donate his speaker services to the organization as an expression of gratitude for the care he received from one of the first persons he saw after he was rescued and transferred to land in New Jersey: a Red Cross volunteer with a blanket. In his book, “Moments Matter, Sanderson discusses lessons learned from the Miracle on the Hudson and how one defining moment in your life can create your lifetime of purpose. A firsthand account of his experience aboard US Airways Flight 1549 appears in the book “Brace for Impact: Miracle on the Hudson Survivors Share Their Stories of Near Death and Hope for New Life” by Dorothy Firman and Kevin Quirk. He has also participated in many documentaries for TruTV, NHK in Tokyo and one produced and directed by Rick Lopez, which will premiere in 2019. Sanderson was born in Peoria, Illinois, and grew up in Hillsboro, Ohio and Winchester, Virginia. Dave attended James Madison University and was graduated with a BBA in International Business. He began his professional career in restaurant management, and went on to work as a National Sales Manager for ADP, Sales Manager for PeopleSoft, Sales Manager for KPMG Consulting, Senior Vice President of Sales for Genesis 10; Application Sales Manager for Oracle, and Security Director for Robbins Research International, Inc., An Anthony Robbins Company. He lives with Terri, his wife of 30 years and his four children – Chelsey, Colleen, Courtney and Chance – in Charlotte, North Carolina. Connect with Dave Sanderson davesandersonspeaks.com facebook instagram twitter linkedin Episode 330

Lyndsay Phillips is a serial entrepreneur; self-professed organizational freak, client-appointed task master plus project ninja and warrior content marketer for life & business coaches, accountants and other online entrepreneurs across the globe. CEO & Founder of Smooth Sailing Business Growth, she leads a rock star team to support entrepreneurs who are seeking fast-paced business growth but finally have come to the realization that they can’t do it alone, do it all, and do it well. She is also the host of Sailing To Success Podcast and Smooth Sailing Online Support TV – - and loves sharing practical tips, business building & content marketing strategies so that you can be more productive and attract more customers faster. Connect with Lyndsay Phillips smoothbusinessgrowth.com Facebook:https://www.facebook.com/smoothsailingbg Instagram:https://www.instagram.com/smoothbusinessgrowth/ Twitter:https://twitter.com/smoothsailingbg Linkedin:https://www.linkedin.com/in/lyndsayphillips YouTube:https://www.youtube.com/c/Ssonlinesupport Episode 329

Terry Ogburn is the renowned owner and Lead Business Coach of Ogburn’s Business Solutions. His proprietary coaching system and personal devotion to the development of others has contributed to the success of hundreds of small to large business ventures. Terry began his business career in 1979 when he invested his last $118.42 to start an air conditioning service business. At that time, he had no car or truck, but he did have the knowledge and ability to build relationships. By 1983, he was a top 5 nominee for Small Businessman of the Year. In 1984, he won the award for “Outstanding Young Businessman of the Year” for the State of Florida. In 1985 successful in his business and recognized as a leader in the business community, he began to mentor other small business owners. In 1989 he developed his own business success program based on his experience and the teachings of his favorite business books. His program was so successful that in 1992 Terry was asked to join UniGlobe Active Travel as a Director of Operations to boost individual store performance. Within months, he took the store to a $2.5 million Dollar Travel Agency. He then took the program national to improve performance organization wide. In 1994 he became a founding team member of EXA Travel International and took on the role of Director of Training & Development and within two years the company grew to 11 regional offices, with over 2000 franchisees and went public in late 1996. Connect with Terry Ogburn ogburnsbusinesssolutions.com terryogburn.com Facebook Linkedin Episode 328

Shannon Martin has been working in marketing and communications for over 15 years, helping businesses communicate their messages and build community. Shannon is Podbean’s Director of Communications, serving as a liaison to the podcaster community. Shannon has worked closely with the development team and podcasters on Podbean’s platform and programs, which have expanded from podcast hosting to a suite of monetization services. She also leads Podbean’s educational and promotional efforts. Shannon writes for podcastingblog.com, the Podbean site and other industry blogs/publications, as well as speaking at podcasting events. Shannon also serves as the Director of Communications for EasyLiving and Aging Wisely, where she writes on elder care and healthcare. She does freelance projects ranging from a medical clinic blog to crowdfunding campaigns. Shannon has extensive experience in blogging, digital marketing, writing, editing, and public relations. Shannon’s writing has been featured on Forbes.com, MSNBC.com, Business Leader, Huffington Post, Amateur Traveler, Shanghai Family, and various industry publications. Shannon graduated from Wake Forest University with a B.A. in Psychology & Sociology and received her Master’s in Social Work and Gerontology certification from University of Georgia. She is a Hootsuite Certified Social Media Specialist. Connect with Shannon Martin Podbean.com Facebook Twitter Linkedin Youtube Episode 327

Kathy Knowles is the founder of Intuitive Strategies, a unique Human Resource Consulting Firm that helps service-based businesses and non-profits build empowering teams and drive home results. Known as the “Chief People Officer,” Kathy has over 25 years of corporate human resource experience. She’s highly skilled at guiding businesses and entrepreneurs toward a more accountable results-oriented organization through a systemized hiring approach and team development process. Kathy leads a series of online educational programs, as well as regularly speaking on how businesses can hire right the first time and build impactful teams. Through her Find & Fill Formula, Team Empowerment Process, as well as through her CEO Business Blueprint, Kathy is committed to empowering businesses, entrepreneurs, and non-profits on how to successfully maneuver the ever-changing landscape of leadership and people in the workplace. Kathy Knowles and her husband Larry live in Melbourne, FL with their two dogs Tessa and Toby. They have two grown sons and four grand pups! Kathy is an avid reader who loves to spend time in nature or the kitchen. Connect with Kathy Knowles IntuitiveStrategies.com Facebook Instagram Twitter Linkedin Episode 326

Frank Cottle is CEO of Alliance Virtual Offices and Chairman of the Alliance Business Centers Network. He is a recognized expert on flexible working, the virtual office movement and ‘third place’ working. Prior to creating the Alliance brand, Frank successfully operated his own portfolio of business centers in multiple locations across North America. Frank Cottle has spent almost the past 30 years delivering business services that are finely tuned to the workplace needs of startups, entrepreneurs and growing SMBs. Over the years he has worked with tens of thousands of business owners and, coupled with a unique global management perspective, has become the go-to authority on flexible and remote work. Connect with Frank Cottle alliancevirtualoffices.com Facebook Twitter Linkedin Episode 325

This episode of The Business Podcast is a pilot in a new series I call Business Owners Anonymous. Business owners from around the world come onto the show to get their toughest challenges solved. The twist is that they are completely anonymous while on the show. We do not refer to their real name, business name, or area. The goal is to be able to help real business owners tackle these challenges while breaking down the biggest barrier to getting help: Ego. Join me as I help this week's guest learn how to increase podcast downloads for her show and business. The tips that I share in this episode can help you build any platform, not just podcasting. Episode 324 Want to have your business challenges tackled on The Business Podcast? Click here to submit and schedule to be a guest on the show and have your biggest challenge tackled!

Tom Mulliez is a father, husband, entrepreneur, and the visionary behind iTREKKERS. Tom founded the company in 2014 after realizing that bringing together vetted professional captains and guides on one platform would help guarantee everyone a better experience in the outdoors. iTREKKERS is a combination of Tom’s desires to share his love of nature and to simplify the process of booking guided outdoor activities. His mission is threefold: to get people to experience the outdoors through iTREKKERS; to help people get outdoors, period, by providing useful tips and referrals; and to educate people about the outdoors and ways to be mindful. Tom, who earned a Bachelor in Commerce from Canada’s McGill University and an MBA in marketing at Virginia Commonwealth University, was raised between his hometown of Roubaix, France, and a small town near Atlanta. His love of nature is derived from early memories of camping in the Georgia mountains with his father. For Tom, the only passion greater than a love of the outdoors is his love of family. Tom and his wife often spend time outdoors camping, at the beach, or on their boat with their three young children. Connect with Tom Mulliez iTREKKERS.com Facebook Instagram Twitter Linkedin Youtube Episode 323

Jonny Cooper is a lifetime entrepreneur, having built a financial business from zero to 8-figures before selling to a public company in 2003. Since then, Jonny "fell into" coaching through being asked for advice on growth and exit strategies by former clients and his wider network. He attributes the spectacular success of his early venture to his ability to define a clear and simple marketing message, and in identifying and engaging with an audience for that message. For the last 15 years, Jonny's been coaching entrepreneurs and business owners large and small in the three principles of what he calls Effortless Marketing - Awareness > Interest > Engagement. In 2017, Jonny launched The Success Party with the following Massive Transformative Purpose: "My MTP with The Success Party is to empower 100,000 entrepreneurs by 2025 with the principles of Effortless Marketing, reducing stress and creating more impact around the world." He launched The Jonny Hates marketing podcast in October 2017, with Season 1 promising to bring his unique philosophies to life with humour and passion. In Jonny's words from The Success Party homepage: “We’re alive at a point in history where there is more opportunity to thrive than ever before. Digital tools and access to universal connectivity provide us with everything we could need to build an exponential business, and a life of our wildest dreams. Yet too often we find ourselves stifled by procrastination, fear and overwhelm. Overwhelm from too much information. Overwhelm from social media noise. Overwhelm from the death of traditional marketing. Overwhelm from the scale of opportunity. The antidote to all that is clarity: Clarity of Thought Clarity of Ideas Clarity of Action" As Jonny says - Let's Get On With It! Learn why both Johnny and Super Joe Pardo hate marketing, and you should too. Connect with Jonny Cooper thesuccessparty.com Facebook Instagram Twitter Linkedin Episode 322

Todd Cochrane wrote the book on podcasting. Well, at least the first: “Podcasting: The Do-It-Yourself Guide.” He is founder of the People’s Choice Podcast Awards and the Tech Podcast Network. He is also credited with bringing the first advertisers into podcasting, GoDaddy. But in a career that has earned him a place in the Podcast Hall of Fame, perhaps Todd Cochrane’s biggest influence on podcasting is RawVoice and its related company, Blubrry. Blubrry offers a combined 75,000 podcasters: media hosting, advertising opportunities, content creation tools, and more. It has been said that influence in the podcast world belongs to he who holds the key to delivering relevant measurement statistics, so that advertisers bursting to buy can properly understand what, in fact, they are buying. Enter Todd Cochrane and Teams Blubrry, a core site for content sharing, discovery, publishing, hosting, and, above all, measurement, data analytics, and monetization. Blubrry is also home to PowerPress, the WordPress podcasting application that powers the majority of podcaster sites running WordPress. At this point, Blubrry is the leader in insights into podcast metrics / audiences: who is linking to you, listener-base demographics, clients, platforms, listen data, and geographical data with worldwide mapping. Connect with Todd Cochrane blubrry.com Facebook Twitter Linkedin Episode 321

Jeff Clem’s professional career has been in the leadership and management of countless interactive multimedia projects since 1995. His work has included a variety of media and technology, ranging from immersive 3D simulations, games and virtual reality to interactive video and web-based training. He holds an M.S. in adult learning psychology and human performance engineering, and a B.S. in video and media production. Jeff inspires clients to be progressive, forward-thinking and innovative, and enjoys repeat business because of a strong work ethic and professional values deeply rooted in integrity, respect and accountability. After running a local newspaper ad in 2004, Jeff Clem got a call, landed a client and started his first “dynamic online retail” (a.k.a., e-Commerce) website. He continued to help business owners get into the online retailing game with great success and officially founded mobiWebcom in 2012. The company enjoyed such a loyal and satisfied customer base that it just made sense to form mobiWebcom and provide creative solutions to more businesses. Given its web and computer technology heritage, mobiWebcom has naturally been at the forefront of digital media technology, tools and techniques. Interactive digital media simply went hand-in-hand with online retailing, and getting people to buy took more than just a pretty website. Jeff quickly realized that customers’ success partly depended on providing engaging media that could educate consumers. Since then, mobiWebcom has been focused on the creative design of cutting-edge interactive media for web, mobile and social networks. While the company still maintains roots in e-Commerce, it has grown to help clients in a variety of industries with training, educating and informing their employees and customers through interactive digital media solutions. Connect with Jeff Clem and mobiWebcom mobiwebcom.com Facebook Twitter Linkedin Youtube Episode 320

Hamilton Perkins is the founder and President of Hamilton Perkins Collection, an e-commerce retailer, offering designer travel bags at an affordable price, while holding the highest standards of social and environmental performance, accountability, and transparency. The Hamilton Perkins Collection’s eco-friendly travel bags are handcrafted by Haitian artisans from recycled plastic bottles and billboards. HPC bags are trendy and sophisticated, with bold pops of colors inside each bag from the one-of-a-kind lining made of recycled vinyl billboard art. Hamilton Perkins Collection has been featured in Forbes, Fast Company, The Washington Post, and Money Magazine. Hamilton Perkins Collection has hosted trunk shows at Bloomingdale’s and was the winner of the 2016 Virginia Velocity Tour business pitch competition hosted by the Governor of the Commonwealth of Virginia. Prior to starting Hamilton Perkins Collection, Hamilton was an Investment Advisor at Merrill Lynch and, earlier, worked as an Analyst at Bank of America. He has also served in a leadership capacity with various non-profit organizations and has been recognized for his volunteer work and service hours assisting low-income populations. Hamilton is also a contributing blogger for The Huffington Post. He is a graduate of Old Dominion University with a degree in Business Administration and he earned his M.B.A. from William and Mary. Connect with Hamilton Perkins hamiltonperkins.com Facebook Instagram Twitter Linkedin Episode 319

Hani Mourra is a husband, Dad of two beautiful girls, a Softwareprenuer, and the creator of several repurposing software tools designed to help content creators automate the distribution of podcasts and live videos across multiple platforms and grow their audience faster. He tools include Repurpose, Simple Podcast Press, Simple Social Press, and Simple Video Press. He is extremely passionate about creating automation software and has been doing this since 2013. Hani Mourra is a husband, Dad of two beautiful girls, a Softwareprenuer, and the creator of several repurposing software tools designed to help content creators automate the distribution of podcasts and live videos across multiple platforms and grow their audience faster. He tools include Repurpose, Simple Podcast Press, Simple Social Press, and Simple Video Press. He is extremely passionate about creating automation software and has been doing this since 2013. Hani Mourra is a husband, Dad of two beautiful girls, a Softwareprenuer, and the creator of several repurposing software tools designed to help content creators automate the distribution of podcasts and live videos across multiple platforms and grow their audience faster. He tools include Repurpose, Simple Podcast Press, Simple Social Press, and Simple Video Press. He is extremely passionate about creating automation software and has been doing this since 2013. Connect with Hani Mourra hanimourra.com Facebook Instagram Twitter Linkedin YouTube Episode 318