
The Home Service Expert Podcast
474 episodes — Page 10 of 10
Ep 24Earning Your Customers' Attention With Consistent Branding
Michael is the Founder and CEO of Michael Baldwin Inc, a branding and coaching firm that aims to help individuals and companies to communicate their mission and passion through their brand. He is an accomplished speaker and leader in the communications industry, and has won several professional awards for his work in corporate branding, including the David Ogilvy Award of Leaders, the Cannes Gold Lion, and Ad Age's "'Best of the Year"' TV Campaign award for copywriting. In this episode, we talked about branding, marketing, leadership...
Ep 23Combining Digital with Direct Mail For 10x Marketing Results
Jason is the Chief Marketing Officer of RSVP Publications, a marketing agency that converts affluent homeowners into customers for local business owners. He and his team handle the direct response marketing for big brands, including Verizon, Mercedes-Benz, and Lexus. With the proven formula of direct mail in combination with digital marketing, RSVP has grown to offer their service to over 80 locations, and has been making it to Entrepreneur.com's prestigious Top 500 Franchises list every year. In this episode, we talked about direct mail, digital marketing, hyper local...
Ep 22Creating Maximum Efficiency by Going Lean
Ryan is the Director of Consortia at The Association of Manufacturing Excellence, the largest Lean membership organization in the world. His mission is to educate businesses about the power of the lean methodology, and help them harness it to achieve operational excellence. In this episode, we talked about management, organization, efficiency...
Ep 21Leading With Care And Code To Achieve Business Success
Howard is the Executive Vice President and Director of Training and Operations of Ziglar, Inc, coaching businesses from 52 different industries from 9 different countries. He's also the author of The Power of Community, and many other books that help small business owners build phenomenal companies. In this episode, we talked about leadership, hiring, sales...
Ep 20Saving Thousands of Dollars With Tax Planning
Craig is a certified tax coach and public accountant, a business owner, and a former New York City police officer with over 17 years of experience on the force. His mission is to help businesses keep more of what they make through tax planning strategies and techniques. He also co-authored Secrets of a Tax-Free Life and recently wrote The 10 Most Expensive Tax Mistakes that Cost Businesses Owners Thousands. In this episode, we talked about tax planning, accounting, succession planning...
Ep 19Boosting Your Bottom Line With Outstanding Customer Service
Shawn is the co-owner and CEO of Reynolds Brothers Exteriors, a successful family-owned eavestrough & exteriors company in Toronto, Canada. In the years since they launched, they've received numerous recognitions, such as the Consumers Choice Awards, and HomeStars' "Best of 2017" award. In this episode, we talked about customer service, hiring, leadership...
Ep 18Connecting With Your Customers At An Emotional Level
Brigham is the founder and president of Power Selling Pros, a leading coaching and training firm dedicated to making your call center better. Power Selling Pros started training six call handlers in 2009. Today, they've successfully trained 450 call handlers and have worked with over 120 companies from around the globe. In this episode, we talked about customer service, booking rates, customer experience...
Ep 17Getting Your Booking Rates To As High As 90%
Susy is a Major Accounts Manager at Callcap, a platform that empowers businesses to improve their marketing effectiveness and customer service through call tracking and monitoring. Susy has years of experience in analytics and telephony, and has helped plenty of businesses, including several in the home service industry, get their booking rates up and grow their business. In this episode, we talked about booking rates, sales, customer service...
Ep 16Transforming From A One-Man Show To An Employee-Centric Business
Mark Stoner's fair share of failures has made him into the success that he is today. He went from running a one-man chimney sweeping business to turning it into a multi-million dollar business. Today, Mark Stoner owns and runs Ashbusters Chimney Service, the third largest chimney sweep operation in the U.S, and is the author of Blue Collar Gold: How To Build A Service Business From The Dirt Up. In this episode, we talked about hiring, leadership, company culture...
Ep 15Becoming #1 In Your Local Market With Google Local Services
SearchKings was established in 2009, and has since built an impressive customer base of over 1200 business owners across North America. They were one of the only five Google Premier Partners that was selected for the Google Guarantee program. In this episode, we talked about search engine marketing, paid ads, customer service...
Ep 14Scaling The Right Systems That Your Team Say YES To
Keith Lee started his business career as a sales rep for Thompson Marking Service in 1978, worked his way up, and successfully bought the company in 1992. The systems he developed and implemented allowed the company to grow its sales from $300k to $15M per year, and earned them the recognition of being the "Best Small Business to Work For in Washington State" by Washington CEO Magazine. It eventually grew to become what we now know as American Retail Supply. In this episode, we talked about systems, hiring, management...
Ep 13John Jantsch - Turn Your Business Into A Marketing Machine
John has been hailed as the "Peter Drucker of Small Business Marketing tactics." He's been a marketing consultant to small business owners for thirty years, a renowned speaker, and author of several marketing and business books, including Duct Tape Marketing. In this episode, we talked about small business marketing strategies, productivity, getting more referrals for your business...
Ep 12Capturing 25% More Customers With Smart Financing
Darius is the COO of F.H. Furr Plumbing, Heating & Air Conditioning, Inc, a 250-employees home service company with two offices in Virginia, and one in Maryland. Their biggest accomplishment to date is doing $1 million in financed serviced jobs in just three months. In this episode, we talked about hiring, sales, financing...
Ep 11Building A $100M Legacy In Entrepreneurship And Life
Cameron is a natural-born entrepreneur, with two multi-million companies under his belt at the early age of 35. His accomplishments include engineering 1-800-GOT-JUNK?'s spectacular growth from $2 Million to $106 Million in revenue and 3100 employees, all in under six years. In this episode, we talked about delegation, systems, and processes...
Ep 10Creating Huge Demand For Your Business Using Direct Marketing
Gary is a proven business leader and marketing executive with more than 15 years of experience as CEO for many public and private companies. He is currently the Chairman and CEO of Money Mailer, a formidable leader in the U.S. direct marketing industry. In this episode, we talked about leadership, direct marketing, outsourcing, as well as embracing technology...
Ep 9Creating a Customer-Driven Company Culture
Michel is an accomplished advisor on customer experience and employee engagement, with clients including McDonald's and Verizon Wireless. He currently owns and operates Baro, a $10M/year restaurant with over a hundred members in the team. In this episode, we talked about employee engagement, leadership, as well as customer experience...
Ep 8Empowering Your Employees To Scale Your Business 10x
Ellen is a successful franchisor, helping launch a plumbing franchise to 47 locations and $40 million in sales in under 2 years. Recently, Ellen and her partners launched ZOOM DRAIN Franchise Company, LLC, an exciting and unique franchise opportunity, currently in 8 locations. In this episode, we talked about mentorship and leadership, as well as effective business management strategies...
Ep 7Grow Your Business 100x Through The Franchising Model
Nick is the owner, co-founder, and president of College Hunks Hauling Junk, the largest and fastest growing U.S.-based hauling and moving company. In this episode, we talked about branding, booking calls, company culture…
Ep 6Finding Your Highest Calling As A Leader
Larry Janesky is the founder & CEO of Basement Systems Inc. and its sister companies that cumulatively bring in $100M annual revenue. In this episode, we talked about hiring great employees, marketing strategies …
Ep 5The Seven Superpowers To Supercharge Your Home Service Business
Al is President of The 7-Power Contractor, a business consulting and training firm that has helped hundreds of home service businesses. Plumbing & Mechanical Magazine named him one of the 25 most influential contractors in the United States. In this episode, we talked about business strategy, marketing, acquisitions…
Ep 4Delivering An Outstanding Customer Experience With HomeAdvisor
Craig is the President/CEO of HomeAdvisor, a $500M+ home service company that's also the world's largest digital marketplace for home services. In this episode, we talked about company culture, marketing, customer service…
Ep 3Leading Your Home Service Business with Power
Mike slogged for many hours before he found the key to success and built New Jersey's largest home services company. Last year, he sold off the business to focus on helping other business owners. In this episode, we talked about business mindsets, marketing…
Ep 2The Mindset Of A Successful Business Owner
Despite coming from a tough background, Kenny scaled his own successful plumbing company from scratch. Now, he focuses on changing the average blue collar's mindset through coaching. In this episode, we talked about business systems, growth mindset…
Ep 1The True Competitive Edge In The Home Service Industry
Terry is a true home service legend, having been the national trainer of a NYSE-listed home services company ($900M+ in revenue before getting acquired) among other things. In this episode, we talked about hiring, KPIs...