The Foundr Podcast with Nathan Chan

I refuse to lose.” It's the mantra that has guided Foundr CEO Nathan Chan through the highs and lows of becoming an entrepreneur. It helped him resist the naysayers, and confront deep insecurities and self-doubt, to build the business he fell in love with right away. That sense of determination and drive continues to fuel Foundr’s big goal of impacting tens of millions of entrepreneurs around the globe with world-class resources and training. In this inspiring interview, Nathan gets up close and personal and takes us behind the scenes of what it was like starting Foundr—the good and not so good—and the many lessons he learned along the way. Interviewed by Dave Hobson, our head of product and business development and one of the first to join the Foundr team, the two reminisce about the early days, the first goals the company set, and the memorable moments that transformed the company from a side hustle to global presence. Pull up a chair and a drink (Does Nathan prefer wine or beer? Find out in this interview!) and learn more about Foundr, how the company started, and where it is headed in the near future. Nathan shares it all in this special 200th podcast episode. We promise you this is an interview that will inspire you for many years to come. Key Takeaways How Nathan transitioned from his day job to full-time entrepreneur and why the timing was critical to his success What separates the entrepreneurial success stories from those who never make it happen How to minimize risk where you can while still making huge strides for your business The importance of knowing your strengths and weaknesses and getting the right advice from mentors. This is one of the keys to Foundr’s growth.

As a lifelong, accomplished dancer, Payal Kadakia never thought she would become an entrepreneur. But it was that very love of dance that compelled her to help others pursue or rekindle their own passions. Driven by a strong desire to create something with potential to change people's lives, Kadakia created ClassPass, a platform that helps fitness and dance enthusiasts find and book classes in 8,500 studios in 50 cities around the world. Kadakia has appeared on prominent lists such as Fortune’s Most Promising Women Entrepreneurs and Marie Claire’s Most Influential Women in America, and ClassPass has been ranked among the fastest-growing technology companies in North America. It may sound like Kadakia effortlessly glided from performing arts to business, but her seven-year journey was full of setbacks. She overcame several problems and had to pivot twice to stay afloat and then thrive. In this interview, Kadakia explains how she turned her personal passion into a successful business, including the importance of partnerships and how being “mission-obsessed” instead of “product-obsessed” fueled her growth. She also discusses the power of purpose in entrepreneurship and the principles of real perseverance. Key Takeaways How passion and success are closely related and how entrepreneurs can connect the two Why having heart and soul in business is crucial for problem-solving The partnership model that made ClassPass so successful Why the size of your company doesn’t matter if you follow your mission

In today’s podcast, we are shining the spotlight on one of our successful Instagram Domination students, Zach Benson. This driven entrepreneur is in the trenches daily doing what it takes to make his startup dreams (and travel dreams) a reality. And he’s done a great job. We couldn’t be prouder! Benson was a former professional breakdancer who suffered an injury that ended his dance career. Looking for a “plan B,” he turned to Instagram and joined the Instagram Domination course to learn how to build his personal travel pages and drive valuable traffic. He’s done so well, that in the last 18 months, 170 exotic hotels have given him free stays in exchange for exposure to his network, and he is on track to hit $1 million in revenue. But, the real magic happened when Benson partnered with a few Instagram Domination students and started an agency to help people grow and manage their Instagram accounts. The agency, Assistagram, has worked with high-profile clients such as The Four Seasons and Ritz Carlton and currently services 50 other companies. Benson is grateful to the Instagram Domination community for allowing him to connect with like-minded people and create a thriving business fueled by his passions for travel and social media. We are so happy for him and the success he has achieved. Way to go, Zach! Key Takeaways How to build Instagram fan pages quickly to drive traffic to your company website Why Instagram is still powerful even with the recent algorithm changes What kind of content to post if you want to build brand awareness and grow your following

At 24 years of age Noah Kagan got tired of being fired. After getting the boot from Facebook and other companies, Kagan decided to create his own job and live life by his own rules. Those rules included posting taco-loving blogs, shooting over-the-top YouTube vids and creating Sumo, an eight-figure global company that empowers business owners to grow their brands using cool, geeky software tools. Kagan likes to make business exciting and embraces the madness of entrepreneurial life. But aside from his contagious energy, he has a lot of knowledge and loves to help entrepreneurs. In this interview, he shares the lessons he learned building an eight-figure company and his top tips for hiring and maintaining A-player teams. Kagan also stresses the importance of building relationships in this “era of Tinder-ization,” and teaches entrepreneurs how to set and track intentional goals to drive companies forward. Throw back a few (drinks or tacos) and listen in as Kagan shares his life and business adventures and helps entrepreneurs build and market profitable businesses. Key Takeaways The underestimated importance of relationship building in today’s market How to create and keep a team of innovative employees who are team players Why some vanity metrics, although exciting, can be a time and talent suck How to set long and short-term goals that advance businesses

Dan Siroker has always believed in the power of data and experimentation. A former project manager at Google and director of analytics under President Barack Obama, Siroker believes that experimentation should be one of the highest-order cultural values of an organization. To that end, Siroker co-founded Optimizely, a globally adopted software tool that enables businesses to experiment and fine-tune their businesses based on data. From product development to front-end conversions, Siroker believes that a culture of experimentation should start from the top and trickle to the bottom, fueling growth on a large scale. Otherwise, organizations that are too afraid of risk and intolerant of failure end up undermining their ability to innovate. In this interview, Siroker shares his strong belief in the power of experimentation, and how startups can use data to their advantage, now more than ever. He also shares one of the biggest lessons he's learned in his entrepreneurial career, and how he is building a 100-year legacy with his company.

Growing up as a fanatical skateboarder first in Ohio and then moving to California as a teen to pursue skating professionally, many of his friends and fellow skateboarders were older than him and running their own businesses. From a very young age, he was steeped in skateboarding’s DIY culture, always on the lookout for the next frontier in the sport, or scrappy new brand to emerge from the scene. From skate shops to clothing companies, Dyrdek was exposed to a variety of entrepreneurial ventures early in life. Key Takeaways The core traits Dyrdek looks for when investing in businesses and entrepreneurs What his “core to more” philosophy is and how it contributes to a company’s longevity Dyrdek’s many business successes (and failures) and what he learned from each

Former firefighter Steve McLeod turned his passion for helping people into a nationwide business, scaling his Fire and Safety Australia company to eight figures in 10 years. In addition to running a profitable company, McLeod also empowers entrepreneurs by teaching them how to become more courageous and run goal-focused businesses that never give up. According to McLeod, it takes courage to protect and serve, especially when danger could be present at every turn. But it takes another kind of courage to withstand the pressures of entrepreneurship to build and scale a $20 million dollar company. In this inspiring interview, McLeod discusses his latest book, Courage for Profit, and reveals some of the gold he has learned from his own struggles, successes, and failures. He outlines the key principles entrepreneurs need to embody if they want to scale their businesses. We salute McLeod for his passion for serving and helping people. Way to go! Key Takeaways The 4-part formula that fueled McLeod’s massive success The red-green-yellow matrix system for smashing goals (you've probably never heard this before) The key to being super-focused, even if you struggle with constant distractions The two most important things you need to know to scale your company How to hire and keep the employees who will drive your business forward

Gary Muller’s company is thriving. His Mill House Inn in East Hampton, New York has been in business for 20 years and recognized by Travel + Leisure and the Travel Channel, highly rated by Zagat, and featured in other prominent publications. His properties have welcomed celebrities and prominent people from all over the world. If you ask Muller the secret to his success, he'll likely tell you that his family is largely responsible. "Family" is how Muller describes his employees at the inn, and he believes all leaders should treat team members as such, displaying empathy, instilling trust, and creating an environment where going “above and beyond” is a daily occurrence. Muller is in the people-helping business. Whether that means serving his cherished guests or connecting with his work family, his care for other people runs throughout his unique leadership style. Learn how Muller has grown such a loyal and dedicated team, and how he fosters a work culture that has led to massive business success. Key Takeaways The most important trait to look for in a potential hire (it has nothing to do with skills) When it’s time to let people go, even if it pains you to do so The difference between leadership and management, and how one is critical to growing a business How to ensure your team is doing their best work, without micromanaging

Welcome back to our “Best of Foundr” podcast series! To celebrate Foundr’s 5th birthday, we put together a series of special edition podcast episodes that feature the best snippets from our most popular episodes. We pulled out the gems from each of your favorite interviews and compiled them into a three-week series of pure content gold. This week we are focusing on hustle, motivation, mindset, and getting things done! In this episode, we have one of my heroes and the king of hustle, Gary Vee. We also have memory and productivity wizard Jim Kwik, morning routine master Hal Elrod, and the mindset king himself, Tony Robbins! While I have loved the releases in this special birthday series so far, I have to say, we saved some of the best for last. In this episode, you will be challenged and motivated to seriously move to the next level!

Welcome to our special “Best of Foundr” edition of the podcast! To celebrate Foundr’s 5th birthday, we put together a series of special edition podcast episodes that feature the best snippets from our most popular episodes. We pulled out the gems from each of your favorite interviews and compiled them into a three-week series of pure content gold. This is the second week of our three-part series. Last week, we heard from four successful entrepreneurs on how to build an epic online presence. This week we are focusing on investing, sales, and scaling your business. You will be learning from two masters of sales, Ben Chaib and Matthew Kimberley; from the shark himself, Robert Herjavec, on investing and scaling your business; and lastly from Mr. E-Myth himself, Michael Gerber, on setting your business up to scale. These are some of my personal favorites that have had a huge influence on how Foundr is run today! Enjoy listening to the best of the best!

Welcome to our special “Best of Foundr” edition of the podcast! To celebrate Foundr’s 5th birthday, we put together a series of special edition podcast episodes that feature the best snippets from our most popular episodes. We pulled out the gems from each of your favorite interviews and compiled them into a three-week series of pure content gold. This week we are focusing on how to create an online presence with content marketing and Instagram. We are featuring some serious advice from our conversations with Gretta Rose van Riel, queen of Instagram and Influencer marketing; Darren Rowse, the OG of the blogging world; Deonna Monique, Instagram millionaire; and content king Derek Flanzraich, founder of Greatist. Enjoy listening to the best of the best! Key Takeaways The influencer marketing strategies behind Gretta van Riel’s multimillion-dollar ecommerce brands How to build a successful content-based business with Darren Rowse The branding and traffic strategies behind Greatist’s massive success How to use Instagram to generate millions of dollars in your niche with Deonna Monique

Welcome to Foundr's fifth birthday celebration! Over the past five years, we’ve been blessed to interact with an awesome community of passionate entrepreneurs who are making it happen and turning their dreams into reality. We want to honor these inspiring entrepreneurs in our community by sharing their stories and highlighting their successes. In today's special episode, we talk with Austin Peterson, a rising entrepreneur who is working in the trenches daily to build his vintage truck restoration business Black Dog Traders. Austin reached out to me for advice in early 2017, and it's been amazing to watch him build his business to new heights. In this episode, we're airing a one-on-one coaching session with Austin and mentor David Brim, founder of Tomcar Australia, who is helping him take his business to the next level. In this episode, get the inside scoop on the advice that is helping Peterson optimize his production, streamline his processes, and continue to scale his company in the coming year. Well done Austin! We look forward to your continued success! Key Takeaways: David Brim’s advice on how to optimize production and streamline processes How Tomcar acquires leads and funnels them through its sales process Why offering too many product options can hinder a sale When and how to outsource to speed up your results

“I’m not crippled with being perfect. I’m crippled with not doing,” Gary Vaynerchuk says, and that about sums up the philosophy that propels him ahead in life and business—avoiding hesitation and seizing the moment at all costs. To many, Vaynerchuck (aka Gary Vee) needs no introduction. He’s a serial entrepreneur, four-time New York Times-bestselling author, venture capitalist, popular podcast host, and sought-after public speaker serving an audience of millions. And he's showing no signs of slowing down. How does this guy accomplish so much? Vaynerchuk doesn’t agonize or hesitate when starting something new. He dives in voraciously, working his tail off and learning as he goes. He also never aspires to "have it all." Too often, entrepreneurs strive for some lofty material goal as the finish line, but for Vaynerchuk, having it all begins on the first day we embark on our entrepreneurial journeys. The reward is in the process itself. In this interview, Vaynerchuk shares tidbits from his new book Crushing It! (an updated version of his 2009 bestseller), unpacks epic branding and marketing tips that have led to his success, and reveals his personal philosophy on GSD. Gary Vee wants aspiring entrepreneurs to crush it with him. Are you on board? Listen in and get inspired. Key Takeaways What it really means to “have it all,” and why you may already have it Why trying instead of doing leads to stagnation Why all businesses need to be media producers, regardless of their business models Insights on the personal vs. professional brand debate and how to decide what's best for you Why omni-channel branding draws more people to your company

Key Takeaways - Acumen's trailblazing vision on global poverty eradication - Why it's better to invest in people first, then ideas - The companies Acumen has invested in and the depth of impact they have made - Key advice from Novogratz to anyone interested in pursuing social entrepreneurship

Melody McCloskey is the founder of StyleSeat, a San Francisco-based SaaS company that has raised $40 million in funding, powers billions in transactions and is recognized in 82% of American cities. StyleSeat provides tools for beauty professionals, which lets them run their entire business with just one piece of software. If StyleSeat sounds like your typical booming, industry-disrupting tech startup, don't be fooled. McCloskey is dedicated to running her company in very atypical ways, and in today's interview, she shares how bucking Silicon Valley norms can help you achieve tremendous success—on your own terms. For example, her startup is led overwhelmingly by women, a rarity in an industry with persistent gender gaps. The company has also chosen to stop raising money, and without a marketing or sales team, it barely invests in marketing. McCloskey loves what she does and her business decisions are not solely driven by a pursuit of revenue and growth like many of her peers. Her goal is to empower female business owners with amazing products so they can do what they love as well. When they win, she wins. Check out the interview to learn McCloskey's unique approaches to funding, growth, and staffing, along with other priceless lessons. Key Takeaways Why McCloskey, against popular opinion, is not interested in raising any more money The primary engine behind StyleSeat's exponential growth Why the startup walked away from a billion-dollar business model Why McCloskey keeps her team smaller than most comparable startups

Unlike most entrepreneurs, Ajit Nawalkha doesn't focus on profit, revenue, sales, or customer surveys to grow his company. He's also been known to abandon some of his products, even when they're highly profitable, if they don't align with his vision. An unconventional approach, to be sure, but his personal development school Mindvalley has more than 3 million students and counting. So what does Nawalkha focus on? His mission is to create life-changing experiences for his customers, and does so by bringing them instruction from some of the most powerful speakers of our time. Nawalkha’s main goal is not to develop products, but to create "heart-centered experiences." And he believes this is the key to Mindvalley’s success in its quest to move their business—and all of humanity—forward. In this unique interview, you will learn exactly how Mindvalley creates these amazing client experiences, and its unconventional philosophy for measuring success. Nawalkha and Mindvalley have risen to the top by focusing not on conventional indicators of growth, but on making the world a better place—one client experience at a time. Key Takeaways How Mindvalley validates its products and finds out what its customers want (without using surveys) Mindvalley’s secret sauce to creating amazing experiences for its clients What many new entrepreneurs get wrong that limits their ability to grow and scale How Mindvalley measures success (it has nothing to do with revenue and churn rate)

Key Takeaways Lessons learned from more than 20 years of experience as entrepreneurs The defining action that tripled their conversions and led to the sale of their first company The one marketing strategy that has allowed them to massively scale their business (it has nothing to do with social media or advertising) How to hire trusted C-level executives to take the load off your shoulders as you grow

Key Takeaways The hard-earned lessons Ries learned that ultimately led to the creation of his renowned book, The Lean Startup, and ushered in a worldwide movement How to hire and assign managers successfully How to create a product your customers will love (Hint: it starts with your product owner) The downfall of many leaders who want innovation and change but do not see it happen in their organ

Entrepreneurs find inspiration in all sorts of places. But for Ari Meisel, founder, bestselling author, and productivity expert, desperation was the driving force behind the launch of his successful company, Less Doing. That same desperation led him to breakthroughs in productivity that changed his life. At just 23 years old, Meisel was enjoying a thriving real estate career, but after suffering some major business blows and landing $3 million in debt, the stress overwhelmed him and he was diagnosed with debilitating Crohn’s disease. Managing the disease crippled Meisel’s ability to work regularly. Some days he was unable to work longer than an hour. During this difficult experience, Meisel realized he needed to devise a way to accomplish more work in the limited time he had. Through a long process of experimentation, Ari developed his Less Doing, More Living productivity system, which allowed him the time he needed both to build a new business and improve his health. A devoted husband, father of five, and dedicated businessman, Meisel now helps individuals and businesses around the world become more effective—all while working only 5 ½ hours a day. He's also recently teamed up with Foundr to teach his Less Doing, More Living system to our awesome community. In this inspiring interview, learn the secrets behind Meisel’s airtight productivity system and discover how you can also become a productivity master and optimize, automate, and outsource your life and business. Key Takeaways Ari’s 15-minute outsourcing rule that frees you up to focus on growing your business How saying no to new opportunities can grow your business more than saying yes The power of using machine learning to slash your work time and automate systems Why working more hours does not always translate into getting more work done

What if you could stumble upon a game-changing idea without spending time and money on validation, industry research, or prototypes? And then grow this idea into the second largest company in your niche? It’s not common, but that's what happened to today’s podcast guest, David Barrett. Barrett is the founder of Expensify, the second largest expense-reporting company in the world. But in its early stages, Barrett knew nothing about the space, nor was he particularly interested in it. In fact, he completely made up the Expensify idea as a decoy to get some funding for another endeavor, since banks weren’t interested in his “real” business idea. But the decoy picked up steam as he pitched it, and before Barrett knew it, he was sitting on a potential goldmine. People were talking more about his fictitious business idea than they were his original idea. And Expensify was born. Keeping with Barrett's unconventional approach to startups, Expensify’s massive growth has also been atypical. Barrett has not spent a dime on advertising, outbound sales calls, or salespeople. The software essentially sells itself. In this packed interview, learn exactly how Barrett grew his company and how his unique business sales model and contrarian style disrupted the space. David Barrett is a true example of how challenging the status quo and disrupting common ideas can lead to avenues of massive growth and potential. Key Takeaways The sales model that allowed Barrett to scale his company without paying for customer acquisition Why profit should not come at the sacrifice of growth and how the two can coexist The misguided business advice that almost everyone follows, but leads to failure The most important factor to building an A-player team Why reinventing the wheel with your business can limit your potential

Jessica Jackley, co-founder of the game-changing microlending site Kiva, never played the typical role from entrepreneurial stories we're accustomed to hearing. She didn't start a business as a kid, and never dreamed of making millions. Jackley considered entrepreneurship a greedy venture, in fact, and she wanted to be one of the good guys. But things quickly shifted for Jackley while she was in East Africa doing survey work for a nonprofit. Inspired by her work there with microfinancing, Jackley thought up the idea for Kiva, and wanted to spread it to other countries. Kiva would be a business, but one seeking to make a social impact. In 2009, as an experiment, Kiva launched its first pilot round of loans. Fast forward 12 years later, and the company has issued more than $1 billion in microloans to 2.6 million borrowers in 84 countries. Jackley didn’t stop there. After Kiva, she went on to become an accomplished investor, entrepreneur, and the author of Clay Water Brick: Finding Inspiration from Entrepreneurs Who Do the Most with the Least. She currently teaches social entrepreneurship at USC. Throughout her experiences, Jackley discovered how entrepreneurship and social change could not only coexist, but come together to create a huge global impact. Inspired to follow in Jackley’s footsteps? Well, don’t be. Jackley doesn’t want you to replicate what she did. She urges entrepreneurs to play by their own rules, define business with their own ideas, and never ask for permission. She believes these principles have always been the key to her success, and she outlines them in detail in this inspiring interview. Key Takeaways How and why hesitant entrepreneurs often cripple themselves Why naiveté can be a strong entrepreneurial trait The strategies Kiva used to build early-stage momentum and achieve massive exposure in its first three months The reason Jackley decided to close her latest business venture, Profounder, and pursue a different path

Welcome to the final installment of our three-part podcast series that’s shining the spotlight on successful entrepreneurs who hail right from our very own Foundr community! These passionate people are in the trenches daily doing what it takes to make their startup dreams a reality. If you haven’t listened to parts one and two, featuring Gamal Codner and Shannon Willougby, you can check them out right here and here. Today, we talk with Brandon Monaghan and Justin Kemperman, superstar entrepreneurs (one hasn’t graduated high school yet!) who developed a stellar brand and scaled their ecommerce business to half a million in sales in just 10 short weeks. After joining our Start & Scale ecommerce course, they realized they didn’t need to reinvent the wheel to make money in ecommerce. They just needed to improve upon an existing product and build a powerful brand around it. And, that’s exactly what they did. Their company, The Urban Lash, scaled so quickly that they didn’t have enough inventory to supply orders. They kept on growing, and Brandon and Justin recently sold their business for a nice profit and are ready to start the process all over again. In this power-packed interview, we go behind the scenes with Justin and Brandon and learn exactly how they scaled their business so quickly, what principles guided their growth, and what they have planned for the future. We are extremely proud of these guys and how rapidly they grew their ecommerce business. Way to go! Key Takeaways: The steps they took to rebrand an existing product and blow it up to $500k in sales The two strategies that created so much growth in such a short time The advertising strategy that allowed them to scale week after week and remain profitable The influencer marketing tactics they used to catapult their brand

Welcome to part two of our three-part podcast series that's shining the spotlight on successful entrepreneurs who hail right from our very own Foundr community! These passionate people are in the trenches daily doing what it takes to make their startup dreams a reality. If you haven't listened to part one, featuring Gamal Codner, you can check it out right here. Today, we talk with Shannon Willoughby, a courageous entrepreneur who started from zero and scaled her ecommerce business to $30,000+ per month and growing. Using the principles she learned in our Start & Scale ecommerce course, Shannon was able to surpass $250,000 in sales since starting her aromatherapy business just four months ago. This episode is packed with advice on how anyone can scale a profitable ecommerce business, but it's also an inspiring story. Not only did Shannon build a business from zero, she's also recovered from two strokes and won the New Zealand rugby National Championship. Her “never die” attitude will have you dreaming bigger than ever. Learn the strategies that led to Shannon’s success and how to follow in her footsteps. We are extremely proud to share her story with you! Key Takeaways The one avoidable mistake Shannon made that slowed her progress and how she turned it around How passion and personal experience plays into business success The most important factor that fueled Shannon’s early success (it’s super easy to replicate) The pre-business step all ecommerce shop owners should take to ensure people will buy their product

The Foundr community is full of passionate people from all walks of life, in the trenches daily doing what it takes to make their startup dreams a reality. In this week's podcast, we want to shine the spotlight on one of these rising entrepreneurs who we're especially proud of—Gamal Codner of Fresh Heritage. In part one of a three-part Start & Scale podcast series, we talked with this corporate-sales-guy-turned-ecommerce-entrepreneur, who overcame some difficult setbacks to scale his business to incredible success. Codner is a student of our Start & Scale ecommerce course, and was able to leverage the principles he learned in the course to grow his physical products business by 30X in just three months. Before becoming a Start & Scale student, Codner left his corporate sales job to become a successful affiliate marketer. He then joined an accelerator program and decided to create his own ecommerce business. Codner was having some success but it wasn’t until he joined Start & Scale that he was able to use the principles we teach in the course to catapult his business revenue from $2,000 to $60,000 per month. In this rare interview with an up-and-coming member of the Foundr community, we learn the exact strategies Codner used to create products his audience loves, and take his business to the next level. We are extremely proud of Gamal’s achievements and we are happy to share his inspiring story with you! Key Takeaways The one thing you must have to scale your ecommerce business How new ecommerce entrepreneurs can get their products in front of large audiences quickly Codner’s newest content marketing strategy, and how it will help him reach greater heights next year A low-risk strategy to testing new products before you launch them full throttle The one low-cost strategy Codner wished he had used during the initial stages of his business

As a former Navy Seal, Brandon Webb is no stranger to life’s roller coaster of adversities and triumphs. In the military, pressure is a constant, and learning how to withstand and thrive under that pressure has made Webb a victor in his own battles, whether in business or everyday life. In this interview with Foundr, Webb shares the story of how he lost millions in his first failed startup and turned his misfortune around to build and scale his eight-figure media and ecommerce business, Hurricane Group, Inc. He shares exactly what the turning point was that gave him a burst of forward momentum and the realizations that led to his success. Webb’s astonishing accomplishments have been shaped by the principles he's mastered to overcome adversity, maintain laser-sharp focus, and make better decisions under pressure. He discusses how learning the necessary principles of FOCUS have helped help him create attainable, actionable goals that influenced outcomes and have helped him win in life and business. As a New York Times-bestselling author, Webb also takes you behind the cover of his new book, Total Focus: Make Better Decisions Under Pressure, where he discusses how to approach the challenges and complexities of growing a startup using the indispensable life skills and principles he learned as a Navy Seal. Key Takeaways Why saying no to some irresistible opportunities can save your business. How to figure out the delicate balance between doing too much and doing just enough to move the needle Why raising money can sometimes bury you deeper into a hole of failure The one thing all young entrepreneurs should know to avoid an insecure financial future The single trait an entrepreneur needs to get investors to fork over their money Webb’s personal and business goal-setting strategies that have led him to winning in business and life. And more!

Anyone, technically, can build a business. But it takes real skill to convert an audience into die-hard followers who will stick with you no matter what. Ben Rattray is an expert at doing just that, now at the helm of one of the largest online communities in the world, not to mention a major force for social change. Rattray is the founder of Change.org, one of the world's biggest social enterprises with over 100 million users spread across 196 countries, empowering everyday people to create and join social causes. In 2012, he was named one of the 100 most influential people in the world, according to Time magazine, and he's partnered with titans ranging from Virgin to Amnesty International. But before it became the massive vehicle for online activism it is today, Change.org looked very different. In fact, it actually wasn't until 2011 that Change.org became the online petition platform we all know and love today. Like most entrepreneurs, Rattray had to go through a few pivots before finally developing a model that actually worked. While most entrepreneurs can only afford to pivot maybe once or twice, if they're lucky, Rattray had the power of community behind him. And that power can take you a long way. Rattray did what most others could not, he managed to not only build a huge community that loved what he was doing, but he was also able to keep them loyal to his brand even while undergoing multiple changes. You don't have to be in social enterprise to understand the magnitude of such an accomplishment, and just how valuable it can be to any business. Luckily for our listeners, Rattray knows exactly how to do it. In this episode you'll learn: Why a name is everything. Rattray goes into detail about how to find the right name for your company Why you always need to find investment before you launch How to take advantage of upsells and cross-sells to increase your bottom line Pivoting and changing your business model The how-to guide for mobilizing your community using content & so much more!

If you don't know Kevin Kelly's name, you undoubtedly know his work. Staying mostly behind the scenes, Kelly has quietly influenced the world as we know it, from pop culture to how we interact with digital technology. He launched and built up one of the most influential media brands in the world, with a devoted audience of millions—a brand that's published, and even launched the careers of Pulitzer Prize winners, presidents, filmmakers, and of course, billionaire entrepreneurs. Kelly is co-founder of the one-and-only Wired magazine. In his time as editor-in-chief at Wired, Kelly was a pioneer of helping the world understand and interact with the internet and digital technology at large, as their role in our lives exploded. Since then, he's gone on to publish multiple books and launch multiple successful businesses. Throughout this interview, though, one theme persists: Kelly is a true futurist. Not only have many of his predictions about the future come true, from crowdfunding to wearable technology, but his keen ability to hack into these cultures early on, before they've hit the mainstream, has been the key to his success. Luckily for our listeners, Kelly reveals in this sweeping interview his methodology for culture-hacking and how he's just so darn good at predicting the future. In this episode, you'll learn: Kelly's method for culture-hacking an audience and building a worldwide brand The future of print media, and how digital entrepreneurs can take advantage of it A rare behind-the-scenes look at the history of Wired The true meaning of "a thousand true fans" and what it means for entrepreneurs How to package every product "like a magazine" & much more!

For any startup to be successful, it's going to need an amazing team. It's why Fortune 500 companies are willing to pay their executives so much, and invest millions of dollars into finding and hiring the right people. For the founders of startups, though, especially those that are bootstrapping, there's barely enough money to pay themselves, let alone hire anyone anyone else. The challenge of finding the right person to bring onto your team becomes that much harder. It's a position most founders find themselves in when they need to start bringing on new staff, and Cyan Ta'eed was no exception. In the beginning of Envato, one of the world's leading digital marketplaces with over 1.5 million active customers, it was just Ta'eed and her two other co-founders. It was a 100% bootstrapped operation, and still is today, and for a while, the three-person team was enough. But they soon quickly realized that if they were to grow any further, they needed to grow their team. "We couldn't offer above market, because so many startups who had taken funding to get these amazing, sort of, guns. These people who can command these incredibly high salaries," Ta'eed says. "So instead we would look for people with great potential, people who were entrepreneurial themselves, people who we knew could take the ball and run with it." Ta'eed hit the pavement and began the seemingly impossible task of finding that unicorn who's driven, entrepreneurial, and a problem-solver. In the end, though, she found a system that made finding and hiring exceptional talent, exceptionally easy. In this interview you'll learn: Where to look for when hunting for A-grade talent How to know whether your new employee is really going to help you grow What a highly effective founding team should look like How to juggle building multiple products without losing focus How Ta'eed disrupts an entire industry & much more!

Despite being a prolific investor as one of the judges on Australia's Shark Tank, Janine Allis would rather sell her family home than seek investor funding. How do we know? Well, that's precisely what she did to start her own business. Allis started her first business while on maternity leave, and it was then, like so many entrepreneurs, when she realized she didn't want to live by someone else's rules anymore. The result was Boost Juice, a retail empire that stretches over 500 stores across the globe, making it the largest and most profitable juice bar chain in the world. While Allis certainly isn't entirely against the idea of taking investor money, she does caution entrepreneurs that raising capital should never be the first goal. And she has some indispensable advice on how to avoid the common money traps so many entrepreneurs fall into. The most important stake any entrepreneur has in their own company is their equity and the passion they have for their own project. Bringing on investors not only means that you'll lose out on some of your equity, but it also means that you may have to make room for someone else's passion and vision for the company. And, most of the time, investors are more interested in the bottom line as opposed to the founder's ideas. "I'm a firm believer that you only ever ask for money when you don't need it," Allis says. She has seen firsthand how many entrepreneurs get caught up attempting to solve all their problems by throwing everything they have into fundraising—a Hail Mary pass that, more often than not, ends up hurting a business in the long run. To help you avoid that common pitfall, Allis has some choice pieces of advice that you need to hear. In this episode you'll learn: The simple solution to avoiding the money trap and investors Expert advice on how to build your business to grow as fast as possible Her secrets to building a killer brand that connects with millions What to expect when dealing with investors, and how to know if one is right for you How to have it all as an entrepreneur. No concessions, and no compromises & so much more!

Greg Mercer built an entire lifestyle business without having to build his own products, distribution network, or even an online store. Instead of creating his first business from scratch, Mercer took advantage of the tools around him and started selling products on Amazon. It worked, to the point that he and his wife were both able to quit their jobs and start traveling the world. He had achieved the dream that so many of us are working toward, all by cleverly riffing on an industry giant. Within two weeks, though, he was bored. Fortunately for us, Mercer's next project is helping others find similar success. Selling everything from wrist braces to cages for tomato plants, Mercer realized he had stumbled upon a proven formula. A formula he could use over and over again that allowed him to find products people wanted, sell them on Amazon, and turn a significant profit. The next step was obvious. Mercer built a tool called Jungle Scout, which allows other ecommerce entrepreneurs to find opportunities to make money on Amazon. Despite having limited himself to a budget of only a thousand dollars, having absolutely no coding or technical experience, or any experience in the software business, Mercer hacked together Jungle Scout, his first bona fide startup. After starting out as a complete novice, Mercer began learning on the job, and despite encountering some classic hurdles and mistakes, has found himself at the head of a fast-growing company. In this episode, you'll learn: Mercer's strategy that anyone can use to make a profit on Amazon What every ecommerce entrepreneur should be aware of when selling online How to build a SaaS from scratch, with no tech skills What to watch out for in ecommerce opportunities How to build and manage a remote team that actually works & so much more!

Mark Cuban is a very busy man. As one of the star judges of the hit show Shark Tank, Cuban has invested in nearly a hundred different startups that have appeared on the program. That's not even mentioning the investments he makes outside of the show, and the dozens of other businesses he's founded or manages himself. So how does a single person manage to keep so many plates spinning at the same time? His secret: Hiring the right people. Cuban is always making sure he has the best people staffing the hundred-plus businesses he's involved in. And while hiring seems like a pretty basic business practice, finding the right talent is a true art, and one that Cuban has mastered. It's a process of finding the right person, putting them in the right environment, and then continuing to build their personal growth and passion about the job they're doing. And in Cuban's case, multiplying the process for a thousand-plus employees. That may sound hard, but Cuban says the one skill every founder and entrepreneur needs to master if they want to become a billionaire businessman, is knowing how to be a leader. If you don't know how to recruit and manage people, you're just not going to make it very far. It can take decades of trial and error to figure out how to deal with the thousands of different personalities out there, and knowing what to prioritize at any given time. But Cuban has figured it out, and he's sharing his secrets with us here. In this episode you'll learn: The art of finding and nurturing the talent in your team How to deal with problem employees, without just firing them Whether mentors really matter—when you need them, and when you don't How Mark Cuban manages a thousand-plus employees The surprising reason you shouldn't be looking for invesment & so much more!

Often as entrepreneurs, we envision success as owning more objects, like a fancy watch, a big house, or a fast car. But what if there were a more authentic, more enriching version of success? One that involves less? That's the question that Joshua Fields Millburn seeks to answer, as one half of the duo who call themselves The Minimalists. Millburn and partner Ryan Nicodemus have built an entire brand around how to live a better life by having less. Millburn runs a website with an annual audience of more than 4 million readers, hosts one of the most listened to podcasts in the world, has published multiple best-selling books, and has even produced and filmed a critically acclaimed documentary. In this episode of the podcast, Millburn gives us the crash course on redefining success, and otherwise decluttering and streamlining your life. Millburn first adopted the minimalist lifestyle after spending years climbing the corporate ladder. By the time he was in his late 20s, he realized he wasn't happy, despite having everything that he thought he wanted. "I always felt I was one promotion away in my career from being happy. But of course, I had all these other things that came with that ostensible success like stress, and anxiety, and discontent, and overwhelm, and of course a boatload of debt," Millburn says. He says that too many entrepreneurs get caught up in the idea of constantly wanting to achieve the next goal, and the one after that, and so on so forth. But rarely do they ever take a moment to think about why they're working so hard, and to what end. According to Millburn, the key to achieving happiness is to pursue meaning over anything else. And to do that you must first ask yourself, "How can my life be better with less?" In this episode you'll learn: What the minimalist lifestyle is and how to start living it today The key to finding things that give value to your life Balancing the hunger entrepreneurs have with the minimalist lifestyle What it means to give yourself permission to be happy & so much more!

Great entrepreneurs have that rare ability to take risks that others find crazy, coupled with a single-minded determination that allows them to bring their visions to life. But some of us want to do much more with that talent than simply create a profitable company. Some of us want to change the world for the better. If that sounds like you, you're going to want to hear what Samasource founder Leila Janah has to say in this episode, as that's exactly what she's done during her incredible career. Janah runs one of the most influential social enterprises around, responsible for raising over 30,000 people around the world up from poverty, and rebuilding entire communities. Rather than the typical charity model of distributing donations to make an impact, Janah realized early on that in order to combat global poverty, she needed to come up with a more innovative solution. She decided to build a social enterprise that operates like a business, but in service of reducing poverty. Janah focused on empowering poverty stricken communities in India, Haiti, Uganda, and more, contacting companies like Google and Microsoft that were looking to outsource their work, and training individuals with the skills they needed to complete that work. This revolutionary business model has changed the way people think of success when it comes to social enterprises. Janah has shown what happens when you use the powers of entrepreneurship for something other than just profit, and the world is so much better of for it. In this episode you'll learn: The role of the entrepreneur when it comes to social enterprises Keys to leading and managing a global enterprise with thousands of employees How to pitch your social enterprise to investors and secure funding Why every business should be looking to make a difference in the world The skills that every entrepreneur needs to succeed, no matter what industry you're in & so much more!

Ask yourself, just how many hours have you sunk into that palm-sized rectangle of plastic, metal, and glass known as the smartphone? As the co-founder of Kabam, one of the world's leading companies in mobile games, Holly Liu might be able to provide an answer to that, and it would likely be a huge number. But luckily for us, and our listeners, she's far more interested in talking about how she managed to build a billion-dollar company from scratch by giving away her products for free. If you don't know Kabam already, you've probably heard of the company's hugely popular games, such as Kingdoms of Camelot, The Godfather, and Marvel's Contest of Champions, just to name a few. Each one operates on a "freemium" model, where users can download and play games for free. This might sound crazy, but it's actually a ludicrously lucrative business model, with Kabam making the bulk of their revenue through in-game currency and advertising revenue. Kingdoms of Camelot alone has, to date, grossed over $250 million. The secret behind Liu's success is simple, she just asks herself: "Where are the people?" That question led to Kabam's successful pivot into building a Facebook game and tapping into the power of viral marketing, to even partnering with the major studios in Hollywood to build games for upcoming movies and franchises. For Liu, there's so much more to surviving in the mobile gaming industry than building a successful product, especially when great products exist on almost every corner. It takes an equal amount of dedication to marketing, finding the right partnerships, and, as always, understanding where your customers are. In this episode you'll learn: What opportunities lie within the mobile gaming industry How to take your business where the customers are How to pivot when your first, second, and even third ideas fail What goes into making a product as viral as possible Why you should look to grow your company through the power of partnerships How to make being social your competitive advantage & so much more!

After 16 years in the game, Patel has established himself as one of the most prolific marketers in the world. Hundreds of thousands of entrepreneurs eagerly await his latest blog post, video, or product. And yet, Patel says, more than anything, he deeply regrets building a personal brand. Pretty shocking, considering the majority of Patel's businesses have been built off the back of his personal brand and status as an influencer. "If I had to do it all over again I wouldn't build a personal brand, it was the biggest mistake of my career. I built a personal brand by accident," Patel says. For all the benefits and advantages Patel's personal brand has brought him, he also feels that it's seriously held him back in other areas he wants to pursue. While it's brought him more clients as a consultant, that very same notoriety has made it difficult for him to even build businesses without encountering problems. But, like any other entrepreneur, Patel isn't stuck on what might have been. He's here to talk with us about what he's doing now, and how he manages to wield the double-edged sword of having millions of people recognize his name as an entrepreneur and a marketer. In this episode you'll learn: Simple marketing hacks that anyone can use right now Why building a personal brand can hold you back as much as it can provide opportunities for success A behind-the-scenes look at what Patel is working on right now and his past businesses The astoundingly simple way to create content that drive you traffic, qualify leads, and boost your SEO What most people get wrong about content marketing according to Patel & so much more!

What separates the companies that make millions of dollars from those that never make it? It's not the vision, or the product, or even the founder, it's the people. You can't build a successful business, let alone grow it, without having the right people by your side. It's a lesson that Ryan Holmes, CEO and founder of Hootsuite, is intimately familiar with. Today, Holmes finds himself at the helm of one of the fastest-growing companies around. Hootsuite is a mega-popular social media tool that boasts over 16 million customers and 5 million messages powered by its service every single day. As of 2013, Hootsuite has raised an impressive $165 million in funding from some of the biggest VC firms in the world and continued to dominate the social media landscape. In this episode, Holmes advises founders that when it comes to finding your first batch of employees, you're looking for the "Swiss Army knives" and "paratroopers" of the world. People who have the ability to take the smallest instruction and make their own way. It can be tempting to want to hire specialists in the early days, but as Holmes explains, they're more likely to hold your business back in the early days. Finding the right people is as much about timing as it is finding the right skillset. And according to Holmes, the number one reason Hootsuite managed to grow so fast is that he had the right people by his side from day one. In this episode you will learn: Why having first-mover advantage means nothing in the startup world What the number one focus of any startup should be in the early stages Building virality into your product. Why, and most importantly, how. Where to find and deploy the "shock troops" of your team Why you should actually stay away from Silicon Valley when looking for A-players & so much more!

Change is inevitable in the startup world, and only the best entrepreneurs stay on top of the game by evolving with it. Steve Huffman, co-founder and CEO of Reddit, knows this all too well, and in this episode of the podcast, Huffman explains how he's ushering the social media giant to the next level. Huffman was there in the very beginning, when he and roommate Alexis Ohanian first pitched the idea for Reddit to Y Combinator, and he's at the helm again today as the company strives to reach new heights. On the surface, nothing much has changed about Reddit since it was first created in their college dorm room 12 years ago. The layout, font, and even the logo remain relatively the same. But over the years, it's grown into a massive and highly influential web of online communities. Today, Reddit is one of the largest websites in the word, with over 250 million active users and 300 million visitors a month. Beyond boasting impressive traffic numbers and a $1.8 billion valuation, Reddit is home to over half a million active online communities, where users can find anything from a laugh to help with addiction or relationships. The company's now making some serious changes under the hood, even to its appearance. How things have changed. "It's important to realize that there was never a point in which there was an idea for Reddit the way it exists today. There was just the idea we started with, to build a place where people can find interesting stuff every day. Not anything in particular, just interesting stuff," Huffman says. In the early days, no one really knew what they were doing, and Reddit has experienced numerous stumbles and challenges along the way. But Huffman's managed to stay on top, and he's learned a tremendous amount along the way. He shares with us what it was like to create one of the largest sensations of the internet, and how to stay ahead in an ever-changing industry. In this episode you will learn: Why you should focus on content instead of marketing The difference between customers and users, and why you need to know what separates the two How to build an online community that rivals the population of most countries Picking your battles—when to take a step back and when to step up What Huffman's

"How can I solve a problem in the fastest way?" It's a question that Maneesh Sethi asks himself almost every day, and it's been the main driver behind who he is as a person, and as an entrepreneur. You see, Sethi lives a life of what you might call extreme productivity, and he wants to help you do the same. The question has manifested in a variety of ways throughout Sethi's life, including starting his own productivity blog, Hack the System, where he examines how people can be more productive and focused in their lives by looking for unconventional solutions. Then there was the time he paid someone to follow him around and slap him in the face every time he was being unproductive. Sethi's latest endeavor is par for the course in his never-ending quest to become as productive as he possibly can. As the founder and CEO of Pavlok, a wearable device designed to help you build better habits by literally shocking the bad ones out of you, Sethi is determined to help people transforms their lives. Even if it means giving them a zap every now and then. Sethi knows a thing or two about the power of a little negative reinforcement, as evidenced by the aforementioned slapping, and the way having your back against the wall can bring out your best ideas. "Our company has been a consistent sufferer of almost-death, followed by me figuring out something to help us survive, followed by learning a lot from that experience," Sethi says. To save his company from bankruptcy, Sethi has turned to investors, crowdfunding, and even appeared on the hit show Shark Tank to keep his company alive. Through it all, he's developed a knack for finding the best way out, no matter what life throws at him. In this episode you will learn: Fool-proof tactics on how to become more focused and increase your overall productivity How to build and successfully iterate a physical product for market What to do if you find yourself on national TV Where to go when you need funding for your idea, Sethi's answer might surprise you! How making more sales can actually bankrupt your business, and Sethi's solution Hacks to supercharge your crowdfunding gain and blow past your fundraising goal & so much more!

Jodie Fox loves her shoes. But unlike your average shoe lover, Fox was able to turn that love first into a living room-based passion project, and then a multimillion-dollar online business. She's the co-founder and CEO of Shoes of Prey, a popular online store that allows customers to design and customize their own shoes. Shoes of Prey recently raised $25 million in funding as part of its Series B round, and while that's impressive enough on its own, Fox managed to validate, launch, and break even on her very first business within two months. That's mind-bogglingly fast, even by startup standards. The former lawyer also skilfully scaled her business with a powerful mix of influencer marketing and deals with wholesale giants like Nordstrom, to the point that over 5 million shoes have been designed on the platform. Not bad for a first-time entrepreneur. "I think a founder's job when you start a business is just to do everything that you haven't hired anyone to do just yet," Fox says. Together with her co-founders, Fox followed her passion, validated her idea, built her first online store, and from there the wins kept on coming. We are very lucky to have the opportunity to interview her and receive step-by-step instructions on how this first-time entrepreneur managed to build herself a worldwide business with million of customers at lightning-fast speeds. In this episode you'll learn: Why you need to tap into the power of micro-influencers to quickly grow your brand How to ink deals with the top brands in your niche Exactly when to look for funding, and when to keep on bootstrapping How to conceive, validate, and launch your idea in as fast as two months What holds most online businesses back from being successful, and how to overcome them & so much more!

"The truth is I didn't like working for somebody else." Most entrepreneurs start their own business because they want to take charge of their own destiny, and for Brian Clark, the CEO and founder of Rainmaker Digital, Copyblogger, StudioPress, and the Rainmaker Platform, his story doesn't start off any different. It doesn't matter if you haven't heard of Clark before, but if you've been anywhere near the startup space in the past 15 years or so, you've undoubtedly felt his influence. With his first successful business he stuck with what he knew, taking his four years of experience in law and starting his own small law firm. He quickly set himself apart from the rest of the competition with his natural marketing instincts and his ability to build an audience. "What most young attorneys can't do is develop clients, and I figured out how to do that. And in that moment an entrepreneur was born. I was just so amazed that I could develop a business by myself with just an email newsletter. No one understood what I was doing at the time, they thought I was crazy, but it worked!" Clark says. A few years, and a couple more businesses later, Clark began working on a small blog that would come to be known as Copyblogger, one of the most influential content marketing blogs in the industry. Some of the world's top content marketers can fondly remember turning to Copyblogger early in their careers to learn how to write better headlines and become better writers. Clark helped blaze the trail for this new style of marketing, and to this day, he's still pushing the boundaries of what is possible. While most people are still trying to figure out whether to focus on building the perfect product or growing their audience, Clark has devised a strategy that's allowed him to do both at the same time, all while growing his multiple businesses at warp speed. It should really come as no surprise that, here at Foundr, much of our own business model and content marketing efforts have been directly inspired by Clark and his successes. This is why we're very excited to present to you this eye-opening interview with the one and only Brian Clark. In this episode you will learn: The chicken or the egg? Settling the startup debate between which comes first: building the perfect product or building your audience What are you good at? How Clark finds co-founders who complement his strengths and weaknesses The unique business model of combining content, SaaS, digital and physical products for maximum profit Clark's step-by-step instructions on how to build the perfect product Why people aren't paying attention to your brand and what you can do about it & so much more!

Jonathan Siegel has started close to a dozen different companies—some have been hugely successful, others didn't quite go as planned, and for one, he sold his shares after a falling out with his co-founders. Siegel has been a serial startup founder since he was just 12 years old. Now at 40, he has seen it all, and he's sharing his lessons—on products, investors, and selling a business—with Foundr. "It doesn't feel like a job, as much as it just feels like I'm getting paid to do something for fun," Siegel says, about his love for the entrepreneurial life. Siegel has had a knack for entrepreneurship since he was putting together and selling computers all the way back in 1989. From there, he's had a lifelong passion for creating something new every chance he got. Whether it was starting his own businesses, constantly creating new products, or building products for other people. For Siegel, entrepreneurship isn't so much a money-making exercise or a career, but a lifestyle that constantly allows him to strive forward and look into the future. "If you do something as a creative outlet, the amount of money is not the goal. And I don't believe that every entrepreneur is running around thinking about how much money they have in their accounts. I think that every entrepreneur runs around thinking, 'Hey I want to bring this thing to life. I want to create something bigger than myself. I want to see the thing that I create influence other people in the way that they work and the way that they live,'" Siegel says. This passion has helped Siegel learn many valuable lessons on his own journey, not just about himself, but about what entrepreneurship is all about. In this episode you will learn: How to turn entrepreneurship from a career to a creative outlet Understanding the difference between a startup that's successful on paper, and one that works in real life How to handle disputes between co-founders Why it's so important to understand your motivation as an entrepreneur The lifecycle of building companies that you intend to sell & so much more!

In the late 1970s, Brian Smith was a young Australian surfer looking for the next big thing. Little did he know that while flipping through a magazine, he would stumble upon an idea that would grow into one of the world's most iconic brands. With more than $1 billion in sales worldwide, you can find the UGG brand in millions of households. What does it take to build such an iconic brand? Smith openly admits that, at the time, he had no idea. He struggled to get people interested in his product, and even when they were interested, he found it difficult to turn them into customers. In fact, after his first season of sales, Smith had sold only 28 pairs of boots. The outlook was not good for his fledgling brand. While many entrepreneurs would become disheartened and give up, Smith realized that no company becomes successful overnight. "You can't give birth to adults," Smith says. Smith believed that every successful business in the world has to go through a period of infancy, where almost nothing happens, and only then can you start getting the traction and momentum you need to explode your business. For UGG, that infancy stage would go on for another four years until that lightbulb moment came and Smith figure out what he had to do. What happened next turned sales from only $15,000 to $200,000 almost overnight. In the years that followed, Smith would find his sheepskin boots on the feet of young surfers, snowboarders, and eventually A-list celebrities. In this episode you'll learn: The stages of building a global brand and how to move through each one as quickly as possible When to hold em' and when to fold em', Smith details how to recognize when the moment is right to sell your business How to use grassroots events to build your early customer base Why the most important element of your brand is not what you think & so much more!

Andrew Barnes's company GO1 is a Y-Combinator alum that's raised over $4 million in funding, grown to over 400,000 users, and is currently the world's largest onboarding, compliance, and professional development learning platform. If that weren't impressive enough, Barnes hit those benchmarks in under three years. The secret weapon? An airtight B2B, or business to business, sales process. In our interview with Barnes, he shares with us how the Australian-startup-that-could found its path to achieving explosive growth and influence, eventually ranked as one of the 100 most disruptive startups in the world. He also tells us how he and his team mastered B2B sales, a huge arena of entrepreneurship today. "I remember in YC we were up late just basically cold-calling trying to generate interest and see whether they'd take us, we'd try Google Adwords and spent a fortune on that, we tried a whole host of different options. And what we eventually stumbled on is a model with sales development reps that identify people that match our criteria," Barnes says. Then it's just a matter of knowing the right person to contact, what to say, and when to say it. It's a process that Barnes has mapped out to a T, with a ton of little tricks and hacks along the way to get the job done. Barnes, much to our benefit, shares this sales process to Foundr and our audience, along with the many lessons he's learned as a lifelong digital entrepreneur. In this episode you'll learn: One simple hack to turn your cold calls into success stories How to find and secure high-profile investors for your startup, locally and internationally How to find A-players for your team no matter where you are The keys to running a distributed team and keeping everyone on track Why doing less can actually make you a better entrepreneur & so much more!

Sophia Amoruso was a community college dropout, working a variety of odd jobs to support herself, when she set up a humble eBay store called Nasty Gal Vintage. The rapid growth that followed has become the stuff of startup legend, and in this episode of the podcast, Amoruso shares what she learned from the roller-coaster ride of Nasty Gal, and tells us about her new endeavor, Girlboss Media. Over the course of a decade, Amoruso had a meteoric rise, during which she became the head of a retail empire, and was named one of the richest self-made women by Forbes in 2016. She also became a symbol of brash millennial entrepreneurs and a trailblazing icon for female entrepreneurs especially, following the release of her New York Times bestseller #GirlBoss. Then, the same year Netflix developed a scripted comedy loosely based on the book, Nasty Gal found itself filing for bankruptcy. In those 10 years, Amoruso had bigger highs and lows than many entrepreneurs experience in a lifetime, but the story isn't over yet. Today, Amoruso has moved on and is working on continuing the momentum of her book and the devoted following she built around her story. Nasty Gal Media is as focused as ever on helping women around the world launch their entrepreneurial careers. We were very fortunate to be able to interview Amoruso amid her hectic schedule of growing a new business. She shared with us the many lessons she's learned from her exciting and colorful career, along with fascinating insight into what makes a brand explode, and how to come out on top in today's tumultuous startup world. In this week's episode you will learn: Amoruso's guide to creating a brand that leaves a mark on customers and investors alike Key lessons learned from the rise and fall of a nine-figure business Customer services mistakes that can kill any business How to create products that are inherently sharable and immediately recognizable & so much more!

In 2011, four lads from Dublin were running a successful business that let programers and engineers know when a user encountered a problem with their program. The problem was that none of them were particularly interested in the world of programming errors. Instead, they found their passions centered on why it was so difficult for online businesses to talk to customers. They didn't know it at the time, but they were about to reinvent the concept of content marketing. So Des Traynor and his three co-founders sold their successful business, packed their bags, and moved to sunny California. "We were four Irish founders and basically our previous company, we had already done the bootstrapping thing. ... When we were going through this change of business and this change of approach, we said, 'What's the opposite of running a bootstrapped business off the north side of Dublin?' Well that's come to Silicon Valley and raise a million dollars, and that's what we did," Traynor says. It turned out to be the right move, as the company that now known as Intercom raised more than $160 million in the past six years, building a customer base of over 17,000 customers, and making over $50 million in revenue. Their mission was simple: to make online businesses feel less like talking to a robot and feel more personal instead. The solution to that was to help businesses talk to their customers through their own websites and apps instead of the usual mish-mash of emails, texts, and phone calls. Intercom built its reputation and customer base through the power of content marketing, but in a way that might surprise you. Instead of following the traditional strategy of hiring a content team, focusing on SEO and backlinks, and churning out at as much content as possible, Intercom went in the completely opposite direction and developed a unique content strategy that led their business to go viral within the startup community, while building a beloved brand. "We're not one of those people that do all that black hat stuff. I really, really hate that. We had a recommendation recently to go post on discussions.apple.com and write a piece that links back to your site, and it was just so puke-worthy. I could never get excited about gamifying the Google algorithm and building the business on such a messy, fragile house of cards," Traynor says. Traynor goes in-depth with us in this episode about why the conventional content marketing strategy doesn't work anymore, and how to really get your message across. In this week's episode you will learn: How to move quickly and stay lean while managing an international team Where to find top-tier talent for your startup, no matter where you are A sly way to make your business go viral No to SEO! The biggest mistakes marketers make when using SEO Why you don't need a content marketing team to get half a million page views per post & so much more!

Every entrepreneur at some point faces the dilemma of simply not being able to pour any more hours of work into their company. As a result, they get stuck. That's where Clate Mask, CEO of Infusionsoft, comes in. In the 10 years Infusionsoft has been operating, Mask has helped hundreds of entrepreneurs use the power of email marketing to double their growth, triple their leads, even quadruple overall revenue. For Mask, automated email marketing is the secret weapon for any business that's trying to scale. In today's podcast episode, he dishes on how to do it right. "What happens in an entrepreneurial business, when you're running a small company, it's very, very difficult to follow up effectively with all your leads and customers, and things slip through the cracks," he says. "You're wearing 10 different hats trying to run the business, and ... you just can't keep it all straight when the business starts to grow and when you start to have some success." At that point, you can either hire more people to handle the workload, which can be costly, or learn how to automate your business. Mask has helped Infusionsoft's 125,000-plus users create their own automation campaigns by mapping out customer lifecycles, and pinpointing the best times and messages to engage customers and get as much of a return as possible. In this week's episode, Mask tells us what the marketing strategies of his best users look like, and how you can incorporate them into your own business. In this episode you will learn: The one thing that most business owners don't recognize is stopping them from growing A battle-tested, tried and true guide to getting the biggest return possible on every single customer The three most critical points in the customer lifecycle and why ignoring them puts your business at risk An exclusive, behind-the-scenes look at the email marketing strategies of Infusionsoft's top clients How to combine automation and authenticity into one winning combination & much more!

In his lifetime as an entrepreneur, Steve Olsher has crashed, burned, and reinvented himself in the face of tremendous failure. But for Olsher, there was never any other path. If you can relate, he's got some indispensable wisdom to offer. "I've been an entrepreneur pretty much since I've been old enough to pick up a rake and move some leaves around, or grab a shovel and do some snow-shoveling and clear some sidewalks, driveways, that sort of thing. We're all naturally wired to excel in very specific ways, and for me, I've always just been wired to rub a couple of dimes together to make that quarter," Olsher says. Olsher has spent his entire life as an entrepreneur, and with it has experienced all the highs and lows, from starting a widely successful business that was prepared to go public within a year, to losing it all and walking away from a company he spent nine years of his life building. But if success is defined by how well you can bounce back from failure, Olsher is one of the most successful people on the planet. Taking the knocks in stride, and embracing the lessons they taught him, Olsher went on to pursue other entrepreneurial ventures over the next six years, before reclaiming his original business and domain name, Liquor.com, and building his business from the ground up again. In the years since, Olsher has distilled a lifetime of experience and lessons into helping others figure out what their passion and their purpose are. Today, he is now a New York Times-bestselling author, and is all about helping people reinvent themselves into who they truly want to be. In this episode you will learn: Hard truths you need to know when bringing on investors The importance of needing good advisors and mentors you can turn to when you need it When you should and shouldn't listen to your gut as an entrepreneur How to find out what your "what" is, and how to figure out what your purpose is Where to find your winning business idea & much more!

Getting rich is for amateurs. A real entrepreneur, one with serious guts and vision, wants to make the world a better place. If that's you, it's time to enter the world of social enterprise—business that seeks to make both a profit and a positive impact, on anything from education to world hunger. This is a tall order, but it's possible and an increasingly popular form of entrepreneurship. So today's podcast is going to show you exactly how to make money, while also making a difference. Unlike your traditional businesses, social enterprises have a much harder time securing funding and even staff. The legal frameworks and business models can also be much trickier. Lucky for us, we were able to sit down with Adam Braun, founder of Pencils of Promise and MissionU. He shared with us how he managed to raise over $50 million in contributions, build hundreds of schools, and grow a worldwide staff of more than 125 employees as a social enterprise. As he turned 25, Braun only had $25 in his bank account, but was still determined to build a school for the less fortunate. Before crowdsourcing was even a thing, Braun turned to strangers to help him fund his first project. He used social media and event marketing to attract people to his cause, relying on influencer and word-of-mouth to secure the funding he needed. "You start scrappy and understand that maybe one day you'll have the resources to hire full-time staff and work with capital at hand, but most people don't start that way, and I certainly didn't," Braun says. Starting with this grassroots marketing strategy and an all-volunteer staff, he built Pencils of Promise into a huge success. Today, more than 400 schools have been built as a result, and Braun's turned his sights to education in the United States with his new project MissionU. In this episode you'll learn: How to use event marketing to build your brand and attract investors What makes a story "newsworthy" and how to use it to build an audience Braun's methodology for attracting A-players to work toward his vision Social media marketing tactics to reach your target audience without paid advertising The right way to go about asking for money, whether it's for crowdfunding or from investors & much more!

Russell Brunson knows a ton about building effective marketing funnels. It's a skill he learned after spending nearly 10 years making money online by building funnels for all sorts of things, from potato guns to coupons. Now as the CEO and co-founder of ClickFunnels, Brunson heads one of the fastest-growing bootstrapped companies in the world. "We're growing faster than any VC-backed company that I know of, and we do it because we had to do it smarter, and we do it through the funnels that we practice and we preach, and it works," Brunson says. In a mere two-and-a-half years Brunson has grown ClickFunnels to more than 36,000 active customers and, even more impressively, he's been able to turn those customers into a passionate community of evangelists loyal to the brand. He's since taken his talent and knowledge for building effective sales funnels and has distilled it all into an incredibly easy tool that anyone can use, as well as a number of bestselling books. But it hasn't been an easy road and it's taken a heap of knowhow, expertise, and foresight to get there. Luckily for us, he's sharing his best advice with the Foundr audience. In this week's episode you'll learn: The key to building an effective sales funnel How to inspire and build a community around your brand What qualities you need to be a leader who inspires Why the best way to understand your market is to be your own customer How to find and keep A-players on your team & much more!