Episode 395

395: The FOOLPROOF System to Train Elite Cold Callers

BJ Eshun breaks down the exact systems he uses to hire, train, and retain cold callers without the usual chaos.

The DealMachine Real Estate Investing Podcast · David Lecko, BJ Eshun

August 6, 202515m 21s

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Show Notes

BJ Eshun reveals how he built a high-retention, scam-proof call center using a bonus system, KPI tracking, and a data-driven management style. From dealing with VAs who lied about hours to creating an AI that scores every sales call, BJ shares the real lessons behind managing virtual teams at scale — and the systems that finally worked.

KEY TALKING POINTS:

0:00 - BJ Eshun’s Struggles With Hiring & How He Overcame Them

4:36 - Where They Hire Their VAs From

8:25 - Training Employees That Aren’t Performing Well

11:16 - Why He Thinks Employees Were Churning Early On

15:06 - Outro

LINKS:

Instagram: BJ Eshun

https://www.instagram.com/bjbuysrealestate/

Website: OpenDeals.

http://bit.ly/3J3BLAo

Instagram: David Lecko

https://www.instagram.com/dlecko

Website: DealMachine

https://www.dealmachine.com/pod

Instagram: Ryan Haywood

https://www.instagram.com/heritage_home_investments

Website: Heritage Home Investments

https://www.heritagehomeinvestments.com/

Topics

building a call centerreal estate call centerva bonus structurecold calling va tipshiring virtual assistants real estateai for cold callscold calling trainingcall center managementhow to stop va churnbj eshun interviewdealmachine podcasthow to manage virtual assistantsvirtual assistant retentionreal estate cold callerskpi tracking for vas

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