299: How Much Marketing Does It Take to Get a Deal?
Nicholas Nick reveals the marketing numbers investors need to know to avoid quitting too soon or wasting money chasing deals the wrong way.
The DealMachine Real Estate Investing Podcast · Nicholas Nick, David Lecko, Ryan Haywood
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Show Notes
Most investors either give up too soon or waste money going too long without results. In this episode, Nicholas Nick joins David and Ryan to break down the numbers—how much marketing does it really take to land a deal? Whether you're cold calling or sending mail, knowing the right benchmarks can save you time and money.
KEY TALKING POINTS:
0:00 - Introduction
0:53 - An Overview of Nicholas Nick’s Business
1:49 - What He Was Trying To Accomplish When He Started His Business
3:26 - The Marketing Campaigns Nick’s Company Does
4:42 - Why Pay Someone To Cold Call Instead Of Sending Mail?
7:12 - How Many Calls Does It Take To Get A Deal On Average?
9:57 - How Many Calls Do His Agents Make A Day?
14:17 - How Can You Tell If An Agent Is Doing A Good Job?
17:08 - Incentivizing Agents To Do A Good Job
21:53 - Advice For New Cold Callers
26:01 - How Good Is DealMachine’s Dialer?
26:33 - Why Nicholas Uses A Triple Line Dialer
32:20 - What’s Coming Up For Nicholas Nick?
35:50 - Outro
LINKS:
Instagram: Nicholas Nick
https://www.instagram.com/nicholasnicksays/
Website: Nicholas Nick
https://www.leadminingpros.com/
Instagram: David Lecko
https://www.instagram.com/dlecko
Website: DealMachine
https://www.dealmachine.com/pod
Instagram: Ryan Haywood
https://www.instagram.com/heritage_home_investments
Website: Heritage Home Investments
https://www.heritagehomeinvestments.com/